* AccidentalInnuendo: The two new gameplay mechanics in ''5'' are called "Power Blow" and "Critical Burst". Yeah...
* AwesomeMusic: ''[=DOA2=]'' had a pretty impressive soundtrack. ''[[http://www.youtube.com/watch?v=EikPyRfYtzU Blazed Up Melpomene]]'' would be the best example.
* BaseBreaker: Eliot. He might be good gameplay-wise but many people just don't like him. Possibly because his 4th costume in ''[=DOA4=]'' looks like something by SquareEnix at its worst. At the same time, many like Eliot because he isn't muscular and has a calm, nice personality.
** Similarly, La Mariposa/Lisa also gets quite a bit of hate for her personality and fighting style.
** Marie Rose is hated by some for looking underage in the cast full of busty ladies, and that her design is a very standard ElegantGothicLolita + {{Tsundere}} Twintails combo.
** Nyutengu got a split reception too, due to her concept itself. Some people think it refreshes the character of Tengu, while other see it as a cheap attention-grabber and/or unnecessarily pandering.
** Phase-4, hands down.
* BestKnownForTheFanservice: Many have a hard time remembering that it's a FightingGame series.
** The first Xtreme Beach Volleyball got quite a few good reviews for being a pretty solid volleyball videogame.
* BigLippedAlligatorMoment: In the final cutscene of Dimensions' storyline. Everything's going to hell. Then suddenly, there's this shot where some random woman who wasn't seen in any other part of the game is being shot in the head. Why it seems so out of place is because this was a cinematic cutscene, which none of the cinematic ones had any extras in up until this point. What made this shot even more jarring was that pretty much all other extras in the game are all blank-faced clones who all seem to shop from the same clothing store.
** Actually, many character endings from the first four games could qualify. Some even look completely out of character. Why does Kasumi dream of being a (naked) mermaid in what looks like a J-Pop music video?
* BrokenBase:
** The fanbase is split into two main factions: Those that prefer the original fighting series, and those who prefer the soft-porn beach side-series. Similarly, the second faction is in itself split over whether or not to include an official nude option (which, aside from various hacks within those games and an April Fools Day joke from EGM, no such option actually exists).
** There's a split based on the toned down fanservice (and breast sizes) in ''Dead Or Alive 5''. Which got even bigger when the devs brought back the standard fanservice elements due to fan requests.
** The less obvious but arguably most important split is about the counter system:
*** Detractors, who tend to be [[StopHavingFunGuys elitist competitive players]], believe this system is the real reason why the series never got the same amount of respect as ''StreetFighter'' or ''{{Tekken}}'' (after all, when you get down to it, FanService is very high in practically every single popular FightingGame franchise). They think it kills off any sort of offense in the game since everything can be countered. Worst case scenario, they say it completely breaks the gameplay, and makes it shallow and cheap. Defenders, on the other hand, consider it way deeper than its detractors give it credit for, in a "easy to learn, hard to master" way. Plus, it gives the combat an unique fast pace and sense of unpredictability that no other fighting franchise has. Specially since, in practice, countering everything is next to impossible. Plus, the changes that were made in ''[=DOA4=]'' prevent people from abusing the most common counters. You ''really'' need to study your opponent's moves in order to counter more than a couple of them per round, so if you loose due to receiving too many counters, either your rival earned it, or you deserve it for using the same moves again and again.
*** Among people who like the system you have a similar split between people who prefer the system in games ''2'' and ''3'', since counters were easier to execute. However, considering Team Ninja wanted to put that system back in ''5'', but decided not to after the reactions to the Alpha version, it seems this group is smaller and smaller.
** Some fans don't like the story mode of ''Dimensions'' and ''[=DOA5=]'' because of their clunky narrative and nonsensical plot. Others like them because they present a neat tutorial to get into the game mechanics little by little.
** The up-and-sudden removal of Leon (and to a lesser extend, Ein and Tengu) in ''5'' caused quite a bit of controversy with fans. So much, that Team Ninja, who didn't even think the fans wanted him, put him back in ''[=DOA5=]: Ultimate''.
* EnsembleDarkhorse: Marie Rose, the new character for the arcade version for ''[=DOA5=]: Ultimate'', is getting some reception even before the arcades hit the stores. Hayashi has said that she is also coming to the console versions.
** Leon as even though his plotline seems complete, he's appeared in various games as a bonus character and when he was cut from ''[=DOA5=]'', the fans were not happy... until he returned in ''[=DOA5U=]''.
** Mila gets a lot of love from the fanbase for going completely against the grain for a female DOA fighter. To wit, she's cute and attractive without being hyper-sexualized or playing up any fetishes, and her MMA-based fighting style is [[SimpleYetAwesome short on flashy and balletic moves, but looks damned painful and effective]].
** Hitomi is also popular with the fanbase since her debut in ''[=DOA3=]''. Even series creator and former director [[WordOfGod Tomunobu Itagaki]] [[CreatorsFavorite likes her]].
* FandomRivalry: Don't put a big chunk of Kasumi and Ayane's respective fan bases in the same room. Just sayin'.
** [[spoiler: That said, the sisters burying the hatchet in-universe is also turning down the heat between these two fan bases... [[IncestYayShipping or making it hotter in another sense altogether]]...]]
* GermansLoveDavidHasselhoff: Mila has become very popular among Spaniard fans of the series. Not only because she's from Spain herself, but rather because she's the first Spanish character in a FightingGame who looks the part WITHOUT falling into any Spanish stereotypes, NotEvenBotheringWithTheAccent notwithstanding. (Not that it matters, since in Spain the vast majority of fighting gamers play with the Japanese dub, where realizing this is ''much'' more difficult, given how similar Japanese and Spanish phonetics are).
* GrowingTheBeard: ''Dead or Alive: Dimensions'' and to a greater extent ''VideoGame/DeadOrAlive5'' have been rather well received when it comes to gameplay and the story mode.
** Part of the reason may be the involvement of Sega [=AM2=], the developers of critically acclaimed fighting game series ''VideoGame/VirtuaFighter'', who gave advice and guidance, as well as the inclusion of VF guest characters.
** Before then, ''Dead or Alive 4'' got a great deal of respect after Team Ninja fixed the online issues with a patch and people could see how polished and balanced the game really was. However, since this was several months after the game release, it didn't got as much attention as it could. The fact that Alpha-152 remained [[SNKBoss a pain in the ass]] didn't help either.
* HilariousInHindsight: The crux of the series in later games is Kasumi fighting against Donovan. Now cut to ''VideoGames/MassEffect2'' which has a side mission where...you help Kasumi against Donovan.
* IronWoobie: Ayane. See her entry in said trope, and then add everything revealed in ''Dimensions'', including her attempted suicide.
* LauncherOfAThousandShips: Kasumi, Ayane and, to a sightly lesser extent, Hitomi.
* LesYay: Lei Fang and Hitomi are shown to be ''very'' friendly to each other. Strawberries, anyone?
** Also, in ''Dead or Alive 2'''s story mode: in both the cutscene before Lei Fang's battle with Helena and Lei Fang's win quote after, the game gives the impression that Lei Fang is flirting with her opponent.
** The movie. Dear lord the movie. After the Kasumi\Leon fight trashes her room Christie is thankful for Tina letting her sleep with her. When Bass comes around, Christie can't help but play it up to Tina's horror.
** Christie's [[TheOnlyOneAllowedToDefeatYou attitude]] towards Helena crosses into this at times.
** In ''Dead or Alive 5: Ultimate'' Rachel and Momiji's tag team win pose has Rachel saying "very nice" while looking over Momiji, making it seem as if she's checking her out.
** Frankly, [[BestKnownForTheFanservice given the kind of game]] ''Dead or Alive'' is, [[MemeticSexGod every girl has been paired with almost every other girl at this point]], [[IncestYayShipping even between half-sisters]], [[{{Polyamory}} and sometimes all at once]].
* LGBTFanbase: Creator/G4TV.com has occasionally mentioned stories on how according to the G4 forums the ''Dead or Alive'' series does have a lesbian fanbase especially thanks to ''Dead or Alive: Extreme Beach Volleyball''.
* LikeYouWouldReallyDoIt: Really Tecmo, you expect us to believe that [[spoiler: Hayate and Ayane really killed Kasumi?]] They must really need to [[spoiler:make use of the clone, somehow...]]
* NeverLiveItDown: People who are critical with Team Ninja usually only mention the ''Xtreme Beach Volleyball'' entries when they talk about the series or the studio, as if the fighting games didn't even exist (famous web shows like ''WebVideo/ExtraCredits'' or ''WebAnimation/ZeroPunctuation'' have been guilty of this). And if they do mention them, they talk about the JigglePhysics as if they were the only noteworthy thing about them. Because, you know, being a pretty awesome fighting series on its own merits [[SarcasmMode means absolutely nothing]] next to the FanService.
** The fanbase itself requested that the 5th game retain all the series' familiar fanservice elements (specifically, the characters' [[BuxomIsBetter breast sizes of all things]]), after the devs had shown that they had planned to tone it down (so that the game would be taken more seriously by critics and non-fans). Not only did this ''not'' help sway the popular opinion that the series is nothing but [[SexSells baseless pandering]], but it also caused the fanbase to break even further.
* OlderThanTheyThink: Some internet posters think Jann Lee's yellow tracksuit is a ShoutOut to ''Film/KillBill,'' but it was actually first worn by Bruce Lee in ''Game of Death'' which ''Film/KillBill'' was referencing. Which makes sense, since Jann Lee ''is'' a Bruce Lee Clone.
* PolishedPort: The PSVita port of ''[=DOA5=]''. It actually got better reviews than the console versions because it was able to run at a steady 60fps while maintaining good visuals within the handheld's limited hardware. This has been compared to other (ported) fighting games like ''MortalKombat''.
* SavedByTheFans: The [[{{Fanservice}} fanservice]] itself. The original plan for ''[=DOA5=]'' was to tone down the fanservice in hopes of that the fighting community would finally take the game seriously. However, [[http://www.gamespot.com/news/fans-requested-bigger-breasts-in-dead-or-alive-5-6397379 numerous fans requested bigger breasts]] and Team Ninja subsequently brought it back, full force.
** Leon also came back in the UpdatedRerelease thanks to the fans who complained about his absence in the original game.
* SoBadItsGood: TheMovie, if you don't think it's [[BrokenBase awful.]]
* TheissTitillationTheory: Some of the girls' outfits are skimpy enough that there's no way they could actually fight in them and not have a wardrobe malfunction. But no matter how bad you want it to, it will never happen.
* VideoGameMoviesSuck: It took a full year for the ''DOA'' movie to be released in North America ''after'' being shown in Europe, and even then it quietly slipped in and out of theaters with zero promotion; given the nature of the game itself, this may be a GuiltyPleasure to some.
** It turns down many an opportunity to go for [[RuleOfSexy copious jiggling]], and [[RuleOfFun clearly is just in it for the cheesy one-liners and the computer-game violence]] instead. And the shots of butts.
* {{Wangst}}: Ayane's InterruptedSuicide in ''Dimensions''. She tries to take her own life only because Hayate got mad at her?! Really?! OK, Hayate overreacted too when he slapped her just because she made a bad comment about Kasumi, but still!
* WinBackTheCrowd: Thus far, the response of ''5'' is very positive and seems to be garnering fans who realize about this being more than a {{Fanservice}} fighting game.
* WTHCostumingDepartment: Even without going to the fanservice outfits for the female characters, there are some... questionable costumes, specially for male characters. Bayman in a fully equipped scuba diver suit, anyone? And let's not even begin with Eliot in ''4'' or Zack in, well, ''any'' of the games.
* ViewerGenderConfusion: A number of people thought that Eliot was a girl when he first debuted in ''4''.