* BigLippedAlligatorMoment: The cutaway chapters. Did we really need to know about the Man-eating hooker goddess and the Ifrit and the taxi driver? Don't forget Laura applying for a Job literally JustForPun.
* GeniusBonus: Anyone who knows the origins of the names of the days of the week (etc. "Friday is Freyja's day") can figure out Mr. Wednesday's real identity pretty quickly.
** Not only that, but in general the more mythology you know the more you will get. In a book that explicitly contains Norse gods it would be unusual for there to be two redheads with scarred lips, eh?
** Hinzelmann [[spoiler:is based on the legend of a kobold named Heinzelmann, who's true form was of a small child with two swords impaled in his body]]. Also, it was said that [[spoiler:if he was ever chased out of his house, evil luck would follow. In the end, it's implied without Hinzelmann alive the town of Lakeside will no longer be the idyllic, slice-of-heaven town it is now]].
* JerkassWoobie: Even Shadow feels a little sorry for the Technical Boy in the HellHotel.
* {{Narm}}: In the 10th-anniversary edition audiobook version of ''American Gods'', [[spoiler: Mad Sweeney's]] FinalSpeech is ruined for Jewish viewers because the way he pronounces "boobies" is identical to the Yiddish ''bubby'', or grandmother. What kind of fortune letter would let [[spoiler: an old drunken leprechaun]] play with her grandmothers? Perhaps he just really wanted some ChristmasCake...
* NightmareFuel: Hinzelmann. The story of the tribe that creates its own god from [[spoiler:[[PoweredByAForsakenChild a murdered child]], who in turn, a few thousand years later, settles down in Lakeside and kills another child each year.]]
* {{Squick}}: Many examples: a man eaten by a vagina, the man-eating goddess being [[spoiler: ground into a bloody smear by a limousine,]] almost any scene in the last half of the book involving Laura...
** Media taking over Creator/LucilleBall's image on an episode of ILoveLucy and offering to show Shadow Lucy's breasts. Thankfully, Shadow turns the television off before she can do it.
** Wednesday [[spoiler: getting half his head blown off. Followed by instant replay!]]
* TheWoobie: Poor Shadow doesn't catch a break throughout. [[spoiler: When he finally dies by hanging from the World Tree for nine days, just like Odin/Wednesday before him, his last request is to be left alone in TheNothingAfterDeath. Of course, that doesn't last long, since Eostr/Easter brings him back to life for the final battle.]]
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