[[quoteright:350:https://static.tvtropes.org/pmwiki/pub/images/wwe_money_in_the_bank_logo.png]]

''Money in the Bank'' is a Wrestling/{{WWE}} pay-per-view which made its debut in 2010. It is based on the Money in the Bank ladder match (which debuted at ''Wrestling/WrestleMania XXI'') where several wrestlers battle to retrieve the Money in the Bank briefcase for a future championship match. Since October 2021, WWE considers ''Money in the Bank'' one of its "five annual tentpoles" alongside the classic "Big Four" events (''Wrestling/RoyalRumble'', ''Wrestling/WrestleMania'', ''Wrestling/SummerSlam'', and ''Wrestling/SurvivorSeries''), thus elevating it to major event status and establishing the "Big Five".

The [[GimmickMatches gimmick]] is that the holder of the briefcase may choose to start the match ''at any time'' within the next year. This rule is frequently [[CombatPragmatist abused]] to start a championship match [[KickThemWhileTheyAreDown immediately after the current champion has already defended their belt against someone else, and is still tired out from that match]]. As such, Money in the Bank cash-ins have a higher-than-average chance of resulting in a new champion.
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[[folder: Winners]]
The first Money in the Bank match was held at ''Wrestling/WrestleMania 21'', and continued yearly until ''[=WrestleMania=] 26''. The winner could cash in their briefcase for a shot at either the WWE Championship or the World Heavyweight Championship.
* 2005: Wrestling/{{Edge|Wrestler}}
** Cashed in on Wrestling/JohnCena to become WWE Champion.
* 2006: Wrestling/RobVanDam
** Cashed in on Wrestling/JohnCena at [[HomeFieldAdvantage ECW One Night Stand]] (which he declared well in advance) to become WWE Champion.
* 2007: [[Wrestling/KenAnderson Mr. Kennedy]]
** Lost the briefcase to Wrestling/{{Edge|Wrestler}}, who cashed in on Wrestling/TheUndertaker to become [[Wrestling/BigGoldBelt World Heavyweight Champion]].
* 2008 and 2009: Wrestling/CMPunk
** Cashed in on Wrestling/{{Edge|Wrestler}} (2008) and Wrestling/JeffHardy (2009) to become World Heavyweight Champion.
* 2010: Wrestling/JackSwagger
** Swagger cashed in on Wrestling/ChrisJericho to become World Heavyweight Champion.

Beginning in the summer of 2010, the match was held at its own PPV. Between 2010 and 2013 there were two separate matches, one for the WWE Championship, the other for the World Heavyweight Championship. Beginning in 2014, there was only one ladder match [[note]]due to the unification of the WWE Championship and the World Heavyweight Championship[[/note]].
* 2010: Wrestling/{{Kane}} and Wrestling/TheMiz.
** Kane cashed in on Wrestling/{{Rey Mysterio|Jr}} on the same night to become World Heavyweight Champion. Miz cashed in on Wrestling/RandyOrton to become WWE Champion.
* 2011: [[Wrestling/BryanDanielson Daniel Bryan]] and Wrestling/AlbertoDelRio
** Bryan cashed in on Wrestling/BigShow to become World Heavyweight Champion shortly after the latter won the title from Wrestling/MarkHenry. Del Rio cashed in on Wrestling/CMPunk at ''Wrestling/SummerSlam 2011'' after the latter was ambushed by Wrestling/KevinNash to become WWE Champion.
* 2012: Wrestling/DolphZiggler and Wrestling/JohnCena
** Ziggler cashed in on Wrestling/AlbertoDelRio to become World Heavyweight Champion. Wrestling/JohnCena cashed in on Wrestling/CMPunk, but became the first to not win the title when Wrestling/BigShow attacked for the DQ; Punk attacked [[Wrestling/DwayneJohnson The Rock]] shortly after the latter came out to save him and Cena from Show.
* 2013: Wrestling/DamienSandow and Wrestling/RandyOrton.
** Sandow cashed in on Wrestling/JohnCena, but failed to win the World Heavyweight Title. Orton cashed in on [[Wrestling/BryanDanielson Daniel Bryan]] to become the WWE Champion when Wrestling/TripleH attacked Bryan after he won the title from Cena.
* 2014: Wrestling/SethRollins
** Cashed in on Wrestling/BrockLesnar ''during'' Lesnar's match against Wrestling/RomanReigns on ''Wrestling/WrestleMania 31'', turning it into a Triple Threat Match, then pinned Reigns to win the title.
* 2015: Wrestling/{{Sheamus}}
** Cashed in on Wrestling/RomanReigns after his second match at ''Wrestling/SurvivorSeries'', winning the vacant title.
* 2016: [[Wrestling/JonMoxley Dean Ambrose]]
** Cashed in on Wrestling/SethRollins on the same night to capture the title.

In 2017, ''Money in the Bank'' was a ''[[Wrestling/SmackDown SmackDown Live]]'' exclusive PPV, where it was announced that the first ever Women's Money in the Bank match would take place.
* 2017: Wrestling/BaronCorbin and Wrestling/{{Carmella}}
** Corbin cashed in on Wrestling/JinderMahal, but failed to win the WWE Championship. Carmella was later stripped of her briefcase by [[Wrestling/BryanDanielson Daniel Bryan]] due to interference by James Ellsworth, but won it again in a rematch on the June 27th, 2017 episode of ''[=SmackDown=] Live''. She cashed in on Wrestling/CharlotteFlair at the ''[=SmackDown=] Live!'' after ''Wrestling/WrestleMania 34'' to capture the [=SmackDown=] Women's title.

In 2018, WWE dropped the concept of brand-exclusive [=PPVs=], and ''Money in the Bank'' was once again dual-branded.
* 2018: Wrestling/BraunStrowman and Wrestling/AlexaBliss
** Bliss cashed in on Wrestling/NiaJax on the same night to capture the Raw Women's title. Strowman announced his intention to make an official cash-in match against Wrestling/RomanReigns at ''Wrestling/HellInACell 2018'' for the Universal Championship, but the match ended in no-contest due to Wrestling/BrockLesnar and Wrestling/PaulHeyman's interference.
* 2019: Wrestling/BrockLesnar and Wrestling/{{Bayley}}
** Bayley cashed in on Wrestling/CharlotteFlair on the same night to capture the [=SmackDown=] Women's title. Lesnar cashed in on Wrestling/SethRollins at ''Extreme Rules 2019'' to capture the WWE Universal Championship title.
* 2020: Otis and [[Wrestling/KanakoUrai Asuka]]
** On the ''Raw'' following the PPV, Wrestling/BeckyLynch revealed that inside the women's briefcase was actually the Raw Women's Championship, which she was relinquishing due to her pregnancy. Otis lost his briefcase to Wrestling/TheMiz at ''Wrestling/HellInACell 2020'', who cashed in during WWE Champion Wrestling/DrewMcIntyre's match against Wrestling/AJStyles at ''TLC''. He failed to win the title, but got the briefcase back on the December 28th episode of ''Raw'' after invoking LoopholeAbuse.[[note]]Because Wrestling/JohnMorrison cashed in the briefcase on Miz's behalf, the match didn't count.[[/note]] Successfully cashed in at 2021 Wrestling/EliminationChamber to win his second WWE title after the latter was attacked by Wrestling/BobbyLashley.
* 2021: [[Wrestling/NikkiCross Nikki A.S.H]] and Wrestling/{{Big E|Langston}}
** Nikki came out the night after she won the briefcase and cashed in on Wrestling/CharlotteFlair after she had retained the title via disqualification in a rematch against Wrestling/RheaRipley. Big E cashed in on Wrestling/BobbyLashley on the September 13, 2021 edition of ''Raw'' and successfully won the WWE Championship.
* 2022: Wrestling/LivMorgan and Theory
** Liv Morgan cashed in on Wrestling/RondaRousey on the same night to capture the [=SmackDown=] Women's title. Austin Theory would cash in on the United States champion [[Wrestling/SethRollins Seth "Freakin'" Rollins]] on the November 7 episode of ''Raw''. This is the first time that the holder cashed in on outside the world titles and was one of the men who failed to cash in.
* 2023: Damian Priest and [[Wrestling/IoShirai Iyo Sky]]
** Iyo Sky cashed in on Wrestling/BiancaBelair at ''Wrestling/SummerSlam'' 2023 to win the WWE Women's Championship. Damien Priest successfully cashed in on Wrestling/DrewMcIntyre at ''Wrestling/WrestleMania'' XL after winning the World Heavyweight Championship from [[Wrestling/SethRollins Seth "Freakin" Rollins]].
[[/folder]]
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!! "Tropes in the Bank":
* AllYourBaseAreBelongToUs: The 2020 edition of the eponymous match was held in WWE HQ in Connecticut. An interesting variant in that, instead of the usual case of the protagonists' HQ being raided by the enemy, it was the WWE wrestlers raiding their own company's HQ.
* TheArtifact: Even after the first Brand Extension has ended, allowing every wrestler to compete on both Raw and Smackdown, the briefcases still had different colors--between 2011 and 2013 the red briefcase represented the WWE Championship (which was on Raw when the brand-split ended), while the blue represented the World Heavyweight title (which was on [=SmackDown=]). With the unification of both titles into the WWE World Heavyweight title, the briefcase became gold.
* ArtifactOfDoom: When it comes down to it, the Money in the Bank briefcase could qualify as this, as nearly everyone who gets it uses it to cheat and becomes a heel in the process.
* TheBadGuyWins:
** 2010: Wrestling/TheMiz won the Raw Money in the Bank ladder match. Wrestling/{{Kane}} was still a face when he won the [=SmackDown=] ladder match although he would turn heel later that night by cashing in on World Heavyweight Champion Wrestling/{{Rey Mysterio|Jr}}.
** 2011: Wrestling/CMPunk won the WWE Championship and jumped ship. (Of course, in that scenario Punk was a designated "Bad Guy" at best, since he was wildly cheered on TV during the lead-up to the match, and ''Money in the Bank 2011'' took place in his hometown of UsefulNotes/{{Chicago}}.) Wrestling/AlbertoDelRio won the Raw Money in the Bank ladder match. Wrestling/{{Christian}} won the World Heavyweight Title from Wrestling/RandyOrton after the latter got himself disqualified in a match that allowed the title to change hands in that manner (although he too, like Punk, was a designated heel at best). [[Wrestling/BryanDanielson Daniel Bryan]] was a face when he won the Smackdown ladder match, but turned heel not long after his cash-in.
** 2012: Wrestling/DolphZiggler won the World Heavyweight Champion Money in the Bank ladder match.
** 2013: Wrestling/DamienSandow won the World Heavyweight Champion Money in the Bank ladder match. WWE Championship [=MitB=] ladder match winner Wrestling/RandyOrton, like Kane and Bryan before him, was a face briefcase winner who became a heel champion.
** 2014: Wrestling/SethRollins won the WWE World Heavyweight Champion Money in the Bank ladder match.
** 2015: Wrestling/{{Sheamus}} and Wrestling/SethRollins won the ladder match. Sheamus won the WWE World Heavyweight Champion Money in the Bank while Rollins won and retained the WWE World Heavyweight Championship.
** 2016: Wrestling/AJStyles defeated Wrestling/JohnCena in a singles match with the help of [[Wrestling/DrewHankinson Luke Gallows]] and Wrestling/KarlAnderson. Rollins defeated Wrestling/RomanReigns clean in a singles match for WWE World Heavyweight Championship (although he would lose it to [[Wrestling/JonMoxley Dean Ambrose]] minutes later). Once again, these are both designated heel victories at best.
** 2017: Wrestling/BaronCorbin won the Men's Money in the Bank ladder match, and Wrestling/{{Carmella}} won the first ''and'' second Women's Money in the Bank ladder matches with James Ellsworth helping her both times.
** 2018: Wrestling/AlexaBliss won the Women's Money in the Bank ladder match and cashed in on Wrestling/NiaJax later that night to become Raw Women's Champion. Wrestling/{{Carmella}} defeated [[Wrestling/KanakoUrai Asuka]] in a singles match and retained the Smackdown Women's Championship.
** 2019: Wrestling/ShaneMcMahon defeated Wrestling/TheMiz in a steel cage match. Wrestling/CharlotteFlair defeated Wrestling/BeckyLynch in a singles match for the [=SmackDown=] Women's Championship with the help of Wrestling/LaceyEvans (although she would lose it to Wrestling/{{Bayley}} minutes later). The returning Wrestling/BrockLesnar won the Men's Money in the Bank ladder match.
** 2020: Wrestling/{{Bayley}} defeated Wrestling/{{Tamina|Snuka}} to retain the [=SmackDown=] Women's Championship. [[Wrestling/KanakoUrai Asuka]] won the Women's Money in the Bank ladder match which contained the WWE Raw Women's Championship as a heel, but in an inversion of the Kane, Bryan and Orton examples above, became a face champion.
** 2021: On the pre-show, Wrestling/TheUsos defeated Wrestling/{{Rey Mysterio|Jr}} and his son Wrestling/{{Dominik|Mysterio}} to win the [[Wrestling/WWESmackdown Smackdown Tag Team Championship]]. On the actual show Wrestling/AJStyles and Omos retained the [[Wrestling/WWERaw RAW Tag Team Championship]], Wrestling/BobbyLashley retained the WWE Championship against Wrestling/KofiKingston, Wrestling/CharlotteFlair defeated Wrestling/RheaRipley to win the Raw Women's Championship, and Wrestling/RomanReigns retained the WWE Universal Championship against Wrestling/{{Edge|Wrestler}}.
** 2022: Wrestling/TheUsos retained the Unified Tag Team Championship against The Street Profits. Theory won the Men's Money In The Bank.
** 2023: Both Damian Priest and IYO SKY won the respective Money in the Bank ladder match, though Sky was wildly popular and essentially villain in the loosest sense.
* TheCameo:
** [[Wrestling/BobOrtonJr "Cowboy" Bob Orton]] showed up as an audience member during the 2017 edition, watching [[Wrestling/RandyOrton his son]] trying to reclaim the WWE Championship from Wrestling/JinderMahal.
** Fighting up Titan Towers in the 2020 edition, some surprise appearances by long-time WWE executives included [[Wrestling/BrucePrichard Brother Love]], Wrestling/PaulHeyman, Wrestling/JohnLaurinaitis, and even {{Creator Cameo}}es from Wrestling/{{Stephanie|McMahon}} and Wrestling/VinceMcMahon. [[MyFriendsAndZoidberg Oh, and]] an intern in Wrestling/DoinkTheClown makeup. [[spoiler:Wrestling/{{Elias}} also appeared at the climax to attack Corbin, as revenge for Corbin attacking him on ''Smackdown''.]]
* ColourCodedForYourConvenience: Once it was given its own PPV, and Raw and Smackdown had their separate ladder match for their respective brand's titles, the Raw briefcase was red, while Smackdown was blue. With the unification of both titles into the WWE World Heavyweight title, it became gold. It became blue again in 2017 when it was ''Smackdown'' exclusive but is now green now that it's a dual-branded show again. The women's briefcase is colored white.
* CombatPragmatist: Usually gets cashed in [[KickThemWhileTheyAreDown immediately after the champ has already defended the title against someone else]], or otherwise just got their ass kicked by someone else, or on the ''new'' champ immediately after they win the title.
* CueTheFlyingPigs:
** The 2011 edition. ''Dear God'', the 2011 edition. Wrestling/CMPunk revealed in the weeks leading up to the event that his contract was set to expire the midnight of the night of the event, and he swore to win the WWE Championship and jump ship with it afterwards. He proceeds to do exactly that. (Of course, in that scenario Punk was a DesignatedVillain at best, since he was wildly cheered on TV during the lead-up to the match, and the 2011 edition took place in his hometown of Chicago.)
** The 2016 edition, and ''twice'' in less than ten minutes, no less. First, Wrestling/SethRollins pinning current "[[SarcasmMode Top Babyface]]" Wrestling/RomanReigns clean to become the new WWE World Heavyweight Champion, causing the entire arena to explode... only for [[Wrestling/JonMoxley Dean Ambrose]]'s music to hit, who before the main event had won the MITB briefcase. Seth Rollins holds the championship belt ready to strike when Dean comes down the ramp, only for Dean to come out from under the ring instead, blindside Seth, cash-in and pin Rollins to become the WWE World Heavyweight Champion. That night all three former members of Wrestling/TheShield held the championship, but Dean Ambrose was the one to ultimately stand tall and definitively be considered the champion. A result that no one saw coming.
** The 2020 edition, simply put, nobody expected [[spoiler:Otis]] to win the match.
* DarkhorseVictory: The 2020 has [[spoiler:Otis]] of all people win the men's briefcase out of a group that includes [[spoiler:three former World Champions in Wrestling/{{Rey Mysterio|Jr}}, Wrestling/AJStyles, and [[Wrestling/BryanDanielson Daniel Bryan]], fan favorite Wrestling/AleisterBlack, [[MyFriendsAndZoidberg and]] Wrestling/BaronCorbin]].
* DefeatByModesty: How Del Rio won his briefcase. Both he and Mysterio were on ladders trying to reach the briefcase when Del Rio, in a moment of GenreSavvy, removed Mysterio's mask. Mysterio immediately covered his face, and Del Rio pushed him off his ladder and was able to retrieve the briefcase without interruption.
* DefeatingTheUndefeatable: The 2023 event saw Wrestling/TheUsos giving Wrestling/RomanReigns his first pin-fall loss in three-and-a-half years, in a Bloodline Main/CivilWar tag team match.
* DidNotThinkThisThrough: Becky decides to drag Bayley down from the ladder under the briefcase with an open handcuff hooked onto her mouth...with the other cuff ''attached to her wrist''. IYO used this to her advantage by putting the cuff on Bayley, so now she can't climb up the ladder.
* EnemyMine: Short team ups will happen to get rid of another person, but as soon as that deed is done, they will turn on each other.
* EtTuBrute: In the 2013 edition, Punk had the ladder match won and was on his way to his third briefcase and a guaranteed shot at the WWE Championship, but was screwed out of it by his best friend Wrestling/PaulHeyman. No one was honestly surprised, and Punk was beating himself over the head because he knew he should've seen it coming but stupidly trusted Paul anyway.
* ExecutiveSuiteFight: In the 2020 edition, in which the namesake match took place at WWE's Titan Towers, Wrestling/AJStyles and [[Wrestling/BryanDanielson Daniel Bryan]] found themselves brawling into Wrestling/VinceMcMahon's office.
* FaceHeelTurn: At the inaugural event, Wrestling/{{Kane}} won the Smackdown [=MitB=] briefcase as a face and saved World Champion Wrestling/{{Rey Mysterio|Jr}} from an attack by Wrestling/JackSwagger after the latter lost his match... only to cash in on Mysterio afterwards and turn heel.
* FoodFight: In the 2020 edition, in which the namesake match took place at WWE's Titan Towers, several wrestlers encountered Wrestling/PaulHeyman preparing to [[BigEater enjoy a buffet table to himself]], then initiated one of these.
* GimmickMatches: The ladder matches.
* GoldenSnitch: Due to the timing of a winner (often a {{heel}}) cashing in his Money in the Bank contract - particularly creating a match immediately after the champion completed a hard-fought match - the resulting championship "match", which ranges from ten seconds to at most three minutes, ends up being a Golden Snitch resulting in a new champion who had to do way less work than the old champion.
* HeelFaceTurn: Wrestling/CMPunk and Wrestling/CodyRhodes were both betrayed at the 2013 event by Wrestling/PaulHeyman and Wrestling/DamienSandow, respectively, leading to both Punk and Rhodes to turn face afterwards. [[Wrestling/KanakoUrai Asuka]] turned face [[Wrestling/WWERaw the day after]] she won the Women's match at the 2020 event.
* HoistByHisOwnPetard: In the Women's MITB match in 2023, Wrestling/BeckyLynch uses a pair of handcuffs -- one that she's already cuffed to -- to hook Wrestling/{{Bayley}}'s mouth so she can't climb the ladder. Unfortunately, IYO SKY took advantage of their feud to cuff Bayley, thus Becky is unable to climb the ladder since the handcuffs were positioned ''under'' a rung. IYO then takes the opportunity to climb on top of Bayley for the wind.
* ImprobableWeaponUser: Every Mr./Mrs. Money in the Bank has used the briefcase as a personal weapon at some point. Hell, Wrestling/TheMiz used his first briefcase as a weapon so often that by the time he finally cashed in on Wrestling/RandyOrton, it visibly had several dents and had a lot of its paint scratched off.
* ImprovisedWeapon: The ladders ''will'' be used as a weapon.
* InterestingSituationDuel: Due to the cancelling of all events with crowds in 2020 due to the COVID-19 pandemic, that year's edition of the Money in the Bank ladder match turned into a fight up WWE's Titan Towers, with a ring with the ladders and briefcases situated on the roof. Oh yes, and both men's and women's matches happened '''simultaneously'''. This led to situations such as Wrestling/AJStyles and Wrestling/DanielBryan finding themselves [[ExecutiveSuiteFight brawling into the office of]] Wrestling/VinceMcMahon, several wrestlers starting a FoodFight after finding Wrestling/PaulHeyman preparing to [[BigEater enjoy a buffet table to himself]], and both Wrestling/{{Rey Mysterio|Jr}} and Wrestling/AleisterBlack being [[RooftopConfrontation thrown over the edge of the roof.]]
* LaserGuidedKarma:
** People who have cashed in the briefcase before usually later find the case cashed in on ''them''. One notable case is Wrestling/{{Edge|Wrestler}}, the first man to cash in two [=MiTB=] briefcases, who had the case cashed in on him after a well-deserved beatdown by Wrestling/{{Batista}}... by Wrestling/CMPunk, who would later on become the ''second'' man to cash in two briefcases and the first and only man to not only win multiple [=MiTB=] ladder matches, but also ''consecutive'' [=MiTB=] ladder matches. For the record, Punk also got cashed in on years later by Wrestling/AlbertoDelRio, bringing everything full circle.
** The 2016 edition had a particularly poignant event that Wrestling/MichaelCole fittingly dubbed "The Ultimate Payback". Two years prior, right before that year's edition of this event in fact, Wrestling/SethRollins betrayed Wrestling/TheShield to join Wrestling/TheAuthority. The SellOut used his new status to make the lives of his former brothers hell and screw over their attempts at revenge, especially during his personal blood feud with [[Wrestling/JonMoxley Dean Ambrose]]. That year, Ambrose was screwed out of the briefcase by Wrestling/{{Kane}}, which allowed Rollins to win it. Rollins would later cash it in at ''Wrestling/WrestleMania 31'' during the title match and screw over both Wrestling/RomanReigns and then-champion Wrestling/BrockLesnar to win it himself. Dean would attempt to win the title from Seth in a ladder match at the 2015 edition, only to come up frustratingly short (he was literally ''fingertips'' away from winning). Now, fast forward to the 2016 edition. Rollins has just returned from a GameBreakingInjury that ended his title run (itself another case of this trope), and seeks to win the title that he claimed he never lost off then-champion Wrestling/RomanReigns. He does -- only for Ambrose, who had won the Money in the Bank ladder match earlier that same night, to blindside him from behind, cash in, and win the title off ''him'', pulling it all out from under Rollins and ''finally'' [[BestServedCold getting his revenge for Seth's betrayal]].
* LoopholeAbuse: Enough that the MITB [[LoopholeAbuse/ProfessionalWrestling has its own section.]]
* LoserLeavesTown: Subverted with the Punk vs. Cena match in the 2011 edition. Punk was leaving either way, but if Cena lost he was to be fired. Didn't happen, of course, though not for the reasons you think.
* {{Nerf}}: General agreement is that this is why Cena won RAW's briefcase in 2012, only to fail to win the title thanks to Show's interference. Up until Cena, just about every owner of the briefcase had gone on to become world champion, making them effectively "champion-in-waiting". By having Cena fail to win the title, it injected a bit of unpredictability back into the concept by adding the caveat that successfully cashing in does not equate to winning a world title. Since then, while the briefcase has made several more wrestlers champions, a few have failed to win titles with it regardless, making it no longer the guaranteed GoldenSnitch it used to be.
* PrecisionFStrike: In the 2011 edition, after Wrestling/MarkHenry defeated Wrestling/BigShow, Henry fractured Show's fibula, leading to Show saying "Aw, fuck!", which was uncensored.
* RedBaron: The winners are dubbed "Mr./Ms. Money in the Bank".
* RooftopConfrontation: In the 2020 edition, in which the namesake match took place at WWE's Titan Towers, with a ring with the ladders and briefcases situated on the roof, this naturally happened. Both Wrestling/ReyMysterio and Wrestling/AleisterBlack found themselves thrown over the edge of the roof.
* RunningGag:
** Not so much on the show itself, but, inevitably almost everyone who has gone on to successfully cash in his shot has done so [[KickThemWhileTheyAreDown immediately after a champion has defended the title against somebody else]].
** The winner of the match is almost always a heel, [[Wrestling/CMPunk a face]] [[Wrestling/{{Kane}} who turns]] [[Wrestling/BryanDanielson heel after]] [[Wrestling/RandyOrton his cash-in]], or a [[Wrestling/BraunStrowman face who turns heel while holding the briefcase]]. In fact, only five have successfully cashed in the briefcase and didn't follow it up with a heel turn: Rob Van Dam, CM Punk (his first cash-in in 2008), Dean Ambrose, Bayley (and it was later recast as the first hint of a gradual heel turn for her), and Big E.
* StartMyOwn: The Money in the Bank ladder match was originally an event that took place at ''[=WrestleMania=]'', and proved so successful that it was given its own PPV, and that has become ''so'' successful that it's now considered by many to be to ''Wrestling/RoyalRumble'' what ''Wrestling/SummerSlam'' is to ''Wrestling/WrestleMania'' (as both ''Royal Rumble'' and ''Money in the Bank'' give the winners of their namesake matches a world title opportunity), and an argument has been made that rather than there being a "Big Four" of WWE [=PPVs=] (the three aforementioned events and ''Wrestling/SurvivorSeries''), there are actually now five, with ''Money in the Bank'' as the fifth. (A similar argument was made while ''Wrestling/KingOfTheRing'' had its own PPV, with the winner of the namesake tournament also receiving a world title opportunity.)
* UrExample: When people think of this PPV or the match in general, they think of Wrestling/CMPunk. While Wrestling/{{Edge|Wrestler}} may have have been the first to win the match and cash in two briefcases, Punk is the only man to have won the match multiple times, and the only man to have done so in consecutive years. Plus, there was the events of the 2011 edition, the defining moment of Punk's entire career, where he ascended to superstardom. He is by far the most successful Money in the Bank competitor in history, and would have won the briefcase an unprecedented ''third'' time in 2013 had it not been for Wrestling/PaulHeyman.
* WhamEpisode: The 2011 edition of [=MitB=] ended with Wrestling/CMPunk winning the WWE Championship from Wrestling/JohnCena and running away with it, one hour before his contract ''expired'', indelibly humiliating Vince in the process. The next night on RAW, Cena was supposed to be fired -- but he wasn't, due to ''Vince'' being fired himself.
* YourPrincessIsInAnotherCastle: That is the purpose of the briefcase. In fact, the very first edition of the PPV in 2010 had this happen to Wrestling/{{Rey Mysterio|Jr}} when Kane cashed in his briefcase the very same night he ''won'' it (holding it in total for 50 ''minutes''), beating Wrestling/JackSwagger's record for the shortest amount of time to cash in a briefcase.
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