->''"September 9, 1998. It was a dark time in our nation's history. America was reeling from a succession of disasters--[=MySpace=] was launched the previous week, thus revealing to a shocked nation what a bunch of idiots their children were."''
-->-- '''Dan Szymborski''', [[http://www.baseballthinkfactory.org/files/oracle/discussion/thoughts_on_the_death_of_jeter/ Thoughts on the Death of Jeter]]

[[http://www.myspace.com/ MySpace]] is a social networking website that boasted over 60 million users at its height of popularity, and was easily one of the largest websites of all time. The site was generally known as a meeting place for kids, a marketing venue for bands and celebrities, and [[BreadEggsMilkSquick a hunting ground for]] [[StalkerWithACrush creeps]]. Thanks to that last one, it figured prominently into ''Series/{{Dateline}}'''s ''To Catch a Predator'' series, as Perverted Justice used it to attract potential child molesters. It allowed anyone to make and customize a kind of mini-webpage about themselves, and though some users managed to make their pages sleek and interesting, others abused this creative freedom and their pages were plagued by [[http://img40.imageshack.us/img40/1723/closinggeocitiesxkcd.png eye-stabbing graphics]] and [[http://xkcd.com/134/ loud MP3]]s. Naturally, the site became more famous for the poorly-constructed pages.

It was the most popular site around in the [[TurnOfTheMillennium mid-Noughties]], and is arguably the primary vehicle for the rise of social networking in general, but despite its once-explosive popularity, the site has dwindled down to a barren wasteland as fickle users have almost completely abandoned it for its competitor, Website/{{Facebook}}. Long gone are the days when Tom Anderson, founder and practically the mascot of Myspace, would automatically add new users. In fact, he was fired from the company in 2009. After a change in management in 2010, it attempted to [[ReTool reinvent itself]] as "Social Entertainment", with more of an emphasis on entertainment than social networking. It then massively overhauled its homepage and new profile layouts, changed its logo, and then attempted to force longtime users with original 1.0 profiles to upgrade. This was all done to try and attract more people to the site, which had steadily been losing traffic for a long time, though it ended up having the opposite effect, making its owners at the time, [[UsefulNotes/RupertMurdoch News Corp.]], quite agitated.

Most of the remaining users weren't too happy about the changes, not just because of the [[InterfaceScrew messy new layout]] that slowed down many computers, but also because users were then spammed by friend requests by "celebrities" as part of their new WereStillRelevantDammit-style marketing approach. In December 2010 and for the next several months they allowed different celebrities to "hijack" the site in an effort to attract the celebrity's fans. After huge outcries of TheyChangedItNowItSucks, [=MySpace=] [[AuthorsSavingThrow agreed to allow users to get their 1.0 profiles back]] by "downgrading" (1.0 profiles always gave much more freedom to edit and personalize, when using the right layout codes, hence hardly anyone ever "upgraded" from them unless forced to). Some time after the site was sold they eventually did finally force the 3.0 upgrades on every profile, but by then there weren't very many people left to complain about it.

It still attracted a fair share of role players even long after the decline began, since the site was friendlier toward and more suited for [=RPing=] than Facebook (which, despite playing host to a small community of [=RPers=], still tends to delete RP profiles when bought to their attention; in contrast, [=MySpace=] didn't seem to care). But even then, by early 2011 most of them had [[TakeAThirdOption flocked to other sites]] like Roleplayer.me and [=OneWorldRolePlay=], which more closely resemble the Myspace of 2006 and even support the same 1.0 profile layouts. The related CharacterBlog community was then inherited by Website/{{Tumblr}} and Website/{{Twitter}}.

After failing to bring in more traffic with its ReTool, News Corp. finally sold the site in July 2011 to a company called Specific Media for a mere $35 million[[note]]Compare to the $580 million News Corp. bought [=MySpace=] for in 2005 back when it was popular. Percentage-wise, that's worse depreciation than a new car and almost as bad as a computer[[/note]]. Music/JustinTimberlake acquired a large stake in the site as well as a say in its creative direction, which for the next year or so seemed to be following the same "Social Entertainment" path it was already on. In late 2012, the new owners finally tried to revamp the site, calling it "The New [=MySpace=]", and basically copying Facebook's timeline feature (scrolling horizontally rather than vertically). Users have to make brand new profiles to access it though. "Classic" (as in post-2010) [=MySpace=] was still available for several months, but as with previous retools, it was little surprise that this was eventually discontinued and users were forced to make new profiles anyway. In a most controversial move, [=MySpace=] also went and deleted all the existing blogs, comments, and messages (or at least made them inaccessible) without ''any'' warning whatsoever, which did ''not'' amuse the remaining fanbase.

The modern [=MySpace=] is still a social networking website, but one with a heavy focus on music. On that front, [[http://djskee.com/post/40626331016/thenewmyspace some people]] seem to think that the new incarnation is actually pretty good for musicians. Time will tell if it ever makes a comeback.

'''Fourteen (and counting) Ways To Fit In With The Rest of [=MySpace=]'''
# Lie about your age. Join the growing trend of teenagers who are 69 years old!
# Grab a generic profile template off any of the random [=MySpace=] graphics sites available online! [[note]]You won't be able to do this unless you downgrade, though.[[/note]]
# List your income as over $250,000, and watch your friends squirm! (If you're called on it, make a [[RidiculousExchangeRates joke about exchange rates!]])
# Post a bulletin prompting other users to add "[=MySpace=] Legends"!
# Take a photo of yourself in the mirror holding a cameraphone!
# Take a photo of yourself holding your camera in your outstretched arm while you mug for the camera!
# And for triple bonus points, do a [[http://knowyourmeme.com/memes/myspace-angles Fat Girl Angle Shot]]. Barring that, a standard [[http://knowyourmeme.com/memes/duck-face Duckface]] maneuver will do. Just make sure that, if done in the bathroom, this isn't ''directly'' in front of [[ToiletHumor the toilet]], [[EpicFail especially if you didn't flush yet]].
# Use any combination of the following: massively large pictures that take 15 minutes to load, scrolling banners, event posters or automatic music players! Bonus points if the default song is a terribly-produced demo from a random emo-pop, post-hardcore, metalcore, or deathcore act that blasts the hapless viewer's ears as soon as they open your page while their browser struggles to load the rest before it eventually crashes!
# Create fake drama by pretending that your friend committed suicide!
# Add a fake celebrity or Tila Tequila as your friend![[note]]Is there a difference?[[/note]]
# For bonus [[DarkerAndEdgier edgy]] points, add a ''different'', less mainstream porn star!
# Add OverNineThousand apps, and watch your bulletins overflow with app-generated bulletins!
# Constantly post chain letters!
# ...and of course, have a [=MySpace=] page that you haven't updated since sometime in 2008 (but with its old layout completely gone due to the upgrades, naturally).

!!This website provides examples of:
%%Woah! Hold on a minute there, pal. Troping [=MySpace=]'s userbase is all fun and games, but in order to do that, you first need to cite something that either exemplifies or gives us further reading on what you're talking about! Otherwise, your entry will be considered Troper Tales and commented out until someone drops by and leaves a citation. Zero-Context examples will also not be tolerated.
* {{Cap}}: Towards 2010, [=MySpace=] introduced an inbox that counted the number of unread messages, but only counted up to 999. People who had been careless with their messages for several years now had to go back and finally clean out their inboxes.
* CharacterBlog: [[https://myspace.com/hillbillyhare Just]] [[https://myspace.com/harrypotter about]] [[https://myspace.com/fievel_mousekewitz1886 every]] [[https://myspace.com/songohan5 fictional]] [[https://myspace.com/badasssummers character]] [[https://myspace.com/sailormoonsuper ever]] could be found on the site.
* CorruptCorporateExecutive: Many see the former CEO Mike Jones as this, who specifically stated in interviews that [=MySpace=] is [[NetworkDecay no longer a social network]], but [[InsistentTerminology Social Entertainment]].
* DefeatMeansFriendship: [=MySpace=] eventually admitted defeat to Facebook, and allowed its users to sync their [=MySpace=] profiles with their Facebook profiles.
** [=MySpace=] creator Tom Anderson says he is quite fond of Facebook and he prefers Facebook nowadays since his leave in 2009.
* DyingTown: The Internet equivalent, if its [[https://www.alexa.com/siteinfo/myspace.com Alexa score]] is anyting to go by.
%%* EmoTeen: At its height it seemed to attract a lot of these.
* EternalSeptember: Myspace was once low-key -- believe it or not -- in much the same way Facebook was once, but then its popularity exploded in 2004 to 2005, leading to this trope. This eventually wenf full circle, however, and by 2010, Myspace became low-key again, even though that was the last thing the people in charge wanted.
%%* FlameWar: It was never hard to run into one.
* InterfaceScrew: While good profile designs ''do'' exist, SturgeonsLaw dictates that bad profile designs (which have since been passed on to Website/{{Tumblr}} users) will exist as well. And when they do, Myspace's site structure usually makes it so they will come off as this, as it allows potential profile builders to tinker a bit ''too much'' with the essential bits.
* InterfaceSpoiler: The "Smoke/Drink" section of a user's profile. The only way to hide the fact that you do one or the other was to not list either entry. Anyone who put down "N/A" for one entry and "Yes" or "No" for the other could be safely assumed to do the thing listed as "N/A".
%%* MoralGuardians: Too numerous to mention.
* NewMediaAreEvil: It was once ground zero for [[PedoHunt pedophile hunters]], and the media portrayed it as a sexual predator hotspot, mainly thanks to ''Series/{{Dateline}}''. Facebook, for some odd reason, has avoided this stigma, even though it has far more people than [=MySpace=] did at its height.
%%* OnlinePersonas
%%* PaedoHunt
* SeriousBusiness: On the old version of the site, serious drama arose over the placement of a friend in the "Top 8". If one of your best friends wasn't number one, or even ''on'' the top 8, there could be hell to pay if they were petty enough to get mad over it (and many people were). And when you delete someone from your friends list, you might as well be punching them in the gut. Eventually, [=MySpace=] allowed users to make it a Top 12, 16, 20 or any increment of 4 up to 36, so you had much less of a problem (unless you had 37 friends with really thin skins), though some have argued that this made it less relevant.