[[quoteright:350:http://static.tvtropes.org/pmwiki/pub/images/know-your-meme_8983.jpg]]
[[caption-width-right:350:Meet the cast.]]

KnowYourMeme is an internet series created by the Rocketboom Institute for Internet Studies, in which resident scientists Kenyatta Cheese (aka Yatta), Elspeth Jane (aka Ellie Rountree), and now-retired Jamie Wilkinson (aka Jamie Dubs) tackle on to provide general history of internet memes as well as to try and explain what exactly makes them memetic.

Older episodes were made JustForFun and all the research was done by the KYM staff themselves. But over time, the Know Your Meme website was created and most of the research is now done there. On the site, anyone can submit a basic meme article (akin to ThatOtherWiki), which, if the subject is deemed notable, is subsequently researched and expanded. Later on, the site was bought by the Cheezburger Network.

The website is over [[http://www.knowyourmeme.com here.]]
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!!!Confirmed memes on Website/KnowYourMeme that also have a Wiki/TVTropes Page:

* AbridgedSeries: "[[http://knowyourmeme.com/memes/abridged-series Abridged Series]]"
* SugarWiki/AndTheFandomRejoiced: "[[http://knowyourmeme.com/memes/reaction-guys-gaijin-4koma#.TfEWJUdHrTA Reaction Guys / Gaijin 4Koma]]"[[invoked]]
* AllYourBaseAreBelongToUs: "[[http://knowyourmeme.com/memes/all-your-base-are-belong-to-us All Your Base Are Belong to Us]]"
* AlternateUniverse : "[[http://knowyourmeme.com/memes/subcultures/alternate-universe Alternate Universe]]"
* {{WebAnimation/asdfmovie}}: "[[http://knowyourmeme.com/memes/asdfmovie asdfmovie]]"
* AttackItsWeakPoint[=/=]ForMassiveDamage[=/=]GiantEnemyCrab[=/=]RealTimeWeaponChange: "[[http://knowyourmeme.com/memes/e3-sony-2006-giant-enemy-crab#.TdiAWUdHrTA E3 Sony 2006/Giant enemy crab]]"
* AWinnerIsYou: "[[http://knowyourmeme.com/memes/a-winner-is-you A Winner Is You]]"
* BigWordShout: "[[http://knowyourmeme.com/memes/wrong-lex-luthor-ytmnds WRONG!/ Lex Luthor YTMNDs]]"
* BrainBleach: "[[http://knowyourmeme.com/memes/brain-bleach-eye-bleach-mind-bleach Brain Bleach / Eye Bleach / Mind Bleach]]"
* TheCakeIsALie: "[[http://knowyourmeme.com/memes/the-cake-is-a-lie The Cake Is a Lie]]"
* ComedicSociopathy[=/=]YankTheDogsChain: [[http://knowyourmeme.com/memes/bad-luck-brian "Bad Luck Brian"]], the [[TheChewToy unluckiest]] person ever.
* EpicFail: "[[http://knowyourmeme.com/memes/epic-fail-guy Epic Fail Guy]]"
* JustForFun/CandleJack: "[[http://knowyourmeme.com/memes/candlejack Candlejack]]"
* {{Caramelldan|senVid}}: "[[http://knowyourmeme.com/memes/caramelldansen Caramelldansen]]"
* CaughtUpInTheRapture: "[[http://knowyourmeme.com/memes/events/may-21-2011-rapture May 21, 2011 Rapture]]"
* WebAnimation/CharlieTheUnicorn: "[[http://knowyourmeme.com/memes/charlie-the-unicorn Charlie the Unicorn]]"
* Website/ChuckNorrisFacts: "[[http://knowyourmeme.com/memes/chuck-norris-facts Chuck Norris Facts]]"
* CompanionCube: "[[http://knowyourmeme.com/memes/the-weighted-companion-cube The Weighted Companion Cube]]"
* {{Creepypasta}}: "[[http://knowyourmeme.com/memes/creepypasta Creepypasta]]"
** WebVideo/BenDrowned: "[[http://knowyourmeme.com/memes/majoras-mask-creepypasta-ben-drowned Majora's Mask Creepypasta (BEN DROWNED)]]"
* Franchise/CthulhuMythos: "[[http://knowyourmeme.com/memes/cthulhu Cthulhu]]"
* {{FanFic/Cupcakes}}: "[[http://knowyourmeme.com/memes/cupcakes-my-little-pony-fanfiction Cupcakes (My Little Pony FanFiction)]]"
* FanFic/DoomRepercussionsOfEvil: "[[http://knowyourmeme.com/memes/doom-repercussions-of-evil DOOM: Repercussions of Evil]]"
* {{Facepalm}}: "[[http://knowyourmeme.com/memes/facepalm Facepalm]]"
* FauxtivationalPoster: "[[http://knowyourmeme.com/memes/demotivational-posters Demotivational Posters]]"
* ForcedMeme: "[[http://knowyourmeme.com/memes/forced-meme#.TcEV0J1SjYM Forced Meme]]" and "[[http://knowyourmeme.com/memes/x-is-now-a-meme--2#.TcEV0FV2Ilg X is Now a Meme]]"
* GodwinsLaw: "[[http://knowyourmeme.com/memes/godwins-law Godwin's Law]]"
* GrammarNazi: "[[http://knowyourmeme.com/memes/grammar-nazi Grammar Nazi]]"
* FanFic/HalfLifeFullLifeConsequences: "[[http://knowyourmeme.com/memes/half-life-full-life-consequences Half-Life: Full Life Consequences]]"
* HowDoIShotWeb: "[[http://knowyourmeme.com/memes/how-do-i-shot-web How Do I Shot Web?]]"
* Music/{{Immortal}}: "[[http://knowyourmeme.com/memes/immortal Immortal]]"
* ILied: "[[http://knowyourmeme.com/memes/i-lied I Lied]]"
* IntentionalEngrishForFunny: "[[http://knowyourmeme.com/memes/engrish Engrish]]"
* TheInternetIsForPorn: "[[http://knowyourmeme.com/memes/the-internet-is-for-porn The Internet Is For Porn]]"
* ItMayHelpYouOnYourQuest: "[[http://knowyourmeme.com/memes/its-dangerous-to-go-alone-take-this It's Dangerous to Go Alone! Take This]]"
* KillItWithFire: "[[http://knowyourmeme.com/memes/kill-it-with-fire Kill It With Fire]]"
* KonamiCode: "[[http://knowyourmeme.com/memes/konami-code Konami code]]"
* WebVideo/LeeroyJenkinsVideo: "[[http://knowyourmeme.com/memes/leeroy-jenkins Leeroy Jenkins]]"
* {{Leetspeak}}: "[[http://knowyourmeme.com/memes/1337-speak 1337 speak]]"
* VideoGame/TheLegendOfZeldaCDiGames: "[[http://knowyourmeme.com/memes/zelda-cd-i Zelda CD-i]]"
* {{WebVideo/lonelygirl15}}: "[[http://knowyourmeme.com/memes/lonelygirl15 Lonelygirl15]]"
* {{Lolcats}}: "[[http://knowyourmeme.com/memes/lolcats LOLcats]]"
* ManlyTears: "[[http://knowyourmeme.com/memes/manly-tears Manly Tears]]"
* VideoGame/MarioPaint: "[[http://knowyourmeme.com/memes/mario-paint-songs Mario Paint Songs]]"
* MarySue[=/=]MartyStu: "[[http://knowyourmeme.com/memes/mary-sue Mary Sue]]"[[invoked]]
* MayanDoomsday: "[[http://knowyourmeme.com/memes/december-21st-2012 December 21st, 2012]]"
* TheMissingno: "[[http://knowyourmeme.com/memes/missingno MissingNo.]]"
* MyGodWhatHaveIDone: "[[http://knowyourmeme.com/memes/oh-god-what-have-i-done Oh God What Have I Done?]]"
* FanFic/MyImmortal: "[[http://knowyourmeme.com/memes/my-immortal-the-worst-fanfiction-ever My Immortal / The Worst Fanfiction Ever]]"
* WesternAnimation/MyLittlePonyFriendshipIsMagic : [[http://knowyourmeme.com/memes/subcultures/my-little-pony-friendship-is-magic My Little Pony:Friendship is Magic]]
* NoTimeToExplain: "[[http://knowyourmeme.com/memes/theres-no-time-to-explain There's No Time To Explain]]" (includes link to TVTropes page)
* NoYou: "[[http://knowyourmeme.com/memes/no-u NO U]]"
* OhCrap: "[[http://knowyourmeme.com/memes/oh-crap-omg-rage-face Oh Crap / OMG Rage Face]]"
* TheOner: "[[http://knowyourmeme.com/memes/one-take One Take]]"
* WebAnimation/PhoenixWrong: "[[http://knowyourmeme.com/memes/phoenix-wrong-phoenix-wright-parodies Phoenix Wrong (Phoenix Wright parodies)]]"
* PoesLaw: "[[http://knowyourmeme.com/memes/poes-law Poe's Law]]"
* PunnyName[=/=]VisualPun: "[[http://knowyourmeme.com/memes/name-puns Name Puns]]"
* ReadingsAreOffTheScale: "[[http://knowyourmeme.com/memes/its-over-9000 It's Over 9000!]]"
* RedZoneRemixVid: "[[http://knowyourmeme.com/memes/redzone RED_ZONE]]"
* RickRoll: "[[http://knowyourmeme.com/memes/rickroll Rickroll]]"
* RulesOfTheInternet: "[[http://knowyourmeme.com/memes/rules-of-the-internet Rules of the Internet]]"
** RuleThirtyFour: "[[http://knowyourmeme.com/memes/rule-34 Rule 34]]"
** RuleSixtyThree: "[[http://knowyourmeme.com/memes/rule-63 Rule 63]]"
* ScrewTheRulesIHaveMoney: "[[http://knowyourmeme.com/memes/screw-the-rules-i-have-money Screw the Rules, I have Money!]]"
* [[SeriousBusiness/WebOriginal Serious Business]]: "[[http://knowyourmeme.com/memes/the-internet-is-serious-business The Internet is Serious Business]]"
* {{Shipping}}[=/=]CrackPairing[=/=]OneTruePairing[=/=]SlashFic[=/=]LoveChart[=/=]ShipToShipCombat: "[[http://knowyourmeme.com/memes/subcultures/shipping Shipping]]"[[invoked]]
* Franchise/TheSlenderManMythos: "[[http://knowyourmeme.com/memes/slender-man Slender Man]]"
* Film/SnakesOnAPlane: "[[http://knowyourmeme.com/memes/snakes-on-a-plane Snakes on a Plane]]"
* ThatsWhatSheSaid: "[[http://knowyourmeme.com/memes/thats-what-she-said That's What She Said]]"
* ThatRussianSquatDance: "[[http://knowyourmeme.com/memes/moskau Moskau]]"
* ThereAreNoGirlsOnTheInternet: "[[http://knowyourmeme.com/memes/there-are-no-girls-on-the-internet There are No Girls on the Internet]]".
* TooIncompetentToOperateABlanket: "[[http://knowyourmeme.com/memes/infomercial-fails Informercial Fails]]"
* TrollFic: "[[http://knowyourmeme.com/memes/badfics BadFics]]"
* Music/UltimateShowdownOfUltimateDestiny: "[[http://knowyourmeme.com/memes/ultimate-showdown-of-ultimate-destiny Ultimate Showdown of Ultimate Destiny]]"
* WallOfText: "[[http://knowyourmeme.com/memes/wall-of-text Wall of Text]]" and "[[http://knowyourmeme.com/memes/tldr tl;dr]]"
* WhiteKnighting : "[[http://knowyourmeme.com/memes/white-knight White Knight]]" (Includes Links to TVTropes page)
* YourPrincessIsInAnotherCastle: "[[http://knowyourmeme.com/memes/but-our-princess-is-in-another-castle But Our Princess is in Another Castle!]]"
* {{Zalgo}}: "[[http://knowyourmeme.com/memes/zalgo Zalgo]]" (includes link to TVTropes page)
* ZergRush: "[[http://knowyourmeme.com/memes/zerg-rush Zerg Rush]]"

!!Know Your Meme Provides examples of:

* AprilFoolsDay:
** On April 1st 2012, you could "buy" memes. Supposedly with real money, but the next day both orders and bills were canceled
** On April 1st, 2013, the site claimed that the main tubular system was down and that the database could only process memes that predated the Internet. All confirmed memes were still available under a separate "Deadpooled" section.
* BerserkButton:
** Never try to force a meme on Know Your Meme.
** Anything from 9gag. Many of the commenters frequent its rivals [[{{Imageboards}} 4chan]] and {{Reddit}} and it shows. Even Reddit is starting to get this treatment, though.
** Advice Animals, with a few exceptions.
** "Know Your Meme is for DOCUMENTING memes, not creating them!"
** Twitter hashtags, mainly due to being perceived as useless and over abundant.
* TheCameo: Music/WeirdAlYankovic appears in one episode to explain how auto-tune gained memetic status.
* CringeComedy: [[http://knowyourmeme.com/memes/cringeworthy The Cringeworthy]] gallery collects images of examples of this.
** Currently blocked due to users using it to attack others.
* FistPump: "Success Kid" pumps his little fist, celebrating his achievement.
* ForcedMeme: As with above, you get these every now and then.
* ForScience: The Numa Numa Dance episode starts with one of the researchers saying this.
* [[HotScientist Hot (Internet) Scientist]]: If the comments section of the videos is to be believed, Elspeth Jane fits this trope.
* InternetCounterattack: The site ended up getting embroiled in one when Hot Topic decided to start selling Rage Guy shirts. /b/tards quickly came up with the very politically incorrect "Race Guy" and made a page for it trying to paint Hot Topic themselves as racist. The page has since been cleaned up, though you'll still see Trolls in the comments claiming that "Race Guy isn't a spin off, Rage Guy was racist to begin with, and the people at Hot Topic are sickos for making money off of racism!"
* ItWillNeverCatchOn: Many of the comments that were posted on the [[http://knowyourmeme.com/memes/bad-luck-brian Bad Luck Brian]] entry when the meme was first taking off were of this nature.
** [[http://knowyourmeme.com/memes/conspiracy-keanu Conspiracy Keanu]] as well. Just check out the disparity between the first and second top voted pictures.
* KangarooCourt: The journey to getting a meme confirmed can go from smooth to very skewed. For example, the [[http://knowyourmeme.com/memes/nope-chuck-testa#.Tq7fDmCt8Vk Nope! Chuck Testa]] page has gotten boatloads of research, over 1,000,000 views, 10,000,000 views for the commercial itself on Youtube, and its own video from the site admins, but went unconfirmed for three months anyway because of its recent release.
* {{Mascot}}: {{SelfDemonstrating/Deadpool}} has become the site's unofficial one, since the term for rejecting false memes is "deadpooled".
** ShapedLikeItself: [[http://knowyourmeme.com/memes/people/deadpool-marvel-comics Deadpool's page is deadpooled]]. The humor of this has not gone unnoticed.
*** Deadpool's page has been listed as "Researching" despite still being Deadpool, and it even has a pretty nice new page header made by Marvel execs themselves. It would seem even the site admins noticed as well.
* OneOfUs: Several users on the site frequent TV Tropes. Often, when submissions match up to article names here, the users will be quick to point this out. Often, this is used as an argument for (or against) confirmation.
* ScoringPoints: "+1 confirm", "+1 wait", or "+1 deadpool" are the commenters' terms for approval, hesitance, and rejection of an article. Note though, that these points don't actually do anything. They're just the commenters' way of voicing their opinion. Sometimes they'll be even something nonsensical, like "+1 potato".
* MemeticMutation: The website [[ExactlyWhatItSaysOnTheTin helps people know their memes.]] That should be quite obvious. (There are lots of other places where people can go to know their memes, but this is one of the few SFW ones.)[[invoked]]
** {{SelfDemonstrating/Deadpool}} could be considered a site-exclusive one.
*** Also, [[http://knowyourmeme.com/memes/super-robo-jesus Super Robo Jesus]]. The users love it when this trends, but they make the moments special by not forcing it to happen.
* NiceJobBreakingItHero: An article trends based on the amount of users commenting on it. If the article is something horrific or disgusting, users will complain about the article trending... by commenting on it, therefore keeping the article trending. This is sometimes lampshaded.
* SelfDemonstratingArticle: Many of the videos about a meme would also demonstrate the meme in question.
** ReviewIronicEcho: Commenters do this too. Sometimes this is used as an insult.
* SeriousBusiness: Memes. Especially Internet memes. Because [[ShapedLikeitself Internet is Serious Business]].
* ShownTheirWork: As the result of trope above, Memes are RESEARCHED AND CATEGORIZED!
* TheGrandListOfForumAndCommunityLaws: The community-based Know Your Meme RPG (still in development).

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