[[caption-width-right:350:Which star do ''you'' think is in the Secret Square?]]
->"''The areas of questions designed for the celebrities and possible bluff answers are discussed with some celebrities in advance. In the course of their briefing, actual questions and/or answers may be discerned by the celebrities.''"
-->--'''Kenny Williams''', reciting the famous legalese during the ending credits of the original version.

Love child of the GameShow and the PanelGame, produced by Creator/MerrillHeatter and Bob Quigley for Creator/{{NBC}} and syndication from 1966 to 1981. Peter Marshall, "the master of ''The Hollywood Squares''", played host to nine celebrities and two contestants. The celebrities were seated in an oversized TicTacToe grid; the contestants, Mr. X and Miss Circle, agreed or disagreed with the stars' often comical and bawdy answers to esoteric questions.

Infamous for featuring stars that were past their prime. The 1980–81 syndicated season taped in Las Vegas. Syndicated revivals starred John Davidson, who had substituted for Paul Lynde on the daytime panel, in 1986–89 and Tom Bergeron from 1998 to 2004. There was also a mashup with ''Series/MatchGame'' called ''Series/TheMatchGameHollywoodSquaresHour'', which lasted from 1983 to 1984 on NBC.

A hip-hop–themed revival, ''Hip-Hop Squares'', premiered on Creator/{{MTV}}2 on May 22, 2012. [[http://www.mtv.com/news/articles/1682103/hip-hop-squares-show-mtv2.jhtml Yes, you read that right.]] While serviceable, the show didn't live to see 2013, but Creator/{{VH1}} [[http://www.hollywoodreporter.com/live-feed/vh1-ice-cube-team-hip-915108 announced]] plans to revive the series in 2016, with Creator/IceCube on board to produce. The revival premiered on March 13, 2017.

The format has two {{Market Based Title}}s: ''Celebrity Squares'' on Creator/{{ITV}} and ''Personality/All-Star Squares'' on Australia's Creator/NetworkTen. Obviously, these shows are named that because Hollywood would refer specifically to America there.

Marshall referred to the female contestant's mark as a "circle", although technically it appeared on that version's board as an ellipse. The most famous center square, Paul Lynde, didn't join the panel on a permanent basis until 1968. More information [[http://www.classicsquares.com/ here.]]
!!GameShowTropes in use:
* BigWinSirens: Any time a car was won in the Davidson version.
* BonusRound:
** The Marshall version featured a very simple one, debuting in 1976 -- the winning contestant would pick a celebrity, who would open an envelope that contained a prize; whatever was in the envelope was what the contestant would win. The top prize was $5,000; when this was transferred to the syndicated version in 1978, a new car was added to the envelopes.
** The first two seasons of the Davidson version had an endgame similar to the ABC era of ''Series/SplitSecond'' (though it was actually recycled wholesale from a previous Rick Rosner/Orion game show, the short-lived ''Just Men!'', which aired on NBC in 1983 and was hosted by Creator/BettyWhite). The winner choose one of five keys, then try to find which car out of five displayed in-studio (no, seriously) the key would start. After having chosen a "good-luck celebrity" from the panel to stand by, the contestant would try to start the car; if it started, they won and were retired right there and then. If not, the contestant continued onto another game; if they made it to the bonus round a second time, the car they'd chosen prior would be eliminated. If a champion made it five days, they won the last car remaining. (At which point [also used on occasional Friday shows] all nine celebrities would join in.) New cars are used every week, so the champion's reign carried over to the next week and they won the following game, the lowest valued cars would be removed and the champion would select a new key from the remaining ones.
*** The final season of the Davidson version used a similar bonus round, but all nine celebrities had a key instead, and the contestant would pick the celebrity rather than the key. No cars would be eliminated, champions would remain until winning a car or defeated.
** The Bergeron version had three during its run:
### The "pick a star, win a prize" format from the Marshall version, featuring trips, other prizes like a jukebox, $5,000-$15,000, and a car. It was quickly amended to having to answer one final question to claim the prize.
### The contestant would pick a celebrity (revealing a money amount from $1,000-$5,000) to stand beside them while they answered up to 10 rapid-fire questions within a minute, in what was dubbed "The Fastest 60 Seconds on Television." The contestant could confer with the celebrity if needed, but only the contestant could answer. Afterwards, the player could opt to go double-or-nothing on one final question. The maximum payoff was $100,000; the most won was $60,000.
### An updated version of the Davidson-era bonus round. One at a time, the contestant picked a celebrity and agreed/disagreed to a statement read about them. However many correct answers (out of nine total) determined how many "bad keys" would be taken off of a nine-key panel, getting eight or all nine right won automatically (eight would eliminate that many bad keys, so the math is obvious). The contestant picked one from the remaining keys and, depending upon how many times they'd been to said bonus round, tried to either start a car, open a safe (representing cash), or open a steamer trunk (representing a trip). If all nine were won, they simply showed which key is the real one. The prize layout changed multiple times throughout each season.
** Both iterations of ''Hip Hop Squares'' have had one, with both formats being reminiscent of other game shows:
### The [=MTV2=] version's bonus format was vaguely similar to how ''Series/BreakTheBank1976'' ([[Creator/JackBarry Barry & Enright's]] attempt to copy this show) played its game. The contestant picked from any of the three rows on the board. Each celebrity on that row answers a question; one celebrity is right and two are wrong. The contestant picked which celebrity they thought was right; if the pick was correct, they won $2,500.
### The [=VH1=] revival's bonus format borrows elements from ''Series/PressYourLuck''. A light bounces from square to square, and the winning "celebrity fan" must press a button to make it stop; whichever square it stops on then is marked with the player's symbol (X or O, obviously). If the player can make a tic-tac-toe connection in five spins or less, whatever money they won in the front game is doubled.
* BonusSpace: The Secret Square. Renamed the "[[GettingCrapPastTheRadar G-Spot]]" for the original version of ''Hip Hop Squares'' (the revival does away with this mechanic).
* ConfettiDrop: Balloons were dropped when a car was won on Davidson's run; several different ones were used during the Bergeron version.
* GameShowWinningsCap: In all versions, champions could stay on for as much as five days (with the above exceptions). In the Marshall run, this awarded a bonus prize. At first a car, then a cruise/two cars/$5000, then two cars and a cruise, then two cars and $10,000, then a car/trip for four/$10,000.
* HomeGame:
** Watkins-Strathmore made two in 1967 and 1968. Ideal made one in 1974, with Peter Marshall pictured on the box; this was reissued under the ''Celebrity Squares'' name in Britain, with the only real changes being the name and Peter Marshall's photo on the box being swapped out for Bob Monkhouse's. Creator/MiltonBradley made two in 1980 and 1986. Parker Brothers made one in 1999 (cited as being the best of the bunch), and Tiger made an LCD handheld game that same year. [=GameTek=] made computer versions for MS-DOS and the NintendoEntertainmentSystem.
** A video game, based on the later-era Bergeron format, was released for the {{Wii}} on October 5, 2010.
* LosingHorns: Type C on the Davidson version for a car loss (the MockingSingSong was played on the organ); Type B for "nine keys" bonus losses on the Bergeron version.
* Personnel:
** TheAnnouncer: Kenny Williams handled the entirety of the Marshall era. Shadoe Stevens (best known as Creator/CaseyKasem's replacement on ''Radio/AmericanTop40'') did both the Davidson version — on which he often pulled double duty as a panelist — and the first four seasons of the Bergeron version. After Shadoe left the latter, Jeffrey Tambor (''Series/TheLarrySandersShow''; he had already been a semi-regular during the Whoopi & Friends era) announced Season 5, and John Moschitta (aka the Micro Machines man and [[Franchise/{{Transformers}} Blurr]]) announced Season 6. Fill-ins included Shadoe's brother Richard and Creator/HowardStern (!) on the Davidson version, while Henry Winkler (also executive producer at the time) sometimes filled in for Tambor. "[[TotallyRadical DJ Ms. Nix]]" (real name: Nicole Lyn Hill) was the announcer on the original version of ''Hip Hop Squares''; Creator/IceCube is the announcer on the current revival.
** GameShowHost: Bert Parks hosted the 1965 pilot. Peter Marshall hosted the series proper from 1966 to 1981, followed by John Davidson from 1986 to 1989, and Tom Bergeron from 1998 to 2004. Peter Rosenberg hosted the original [=MTV2=] version of ''Hip Hop Squares'', and [=DeRay=] Davis hosts the [=VH1=] revival.
** StudioAudience
** Center Square and regulars:
*** Jim Backus (best known for voicing WesternAnimation/MrMagoo and as [[Series/GilligansIsland Thurston Howell III]]) was the center square for the 1965 pilot, and various center squares rotated until 1968, when Paul Lynde joined up on a full-time basis. He left in 1979, which resulted in a return to the rotation until the Las Vegas season, when he returned -- and then got kicked out ''again''. Other regulars during that era included Rose Marie, Wally Cox, Charley Weaver (actually a persona of Cliff Arquette) and George Gobel.
*** The Davidson version had the rotation too; Joan Rivers, Jim J. Bullock and ALF were some of the most frequent. Regulars during that era included Zsa Zsa Gabor, Emma Samms, [[Franchise/{{DCAU}} Arleen Sorkin]] and Shadoe Stevens, who occupied the bottom-center square.
*** The Bergeron version had Whoopi Goldberg as the center square, with the 2001 College Tournament featuring a rotation because Whoopi was out sick. Regulars during that era included Martin Mull, Jeffrey Tambor, Brad Garrett, Gilbert Gottfried, and Caroline Rhea.
*** The ''H2'' era initially returned to the rotation, before Martin Mull became the center square for the last season; Garrett and Gottfried were held over (while Tambor served as announcer initially).
*** Both versions of ''Hip Hop Squares'' have also utilized the rotation. Similar to Whoopi Goldberg above, the revival's producer, Ice Cube, has served as a center square, though unlike Goldberg, he isn't a permanent fixture.
* ProgressiveJackpot: The Secret Square, on the NBC daytime and the second through fifth seasons of the Bergeron version. To wit:
** The NBC version began at about $1,000 (in 1966); the base amount increased to approximately $1,500 and then $2,000 by the late 1960s and early 1970s, and increased by $1,000-2,000 until claimed. During the late 1960s, the top jackpot was just over $11,000 [[note]](Art Fleming was that episode's Secret Square, and a naive contestant who believed that the ''Series/{{Jeopardy}}'' host could not be wrong about anything correctly agreed with an answer he admitted he had no clue to)[[/note]]; during this era, a five-time champion, automatically won the Secret Square if it had not yet been won, in addition to the regular bonus prize. By the mid-1970s, new Secret Squares generally started in the $3,000 range, and the show's final couple of years (1978-1980) started at around $3,500 to $4,500, with the value increasing by as much as $6,000 for each show it wasn't won; it was common for Secret Square jackpots to reach $20,000, and at least one reached $35,000 before being won; unwon Secret Square jackpots, by this time, were no longer part of an undefeated champion's guaranteed take.
** The Bergeron version saw the "Secret Square Stash" usually begin with a trip (of about $2,000-$4,000) and added prizes until claimed; the highest-valued Stash during the Bergeron era was worth more than $50,000.
* RulesSpiel: Each version had its own, but the most famous came courtesy of Peter Marshall. Like so:
--> '''Marshall''': Object of the players is to get three stars in a row, either across, up and down, or diagonally. It is up to them to figure out if the stars are giving a correct answer or making one up; that's how they get the squares.
* ShowTheFolksAtHome: The location of the Secret Square.
* TransatlanticEquivalent: Multiple ones, but he best-known one would be Britain's ''Celebrity Squares'', on Creator/{{ITV}}. Running first from 1975 to 1979 with British legend Creator/BobMonkhouse at the helm, it was closely modeled after Marshall's version- it even had most of the tapes wiped. When the show returned from 1993 to 1997 (again with Monkhouse), it was now heavily influenced by the Davidson era, complete with the five cars in-studio, though there wasn't a key-related endgame to earn one. An unsold pilot was pitched to Creator/Channel5 in the early 2000s (with Joan Rivers (!) as center square), but wasn't picked up. The show returned again in 2014, now with [[Film/ReturnOfTheJedi Warwick]] [[Franchise/HarryPotter Davis]] as the ringleader; this version took its' own sense of style and direction, and also stretched out the show to run for an hour (at least for the first series). This version had dismal ratings and was canned in 2015.
** Should be noted that the UK version predated the US version with having a bonus round. The player had to get nine answers to a question. The 70's version had a top prize of a score augmentation to £1000 though with a risk of losing the front game money; they had a second option of an additional £100. The 90's run had a random choice of five cars for a win, while the Davis run awarded £1000 per right answer with all nine winning £20,000 (£25,000 in that version's second series).
!!This show provides examples of:
* AffectionateNickname: Tom would often call Whoopi "Whoopster", and the off-screen judge "Skippy Trebek" (allegedly Creator/AlexTrebek's long-lost brother; [[http://www.mystica401.50webs.com/hollywoodsquares/facts.htm in reality]], he was producer/writer Stephen Radosh- more known as the creator of ''Series/CatchPhrase'')
* AndStarring:
** The opening speech for the Marshall version almost invariably finished with "...or Paul Lynde, all in ''The Hollywood Squares''!"
** The first four years of the Bergeron version (1998-2002, the pre-"H2" era) would list off all the celebrities who would appear in the episode in question, always saving Whoopi Goldberg for last. When they do mention her, the announcer says, "And starring Whoopi Goldberg!"
** During the "H2" days, it would be, "And our center square, (insert name here)", as there wasn't a permanent center square until the next season, when Martin Mull took over.
* AprilFoolsDay:
** In a clip frequently shown on other shows, the crew played a prank on Davidson. During a normal round the female contestant angrily accuses the male contestant of looking over Davidson's podium at his answer cards. As John increasingly gets a 'deer in the headlights' look, the female contestant gets up from her chair and confronts the male contestant, finally pushing him over the edge of raised platform. Unknown to the stunned Davidson, both 'contestants' were actually stunt people.
** Another Davidson April Fools' ep had Joan Rivers hosting instead, with John taking the center square.
** Repeated and cranked UpToEleven for Tom Bergeron on a show taped to air on April Fool's Day 2003. At one point the male and female contestants were engaged in a heated argument, after which the male contestant made the female contestant ''break down in tears''. Bergeron, who had even more of a deer-in-the-headlights look than Davidson had, comforted the "poor woman" as he sent the show to commercial (of course, unbeknownst to him, [[LeaveTheCameraRunning the camera was still running]]). At the end of the episode, giggling executive producer [[Series/HappyDays Henry Winkler]] (who at the time also served as announcer) announced over the intercom, "Hey Tom...April Fools."
** There was a special "It Just Ain't Right" week during ''H2'', where viewers could win prizes based on how many (deliberate) mistakes they could spot. The mistakes ranged from the contestants swapping positions to [[ContinuityNod having "I Love Hollywood" as the theme]] (which was oddly surreal when combined with the "H2"-era graphics).
* ArentYouGoingToRavishMe: This was one of the common topics of Rose Marie questions.
-->'''Peter Marshall:''' In a recent ''PARADE'' magazine article, it was stated that a woman being attacked should yell out two words. First she should yell "Help!", what should she then yell?\\
'''Rose Marie:''' "More!"

-->'''Peter:''' Rose, studies indicate that women are attacked one night of the week much more than any other. Which night is it?\\
'''Rose Marie:''' With my luck, tonight.
* AscendedExtra: As already mentioned, John Davidson was a substitute for Paul Lynde before became the host.
* ButtMonkey: Sometimes the host. Frequently Peter Marshall.
-->'''Peter:''' True or false: Your teeth are about the same size and shape as a pig's.\\
'''Paul Lynde:''' Look who's talking, beaver face!
** This nickname became a BrickJoke:
--->'''Peter''': According to the familiar quotation, "surely" what "will follow me all the days of my life"?\\
'''Paul''': The nickname "beaver face".

--->'''Peter''': Your mother was a jackass and your father was a horse. What does that make you?\\
'''Paul''': The star in the center square, beaver face!
* CampGay: Paul Lynde. Jim J. Bullock filled this role on Davidson's version. Bruce Vilanch, however, subverted it -- he was gay, but he certainly wasn't camp.
* CatchPhrase:
** "(X/Circle) gets the square." Alternatively, from the Marshall version, "We put (an X/a circle) there."
** "[Name of celebrity] for the block." and "[Name of celebrity] for the win."
** "Hello Stars!" "Hi, Peter!"
** "I would have gone for [name of celebrity] for the win/block, but this might work out for you."
* CharacterNameLimits: The NES game, based on the Davidson format, limited players' and panelists' names to four letters.
* CoolOldGuy: Charley Weaver. Martin Mull in the Bergeron era- he even called himself Charley Weaver during the first Game Show Week.
* CrossOver:
** ''Series/TheMatchGameHollywoodSquaresHour'', obviously.
** In July of 1975, Bob Monkhouse popped up.
* ContinuityNod:
** On ''Storybook Squares'', Kenny Williams would reprise his role of town crier from the very first Heatter-Quigley series, ''Video Village''.
** A few times on Bergeron's version, they'd refer to John Davidson; during the Game Show Weeks, this was prevalent as Peter Marshall and Rose Marie were present for the first and second weeks, respectively.
* ADayInTheLimelight:
** At least twice, John Davidson got to sit on the panel while someone else (in one case, Series/{{ALF}}) got to host. Announcer Shadoe Stevens also hosted one week while Davidson was unavailable, and Creator/HowardStern served as announcer that week.
** Peter Marshall was a panelist on the first Game Show Week during Bergeron's run. Things came full-circle when he and Tom traded places for one episode.
* DerivativeWorks:
** The Marshall version included ''The Storybook Squares'' for kids and families to play. It included more kid-friendly celebrities such as [[Series/SesameStreet Big Bird]]. (Is that an inversion of SesameStreetCred or what?)
** Merrill Heatter would later recycle the "celebrities in a ginormous panel" motif on his later shows ''Series/{{Battlestars}}'' and ''Series/AllStarBlitz'' (the latter of which also recycled Peter Marshall).
* DoItYourselfThemeTune: Whoopi Goldberg sang the theme song herself for the first three seasons of the Bergeron version.
* DoubleEntendre: About half of the words out of the panelists' mouths, especially in the Bergeron version.
* EarlyInstallmentWeirdness:
** The very earliest episodes had games dragging out due to the panelists drawing out their gag answers for too long. Less than a month into the run, executive producer Merrill Heatter sent out a memo stating he intended to do as much editing as necessary to fit in 20 questions per show; the celebrities got the hint, and heading into the end of November 1966 the show was played at the pace viewers came to expect.
** Paul Lynde didn't become the permanent center square until 1968, although he was a center square the second, third and fifth weeks of the daytime series. Early center squares – from between October to December 1966 – included Ernest Borgnine, Buddy Hackett, Bill Bixby, George Jessel, Marty Allen, Glenn Ford, Shelley Berman and Vera Miles.
** The Bergeron version originally had front-game payouts similar to the Davidson version for the first four months[[note]]$500 for the first two games, $1000 for the third, and $2000 for anything beyond that, plus $250 for each captured square when time was called; they were doubled after that[[/note]]. In addition, the Secret Square Stash didn't come until the next season (they'd simply move it to another star); some sound effects were different, and the endgame was a bit different (see above).
* EndOfSeriesAwareness: Toward the end of the ''H2'' run, whenever Martin Mull was seen in the intro, he was seen doing things like browsing the classifieds, making a "gravestone" for the center square (featuring his name, Paul Lynde's and Whoopi Goldberg's), and for the final week, he held up a sign saying "[[IncrediblyLamePun It's A King World After All]]"[[note]]King World was the producer/distributor of that version, they acquired the format rights from Orion in 1991[[/note]].
* EpicFail:
** The infamous "YouFool" episode, where the poor contestants guessed incorrectly with Gilbert Gottfried nine consecutive times (in a block-and-win situation) before finally someone was correct. Amusingly, Gottfried kept bluffing and the contestants kept agreeing. It only ended when Gottfried finally provided a correct answer which the contestant obediently agreed to, if he hadn't, the game would've ended with a tie as the times up bell sounded afterwards.
** A situation involving numerous consecutive incorrect answers in a similar block-or-win situation also happened at least once on the original Peter Marshall version, this being a 1968 NBC episode, this time with Don Adams as the celebrity. At one point, in a variation of his ''Series/GetSmart'' CatchPhrase, Adams quipped: "Would you believe we may never finish this game?!"
* GettingCrapPastTheRadar:
** Almost everything out of Paul Lynde's mouth. Many later panelists, especially on the Bergeron version, were much less subtle in their crassness:
--->'''Tom Bergeron:''' Is Viagra kosher for Passover?\\
'''Whoopi Goldberg:''' Not if it leads to pork.
** Then again, the blatant crassness is older than you might think:
--->'''Peter Marshall:''' Rose, hundreds of years ago, English bartenders called it 'dry sack'. What is it known as today?\\
'''Rose Marie:''' Grounds for divorce.
* GuestHost:
** On the John Davidson version, Shadoe Stevens, Jm. J Bullock, Joan Rivers, and Series/{{ALF}} all got to do this. The former had Creator/HowardStern take Shadoe's usual spot as bottom center square/announcer, and on the latter, John sat on the panel.
** Jim J. Bullock and Joan Rivers also filled in for Davidson when he was unavailable.
** Rosie O'Donnell hosted a round of the Bergeron version during the Whoopi Goldberg era.
** Peter Marshall returned to guest host for Game Show Hosts Week on the Bergeron version.
** The Bergeron era also had a rare example of guest announcers: Rod Roddy announced the first Game Show Hosts Week, and Shadoe returned one last time to do the second.
* HotterAndSexier:
** Bergeron's version was far more overt in its sexual overtones than previous versions.
** Both versions of ''Hip Hop Squares'' also fall under this (a given with the hip hop theme), but the [=VH1=] revival is loads more sexually tinged than the original [=MTV2=] version.
* INeedAFreakingDrink: During the infamous "YOU FOOL!" episode, Tom promised that if they ran out of time playing that game, "we're all going out for drinks."
* InstantWinCondition: Claiming the majority of the board results in a "Five-Square Win", even if you don't have three-in-a-row, so every round will have a winner. The rule of having to claim it yourself (as opposed to your opponent getting a question wrong) applies if you already have four squares.
* {{Jerkass}}: Paul Lynde would often belittle the contestants during the commercial break (and sometimes on the show, too). He sometimes took this a step further by belittling fellow celebrities as well (most notably Tanya Tucker).
* {{Joisey}}:
-->'''Peter Marshall:''' Marty, we know you're from Pittsburgh, right? OK, what does a guy from Philadelphia dip his pretzel in?\\
'''Marty Allen:''' [[GettingCrapPastTheRadar A girl from New Jersey]]!
* KnowNothingKnowItAll: Inverted with a famous Secret Square question with Art Fleming, host of ''Series/{{Jeopardy}}''. Art was asked a multiple-choice question (as all Secret Square questions are) he later admitted did not know the answer to, and just blurted out a guess. The (rather naive) contestant remarked that since he was Art Fleming, he just ''had'' to be correct. Luckily for her, he was right, and the contestant won a $10,000 prize package.
* MythologyGag: For VH1's ''Hip-Hop Squares'', the celebrities aren't enclosed in boxes, but rather have the Xs and Os displayed on their backdrops, rear-projection style- a lot like how it worked on ''The Match Game-Hollywood Squares Hour''. The contestant areas, meanwhile, has patterns of Xs and Os behind the contestants that resemble the ones of the Davidson version.
* NoOSHACompliance: Averted! You might think that giant tic-tac-toe board would be a deathtrap, especially during the original run, but according to [[http://www.classicsquares.com/squarefacts.html this fansite]], the original board (which was mainly scaffolding with a front and small floors and such) managed to survive an earthquake aftershock that struck the NBC Studios in 1971--and according to some accounts, with ''Paul Lynde still in the center square''! The later versions were more solid looking and had backs to the squares (though during the Bergeron years, whenever someone picked the Secret Square that square would turn the show into ''Seizure Squares,'' and halfway through the run they decided to start putting giant neon logos on the floor).
* OpeningNarration:
-->'''Kenny Williams:''' One of these stars is sitting in the Secret Square, and the contestant who picks it first could win a prize package worth over $x,000! Which star is it? (The stars are introduced one by one, finishing with the center square, usually...) ...or Paul Lynde...all in ''The Hollywood Squares!'' And now here's the Master of ''The Hollywood Squares'', Peter Marshall!
* PanelGame: ''Hollywood Squares'' is one of the most widely-known and popular game shows in this format, with ''Series/MatchGame'' as its only real rival.
* ParodyAssistance: Given the show's comedic bent, the cast and crew have helped a few times with parody skits. Peter Marshall, Paul Lynde and Rose Marie appeared in "The Towering Squares", a mash up of this and ''Film/TheToweringInferno'' where the game board (the actual thing) catches on fire (really just some smoke) and the celebs try to evacuate ([[WeirdnessCensor despite Marshall trying to]] [[TheShowMustGoOn keep the game going]]); this was from a mid 70s Rich Little special. Much later, Marshall hosted the ''[[Series/InLivingColor East Hollywood Squares]]'', where the panel was made up of entirely black celebrities. And ''Series/MadTV'' had a skit during the H2 era where it was "Desperate Gimmicks Week", with "Couple's Day", including Bruce Vilanch and a teenage runaway; Bergeron played himself hosting.
* {{Pilot}}: A 1965 [[http://www.usgameshows.net/x.php?show=HollywoodSquares1965&sort=0 pilot for the original version]] was hosted by Bert Parks for Creator/{{CBS}}, but it was passed up. Creator/{{NBC}} only took on the show a year later on the condition that Parks be replaced by Peter Marshall and the rest is history. The 1985 version [[http://www.usgameshows.net/x.php?show=HollywoodSquares1985&sort=0 also had a pilot]]
* PrettyInMink: Furs were often part of a Secret Square prize package and generally from Dicker and Dicker of Beverly Hills. Although politically incorrect now, they were stereotypical of the HollywoodDressCode of the day.
* RattlingOffLegal:
** Kenny Williams' quote, seen at the top of this page.
** Peter Marshall before the Secret Square game: "The stars are briefed before the show to help them with their bluffs, but they are hearing the actual questions for the first time."
* RealSongThemeTune: Tom Bergeron's last two seasons had a slightly redone version of Teena Marie's "Square Biz" as its theme song.
* RearrangeTheSong:
** The famous Marshall theme got a Disco[=/=]''Series/{{Supertrain}}''-style [[http://www.youtube.com/watch?v=0CBqGIG1XsM update]] in 1979, which was used until the end in 1981.
** Stormy Sachs re-arranged the Davidson theme in that version's third season.
** "I Love Hollywood" was redone for Whoopi's final season.
* RunningGag: Big Bird almost always referred to Peter Marshall as "Mr. Marshmallow" (a variant on how he would mispronounce Mr. Hooper's name over on his home show).
* ShoutOut:
** When Susan Stafford appeared to model prizes for Game Show Week, she was introduced as being from "classic ''Series/WheelOfFortune''".
** Sometimes questions would be about another celebrity in another square. After the contestant agrees or disagrees with the celeb they picked, Peter would sometimes ask the celeb the question was about to answer instead of giving it himself.
* SpinOff: ''The Storybook Squares'', in 1969. Yes, [[RecursiveAdaptation a children's version of an adult-oriented game show based on a children's game]].
* TrashTheSet: Kind of - one Davidson episode had them starting to pack up the set in the middle of an episode (for them to travel to Hollywood, FL) and they had to finish the game on audience risers. [[http://youtu.be/69UAeFW21I0 See it here.]]
* TVNeverLies: Averted when the naive young contestant, a pretty girl (as it turned out) who was counting on ''Series/{{Jeopardy}}'' host Art Fleming -- who had gained a reputation as a storehouse of trivia -- to have the correct answer to a Secret Square question about tennis ("In 1938, who won the Wimbledon women's tennis championship?" to which Fleming said the answer was Helen Wills Moody, one of the three choices given). "Art Fleming would never lie. I agree!" As it turned out ... Art Fleming was right(!), and the pretty young contestant with the puppy-dog eyes won an $11,000 prize package (a then-record). Fleming admitted in several latter-day interviews that he was merely guessing and didn't know a thing about tennis.
* WhoNamesTheirKidDude: Bergeron's version once had a female contestant named Ketchup.
* YouFool: In the Bergeron era, Penn Jillette would often respond to wrong answers by going [[LargeHam completely over-the-top]] in shouting how wrong the contestants were. This led to one instance where Gilbert Gottfried was the only unclaimed square, and after the second failed attempt began yelling "You fool!" in imitation of Jillette, who had done it earlier that episode. Gottfried ended up being called on a total of ''seven'' times before someone answered correctly; by the end the ''whole panel'' was shouting "You fool!" in unison. Also an OverlyLongGag, and a rare example of one that became ''even funnier'' each time it recurred. Video [[http://www.youtube.com/watch?v=ioVk9MeZNGg here]] and [[http://www.youtube.com/watch?v=xeEqxWTz8Ls here]].