[[caption-width-right:261:"Beware the Judderman my dear, when the moon is fat..."]]

Isn't it surprising [[NightmareFuel the lengths some advertisers will go]] to make you do things?

Particularly scary commercials can become a MemeticMutation, and in decades' time fall into PopCulturalOsmosis. Unfortunately, the side effect is that nobody can remember, "WhatWereTheySellingAgain"

Due to the sheer amount of nightmare fuel they always give off, [=PSAs=] and [=PIFs=] have their own sub-page, which you can visit in the link below.


* [[NightmareFuel/MAndMs M&M's]]
* {{NightmareFuel/Public Service Announcement}}s & Public Information Films
* Those paint ads that are only a few seconds long and feature nothing but a [[SlasherSmile creepily grinning]] person painted from head to toe and asking you if you've found what you're looking for. They can be quite startling if you don't know what's going on.
* [[http://www.youtube.com/watch?v=JpQ0ygDlC8k This horrible ad]] produced by Scion manages to make something that would be Narm (IE, people with square heads) and turn it into horror with the use of BodyHorror, NightmareValley and WhatWereTheySellingAgain.
** And then there's the ending, where [[spoiler: the one guy who doesn't have a square head is tased and put in the box, and his terrified screams are muffled by the website, which is even creepier]].
* There was a series of Volkswagen commercials that, at first, seemed rather simple and aimless, featuring friends talking about whatever silly little subject comes to mind, when suddenly, '''BAM!''' Car accident. No one is hurt, but the commercial then cuts to one of the friends looking at the wreckage, saying [[CurseCutShort "Holy-"]], the commercial cutting off to the pricing and safety features of the car. [[http://goo.gl/qTWw2I Example]]
* An [[http://www.youtube.com/watch?v=RavivOtBvHk ad]] for the game ''VideoGame/{{Turok}}: Evolution'' showed two people swinging on a swing-set when suddenly, at random, the boy's hand becomes slashed and bleeds. Roars are heard and it cuts to numerous dinosaurs running about. It then cuts back to the boy and girl, both screaming. Cut to more dinosaurs before the final cut of the swingset, which has red mulch and a broken, red swingset seat.
* There was a set of commercials for ''VideoGame/TheLegendOfZeldaMajorasMask''. During which, people around the world watched on as the moon slowly descended upon them. A radio show took calls and kept a countdown going. In one ad, it showed a boy, playing alone in a white room, sweat rolling down his forehead while he continuously glances upwards... at the end, everybody is running for their lives... [[http://www.youtube.com/watch?v=f5Mf2mp6fms here's the link]].
* The commercials for the Goldwater Law Firm (the one that defends people who die or suffered from the side effects of medical products) play some incredibly unsettling, horror movie-type music in the background. It also doesn't help that they're talking about the horrible side effects of certain medical products. [[http://www.youtube.com/watch?v=kVJuouYo_8I Here's a link]].
* Orkin had a series of commercials in which a creepy person repeatedly tries to get into suburban homes using a variety of flimsy stories, such as [[http://youtu.be/8TfYABolovE delivering a pizza]], [[http://youtu.be/E8xXv1NOeXI his car broke down and he wants to call his brother]], etc. The creepy part is that the person is a six-foot tall termite/ant/cockroach. Not guy in a cute costume, but a ''giant, talking insect'' that sounds like a serial killer. One can hope that someone thought it would be funny, perhaps they wanted it to be just a little creepy. What they managed was "Giant alien insects are going to try and con their way into your homes to rape you and dangle your intestines from the ceiling". That would suffice better for an ad for a new shotgun.There's another one where a giant mosquito tries to get into a pool with a couple that were having a romantic moment. He drops his swimsuit and asks "are we...dipping skinny" before the Orkin guy shows up.
** [[http://youtu.be/RBCe6go6NXE This one]] has a vacationing family return to find two rats playing guitar in their living room. One of the rats says "You were not supposed to be back until Sunday." and then adds "we could use the boy on drums" in this menacing tone that sounds like he's going to rape and murder them all then and there. Makes the Orkin guy practically look like a BigDamnHero.
** And just when you thought it couldn't get worse... During the 2011 bedbug scare in New York City, Orkin released a new commercial about a woman chatting with someone in a singles bar...a someone that was another six-foot, realistic looking bedbug. That alone is terrifying, but the ending sees the bedbug asking her, "What do you say we go back to your place?" Considering what kind of creature this is, and where you find them, the UnfortunateImplications couldn't be any clearer.
* Buy Macintosh. [[http://www.youtube.com/watch?v=nHJkAYdT7qo Or be frozen alive in your cryogenic chamber.]]
* There was an ad for Wrigley's in the UK that showed a man retching and spitting up a dog (literal "dog breath") after a night's heavy drinking. It was banned after more than 700 complaints that it had terrified both child and adult viewers alike. [[http://www.youtube.com/watch?v=iLq5o228Nlk Obligatory YouTube link]].
* German ads for K-fee energy drink. These ads were {{Screamer Prank}}s, starting off with a calm environment... then a goblin or zombie (depending on the ad) would come out and scream its freaking head off and then say that "You've never been so awake". What's funny though is that they parodied three of them for their decaf version.
** Another variation is often referred to as the "Ghost Car Ad" due to the prank associated with the ad- telling people that a ghost appears when the car goes around the bend. It doesn't, it's another zombie screaming its head off. [[http://www.youtube.com/watch?v=oLicfr1AYfo Check]] [[SchmuckBait it out!]]
* Maynard's wine gums ads. Not so much scary as just creepily [[http://www.youtube.com/watch?v=myOEutvVC5s hallucinatory]]. Even the bus stop [[http://farm5.static.flickr.com/4074/5441221161_2e45aa6bf4_b.jpg poster ads]] were disturbing!
* [[http://www.youtube.com/watch?v=Sz8mpVRiQ_g This]] ad for Danish Bacon, modeled after the Exorcist. The full version of the ad, which showed the girl snarling and a creaking noise playing as her head spins round, was removed from TV after around 200 concerned parents complained to the Independent Television Commission about the scariness of it. They did permit this version to stay on the air but it could be shown only after the 9pm "watershed." Said version attempts to dilute the scariness by playing unfitting circus music as the girl's head spins, but, in all cases, just makes it even worse.
* The 2010 Halloween commercial for Snickers features two kids dressed as an adult woman (one on top of the other's shoulders) convincing a neighbor to stock up on the candy kids want. That sounds funny and charming, right? [[http://www.youtube.com/watch?v=JgSv1SKCteQ Wrong]]. The kids are horribly outdated in their dress, the proportions of the body are like something designed by Dr. Frankenstein, and behind the pallid, molded face, are two piercing, ''unblinking'' eyes. And then the creepy caress, the voice ("I'm only trying to help you" as the woman tries to wrestle her cart away when the kids grab hold of it),...
* [[http://www.youtube.com/watch?v=OhK47AA7LKc This]] little horror advertising ''VideoGame/AssassinsCreedII'' can potentially be a mixture of this, UncannyValley, ParanoiaFuel, and NothingIsScarier. It's just pictures of characters' faces with an [[ForDoomTheBellTolls ominous churchbell playing]]. And yet it manages to creep the pants off of many people who see it, especially if they see it in the middle of the night for the first time without knowing what it is.
* [[http://http://www.ra.com/tv-commercial.aspx These ads]] for an unidentified drug to treat rheumatoid arthritis '''really''' know how to get their point across. Seriously, they talk about how preventing an illness can salvage your hobbies. And then, we see the very items each respective ad is named for decaying in a frightfully realistic fashion. It's a real double-whammy of disturbing.
* The [[http://youtu.be/x4_5qoy4oaQ Burger King]] commercials that feature their [[UncannyValley incredibly eerie mascot of the same name]]. Especially their breakfast-themed commercials that feature him in other people's bedrooms, waiting for said people to wake up so he offer them breakfast sandwiches.
* This [[https://www.youtube.com/watch?v=HkeNzviga8g Nokia N900]] commercial. It starts with a guy in a business suit talking with 3 other guys about the Nokia N900. When one of them is reminded that [[BerserkButton there are people watching the room]] behind one-way glass, he flips out, [[HumanoidAbomination transforms into]] ''[[HumanoidAbomination something]]'', and starts the wrecking the place. He yells, "I am the medium! I am the message! I am the one." and transforms into a phone. Um, what?
* This particular [[http://www.youtube.com/watch?v=PpV7DyM4Zk0 Virgin Mobile]] advert is pretty funny when you first see it. But when you're up at night, alone, and that psycho music is playing... Especially at the very end, when you think the thing is over, but in actuality there's a quick flash of her EERIE GRINNING FACE before it closes. Sweet dreams, folks!
* A Local Haunted House has a radio ad that starts with a guy calling [=OnStar=], "This is [=OnStar=], how can we help you?", The guy mumbles, then screams "They're trying to get into the car!", "Oh, you need to get into your car, let me just unlock those doors.", "NO! They're trying to... ", sound of unlocking doors, screams and growls and groaning. "Is there anything else we can help you with today?", Demonic voice, "No, he'ssss... goooood."
---> [[Creator/{{HPLovecraft}} YOU FOOL, WARREN IS DEAD!!!]]
* A Jello ad that is just made of this trope: it's late at night and the parents are facing their children in front of an open refrigerator. The mom tells a story about a little girl who fell down a deep dark well filled with monsters and boogeymen, with no cartoons, and she was trapped there for a hundred years with no hope of escape. While she tells this, the children look as if they're crapping in their jammies in pure terror. She ends it with "And that's why we don't take Mommy's nightly [insert jello name] snack" right before Dad tells the kids to go to bed. Even worse is the one where the mother tells her daughter she will ship her off to ''work in a coal mine'' if she takes her mommy's snack.[[http://www.youtube.com/watch?v=ZtJESnmpLHw Here's the link.]]
* There's [[http://youtu.be/VBXTwUmJoHw these]] advertisements for a cleaning product known as SKOE 10X. Both of their commercials are essentially animal women going to the bathroom on the floor, and none of it's censored. Add in the fact that it's usually shown at late night, and you're bound to confuse it for horrifying scat porn that made it on TV somehow.
* [[http://www.youtube.com/watch?v=UR3V3GJxt-w This Coca Cola]] commercial urges viewers to watch and unlock secrets about the formula. It's extremely disturbing, complete with blink-and-you'll-miss-it weird, flashing images and creepy smiling ladies from the sixties.
* [[http://www.youtube.com/watch?v=N2oL_gXECtg This commercial]] A woman walking to her car in a parking garage late at night is stalked by a creepy little ghost girl who suddenly appears and disappears. Turns into NightmareRetardant when she starts telling the woman about all the money she could be saving on an iPhone.
* [[http://www.youtube.com/watch?v=NKllfrSvrE0 Heyyy, cookies!!!]]
* Mild these days perhaps, but [[http://www.youtube.com/watch?v=nqRY2-aCfAc this Australian ad]] for flyspray.
* [[http://www.youtube.com/watch?v=WlHw_O3NpWw This commercial]] for Austrailia's Bluetongue Brewery Beer features a Japanese businessman getting the [[ImpaledWithExtremePrejudice "Full Whale Experience"]] at a sushi bar. It was made using money donated by the Sea Shephards, a group of eco-pirates who disrupt Japanese whaling activities... that, or Bluetongue really hates the Japanese.
* [[https://www.youtube.com/watch?v=5iqWNAcUgD0 This]] Tango advert, where a man is attacked by a clawed, bright orange disembodied foot. It doesn't get better when the foot's owner shows up to claim it.
** Speaking of Tango adverts, [[http://www.youtube.com/watch?v=ILPCDMIcjuA this]] little gem from the same era is confusing, scary and just plain freaky. The two figures seen by the man drinking the Tango are remind one of various horror movie archetypes, and that's before his head comes off.
* Back in 2009, there was a Planter's Peanuts commercial on the radio where an interviewer was speaking with an older man who ran the facility where they gave Planter's Peanuts their characteristic crunch. When the interviewer asked why Planter's Peanuts were so crunchy, the older man, who had a vaguely Germanic accent, exclaimed that they used [[IAmAHumanitarian "the rendered fat from boiled children"]] and laughed maniacally. Oh, and to put the cherry on top, the ad ended with a child's scream followed by a crunch. Creepy. As. Fuck.
* [[http://www.youtube.com/watch?v=Ud8p8gxqpJ4 This]] Eggo commercial with a boy trying to steal Eggos from his little sister, who's innocently talking to her doll while eating Eggos. But as he reaches for her plate, she suddenly turns into a Medusa-like monster and shouts "Get away from my Eggo!" in a monstrous voice ala the Clown with the Tear-Away Face from ''WesternAnimation/TheNightmareBeforeChristmas''. Her brother is so scared, he sits there petrified with his mouth hung open and his sister continues talking to her doll as if nothing happened.
* The commercials for [[Theatre/HalloweenHorrorNights Universal's Halloween Horror Nights]] qualify so heavily that we've given them their own major section on a [[NightmareFuel/HalloweenHorrorNights seperate page.]]
* The freaky SegaSaturn [[http://www.youtube.com/watch?v=99iiUtPR-fM promotional tape and the Theater of the Eye" ad campaign]]. Funny thing is, Sega of America wanted the Theater of the Eye campaign to succeed, they even heavily promoted it on FOX and MTV, but it ended up scaring potential customers shitless.
** '''The majority''' of the North American Sega Saturn commercials apply here. [[http://www.youtube.com/watch?v=F-wFqy-dCaM Here]] [[http://www.youtube.com/watch?v=cegoTJ18r-M are]] two good examples.
* The PlayStation franchise is notorious for being home to...unsettling commercials.
** The [=PS1=]'s American launch campaign, [=eNOS=]. Each commercial consisted of small clips of gameplay from launch titles mixed in with live-action clips of various imagery, all accompanied by a distorted, robotic-sounding voice. [[http://www.youtube.com/watch?v=8meCIT1ErPQ Watch one of the ads here...unless you plan on sleeping tonight.]]
** [[https://www.youtube.com/watch?v=qARb5IYjVUY This European ad]]. The family speaking only in video game sounds could be funny.....but then the commercial decides to go into NauseaFuel territory and zoom in their ''mouths'' to reveal their uvulas are shaped like the [=PlayStation=] buttons, in a ''very'' gruesome display. Seriously, do '''''[[SincerityMode NOT]]''''' [[SchmuckBait click on that link]] if you're planning to eat.
*** And if you look away from the family at the beginning of this commercial you can catch a glimpse of another creepy European PlayStation commercial - Mental Wealth, which features a humanoid alien girl with a disturbingly deformed head staring at you in an empty white room and philosophizing about the human endeavor in a Scottish accent.
** [[http://www.youtube.com/watch?v=h28Kbdfmvbk This demented Playstation2 advert]] directed by DavidLynch. It starts off pretty normal, with a dude walking down a slightly spooky corridor full of smoke. Thirty seconds in, his head flies off and swims in front of him for a moment, then re-attaches itself before a disembodied arm with a clenched fist at the end appears to punch him in the face and then flies out of his mouth, distorting his face for a moment. It gets worse: he then looks down at his hands and sees they have disappeared, with only smoke pouring out of his sleeves. Then the smoke clears and he sees three figures sitting on a couch - a clone of himself, a disturbingly still mummy with bloodstains at the mouth and one eye, and an anthro duck who croaks at him, "WELCOME. TO. THE. THIRD. PLACE." Despite its horrible content and the fact that it was directed by the man who gave us ''Film/{{Eraserhead}}'', it would be shown on TV in the middle of the day.
** The infamous PS3 [[http://www.youtube.com/watch?v=gqkNPcUMffU launch commericial]] with the [[UncannyValley robotic]] [[CreepyChild baby]].
* The [[https://www.youtube.com/watch?v=eRiwW6M55qg commercials]] for the GameBoyColor often had the C on "Color" morph into a pair of lips and suddenly shout "Get into it!" at the end, functioning as a jump scare.
** Creator/{{Sega}} had something similar (as noted above) with a loud voice yelling "SEGA!" at the end of their commercials. Not so bad in the Genesis and Game Gear commercials, but it was really freaky in the Saturn commercials, in which a disturbing blue head straight out of the UncannyValley would come flying at the camera really fast, yelling something like "'''YAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA, SEGA!'''" or just '''"SEGA!"''' in a [[HellIsThatNoise creepy distorted voice]] before morphing into the Saturn logo. In a few ads, the head would have a different shape and color, like in the ''VideoGame/NiGHTSIntoDreams'' ad, in which the head was purple and shaped like [=NiGHTS=]' head.
* Until they were replaced with CG models, the Wonga.com adverts, which air in the United Kingdom, used puppets that were firmly rooted in the UncannyValley. Despite being [[UpToEleven considered so creepy that people try to avoid them]], they're paradoxically MemeticMutation in the U.K.
* You haven't experienced true fear [[http://www.youtube.com/watch?v=erh2ngRZxs0 until you've looked into the eyes of this ice cream person eating itself.]].
* [[http://www.youtube.com/watch?v=niFCK-Pl3Vc Itsudemo soko ni... Mcdonald]] [[labelnote:Translation]] [[ParanoiaFuel Always there for you]]... Mcdonalds[[/labelnote]] These are a series of Japanese [=McDonalds=] commercials in which Ronald [=McDonald=] opens a locked door from the outside, calls a girl from a dark alley, hides under a girl's bed, and escapes from [[NothingIsScarier an unseen thing]]. The ads end with a creepy distorted voice saying the above slogan.
** Taken as a whole, the four commercials in that video seem to tell a complete story. [[spoiler: A stalker dressed up as Ronald [=McDonald=] attempts to break into a woman's apartment, harasses her at work, and finally hides under her bed [[TooDumbToLive (while being completely visible to us and the woman)]] and presumably murders her. Why else would he be running after all? Still, as weird as Japan is, [[FridgeLogic it's hard to imagine the marketing department at McDonald's signing off on an ad campaign that makes their mascot look like a murdering psychopath.]]]] This HAS to be a student film.
** The Swedish [=McDonald's=] coffee commericals aren't much better. First there's [[http://www.youtube.com/watch?v=U9bxjpneClA a man snickering creepily]] while the camera pans across his [[BodyHorror unnaturally long nose]] [[spoiler:which ends in another man]] all while broken xylophone music plays. And then there's...[[http://www.youtube.com/watch?v=ai6ArAyQjao the Yog Sothoth]] or something, which is talking in BlackSpeech. These ads may be a case of literal NightmareFuel, since the "WAKE UP!" slogan implies both were dreams.
* [[http://adland.tv/commercials/subway-theyre-coming-teaser-1-2005-010-usa This Subway advertisement]] from 2005 is a ten second clip of a group of kids making a snowman. Suddenly, they all stare blankly at [[NothingIsScarier some unseen thing]] and one girl shrieks before the screen goes black and yellow text says [[ParanoiaFuel They're Coming]]. [[WhatWereTheySellingAgain Somehow this is a teaser for Subway's food]], though the ad itself was played alone, without any following segment explaining what exactly about Subway it's advertising.
** This was actually part of a [[http://adland.tv/commercials/subway-theyre-coming-teaser-2-2005-010-usa series]] [[http://adland.tv/commercials/subway-theyre-coming-3-teaser-2005-007-usa of ads]], one of which features a police officer looking into the window of a pulled over car in shock, one of which features two men in a barren snowy wooded area before one suddenly gets a blank look on his face and the other looks over his shoulder in shock. None of these ads make any attempt at explaining what they're advertising in any way.
** They were teasers for a then-upcoming sandwich ("New Hot Fresh Toasted Subs"). The full ads are mild compared to their teasers, and they are:
*** [[http://www.adforum.com/creative-work/ad/player/46793 Snowman]]: Three kids are making a snowman until a fourth one comes to play, and they don't let her. She goes home and finds out her dad bought her the new Subway sandwich. As revenge she goes outside and lays it on the snowman's hands; the sandwich is so hot it melts the snowman.
*** [[http://www.adforum.com/creative-work/ad/player/46794 Ice Fishing]]: Two men are freezing trying to find fish under the ice, until one of them eats the new Subway sandwich, prompting him to take off his clothes and stay only in his boxers.
*** [[http://www.adforum.com/creative-work/ad/player/46795 Lovebirds]]: Two officers pull-over to a couple apparently making love in a car. When they lower its window, it's shown that the "lovebirds" are actually two guys eating the new Subway sandwiches.
* The Honeycomb cereal's Crazy Craving mascot that was used from the mid 1990s until a decade later. It is a computer-generated mammalian MascotWithAttitude-like character who used to spawn along live-action humans in search for the cereal until the very turn of the millennium when further commercials made it a human transformation. [[http://www.youtube.com/watch?v=6T0ZXKunoD0 This commercial]] and [[http://www.youtube.com/watch?v=CwbUA6PDhoI another one]] views examples of the unsettling transforming from human to Craving.
* There's an orange juice commercial that shows a pair of hands in leather work gloves holding a cluster of leaves. The leaves grow, bloom, and slowly develop into an orange. The problem here is FridgeLogic: where are the roots of this plant? Gives a whole new meaning to the concept of blood oranges...
* [[http://www.youtube.com/watch?v=S9sZKcSJ2mo The mosquito ad for the old Xbox]]. It begins with mosquitoes buzzing in the form of music, and all the other jungle animals dancing to the beat, while the narrator (who is a mosquito) tells us about how his species used to make music. Seems innocent so far, right? But then the narrator says "One day, a voice told us, 'Get a job!'" Cut to close-up shots of a mosquito on a pulsating heart, mosquitoes sucking blood from arms and people in the hospital, and a close-up shot of a mosquito's abdomen filling up with blood. It's very unsettling, to say the least.
** And that was the one that wasn't taken off air. The other 'Life is short', details the... exceedingly short life of a man. In that the man is born, at high velocity... launched into the air, ages from birth to old age in the space of around 30 seconds, then finally crashes into his grave. [[https://www.youtube.com/watch?v=kNccPX03XaY see it here]]!
* [[http://www.youtube.com/watch?v=ZwbdKTB1Vws This Honey Nut Cheerios commercial]] starts with a woman at the table picking up her mug. The Honey Nut Cheerios bee flies out and tells her about how good Honey Nut Cheerios is. He gives her a bowl of Cheerios and asks: "Delicious, right? It's the honey, it tastes so..." the camera shows frames of dead insects while an unexpected ScareChord plays in the background. The bee tries to get away, but the woman pulls the box back and asks "What's the rush?" The commercial ends with the bee hiding and saying his CatchPhrase "Bee happy, bee healthy!" while ominous music plays in the background.
* In early-1995, Chuck E. Cheese's ran a pretty spooky commercial where three kids were at a German, Chinese and Mexican restaurant looking at their food in disgust (with some pretty creepy culture-appropriate music playing in the background - such as an off-key yodeler for the German restaurant). The kids all whined "I should've said Chuck E. Cheese please" and were abruptly teleported to a Chuck E. Cheese restaurant.
* The commercial for Fruit Roll-Ups which began with a woman calling to her son. The camera pans left to show A GIANT COCOON OF FRUIT ROLL-UPS. A boy (presumably the woman's son) all but ''slithers'' out of the cocoon, dropping to the floor. He looks at the camera, puts a finger to his lips and says "Shh" in the creepiest possible way. ''[[DadaAd Jeez.]]''
* [[http://www.youtube.com/watch?v=M_fxLZb_qXY This 1950s Green Giant vegetables ad.]] The people who made this ad sure did a good job making the Jolly Green Giant not so jolly looking. Sweet Jesus!
* [[https://www.youtube.com/watch?v=O2vBJt1iG60 This]] really creepy cereal ad from the 1960s. The clown featured in the ad will really make the little ones not to eat Rice Krispies again.
* Hostess did a series of commercials in the 90s and 2000s that featured an animal approaching something that appeared to be a Hostess snack product, but wasn't, and would prompt that animal to ask "Hey, where's the cream filling?" However, the creepiest ad involves [[http://www.youtube.com/watch?v=9rRPWyoPv5E a boy teasing a doll with a toy cupcake, which prompts her to come to life with one angry face.]]
* [[http://www.youtube.com/watch?v=pPJJQHF4tTo The American ad]] for ''VideoGame/YoshisIsland'' (SNES version) depicted a man eating more and more food at a restaurant, and getting fatter and fatter, while the narrator talks about how much data and features are crammed into the game's cartridge. Pretty soon, the man eats one little piece of spaghetti, and--in the style of a famous ''Creator/MontyPython'' skit--''explodes'', with his stomach contents splattering ''everyone'' in the restaurant. The piece of spaghetti then splatters the game box, and then we cut to a shot of more of the stomach contents splattered on a wall, spelling out the SNES motto (Play it Loud). Due to the sheer number of complaints of how sickening this commercial was, it was only aired a few times before it was replaced with a {{bowdlerize}}d version, in which the splattering and exploding is heard off-screen [[ReactionShot as a woman at a table turns and looks to the left]], the spaghetti doesn't fall on the box, and the stomach contents spelling "PLAY IT LOUD" are now a bright, rich, thin, non-gross green slime that resembles Nickelodeon slime.
* [[https://www.youtube.com/watch?v=J3xdq5miyfE This cinema ad from Co-Operative Bank]] describes what would happen if a landmine went off in the cinema.
** In another horrifying ad, a woman asks why you would switch to the Co-Operative Bank, visuals intercut with images of animals dying in polluted landfills and covered in spilled oil, etc. She basically admits that the Co-Operative Bank has the same features as every other bank but hey, they'll never knowingly contribute to pollution! [[https://www.youtube.com/watch?v=sqsM33EkScY Here you go]]! Oh, and look out for {{Jump Scare}}s.
** There is also [[https://www.youtube.com/watch?v=6HCeJJAOjnY another one]] which features images of war and oppression instead of pollution.
* The "[[http://youtu.be/SkGTtBlW458 This]] [[http://youtu.be/QxsQgk0Z2bc is]] [[http://youtu.be/RsHXMxoCXeU the]] money you could be saving with Geico" ads. They feature a stack of bills with unblinking googly eyes, just staring into the camera. The song playing in the background, "Somebody's Watching Me", turns the ad fron UncannyValley into ParanoiaFuel, although it is mild compared to some of the items on this list. In fact most will find it [[RidiculouslyCuteCritter quite sweet]].
* Mike's Lemonade and Iced Tea had some... unique... taste in [[http://www.youtube.com/watch?v=wWdQnp56cK4 their commercials]]
* In the early 2000s, Nestea ran an ad campaign that involved [[http://youtu.be/XVfPjT_4lZM a]] [[http://youtu.be/Twq7pUT__vY snowman]] whose snow acted as skin. When melting, he'd become a skeleton, and had to find a bottle of Nestea in order to regain his snowy skin. These commercials sometimes aired on children's TV channels, and while these commercials were funny to older viewers, children were scared shitless by them.
* In 1998, when British Sky Broadcasting where launching their new Sky Digital TV satellite service -which as of 2014 is still in service- in order to promote their launch, [=BSkyB=] composed [[http://www.theguardian.com/media/video/2009/feb/05/bskyb-advertising this advertisement]] of different 90s era televisions seemingly moving, floating and flying about and... -wreaking themselves apart in various and apparently brutal and violent ways. \\
This at first might not sound like much; however, along with all the different TV sets doing everything from flying about, breaking their own exteriors or just plain exploding on the spot, there are messages appearing on the screen of each television something along the line of ''I have so much more to give'' and ''I can do so much more'', all while being shown in various locations ranging from a darkly lit living room, to the middle of a forest in the night, to a hospital ward on a patient's bed to a children's roundabout right in the middle of a deserted Beach-Cliffside like something out of Prypiat, Ukraine meets the opening to 'Film/Terminator2Judgmentday' (Flaming TV set not withstanding). \\
Couple that with a disturbing choir-soundtrack and substantially executed quick an dramatic editing of all these situations much like something you would expect to see in an 'Aphex Twin' music video, all to get to the view of another Cliffside with more [=TV=]s attempting to throw themselves of the cliff, only to be stopped by a sky digital truck passing by, before the advert's intended message comes up saying that: ''From this day forth, all televisions great and small will be able to reach their full potential'' followed by: '''Sky Digital''' ''It's what your television's been crying out for''. \\
Due to this advert's realistic live-action scenes mixed with real destruction of TV sets, disturbing soundtrack and scary editing done all too well, there are still people on Website/YouTube years later saying that they got scared of this commercial when they were young, and this troper agrees, in fact this troper actually thought it was even scarier than The Judderman (see below) which got shown on television not too long after the ''Suicidal Televisions'' advert mostly because this advertisement -especially during reruns- just hit a lot closer to home than the latter thanks to it's more realistic appearance and the fact that [[TheFourthWallWillNotProtectYou it all centres around something that you would all expect in your own home]] suddenly going haywire and exploding [[NothingIsScarier through unseen forces]]. \\
P.S. did I forget to mention that the year 1998-1999 was when the 'MillenniumBug' Mania was at its height?
* [[http://www.youtube.com/watch?v=wrIZnC8q7RQ A series of ads for Phones 4 U in the UK]] showing people being stalked by ghosts and zombies trying to promote mobile phone deals to them: "Missing our deals will haunt you!" There were complaints.
* [[https://www.youtube.com/watch?v=g0ha6Mb5_YQ This]] OUYA commercial, which shows a man raging over paying $60 for a a game, then proceeding to vomit so much he floods his own room, then pull out his jaw and his spine and beat himself up with it, mutilating himself, before finally lying in the pool of his own vomit and weakly proclaiming "OUYA!"
* [[http://www.youtube.com/watch?v=60_k86r0jN8 This ad for FIFA 14]], which features the player turning into Lionel Messi. [[BodyHorror Literally]].
* There was a commercial for a carb bar, and it took place in a baby shower. One of the women in said shower offered the pregnant woman some cake, to which the pregnant woman declined, instead sticking to eating said carb bar. Then, without warning, the face of the woman who offered the cake went all demonic and scary. Also a case of WhatWereTheySellingAgain, as absolutely ''no one'' knows the name of the carb bar being advertised.
* An advert for the $5 pizza special at Little Caesar's features two gamers who try to get out of their beanbag chairs when their associate tells them he's going for pizzas. They sink further and further into the chairs (as expected), one even commenting that they're sinking faster the more they struggle. The scene is fairly disturbing. Then it becomes NightmareRetardant when one, so determined to get said pizza, begins moving the beanbag chair towards the door.
* There used to be a biscuit snack called Munchsters back in the day, and there was a rather freaky [[http://youtu.be/VxytgJUwXtw advert]] for it with a rather [[UncannyValley odd sock puppet man]] and a creepy child's voice at the end.
* The [=DirecTV=] ads that are meant to show how ugly wires are - they have a man married to a woman who is a puppet with wires. This gets really creepy in the [[http://youtu.be/U_VjL5Y67nc second commercial]] where the man's son, also a puppet appears. The implications are that the guy is having sex with a puppet and produces a puppet offspring. A [[http://youtu.be/Vx2OSU6YdPo third commercial]] has the puppet woman trying to look sexy for her husband.
* To advertise new episodes of TheHeartSheHoller, AdultSwim would randomly throw a JumpScare into commercials for their other shows. To make matters worse, they would show up in the middle of the night. People were so ticked off by it that some refused to watch the channel until the promos are taken down.
* [[https://www.youtube.com/watch?v=1TUOPeNJCK8 "Beware the Judderman my dear, when the moon is fat."]] In the early 2000s, this infamous Metz advert was voted the scariest advert ever by the British public. The ad centres around the Judderman, a ghoulish, Jack Frost-like creature who lures weary travellers with his bottles of Metz. Once he has them, he gives them a taste, which makes them shiver uncontrollably. As you might expect, this is a lot worse than it sounds. The people behind the ad went to great lengths to make it as creepy as possible, including using a hand-cranked camera to film it, creepy music, and hiring a ballet dancer who could perform the eerie movements of the Judderman. There's even a crow [[ExorcistHead whose head spins 360 degrees]]. And it seems they [[GoneHorriblyRight succeeded a little too well]], as loads of kids were terrified by it, and the ad was eventually banned from early evening television.
** [[https://www.youtube.com/watch?v=EjQDKUDFmd4 "Who will buy my lovely Metz?"]]
* And while we're on the topic of alcohol, how about [[https://www.youtube.com/watch?v=DW-7S6x_zTY this]] [[SurrealHorror disturbingly surreal]] Drambuie ad?
* [[https://www.youtube.com/watch?v=paDU6ArDcAU This 2014 IKEA ad]] shouldn't be NightmareFuel. Unfortunately, due to the narrator's CreepyMonotone and the lack of context to her words, it is.
* People laughed when [=LifeCall=] / [=LifeAlert=] did their famous [[MemeticMutation "I've fallen, and I can't get up!"]] commercial. [[https://www.youtube.com/watch?v=J4JzxG0cnpg They aren't laughing now.]]
* [[https://www.youtube.com/watch?v=jCHMBnAwFWM This commercial for PUR water filters from 1995]] which involves a goldfish freaking out at an ad in a newspaper read by its owner about the deteriorating quality of drinking water. After the woman pours herself a glass of water from said water filter and sets it on the table, the goldfish decides it would rather be swimming in that water, so it leaps through the air and lands in the drinking glass. The ''hideous'' visual effects for the goldfish are bad enough, but just watch the very last shot of the commercial where the woman reaches for her glass to get a sip. Better hope either A.) the goldfish can manage to jump back out, or B.) the woman notices before taking a sip, or [[FridgeHorror it won't end well for both of them]]!
* In December 2013, an advert for the Japanese company Autoway Tires generated a lot of headlines, with newspapers asking [[http://www.independent.co.uk/news/world/asia/is-this-the-scariest-advert-ever-japanese-tyre-commercial-comes-with-its-own-disclaimer-and-health-warning-8980781.html "Is this the scariest advert ever?"]] How scary is it? Well, it comes with a ''disclaimer and health warning'' at the very start. The ad shows a dark, snowy road from the driver's night vision POV - the perfect setting for the horrific JumpScare that follows. Also an example of WhatWereTheySellingAgain - many news outlets pointed out that the viewer would be too shocked to concentrate on what was actually being advertised. We strongly advise against checking it out. It's that bad.
* [[https://www.youtube.com/watch?v=rg-r8-1EdjI This commercial]] for Rayovac batteries features a scary [[UncannyValley mid-90's CGi]] CD player literally eating [[TakeThat/{{Commercials}} Duracell and Energizer batteries]]. The fact that the commercial takes place at night certainly does not help matters.
* That one Kraft Macaroni and Cheese ad from 1993 had a boy making a [[NightmareFace scary-but-funny face]] and emitting screechy noises at random with his unusually large lips. Just imagine the viewer reaction from little kids.
* Similarly, here's a [[http://www.youtube.com/watch?v=TO8tfxr9U58 Reese's Pieces commercial of the same time period.]] At 00:05, the man grunting combining with his growl may surely have creep out many a younger viewer. Sleep tight, folks!
* An Autumn 2011 Discovery UK ad for ''Series/DeadliestCatch'' is this: a deep man's voice singing a slow version of "Row Row Row Your Boat" while clips from the show play in the background, with no context for any of them.
* A 2014 commercial for [=DirecTV=] features a guy with UncannyValley-esque marionettes as his wife and son.
* There was an ad in the '90s for ''Series/The700Club''. The ad began with a shot of Earth from space, and the narrator ominously asked, "Could ''this'' be the end?" And immediately after, ''the Earth explodes''. The narrator then says to buy a book about "the signs of the times". Okay, for any child who happened to be in the same room when this ad came on, it's scary.
* Unfortunately, TVTropes has had its own scary ad. It's for "California's Summer of Fun". It first shows a boy or a girl with a normal smiling face. But then, the face fades into a very creepy stretched face.
* Back when GSN was still Game Show Network, they had an ad featuring two clips from ''ThePriceIsRight:'' the first showed Bob Barker remarking that both Showcase Showdown contestants had made the same bid, and it had never happened before. The second clip was from an earlier episode showing it had happened before. Nothing scary yet...until the screen fades to black with the message, "Be careful what you say...[[BigBrotherIsWatching Game Show Network is watching.]]"
* The new ads for Shark Week on the Discovery Channel featuring a cute little seal being released into the ocean on a gurney. You only get three guesses as to what happens next. [[https://www.youtube.com/watch?v=p4s7g1sBUwo He was ok in the end though]]!
* [[http://www.youtube.com/watch?v=Lt_OS54FFFE This 1969 ad]] for IHOP tries to be whimsical with its Moog synthesizer music, Chipmunk singing and footage of a family running in slow motion, but the execution is just disturbingly surreal.
* The Mr. Yuk advertisements, which featured a sinister display of items turning into monsters accompanied by a creepy song sung about knowing Mr. Yuk's face. The people behind the campaign seemed pretty desperate to keep children from getting into bottled poisons, huh? Watch the commercial [[http://m.youtube.com/watch?v=wLsONa3gKIQ here]] or hear the full song [[http://m.youtube.com/watch?v=EqHxKVUG8cU here]].
* [[https://www.youtube.com/watch?v=d_T1EdSaH80 This ad for a Mexican TV channel.]] The narrator talks in a demonic voice about how the tv channel will trap your five senses as he changes the channels in the TV. A couple watching it dismisses it, calling them clowns and turning off the TV. [[spoiler: Then, the narrator tells them that they may turn the TV off, but that they can't escape. The couple panics in horror as they realize that they are trapped on a TV. The narrator laughs as the ads ends.]]
** [[http://youtu.be/1ecbxtdFFPc?t=6m2s Another one from the same TV channel]] has a man walking up to open the fridge while the TV is functioning in the background, then ''a monstrous hand comes out from the fridge and grabs the screaming man into it'', the TV then shows static for a few moments until it then shows the man ''trapped underwater'' looking around confused.
* The very first negative political TV ad in the United States, one which portrays an innocent-looking young girl picking the petals off a flower and counting them before looking up? That part is sweet and charming. What immediately follows, on the other hand, is still extremely chilling.
** The above commercial is Lyndon B.Johnson's iconic 1964 campaign ad "Daisy". A little girl innocently counts the petals on a flower in a meadow, before looking up suddenly, at which point the frame freezes and we are treated to an extreme close-up of her eye. While this occurs, a male announcer has begun counting down to one. At the count of one, shots of nuclear explosions and firestorms play until the ad concludes with Lyndon Johnson's voice: "These are the stakes: to make a world in which all of God's children can live, or to go into the dark. We must either love each other, or we must die." Then the voiceover, by sportscaster Chris Schenkel: "Vote for President Johnson on Nov 3. The stakes are too high for you to stay home." The ad, obviously referencing Cold War nuclear paranoia was broadcast only once and has since gone down in history as one of the most successful ads ever: Johnson won a landslide victory.
* [[http://www.youtube.com/watch?v=FybA0SaL0nI An obscure '80s Nintendo commercial from Australia]] featured various enemies from Nintendo games (and the ''Duck Hunt'' dog, for some reason) taunting the viewer over and over with, "YOU CANNOT BEAT US" in a menacing, echoing, robotic monotone while the sinister "Bowser's castle" theme from ''Super Mario Bros.'' played in the background. The commercial ends with the "game over" music, which never sounded more depressing. The primitive computer graphics on the characters only makes the ad creepier.
** [[WebVideo/TheNostalgiaCritic "Are you stealing my soul while I watch you?"]]
* In 2014, Virgin America made an ''almost six hour long'' [[https://www.youtube.com/watch?v=UsMZRl71Zo4#t=12850 advert]] in which pale, wide-eyed mannequins with unnervingly fixed faces experience a mind-numbingly boring flight. Unfortunately, despite the many comic elements to it, the ad loses altitude and crash lands right into the UncannyValley. And you have to put up with it for ''five hours and forty-seven minutes''.
* [[https://www.youtube.com/watch?v=c1k99-uln7g A 2014 advert for the UK's Royal Marines]] featuring a nightmare of a guerilla stationed in the jungle. The guerilla is shown frantically running in the middle of a dark jungle. As he's being pursued by hostile wildlife and hordes of mysterious men on the beach, the images are accompanied by creepy and ominous whispers of his incoming doom. And just when you think it's over after the man wakes up near a house, [[spoiler: a pair of eyes ''glow behind him'' before two British marines abduct the guerilla and put him on a boat.]] Make sure not to have night terrors before signing up!
* [[https://www.youtube.com/watch?v=j_leMYWqoPo The Pepsi One commercial starring Kim Cattrall as Little Red Riding Hood]] has her trying out different sodas. She rejects two of them, tries the Pepsi One and says "This one's just right". Her eyes turn green and wolf-like and there's howling in the background, as if she was going to turn into the Big Bad Wolf. It's scary for those who don't see it coming!
* There was a commercial, that featured major MoodWhiplash, and this should date it, for a video rental service, Blockbuster or something along those lines, that featured two boxer's going at it as a narrator speaks of what he wishes to see. "Perhaps a sports movie," then after one of the boxers punches out another the narrator decides "or maybe a drama," as the other boxer is revealed to actually be the man's father. The two embrace and make up, humorously as the spectators let out a unison Aww! But then it takes a turn for horrific as the narrator fittingly decides "or perhaps a horror," as the Father turns into a hideous vampire and instantly bites and drains the son of his blood. What makes this a kicker, is that while the crowd is freaking out and fleeing the blood is still dripping from the Father/Vampires mouth while the son is lying dead in the middle of the ring. [[GettingCrapPastTheRadar The only way they got away with this is probably because the commercial was shot in mono colored black and white.]] Still words can not do this justice at just how disturbing and terrifying this commercial was.
* Spanish's TV horror channel ''Calle 13'' used to run what they called [[https://www.youtube.com/playlist?list=PL965AE7A83C842D9A ''idents'']]: tiny pieces of psychological horror (and sometimes {{Fridge Horror}}) who varied between "oh, that's creepy" and "HOLY FUCK":
** [[https://www.youtube.com/watch?v=gsg60pSi7n4 "Andén"]]: A man is waiting in a lonely train station [[spoiler: and a man gets behind him, ready to throw him on the rail.]]
** [[https://www.youtube.com/watch?v=TIkzI0TK5fU "Báscula"]]: We see a closeup of somebody measuring their weight [[spoiler: then the noise of a chainsaw is heard, and the weight starts to go down.]]
** [[https://www.youtube.com/watch?v=EKObaNgurrU "Bate"]]: A man is in a sports store, looking over the baseball bats [[spoiler: probably looking for one strong enough to kill somebody]]
** [[https://www.youtube.com/watch?v=ODiipDtR5Uo "Contenedor"]]: The camera zooms on a trash container, but then a man moves it out of the way [[spoiler: and we see a suspicious bag (probably a body) hidden behind.]]
** [[https://www.youtube.com/watch?v=urGruMIFWJ4 "Cielo"]]: Probably the most creepy of all of them. We start with a nice shot of a blue sky and the sun [[spoiler: and then, very slowly, the [[BuriedAlive lid of a coffin covers the sight.]]]]
*** This one could be interpreted as a [[TearJerker different kind]] [[AdultFear of nightmare fuel...]]
** [[https://www.youtube.com/watch?v=IS8TiCuPg6Q "Jardín"]]: We see a normal house, with a telephone ringing inside it. [[spoiler: Then the camera pans down, while the telephone sounds closer and closer, until it focus on the garden, where there's something buried...]]
** [[https://www.youtube.com/watch?v=dqmet5_ntHM "Patito"]]: The camera zooms on a bathtub, where we can hear air bubbles pop [[spoiler: and suddenly a rubber duck emerges from under the water (for bonus points, it then turns to look towards the camera)]]
* [[https://www.YouTube.com/watch?v=0LLeyKge0Qs This Progressive ad]] begins with a mom driving a car. She briefly turns around to look at her infant. All of a sudden, a person from the car's hood pops out and begins sucking the window, complete with Main/ScareChord. She turns back and screams apon seeing said person. Even more people pop up, and she tries to get rid of them in various ways. The ad ends with her placing Progressive's Snapshot into the car, and the people slide off the car and walk away.
* Promotional posts for the 2015 ''Film/{{Poltergeist}}'' reboot on Website/{{Tumblr}} use a gif of a clown with a red nose pulling up. Once it reaches the top, it stays still for a while, until it [[JumpScare jumps at you.]] It was so controversial that Tumblr users began advising mobile users to scroll down. [[http://poltergeistmovie.tumblr.com/post/118477242125/look-closely-kevin-weir-continues-our-series Link here.]]
** Even more annoying than that, they were paid sponsor posts (which are [[TheScrappy scrappies]] in their own right) and would show up on ''everyone's'' feeds regardless of who they were following. This additionally led Tumblr users to advise those who are upset or triggered by such ads to install adblock so the ''Poltergeist'' ads (and all other ads) would be avoided.