->''"Wait, wait, wait, stop! Is this [[LampshadeHanging another Muppet trailer parody?]]? Why don't we just show a real trailer? I mean, what are we hiding? Did we [[TrailersAlwaysLie make the movie in Swedish]] or something?"''
-->-- '''Jason Segel''', ''Film/TheMuppets''

So you're in the movie theatre, the house lights are coming down, and the screen lights up with the previews of coming attractions. After the standard green MPAA Trailer Approved for All Audiences slate, the screen shows a dark city full of foreboding, while the announcer intones about heady topics like crime running rampant or a city crying out for help. On a rooftop, a shadowy figure emerges. It could only be a certain Dark Knight...and then the figure is revealed!

Wait, that's not what Franchise/{{Batman}} looks like! It's... Franchise/ScoobyDoo?!?

Congratulations. You've just been had by a Trailer Spoof.

A Trailer Spoof is when a trailer will try to hook your attention by pretending to be a trailer for a well known movie franchise, or a highly-anticipated blockbuster film. Then anywhere from half-way to three quarters through comes TheReveal: it's actually a trailer for a perhaps not-so-anticipated comedy movie. (It's almost always some form of comedy, dramas and straight action/adventure films take themselves too seriously to try this sort of thing.)

Virtually all Trailer Spoofs are teaser trailers, whose purpose is to "build awareness" for the film, although it's still a long way off from release. Expect actual footage from the real film to be limited to 30 seconds or less, since usually teaser trailers are made when the film is still being worked on. If they had more footage to show, the studio would likely not bother with a spoof, and just release a trailer cut from the footage instead.

Compare RealTrailerFakeMovie, which is when the trick to the trailer is that it's for a movie that doesn't exist. [[{{Defictionalization}} Yet.]]

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!!Examples

[[foldercontrol]]

[[folder: Film: Animated ]]

* Several trailers for ''WesternAnimation/TheSimpsonsMovie'' did this.
** An early trailer pretended to be for ''Film/{{Superman}} Returns'', but it was just Homer wearing a ''Comicbook/{{Superman}}'' shirt.
** A later ''Simpsons'' trailer used the ''Film/{{Spider-Man}}'' [[UsefulNotes/{{Fonts}} font]] before revealing... Spider-Pig.
** Yet another spoofed the first teaser for ''TheDaVinciCode'', with Homer's face in place of the Mona Lisa.
** One trailer does it a bit differently by not being based on any particular movie:
--->''(Fully CGI sequence of a bunny [[TastesLikeDiabetes dancing with flowers to the]] "[[PublicDomainSoundtrack Dance of the Sugar Plum Fairy]]".)''\\
'''Narrator:''' [[InAWorld In a time]] when computer animation brings us [[VisualEffectsOfAwesome worlds of unsurpassed beauty]], one film dares to be ugly.\\
''(Moe abruptly comes down in the movie's logo, knocking out the bunny.)''\\
'''Moe:''' ''The Simpsons Movie''... [[MundaneMadeAwesome in 2D!]] ''(looks down)'' Uh... The bunny's not breathing.
* The trailer for ''Disney/ChickenLittle'' opened with the exact same sequence used in the teaser trailer for ''Film/TheHitchhikersGuideToTheGalaxy'', another Disney production.
* The trailer for ''WesternAnimation/AquaTeenHungerforce [[TheMovie Colon Movie Film for Theatres]]'' went so far to identify itself as ''Film/{{Spider-Man}} 2'' in the text crawl while the narrator reads the correct name.
* Nearly every trailer for the first ''LiloAndStitch'' appeared to be a trailer for some other Disney movie at first, only to be interrupted by Stitch, partly to make it clear it was a lighter, wackier film than the company's usual output. Which was [[NeverTrustATrailer kind of misleading, really]]; this movie has some pretty [[TearJerker heart-rending moments]].
* One trailer appeared to be for the next ''Film/JamesBond'' movie, showing 007 onscreen. Then it turned upside down and pulled back, revealing ''Film/LooneyTunesBackInAction''.
* [[http://www.youtube.com/watch?v=UAbsyxYZV9U This trailer]] for TheRugratsMovie, which appeared to be for a horror movie along the lines of ''{{Film/Gremlins}}'' or ''Film/{{Poltergeist}}''.
* The 2011 ''Disney/WinnieThePooh'' movie came out the same weekend as ''[[Film/HarryPotter Harry Potter and the Deathly Hallows]]'', and thus some Pooh ads started out with lighting text on a cloudy sky (like the Harry Potter movies) with taglines such as "Get ready for the final battle" and "How do you spell adventure?"...with cuts to Pooh running from bees and inverting a set of blocks from "[[TakeThat POTR]]" to "POOH". However, in some cases, they have already shown the Walt Disney logo, which somewhat ruins the effect.
* A trailer for ''WesternAnimation/SouthParkBiggerLongerAndUncut'' opened with what appeared to be [[Creator/WaltDisney a man]] drawing on his desk.
-->'''Narrator:''' Once upon a time, a man drew [[MickeyMouse a little mouse]] and his animated vision enchanted children of all ages. This summer, that man will be ''spinning in his grave''.
** Also, the teaser appeared to be advertising a film that would revolutionize animation and special effects, with a computer drawing an elaborate wireframe figure. That figure turned out to be Cartman.
* The trailer for WesternAnimation/MonstersUniversity is the kind of Trailer Spoof that doesn't hide the movie, but parodies commercials for real colleges.
* In a teaser trailer for ''TheSpongebobSquarepantsMovie'', it shows the Paramount logo (which the Nickelodeon movie was distributed by), then cuts to several live-action men in a submarine - making the movie look like a sea epic. But then we hear the trademark laugh, and see the silhouette on a radar-tracker...and it turns out that the "submarine" is a toy that [=SpongeBob=] is playing with in the bathtub.
** The trailer uses actual footage from ''Film/TheHuntForRedOctober''.
** Another trailer included a documentary-style opening with the narrator asking the audience "Where did we come from?" and "Is there life after death?" He concludes by asking "Who lives in a pineapple under the sea?", revealing SpongeBob.
* The teaser for the upcoming ''{{ComicStrip/Peanuts}}'' movie starts like the opening of ''Film/TwoThousandOneASpaceOdyssey'', but it turns out the "planet" is Charlie Brown's bald head.
* One trailer for ''WesternAnimation/ThePiratesWhoDontDoAnythingAVeggieTalesMovie'' appeared to spoof PiratesOfThe Carribean, but then Eloise says "The heroes! They're here!" as we cut to clips from the movie.

[[/folder]]

[[folder: Film: Live Action ]]

* A trailer for the ''Film/ScoobyDoo'' LiveActionAdaptation pretended to be for a ''Franchise/{{Batman}}'' movie -- until the silhouette that looked like Batman turned out to be Scooby. Supposedly, a lot of ''Batman'' fans were pissed.
* ''AustinPowers'':
** The second movie came out the same year as ''[[StarWars The Phantom Menace]]'' and had [[http://www.youtube.com/watch?v=65LjJMqHkoc a trailer]] that started by going through the Death Star with Darth Vader breathing in the background while closing in on a chair... until the ChairReveal has Dr. Evil sitting in it. After that, the trailer goes in more typical Austin Powers style, including the narrator saying "If you see one movie this summer... see ''Star Wars''. But if you see two, then see ''Austin Powers: The Spy That Shagged Me!''"
** A trailer for ''Austin Powers in Goldmember'' began in a manner similar to the opening credits of ''Film/{{Goldfinger}}''. Which in turn led MGM to sue New Line for copyright infringement. The suit was settled and in exchange, the trailer to ''Film/DieAnotherDay'' was attached to all prints of ''Goldmember''.
* One television commercial for ''NottingHill'' tried the same device against ''Austin Powers'' by focusing on a wacky supporting character. It didn't quite work.
* The trailer for ''[[DumbAndDumber Dumb and Dumberer]]'' disguised itself as a trailer for ''Literature/TheHobbit'', leaving every member of the audience sorely pissed.
* A TV spot for ''Film/SavingSilverman'' used the same typeface as ''Film/{{Hannibal}}'''s ads to spell out "Get rid of the fava beans. Hide the Chianti. He's coming" before cutting to Jack Black's "Beer bong for the lady?".
* One ''StarWars: [[Film/AttackOfTheClones Episode II]]'' commercial--not a trailer, because trailers are SeriousBusiness to ''StarWars'' fans, but a simple TV commercial--seemed to start out referring to ''Film/{{Spider-Man}}'', complete with metallic webbing and the ''Film/{{Spider-Man}}'' font: "Swing into action with the summer's newest action hero!" It then cut to... Yoda, who cut a pose and did one of his little CoolOldGuy growls. Then he starts jumping and fighting Count Dooku...
* Trailers for ''{{Garfield}}: The Movie'' and ''StuartLittle 2'' imitated moments from the first ''Film/{{Spider-Man}}'' movie.
* A teaser trailer had a dark {{Tarzan}}-like feel...until near the end.
-->"Deep in the African jungle lives a mysterious figure. His name is legendary. His strength is remarkable. And his theme song...[[EarWorm is pretty good, too.]]" ''(cue [[spoiler: ''Film/GeorgeOfTheJungle'']] theme)''
* A trailer for the [[LiveActionAdaptation live-action]] ''Film/{{Thunderbirds}}'' movie baited audiences with the idea of a ''[[TheIncredibleHulk Hulk]] 2'' teaser by having citizens scream and shout and the sight of something big and green before cutting to a number "2" on a green background. The camera pulled back, revealing that it was the hull of Thunderbird 2.
* Citizens kept yelling "It's a bird!", "It's a plane!", but Bullwinkle said it looked like a flying squirrel in the ''{{Superman}}''-themed teaser trailer for the ''RockyAndBullwinkle'' movie. Similarly, one of the trailers had the tag line "You will believe a squirrel can fly!"
* A teaser trailer for AliGIndahouse pretended to be for the biopic [[MuhammadAli Ali]].
* The trailer for the German stoner comedy ''Erkan & Stefan gegen die Mächte der Finsternis'' first [[http://www.youtube.com/watch?v=tYPRMYT1zFg pretended]] to be for ''[[TheMummyTrilogy The Mummy 2]]'' (having a similar looking bad guy helped).
* One TeaserTrailer for the remake of ''Film/{{Fame}}'' makes it look like a Harry Potter trailer (or another movie about a wizarding school) using stock footage of a steam train and a castle at the beginning, and even using lines like "Practice your craft" and "Cast a Spell." in between clips.
* "[[http://www.youtube.com/watch?v=6CloKbXtD28 Green With Envy]]" is seemingly a cliché romantic comedy starring Jason Segel and Amy Adams. [[spoiler:Then halfway through, both the narrator and Segel are baffled that the actual film featured in the trailer is ''Film/TheMuppets'' (2011).]]
** Two more trailers were also spoofs of the ones for ''Film/TheHangover Part 2'' & ''Film/GreenLantern''.
*** After releasing a proper trailer, they [[http://www.youtube.com/watch?v=QHqLcEtt368 did it again]], this time masquerading as ''[[Literature/TheMillenniumTrilogy The Girl With the Dragon Tatoo]]''.
** And now, they've gotten [[http://www.youtube.com/watch?v=KsPz51_M3fI recursive]] by completely inverting the "Green With Envy" trailer (complete with Jason Segel billed as [[http://muppet.wikia.com/wiki/File:FinalMuppetsParodyTrailer-09.jpg "Jason the Segel"]]), before doing rapid-fire parodies of ''Film/ParanormalActivity 3'', ''WesternAnimation/PussInBoots'', ''WesternAnimation/HappyFeet 2'', and ''[[Literature/{{Twilight}} Breaking Dawn Part 1]]''.
* The [[https://www.youtube.com/watch?v=xvFeWRpeU1Y teaser trailer]] for ''MouseHunt'' starts off with a happy, Disney-like mood, but then gets weird.
* [[http://www.youtube.com/watch?v=fGTrKmkceiE Every]] [[http://www.youtube.com/watch?v=ii_3miIdecE spoof]] [[http://www.youtube.com/watch?v=0tpbAeUXUzE movie]] [[http://www.youtube.com/watch?v=tihG_2BSUqg EVER.]]
* OlderThanTheyThink: From 1976, the trailer for ''Franchise/ThePinkPanther Strikes Again'' was able to take advantage of this trope thanks to the story upping the stakes from previous installments. At first, the trailer appears to be for a straight action movie -- until the reveal (via trailer-specific footage) that the diabolical villain is Inspector Dreyfus, and his evil plot threatening the world is motivated solely by his desire to get rid of Inspector Clouseau once and for all.
* Due to it coming out around the same time as ''IndianaJonesAndTheLastCrusade'', the [[https://www.youtube.com/watch?v=ukOzVWBJE6E teaser]] for ''Film/{{UHF}}'' made it look like it was for the next Indiana Jones movie before switching around to reveal the face of WeirdAlYankovic.
* Some TV spots for ''Film/EightLeggedFreaks'' initially made it look like it was for ''Film/SpiderMan''.

[[/folder]]

[[folder: Video Games ]]

* Commercials for ''VideoGame/{{Battlefield}}: [[VideoGame/BattlefieldBadCompany Bad Company]]'' spoofed ''VideoGame/RainbowSix'', ''Franchise/GearsOfWar'', and ''Franchise/MetalGear'' franchises. Usually they led the viewer on for a few moments before switching to the more "goofy" ''Bad Company'' style.
* Several trailers for ''VideoGame/SuperSmashBros Wii U/3DS'' pulled this off in different ways:
** The first trailer starts by showing the ''Super Smash Bros.'' logo in view before flashing to a scene from ''VideoGame/AnimalCrossing''. The Villager is seen picking up his mail, and upon reading the letter, rushes across town, leaving the letter behind. It then reveals that the letter has a ''Super Smash Bros.'' icon on it before the trailer really kicks off.
** The reveal trailer for the Wii Fit Trainer first starts as what appears to be a trailer for a new ''VideoGame/WiiFit'' game, before pulling out to reveal Mario, Link, and Kirby holding the pose shown on screen, where upon the Trainer gets their attention before attacking them.
** Rosalina's trailer starts out with Kirby flying in space along with ''VideoGame/KirbyAirRide'' music before coming upon Rainbow Road from ''VideoGame/MarioKart'', causing the viewer to expect an ''Air Ride'' game then an ''Air Ride/Mario Kart'' cross over. Then something shoots off a [[VideoGame/SuperMarioGalaxy Launch Star]], causing Kirby to crash. Luma splits off from the something and lands. Rosalina appears shortly after, and title card ''"Rosalina and Luma Launch Into Battle!"'' appears.
** The reveal trailer for Robin starts with Lucina (also playable) dueling with Captain Falcon, who has laid Chrom out like a floor mat. Chrom laments, "Guess I'll get my chance...another day..." shortly before it's revealed that he's in, too, as part of Robin's Final Smash.

[[/folder]]

[[folder: Web Original ]]

* The start of the trailer for ''Machinima/RedVsBlue: Recreation'' starts off looking identical to the trailer for ''Reconstruction'', right up until Caboose causes an explosion.

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