The purest nuts-and-bolts television channel that will ever be created, '''The Weather Channel''' is a 24-hour American cable weather network based just outside Atlanta, Georgia dedicated to telling you what to expect outside every morning, afternoon, evening and night. Whenever a major severe weather event isn't happening, there are also [[SpeculativeDocumentary speculative documentaries]] usually airing each afternoon, evening, and during the overnight hours (these shows are pre-empted in case of major severe weather outbreaks).

The network is well known for its {{CNN}}-like weather coverage, and will usually be the first to send reporters, usually meteorologists themselves, to report live on site at major weather events; something that can quickly become awesome, if not crowningly so, if it involves the words "hurricane" or "tornado" occurring within visual range. The Weather Channel is owned by {{Comcast}} [=/=] Creator/{{NBC}} {{Universal}} and two private equity firms, The Blackstone Group and [[MittRomney Bain Capital]].

Its Canadian counterpart is '''The Weather Network'''; a competing US service is Weather Nation (see CableSatelliteMudslinging below.)
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Tropes invoked by The Weather Channel include:
* AdoredByTheNetwork: Jim Cantore. [[http://www.youtube.com/watch?v=iEkrCtgCAec John Hope was this before his passing.]]
* AndStarring: ''Wake Up With Al, starring Al Roker and [[FakeGuestStar Stephanie Abrams]].''
* AstroTurf: [[http://directvpromise.com/directv-ceo-mike-white-letter-to-customers/ Claimed by DirecTV]] in its spat with The Weather Channel who invoked an Internet Counterattack on [=DirecTV=] for dropping the channel from the satellite provider.
* AwesomenessByAnalysis: One of the draws of the network, and why they're so valuable. If someone on The Weather Center tells you to seek shelter - ''[[DontAskJustRun listen to them]].''
* BadassBookworm: Almost mandatory for the on-air staff who go out into hurricanes. [[JustifiedTrope Justified]] for Warren Madden and former OCM Nicole Mitchell, as they're Air Force Reserve officers and 'Hurricane Hunters' - the folks who ''fly missions into hurricanes''.
* BadassCreed: 'The ''(insert weather condition here)'' Authority'.
* BigManOnCampus: That would be ''you'', Mr. Cantore.
* BaldOfAwesome: Jim Cantore (again).
* CableSatelliteMudslinging: In 2013, TheWeatherChannel decided to raise the per-subscriber rate it charges the cable or satellite operator from about 13c to 14c, while Direct TV felt that TWC was only worth 10c, so Direct TV decided to drop it in favor of [=WeatherNation=], a competing TV Weather service that does not charge subscriber fees. So The Weather Channel started running ads (on itself, of course, it doesn't want to pay competing stations to run ads) bashing Direct TV either parodying Direct TV's ad campaign bashing cable companies, or complaining about how Direct TV has taken it off despite the fact that ''Nobody on Direct TV can see the ads because their channel isn't on Direct TV.''
* CoolOldGuy: John Hope. He cared about his viewers, staying up for three days and pleading with viewers to evacuate during Hurricanes Hugo and Andrew. He also enjoyed putting on educational shows for children.
* CultSoundtrack: The network's local forecast music has been offered for sale on CD by the network.
* DeadpanSnarker: Jim Cantore can do this on occasion. Such as when there's a wildly unpredictable storm system:
-->"...And ''this'' is where it becomes fun for the meteorologist."
* DissonantSerenity: The computerized WeatherReportNarration of the forecast during a massive storm. Calmly stating it will be [[CaptainOblivious windy with rain - heavy at times]] [[OhCrap with winds that might reach 100-140 mph.]]
* DontAskJustRun: If the on-air meteorologists tells you to do this ''you'd better do it.''
* DudeWheresMyRespect: Somewhat averted. Even after decades of good work, TWC has started to become the go-to place for even the other networks to call for on-air interviews and explanations of a current weather situation.
* TheGrimReaper: If Jim Cantore [[TheCallKnowsWhereYouLive shows up in front of your house]] - [[DoomedHometown oh, well...]]
** Lampshaded in one commercial where he shows up at a beach on a nice summer day. Everyone there, [[DoomMagnet knowing the above]], [[DangerouslyGenreSavvy starts evacuating the beach]] as soon as [[OhCrap they lay eyes on him]].
* LongRunners: Oh, yes.
* MyKungFuIsStrongerThanYours: The reason why the channel has survived over all these years, despite everyone else also having quite competent or even excellent meteorologists on-staff.
* NetworkDecay:
** Many longtime viewers of The Weather Channel have argued that the channel has played this straight in recent years due to the shift away from round-the-clock forecast programming to include more weather-related reality series[[note]]These shows, referred to as "long-form programming" (ironic as their forecast programming has much longer running times than their entertainment shows), began in their current format in the early 2000s with the weather-focused newsmagazine ''Atmospheres''; although the first ever "long-form" series on the network was ''The Weather Classroom'', which debuted in 1993 as part of the ''Cable in the Classroom'' initative.[[/note]]. Some have cited that network's original purpose is now largely being filled by weather websites (including TWC's own, weather.com) and mobile apps that provide weather forecasts, making a reliance on 24-hour forecast programming somewhat obsolete (although TWC does preempt most (if not, all) regularly-scheduled entertainment-based shows during extended storm coverage).
** The Weather Channel's biggest controversy regarding its programming occurred in 2010, when the network began airing ''movies'' on Friday nights. Some of them had only a scant tie-in to weather such as ''{{Misery}}'' (clearly, they didn't think a little film about [[{{Twister}} storm chasers]] was suitable to air there). Jim Cantore issued a [[http://twitter.com/JimCantore/status/13165039488/ public apology]] to his Twitter followers, on one night when the channel aired the film ''Wind'' (which was actually about yachting), [[EpicFail instead of running extended coverage of a tornado outbreak in the Southeast U.S.]] This shift to more of an entertainment-based network than a news/information channel was one of the factors in Dish Network threatening to drop TWC that year, the Friday movie block was eventually dropped by the network.
** And a conflict over more Network Decay developed with [=DirecTV=] dropping the channel from the satellite service. The Weather Channel tried to invoke an InternetCounterattack against [=DirecTV=], but the satellite provider called out The Weather Channel's decay citing [[TakeThat 40% of their programming consists of reality shows]] and replaced TWC's broadcast feed with a duplicate feed of Weather Nation. (See also: CableSatelliteMudslinging above.)
* NightmareFuel: [[InvokedTrope Deliberately invoked]] during severe weather events, to emphasize that ''something very bad'' is coming - [[DontAskJustRun and people should seek shelter immediately]].
* NightmareFuelStationAttendant: During serious weather events, ''[[UpToEleven everyone on the air qualifies.]]''
* OhCrap: Any major storm coverage.
** The radar/forecast in the [[http://www.youtube.com/watch?v=hAQsDd97UQk&feature=relmfu last few]] [[http://www.youtube.com/watch?v=VA0YCkZEwKs&feature=relmfu hours before]] [[http://www.youtube.com/watch?v=NZeK6_lgJmc&feature=relmfu that massive]] [[http://www.youtube.com/watch?v=vVAwJjnenLY&feature=relmfu storm]] [[http://www.youtube.com/watch?v=r2oG7nHpu4o&feature=relmfu hits.]]
* OOCIsSeriousBusiness: When the on-air meterologists break from the script or broadcasts and start speaking with emotion directly to the people in an affected or threatened area (as [[NightmareFuelStationAttendant Jim Cantore]] did in 2005 before Hurricane Katrina hit, when he all but said to people ''[[DontAskJustRun "Evacuate, because if you stay here - you are going to die."]] '')
* RatedMForManly: Again, Jim Cantore. [[SpearCounterpart A distaff version]] can be found in Stephanie Abrams.
* RealityEnsues: Oh so very much, when bad weather events occur.
* RealLifeWritesThePlot: Why Jeanetta Jones left the network.
* SeriousBusiness: ''Thoroughly averted''. Many people depend on The Weather Channel for top-level weather predictions, and look to the channel for life-saving warnings and advisories during serious weather conditions and events.
** Farmers especially. As long as they exist, TWC will always exist with it.
* TalkAboutTheWeather: Thoroughly inverted, as that's the whole point of the channel.
* WalkingTheEarth: Peter Lik, Jim Cantore (for ''Cantore Stories''), and the hosts of ''Storm Chasers''.
* WeatherReport: Whenever reality programming isn't airing, you can tune in to get weather forcasts. Briefer weather forecasts and updates still happen on "Local on the 8's".
* WeatherReportNarration: Again, it's the whole point of the channel, so if they start off with [[OhCrap a non-weather related story...]]
* WolverinePublicity: Jim Cantore is made of this trope - and Stephanie Abrams is inching her way into the yellow zone on this one.
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Programs aired by the Network include:
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* ''Cantore Stories''
* ''Coast Guard Alaska'' and ''Coast Guard Florida''
* ''Deadliest Space Weather''
* ''Forcasting The End''
* ''From The Edge with Peter Lik''
* ''Full Force Nature''
* ''Hacking The Planet''
* ''Hawaii Air Rescue''
* ''Hurricane Hunters''
* ''Ice Pilots''
* ''Iron Men''
* ''ItCouldHappenTomorrow''
* ''Lifeguard!: Southern California''