''Style Savvy'', also known as ''Nintendo Presents: Style Boutique'', or ''Wagamama Fashion: Girls Mode'', depending on one's region, is a Creator/{{Nintendo}} published and syn Sophia developed fashion simulator for the NintendoDS.

The game starts you out working as a clerk in a clothing store, working to match the wants and needs of the customers based on the style, color, and type of the clothing. As the game progresses, the player eventually is given their own fashion boutique to run by the owner of the store, and rich {{Bishonen}}, Dominic. From that point, the player has to work to maintain a diverse stock while keeping the customers satisfied, build up store popularity, and eventually take part in fashion shows, where the player is tasked with assembling an ensemble from a limited number of parts to fit a general theme. Furthermore, while the player manages their store, they're also able to customize their own avatars, using the money they earn to purchase cosmetic changes, and receiving a copy of every purchased piece of clothing in their wardrobe. Finally, the player can also run an online boutique and compete with other players in fashion competitions.

It is notable that it contains over 16 brands of a variety of styles, comprising of almost 10,000 items, resulting in a ''very'' deep VirtualPaperDoll game. More so, in that the boutique itself can be customized to attract different customers.

In both the US and Japan, ''Style Savvy'' received a surprisingly good reception, given the genre's tendency to fall into shovelware, and ranks as one of the best selling NintendoDS games. It also received a sequel for the Nintendo3DS, ''Style Savvy: Trendsetters'' (also known as ''Wagamama Fashion: Girls Mode Yokubari Sengen!'' or ''Nintendo Presents: New Style Boutique''), with added content such as bags or men's fashion.

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!!This Game Provides Examples Of:

* AllLoveIsUnrequited: It's pretty obvious that Dominic in the first game and Brad in ''Trendsetters'' have a crush on the protagonist. To make it even more obvious, Dominic's gift to the protagonist on her birthday is '''a wedding dress'''.
* AmericanKirbyIsHardcore: The Japanese cover features [[http://24.media.tumblr.com/tumblr_m9wtti2aXQ1rtobu5o1_500.jpg a young girl with a cute, pink background]]. The American cover [[http://25.media.tumblr.com/tumblr_m9wtti2aXQ1rtobu5o2_1280.jpg changed the girl and the background]], but the European cover [[http://25.media.tumblr.com/tumblr_m9wtti2aXQ1rtobu5o3_1280.jpg used a luxurious background and replaced the girl for a gigantic shoe]], supposedly to appeal it to older audiences. Subverted in ''Trendsetters'', where [[http://24.media.tumblr.com/fd5887f07e83d678030ef72fac460447/tumblr_mkpejqy1e01rtobu5o2_1280.jpg the American cover]] is more similar to the [[http://25.media.tumblr.com/21f06782e2c170b461f9bf5801bd43bc/tumblr_mkpejqy1e01rtobu5o1_1280.jpg Japanese one]], and [[http://25.media.tumblr.com/f2504a72cd8bba2f0c0967211025a6e3/tumblr_mkpejqy1e01rtobu5o3_1280.jpg the European cover used a similar cover to the first game but featuring a girl]].
* AndYourRewardIsClothes: If the player wins a fashion show, they'll obtain a special type of clothing not available in store.
** If you fill up the happiness meter in Trendsetters, you get a random piece of clothing you don't yet have in your wardrobe at the end of the day.
* AnInteriorDesignerIsYou: You can decorate your shop and your home as you wish.
* {{Bishonen}}: Dominic. Very much so.
** Some of the male customers in ''Trendsetters'', such as Phillip.
* ArtificialStupidity: Sometimes the [=NPC=]s will be wearing rather nice outfits. On the other hand, sometimes you'll be left wondering who let them leave the house [[RummageSaleReject looking like that]].
* BigBrotherWorship: Daisy, [[InnocentFlowerGirl the girl who runs a flower stand in the park]] in ''Trendsetters'', absolutely adores her older brother Reed.
* CannotSpitItOut. Poor, poor Brad in ''Trendsetters''. It's especially apparent during the summer event where he takes your character to see fireworks.
** From the same game, Harris toward Michaela.
* ContinuityNod: In ''Trendsetters'', Dominic, Grace and Renee will visit the protagonist's shop and point out that she reminds them of another fashionista from their town (the first game's protagonist) Dominic even points out after buying clothes different from his usual style that he wants to wear them for going out to dinner with a girl, but that [[HeroicMime she might not say anything because she's really quiet.]]
* {{Cosplay}}: The Teatro Amare (Purple Moon in Europe) line.
* DownloadableContent: ''Trendsetters'' features free clothes DLC, such as [[AnimalCrossing a Totakeke inspired T-shirt]].
* ElegantGothicLolita: The Raven Candle line. Marble Lily specializes in Sweet Lolita, but their black clothes can also count as Gothic Lolita.
* TheFashionista: The protagonist, obviously.
* FloralThemeNaming: Two of your customers in ''Trendsetters'' are twin sisters named Violet and Rose.
* GoingThroughTheMotions
* LovableAlphaBitch: Renee.
** Emmylou in ''Trendsetters''.
* MissingStepsPlan: In ''Trendsetters'', this can be found in the description for one of the fashion contest models.
* PaletteSwap: Predictably, a lot of the clothes have these.
* PurelyAestheticGlasses: In the Style Savvy world, glasses are just one more kind of accessory.
* NiceHat: In ''Trendsetters'', Brad the delivery guy wears a cool cap as part of his uniform. There's also the contest announcer MC Mode, who almost always wears a snazzy fedora.
* OneSteveLimit: All the customers have different names, though some names are variations of, short for, or similar to other names.
** Averted in ''Trendsetters''; as there are two male customers named Jack.
* OnlySixFaces: [[SubvertedTrope Subverted]].
* OpeningTheSandbox: In ''Trendsetters'', things take off immensely once you take management of the shop.
* ShesAManInJapan: Rococco, the woman who runs the fashion contests in the first game, was a [[CampGay flamboyantly gay man]] named Pario in the Japanese version, ''Wagamama Fashion: Girls Mode''.
* SimulationGame: Both a business simulator and a fashion simulator.
* VideoGameCrueltyPotential: Well, as cruel as you can be in a [[SugarBowl game like this]]. The vast majority of customers aren't too worried about how clothes coordinate so long as they're the right ''kind'' of clothing. Therefore, if someone asks you for a Retro outfit, you can create a blindingly horrific, mismatched, and repulsive outfit that looks like it was created by a colourblind [[Franchise/MarvelComics Skrull]] on a bad day... and as long as all of those clothes fall under the Retro label, the customer will ''gush'' about how perfect it is and how they're going to wear it everywhere. Bonus points if they leave the store wearing it.
* VirtualPaperDoll: The main draw of the game.
* YouGottaHaveBlueHair: Possible, due to the large number of colours available to dye your hair.