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[[quoteright:350:[[Series/ICarly https://static.tvtropes.org/pmwiki/pub/images/clip_icarly.jpg]]]]
[[caption-width-right:350:Also known as a [[{{Pun}} Pear]]-ody.]]

->''"'[=iPdi=]'. Well done. That's... exactly an [=iPad=], but you've taken one extra chunk out of the apple. They'll never know!"''
-->-- '''Creator/JimSterling''' on ''Air Control''

You know you've made it when your product keeps being [[{{Parody}} parodied]] everywhere. That's what Creator/{{Apple}} must be thinking, anyways.

You could go with a piece of hardware that has no logo... but come on, it's easy to parody Apple. Their symbol, an apple with a small section bitten off, is really easy to draw... and even easier to spoof. Their obsession with sleek, brushed stainless steel housings with minimal buttons is easy to spoof. As is their name.

Which is probably why nowadays, many fictional computers, [[UsefulNotes/GoingMobile tablets, smartphones]], and other pieces of advanced technology bear a logo shaped like a fruit or another type of food. If it's not a fruit or a food of some kind, it'll still be a monochrome symbol of something recognizable or corresponding to the work's context. And the name could be [whatever letter]Phone. To make the reference even more obvious, the logo also has a small section bitten off.

A subtrope of BlandNameProduct, as it is clearly mocking the Apple logo or name. Also compare EverythingIsAnIpodInTheFuture. Of course, this is [[YouWannaGetSued to avoid lawsuits]], as are most bland name products. This trope becomes even funnier if that logo is on every type of electronic device the characters use.

Compare IProduct, where "i" is prefixed to things to make them cool and internet-y. For RealLife instances where Apple products are clearly imitated e.g. to cash in or illegally profit off their trademarks, see ShoddyKnockoffProduct. If actual Apple products (especially the Mac), show up in a work more often than their real-life market share would suggest, that's EveryoneOwnsAMac. The opposite, showing Apple branded products, may be ProductPlacement.
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!!Examples:

[[foldercontrol]]

[[folder:Anime & Manga]]
* In ''Manga/DeathNote'', L uses digital devices that look suspiciously like the [=iMacs=] of the time, but with a banana logo in place of the apple. As his gadgets are way, way more versatile than said Macs, it might just be an aesthetic thing.
* In ''Anime/DigimonAdventure'', Izzy has a laptop that not only has a pineapple logo, but has the whole "one half white, one half a color" motif of the early iBooks.
* In ''Manga/MaidSama'', Misaki uses a laptop with a pear logo early on to do student council work.
* In ''Manga/MarchComesInLikeALion'', the logo on Rei's phone in Chapter 102 is an apple, but without the bite.
* In ''Literature/NoGameNoLife'', Sora's iPad has a cherry logo on it (may also serve as a VisualPun, seeing that Sora is an 18-year-old virgin who ''really'' wants to get laid).
* ''Manga/OuranHighSchoolHostClub'' has Kyouya use a laptop with a pineapple logo.
[[/folder]]

[[folder:Comic Books]]
* In ComicBook/BouncyBallMan the titular protagonist's laptop has a very prominent banana logo.
* In Creator/DCComics ''ComicBook/{{New 52}}'', frequent mention is made of the Q-Pod, the Q-Phone, and the Q-Pad, all produced by [[ComicBook/GreenArrow Queen Industries]].
* In the ''Series/DoctorWho'' comic "Prisoners in Time," a robot holds a [[EverythingIsAnIPodInTheFuture futuristic tablet]] with a banana design on the back.
* In ''ComicBook/AstroCity'', Starfighter marries an [[GreenSkinnedSpaceBabe Alien Princess]] and retires to her planet -- he's seen using the planet's equivalent of a macbook, with an alien fruit logo.
[[/folder]]

[[folder:Comic Strips]]
* ''ComicStrip/AJAndMagnus'' has Banana tablets and computers scattered throughout various strips.
* This trope actually predates Apple's rise in the domain of smartphones and tablets: In ''ComicStrip/BloomCounty'' during the 1980s, some characters used a Banana Jr. 9000 (or 6000), which parodied the Apple computers of the time.
* In ''ComicStrip/{{FoxTrot}}'', an iFruit was introduced as the {{Expy}} for the iMac (Andy chose it because it was cute/the color was about to be discontinued [coming off a Beanie Baby er, Bitty Baby kick]; it had to grow on Jason) but many Apple/Macintosh products were named normally before that. Another example comes when Jason attempts to create a ShoddyKnockoffProduct of Apple, the [=jPod=].
* Characters in ''ComicStrip/FunkyWinkerbean'' use laptops with a pineapple logo.
* ''ComicStrip/GetFuzzy'' plays this straight; with one rare occasion of possible unintentional product placement for Apple, most in-universe computers have a logo design that features a pear with a bite in it.
[[/folder]]

[[folder:Films -- Animation]]
* In ''WesternAnimation/GnomeoAndJuliet'', Mrs. Capulet's laptop has a banana on it.
* ''WesternAnimation/WishDragon'': It especially stands out since most of the other billboards in the film are for {{Bland Name Product}}s like the 'Potato oPhone'.
* In ''WesternAnimation/{{Zootopia}}'', the logo for Judy's [=iPhone=]-workalike is a silhouette of a carrot with a bite taken out of it. It also appears on the film's poster, on mobile devices used by Clawhauser and (again) Judy.
* ''Animation/PleasantGoatAndBigBigWolf - Animation/MissionIncredibleAdventuresOnTheDragonsTrail'' shows Jonie playing with a "Pear" brand tablet.
[[/folder]]

[[folder:Films -- Live-Action]]
* In ''Film/ElectricDreams'', Edgar is a "Pinecone" computer that looks exactly like the original [=MacIntosh=] computer.
[[/folder]]

[[folder:Literature]]
* In the ''Literature/YoungWizards'' books, some younger human wizards have their guide in the form of a laptop. It looks like a Mac, except the apple is whole -- which fits the symbolism of the story (it's linked to the fall being caused by biting an apple, so an unbitten apple represents the world without the fall)
* In Creator/TerryPratchett's ''Literature/{{Hogfather}}'' screenplay book, there's a concept sketch of {{Magitek}} geek Ponder Stibbons studying a sketchbook resting on his lap. The cover of the book has a pineapple on it.
* The ''Literature/TransformersShatteredGlass'' prose stories have the characters using [=oPhones=] and [=oPods=]. Though it's somewhat justified in that the stories take place in a MirrorUniverse.
* ''Max & Ruby at the Warthogs' Wedding'' by Creator/RosemaryWells uses a Bunnyphone as a PlotDevice.
[[/folder]]

[[folder:Live-Action TV]]
* The ''Series/NickVerse'' series of shows by Creator/DanSchneider started using a "Pear Company" parody in ''Series/DrakeAndJosh'' and ''Series/{{Zoey 101}}'', but the use of the trope really exploded with follow up show ''Series/ICarly'' and continued to be used in ''Series/{{Victorious}}'' and ''Series/SamAndCat''.
** In ''iCarly'', the stable of products and parodies grew to include the Pear Operating System, Pear Pod music players, Pear Phones, Pear Pad tablets (which are actually shaped like pears), Pear TV, Pear Tunes music downloads, and Pear Chat messaging service.
** Freddie actually gets a ''job'' at a Pear Store in the imaginatively named episode "iPear Store", with a set that is a Pear knock-off of an Apple Store.
** Recursively, ''Sam and Cat'' had a ShowWithinAShow where someone is using a laptop with a banana logo, which Sam explains is because they can't use Pear.
*** The title ''iCarly'' (as well as [[IdiosyncraticEpisodeNaming the title of each of its episodes]]) is taken from the whole 'i' prefix created by Apple.
* Played straight in several New ''Series/DoctorWho'' episodes, but evaded in "Dark Water" when [[spoiler:Danny Pink]] goes to the [[spoiler:apparent]] afterlife. When it's noted that the Administrator is using an [=iPad=], he proudly boasts that they have Steve Jobs as well.
* The Creator/DisneyChannel variant is the "zPhone" and "zPod", as depicted in episodes of ''Series/HannahMontana'',''Series/ShakeItUp'', ''Series/ANTFarm'' and ''Series/LivAndMaddie''.
* Played with in ''Series/OddSquad''. There's no Apple-inspired logo present on any of the technology seen in the show (some computers with the logo have it replaced with the Investigation department symbol instead), but it's made pretty clear that a majority of it runs on Apple's operating system, Mac OS -- the computers that Investigation agents use have a desktop screen clearly inspired by those of Macs and Macbooks, and the smartwatches of those in the Mobile Unit particularly have a spinning rainbow wheel that pops up to indicate when there's an error, like what Apple computers have.
[[/folder]]

[[folder:Puppet Shows]]
* ''Series/SesameStreet'' usually goes for the banana, but a couple of characters have custom logos: Cookie Monster's "Me-Phone" in the unbroadcast ''Series/MissionImpossible'' parody "Munchin: Impossible" has -- of course -- a cookie with a bite taken out of it, and Oscar has a laptop with an onion logo.
[[/folder]]

[[folder:Video Games]]
* ''VideoGame/AHatInTime'': In Nyakuza metro, one message board advertises the "[=MeowBook Pro=]", all with a fantasy equivalent to the Apple symbol on the back.
* The ''VideoGame/GrandTheftAuto'' series has [[https://gta.fandom.com/wiki/Fruit_Computers_(HD_Universe) Fruit Computers.]] Their logo is a [[DoesThisRemindYouOfAnything rather phallic-looking]] fruit bowl, and their products, much like those of Apple, are portrayed as status symbols with an AsceticAesthetic. An [[https://gtwfilesie.grandtheftwiki.com/Fruitcomputers.jpg advertisement]] for the Cocoon computer and the first-generation iFruit phone in ''[[VideoGame/GrandTheftAutoIV GTA IV]]'' describes the former as "simple, minimalistic, and overpriced" and the latter as [[AwesomeButImpractical "no buttons, no reception, no storage capacity, all ego"]], and portrays owning one as a sign that one is smarter than the "To$$ers" who use the Facade [=ToSS=] operating system. In ''[[VideoGame/GrandTheftAutoV GTA V]]'', meanwhile, the fact that Michael uses an iFruit reflects his upper-class lifestyle as compared to Franklin and Trevor with their more downmarket cellphones.
* The update for ''VideoGame/TeamFortress2'' that introduced a Macintosh version, included [[http://www.teamfortress.com/macupdate/comic/ an accompanying comic]] where the Blue team visits an Apple Store ("It looks like some kinda hospital for fruit!") The comic carefully avoids fully showing the logo or explicitly naming one of their products. They're quite impressed with the chaingun that sets up a blog for you and the iBlewUpTheMoon, though.
* ''Videogame/DeathEndReQuest'' features a massive tech company named Aggle who, among other things, have their smartphones in the hands of millions. [[spoiler:They turn out to be a front for an ancient cult.]]
* In ''Videogame/TokyoXanadu'', all characters have a Xiphone. They sorta look like an iphone 6 grey with an ipod wheel on them and is obviously short for Xanadu iPhone.
* In Episode 3 of ''VideoGame/FarnhamFables'', a "Pear Ic" computer can be found in the nurse's office. Interestingly enough, this is an InUniverse ShoddyKnockoffProduct rather than a BlandNameProduct, as examining it will tell you that it's made using Apple [=IIc=] hardware and that its makers are in legal trouble with Apple because of this. Actual Apple [=IIe=] computers can be found in the school's computer lab.
* ''VideoGame/AnimalCrossing'' kind of lucked into this trope thanks to its long-running (since 2001) use of a symbol of a leaf with what appears to be a bite mark in it. This has functioned mostly as a stand-in icon for furniture items in the inventory menu and when transferring items between characters, though it also appeared in the logo of ''[[VideoGame/AnimalCrossingNewLeaf New Leaf]]'' in the North American version. As of ''[[VideoGame/AnimalCrossingNewHorizons New Horizons]]'', Tom Nook is running his own company and using the leaf as its logo, which means it appears on the back of his Nook-branded smartphones. There's even a joke about making it easier to use by taking out most of the features.
* ''VideoGame/ProgressBar95'' has Pyrus, the makers of [=BarOS=], a parody of Platform/MacOS. Their name is based on "pirus", the Latin word for pear. Their company website claims that the fact that "Pirus" comes before "Progress" (as in Progressbar, the Creator/{{Microsoft}} parody) in the phone book is [[InsaneTrollLogic proof they're better]] and proudly states that they were founded by "super talented snobs and visioners" (yes, they really spell it that way).
[[/folder]]

[[folder:Visual Novels]]
* In ''VisualNovel/SteinsGate0'', Maho has a sleek white laptop with banana icon on it. Bananas previously held importance in the series as one of the first test subjects done in the Phone Microwave in the original ''VisualNovel/SteinsGate''.
[[/folder]]

[[folder:Web Animation]]
* ''WebAnimation/HomestarRunner'':
** In the WebAnimation/StrongBadEmail "looking old", Bubs thinks that the best way to "modernize" Strong Bad's image is to put a lowercase "i" in front of it, like iStrong or iBad. This is demonstrated with a scene of Homestar and Homsar waiting in line at Bubs' Concession Stand for "iTems". Strong Bad declines, saying they fell into the same trap with lowercase "e"s in TheNineties.
** The Tandy 400, Strong Bad's computer at the start of the Strong Bad Emails series, is a [[http://www.hrwiki.org/wiki/Tandy_400#The_Real_Computer mishmash of several ancient computers]], but its logo (a rainbow-colored star with a bite taken from it) is a definite nod to Apple.
** The Cheat uses computers that are obvious shout-outs to actual Apple iMacs, complete with the same logo as Strong Bad's Tandy 400. [[http://www.hrwiki.org/wiki/Tangerine_Dreams Tangerine Dreams]] is an iMac G3, and [[http://www.hrwiki.org/wiki/Monosodium_Dreams Monosodium Dreams]] is a G5.
* In one ''WebAnimation/RedVsBlue'' PSA, the Blood Gulch crew attempts to impress people at the 2005 Sundance film festival with gift baskets for their panels. They couldn't get the sponsors they wanted and had to settle for substantially less impressive products -- Sarge wanted iPods, and instead:
-->'''Grif:''' We got something called i''Puds.'' [{{Beat}}.] DontAsk.
* ''WebAnimation/InanimateInsanity'' has the Meeple family of products (run by Steve Cobs), two of them (the [=MePad=] and the [=MePhone4=]) being hosts of the show itself. [=MePhone4S=] (who is apparently an {{expy}} of Creator/ArnoldSchwarzenegger) attempted to [[HostileShowTakeover take over the show]] in episode 8 due to claiming to be an updated model.
** Surprisingly, the Meeple logo still looks like the Apple logo.
* ''WebAnimation/JamesLee'': In "[[https://www.youtube.com/watch?v=l6TVtm69k9s Elden Ring: Unironically Terrible]]", James does product placement for a fictional device called The Kube. It's a palm-sized cube with touch-screens on all six of its sides.
--> '''James Lee:''' Now available in Midnight Black, Charcoal Black, Bloodshit Brown and Black. The Kube. Be Yourself.
* ''WebAnimation/MysterySkullsAnimated'': Arthur's laptop has a glowing star with a bite out of it where a macbook would have the apple.
[[/folder]]

[[folder:Web Comics]]
* The laptop used by Catherine in Nellie Kitchen's ''Webcomic/FurryExperience'' has the ''WesternAnimation/ThunderCats'' sigil from the 1985 cartoon.
* Kevin Dewclaw's laptop from Bill Holbrook's ''Webcomic/KevinAndKell'' bears a carrot sigil (because he's a rabbit). There's a storyline where he gets a contract with Carrot Computers and we meet their lapine founder, Steve Lop.
* ''Webcomic/{{Paranatural}}'' lampshades this in the alt-text:
--> I am proud to be breaking into the "Just Like My Cat" and "Putting Different Fruit on the Back of Apple Product" genres of humor.
* In [[http://www.vgcats.com/comics/?strip_id=356 this strip]] from Webcomic/VGCats, Doctor Shrunk is seen using a laptop with the Animal Crossing leaf logo on it, slightly altered so the bite on the leaf is placed like the bite on the Apple logo.
* ''Webcomic/ArthurKingOfTimeAndSpace'' has a sword in an anvil, Excalicorp being so ubiquitous that ''everything'' has that logo.
[[/folder]]

[[folder:Web Original]]
* ''Blog/AliceAndBob'' has the iBone.
[[/folder]]

[[folder:Web Videos]]
* In the ''WebVideo/EpicRapBattlesOfHistory'' episode for Steve Jobs vs Bill Gates, the logo used is a strawberry.
* Although the company's actual products are more direct parallels to those of Microsoft and Twitter, the Maize Machines technology conglomerate from ''WebVideo/TheMonumentMythos'' is as clear of an Apple parody as you can get. Beyond just the name and their logo (a corn cob silhouette with the pattern of a homophonous maze etched into it), the names of their founders are ''Rob Careers and Rob Watroba'', and they even have similar advertising techniques and business ethics. The only difference is their fairly unsettling use of electricity from an eldritch beast in their products.
* Creator/SamAndMickey riff on Apple with Pineapple brand electronics.
[[/folder]]

[[folder:Western Animation]]
* ''WesternAnimation/AquaTeenHungerForce'': In one episode, Shake is given an "[=IAmAPod=]" that comes with an pineapple logo and seeds that creates a creature that wants to [[Film/InvasionOfTheBodySnatchers absorb Shake and replicate him]] and visit a Music/{{ChickenFoot}} concert.
* A banana decorates most pieces of hardware in ''WesternAnimation/BensCity''.
* In ''WesternAnimation/DannyPhantom'', some computers have a pear on them. The pear seems to be a running joke among Nick's shows, being also present in ''Series/ICarly'' and some others.
* ''WesternAnimation/{{Futurama}}'': In "[[Recap/FuturamaS6E3AttackOfTheKillerApp Attack Of The Killer App]]", the team buys eyePhones from [=MomCorp=]; those have Mom's head as logo. This being the future, an eyePhone is literally a device that is implanted into the eye which serves all the standard smartphone functions. The scenes introducing the eyePhone serve to poke fun at the hype over so many new Apple products, highlighted with Fry's [[MemeticMutation iconic line]]: "Shut up and take my money!"
* In ''WesternAnimation/MiloMurphysLaw'', Victor Verliezer's vTech Corp Inc. manufactures the vPhone and the vTablet in "A Clockwork Origin".[[note]]They didn't really dodge a bullet here though- there is a company called vTech in real life, that hilariously does make functioning phones and tablets, except for kids[[/note]]
* In ''WesternAnimation/TheSimpsons'', a logo that often pops up on hardware is an apple bitten on both sides. That line of products is called Mapple and was created by [[NoCelebritiesWereHarmed Steve Mobs]]. Its product line includes the [=MyPhone=], the [=MyPod=], and [=MyPhonies=], headphones that only serve to give the impression someone owns a Mapple product.
* In the universe of ''WesternAnimation/TheVentureBros'', characters are seen using J-Phones and J-Pads, which are ostensibly similar to the Apple-made products, only that they are produced and manufactured by Dr. Venture's brother, Jonas Venture Jr. Interestingly, in one episode, a bit character mistakes a J-Pad for an iPad.
* "[[https://www.youtube.com/watch?v=p50-oWY1pFE There's a Pony For That]]" promo for ''WesternAnimation/MyLittlePonyFriendshipIsMagic'' features a [[MostDefinitelyNotAVillain Most-Definitely-Not-An-iPhone]] with the Hub logo for the home button and "Pony-fide" versions of popular apps (including Blog/EquestriaDaily for some reason, which also looks different that the official [=EqD=] mobile app).
* The logo on Rick's portable computer in the ''WesternAnimation/RickAndMorty'' episode "Big Trouble in Little Sanchez" [[https://imgur.com/N7suuzc is an electric plug]].
* The ''WesternAnimation/{{Mixels}}'' episode "Nixel, Nixel, Go Away" uses an "I-Cubit" as a major plot point. It's a Nixel-controlled Cubit that is exchanged for real ones, sapping the creativity of Mixels to slowly turn them into Nixel zombies. The only reason the Mixels start to want it is because it's "new". Booger avoiding trading his Cubit in for one is what saves the day.
* ''WesternAnimation/TheCrumpets'': Granny's laptop is adorned with a letter C with a white circle inside and a stem on top.
* ''WesternAnimation/MyLifeAsATeenageRobot'': In the episode "Girl of Steal," a new mp3 player named Musique is a new thing everyone is desperate for. It looks like a white music note and is stuck directly into the wearer's ear. In one part of the episode, people dance in silhouette with the Musiques in their ears just like in the iconic Apple commercials.
* ''WesternAnimation/VeggieTales'': In "Larry-Boy! And The Fib From Outer Space", Alfred's computer shows a yellow box-shaped smiley face when turning on, a parody of the Macintosh bootup screen from that time period.
[[/folder]]

[[folder:Real Life]]
* In 1999 US computer maker [=eMachines=] released a clone of the Apple [=iMac=] called the [=eOne=] which included a translucent light blue case and a 3.5-inch floppy drive, a famous omission by the original [=iMac=]. Apple would sue [=eMachines=] for copying the design of the [=iMac=] and it resulted in the [=eOne=] being discontinued one year later.
* A Chinese manufacturer going by the name Goophone gained notoriety for producing counterfeit clones of popular high-end Apple smartphones, occasionally using a stylised bee logo in place of Apple's. They even went so far as to [[https://www.androidauthority.com/goophone-sue-apple-china-112190/ file a patent and sue Apple]] on the grounds that they released their version of the [=iPhone=] 5 first.
[[/folder]]
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