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->''"Joey, stop trying to turn 'BrooklynRage' into a catchphrase, [[ItWillNeverCatchOn it's never going to work]]."'' [[note]]It worked.[[/note]]
-->-- '''Yami Yugi''', ''WebVideo/YuGiOhTheAbridgedSeries''
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%% Blah blah one quote per article quotes tab blah.

Forcing a {{Meme}} is the act of trying to intentionally raise the popularity of something to memetic status. It can involve mass repetition of a phrase or trying to convince someone else that it is already memetic.

It should be noted that very few forced memes actually become accepted memes. [[note]](Actually, it just seems so because the ones that succeed are the ones that don't get caught.)[[/note]] [[SeriousBusiness It is still debated]] whether they deserve to be memes.

This runs almost opposite to the StreisandEffect, where an individual or company tries to snuff out something on the internet, only to have the internet take off with it.

----
!Examples

[[foldercontrol]]

[[folder:Advertising]]
* The whole point of many kinds of ads is to make the product a household name and make sure everyone knows the slogan.
* ViralMarketing. Unlike most examples on this page, it often works.
* In the US, "astroturfing" refers to faking a grassroots (community driven) movement, when in reality the agenda and strategy is controlled by a hidden, non-grassroots organization. It comes from the name for a brand of artificial grass first created for the Houston Astros and their indoor baseball stadium.
* A ComedyCentral commercial for ''CrankYankers'' tried to make "Let me put my brother on the phone" into America's latest "CatchPhrase" similar to "[[WesternAnimation/SouthPark Whatevah! I do what I want]]!" and "[[Series/ChappellesShow What? What? Okay!]]"
* Any advertisement that contains a [[Website/{{Twitter}} hashtag]].
* Yoho Diabolo was a weird yo yo like toy that became a forced meme in the mid 90's in Australia (and perhaps other parts of the world), by trying to carpet bomb the product using after school advertising. It failed.
* There was a terrible commercial for a pizza chain in the mid-2000s that tried to force "puff" as a synonym for "cool", etc., to promote their puffed-crust pizzas. The ad actually started with a ''dictionary entry'' for "puff" defining it as such, followed by people eating the pizza and saying "This is puff!" It didn't catch on.
* Shortly before ''WesternAnimation/SanjayAndCraig'' premiered, the creators tried to make it the next big thing by shoving their characters into every ImageMacro template that they could and broadcasting it to everyone, whether they wanted to see it or not, by making them unavoidable sponsor posts on Website/{{Tumblr}}. [[InternetBackdraft Bloggers didn't take it well]].
* An onslaught of Gak ads during the 3rd season premiere of ''WesternAnimation/MyLittlePonyFriendshipIsMagic'' turned the substance into one among fans.
[[/folder]]

[[folder: Anime and Manga]]
* In chapter 24 of the [[YuruYuri Yuru-Yuri]] manga, [[GenkiGirl Kyouko]] annoys [[TheStraightMan Yui]] - for a change - by attempting to make the term "[[PerfectlyCromulentWord washargling]]" popular in reference to [[SeinfeldianConversation cold prevention]]. Her staring at the "camera" implies that she [[BreakingTheFourthWall wants the readers]] to use the term.
* In ''Manga/{{Bakuman}}'', while running ''Tanto'', Shuujin tries to do this. It doesn't really work.
[[/folder]]

[[folder: Comic Books]]
* In ''ComicBook/KickAss'', Dave and his friends try to bring the word "tunk", conceived of as the SpearCounterpart of [[CountryMatters cunt]], into the mainstream as a new curse word. [[spoiler:They succeed.]]
* In a print issue of ''Webcomic/{{Nodwick}}'', new profanity "krutz" appears complete with marketing campaign and informative brochures to make sure it catches on. It succeeds wildly, with the heroes' (previously unnamed) hometown even getting renamed Krutzing Hollow. [[spoiler:The word is magically powerful and almost addictive to use, made so by the villains who are using it to channel negative emotions and suffering to power a resurrection spell.]]
[[/folder]]

[[folder:Films -- Live Action]]
* In ''Film/MeanGirls'', Gretchen tries to make "fetch" into a cool slang term, using it constantly in conversations. It actually kinda was, for a while.
-->'''Regina:''' Gretchen, stop trying to make "fetch" happen! It's not going to happen!
* In the ''JosieAndThePussycats'' live action film, a corporation uses subliminal messages to do this constantly, like making the word "jerkin'" into a synonym for "cool."
* Reviews around the release of ''Terminator 3'' actually praised its ''aversion'' to trying to [[SequelEscalation one-up the first two's catchphrases]].
* Probably the reason ''JerryMaguire'' has a scene where two characters shout, "Show me the money!" at each other over and over. It worked.
[[/folder]]

[[folder:Literature]]
* The children's book ''Literature/{{Frindle}}'' is about a boy who tries to enter a new word, "[[TitleDrop frindle]]", into the English language. Not only does he succeed, but [[spoiler:[[YouFailLawForever he somehow gets rich from it in the]] DistantFinale.]]
[[/folder]]

[[folder:Live Action TV]]
* On ''Series/{{Community}}'', Pierce keeps trying to force "streets ahead". He succeeded in the real world, if one counts the show's fanbase. It was already a perfectly ordinary phrase in the UK, Australia and other Commonwealth countries.
* On ''Series/NewsRadio'', Beth tries to make the phrase "bitchcakes" popular. Strangely enough, it seems to work.
* An episode of ''Series/TheMuppetShow'' featured John Cleese as a ({{Kayfabe}}) extremely reluctant host who was forced to perform show tunes against his will. He kept protesting, but the Muppets would just take every one of has sentences and turn it into a song lyric. The whole thing eventually snowballed into a showstopping rendition of "[[http://youtu.be/KH4rxcePMYg#t=4m15s To Dream the Impossible Dream.]]"
* Barney on ''Series/HowIMetYourMother'' is constantly coming up with new expressions and concepts which he tries to popularize. ("It's gonna be a ''thing''.") Some of these have fizzled; others have caught on in-show and even in real life. Occasionally one will come back to bite him, like his "lemon law" did. But he never cares because he is so happy that it's a "''thing''".
** Which makes him a tad hypocritical when he chided Grant, the actor playing his "son" for trying to make "Tyler no likey" into his catchphrase; only a tad, though, given that this behaviour could have caused a BrokenMasquerade.
* Michael in the ''{{Zoey 101}}'' episode "Drippin' Episode" tried to make "drippin'" catch on as a synonym for "cool." Other characters repeatedly told him it would never catch on...until the last minute of the episode, when it apparently ''has.'' Problem is, nobody believes that ''he'' started it, which prompts him to try making another ForcedMeme... "flump" as a synonym for "not cool."
* Parodied on ''Series/MaskedRider'': Dex speaks in advertisements.
* John from ''Series/{{Delocated}}'' is constantly trying to create new lingo. None of it ever catches on and he just looks like an idiot instead.
* On ''Series/{{The Office|US}}'', Andy's initial appearance has him trying to force Dwight out of the company by undermining him to Michael at every occasion. In one episode he invents the verb "Schruting" to mean screwing up and betraying everyone. He has no intention of making it a ''thing'', but it does help in convincing Michael to fire Dwight by the end of the day.
** In a later episode, Andy tries the same approach to humiliate two co-workers who have gotten on his bad side: "...and if you Toby out, you'll feel like a real Nellie!"
* A real life example from ''{{Seinfeld}}'', a writer admitted that he expected "Anti-dentite" to become a commonly used phrase in real life given how catchphrases used in the show became popular in real life. "Yadda-yadda-yadda" accidentally became the widely used catchphrase although it was already used before and ''Seinfeld'' just made it more popular.
* The Reality TV show Turtle Man has "Aiaiaiaiaiaiai! Live Action!" He says it practically every other sentence. It's not hard to imagine the producers screaming CATCH ON! every time he does it. Too bad it's so grating.
* ''SamAndCat'' takes the Advertising "Twitter Hashtag" to a new level by having the episode names be in [=#EpisodeName=] form.
* In the ''Series/MysteryScienceTheater3000'' episode featuring ''Film/OverdrawnAtTheMemoryBank'', Crow attempts this with the CatchPhrase "You know you want me, baby!", as he had ordered two million t-shirts with the phrase on it. Mike points out that he's never said this before, despite Crow's insistence that he had. Crow and Tom attempt to get Mike to do his own catchphrase, but fail... [[HypocriticalHumor then think he's failing harder when he says "Pearl's calling"]], which he ''does'' say every episode in the Sci-Fi era.
** Ironically, these t-shirts are actually for sale.
[[/folder]]

[[folder:Music]]
* At the turn of TheNineties, Music/MichaelJackson was jealous of the media nicknames given to Music/ElvisPresley ("The King of Rock and Roll"), Music/BruceSpringsteen ("The Boss"), etc., so his handlers came up with "The King of Pop, Rock, and Soul" for him. It was introduced to the public via an awards ceremony speech given by Creator/ElizabethTaylor and shortened to "The King of Pop" soon afterwards. In the run-up to the release of ''Dangerous'' in 1991, Jackson's management urged MTV and {{Fox}} to use the phrase in all press releases, etc. related to Jackson and his videos. Rumors flew that the former was ''forced'' to use the phrase constantly; these were confirmed in the 2011 oral history ''I Want My MTV''. This effort partially succeeded, since fans embraced the nickname right away, but once word got out about its origins, Jackson's publicity machine continuing to push it even as his career entered its downward spiral led to articles/news items cheekily calling him the "self-proclaimed King of Pop" in later years. The meme persists today -- even Jermaine Jackson's announcement to the press that Michael had died started with: "My brother, legendary King of Pop Michael Jackson..." -- and fans insist it's a FanNickname Taylor created.
* BBC Radio 1 DJ Scott Mills started a campaign on October 30, 2006 to get the song Chacarron Macarron (infamously featured in many YouTube videos, ytmnd pages and GMod montages) to #1 in the UK singles chart, presumably due to its unusual lyrics and musical style. A link was put up on the BBC website to the video on Website/YouTube. Although the song did not reach the top, the campaign pushed the song all the way up to #20, which became its peak.
* Many accuse Music/{{LMFAO}} (or at least their marketing people) of doing this, especially with "Everyday I'm Shuffling", a repeated lyric, though [[RefrainFromAssuming non-indicative]] of the song's title.
* The ScissorSisters seem to be trying to turn the title of their song, "[[WordSaladTitle Let's Have a Kiki]]," into a meme.
* A common accusation against LadyGaga's bizarre costumes and videos.
* Drummer Hal Blaine popularized the nickname "The Wrecking Crew" for the elite group of Los Angeles-based session musicians who played on a staggering number of 1960s pop hits via the title of his 1990 autobiography ''Hal Blaine and The Wrecking Crew''. Whether this name was actually used in the 60s, or was used by anyone other than Blaine himself is a big point of contention among the other musicians.
* Robin Thicke's video for "Blurred Lines" contained giant flashing red hashtags showing the name of the song (and the album) and the names of the participating musicians. Weirdly enough, "Blurred Lines" did achieve meme status, but not through any activity on the "[=#THICKE=]' hashtag.
[[/folder]]

[[folder:Newspaper Comics]]
* One ''{{Zits}}'' strip featured Jeremy trying to get his slang term "plasmic" (meaning, "fine", as in "How are you?" "Plasmic") to catch on. It didn't, and he wound up giving up right away.
** Something similar happened in another strip, where Pierce tries to popularize saying "fully" instead of "totally." It was only in one strip, so presumably it didn't catch on.
* Scott Adams, creator of ''Comicstrip/{{Dilbert}}'', has admitted to several attempts to force memes that failed - including "porcelain cruise" (number 2 in the lavatory) and "Powerpoint Poisoning". Luckily, he has plenty of memes and tropes arising from his non-attempts (e.g. PointyHairedBoss).
* The comic strip ''Drabble'' once devoted a week's worth of strips trying to coin the word "Drabbleation" to mean the act of remembering embarrassing moments.
[[/folder]]

[[folder: Major League Baseball]]
* Following a 1969 panel that voted him the Greatest Living Ballplayer, Joe [=DiMaggio=] would insist on being referred to as so whenever he was introduced at events for the rest of his life (late 1998). This despite other worthy candidates for the distinction being alive at the time (Ted Williams, Stan Musial), and players such as Willie Mays and Henry Aaron finishing up their careers a few years later with credentials that were worthy enough to usurp [=DiMaggio=] for the distinction.
[[/folder]]

[[folder:Pro Wrestling]]
* In 2005, the former Website/{{WrestleCrap}} message boards (now the Freaking Awesome Network forums) tried to get Dennis Stamp ("I'm not booked" from ''Film/BeyondTheMat'') over as a meme, and it worked, at least on said message board.
** It may have [[AscendedMeme ascended]] when Wrestling/ZackRyder referenced Dennis Stamp and recreated the trampoline scene on his Internet show.
** RD Reynolds and Triple Kelly tried to force "Basketball Jones" (Triple Kelly's nickname for Wrestling/{{Batista}}) as a meme, even going as far as to [[FunWithAutocensors filter Batista's name into that aforementioned name]]. It didn't go over with the boards, though.
* The color commentators (Wrestling/JerryLawler and Wrestling/MichaelCole being the worst offenders) seem to have lots of stock phrases that they use over and over, but most of them never catch on among anyone else. Of particular note is Lawler's "Krispy Kreme" wisecrack, which was used ''one'' other time by someone else.
** Anything related to Cole after his heel turn. Just talk to anyone of his "Cole Miners" and see how quickly they keep reusing anything Cole has said over and over again.
* {{Botchamania}} forced the "[[Wrestling/JimCornette Cornette Face]]" into a meme.
-->"Fuck this company!"
* In 2011, Wrestling/{{WWE}} caught onto the whole idea that social networking could actually be a good thing to raise the profile of their company. They responded by promoting the ''hell'' out of Website/{{Twitter}} on their shows and trying to turn everything into a Trending Topic, arguably [[http://www.youtube.com/watch?v=ChvM6lgSnPs to the detriment of their actual product]]. This reached its logical conclusion in December 2011 with a Trending Superstar Award, given to the first Superstar to trend during a specific match.
* WWE, apparently not getting the message from their run with Twitter, has now been promoting video-sharing social network Tout just as hard, if not harder than Twitter. Since WWE is an investor in Tout, it's more justifiable, if no less annoying. The big issue here, though, is that Tout almost seems like a step backwards (Tout allows people to record and upload videos from anywhere, like Website/YouTube, except with the added handicap of Tout videos only being about 15 seconds long.)
* The big effort from Wrestling/{{WWE}} over the past few years has been the [[InsistentTerminology rebranding]] of the company's fans as "the WWE Universe". Much in the same way that wrestlers are known as "Superstars" in order to gradually distance the company from its wrestling product, "the WWE Universe" are not so much wrestling fans as purveyors of all the fine and varied media products WWE has to offer...which is about 99.2% wrestling. One cannot hear the phrase without it ringing in the ears as forced and unnatural, especially since it takes so much more conscious effort to say as opposed to simply "the fans".
* During the feud between Wrestling/CMPunk and [[Wrestling/BryanDanielson Daniel Bryan]] (and love triangle with Wrestling/AJLee) WWE tried TWICE to force memes/catchphrases for CM Punk. One being the phrase "I dig crazy chicks." after AJ started getting over during the angle (to the point of making a shirt) and the other "Goatface" as an insult towards Bryan. Both of them failed miserably with the shirt not even making it to TV and Goatface only being used tepidly at best because it was an insult that was both lame and didn't make a ton of sense.
** WWE is very determined to make "goatface" a thing, to the point where the commentators now seem to think that's Daniel Bryan's actual name even something like a year later.
* During [[Wrestling/DwayneJohnson the Rock's]] run in 2013, he seems to speak to Wrestling/CMPunk and Wrestling/PaulHeyman almost exclusively in these, mixed with the Twitter trending mentioned above. He succeeded with the "Fruity Pebbles" and "Boots 2 Asses" with Wrestling/JohnCena, and seemed to try to recreate it the very forced-seeming "Cookiepuss" for Punk and "Walrus" for Heyman, neither of which were taken very far by anybody aside from Rock himself, the commentators, and a handful of fans (mostly kids).
* Daniel Bryan's "YES" chants. It got taken to the point where, in-character, he got completely sick of it and now screams "NO!" each time his fans try it. Predictably, that also turned into a meme, and serves to egg the audience and fellow wrestlers into shouting it even more.
* Wrestling/JohnBradshawLayfield seems to have been put on the commentary team for the sole purpose of enforcing these. If a wrestler has a catchphrase or similar that asks for audience participation (R-Truth's "What's up", the Uso's "When we say 'Us' you say 'O'", and Los Matadores' "Ole" chants), JBL will loudly scream it into his headset when the fans are asked to.
** Miley Cyrus twerked once in 2013. WWE refuses to let go of the idea of it being a meme and use JBL as a vehicle of forcing it to the point where he seems to believe any movement by the human body constitutes as twerking.
* When {{Wrestling/WCW}} was still around, there were some accusations that the "{{Wrestling/Goldberg}}" chant was piped in, or had plants in the audience to get it started. Wrestling/DiamondDallasPage pointed out that the company likely didn't have the money ([[BitingTheHandHumor or the know-how]]) to rig a system up like that.
[[/folder]]

[[folder:Video Games]]
* In ''Videogame/FinalFantasyVIII'', NewTransferStudent [[GenkiGirl Selphie]] tries to force "Booyaka" into being cool. It fails.
* ''VideoGame/{{Touhou}}'' [[Memes/{{Touhou}} already has a metric ton of memes]], but fans still try to pile on more. Some of them catch, but others are rejected before they can get off the ground. Still others (Cirno's "[[JapanesePronouns Atai]] = Eye" translation, for example) keep getting flogged, [[DiscreditedMeme despite most of fanon ignoring the meme's existence]].
** Sakuya padding/Lazy Meiling/Knifing jokes are still spammed, despite flames and downvoting comments.
*** In these cases, it's not so much an attempt to force a meme, as to force the ''revival'' of a tired old meme that long since ceased to be funny.
** Alice being a psychotic yandere/spineless loser/pissed off tsundere is slowly getting to the level of pad jokes.
** "Yoshika is a cab driver."[[note]]due to her arms moving up and down as if working a steering wheel plus her flat cap.[[/note]] Despite a brief flurry of Youtube comments and one really bad photoshopped post on Danbooru, this died swiftly and completely.
** Aya/Sanae is a slut. Coined because of a sudden focus on both girls in the games (the former getting her spin-off games, the latter becoming a temporary main character alongside Reimu and Marisa), which people explained as them giving the creator of the games, ZUN, sexual favors. Nowadays utterly ''hated'' for being tired and unfunny, disrespectful to the characters, blatantly untrue (there is no hint of romance in the series' canon, let alone sexual intercourse) and no longer valid after both girls took a back seat. Especially despised by the fans of either girl and used only for trolling as of late.
*** The same label is lately used for Sakuya, because of her appearing in ''Double Dealing Character'' as the 3rd main character. The principles above apply too.
* ''Franchise/{{Pokemon}}'': FUCK YEAH, SEAKING! initially started as one, but has since been accepted as a meme.
** ''VideoGame/PokemonBlackAndWhite'''s Smugleaf: A Meme In the Making. Thanks, Kotaku.
* In ''VideoGame/WorldOfWarcraft'', in response to the sudden popularity of the [[AscendedExtra minor]] Horde character [[EnsembleDarkhorse Varok]] [[MemeticBadass Saurfang]] (whether this in itself is a forced meme or not depends on whether your find ChuckNorris "facts" funny or not), many Alliance players attempted to use the same meme to promote Alliance minor heroes, in hopes of recreating the Saurfang phenomenon.
** To date, they have tried this for Bolvar Fordragon initially, then Magni Bronzebeard when that didn't catch on, then Varian Wrynn (... with ''[[CreatorsPet disastarous]]'' results), then Magni's brother Muradin Bronzebeard, and in ''Cataclysm'' it was attempted again with Genn Greymane and [[http://www.wowpedia.org/Darius_Crowley Darius Crowley]]. To date, none of these characters have actually caught on, despite many of them being generally likable (or at least tolerable) by the ''entire'' playerbase. Although it has resulted in Blizzard giving many of these characters, Bolvar in particular, more prominent roles in the story. [[note]][[HilariousInHindsight Saying he could hold back all of the Scourge on his own is pretty much true now.]][[/note]]
* With the release of ''VideoGame/{{Portal 2}}'', several attempts have been made to get something to catch on to be the next "The cake is a lie!". This has included "SPAAAAACE!", "I'm a potato!" and "combustible lemons". While they have caught on among ''Portal'' fans, none of them have manage to achieve the same widespread popularity. The most likely reason is simply because it couldn't possibly be just as unique and fresh as the original was - which was what amplified the popularity of those original memes.
** It could also be an attempt by the writers to make the memes of ''Portal 2'' to be not so popular as the cake meme due to how [[CreatorBacklash they got sick of everyone telling them how the cake is a lie.]]
* In ''VideoGame/DwarfFortress'' forums on Bay 12, [[UnusualEuphemism referring to]] [[spoiler:Hell]] as the "circus" or the "clown car" or the "circus tent", the inhabitants as "clowns", and the stuff you dig through to get there as "cotton candy" or just "candy" has met with mixed results, with some fans amusedly adopting the phrasing and others finding it ridiculous.
** For a time, a certain user would reply to everything with "'''MAGMAAAAAAAAAAAAAAAAAAAAAAAA'''" and would periodically be called upon to do such in threads, a developing ForcedMeme which garnered some hate and was finally killed off for good when said user was banned for unrelated reasons.
* A successful and popular example from ''VideoGame/MassEffect2'': "[[PunctuatedForEmphasis Don't]]. ''[[PrecisionFStrike Fuck]]''. [[PunctuatedForEmphasis With Aria.]]" While there was quite a bit of MundaneMadeAwesome in the intonation, the fanbase still ran with it, turning her into a major EnsembleDarkhorse.
* In ''VideoGame/KingdomOfLoathing'''s community, you're supposed to refer to a certain endgame item as "smurf" because its real name reveals the means of producing it [[spoiler:(you literally craft the letters W, A, N, and D to make a WAND)]]. Hardly anyone does it, though, because the item's importance and creation method are massive {{Guide Dang It}}s, so most people eventually look up the solution anyway.
[[/folder]]

[[folder:Web Original]]
* Ironically enough, "Advice Dog", the meme responsible for the "meme format" we know now (an image with a top and bottom string of text in Impact font) was forced. And look at where we are now.
* Welcome to Website/{{Tumblr}}, where memes live and die in as little as two weeks, go unnoticed by certain spots of Tumblr until weeks later, and where dead, year-old memes crawl back out of the dirt and get into a firestorm of reblogs, hate mail, and annoyance.
* John Green of the {{vlogbrothers}} is trying to make "French the llama!" into a meme. It has met with limited success within the Nerdfighter fanbase, but elsewhere... not yet.
* This happens quite often on KnowYourMeme. Nearly daily in fact. And everyone there is tired of the constant forcing attempts. It will never work. It's gotten to the point where there's a rule there explicitly banning it. Unfortunately for the moderators, it's really hard to tell the difference between a legitimate but obscure meme and one that was made up on the spot.
** Established entries also suffer from this, as each user tries to increase exposure for his or her favorite meme, and create tons of filler and related posts.
** [[http://knowyourmeme.com/memes/jim-profit This... thing.]] They don't get more blatant than this.
* TVTropes. Occasionally someone tries to sneak his or her idea for a meme on to a page, sometimes going so far as to interfere with other entries to force them into the limelight.
** Also occurs in the ''naming'' of tropes. It's a very real debate in the forums, from time to time, whether the purpose of TVTropes includes promoting specific fan-speak terms so as to become recognized across ''all'' fandoms. [[RuleOfCautiousEditingJudgement Please, no specific examples here, though]].
** Following the same principle, occasionally it happens that the creator of some fan-work writes a trope page for their work themselves. [[Administrivia/ThereIsNoSuchThingAsNotability This isn't bad on its own]], but in some cases it is incredibly obvious that the page would not have been written if not for the creator's own ego.
* Occasionally this succeeds on 4chan, and other forum Web sites.
** [[WesternAnimation/TheSimpsons Milhouse]] was an early attempt on 4chan to force a meme and, in a weird meta way, succeeded. Milhouse became a way to call out subsequent forced attempts and would occasionally appear to ask if he was a meme yet, leading to "Milhouse is not a meme" becoming a meme. In other words, Milhouse is not a meme, but "Milhouse is not a meme" ''is'' a meme; it's said that if you can understand this, you have achieved 4chan enlightenment.
** 4chan's anonymous posting means it's subject to a disproportionate number of meme-forcing attempts, since it's easy for a single person to pretend to be multiple people while spamming the would-be meme. "Samefag" is the term users have come up with for people who do this (though it's also commonly leveled at ''any'' post that agrees with any prior one).
* On Website/YouTube, people occasionally attempt to become Internet famous by posting odd videos.
** There are many, many examples of failed attempts. In some cases the eagerness is so bad, that the video itself is also made a Youtube ad, even if no product is (apparently) being promoted. For example, [[http://www.youtube.com/watch?v=Kl0Ex0b32u0 "El Paso Positivo"]].
*** Which actually seems more like a milk-related campaign
* On {{Reddit}}, "celebrities" are notorious for trying to create catch phrases and fads, often through the guise of "novelty" accounts that write posts in a way that is reminiscent of their username. e.g. A person calling himself angryallcaps will type angry messages in all caps. Additionally, some image macros or memes are repeatedly submitted and reposted en masse in order to brute force them into the community's consciousness.
* In ''WebVideo/YuGiOhTheAbridgedSeries'', Joey tries to force "Brooklyn Rage" into becoming a meme, only to be swiftly cut down by Yami (and his [[HypocriticalHumor "Egyptian Rage"]]). The funny thing is, ''it worked'': Brooklyn Rage became a meme, to the point where Wayne Grayson (Joey's official voice actor in the 4Kids dub) [[AscendedMeme cites "Brooklyn Rage" as his favourite Joey line]] despite him "never actually saying it in the show".
** [[http://www.youtube.com/watch?v=F7Ej7M3xWjY CARD GAMES ON MOTORCYCLES!!!]]
** "And don't forget. Kroze. KROZE. KROOOOOOOOOZE!!!"
** Yugi's attempts at "Super special awesome!" which Joey continues to deride.
** Lolcolization, which actually sounds pretty funny if it does take off.
* In his review for ''DoubleTeam'', WebVideo/TheNostalgiaCritic [[http://www.youtube.com/watch?v=I1kLfi-yFoA openly demanded]] for "Frying the Coke" to be turned into a meme. It... didn't work. It didn't help that he tried to compare "Frying the Coke" to JumpingTheShark, which is a trope, and Nuking the Fridge, which was meant to be the Jumping the Shark trope applied to film. He later clarified "Frying the Coke" to mean an instance where somebody does something so stupid that you can't help but find it awesome. So it is, more or less, an incidental form of CrazyAwesome, and earlier had succeeded far more with turning WebVideo/TheNostalgiaChick's BigLippedAlligatorMoment into a trope.
* The {{YTMND}} equivalent is called a [[http://wiki.ytmnd.com/Forced_fad "forced fad"]]. Examples include Moon Man, [[{{Rugrats}} Drew Pickles]], and [[SpongeBobSquarePants Mr. Krabs]].
* Google bombing.
** Additionally, 4chan users are notorious for mass searching specific characters strings and keywords, such as 卐, ✈ ▌▌ or ''justin bieber syphilis'' so that they appear on the Google trends page and get picked up by news sources.
** Website/{{Twitter}} trending, for that matter.
* Website/DeviantArt seems to be trying to turn llamas into a meme, what with its llama emote, llama badges, and all that.
** Who are in turn being forced into the llama meme by Maxis, original owner of the Sim-whatever series.
** Similarly, there are "draw something in response to this/these question(s)" based memes[[note]]though not memes in the faddy sense, they do involve many people using the same template to give their own response which is closer to the original definition[[/note]] which are very popular within the site so can be considered a small-scale meme.
* Within the OrionsArm setting transapients can do this with ease, often with serious side effects. People usually have their mail edited to make it "memetically neutral".
* WebVideo/TheAmazingAtheist tried to make "[[http://www.youtube.com/watch?v=fvHe7-NHJ4Q You Have Been Blueberry Pied]]" into some kind of new Rickroll. It failed.
* This [[http://www.cracked.com/article_17408_15-words-you-wont-believe-they-added-dictionary.html Cracked article]] with the word "dongtacular". The word's spread quite successfully throughout the website (though the dongtacularness of its longevity is up to question).
** See also [[http://www.cracked.com/blog/my-failed-attempts-to-start-internet-meme/ My Failed Attempts to Start an Internet Meme]].
* After the Website/PlatypusComix article "[[http://www.platypuscomix.net/kidzone/errorsinjudgment.html Errors in Corporate Judgment]]" included a Magic Eye puzzle with a description that used "Froggy" as a synonym for "awesome," Peter Paltridge closed the article by declaring "Froggy" official slang for the website.
** Later, he ended a [[http://www.platypuscomix.net/fpo/survival/parker.html tribute]] to Parker from ''Series/{{Leverage}}'' by wishing people would make "4chan meme[s]" of her pictures and quotes.
* Going way back to the long-ago time of [[https://groups.google.com/group/rec.arts.tv.mst3k.misc/browse_thread/thread/4566389eac75a3e0/15507a2c653b76d9?hl=en&ie=UTF-8&oe=utf-8&q=%22monkey+sugar%22+group:rec.arts.tv.mst3k.misc&pli=1#15507a2c653b76d9 2001]], the newsgroup rec.arts.tv.mst3k.misc tried an experiment to get the phrase "monkey sugar" into common language. It didn't work, but [[http://www.urbandictionary.com/define.php?term=monkey+sugar it did get an Urban Dictionary page five years later]], and the term is still in (infrequent) use on the newsgroup itself.
* Before the game came out, the ''Diablo 3'' GDF had "Cool Shelf", based on a TranslationTrainWreck post. Wound up gaining popularity until the community manager Bashiok actually labeled a part of his desk "Cool Shelf".
* TheVampireGame is a forum thread being virally posted by one person across multiple forums as of late. The author claims that the more offensive elements of the original post are in fact the ideas of a relative who strongarms them into adding them
* The story goes that Cycon of ProjectDCK attempted to force "cream them jeans" in some podcast series or other. He tried to force it so hard that it died in record time and even he got sick of it before more than a couple episodes.
* Gary Brolmsa, the ''Numa Numa Guy'' is a successful attempt from when memes in general were just starting to get widespread attention.
* [[ToplessRobot WHOSE RESPONSIBLE THIS?!]]
* LetsPlay/TheRunawayGuys tried this with [[MarioParty Wario's "D'oh, I missed!"]] It worked.
* ''Literature/NESGodzillaCreepypasta'' had "STILL THE BEST 1973"
* On ''WebVideo/GameGrumps'', JonTron and Creator/{{Egoraptor}} accidentally came up with [[ItMakesJustAsMuchSenseInContext Seven Asses]], and Jon hoped their fanbase would turn it into a meme. [[TropesAreNotBad The fans found it hilarious]], so it might actually take off.
* The brazilian comedian Marcos Castro is trying to do this with his "[[ItMakesSenseInContext Total Urination]]" meme.
* ''WebVideo/BrowsHeldHigh'' parodied this in the review of ''TwilightOfTheIceNymphs'', ending with Kyle announcing his intent to turn a bizarre monologue about trees, from the film, into a meme.
* {{YouTube Poop}}s basically exist as a concept to create forced memes through an ADHD approach to editing. Some do become small-form memes within their respective communities ([[Franchise/SonicTheHedgehog PINGAS]] and [[Franchise/SuperMarioBros Mama Luigi]] for instance) whereas most... most are just there to be purely bizarre and nothing else.
* NewLegacyInc's "Not in my salad."
* The JournalRoleplay anon site Wankgate has "hi rebutle", a reference to an player named Rebutle, who was quite infamous in the Livejournal days of Journal Roleplaying. Where it once stood for essentially "You're taking this way too seriously", seeing it posted all over the place for these sorts of things has lost its edge and even had the page's mod getting tired of it.
* WebVideo/TheHardcoreKid, in his review of ''Film/MacAndMe'', suggests that other reviewers start using the memetic "wheelchair falls into the lake" scene as a BaitAndSwitch.
* ''WebAnimation/BarbieLifeInTheDreamhouse'' has Raquelle try to abbreviate "gorgeous" as, "gorg". Teresa and Nikki express belief that ItWillNeverCatchOn, but their BizarroUniverse counterparts-Clarrisa and Vicki-make frequent use of it. In fact, Raquelle eventually deems it an OverusedRunningGag. [[spoiler:When Raquelle returns to the normal version of Malibu, she hears Barbie try to help popularize "gorg", but doesn't try to stop the word from spreading.]]
* For an AprilFools stunt in 2014, YouTube actually claimed that all of the site's viral videos and memes were created by [=YouTube=] themselves, and posted "previews" of upcoming trends for 2014 (essentially telling people that they are supposed to eventually be memes), such as "clocking", Kissing Dad, and the [[Music/{{Psy}} Gangnam Style]] [[{{Pastiche}} pastiche]] "Glub Glub Water Dance"
[[/folder]]

[[folder:Web Comics]]
* In ''UnwindersTallComics'', Unwinder tries to [[http://tallcomics.com/?id=3 force a meme]] by [[http://epparker.com/tallcomics/?id=4 mentioning it in webcomics he draws]]. Webcomics that he started ''solely to spread said meme''.
* ''SweetBroAndHellaJeff'' is intended as a source of memes for the characters in ''Webcomic/{{Homestuck}}''.
** It's also a successful FountainOfMemes outside the comic as well.
** The ''Webcomic/{{Homestuck}}'' fandom itself has had a few forced memes trying to ride on the success of "What's in the box, Jack?", involving before-after reaction pictures of characters.
** In-universe, uu is determined to make "You can't escape the miles" into a "thing", but most of the other characters think it's stupid.
* ''Webcomic/DarthsAndDroids'' gave us "Jar Jar, you're a genius", with the author's commentary clearly indicating his intent to create the meme.
* From the pages of ''KeychainOfCreation'' (or rather, its forum): nooooo my scheme
* Since ''Webcomic/TheOrderOfTheStick'' has a lot of [[EnsembleDarkhorse Ensemble Darkhorses]] as it is, some fans picked a totally random Azurite soldier ("That Guy With a Halberd") and tried to elevate him to this status. It sort of worked---he gets brought up a lot when it's time to make [[CrackPairing Crack Pairings]], but still, he's no ''O-Chul.''
* ''Webcomic/ElGoonishShive'' seemed to be doing this with "sexy awesome," but the phrased hasn't been used in the comic in years (fans on the board still use it, though).
* ''Webcomic/BobAndGeorge'': According to author comments, he expected "Butts Smell Nice" to catch on as a meme, but didn't really push it when it didn't catch on. The memes that did catch on, like "Wanna go do something stupid?" he considered impossible to predict.
* In ''Webcomic/LeastICouldDo'', Rayne tries to spread the use of "vagoo" as a more casual synonym for the vagina. Some time later, one of his female co-workers uses it, he remarks "I knew that would catch on!"
** Oh, "vagoo" (or, rather, "''vag○○○!''" ''did'' catch on, but not because of ''LeastICouldDo''. It took an IKEAErotica scene in an [[{{Hentai}} H-rated]] ''FateStayNight'' [[{{Doujinshi}} fan comic]] to "jam it in" to the Internet's collective consciousness.
** He's also tried to invent new games like "Sit On My Face" (complete with theme song!) and "Put It In My Pants" (only rule: no staplers).
* {{Sheldon}} succeeds in doing this with the word "[[http://www.sheldoncomics.com/archive/040112.html Frr]]" to win a bet. He succeeds largely by throwing around huge piles of cash to TV and music executives.
[[/folder]]

[[folder:Western Animation]]
* In one episode of ''WesternAnimation/AmericanDad'', Stan mentions offhandedly that he's been trying and failing to create a new catchphrase. At least, Klaus liked it.
** The B-plot of another episode focuses on Francine trying to do the exact same thing. With Klaus's help she actually finds one ("looks like things are getting too spicy for the pepper"), and waits for when the time is right to use it. When she does, Jeff likes it and it starts to catch on, but by the end of the episode its revealed that "things are getting too spicy for the pepper" was already an established catchphrase that even had its own T-Shirt and billboard advertisement.
* The writers hoped that one episode of ''WesternAnimation/TheSimpsons'' (Homer Defined) would introduce the phrase to "pull a Homer" (to succeed despite idiocy) into the English language. It didn't. Now, the dozens of times they ''didn't'' try to pull off a meme... most of those worked.
** A British [[BuffySpeak sportsperson]] used it once, to the confusion of those in the news.
* In the episode of ''WesternAnimation/SouthPark'' where the characters met their "evil" counterparts from another dimension, Cartman kept using the word "hella" as an adverb meaning "very" or "extremely." It never caught on among anyone else, and Kyle kept (unsuccessfully) telling Cartman to stop using it.
** [[AluminumChristmasTrees This is real Northern California slang]], occasionally sprouting up elsewhere.
*** Hilariously, it [[HilariousInHindsight later]] gained memetic status [[Webcomic/SweetBroAndHellaJeff without South Park's help]].
** In another episode, Cartman tried to spread 'meekrob' as a swear word.
*** Then it turned out that 'meekrob' was a word that offended God.
** "I have an idea that's totally tits!" "Totally WHAT?"
** Trey and Parker really hoped "Muff Cabbage" would catch on but admitted in the commentary it never did.
* In an episode of ''WesternAnimation/TheCritic'', Jay's boss Duke has paid off Webster's Dictionary to invent his own words, like "Dukelicious". Much to his disappointment, nobody's using them ("What a Duketastrophe!").
* The ''WesternAnimation/RobotChicken'' Star Wars Full-Assed Special has Anakin/Darth Vader trying to bring back "wizard."
** One episode had Ted Turner dressing up as WesternAnimation/{{Captain Planet|AndThePlaneteers}}, and attacking people while shouting, "CAPTAIN PLANET!". Cut to Hal Sparks announcing that "CAPTAIN PLANET!" would be the biggest catchphrase of the new millennium: "My friends say it all the time and then we kick each other in the nuts."
* Discussed briefly in-universe with ''WesternAnimation/FantasticMrFox'' and his made-up VerbalTic: whistling and then clicking his tongue.
* In ''WesternAnimation/FamilyGuy'', the first act of "I Dream of Jesus" is about Peter forcing the song Surfin' Bird as a meme. It starts out funny, but then [[IntendedAudienceReaction intentionally drives any potential humor into the ground]] to inspire Brian and Stewie to break as many copies of the song as they can.
** Of course, in real life this worked to send the 50-year-old song to the top of the UK singles charts the week that ''Family Guy'' aired.
** In "Seahorse Seashell Party", Stewie says a zinger followed by a group of singers saying "Stewie Just Said That". Later, Stewie finds that people are already posting the phrase on Twitter.
*** In universe, and during the first broadcast, in real life.
* ''WesternAnimation/{{Madagascar}} 3'''s advertising included a scene with a little song called "Afro Circus". At first, it was funny. Then it quickly stopped being funny around the point Nickelodeon aired it during every commercial break of new shows, with an ad consisting solely of Afro Circus-ing.
** At least, until Creator/LittleKuriboh [[AscendedMeme found and promoted]] a mashup of it and his then-recently-released parody song 'Pharaoh's Throne' (being a parody of Music/LadyGaga's 'Telephone'). Can be seen [[http://www.youtube.com/watch?v=Pq1bjbZD9pI here.]]
* The word "Booyakasha" in the ''WesternAnimation/TeenageMutantNinjaTurtles2012'' series (itself the CatchPhrase of the protagonist of ''Series/DaAliGShow'').
* On the commentary for the ''[[WesternAnimation/SpongeBobSquarePants SpongeBob SquarePants]]'' Christmas special, it is said that they hoped the phrase "You, I'm ignoring" would become a popular thing. It seems like [[Memes/SpongeBobSquarePants everything]] ''but'' that became popular.
[[/folder]]
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