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[[quoteright:330:[[WesternAnimation/AvatarTheLastAirbender https://static.tvtropes.org/pmwiki/pub/images/dieforourship_1380.png]]]]
[[caption-width-right:330:''[[https://www.deviantart.com/booter-freak/art/Avatar-Discovers-Shipping-97993291 Avatar Discovers Shipping]]'' by Booter-Freak]]

->''"Shipping leads people to be very mean at totally awesome characters."''
-->-- ''[[http://melengro.livejournal.com/31089.html I Don't Like Your Girlfriend]]''

Usually a character is hated for, well, their characteristics -- he's [[TheScrappy annoying]], he [[CousinOliver came in]] after the show JumpedTheShark, she's a raging CreatorsPet, [[ReplacementScrappy he's the replacement of a fan favorite]]; the list goes on. But sometimes a character -- even one who was tolerated or even loved before by a general fandom -- can become as viciously hated as any [[TheScrappy Scrappy]] for a reason that has nothing to do with their actual character: {{Shipping}}.

[[{{Hatedom}} Hate shrines]]. {{Death Fic}}s. {{Revenge Fic}}s of varying degrees of cruelty and sadism. Fics where the [[CharacterDerailment formerly sweet and loyal character]] [[RonTheDeathEater cheats on the heroine with her two best friends and proceeds to murder her teammates]], just so she can be with the JerkWithAHeartOfGold, the StalkerWithACrush, the [[DracoInLeatherPants actual villain]], [[KissingCousins her cousin]], [[BrotherSisterIncest her brother]], or [[FanPreferredCouple whomever else the fan may prefer that she be with]]. Again, the list goes on. Even people who know ''nothing'' about the work (or in some cases even the ''genre'') know one thing: much of the fandom utterly '' hate'' this character, and it's for a very clear reason -- they dared to get in the way of their {{OTP}}.

This is especially virulent when the ship the fans want is on the wrong side of CleaningUpRomanticLooseEnds. Paradoxically, this character is as likely to actually ''be'' part of an OfficialCouple as not. Beware if you're a girl and people ship your [[TwoGuysAndAGirl male best friends]] [[{{Yaoi}} with each other]], or, conversely, if you're a boy and you hang around girls whom {{Yuri Fan}}s ship together (whether it be [[TheOneGuy a]] [[HaremGenre lot]] or [[TwoGirlsAndAGuy a few]]).

All of the main characters in HaremSeries run the risk of suffering this to varying degrees (depending on their popularity) in order to rationalize a fanfic author's ship. The most likely haremette to suffer this is the lead female, since she's most often [[FirstGirlWins the girl who wins]]. After all, why should there be any hatred for the other characters if the author's OTP has been made canon? The UnluckyEverydude male lead... can be spared the brunt of hatred since he'll usually compose one-half of an author's OTP. On the other hand, the male lead will also take more hatred for either being a VanillaProtagonist, or for (by definition of the HaremGenre) not immediately and definitively committing to a particular fan's favorite. The worst of the hatred occurs if fans either have a preference to a YuriGenre pairing with another member of the harem, a YaoiGenre pairing with another male character, or if they can find another more interesting [[EnsembleDarkHorse male character around]] -- [[FixFic or create one themselves, if necessary]].

In series with a prominent BettyAndVeronica LoveTriangle, the introduction of a ThirdOptionLoveInterest will often result in the new love interest getting hit with this ''hard'', as shippers on both sides of the triangle [[EnemyMine put aside their differences]] and unite against the newcomer.

The ClingyJealousGirl is an odd example, as she usually ''loses'' but is given the same amount of hate from the fandom. YamatoNadeshiko aren't free of bashing either, which increases a thousandfold if her love rival is deemed "cooler" or "[[RealWomenDontWearDresses less girly and therefore stronger]]" by female fans. {{Tsundere}} are vulnerable either way: if she's too tsuntsun, she'll be called "{{Jerkass}}, [[DoesNotLikeMen man-hater]], wife/husband-beater", and, if she's too deredere, she'll be seen as a victim of {{Chickification}} regardless of it ''truly'' happening or not.

One of the most unusual victim ''magnets'' is the ChasteHero, whose simple non-information makes figuring things out mostly guesswork. Any {{Bishonen}}, especially [[AllGirlsWantBadBoys tough guys]] and the EnsembleDarkhorse, will also incite ShipToShipCombat over with whom he should be, whether it be a BettyAndVeronica in-series or an AuthorAvatar in a SelfInsertFic.

RonTheDeathEater is often a result of this. This isn't limited to the fanbase either; when the writer wants to get rid of a threat to the OfficialCouple in a similar way, they're DerailingLoveInterests.

This type of character bashing is usually associated with militant fans of the FanPreferredCouple, and, indeed, some of the most infamous examples do come from them. However, this does not mean that canon shippers are always oppressed martyrs. Unless the series is totally finished, [[VocalMinority certain]] canon shippers have a tendency to be rather territorial. It's common for the fans of the "victim" pairing to commit Die For Our Ship in return, and it can get just as nasty even if it did start out for the sake of [[TakeThat potshotting]].

A SubTrope of {{Shipping}} and AlternativeCharacterInterpretation. Note: although many fans actually believe these types of theories, other fanfic writers may simply use this trope dispassionately and without any of the associated demonization elements, merely as a plot device to enable an alternate pairing in a story.

Compare and contrast ShipMates, another way for shippers to get a character out of the way. The opposite is AbandonShipping when something causes fans stop supporting/lose interest in a ship.

This is about a fandom attitude; when the third character ''actually dies in-work'' (whether canon or fanfic) to enable a pairing, that's DeathOfTheHypotenuse.

[[JustForFun/IThoughtItMeant Not to be confused with]] GoingDownWithTheShip.

Beware before you proceed, as the examples are sure to contain spoilers for whoever [[StrangledByTheRedString wins]], or be particularly infuriating. But please, remember that, like all FanDumb, most of these examples are strongly {{Vocal Minorit|y}}ies and not all shippers of the discussed pairing are "militant" or "rabid".

No [[PortmanteauCoupleName Portmanteau Couple Names]], please. It makes it unnecessarily hard to figure out which couple you're talking about.

[[noreallife]]
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!!Example subpages:

[[index]]
* DieForOurShip/AnimeAndManga
** ''DieForOurShip/{{Bleach}}''
** ''DieForOurShip/CardcaptorSakura''
** ''DieForOurShip/{{Gundam}}''
** ''DieForOurShip/HetaliaAxisPowers''
** ''DieForOurShip/{{Inuyasha}}''
** ''DieForOurShip/LoveLive''
** ''DieForOurShip/{{Naruto}}''
** ''DieForOurShip/{{Pokemon}}''
** ''DieForOurShip/ThePrinceOfTennis''
** ''DieForOurShip/RanmaOneHalf''
** ''DieForOurShip/SailorMoon''
** ''DieForOurShip/YuGiOh''
* DieForOurShip/ComicBooks
* [[DieForOurShip/{{Film}} Films]]
** DieForOurShip/MarvelCinematicUniverse
* DieForOurShip/{{Literature}}
* DieForOurShip/LiveActionTV
** ''DieForOurShip/DoctorWho''
** ''DieForOurShip/MarvelCinematicUniverse''
** ''DieForOurShip/{{Supernatural}}''
* DieForOurShip/{{Music}}
** ''DieForOurShip/KagerouProject''
* DieForOurShip/VideoGames
** ''DieForOurShip/AceAttorney''
** ''DieForOurShip/FinalFantasy''
*** ''DieForOurShip/CompilationOfFinalFantasyVII''
** ''DieForOurShip/FireEmblem''
** ''DieForOurShip/{{Pokemon}}''
** ''DieForOurShip/TalesSeries''
* DieForOurShip/WebAnimation
* DieForOurShip/{{Webcomics}}
* DieForOurShip/WesternAnimation
** ''DieForOurShip/AvatarTheLastAirbender'' and ''The Legend of Korra''
** ''DieForOurShip/SouthPark''
** ''DieForOurShip/TotalDrama''
[[/index]]

!!Other examples:
[[foldercontrol]]

[[folder: Fan Works ]]

* ''Fanfic/ThingsIAmNotAllowedToDoAtThePPC'': Used in-universe by rule 403, which discusses scenarios where an agent might find only one of the people in a canon pairing attractive. It goes on to say that just because the other person in the pairing happens to be in a relationship with whoever the agent thinks is attractive doesn't make them a Mary Sue that needs to be killed to "preserve canon".
* ''Fanfic/{{Dekugate}}'' is an AU fic where All Might is HappilyMarried to Inko Midoriya (here a Rescue Hero named Parakeet), and Izuku is their biological son. Unfortunately, a portion of All Might's fans ship him with David Shield, and a small {{Cult}} among the [=MightyShield=] shippers hate Parakeet for standing in the way of their preferred ship. They openly pray for her to die, and there have been numerous death threats and at least one actual attempt on her life.

[[/folder]]

[[folder: Newspaper Comics ]]

* ''ComicStrip/ForBetterOrForWorse'': Many fans would be eager to see Anthony dropped off the face of the earth and to see Elizabeth paired off with Paul or Warren instead (or even just stay single), as Anthony was the most boring of her love interests, it rubbed people the wrong way for a second Patterson to marry their childhood love interest, Elizabeth gave up an exciting career teaching at a remote village to come back to Millborough and marry him, just how ''much'' everyone in Millborough (except TheUnfavorite April) was a ShipperOnDeck for these two, the implications that a woman can't be fulfilled ''unless'' she gets married, and, oh yeah, ''he was emotionally unfaithful to his first wife because he couldn't let go of the torch he had for Elizabeth'', and later asked her to wait for him while he divorced Therese (immediately after saving Elizabeth from an AttemptedRape, no less). Unfortunately, Anthony's the CreatorsPet, who thinks he's the ideal man.

[[/folder]]

[[folder: Website ]]

* ''Website/{{Springhole}}'': This type of mindset is discussed and deconstructed in the article ''[[https://springhole.net/writing/end-canon-ships.htm Tips To End Canon Ships More Believably]]'', where Syera points out the flaws inherent in the three instances of this trope:
** Vilifying the disliked half of the canon pairing by [[invoked]][[RonTheDeathEater portraying them as an abusive monster or an outright villain]] in order to justify one's [=OTP=] will only end up in a story that's too over the top to be believed and put off fans of the vilified character from the get-go. Xe points out that there are many other, simpler reasons to end the canon ship that don't require abuse, such as incompatibility.
** Killing the disliked half of the canon pairing will make them look like a petty, spiteful person, especially if said character's death is shrugged off and the surviving half is hooked up right away with the author's half of their [=OTP=]. While Syera notes that doing this isn't inherently bad, xe also points out that the only people who shrug off their significant other's death and immediately hook up with another person are sociopaths.
** Retconning the canon ship as meaningless and devoid of attachment to the fan's favorite half of their [=OTP=] will realistically imply that the one who derided it as meaningless is a {{sociopath}} who, in a more realistic scenario, will also ditch the other half of the [=OTP=] as soon as they're bored with them and decides to hook up with someone else.

[[/folder]]

[[folder: Web Videos ]]

* In-universe example in ''WebVideo/DrHorriblesSingAlongBlog'': the groupies have an irrational hatred for Penny...
-->"So they say he saved her life / They say she works with the homeless / And doesn't eat meat / We have a problem with her!"
* ''WebVideo/GameGrumps'': Many fans don't seem to like Suzie (Arin's wife) when she appears on the show, considering her voice to be annoying, her gameplay incompetent, and/or her jokes not funny. In fanfic, if the fan writing doesn't support some sort of poly-amorous LoveDodecahedron, tend to have Arin and the shipping partner of choice (typically Danny) have an affair behind Suzie's back; even when Suzie's aware of the relationship [[IJustWantMyBelovedToBeHappy and supportive of it]], she's also still married to Arin for whatever mysterious reason. One particularly cruel fanfic took place in a ZombieApocalypse, and had Danny and Arin have sex ''minutes after Arin had killed her.''
* ''WebVideo/{{Markiplier}}'' and ''WebVideo/{{Jacksepticeye}}'' fans pretty much violently attack any woman who so much as comes near Mark or Sean for the sake of the Septiplier ship.
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