[[quoteright:350:[[Webcomic/NerfNow http://static.tvtropes.org/pmwiki/pub/images/cultural-translation_9361.jpg]]]]

->'''Apollo''': Something about this seems... off.\\
'''Phoenix''': Ha ha, don't be ridiculous, Apollo. [serves sushi] Now come, and let's all enjoy a traditional American meal around the traditional American kotatsu.
-->-- ''Webcomic/AwkwardZombie'' [[http://awkwardzombie.com/index.php?page=0&comic=120913 on]] ''Franchise/AceAttorney''

When a show is {{redubb|ing}}ed for release in another country, the dubbers often will replace the cultural references with others more easily recognized by the foreign audience.

In the best of cases, Cultural Translation will change obscure cultural references that many viewers would not "get" into related, but more familiar, footnotes without interrupting the flow. In the worst of cases, it can come off as a pandering attempt to edit anything vaguely foreign or [[ValuesDissonance potentially offensive]] out, even when the images make it blatantly clear that the characters aren't, and were never, in [insert home country here]. WillingSuspensionOfDisbelief gets a hard day from overzealous Cultural Translation in a ForeignRemake.

Compare with {{Woolseyism}}, where the changes are generally made for aesthetic reasons, and rather than translating the concept, instead replace the original with something completely different but which fits better with the new target audience.

DubNameChange, and KeepItForeign are subtropes. For when this trope is attempted, but still has setpieces that reveal its true country of origin, see ThinlyVeiledDubCountryChange.


AnimeAndManga has its [[CulturalTranslation/AnimeAndManga own page.]]


* In a Multigrain Cheerios commercial that ends with "The box says 'Shut up, Steve'" -- the British-accented voices of the two actors are dubbed over into American English for American audiences (both versions are aired in Canada, which is surprising the first time you see whichever you haven't seen before).
** It can happen the other way around, too. This Just for Men commercial was given the British-English dub treatment. [[http://www.youtube.com/watch?v=lazt2xlx9fo]]
* Advertisements are often redubbed to fit the local accent, such as redubbing American ads with UsefulNotes/{{Australia}}n voice actors, or German ads with Swiss voices.

[[folder:Comic Books]]
* The Greek "ΚΟΜΙΞ" ("comix") magazine, a publication focusing on quality reprints of classic Disney comics (mainly Duck family stories), uses cultural translation to great effect. Although most accents can't be rendered in Greek, the translators make extensive use of off-beat vocabulary (also appropriately rural or dated where needed), folk tradition or classic, timeless references rather than contemporary/modern pop culture, and straight-up neologisms. Arguably faithful to the spirit of the original stories, the result works extremely well and never causes the reader to stop and think about translation issues.
* There was a French digest compiling several issues of various, mostly ComicBook/{{X-Men}}-related [[MarvelUniverse Marvel]] comics (which bore the name ''Titans'' somewhat [[ComicBook/TeenTitans ironically]]) printed in the late-80s or early-90s, in which the names of American superheroes were a wide selection of direct translations, non-translations, and cultural translations. Nightcrawler, for instance, was still "Nightcrawler," but Phoenix became "Phénix" and Wolverine (this was well before the character became a household name) became "Serval."
** In most of French translations, "Nightcrawler" is "Diablo". The exact translation of "wolverine" is "glouton", but it also means "big eater", not really appropriate for a super-hero. Wolverine retains his original name in most current French-language versions.
** Although the Teen Titans were published at the same time, the mag that featured it was titled "Les jeunes T." (Young T.), presumably to avoid using a similar title.
** In the early 80s, the French editor who published the Avengers and the Defenders lost the rights of Marvel comics. He then proceeded to keep the French names of the magazines (Les Vengeurs and Les Defenseurs) where were printed the Legion of Superheroes and Infinity Inc series. French readers were confused, to say the least.
** In Italy, an old translation of Marvel comics renamed Nightcrawler as "Lombrico" (Worm). Note that it's just the most offensive, but hardly the only one. Namor the Sub-Mariner lost his nickname for years, because no translation was fitting.
*** The funny thing is that "nightcrawler" is an American word for a type of worm, so it is actually not a cultural, but a literal translation.
* ''ComicBook/{{Asterix}}'':
** ''Recap/AsterixInSwitzerland'' featured Asterix and Obelix having their cart repaired by [[http://www.ianbyrne.free-online.co.uk/totalmap/an66f.jpg the mascot of French oil company Antar]]. The English translation replaced him with the [[http://www.brandchannel.com/images/FeaturesProfile/212_profile_img1_michelin.gif Michelin Man]], which kept the "mascot" gag as something Brits would recognise, but was totally bizarre in context, as instead of a short Gaulish warrior, Asterix is confronted with a man made out of tires.
*** This resulted in a pun Obelix made in the next panel where he mutters, "Call me fat! Did you see his spare tire?" Confusingly, in later editions, the Michelin Man was replaced with the Antar warrior again, but Obelix's comment left intact, ruining the joke for English readers.
** In ''Recap/AsterixInBelgium'', one of the Belgians becomes obsessed with the idea of cutting root vegetables into chips and frying them. Upon finding a bit of pirate ship with mussels growing on it, he wonders if they'd go together, referencing the Belgian dish ''moules-frites''. The English version has him leap from mussels to fish, as a reference to fish'n'chips.
** ''Asterix'' does this quite a lot, partly due to the series being a HurricaneOfPuns. However, the translators generally manage it rather skillfully - one of the strangest examples was in ''Recap/AsterixInBritain,'' when two background characters are arguing over the price of a "melon." In French, "melon" can mean "bowler hat," but it doesn't have that double-meaning in Britain. Therefore, for the English edition, the exchange was translated to, "Oh, so this melon's bad, is it?!" "Rather, old fruit."
** Many of Cacofonix's songs count. In ''Recap/AsterixAndTheNormans'', Cacofonix sings a variant of "Un kilomètre par pied" with Latin terms. The English version has him sing "This old man, he played unum..."
** In ''Asterix in Spain'', Unhygienix mentions having inherited property in Carnac and wanting to develop it with menhirs, implying that he arranged the Carnac stones. The English translation changes the location to Salisbury Plain, a reference to Stonehenge.
** ''Recap/AsterixAndTheGreatCrossing'' makes a point of having a bunch of ''Danish'' vikings discovering America, teaming up with Asterix and Obelix. The Norwegian version translated the leader of the Viking discoverers to be Leif Eiriksson - a HistoricalDomainCharacter who actually grew up in Iceland, and was the first European in North America anyway. His father, Erik the Red, was conveniently readheaded, and gave his name to the (originally Danish) chieftain who also sprouted red hair. Eric the red was a Norwegian native, by the way. The Danish references were somewhat blurred by this, but the historical in-jokes gained an extra layer for Norwegian readers.
* One {{Punisher}} story has Frank describe a gunman as "shoots faster than greased lightning". The French translation used "[[ComicBook/LuckyLuke shoots faster than his own shadow]]".
* Early English translations of the ''Franchise/{{Tintin}}'' comics tried to rehome the heroes away from their native Belgium. There are references to British currency, and Captain Haddock's mansion (Marlinspike Hall in English, originally Château de Moulinsart in French) is located in the fictional English county of "Marlinshire". The artwork betrays the non-English setting -- cars drive on the right-hand side of the road, and police officers are seen wearing the uniforms of the Belgian Gendarmerie. [[WesternAnimation/TheAdventuresOfTintin The CGI movie adaptation]] appears to be actually set in Britain, and everyone has British accents.
** WordOfGod has it that the movie was supposed to be set in a generic "European" location.
* An issue of ''Comicbook/TheSimpsons'' parodies this process by presenting supposed examples of The Simpsons, as adapted by other cultures. "The Simpsons Comics Internationale!" presents a Bart Simpson manga (drawn by none other than [[PromotedFanboy Nina Matsumoto]], whose claim to fame was [[http://spacecoyote.deviantart.com/art/The-Simpsonzu-46036660 her original manga Simpsons drawing]]), a story from Mexico, and a Belgian comic that mixes elements from both ''Franchise/{{Tintin}}'' and ''Franchise/TheSmurfs''.[[note]]''The Simpsons'' #131 (2007)[[/note]]
* A bad example of this are the recent Italian translations of the old ''Magazine/{{Mad}}'' comics from the fifties. What happens is that you get American comics from 70 years ago filled with contemporary Italian pop culture.

[[folder:Comic Strips]]
* One of Gary Larson's ''ComicStrip/TheFarSide'' comics was a whale singing into a microphone underwater (Referencing Whale Song). The caption originally read "A Louie, Louie...wowoooo...We gotta go now...", but was changed for the Danish book version into "I'm singing in the rain..." Because that was more of an international hit. In the collection ''Prehistory of the Far Side'', Larson noted that he found the Danish version funnier in retrospect.
* In ''ComicStrip/{{Garfield}}'', references to [[https://en.wikipedia.org/wiki/Fudge fudge]] are usually translated to "chocolate" in the Spanish version of the strip.
* In the Danish translation of the (in)famous arc about the baby raccoon in ''ComicStrip/CalvinAndHobbes'', the raccoon was changed into being a squirrel. Probably because raccoons are not naturally occurring in Denmark, while the squirrel is a fairly common and charismatic mammal that most people have encountered.
** In the French translation, a reference to the different varieties of peanut butter (chunky and extra chunky) was changed to jam (strawberry and raspberry). References to dollars were also changed to francs or euros, despite the characters still mentioning that they live in the U.S.

[[folder:Films -- Animation]]
* The Creator/NeilGaiman novel ''Literature/{{Coraline}}'', in its adaption to [[WesternAnimation/{{Coraline}} film]], has been remodeled from an England-based storyline to one based in the United States.
* In ''WesternAnimation/FantasticMrFox'' the animal characters are all played by Americans - but the setting is still in the English countryside. Presumably this is a form of TranslationConvention for {{Talking Animal}}s. Interestingly, [[EvilBrit the human villains are English accented]].
** Lampshaded by Bill Murray in promotional interviews for the film. When asked why all the animals had American accents but the farmers had English accents, his reply was "BECAUSE they're the bad guys!"
* The Polish dub of the ''WesternAnimation/{{Shrek}}'' movies are full of Polish pop-culture references. For example Donkey sings the theme song of a Polish TV drama when Shrek decides to go to the Potion Factory in ''Shrek 2''.
** The original Hebrew dub of ''Shrek 2'' changes the line "give him the Bob Barker treatment" (i.e. neuter him) to "give him the David D'Or treatment" (David D'Or is an Israeli countertenor). After the singer threatened to sue, the line was changed.
** Ditto the Czech dub. For example, the "let's neuter him" line continued "we're not Srstka and Kubisova", which referenced two very well known celebrities (a stuntman/actor/moderator/sportsman and a singer) who are known as animal lovers and devoted to a long running pet adoption TV programme.
* The Arabic translation of Disney's Hercules [[http://www.youtube.com/watch?v=Wmc783REfT8 compares Hercules to Antar]], the legendary Arab hero.
* ''WesternAnimation/{{Madagascar}}''. In the original, the two apes learn that Tom Wolfe is coming to New York and plan to throw poo on him. In the German translation, he was replaced by - UsefulNotes/HillaryClinton, for whatever reason.
* In ''Disney/TheLionKing'', Zazu, imprisoned, is forced to sing for Scar, and so he sings 'I've Got a Lovely Bunch of Coconuts'. The German dub changes it to 'Sur le Pont D'Avignon'. Supposedly because most of Germany doesn't know the song 'I've Got a Lovely Bunch of Coconuts'.

[[folder:Films -- Live-Action]]
* The American sub of ''Film/KungFuHustle'' replaced an offhand reference to two beautiful lovers Chinese mythology with Paris and Helen of Troy. The sub script is Woolseyed in other areas as well, while the dub is more straightforward, including keeping the reference to Xiaolongnu. The French dub preferred the less subtle Romeo and Juliet.
* A rare example in which only cultural references were changed. In the European versions of ''Film/DemolitionMan'', all references to Taco Bell were re-dubbed as Pizza Hut, due to Taco Bell's relatively small foreign penetration. Both companies are owned by the same conglomerate.
* In the ''Film/SeventeenAgain'' trailer, Michael says to his friend: "You look like Clay Aiken!". In The Russian version of the trailer his line was replaced with "You look like Music/EltonJohn!". Apparently this is done because most Russian viewers don't watch ''Series/AmericanIdol'' and have absolutely no idea who the hell Clay Aiken is, while Elton John is quite famous. But the problem is that this guy does resemble Clay and in fact ''doesn't'' look like Elton.
* The Russian dub of ''Evolution'' replaced the song Wayne sings to attract the dragony alien with Alla Pugacheva's song ''Iceberg''. The result was hilarious. (The song is basically a love song addressed to a man, to begin with...) "And you're so cold, like an iceberg in the ocean..."
* At the end of ''Film/OceansEleven'' as Danny is leaving the jail, he tells Rusty "Music/TedNugent called. He wants his shirt back." In other versions, the reference is changed to Music/EltonJohn.
* ''Film/MonsterInLaw'', when Jane Fonda chews out the unnamed pop star for not knowing about "Roe vs Wade". Now abortion was / is a controversial topic in Germany too, but an American character referencing German laws wouldn't have made sense, so in the German translation, she mentions UsefulNotes/RichardNixon instead.
* In the German dub of ''Film/FullMetalJacket'', the DrillSergeantNasty calls Leonard "Private Paula" (because it's a both a female name and, presumably, sounds close enough to Pyle), since Gomer Pyle is almost unknown in Germany.
* François Truffaut's [[TheFilmOfTheBook film version]] of ''Film/{{Fahrenheit 451}}'' is set, surprisingly, in England, whereas the novel is set in the United States. It's never stated, but everyone has BritishAccents (except the Austrian star actor), the post boxes and houses are very [[TheSixties period]] British, [[http://www.retrosellers.com/images/F451.jpg the clothes]] are as well, and the children in the school (one of the last survivors after TheGoodOldBritishComp was created the previous year) chant "Twice two is four, twice three is six..." Americans generally say "two times two", not "twice", when doing math.
* An adaptation of ''Manga/{{Akira}}'' is in the works. An early script review has indicated that it is now ''Manhattan'' that has been destroyed and rebuilt. However, the setting is kept intact (Japan buys what remained of Manhattan Island after the U.S. took a dive). It's still called "Neo Tokyo", Tetsuo is now Travis and half the characters are now American. The review indicates that the plot itself remains faithful to the manga.
* ''Film/TheIndianInTheCupboard'''s movie adaptation did this with a British work, changing the setting from England to New York and making the main characters all American. The American cowboy and Native-American action figures from the book remain American in the film.
* The American comedy ''Film/Jungle2Jungle'' starring Tim Allen was a remake of the less slapstick-y French comedy ''Un Indien dans la ville'' (which was billed variously as ''Little Indian, Big City'' or ''An Indian in Paris'' for international release), but the American remake actually eventually [[RecursiveImport found its way back into French theatres]] under the title ''Un Indien à New York''.
* Countless kung fu movies get dubbed in English with the main character's name changed to something like "Freddy Chan" or "Ricky Lee". In China, and especially Hong Kong, where many of the films were originally made, it's fairly typical for people to have a western given name for use when talking to western people. For example, [[BruceLee Jun-fan "Bruce" Lee]].
* The [[LiveActionAdaptation live-action film version]] of ''Film/StreetFighter'' made the All-American soldier Guile into the protagonist instead of Japanese warrior Ryu, the franchise's usual lead character. Somewhat justified since Guile was one of the few characters in the ''VideoGame/StreetFighterII'' series who was motivated by his grudge against the BigBad M. Bison, whereas Ryu's rivalry was primarily with Sagat at the time. Ironically enough, Creator/JeanClaudeVanDamme, the actor who played Guile, couldn't [[FakeAmerican fake a convincing American accent]] if his life depended on it.
** The fact that the BigBad is called "M.Bison" is this trope plain and true.[[note]]In a nutshell: The boxer character was "Mike Bison" in Japan, but there was apparently some fear that Tyson would sue if that was used in the US. They did a three-way swap, giving the boxer the name the masked Spanish fighter had in the original ("Balrog"), reusing the Big Bad's name ("Vega") for the Spanish fighter (as a bonus, to American ears "Vega" sounds a lot more Spanish-y than "Balrog" does), and renaming the boss "M. Bison."[[/note]]
* The Creator/HilarySwank film ''Literature/PSILoveYou'' is set in UsefulNotes/NewYorkCity, with an American heroine. The novel it is based on by Cecilia Ahern, is set in UsefulNotes/{{Dublin}}, with an Irish heroine. The husband remained Irish, though, but was played by Gerard Butler, whose Scottish accent never ceases to perplex.
* ''Film/FeverPitch'' was originally a autobiography about a fan's obsession with the Arsenal Football Club in England (in fact, Nick Hornby's, who also wrote ''HighFidelity'' below). It was adapted into a American movie about a fictional person's obsession with baseball's Boston Red Sox. Conveniently, the word "pitch" applies to both football/soccer and baseball, so the title remained the same. The ending had to be changed [[RealLifeWritesThePlot at the last minute]] due to the Sox actually ''winning'' the World Series. The ending actually mirrors that of the British-made first film adaptation, in which Arsenal wins the First Division for the first time in 18 years. Unlike the Sox win, the Arsenal win was, at that time, historical fact.
* The 2007 film ''Film/TheSeeker'', based on Susan Cooper's ''Literature/TheDarkIsRising'' series of books, stayed in Britain but made the main character and his family Americans.
* ''Film/{{Constantine}}'' changes the nationality and location of the UK-set (American-owned) comic ''ComicBook/{{Hellblazer}}'' to Los Angeles. Since the release of the movie, the comic book character of Constantine has stated that there's another guy with his name and a similar job in the US.
* The film version of Nick Hornby's novel ''HighFidelity'' moves the setting from London to Chicago (and changes the central character's name) while otherwise remaining fairly faithful. The Broadway musical shifts the location to Brooklyn.
* What makes the American remake of the Japanese film ''Shall We Dance?'' rather bizarre is the fact that part of the plot has to do with ballroom dancing being somewhat taboo in Japanese culture, something that doesn't translate into American culture. They dealt with this by making it about the ''male'' dance taboo in American (i.e., only gay men dance.) This gets reinforced as ''all'' the characters are paired off at the end [[spoiler:except J.Lo's, though as she had a relationship with her previous pro partner perhaps that's implied]], suggesting that the only reason to ballroom dance is to either find a mate or repair your extant relationship, while the Japanese version was simply about the social taboo around a sport requiring male/female contact.
* ''Film/TheLeagueOfExtraordinaryGentlemen'' added Tom Sawyer as a character. Sawyer's character as a young adult was based on MarkTwain's less well-known novel ''Tom Sawyer, Detective''.
* ''Film/YesMan'' is Very, VeryLooselyBasedOnATrueStory; the book of the same name by and about Danny Wallace, a Dundonian living in London. The film is set in LA and stars JimCarrey. The film [[InNameOnly bears almost no resemblance]] to the original book.
* When ''Film/GodzillaKingOfTheMonsters'' was brought to the United States, [[ImportationExpansion scenes with an American reporter played by Raymond Burr were added]] into the film, with dialogue changes and edits used to make it seem like he was interacting with the Japanese cast. Interestingly, this version was later dubbed back into Japanese and shown in Japan under the name ''Monster King Gojira,'' and it was a hit, with future kaiju films including reporter characters inspired by Burr. The makers of ''Godzilla'' were suspicious of the poor dubbing of the time and thought American audiences wouldn't watch a subtitled version. Plus, they probably felt that more Americans would get the message about atomic weapons if it was in English.
* ''Literature/GreatExpectations'' by Creator/CharlesDickens was adapted into a [[Film/GreatExpectations film]] in the early 2000s, changing the location from 19th-century England to 20th-century Southern California.
* ''Literature/TheWarOfTheWorlds'' by Creator/HGWells is set in Victorian England with the narrator traveling to London. In [[Film/TheWarOfTheWorlds the 2005 film]], the invasion begins in New Jersey and the narrator travels to Boston.
** The earlier 1953 film adaptation similarly moved the story to southern California, while the famous 1938 radio version by Creator/OrsonWelles took place in New Jersey.
* ''Film/{{Insomnia}}'' is a 2002 remake of a 1997 Norwegian film with substantially [[LighterAndSofter altered plot and characters]] from the harder, more cynical ''FilmNoir'' original. The constant daylight of the Scandanavian summer was a crucial plot point and symbol in the original, so the American remake was located in Alaska in order to preserve that aspect of the story, while still managing a US location.
* ''Film/TheBirdcage'', a 1996 remake of the French film ''LaCageAuxFolles'' (the American a direct translation of the original French). Unlike most American remakes of foreign films, it is not set in New York, but rather in Miami, Florida. The contrast between the {{LGBT}}-friendly South Beach and highly conservative (and religious) politics more closely reproduces the contrast between the Saint-Tropez nightclub scene and ultraconservative politics of the original.
* ''Film/PointOfNoReturn'' was a relatively faithful remake of Luc Besson's ''Film/{{Nikita}}''. The original featured locations in both France and Italy, while the American version remained entirely within the continental US, albeit moving from Washington D.C. to southern California (a shift arguably as great or greater, both geographically and culturally).
* ''Film/OneMissedCall'', the American remake of the Japanese horror film ''Chakushin Ari'', changes the setting to America. The scene in which a famous TV evangelist tries to exorcise the ghost from an unfortunate victim was based on a similar scene with a Buddhist priest.
* Norwegian film ''Film/TheBus'' suffered this fate when being remade in Denmark. The main idea of a revolting people who gets their way against their own elected representatives were smoothed down, and the fact that the Beadle actually worked against his own superiors on behalf of the people, was arguably ''too'' Norwegian to fit in a Danish environment. To this, add some HotterAndSexier elements, well fitting for the Danish spirit, and gloss out a more strict morality code, fitting for a traditional rural Norwegian society (like, for instance, the way you regard booze and drinking).
* ''Film/DarkWater''. The Japanese movie was based on a book written by the same author of ''The Ring.'' The constant raining (which is a major element of the movie and book) made more sense in the Japanese version, since Japan is a very wet country and it's not strange that more than one heavy rainfall occurs there daily. But in the American version, it takes place on an island in New York. While a lot of rainfall does occur there, it's not enough that it would permeate the entire movie.
* The second film adaption of ''Literature/LordOfTheFlies'' changes every British reference into an American one.
* Inverted with ''Film/RunFatboyRun'' which is actually a Britishized version of Creator/MichaelIanBlack's original script.
* In the book that ''Film/TheBridgeOnTheRiverKwai'' is based on, Major Shears is British. In the movie, he was made into an American.
* ''Film/{{Matilda}}'' has its setting transferred to the United States, and all the characters are Americans -- except the evil headmistress, making her an EvilBrit by default.
* This may be a borderline case since the cartoon series based on the original book was crammed with ethnically and racially ambiguous characters, but it's quite remarkable how populated Creator/TheWachowskis' [[Film/SpeedRacer 2008 big-screen version]] of ''Anime/SpeedRacer'' is with Occidental actors (mostly American and British) as the characters.
* The French comedy ''Film/TheTallBlondManWithOneBlackShoe'' was remade in the US as ''Film/TheManWithOneRedShoe'', with the humorous violence made more sadistic, the sexual content turned quite prudish, and the characters [[BlackAndWhiteMorality more finely defined as heroes and villains]].
** French actor Pierre Richard could well be considered the patron saint of this trope: He starred in ''The Tall Blond Man With One Black Shoe'' mentioned above but also in ''Le Jouet'' (The Toy) which was remade as ''The Toy'' starting Richard Pryor, and ''Le Jumeau'' (The Twin) remade as ''Two Much'' starring Antonio Banderas (though both screenplays were based on an American novel called ''Two Much''). With Gérard Depardieu he made ''Les Compères'' (Comdads) remade as ''Fathers' Day'' with Billy Crystal and Robin Williams, ''Les Fugitifs'' (The Fugitives) remade as ''Three Fugitives'' with Nick Nolte ans Martin Short and ''La Chèvre'' (The Goat) remade as ''Pure Luck'' with Danny Glover and Martin Short.
* An odd case with ''Film/StrawDogs'' and its 2011 remake. The original was directed by Creator/SamPeckinpah and starred DustinHoffman, both Americans, but took place in the UK. The remake will take place in the Deep South, swapping the negative portrayals of rural Englishmen for negative portrayals of American rednecks.
* The German comedy ''Bella Martha'' (American title: ''Mostly Martha'') tells the story of a gourmet chef in Hamburg who after the death of her sister in a car accident has to look after said sister's daughter and who also falls in love with another cook. Both the cook and the child's father are Italian and the ending of the film is set in Italy, the epilogue showing that Martha marries her colleague and lives with him and her niece in Italy, where she sets up a new restaurant. In the American remake ''No Reservations'', the story is set in New York, the inconvenient father of the niece is removed from the story, and the chef and her love interest are both white Anglos, removing the immigration subplots (the Italian cook in ''Bella Martha'' having difficulties communicating in German, Martha moving to Italy in the end). Which is all the more remarkable considering that the United States usually prides itself on being a nation of immigrants.
* Before dubbing became the method of choice, early sound movies were sometimes produced in several versions simultaneously on the same sets. For instance Laurel and Hardy did a German and a French version of ''Pardon Us'', learning their texts phonetically and interacting with different supporting actors. In some cases this led to cultural translations as well, e. g. in the 1932 German film ''F. P. 1 antwortet nicht'' the main protagonist was cast and performed in a way that played to the expectations of the intended audiences of what a masculine hero should be. In the German version Hans Albers (aided by sidekick Peter Lorre) was brash and ebullient, in the French version ''I. F. 1 ne repond plus'' Charles Boyer was more suave, and in the English ''Floating Platform 1 Does Not Answer'' Conrad Veidt was cool and reserved.
* In the French dub of ''Film/BackToTheFuture'', Marty's [[ImMrFuturePopCultureReference brand name]] was changed from Calvin Klein to Pierre Cardin.
** In the Spanish dub it is Levis Strauss ([[FridgeLogic Levis Strauss underwear?]]) because there was no foreign underwear brand that was particularly famous in Spain at that time. Ditto for the Italian dub.
* In the original version of OneTwoThree, [=MacNamara=] makes sure nobody will play “Marching Through Georgia” for his Georgian boss. In the German version he makes sure no songs about beer and wine are played for the Coca-Cola boss.
* ''Film/TheDeparted'', an American remake of ''[[Film/TheInfernalAffairsTrilogy Infernal Affairs]]'', moved the setting to UsefulNotes/{{Boston}} and replaced {{the Triads|AndTheTongs}} with TheIrishMob. Furthermore, many details were changed in order to mirror the story of the notorious Boston mob boss James "Whitey" Bulger.
* The American ''Film/{{Taxi}}'' remake relocates the story from Marseilles to [[BigApplesauce New York]]. The taxi driver (who also changes [[QueenLatifah both ethnicity and gender]]) was a bicycle courier rather than a scooter-riding pizza delivery boy before. The Peugeot 406 taxi turning into a mean, lean rally machine is replaced by a Ford Crown Victoria turning into a kind of streetmachine with even more useless Rice-style body modifications. Now speaking of the lead cop, while Emilien Coutant-Kerbalec is simply untalented at driving a real car, Jimmy Washburn has to be completely clueless about automobiles, maybe because [[ViewersAreMorons Americans were thought to be unable to grasp the concept of simply not being able to drive a car]]. Also, the original villains were two stereotypical German men like the French see the Germans in two Mercedes-Benz 500 E. Perhaps also since the American stereotype of Germans, [[{{Oktoberfest}} lederhosen etc.]], wouldn't look good on tough bank robbers, they were replaced by four supermodels in a BMW.
* In foreign editions of ''Film/CaptainAmericaTheWinterSoldier'', four points of Steve's list of things he missed while being frozen[[note]]More precisely, the ones that in the US version are covered as ''Series/ILoveLucy'', Creator/SteveJobs, Disco music and either the moon landing or the Berlin Wall, depending on the version[[/note]] are replaced with popular stuff from the country the dub comes from, chosen via polls on the various international Facebook pages. In the UK version, for example, the points are Music/TheBeatles, Creator/SeanConnery, ''Series/{{Sherlock}}'' and the 1966 Football World Cup finals. Also, in the foreign versions of this list, ''Franchise/StarWars'' is not penned out like in the US version. Other countries' versions can be seen [[http://luciawestwick.tumblr.com/post/82010300995/do-you-remember-the-scene-where-steve-shows-page here]].
* In ''Film/TheAvengers'', Tony Stark at one point refers to the fact that Steve Rogers alias Captain America has been frozen for 70 years by calling him a "Capcicle", a pun on the superhero's name and either icicle or Popsicle (an American brand of ice pop that has become a generalized trademark). It seems that the creators of the German dub have chosen the latter interpretation, even though this brand is unknown in Germany. So, Tony calls Steve "Captain/Käpt’n Iglo" in the dub instead, after the mascot of a brand of frozen food. This is even serves as yet another one of those [[PopculturalOsmosisFailure pop-culture references which are going straight over Steve's head]], due to to Käpt'n Iglo having been introduced as late as 1985, as opposed to Popsicles, which have been existing by that name since TheTwenties.
* The film ''Love, Rosie'' is an adaptation of another Cecilia Ahern novel (see ''PS I Love You'' above) named ''Where Rainbows End''. This time the setting was shifted from Dublin and Boston to a generic English town and Boston for no particularly obvious reason.
* In the Danish film ''Film/{{Pusher}} II'', Tonny's crimelord father is called "Smeden," meaning "the Smith," because he chops stolen cars. In the English subtitles, however, he's called "the Duke" for some reason.
* For the French dub of ''Film/ScaryMovie'', in the opening where the girl originally said ''Film/{{Kazaam}}'' is a scary movie due to Shaq's bad acting, she instead says ''Film/SpaceJam'' and Michael Jordan.

* Most of the ''Literature/LoneWolf'' gamebooks were trimmed for US release. The implication was that most of the page trimming was more for purposes of cost-cutting to maximize profit (even if that meant creating an inferior product), not because of cultural editing. Later books in the series suffered from this far worse than earlier ones, because by that point, the series wasn't selling as well.

* ''Literature/{{Discworld}}'':
** After [[http://nesztelencsiga.hu/archives/2009/07/15/megint_konyv_sot_Pratchett/ some deliberation on her blog]], one of the Hungarian translators of Creator/TerryPratchett's novels decided to translate the name of the character Susan to Hungarian ''Zsuzsa''. This hasn't met with universal approval among fans, some of whom pointed out that Sto Helit (where Susan is from) was so obviously unlike Hungary that giving her a Hungarian name was jarring. To be fair, the translator really made a heroic effort to get most of the puns translated, and leaving Susan's name alone would have displeased the other half of the fandom.
** An essay in ''The Discworld Companion'' describes the thought processes of the translator dealing with the Dutch editions. Rendering Granny Weatherwax as Opie Wedersmeer was literal, and as a bonus, conveyed something of the character into Dutch. But Dutch does not have the cultural meme of the [[AllegedCar split-level Morris Minor]] to describe an elderly broomstick that winces into action now and again. Therefore an exclusively British reference was replaced with a Dutch idiom roughly equating to "granny's bike". Holland may not have Morris Minors, but it ''does'' have creaking one-speed clumsy bicycles with no gears and bad brakes.
** The Czech translator of ''Discworld/TheTruth'' was given a different problem. Vampire Otto Chriek, in-universe, comes from a remote Slavonic corner of the Discworld. To reinforce this, in a moment of great stress he is given a long heartfelt expletive to shriek in his native language. In the English version, ''Bodrovaskie Zheijet!'' is a meaningless piece of cod-Slavic. The translator's problem lay in making this meaningful in a Slavonic language. Did he replace it with a real swear word? Did he fudge around it? In the end, for a Czech market, he wrote Otto in subtle little ways suggesting he was Russian and left the cod-slavic exactly as it was in English, reasoning his audience would not be offended and would understand only an uncouth Russian would swear as luridly as that, what could we cultured Czechs expect from russians?
** And the translator approached to do the Polish version allegedly threw his hands up in horror, declaring that he did not consider it ''possible'' to think like that in Polish.
** Replacing many of the cultural references in ''Discworld/SoulMusic'' with Hungarian ones was a similarly controversial decision.
* The Spanish language versions of Lee Iacocca's books ''Iacocca: An Autobiography'' and ''Talking Straight'' also does this, but to [[BlindIdiotTranslation ridiculous levels:]] All the references about American-style football are replaced with ''American Rugby'' (since the translators [[ViewersAreMorons thought that Spanish-speaking audiences would not know what American-style football is.]])
** Not to mention the translation of those books are the Spanish-language version of YeOldeButcheredeEnglishe, despise the books ''not being fiction literature and not taking place in the Middle Ages or Ancient Times.''
* As is mentioned in the entry on {{Woolseyism}}, the Polish translation of ''Literature/HonorHarrington'' cycle replaced [[PeoplesRepublicOfTyranny Haven's]] StateSec with the name of the local StateSec from the time when Poland was a RealLife PeoplesRepublicOfTyranny.
* In the Spanish translation of a ''CaptainUnderpants'' book, {{Cher}} is replaced with JulioIglesias.
* The first ''Literature/HarryPotter'' book had Americanization in addition to its [[MarketBasedTitle title change]], and despite selling well (to say the least) the publishers bore the criticism they received about it in mind when releasing the later books. Once the series became reliably popular in America, Harry always wore "trainers" instead of "sneakers", Ginny Weasley wore a "jumper" instead of a "sweater", Hogwarts served "chips" at its start-of-term feast instead of "fries", and Dean Thomas liked "football" instead of "soccer".
** Ron still calls his mother 'Mum' however. Creator/JKRowling put her foot down for that one, saying in an interview "Mrs Weasley is NOT a 'mom'".
** The Danish translation sometimes replaces typical British food with alternatives that are more known to Danish readers. For example, the steak and kidney pie in chapter 9 of the first book is replaced with minced meat patty, and the sherbet lemon that Dumbledore mentions in the very first chapter is reverse-translated into "citronsorbet" (lemon sherbet) which is ice cream (sweets similar to sherbet lemon is eaten in Denmark, but ice cream is much more popular).
* The USA version of Creator/TerryPratchett and Creator/NeilGaiman's ''Literature/GoodOmens'' had, on request by an editor in the New York publishing house, an extra 700-word section included near the end assuaging the readers about [[WhatHappenedToTheMouse the fate of the American character]] Warlock.
** The original version had Crowley as a fan of the American show ''Series/{{Cheers}}''. In the American version, this was changed to another American show, ''Series/TheGoldenGirls'', which is just silly.
*** It seems that was a compromise between the collaborators' different tastes in TV shows. ''Series/TheGoldenGirls'' is Terry's.
** The American translation has one howling error: unfamiliarity with British regional towns meant the American sub-editor changed one reference to the east coast seaport of Hull to "Hell", meaning the passage lost all sense and context. Crowley was going to ''Hull'' to make the place even more miserable and gloomy. Going to ''Hell'' to perform a temptation is like... well, taking fish to Hull. Nobody would notice.
* The US edition of ''Literature/ArtemisFowl and the Time Paradox'', by the proudly Irish Eoin Colfer, has equally proudly Irish Artemis start referring to his mother as 'Mom' after making an emotional breakthrough. She gains the title 'Mum' in the UK edition, but even ''that'' may be a version of this trope, as she's referred to indirectly as the very Irish "Mam" in the first book.
* In 1991, Norwegian author JosteinGaarder published a highly successful juvenile novel called ''Sofies verden'' (''SophiesWorld''), which has been translated into 54 languages. It contains references to the geography of the Norwegian capital, Norwegian authors, and a Norwegian poem, which is quoted in the text. Most foreign-language editions kept these references and translated the poem as directly as possible, but the U.S. edition substituted American geography and references to English-speaking authors.
* The English edition of P. J. O'Rourke's ''Modern Manners'' turned all the US-specific references into English ones. And rather clumsily at that: "the Democratic Party" became "the Social Democratic Party" (the Labour Party would have been a much better equivalent) while a series of jokes about US regional accents got mapped onto various regions of the UK seemingly at random.
* [[Literature/TheIcelandicSagas Medieval Icelandic translators]] of works dealing with Myth/ClassicalMythology often replaced the names of the Greek gods with [[Myth/NorseMythology Norse ones]]. For example, Jupiter becomes Thor, Mercury Odin, Juno Frigg, and Venus Freyja. Snarls were inevitable: For instance, ''both'' Diana and Minerva become Gefjon.
* Saxo Grammaticus in ''Literature/GestaDanorum'' goes the exact opposite way, describing Norse mythology and society with a Classical vocabulary. Thus, Saxo's mythic Scandinavia is filled with amazons (shieldmaidens), satyrs (dwarfs), nymphs (valkyries?), and fauns (?). People exclaim "by Hercules!", Asgard is Byzantium, jarls are satraps, and the underworld is ruled by Proserpina (Hel). In one thing Saxo is adamant, though: Odin and Thor are not Mercury and Jupiter, because Odin is Thor's father but Mercury is Jupiter's son.
* In Brazil, lawyers are occasionally called [[NotThatKindOfDoctor Doctors]] and this is shown in their translations of ''Creator/MichaelConnelly'' books where Mickey Haller is a protagonist.
* In ''Literature/RainbowMagic'', some of the UK titles and names were changed when imported to the US.
* ''Literature/CharlieAndTheChocolateFactory'' changed quite a few terms/items used in the original U.K. text for its U.S. publication: ''fifty-pence piece'' to ''dollar bill'', Square ''Sweets'' That Look Round to ''Candies'', and the Great Glass ''Lift'' to the Great Glass ''Elevator'', etc. This had an interesting effect on the sequel ''Literature/CharlieAndTheGreatGlassElevator'', which was released in the U.S. first and specifically locates Charlie's hometown and the factory to that country when it was left ambiguous in the first book: The U.K. edition has extra dialogue added to the opening chapter to cover for the book using ''elevator'' in place of ''lift''. (Mr. Wonka explains that now that the lift is flying, ''elevator'' is a better term for it.) While '''all''' adaptations of ''Factory'' use the term ''elevator'', other cultural detailing is usually downplayed in favor of a WhereTheHellIsSpringfield approach (the key exception being the [[Theatre/CharlieAndTheChocolateFactory 2013 stage musical]], which heavily implies that the town and factory are in England).
* In Polish translation of Pablo Tusset’s ''The Best Thing That Can Happen to a Croissant'' all references to [[VideoGame/SpaceQuest Roger Wilco]] are changed to MacGyver. Apparently the translator (or editor) concluded that Wilco was too obscure to general audience, and MacGyver will work better because of his huge popularity in Poland during TheNineties.
* "The Message" and "The Living Bible" versions of TheBible are translations into modern vernacular English.
* In [[http://news.ansible.uk/a73.html#18 a talk]], the Italian-to-English translator William Weaver apparently stated that he routinely replaced Nutella (an Italian hazelnut chocolate spread, popular in several English speaking markets that aren't the U.S.) with peanut butter, as well as replacing a reference to an Italian novelist in ''Literature/FoucaultsPendulum'' with Barbara Cartland.
* In ''[[Franchise/SherlockHolmes Silver Blaze]]'', a guard has been put to sleep with opium in curried mutton. In the Russian translation, it is traditionally mutton under garlic sauce - curry isn't exactly a Russian cuisine thing.

[[folder:Live-Action TV]]
* The German dub of ''MarriedWithChildren'' had constant references to a (at that time) popular German actor, to the point where the whole German fandom guessed and still is guessing who the heck was supposed to be referenced in the original version.
* The German dub of the ''Series/TheGoldenGirls'' features this heavily; a lot of the cultural references were changed to either more known celebrities, movies and shows, or rough equivalents from Germany.
* In the Spanish dub for ''ILoveLucy'', Ricky's long-winded Spanish rants obviously provided a problem. In at least one scene shown on TV Land, a rant was translated into English.
** In the Latin American dub he just talked in a heavy Cuban accent but at least once it was changed in the episode "Cuban Pals" to "Italian Pals"
* An extreme case happened in Germany with ''{{Cheers}}'', which became "Prost Helmut!". Yes, the translation was set in a German bar, and all characters became Germans. Norm was the Helmut from the title, Cliff became Uwe, and so on. Thankfully, this version lasted only 13 episodes, and the entire series received a translation that was true to the original later on.
* In the German dub of ''Series/{{Scrubs}}'' this is sometimes done. One example is the time the janitor poses as Dr. Jan Itor. It's dubbed as Dr. Haus Meister (Hausmeister beeing the german word for janitor and referencing the now show Dr. {{House}} (pronounced the same way)).
** The German dub also turned the [[UsefulNotes/AustralianEnglish Australian]] girl Maya from the PostScriptSeason into a [[GermanDialects Swiss]] girl, in order to salvage the SeparatedByACommonLanguage jokes.
* On an episode of a Japanese game show, part of an American contestant's introduction described her as being from the "prefecture" Missouri.
* Likewise, the Swedish Chef from the {{Muppets}} became Danish in their dub.
* On the Swedish release of Creator/JeffDunham: Arguing With Myself on DVD, the subtitles had references to Wal-Mart and KFC replaced by references to ICA Maxi and Kronfågel, respectively:
--> English!Walter: Welcome to Wal-Mart. [[ScrewPolitenessImASenior Get your shit and get out]]!
--> Swedish!Walter: Välkommen till ICA Maxi. Köp er skit och [[RhymesOnADime dunsta strax-i]]! (Welcome to ICA Maxi. Buy your shit and beat it soon-i!)
--> English!Walter: New from the colonel! [[ItMakesSenseInContext Chicken and tits!]]
--> Swedish!Walter: Nytt från Kronfågel! Kyckling och pattar!
* The Slovak dub of ''Series/{{Alf}}'' - where Alf was voiced by actor Stano Dančiak - used this in a surrealy funny, BreakingTheFourthWall way. Since Alf often referenced various obscure American movie actors while watching films on TV, Dančiak decided to overdub the most obscure references by Alf simply making remarks like "[[SelfReferentialHumor Starring Stano Danciak]]".
* The German dub of ''Series/BuffyTheVampireSlayer'' had some of that. In the musical episode Yma Sumac became Britney Spears. In the episode in which Xander was split, the "Kill us both!" ''Series/{{Star Trek|The Original Series}}'' reference was dropped, and they answered "Then there'll be group sex!" instead.
* A ''Series/{{MADtv}}'' sketch spoofed this, with Creator/PhilLaMarr as a wrestling agent who helps ''[[MaskedLuchador luchadores]]'' get into American wrestling organizations. He spends most of the sketch trying to convince his client that, regardless of how much it speaks of his strength and honor in Spanish, "El Asso Wiper" is ''not'' going to be a successful name in the US. [[HereWeGoAgain The sketch ends with him asking his secretary to send in "Senor Bag-O-Crap"]].
* Several {{Brit Com}}s have successfully undergone Americanization, including ''ManAboutTheHouse'' (turned into ''ThreesCompany''), ''SteptoeAndSon'' (''SanfordAndSon''), and most famously ''Till Death Us Do Part'' (''AllInTheFamily'', and in Germany as ''Series/EinHerzUndEineSeele''). More recently, ''TheOffice'' has been as successful on the left side of the pond as the right. An American version of ''Series/TheITCrowd'' was dropped after the first viewing. ''QueerAsFolk (UK)'' was script-recycled into ''Queer as Folk (US)''.
* The British series ''MenBehavingBadly'' ran for six series. A US version was created, to mixed reviews, running for 35 episodes. To avoid a naming conflict, the British version was marketed in the US as BritishMenBehavingBadly.
* Similarly, many popular {{reality show}}s began abroad, such as ''Series/{{Survivor}}'' (Sweden), ''Series/BigBrother'' (The Netherlands), and ''Series/AmericanIdol'' (UK again, as ''Series/PopIdol''). There are now national Idol versions in over fifty countries, from Argentina to Kazakhstan. After some arguments involving Simon Cowell the UK ''Pop Idol'' was re-invented as ''Series/TheXFactor'' - interestingly the same shift is now happening in the USA with Simon Cowell jumping ship to the new show. Same thing with other GameShows such as Junkyard Wars/Scrapyard Challenge.
* Famed Colombian telenovela ''YoSoyBettyLaFea'' was remade in the US ([[ForeignRemake and in many other countries]]) into ''UglyBetty''.
* The classic Japanese cooking competition ''Series/IronChef'', successfully Americanized to ''Iron Chef America'' (featuring Alton Brown's running commentary along with Japanese Iron Chef Masaharu Morimoto, and former competitor Bobby Flay) which is showing on Creator/FoodNetwork.
** The Food Network seems to get that a lot of people watched the show for the cooking and the dramatic competition, with a dash of camp, rather than the other way around.
** ''Iron Chef America'' is unusual as it's more of a spin-off: the original "chairman" is mentioned as the new "chairman" is supposedly his nephew. Fuji Television, the network that broadcasted the original, helps produce it.
* When they imported ''TalesOfTheUnexpected'' to the United States, they changed the opening narration, replacing the author with John Houseman.
* ''Hope Island'' was an Americanization of the BBC dramady ''Ballykissangel''. The setting for the American version was a Pacific Northwest resort village, that the male lead was switched from a Catholic priest to a Protestant pastor. Had the show lasted longer than a season (it didn't), that would have changed the main dynamic (the original series' main plot for the first three seasons was a Catholic priest slowly falling in love with an agnostic pub-owner), because Protestant ministers are allowed to marry.
* Before he became a big-name film director, Lars von Trier made a fantasy/horror TV series in Denmark about a haunted hospital called ''Series/{{Riget}}'' that was one of the best shows of the genre. A US TV adaptation was made by von Trier in collaboration with Stephen King, ''Series/KingdomHospital''.
* Stefan, Damon and Katherine were all from Renaissance Europe in the book series of ''Series/TheVampireDiaries''. The brothers are from the Civil War era in the show.
* There is an American version of the UK RealityTV genealogy show ''Series/WhoDoYouThinkYouAre''. The major difference between the two version is that all the Americans featured have Incredibly inspirational and history-altering ancestors. Whereas the British celebrities take what they're given.
* Played for laughs on ''TwoAndAHalfMen''. Charlie is hired to write the ThemeTune for the American version of an anime Jake likes, and initially he makes a cheesy song that sounds like an advertising {{Jingle}}. Jake agrees to study for a test in exchange for Charlie studying up on the show and writing a better song. When the show finally airs, its theme song is...the same Jingle from before, because as Charlie explains to a mortified Jake, the executives liked it better.
** Possibly a subversion, as when Charlie put his mind to it, the song he wrote was accurate and powerful to a fan like Jake, thereby throwing all the [[ExecutiveMeddling blame on the executives]].
* ''Series/LawAndOrderUK'' uses plots taken directly from the original US show, but often changes the endings, and a few plot points, to reflect British sensibilities. Oddly, it often removes ambiguities that exist in the original show, and adds messages, usually ''{{anvilicious}}'' ones. Sometimes, due to the fact that very few people own a gun in the UK, any time there is a gun crime in the US version, something else must be substituted, which is usually much less dramatic.
* ''La Chica de Ayer'' (''Yesterday's Girl'', a reference to [[http://youtu.be/qEIjZHPplG4 a classic 80s pop song]]), a Spanish remake of ''Series/{{Life On Mars|2006}}''.
** And the upcoming Italian version ''29 Settembre'' (''September 29th'').
* A few of Italy's most famous serials, like ''Un Medico In Famiglia'' and ''I Cesaroni'' are adaptations of Spanish formats (the aforementioned two are based respectively on ''Medico De Familia'' and ''Los Serranos''). Italian procedural ''RIS'' (an acronym which means Reparto Investigazione Scientifica', Scientific Investigation Department, a Department in the Carabinieri, a branch of Italian police) is based on ''Series/{{CSI}}'' (though manages the personal aspect better) and was ''itself'' redone in France, Spain and Germany.
* The BBC partly re-dubbed the Icelandic children's program ''Series/LazyTown'', with British voice actors speaking for puppet characters originally voiced by Americans. However, the human characters' American and Icelandic accents were untouched. Additionally, they seem to have left them all alone for [=LazyTown=] Entertainment/BBC co-production ''[=LazyTown=] Extra''.
* A few ''Series/MontyPythonsFlyingCircus'' sketches were redone by the German comedy duo of Harald Juhnke and Eddi Arent. The one sketch about the difficult book shop customer gets a justification tacked on -- Because the salesman's mother owns the shop and has threatened him that she'll disinherit him and give the shop to his brother if he doesn't manage to sell at least one book - that's the explanation why he puts up with the customer neither being able to pay for the book nor to read it. And the famous "Dead Parrot" sketch becomes...brace yourself...[[UpToEleven upped to eleven]] (this was probably the intention) with the dead parrot replaced by ''[[EverythingsBetterWithPlushies a plush parrot]]''. And at the end, when the customer points out that the "parrot" he bought is "just a toy", the salesman states philosophically "Aren't we all but God's toys, somehow?", turning around and revealing that he's a wind-up android.
* Averted in the British Wallander series which is based on the Swedish crime novels written by Henning Mankell. The characters speak English but the series is filmed in Sweden, and it is actually following the books rather well.
* Korean and Chinese dramas in the Philippines are usually aired with the characters' names changed to Western names like "Jenny" and "Johnny", presumably so that it's easier for the dubbers to pronounce and for the audience to identify the characters. If the title contains the name of a character (e.g. "My Name is Kim Sam Soon"), however, the name of that character is retained. It is jarring, though, to hear one character going by a Korean name while the rest of the characters have Western names.
** Averted with the Philippine airing of the Korean version of Hana Yori Dango ("Boys Over Flowers"), where the ALL the characters were stuck with their original Korean names.
* The aforementioned [[http://en.wikipedia.org/wiki/BeTipul BeTipul]] aside from the US version (In Treatment), also got various European versions -- Netherlands' In therapie, Romania's In Deriva, Serbia's Na terapiji, and more are rumoured.
* The German version of ''Series/HogansHeroes'' added a whole new character (Colonel Klink's housekeeper...and maybe mistress), added different German accents - all of the important Germans have a different one: Klink's is from Saxony, Schultz's is Bavarian, General Burkhalter's is Austrian...the only ones speaking standard German are the Americans. Newkirk, instead of having another English accent, stutters. Also, because certain Nazi phrases are illegal in Germany, they work around that "Heil" thing a lot.
* ''Franchise/PowerRangers'' sometimes does this when they're sticking especially close to the ''Franchise/SuperSentai'' scripts. For example, ''Series/SamuraiSentaiShinkenger'''s SixthRanger was an aspiring sushi chef, with the motif extending to his Ranger gear (a fish-shaped sword and scabbard, lobster and squid mecha, etc.). ''Series/PowerRangersSamurai'' adapted the character's seafood theme by making his counterpart a fisherman instead. Antonio does still have the portable restaurant stand, though; mostly, the names of dishes that you'd have to be Japanese to know get removed/changed. However, Genta's TransformationTrinket looks ''just'' like one such sushi dish; because that wouldn't translate, Antonio's is different. So after the episode where he's turned into sushi and nearly eaten by a cat, where ''Shinkenger'' has Genta afraid to use his Sushi Changer because of the flashbacks he gets, this wouldn't make sense; the same plot is used but the source of the fear is that Antonio's ''sword'' looks like fish.
* The Czech dub of ''Series/{{Friends}}'' typically used Anglo-american cultural references but those that were believed to be more familiar to the Czech audience. Kind of justified for the time when the show first aired. For example, in the famous bet game Michael Flatley, Lord of the Dance was replaced with Michael Jackson's moonwalking. Rachel's favourite movies ''Film/DangerousLiaisons'' and ''Film/WeekendAtBernies'' were changed to ''Film/SophiesChoice'' and ''Film/{{Terminator}}'' respectively.
* The Brazilian dub of ''Series/ElChavoDelOcho'' turns almost all the references to the History of Mexico into references to the History of Brazil. They fit so smoothly within the episode that it does not even looks like that the original dialogue was changed.
* Pretty much the entire point of the existance House Of Anubis is this trope used on the Dutch TV show Het Huis Anubis. Noted by the American names of the characters (Nienke for instance suddendly had the name Nina).
* The acclaimed ITV DetectiveDrama ''Series/{{Broadchurch}}'' has been given an American remake titled ''Series/{{Gracepoint}}'', with ''Creator/DavidTennant'' playing the role of lead detective in both shows, putting him in the nearly unprecedented position of playing the lead role two different ongoing takes on the same material.
* ''Series/EveryWitchWay'' is this to the [=LatAm=] ''Grachi'' (also from Nickelodeon). Characters are changed, along with some plot points from the original to better suit it for an American audience. Some of the same sets are even used, since they were both filmed in Miami.
* The Brazilian dub of ''Series/PerfectStrangers'' was titled ''Primo Cruzado'' (literally ''Crossed Cousin'', but also a reference to Brazilian then –mid-80's– currency Cruzado). Balki's nationality was changed from Greek to Brazilian– more specifically, he was turned into a [[https://en.wikipedia.org/wiki/Caipira caipira]] from the countryside of the state of Minas Gerais, with the corresponding accent, and his name [[DubNameChange was changed to]] Zeca (a Brazilian nickname for José or José Carlos).

* Ryuichi Sakamoto had a modest hit in the UK with "Field Work" featuring Music/ThomasDolby in 1984. This led to his 1984 album ''Ongaku Zukan'' being released internationally in 1986 with a new tracklisting under the title ''International Musical Encyclopedia''. This version removed five of the original album's tracks, and added the singles "Field Work" and "Steppin' Into Asia" and the track "Ma Mere L'Oye" (renamed to "Zen-Gun") from a 7" single that originally came as a bonus disc with the original LP release of ''Ongaku Zukan''. It renames the song "Haye No Haneshida" to "In A Forest Of Feathers" as well. Because of this the reworked album has a markedly different feel - it is more in line with the western view of Japanese music and does not have the more formal jazz and classical pieces the original album had.
* Several relatively minor changes were made to the British show ''Series/{{Extras}}'' for its American release, from changing terminology in instances where slang means different things on different sides of the pond ("pop knob into fanny" during a tirade against gays would have made zero sense to American audiences) to replacing references to British celebrities Billie Piper and Jade Goody with Halle Berry and Kramer, respectively.

* Creator/SternPinball's ''Pinball/{{NASCAR}}'' was rethemed with an UsefulNotes/IndyCar racing motif and released outside of North America as ''Grand Prix''.

[[folder:Tabletop Games]]
* A strange semi-example: ''{{Traveller}}: The New Era'' is peppered with references to 20th-century pop culture, which caused many people to wonder why people in the 50th-something century were so fixated on pre-spaceflight Earth. WordOfGod has it that this is supposed to be a Cultural Translation along with [[TranslationConvention rendering 50th-century English as modern English]].
* When Steve Jackson Games issued an American version of the French roleplaying game In Nomine, they did a complete rewrite. Interestingly, rather than specifically "Americanizing" the game's originally Franco-centric setting, they tried to make it more global.
* While Virgil being dubbed 'Rock Star of the Burning Abyss' in the ''TabletopGame/YuGiOh TCG'' seems odd for an archetype rooted in the Divine Comedy, it's arguably an attempt to translate the sort of fame and impact bards like Virgil had to an audience who know bards more as an RPG class.

* ''Theatre/TheMiser'' features a scene where numerous worthless kitschy objects are listed, including "tapestry hangings representing the loves of Gombaud and Macée"; these were apparently characters from "an old comic pastoral" sometimes depicted on tapestries at that time. The Polish translation of the play (by Tadeusz Boy-Zelenski) replaces this with "...the courtings of [[Myth/ClassicalMythology Jupiter]]", which is much less hopelessly obscure to modern audiences.
* Foreign adaptations of ''Theatre/AvenueQ'' often get this. The Gary Coleman character is usually replaced with some other (local or international) celebrity. In the Hungarian adaptation, for example, he's Music/MichaelJackson.
* A 1970 Zulu-language adaptation of ''Theatre/{{Macbeth}}'' by South African playwright Welcome Msomi, called ''uMabatha'', adapts the play into Zulu tribal culture of the early 19th century (around the reign of the famous King Shaka). Theater critic Peter Ustinov remarked that until reading ''uMabatha,'' he did not understand ''Macbeth.'' Nelson Mandela remarked on the similarities between Macbeth and King Shaka.
* Hair Tokyo 1969, a remake of {{Theatre/Hair}} written and translated by Katsumi Kahashi of Music/TheTigers which almost completely rewrites the song lyrics/plots to suit Japanese attitudes, reflecting the Youth Movement at the time {in Japan hippie covens were largely formed in a reaction to the Liberal Democratic Party's rather oppressive and sometimes violent attitudes towards minorities and expressions of sexuality).

[[folder:Video Games]]
* In the Japanese version of ''VideoGame/FinalFantasyVIII'', Zell's TrademarkFavoriteFood that he keeps [[FailureIsTheOnlyOption trying to]] get from the cafeteria is a particular type of bread. In the English version it's hot dogs, and in French it's pretzels. This causes a minor DubInducedPlotHole in the DancePartyEnding, where Zell is seen stuffing his face -- he ''finally'' got some of that damn bread! Fortunately, the bread looks enough like hot dog buns that most American players, at least, were able to get the punchline of the BrickJoke.
* The original ''VideoGame/AnimalCrossing'' was heavily influenced by Japanese culture. For the release of the Gamecube Version much had to be replaced to something the Western market can relate to, like a Japanese fireplace being replaced by a barbecue grill, during localization. However, the Japanese team liked the changes so much they released the game as ''Dōbutsu no Mori e-Plus'' in Japan as well.
* In ''VideoGame/GodHand'', the Tension Gauge-increasing powerup item was Curry in the Japanese version. It was decided that curry wasn't a very common dish in the States, and so the American release features pizza instead.
* Subversion: The NES game ''ChubbyCherub'', a localized version of a Q-taro Famicom title. The title character's sprite and the title screen were the ONLY graphical alterations. This runs contrary to other localized licenced games of the era, when all references to the show it was based on were removed.
* [[Videogame/HammerinHarry The two]] ''[[Videogame/HammerinHarry Daiku No Gensan]]'' [[Videogame/HammerinHarry games]] to arrive in the US before ''Hammerin' Hero'' received a particularly half-assed version of the "poorly-done pandering" version, renaming the main character from Genzo to Harry, and a few other minor touches, such as renaming the ramen stands in the first level to different things. (Kuromoku-gumi to Rusty Nailers is justified, as without translation notes, Kuromoku-Gumi is nothing more than gibberish to English speakers). Please note, however, that Harry '''still''' dresses unmistakeably like a Japanese carpenter, and the enemies who come out of what are now diners and pasta stands '''still''' throw what are visibly Japanese noodle bowls.
* The CuteEmUp game ''KikiKaiKai ~ Nazo no Kuro Manto'' for the SuperFamicom contained many references to Japanese mythology; the two player characters are a {{miko}} and a [[{{Youkai}} tanuki]], the former's weapons are [[PaperTalisman ofuda]] and an ō[[ZigzagPaperTassel nusa]], and the enemies are various types of {{obake}}. The official English version went by the title of ''Pocky & Rocky'' instead of attempting to translate the original title, and correspondingly renamed the aforementioned player characters to Pocky and Rocky. (The ThemeNaming was not present in their original names, Sayo-chan and Manuke.) The ofuda and ōnusa were referred to as "cards" and "magic stick". Finally, Manuke / Rocky was referred to as a raccoon, rather than a raccoon-dog (the correct English name for tanuki).
** Could it be a contrived reference to Music/TheBeatles' song "Rocky Raccoon"? Also, the ''obake'' were called "Gorgonzola Goblins".
* At the beginning of ''VideoGame/GrimFandango'' there is a clown who can make balloons shaped like Creator/RobertFrost. As Robert Frost is not well known in France, the balloon is said to be shaped like Captain Haddock (from ''Franchise/{{Tintin}}'') in the French version. When Manny Calavera examines the balloon he says: "That doesn't look like Captain Haddock at all."
* ''VideoGame/EarthBound'' has the statues shaped like a pencil and an eraser. In the original Japanese version, they are shaped like an octopus and a type of Japanese wooden doll. This was changed to preserve a cute bit of wordplay - the Japanese word for eraser is "keshi", while the wooden doll is named "kokeshi". The name that erases the doll statue, therefore, is called the "kokeshi keshi".[[note]]This was further set up earlier in the game by the octopus statue and its eraser.[[/note]] The English version's changes not only preserve the joke (the "kokeshi keshi" is now the "eraser eraser"), it ''added'' one as well (the pencil eraser now makes a lot more sense)!
* The English translations of the ''Franchise/AceAttorney'' games change the setting from Tokyo to [[CityWithNoName an unnamed metropolis]] in [[SoCalization southern California]], albeit one which looks a lot like Tokyo. English-speaking fans have lampshaded this by referring to the setting as "Japanifornia".
** Maya's TrademarkFavoriteFood is either ramen or burgers. [[DubInducedPlotHole This throws people off when people first meet the ramen cart man]] in ''[[VisualNovel/ApolloJusticeAceAttorney Apollo Justice]]''.
** The {{Punny Name}}s get the treatment even with characters that have Japanese names start appearing. Although Amanogawa probably got shortened due to technical issues.
** Unfortunately for the series, this translation got more and more difficult over time. The first game didn't reference Japanese culture very much, so there was no difficulty in culturally translating all of it. Then in the second game we see the Fey's home, which is a very, very Japanese temple in the mountains. Since this only involves the setting, though, the game mostly just kind of ignored the fact that this was clearly not America. But in the 5th game, an entire case revolved around Japanese youkai mythology to such a huge extent that the game awkwardly allowed that the village it was set in was settled by 'Japanese immigrants', with one character saying that it was 'just like Japan'. Japanese immigrants who brought over a centuries-old demon, apparently. ''Webcomic/AwkwardZombie'' parodied this[[http://www.awkwardzombie.com/index.php?page=0&comic=120913 here.]]
* There are various older Japanese games which, during German translation, received lots of pop-cultural references and in-jokes, often in the form of replacing various NPC's non-relevant statements.
** The German version of ''VideoGame/SecretOfMana'' has many German pop-culture references including an NPC called Heino, a musician often parodied for his look, looking for his sunglasses. The translator, Claude M. Moyse, was also a staff member of ''Club Nintendo'' magazine, and added corresponding in-jokes. [[Creator/SquareEnix Square]] [[ExecutiveMeddling had given him bad working conditions]], essentially forcing him to work from a preliminary (read: bad) English translation, but explicitly said that the game was supposed to be funny, so he presumably had to come up with new gags.
* ''Saiyuki World'' was based on ''Literature/JourneyToTheWest'', but most Americans didn't understand that, so it became a generic American Indian theme.
* ''VideoGame/DynamiteHeaddy'' did quite a bit in changes for the international version; removing the dialogue which cuts out a lot of the story is one such example. [[RecurringBoss Trouble Bruin]] was recolored brown instead of purple, and a giant doll became a mech. The boss in Headdy Wonderland was completely redesigned for Western audiences. [[spoiler: Originally it was a Geisha that upon defeat becomes demonic with sharp-as-hell claws. The Western release got a robot and the claws were not as sharp.]]
* The few ''[[KunioKun Kunio-kun]]'' games that were released internationally have this in some way or another, and are usually considered separate series' overseas:
** The first game in the series, ''Nekketsu Kōha Kunio-kun'', was released overseas as ''VideoGame/{{Renegade}}''. Kunio was renamed Mr. K, and his white ''gakuran'' uniform was replaced with a matching brown vest and pants getup obviously inspired by ''Film/TheWarriors''. The outdoor train station from the first stage was replaced by an underground subway and all the enemy characters were redrawn as well with the exception of the final gang (although the Yakuza hitmen were [[RaceLift recolored black]]). The rice ball item was also replaced with a hamburger (though the NES manual's translators neglected to change the "hamburger" picture, hilariously enough).
** ''VideoGame/SuperDodgeBall'' (the American version of ''Nekketsu Kōkō Dodgeball Bu'') had the simplest change in the series. Since the game already had an international theme, the nationality of the main team and their first rivals was simply changed from Japanese to American and the CPU-controlled American team became Japanese. In the NES version, the Russian team, originally the penultimate team, become the final team in the American localization.
** ''VideoGame/RiverCityRansom'', the American version of ''Downtown Nekketsu Monogatari'', anglicized the names of every character (with Kunio becoming Alex) and replaced their Japanese high school uniforms with t-shirts and jeans. Oddly enough, the GameBoyAdvance remake features an Americanized script with the same anglicized names from the original NES game, but keeps the school uniforms from the Japanese version.
** ''Nekketsu Kōkō Dodgeball Bu: Soccer Hen'' was released overseas as ''Nintendo World Cup''. Originally all the 13 teams in the game were Japanese, but were given different nationalities in the overseas version, with some of the sprites and palettes changed and their stats switched. However, the Famicom version was programmed so that only allowed the player to use one team in Tournament Mode and one of five teams in Vs. Match Mode. The localization staff attempted to compensate for this by allowing the player to change the nationality of the main team in Tournament Mode, which changes the team's overall palette and power shots.
* A rather peculiar example would be ''OsuTatakaeOuendan'' and ''EliteBeatAgents''. When ''OTO'' became a surprise hit through imports, the developer decided to make a sequel tailored towards an American audience. Needless to say, it was still [[WidgetSeries really strange for Americans]] (the basic concept is made ''even weirder''). Unlike most examples, however, fans (including Japanese fans) reacted positively to ''EBA''; enough that the Agents make a cameo appearance in ''OTO 2''.
* In ''VideoGame/Kirby64TheCrystalShards'', one of the health-recovery foods you can find lying around the levels is, in the Japanese version, a large piece of sushi. The American version had it changed to a large sandwich instead.
** The same thing was done with at least the SNES version of ''VideoGame/KirbySuperStar''. See the difference between the [[http://www.youtube.com/watch?v=LYibt691-sk US version]] and the [[http://www.youtube.com/watch?v=GM_dA5ad-Io Japanese version]].
* ''[[VideoGame/ClockTower Clock Tower: Ghost Head]]'', all that was done was name changes, like Yuu becoming Alyssa or Shou becoming Bates. The setting, however, while changed from Osaka to San Francisco, looked exactly the same -- the first house you explore is very Japanese, the hospital you visit has signs in it written in Japanese, and the whole thing takes place during a endless thunder storm. Storms are normal occurrences for Japan during the summer, but they would be very rare for San Francisco.
* In the first ''VideoGame/TraumaCenter'' game, all names were changed to English, and the series was relocated to "Angeles Bay", California. However, just about everything else remains the same. ''New Blood'' averts this; the game takes place in the United States in all regions of the game, and all character names are left as is.
* The North American arcade game ''Bust-A-Move Again'' is the regional name for ''[[VideoGame/BubbleBobble Puzzle Bobble 2]]'', but the iconic bubble dragons Bub and Bob have been replaced by hand sprites. The hand sprites were not in any release of the first ''Puzzle Bobble/Bust-A-Move''. Thankfully they kept Bub and Bob in the console/portable releases of ''[=PB2/BAM2=]'' due to probable CanonDiscontinuity...except the US release of ''[[UpdatedRerelease Taito Legends 2]]''.
* Averted in ''PumpItUp''; nearly every Korean pop song appears in both the Korean and international releases.
* The Japanese releases of the ''VideoGame/GigaWing'' series use kanji to separate digits in the [[PinballScoring freaking huge]] scores that players often get. The non-Japanese versions lack any kind of digit separators (not even commas), making reading scores in those versions a little trickier.
* The ''VideoGame/TokyoXtremeRacer'' series changes all units from metric (the system used in almost all non-American countries, Japan included) to U.S. units. Most characters' names were changed from Japanese names to Western ones as well, despite the game still obviously taking place in Japan, which creates a DubInducedPlotHole in ''Tokyo Xtreme Racer 3'' when character names are left intact and [[CallBack references]] to ''Tokyo Xtreme Racer Zero'' characters are present.
* ''VideoGame/{{Police 911}}'': In the Japanese version, you start in Tokyo, then travel to Little Tokyo in Los Angeles. In the US version, it's the other way around, in addition to the stages being in a slightly different order.
* Tecmo's 1st CaptainTsubasa is translated into ''Tecmo Cup Soccer Game'' upon exporting. It features blondes and non-Japaneses who represent a strangely named national team instead of Japan.
* Most {{Rhythm Game}}s change the songs' languages to fit the localizations region.
* The Japanese version of ''PoliceQuest'' [[http://ca.kotaku.com/5812431/japan-what-the-hell-did-you-do-to-this-classic-pc-adventure-game redraws the game to make everyone look like Anime characters.]]
** The same was done for the Japanese release of ZakMcKrackenAndTheAlienMindbenders, though in this game's case the characters' eyes were simply redrawn to be larger.
* {{Fan Translation}}s of the ''VideoGame/{{Touhou}}'' series often run into this problem due to ZUN's (in)famous fascination with obscure elements of Japanese mythology and mind-bending wordplay (''Japanese'', natch). Cultural translations have occasionally resulted in local {{Fanon}} differing between countries, though the internet has been helpful in getting everyone on the same track.
* Although the arcade version of ''{{VideoGame/Contra}}'', and its sequel ''Super Contra'', were released almost unaltered in Europe (the former came out as ''Gryzor'' and actually inspired a set of 8-bit computer ports under that title), when it came time to release the NES version in PAL territories, Konami had to alter the character designs of the human characters (both players and some of the enemies) into robots, since Germany in particular had strict censorship laws which forbade the selling of video games that depicted human characters killing each other with machine guns. Thus, the NES ''Contra'' became ''Probotector'' and all the ''Contra'' sequels on home consoles followed suit. This lasted all the way until, ironically enough, ''Contra: Legacy of War'' for the [=PS1=], in which all subsequent ''Contra'' sequels (at least the ones that came out in Europe), were identical to their American counterparts (aside for the Virtual Console re-releases of the older games).
* ''VideoGame/AlexKidd in Miracle World'' had rice balls replaced with hamburgers in the version included as a built-in game with some models of the SegaMasterSystem.
* The {{Romance Game}}s of Creator/VoltageInc have Westernized localizations with re-done artwork released by Voltage's American subsidiary, Voltage Entertainment USA. The Westernized versions of games originally set in Japan are adapted to American settings, with corresponding {{Race Lift}}s and {{Dub Name Change}}s for their casts, as well as other adjustments: for example, the plot of ''VisualNovel/TenDaysWithMyDevil'' involves a CelestialBureaucracy of angels and demons. The Voltage USA adaptation ''My Killer Romance'' re-styles the demons as "Soul Collectors" and the angels as "Reincarnation Agents," probably because the depiction in the original version of the game doesn't bear much resemblance to a Western audience's understanding of what angels and demons are supposed to be like.
* ''VideoGame/{{Persona}}'' got a particularly infamous one. It turned the locale to Chicago from Japan, yet didn't even do that right - a major location is a Shinto shrine, for example, and the houses are incredibly Japanese - and it gave all of the characters American appearances. By that, it gave them white skin and non-brown hair, made one character [[RaceLift black]], for no particular reason but to have a Jive Turkey comic relief, and made everybody speak like an 8 year old after drinking Red Bull. Even [[WhatTheHellHero Maki]], the main character of sorts, is made childish and annoying. And of course, it's made this version of the game a cult classic.
* The ''Franchise/{{Pokemon}}'' franchise, in games and the early episodes of the anime, establish yen as being the official currency of the Pokémon world (even in the regions based on New York and France, curiously enough). When the games were localized for other regions, the fictional Pokémon Dollar currency, using a design based on the yen symbol with a P instead of a Y, was created to avoid alienating Western players - although the exchange rates appear to be closer to yen, considering the price of even a basic healing item often numbers in the triple digits. ''VideoGame/PokemonColosseum'' and ''VideoGame/PokemonXDGaleOfDarkness'' use the Pokémon Dollar even in Japan.
** There are also various items whose names are changed in the translation for this reason. ''Rage Manjū'' becomes "Rage Candy Bar", while ''Forest Yōkan'' is translated as "[[JustForPun Old Gateau]]"[[note]]The item, which heal all status effects except for fainting (something also done by the more common Full Heal and Lava Cookie), is associated with the Old Chateau[[/note]].
** Another Pokémon example comes with the villainous Team Rocket. Originally based on {{Yakuza}}, the localizations style them more as a [[TheMafia Mafia-type]] group, even naming the boss "Giovanni".
* ''[[VideoGame/GanbareGoemon The Legend of the Mystical Ninja]]'' replaced the PowerUpFood with hamburgers and pizza for the English version, even though the setting is still obviously Japan. The localizations of later ''Goemon'' games didn't replace the rice balls.
* ''VideoGame/RushingBeat'': ''Rushing Beat'', ''Rushing Beat Ran'' and ''Rushing Beat Shura'' were localized as ''Rival Turf!'', ''Brawl Brothers'' and ''The Peace Keepers'' (with ''Brawl Brothers'' in Europe titled ''Rival Turf 2''), making the three games in the series appear unrelated, with changes to character names and backstory (Douglas Bild becomes Oswald "Oozie" Nelson), plot and setting (no longer taking place in Neo Cisco), alterations to stages, special moves and difficulty settings, and cover art featured on most "worst cover art" lists.
* ''VideoGame/TomodachiLife'' has a number of changes to fit its export audiences:
** Yen is changed to dollars in the North American version and euros in the European version.
** The North American version replaces the {{Shiritori}} event with a "Rap Battle" event. The European version has both.
* In ''VideoGame/TheTwistedTalesOfSpikeMcFang'', the chicken noodle soup that happens to be one boss's improbable weakness was nabeyaki udon in the original Japanese version.
* The original Japanese ''VideoGame/{{Mother 3}}'' features a sunbathing pig on the beach near Tazmily, who mentions that he's been having dreams involving the name of a famous ham company. In the FanTranslation from the starmen.net team, this was changed to the pig seeing the words [[ITasteDelicious 'Oscar' and 'Mayer']] in his dreams.
* Interestingly, the design of the eponymous Rusty Slugger in ''VideoGame/RustysRealDealBaseball'' is completely different between the Japanese and international releases of the game, sharing few similarities beyond "anthro dog with a comb-over" (his name was also changed to an English-language pun; he's Inuji Darumeshi in the Japanese version). Also interestingly, ''VideoGame/SuperSmashBros for Nintendo 3DS'' has trophies of both designs.

* A strange version almost happened with ''LeastICouldDo''. When the comic's creators looked into turning it into a [[AnimatedAdaptation cartoon]], Teletoon mandated that the comic had to be changed to remind the viewers[[note]]Read: Beat them over the head with the fact[[/note]] that it takes place in Canada; this would have included slapping a hockey jersey on one character, [[RaceLift making the only girl an Inuit]], and turning the protagonist's WalkAndTalk into ice fishing. Creator Ryan Sohmer said no way and began [[StartMyOwn working on his own cartoon]] while Teletoon produced a knock-off.
* A fan-made one from ''WebComic/SquareRootOfMinusGarfield'': [[http://www.mezzacotta.net/garfield/?comic=1416 this strip]] mirrors [[http://images.ucomics.com/comics/ga/1990/ga901210.gif this]] real ''ComicStrip/{{Garfield}}'' strip (in the literal sense) so that it makes more sense for people who live in countries who drive on the left side of the road (such as the author, who is Australian).

[[folder:Web Original]]
* The ''Theatre/PhoenixWrightMusicalProject'' keeps the American localization used in the English dub.
* ''{{Accuser}}'': When the line featuring Barry Dinsmore congratulating his attorney for winning the case was redubbed for Brazilian audiences, they had Dinsmore calling Dan Mason a [[NotThatKindOfDoctor "doctor"]] instead of a "counselor".

[[folder:Western Animation]]
* Early Brazilian redubbing of ''WesternAnimation/TheSimpsons'' included several local references so that things would sound more familiar (some of them are infamously remarkable). It seems they stopped by the sixth season.
** The Italian dub of ''WesternAnimation/TheSimpsons'' and ''WesternAnimation/FamilyGuy'' normally replace obscure American references with the ones known in all the world. In a Simpson Season 11 episode they replaced the Dixie Chicks with Spice Girls, and they were onscreen. Everybody would state they didn't look similar.
** By the way, it seems to be pretty common in Brazilian dubs, especially in Adult Swim cartoons, like ''WesternAnimation/AquaTeenHungerForce'' and ''{{Sealab2021}}''
** More common in dubs placed in Rio de Janeiro studios than in São Paulo studios, but yet, both apply this trope in an awesome fashion, making people consider Brazilian dub one of the best of the world. It's a common denominator even to foreign people who learn Portuguese, or people from other countries that speak this language.
** European Portuguese dubs of cartoons and anime have a nasty habit of changing the currency used (when it is specific, such as dollars) to euros. This is more apparent in the dub of ''WesternAnimation/SpongeBobSquarePants'', where ''in the same episode'' characters will mention dollars and five minutes later will mention euros. One show that seems to avoid this is ''WesternAnimation/JohnnyTest''.
** Fairly common in Québec, notably ''WesternAnimation/TheSimpsons''. The Québec dub is generally considered to be about as good as the original (if you can get over Homer having a deep, gruff voice), replacing some celebrity appearances with local ones when it fits, and generally making it sound both natural and very close to the original.
* In the German dub of the WesternAnimation/{{Futurama}} episode ''Parasite Lost'', the parasites in Frys indestines greet the miniaturized heroes with ''"Welcome to Darmstadt"'', which is an actual German city whose name has changed over centuries to now sound exactly like "intestine city".
** ''Futurama'' also parodied the pandering variant in the episode ''Reincarnation'', part of which was done in a pastiche of a badly-dubbed 80's anime. Several distinctly Asian landmarks (by which we mean exactly the same one, used repeatedly) were shown with English text directly superimposed over their names, reading things like "Omaha, Nebraska".
* The English dub of the French series ''WesternAnimation/CodeLyoko'' avoids falling into this trap, mostly by removing all spoken references to the show's setting. The animation itself is unchanged, thus keeping the show pretty firmly in France. This particular example is an interesting case, as the show was dubbed ''in France by a French company'' rather than in America.
* ''WesternAnimation/SitDownShutUp'' is adapted from an Australian live action SitCom, apparently with the help of the character designer for ''WesternAnimation/CodenameKidsNextDoor''. If it sounds a bit like ''Series/SummerHeightsHigh'' TheAnimatedSeries it's because both shows share a writer.
* The American AnimatedAdaptation of ''WesternAnimation/StreetFighter'', being a pseudo continuation of the live-action movie, also had Guile as the main character, although later episodes would focus more on the franchise's iconic duo of Ryu and Ken.
* ''WesternAnimation/SouthPark'':
** After years of getting the European French dub, a Québec French dub was recently made, probably with The Simpsons' success in mind. Except in that case, it turned out inferior to the European French, and seemed like it had ridiculous amounts of gratuitous swearing even compared to the original.
*** But Quebec French is SchmuckBait for [[ClusterFBomb ridiculous amounts of swearing]].
** Sega Dreamcast is changed into Playstation in the Polish translation simply because no one there knew what a Dreamcast was.
** "Come Sail Away" was swapped out for "La Cucaracha" in a dub aired on Mexican local TV, while the other Spanish-language dubs used other alternative songs in its place.
** Starvin' Marvin was referred to as "Paco el Flaco" (Paco the Skinny) in the original Latin American dub. Big Gay Al became "Gran Pato Al" (pato being slang for an effeminate gay man).
** In the Taiwanese dub, Kyle's family is Buddhist. Other jokes are changed as appropriate: for example, when learning that the Tooth Fairy is fake, Kyle also asks if it's true that Mainland Chinese live "in hot fire and deep water" , as Taiwanese children learn in school. "They're fine." "Ahhhh!!"
* The same thing happened to ''WesternAnimation/FamilyGuy'', although its quality compared to the European French dub (which was generally disliked in Quebec) is more [[LoveItOrHateIt debatable]]. ''WesternAnimation/AmericanDad'', however, has a similar Quebecois localization that is widely praised.
** An in-universe example in ''Family Guy'' where, Brian and Stewie end up in the Middle East, where a street vendor offers them a movie called ''[[DudeWheresMyCar Dude My Car Is Not Where I Parked It but Praise Allah We Are Not Hurt]]''.
* The earliest case of Quebec localization would be the ''WesternAnimation/TheFlintstones'', where not only were the voices dubbed locally, but many character and place names were changed to make them sound more "Quebecois", even if this made them different from the European French dubs. Fred Flintstone was renamed Fred Caillou (a small rock) in Quebec, while in France he was named Pierrafeu (or "Pierre a Feu", the french for Flintstone). And Mr Slate, the owner of the stone quarry, was cleverly renamed "Mr Miroc", a reference to a ciment company operating in Quebec at the time. The show kept the European French name of "Les Pierrafeux", however.
* Uter, the German exchange student from ''TheSimpsons'' is an exchange student from Switzerland in the German dub.
** But to be fair, the stereotypes the character is based on are not very German but rather [[YodelLand Swiss or Austrian]].
* The Russian dub of ''WesternAnimation/DrawnTogether'' had references to Russian commercials and reality shows inserted into it, replacing some of the more obscure references to American culture.
* The Polish dub of ''WesternAnimation/JohnnyBravo'' replaces Farah Fawcett (in the episode "Johnny Meets Farah Fawcett") with Pamela Anderson, since the former was much more obscure in Poland (back when the translation was made in the late nineties) than the latter, and "Johnny Meets Someone You've Never Heard About" is hardly an interesting title.
** Something similar happened to the episode "Johnny Meets Adam West", which was re-titled to "Johnny Saves Mom", also likely due to West's obscurity in Poland (though in that case only the title was changed, West remained West in the episode itself).
* One Mexican Spanish-dubbed ''WesternAnimation/FamilyGuy'' episode had Jenna Jameson referred to in dialogue as Pam Anderson, as well.
* The following references from ''WesternAnimation/DrawnTogether'' have been changed for the show's German dub:
** In the episode "Spelling Applebee's," references to [[http://en.wikipedia.org/wiki/Tori_Spelling Tori Spelling]] are replaced with [[http://en.wikipedia.org/wiki/Rosie_O%27Donnell Rosie O'Donnell]] and [[http://en.wikipedia.org/wiki/Tim_Allen Tim Allen]]. One reference to ''EllenDeGeneres'' is also replaced with ''JodieFoster''.
** In the same dub of the episode "Little Orphan Hero," [[http://en.wikipedia.org/wiki/Bell_Biv_DeVoe Bell Biv DeVoe]] is replaced with ''MarilynMonroe''.
** In "Super Nanny," Captain Hero's line "Auf Wiedersehen, Frenchie!" is dubbed over with "Vaya con dios, darling!"
** ''ForrestGump'' is mentioned in place of Jose "Daddy Long Legs" Martinez in "The Lemon-AIDS Walk."
** In "Wooldoor Sockbat's Giggle-Wiggle Funny Tickle Non-Traditional Progressive Multicultural Roundtable!," Wooldoor asks Clara, "[[Literature/DavidCopperfield David]] oder [[Literature/DavidCopperfield Copperfield]] (David or Copperfield)?," in which Clara replies, "Copperfield." In the original, he asks her, "[[http://en.wikipedia.org/wiki/Street_magic Street]] or [[http://en.wikipedia.org/wiki/Las_Vegas,_Nevada Vegas]]?," which she gives "Vegas" as an answer.
*** Also, in the same episode, the [[http://en.wikipedia.org/wiki/Ku_Klux_Klan Ku Klux Klan]] is mentioned in place of [[http://en.wikipedia.org/wiki/Denny%27s Denny's]].
** In "Mexican't Buy Me Love," [[http://en.wikipedia.org/wiki/Bell_Biv_DeVoe Bell Biv DeVoe]] is once again replaced, but this time with [[http://en.wikipedia.org/wiki/Pussycat_Dolls The Pussycat Dolls]].
** In the original version of "Lost in Parking Space, Part One," when thinking of names beginning with "Captain," Foxxy lists Cap'n Crunch as one of them. While in this dub, she lists ''CaptainPlanet'' instead.
*** In the same episode, Captain Hero refers to his right hand as his ''StephenHawking'' hand, where he refers to it as his [[http://en.wikipedia.org/wiki/Bob_Dole Bob Dole]] hand in the original. This is due to Dole's obscurity in Germany.
** In "Lost in Parking Space, Part Two," the reference to ''WesternAnimation/InvaderZim'' is dubbed out, and is instead replaced with ''WesternAnimation/SpongeBobSquarePants''.
** [[http://en.wikipedia.org/wiki/Mary_Lou_Retton Mary Lou Retton]] is replaced with ''BritneySpears'' in "Breakfast Food Killer."
** [[http://en.wikipedia.org/wiki/Quiznos Quiznos]] is referenced in the original "Toot Goes Bollywood." But in this dub of the episode, ''UsefulNotes/McDonalds'' is.
* The Italian dubbed version of the ''WesternAnimation/DrawnTogether'' episode "Freaks & Greeks" has the "Seacrest" in Ling-Ling [[UsefulNotes/AdolfHitler Hitler]] [[OsamabinLaden bin Laden]] [[http://en.wikipedia.org/wiki/Ryan_Seacrest Seacrest]] replaced with [[UsefulNotes/BarackObama Obama]].
** In the episode "Mexican't Buy Me Love" in the same dubbed version, one reference to ''JenniferLopez'' replaces the mentioning of [[http://en.wikipedia.org/wiki/Edward_James_Olmos Edward James Olmos]].
* In the Hungarian version of "Little Orphan Hero" on ''WesternAnimation/DrawnTogether'', Captain Hero sings Red Hot Chili Peppers' "Under the Bridge," whereas in the original he sings Five for Fighting's "Superman (It's Not Easy)."
* In the English version of the US Acres quickie following the GarfieldAndFriends episode "Attack of the Mutant Guppies" has the guppies wanting to guest star on MuppetBabies. In the Spanish version, the guppies wish to appear on Sabado Gigante, a long-running Spanish variety show that is almost a century old.
* The Dutch dubs of ''{{Rugrats}}'' and ''AllGrownUp'' changed the setting from the USA to The Netherlands, replacing American cities with Dutch ones etc.
** The same was done initially for the Dutch dub of ''[[PhineasAndFerb Phineas and Ferb]]'' (again with references to Dutch cities, and the Tri-State Area becoming the Region), but this was dropped around season 3 (when they started referring to the Tri-State Area as the Tri-State Area like in the original version, and stated several times that the Flynn-Fletcher family lives in America).
* The Danish dub of the Creator/CartoonNetwork TV series ''WesternAnimation/TheLifeAndTimesOfJuniperLee'' changed several references to America to Danish ones, including references to Jutland, Zealand and other Danish areas.
** The same happened to {{Braceface}}.
* The Québécois dub of ''WesternAnimation/KingOfTheHill'' (''Henri pis sa gang'') places the story in small-town Quebec (Ste-Irène) rather than Texas, making for some odd representations of Quebec (such as warm-weathered and football-crazy). The episode involving former Texas governor Ann Richards simply pretended she was Quebec-based Senator Lise Bacon.
* The German dub of the ''WesternAnimation/{{Animaniacs}}'' song "Hello Nurse" changes her from playing Chopin to playing Brahms.
* An example of a cultural translation within a country: In the DennisTheMenaceUK comic strip, Dennis's friend Pie-Face's TrademarkFavoriteFood is the [[http://en.wikipedia.org/wiki/Scotch_pie Scotch pie]], reflecting ''Comicbook/TheBeano'''s Dundonian origins. In the animated series ''Dennis And Gnasher'', Pie-Face's pies are shown in a pie dish, looking more like English pies.
* ''WesternAnimation/TransformersAnimated'': In the Japanese release, up to three minutes are cut to make way for a longer intro, and live action bookend segments focused on the Otoboto family.

[[folder:Real Life]]
* Happens a lot with regional accents: British English, for example, is often rendered as European Spanish in Latin American dubs.
** The Kansai dialect of Japanese was often dubbed in English as a Brooklyn accent, due to similar stereotypes about the people who speak them.
*** Though the convention seems to have changed to a Texan accent, which still often works due to different nuances in the stereotype.
*** In French, the Kansai-equivalent is usually either the Marseilles accent (or a generic broad "Southern" accent), or the Northern "Ch'ti" accent.
*** In Spanish, they usually go for the Andalusia accent (south of Spain), also due to similar stereotypes. Although that happens more often in translations, and only in fantasy worlds. It's almost never used in dubs nor when the story is set in Japan.
** People with German accents usually get Bavarian (or occasionally Swiss) accents in German dubs while British people have English German accents.
*** Unless they are the stiff Prussian kind, in which case they usually speak in more or less standard German. However, Gert Fröbe dubbed himself in ''ThoseMagnificentMenInTheirFlyingMachines'' with his native Saxon dialect and the German dub of ''Series/HogansHeroes'' has Colonel Klink speaking in a Saxon and Corporal Schultz in a Bavarian accent.
*** Urban types typically get Berliner accents.
**** This, incidentally, is why [[ArnoldSchwarzenegger Ahnuld]] never dubs himself in the German dubs of his movies; his Austrian accent makes him sound like [[WesternAnimation/TheSimpsons Cletus the Slack-Jawed Yokel]] to most Germans.
** This also happens with Arabic, which tends to provide a wealth of accents within the same country, and where the differences in spoken dialect are so big that people often can't understand each other. Since most Arabs understand [[UsefulNotes/{{Cairo}} Cairene]] dialect of Egyptian Arabic, this would be translated as the "standard" dialect of the work; if the movie is American (for instance), a "normal" Midwest accent is translated as "regular" Cairene, a redneck would be given an Upper Egyptian accent, an Englishman Lebanese/Syrian or ([[EvilBrit if villainous]]) Standard Arabic, a ValleyGirl "high class" Cairene or perhaps Lebanese (it's a long story), a [[BrooklynRage New Yawker]] might be rendered as Port Said, or super-working-class Cairene[[note]]Cairo is ''big''--about 20 million in the urban area--so it has lots of dialects.
* People with Southern accents are in Swedish dubs typically dubbed in the Scanian dialect.
[[/note]] etc.