* [[http://www.youtube.com/watch?v=-jUzIxnbkpI This]] Advertising/SegataSanshiro commercial. Apparently there's no rule against ''grabbing a guy off the sideline and hurling him at the ball'' to score a goal for your team.
* In the [[https://www.youtube.com/watch?v=UengULt6t7Q Spock vs Spock Audi commercial]] Zachary Quinto and Leonard Nimoy have a race to the golf course and the loser buys lunch. ZQ in his Audi wins the race but as Nimoy points out "Technically we're not inside yet" and subdues him with a Vulcan neck pinch.
* Underoos brand underwear first got around the virtual taboo about showing a bunch of kids gallivanting in their underwear on TV by calling their product "costumes" instead of underwear.