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->''"As above, so below.''
->''As within, so without."''
-->--'''The Emerald Tablet''', circa 3000 B.C.

->''Smile, darn ya, smile! You know this old world is a great world after all!''
->''Smile, darn ya, smile! And right away watch Lady Luck pay you a call!''
->''Things are never black as they are painted!''
->''Time for you and joy to get acquainted!''
-->--'''[[WesternAnimation/LooneyTunes Foxy]]''', professional MickeyMouse rip-off.

'''''The Secret''''' is a self-help book by Australian TV producer Rhonda Byrne that claims to be able to teach you how to get everything you ever wanted (yes, ''everything!'' Even that!) by simply keeping a positive attitude and performing some simple exercises such as meditation, visualization (basically, using your imagination), and writing about what you want. In the book, the [[TheEponymousShow eponymous]] secret is the "Law of Attraction," which states that a positive outlook on life and positive thoughts will attract positive things into your life, whereas negative thoughts will do just the opposite. A big part of this is [[DaydreamBeliever daydreaming about the things you want and believing they're already yours]].

There's also some {{Technobabble}} regarding Einstein, string theory, and quantum mechanics. Also, there are a lot of personal anecdotes from a bunch of people who are suspiciously privileged (ie, mostly white men).

Optical engineer and Sci-Fi author, TravisSTaylor, recently put out a book titled ''The Science Behind The Secret'' attempting to support The Secret with appeals to authority, noting a long history of similar beliefs, and a terribly butchered reading of quantum physics.

If ''The Secret'' actually works as intended (which it ''might'', at least in the sense that being positive will make you more productive), then it's a real-life MagicFeather. If not, it's just a multi-million dollar franchise which teaches bad values.

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!!Tropes:

* BeethovenWasAnAlienSpy: Several historical figures, such as Napoleon, [[DanBrowned Leonardo da Vinci]], and Albert Einstein, are mentioned to have studied up on the Law of Attraction and mentioned it in their writings (along with more modern, albeit obscure, names who contributed to the book).
* ClapYourHandsIfYouBelieve: How the Law of Attraction supposedly works.
* DaydreamBeliever: What this book wants to turn you into.
* DocumentaryOfLies: A particularly insidious example.
* IWishItWereReal
* LiteralGenie: A metaphor describes the universe as a genie that will [[strike: grant your every desire instantaneously]] consistently give you whatever you think about the most in your life, be it positive or negative. Although for some bizarre reason, it will give you the negative stuff if you so much as give it a passing ponderance, but you have to concentrate to get the good stuff.
* QuoteMining: Used to make it seem as if famous people from the past used "the secret."
* SlidingScaleOfIdealismVsCynicism: Obviously, lies on the "idealism" end of the scale.
* YouAreBetterThanYouThinkYouAre
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