[[caption-width-right:350:Max and Ruby, Ruby and Max!]]
''Max and Ruby'' is a series of childrens books, written by Creator/RosemaryWells. It has been adapted into a Canadian children's cartoon (helmed by Wells), which has aired on NickJr from its 2002 debut to the present day. Production of new episodes stopped for a while around 2007, but the continued popularity of the series led to revived production of new episodes, with five official seasons of the program to date and a [[TheMerch revived merchandise line]].
Max and Ruby are a pair of young sibling rabbits who live in a fairly normal suburb. Their parents are [[InvisibleParents seemingly nonexistent,]] so it usually falls to older Ruby to look after the younger Max. Young Max, however, is a rambunctious troublemaker with a hugely one-track mind--such to the point that in every episode, his dialogue typically consists of [[PokemonSpeak only one word, repeated with a variety of different inflections]]. In over her head, the somewhat controlling Ruby often tries to bend him to her will. [[FailureIsTheOnlyOption And typically fails.]] Sometimes, she even goes so far as to drag Max into her ZanyScheme of the day. It typically works out all right in the end, however, and Max's meddling desire to get what he wants is often strangely beneficial to Ruby's scheming.
* ArtEvolution: The character animation has improved when the show returned in 2009. The characters move less stiff than they did in the previous episodes.
* AdaptationPersonalityChange: Ruby was a DeadpanSnarker in the original books, but became more of a CheerfulChild in the animated series.
* AsideGlance: Max would do this mostly when he does his [[http://maxandruby.treehousetv.com/content/assets/en-ca/characters/max/max2.png devious smile.]] He also does this in the original covers of some of the original Max And Ruby stories.
* AnnoyingYoungerSibling: Max makes this his bread and butter. Of course, he considers Ruby to be an annoying ''older'' sibling in kind.
* AppealToAuthority: Ruby to Max in the "Max, Where Are You?" song from the ''Bunny Party'' stage show. "I'm the big sister, you're the little brother. You know I'm gonna find you, one way or the other."
* BritishRoyalGuard: There's episode in which Max & Ruby visit "Bunningham Palace" and Max attempts to get a smile out of one of these, or their bunny counterpart anyway.
* ChristmasEpisode / HalloweenEpisode: There are at least two Christmas episodes and at least three Halloween episodes.
* ComeOutComeOutWhereverYouAre: Ruby to Max in the "Max, Where Are You?" song in ''Bunny Party''. Her tone of voice indicates that it's SeriousBusiness - she's not in the mood for Max's games.
* CompetenceZone: Strangely, only the Bunny Scouts seem to be fully within it! Grandma is allowed a few, though.
* ControlFreak: Ruby has shades of this, as she is sometimes downright ''obsessed'' with making Max do things her way.
* ConvenienceStoreGiftShopping: In one episode, Ruby wants to buy Grandma Bunny a birthday present, and tries to talk Max out of buying her something ''he'' would want--like candy vampire fangs. However, it's subverted when we find out that Grandma has a sense of humor and likes candy vampire fangs as well as thoughtfully chosen presents.
* DeathGlare: Max often gives Ruby one when she tries to boss him around.
* DeadpanSnarker: Sometimes Max has those moments in the times where he does talk.
** Ruby was also like this in the original books. Especially in the original version of "Max's Chocolate Chicken", where Ruby told Max "Max, you'd have trouble finding your own ears if they weren't attached to your head." this line was removed in the animated series but was kept in the 1991 and 1995 AnimatedAdaptation which was released on VHS. She did become this in the newer episodes when ever Max get's caught doing something.
* DisappearingBox: With Max as the volunteer and Ruby as the magician.
* EveryEpisodeEnding: Ruby gets her happy ending because Max ignores her and gets involved. He literally has the last word.
* ExpressiveEars: They are most likely to be seen on Max.
* FairyTale: A few episodes made in the new season did a LighterAndSofter retelling of classic fairy tale stories such as JackAndTheBeanstalk,LittleRedRidingHood, and TheFrogPrince
* FurryReminder: One episode in the newer seasons had Max and Ruby hopping on all fours.
* FictionalCounterpart: The [[GameBoy "Game Bunny"]]
* FunnyAnimal: Max, Ruby, and all of the other rabbits.
* GenkiGirl: Martha especially in the episodes centered around the Bunny Scouts.
* HappyDance: Max loves doing this.
* HistoricalDomainCharacter: In the book version of "Bunny Money". The book would have an InUniverse version of money. [[http://rosemarywells.com/images/cash-back.jpg Which include bunny versions of famous figures such as MahatmaGandhi and JulieChild.]]
* HMTheQueen: A bunny version of her shows up brifley in one episode that takes place in Bunningham Palace.
* HiccupHijinks: Happens to Ruby in one episode. After spending the entire time trying her friends' cures while simoultaneously fending off Max's attempts to get her to help him find his monster mask... guess what happens when Max finally finds it?
* InvisibleParents: If Max and Ruby have any, they go largely unseen. However, their grandmother is a recurring character. LampShaded in a song titled "Where Are The Parents?" featured in a ''Max & Ruby'' stage show. Yes, this song is a big ParentalBonus.
** It appears as though they have parents as family photos in the backdrop reveal this. However they are never present. (According to the song, "They're on the sundeck just to relax / Not too far from Ruby and Max.")
* ITasteDelicious: Happens in one episode, where Max decides that his guacamole facial mask is tastier than being pretty.
* JustAKid: Max. He's about four and ''constantly'' outwits or outmaneuvers his sister and others; the impression given is that he's often far more clever than he acts.
* KarmaHoudini: Max in episodes that Ruby did not bother him. Given how he screws up Ruby's plans and gets away with it.
* MythologyGag: Ruby's dress in the newer seasons closely resembles her original dress from the original book version of "Max's Chocolate Chicken"
* NotNowKiddo: Max gets this from Ruby quite often.
* ParentalAbandonment: Max and Ruby's parents would apparently rather be sunbathing than looking after their own kids.
* ParentalSubstitute: Ruby often is this to Max.
* PokemonSpeak: He doesn't simply say his ''name,'' but the way Max talks (often saying nothing but a ''single word'' throughout an episode, with multiple inflections to reflect his emotions) is very reminiscent of this.
* RogerRabbitEffect: While no live-action shots are ever seen in the animated series or the actual books. This was only present in the spin-off books called "Baby Max And Ruby" which combines real life objects with the characters.
* RailEnthusiast: Grandma's purchase of a toy train for Max kicks off a four-story train arc.
* RaisedByGrandparents: While never stated, Grandma Bunny ''does'' seem to be the only visible adult authority figure in Max and Ruby's lives.
* RascallyRabbit: Max is an innocent example. He's a scheming tot who regularly gets into mischief, much to his sister's dismay.
* SpinOffBabies: Wells made a couple books titled "Baby Max And Ruby" which shows Max as a newborn baby while Ruby is young child.
* ScoutOut: Ruby and her friends are members of the Bunny Scouts. Yes, they have MeritBadgesForEverything.
* SiblingRivalry: WordOfGod is that the show is supposed to be about the universal nature of sibling relationships, good and bad. While Max and Ruby are often at odds, they generally pull through each other in the end.
* SiblingYinYang: Ruby being the smarter, if more controlling, one; Max is the wildfire.
* ScreenToStageAdaptation: A musical stage show was played in a few states.
* ASimplePlan: Leave it to Max to muck it up. Especially if he's the ''target'' of it!
* SilentSnarker: Max, [[CaptainObvious Natch]], usually toward Ruby depending on the moment.
* SlidingScaleOfAnimalCommunication: Level 1 - only rabbits can talk.
* TagalongKid: Often Max, though at least half the time he'd actually rather ''not'', as he's not interested in whatever girly activities Ruby and her friends are doing.
* TheMusical: Max And Ruby had a few musical stage shows in the past.
** Max And Ruby even had their own stage show at [[SesameStreet Sesame Place]] a few years ago.
* TakingTheBullet: By Ruby at a party in "Max Play Catch", when she leaps in front of a cake or flan- whatever it is to save it from a baseball. Extra points for silent BigNo
* TheQuietOne: Max,Roger,Martha,Morris and Baby Huffington
* ThemeTuneCameo: The theme song often turns up on the in-show radios and speakers.
* VocalEvolution: In the earlier episodes, Ruby's voice sounded high pitch compared to newer episodes where she sounded more mature and older due to recasting. This is most notable when she laughs, while in the older episodes she had a cute laugh while in the newer ones she gives a deep chuckle.
** Max also got a new voice actor, and he sounds more older compared to his previous voice. Since Max was voiced by an actual child.
** For unknown reasons, Rogers sounds younger in the newer episodes when he sounded older in his earlier apperqnces.
** Martha sounds more mature and calm compared to her earlier episodes when she actually talked. She previously had a very high pitch voice.
* ZanyScheme: Ruby has plenty of them, from making fruit-based beauty products to making haunted houses.