* Why do they show an animation not unlike their World Cup intro every time they wrap up their coverage of it? That seems kind of counter-intuitive.
** This is two years later, but I think that's a FIFA requirement. Note that ESPN ran two different intros; the one at the very start of the broadcast is a FIFA thing.
** ^ The NFL does the same thing with all of its games, ESPN or otherwise, so that's probably the case.
* Why the hell do they need an hour long special just to hear [=LeBron=] James say "next year, I'll by playing for OpposingSportsTeam ? That can't take more than 15 seconds
** Because ESPN is hell-bent on pimping him.
** [[OurHeroIsDead They want to show the kids how to drop 2/3rd's of your fanbase]] in only 60-minutes.
** The same reason a game show requires an hour buildup for a two-second elimination announcement. It's hype. Also, ESPN giving inordinate attention to certain athletes is nothing new (a certain message board poster said that it was turning into People magazine)...Brett Favre, anyone?
** [[MoneyDearBoy Because James was willing to pay them big bucks for an hour of airtime.]]
** Also because it was a RatingsStunt. It worked, too, considering that it was the [[http://www.usatoday.com/sports/basketball/nba/heat/2010-07-11-lebron-decision-tv-viewers_N.htm third most-watched program of the year on cable TV at the time it aired]].
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