->''"Marshy--lookit all them TV aerials, stickin' up like branches--a whole forest of 'em. From here to San Diego. And all of 'em waitin' t' hear what I got to say."''
-->-- '''Lonesome Rhodes'''

A roving young reporter (Patricia Neal) brings her radio equipment into a podunk Arkansas jail and falls into an interview with one of the inmates (Series/TheAndyGriffithShow), who proves, probably to his own surprise, to be a naturally charming and charismatic man. Christened "Lonesome" Rhodes, he begins a rocket-fueled ascent from drunken drifter to national media and political powerhouse, changing both of them forever.

Written by Budd Schulberg (based on his short story "Your Arkansas Traveler") and directed by Creator/EliaKazan, this 1957 film's message about the power and danger of media demagoguery is still frighteningly relevant, while Griffith's memorable acting helped him get his start in Hollywood, and is usually considered the finest performance of his career.

In 2008 the film was added to the UsefulNotes/NationalFilmRegistry.

!! The film provides examples of:
* BittersweetEnding: Would likely be a DownerEnding if not for Miller's media savvy analysis accompanying the whole thing; noting that Lonesome will likely be able to revive some of his career, but his days as a powerful icon are over, and while Marsha is still shaken from the ordeal, she is comforted mildly by Miller informing her she only proved stronger seeing Lonesome away.
* CallBack: Lonesome shouting to Marcia at the end of the film is reminiscent of "HEY STELLA!", which makes sense since Creator/EliaKazan directed ''Film/AStreetcarNamedDesire''.
* TheCameo: Numerous real-life media personalities of the era appear as themselves, including Burl Ives and Mike Wallace.
* DeadpanSnarker: Mel Miller (Creator/WalterMatthau), the world-weary head writer for Rhodes' ''Cracker Barrel'' show.
* DeliberateValuesDissonance: Slipped in here and there by Kazan and Schulberg, just to give a somewhat less romanticized portrait of the South than most works at the time; for example, when we first meet "Uncle" J.B., the station manager of KGRK, he's getting his shoes shined by a black attendant that he jovially pats on the head like a dog. Lonesome bringing a black woman onto his show is also treated as a big deal.
* DrivenToSuicide: Averted. Lonesome insists that he's going to jump off the building if Marsha leaves him, but Mel dismisses the threat, since Lonesome is too self-centered to ever kill himself.
* DrunkWithPower: The more attention Lonesome gets, the more arrogant he becomes, culminating in his EngineeredPublicConfession.
-->'''''Cracker Barrel'' Cast Member:''' You really sell that stiff as a man among men?
-->'''Rhodes:''' Those morons out there? Shucks, I could take chicken fertilizer and sell it to them as caviar. I could make them eat dog food and think it was steak. Sure, I got 'em like this... You know what the public's like? A cage of guinea pigs. ''(grins and waves to camera, sarcastically)'' Good night, you stupid idiots. Good night, you miserable slobs. They're a lot of trained seals. I toss them a dead fish and they'll flap their flippers.
* EngineeredPublicConfession: Unbeknownst to Lonesome, Marcia takes control of the production booth to broadcast his speech in DrunkWithPower live over the airwaves. Upon seeing that he is a NiceCharacterMeanActor, his audience and sponsors promptly desert him ''en masse''.
* EurekaMoment: When the director of ''The Cracker Barrel'' grumbles "Oh, if they ever heard how that psycho ''really'' talks!..." as he removes his headphones while Lonesome mocks Senator Fuller and the TV audience, thinking his microphone has been cut, Marcia gets the idea to let the audience hear exactly that: how little Lonesome really thinks of them.
* FromBadToWorse: Rhodes, before and especially after his downfall.
* FromNobodyToNightmare: Lonesome Rhodes begins the film in an Arkansas jail, an alcoholic drifter with little more than the clothes on his back and a guitar. Thanks to his exposure on Marcia Jeffries' radio show and a series of breaks that introduce him to wider and wider audiences, he becomes a powerful political demagogue... and the power goes straight to his head.
* GettingCrapPastTheRadar: In-universe. Part of the rebranding for Vitajex that Rhodes masterminds involves hinting as much as possible for TV in TheFifties that it boosts the male sex drive.
* HitlerCam: Used effectively on Lonesome when he's giving his deranged, drunken speech in his penthouse late in the film, clearly meant to be a DoesThisRemindYouOfAnything nod to Hitler himself.
* InCaseYouForgotWhoWroteIt: ''Budd Schulberg's A Face in the Crowd''.
* ItsAllAboutMe: When Rhodes offers Marcia 10% of his share, she angrily reminds him that it was her idea which was responsible for his stardom, and demands in writing that she be treated as an equal partner.
* LineOfSightName: When Larry Rhodes won't tell Marcia his first name during her jail radio show remote, she spontaneously dubs him "Lonesome", which ends up sticking.
* MaleGaze: The drum majorette scene features numerous shots from what is clearly Lonesome's perspective. Griffith said years later that the direction that Kazan gave him for that scene was to mentally "fuck her" and his lecherous, leering smile was the result. Lampshaded when J.B. catches him with a lingering smile at one of the girls.
-->'''J.B.:''' She's only seventeen...
-->'''Lonesome:''' ''(Composes himself; solemnly)'' She looks like a very sweet child.
* TheManIsStickingItToTheMan: Both Kazan and Schulberg were interested in exploring how this happens and offering a {{Deconstruction}} in this film, showing how anti-establishment rhetoric, even that which, as in the case of Rhodes, originally came from a genuine and sincere place can easily be co-opted and managed by state and corporations for the benefit of the establishment. Schulberg noted that he was inspired by the fact that several famous comics like Will Rogers in TheThirties came to support New Deal and FDR and other legislation through their populist pieces even if privately they disagreed with those same policies and were more conservative than they let on.
* NiceCharacterMeanActor: Lonesome again. Inversely, Griffith in real life was so disturbed by the effects that playing Rhodes had on him, that it was decades before he agreed to play another villain.
* NoCelebritiesWereHarmed: Lonesome Rhodes, at least in his public persona, appears to be something of an amalgam of Will Rogers and Arthur Godfrey. Godfrey had already inspired the similar 1956 film ''The Great Man'', directed by and starring Jose Ferrer.
* NoIndoorVoice: Lonesome Rhodes.
* PetTheDog: The first thing Lonesome does with his Memphis TV show is hold a fundraiser for a homeless black woman. Pretty daring for the DeepSouth during TheFifties! When he hits the big time, his charity fundraisers become more cynical.
* PleaseDontLeaveMe: Said by Rhodes to Marcia several times when she gets sick of his hubris and threatens to walk out of his life; it is not until after engineering his downfall that she has the courage to refuse his pleas.
* PrecisionFStrike: During the climax, after Lonesome has inadvertently told his audience what he really thinks of them on the air, we see the reactions of different viewers, including a group of hard-hatted workmen in a bar. One of whom offers this comment (with the offending word dubbed out, but clearly visible on his lips):
-->'''Workman:''' We'll f______ fix you, Jack.
* RagsToRiches: Rhodes goes from a drifter with one spare shirt and a guitar to his name to occupying the top two floors of a luxurious New York hotel.
* TheReasonYouSuckSpeech: Delivered by Mel Miller to Lonesome following his downfall.
-->'''Rhodes:''' Listen, I'm not through yet. You know what's gonna to happen to me?
-->'''Mel:''' Suppose I tell you exactly what's gonna happen to you. You're gonna be back in television. Only it won't be quite the same as it was before. There'll be a reasonable cooling-off period and then somebody will say: "Why don't we try him again in a inexpensive format. People's memories aren't too long." And you know, in a way, he'll be right. Some of the people will forget, and some of them won't. Oh, you'll have a show. Maybe not the best hour or, you know, top 10. Maybe not even in the top 35. But you'll have a show. It just won't be quite the same as it was before. Then a couple of new fellas will come along. And pretty soon, a lot of your fans will be flocking around them. And then one day, somebody'll ask: "Whatever happened to, ah, whatshisname? You know, the one who was so big. The number-one fella a couple of years ago. He was famous. How can we forget a name like that? Oh by the way, have you seen, ah, Barry Mills? I think he's the greatest thing since Will Rogers."
* RoleEndingMisdemeanor: [[invoked]] In-Universe, after Rhodes' ugly opinions of the audience are leaked out to the public, he quickly loses his endorsement deals. While it's likely he'll revive his career, Miller notes that he'll never get as powerful as he used to be, and will more than likely be forgotten after a while.
* SlasherSmile: Ever expect to [[http://2.bp.blogspot.com/_YoY6DEkZ6-w/TUO5W55dKNI/AAAAAAAABMI/_TcbMS2JA0g/s1600/lonesomerhodes.jpg see one]] from Andy Griffith? Holy ''shit.''
* SnakeOilSalesman: Lonesome Rhodes becomes massively popular as a pitchman for Vitajex, a pill that's basically just a mix of aspirin, caffeine and sugar, which he touts as an energy booster.
* StarMakingRole: For Andy Griffith, who followed this up with [[Series/TheAndyGriffithShow his own TV show]].
* StrawmanNewsMedia
* {{Telethon}}: Goes at least seventeen hours, but a sign held by one of the crippled children shows that it's also a commercial for Lonesome's sponsor.
* VillainousBreakdown: As a result of Rhodes's downfall.