->''"To be honest, [[BitingTheHandHumor I didn't even know I had a network!]]"''
-->--'''Wrestling/JohnCena''', ''Wrestling/{{WWE}} [[Wrestling/WWESmackDown Friday Night SmackDown!]]''

Welcome to the ButtMonkey of American network television.

[=MyNetworkTV=] is a quick-fix "network" created by Creator/{{Fox}} in 2006 to fill soon-to-be emptied primetime slots on their TV stations that were affiliated with Creator/{{UPN}}. As UPN and Creator/TheWB were merging to form Creator/TheCW, it transpired that many UPN-affiliated stations owned by Fox would not get the chance to become affiliated with the new network (though only in locations with WB stations owned by Tribune Broadcasting, which had first dibs under the terms of the merger[[note]]as compensation for not getting a stake in The CW, because Tribune had been part-owners of The WB[[/note]]; had Fox cooperated, some of their other stations could've easily ended up top-choice CW affiliates). In response, Fox decided to [[StartMyOwn make their own network]] out of ''all'' of their UPN-affiliated stations, and furthermore [[TantrumThrowing petulantly]] shunned all mentions and advertising of UPN on those stations until the network's September 2006 demise. Most of the various WB and UPN affiliates that were left behind by the merger also signed-on with [=MyNetworkTV=].

MNTV started off pretending to be a legit network (some stations even changed their callsigns to reflect their new affiliation), airing [[ForeignRemake English-language versions]] of popular Latin American ''[[SoapOpera telenovelas]]'' [[PrimeTimeSoap five nights a week]]. The World Music Awards (which previously set negative ratings records for Creator/{{ABC}} and Fox) was the last remaining program from the network's original schedule, though the music industry's own woes have caused that show to not take place for the last few years; when it did take place again in 2014, the show had major technical and behind-the-scenes difficulties which resulted in NBC not receiving the finished product.

After a year, the ''telenovela'' block faded into the mists. It should be noted that there were also early promises to program imported or adapted programming from Sky in the UK and Creator/{{Fox News|Channel}} to air alongside the telenovelas, but those were thrown aside in favor of the latter. Programming like ''IFL Battleground'' (a failed attempt to turn UsefulNotes/MixedMartialArts into a team sport that eventually got eaten up by UFC), [[LowestCommonDenominator the Ujena Bikini Jam, Hooters pageants]], the Taurus World Stunt Awards, and ''World's Funniest Moments'' filled the void that was left by the telenovelas. Thanks to them and the Fox Reality channel, the nation also suffered through a second run of ''Paradise Hotel''.

The network kept limping along, however. Its first major grab was ''Wrestling/{{WWE}} [[Wrestling/WWESmackDown Friday Night SmackDown!]]'', but the rest of its lineup consisted of {{reality show}}s, stage magic (new episodes of ''Magic's Biggest Secrets Finally Revealed'' were among the network's better shows), the trainwreck that was ''Series/Temptation2007'' (and its' successor, the far superior ''[[TabletopGame/TrivialPursuit Trivial Pursuit: America Plays]]'') and ''Under One Roof'' (a short-lived {{sitcom}} starring [[Music/PublicEnemy Flavor Flav]], which was shot in Toronto while the [[TVStrikes 2008 writer's strike]] went on, so it was unaffected). In September 2009, [=MyNetworkTV=] officially stopped pretending and became a two-hour UsefulNotes/{{syndicat|ion}}ed programming block, similar in concept to the short-lived Creator/{{PTEN}}. It discontinued all original non-syndicated programming that wasn't ''[=SmackDown!=]'' and replaced it with syndicated {{game show}}s, Thursday-night movies, and reruns of ''Series/TheUnit'' and ''Series/LawAndOrderCriminalIntent''. One of its original shows, ''Jail'', got picked up by Creator/SpikeTV.

In October 2010, ''[=SmackDown!=]'' moved to Creator/{{Syfy}} and MNTV became the OldShame of Fox and the network's affiliates, airing repeats of game shows already in syndication (usually in very low-rated timeslots) and other dramas such as ''Series/BurnNotice'', ''Series/{{Monk}}'', and ''Series/WithoutATrace'', which act as {{filler}} for independent stations scared of programming primetime. In 2011, even those pseudo-original game shows were ousted due to them not doing well at all in syndication, with ''Series/ColdCase'' and ''Series/LawAndOrderSpecialVictimsUnit'' rerun nights being added to fill out all five nights.

Many of the network's higher-rated stations (that aren't owned by Fox itself, that is; those stations get a living {{Mascot}} in the shape of the network logo named [[AlliterativeName C. More TV]]) begun to shun MNTV and drop all mentions of it, airing the programming in post-Midnight [[FridayNightDeathSlot death slots]] and instead carrying local programming (such as high school and major-league sports) and news in primetime, as they feel comfortable enough to compete without Fox's lack of help to them[[note]]Tribune has done the same with many of its CW stations[[/note]].

However, most of the smaller markets do appreciate MNTV for what it is: a service offering reruns that attract a constant audience who are quite happy to tune in and, especially in the months where The CW is in rerun hell, can beat that network. It helps keeps the stations' lights on in primetime, because the other option's going back to airing movies. That may have worked when {{Creator/Netflix}}, Redbox and even subchannel movie networks (like Creator/ThisTV, Movies!, and [=GetTV=]) didn't exist, but nowadays, it's a textbook example of lazy programming. In an age when the vast majority of network-affiliated stations tend to brand with the network and either the channel number, the city, or both, with the call letters increasingly an afterthought, [=MyNetworkTV=] also gives them something to brand with that fits the same pattern, with the great majority of its stations, owned by Fox or not, calling themselves "My" something-or-other.

During Cablevision and Dish Network's 2010 disputes over carriage of Fox, most of the pushes were pretty much mentioning everything but the kitchen sink for Fox, FX, and their sports networks, while not one contribution of MNTV was mentioned beyond that it exists (besides lack of research from writers who thought ''[=SmackDown!=]'' was still on it). This probably earned them a StealthInsult when Cablevision announced they put the channels back on, by saying [=MyNetworkTV=] was a channel of "little or no interest" to viewers.

Putting it simply; even for a national broadcast network, its Website/{{Facebook}} [https://www.facebook.com/MyNetworkTV247/ page] had only '''5,000''' likes. One of those "community pages" automatically created by Facebook, normally from Wikipedia pages, has 20,000 likes, with the real page not even appearing in the first results for "[=MyNetworkTV=]". Even the lowest-tier cable networks manage to get more Facebook attention than that.

A dispute with Time Warner Cable in 2013, involving some Journal Broadcasting stations (now with E.W. Scripps) that were MNTV affiliates, had that provider happy to point out that all the network's shows were also on the likes of Creator/USANetwork, Creator/IonTelevision and {{Creator/Netflix}}. To add insult to injury, the network's station in Seattle, KZJO, says on its website it [[InvisibleAdvertising disaffiliated from the network five years ago]], when it airs [=MyNetworkTV=] well after midnight; it has the same respect there as infomercials and the religious series ''Shepherd's Chapel''.

MNTV also has the indignity of being mostly on digital subchannels of big network affiliates in markets as large as Columbus, Ohio (where it's on a subchannel of Creator/{{ABC}} affiliate WSYX)[[note]]Although the same is the case for TheCW in nearby, and similarly-sized, Cincinnati[[/note]], meaning that it often gets left out of TV listings, won't be in HD in many markets, it isn't rated by Nielsen on a regular basis because of its all-repeat schedule, and may not even be carried by a provider because of the lack of any good surrounding programming. In some markets, where the other stations have bought off all the good programming or there's no other stations to carry it, it airs on the same channel as lesser networks such as Creator/ThisTV, Creator/AntennaTV, RTV, and Creator/MeTV. The means the only thing leading into primetime is either an ancient sitcom rerun or a old movie, thus assuring very low ratings. It can even air out of primetime, with some lesser Fox affiliates in smaller markets and independent stations using it as an alternative to program their late night schedule, rather than having to buy sitcoms off syndication. In some cases, it's the only place it can air due to lack of stations in a market.

In 2014, [=MyNetworkTV=] began showing signs of life. The rerun rights for {{Creator/AMC}}'s ''Series/TheWalkingDead'' were bought by the network beginning in the 2014-15 season, a move that was lauded as one of the network's smartest decisions. It's EditedForSyndication, but that might be a good thing depending on how you feel about gore. Not shockingly, its first night airing the show gave the network its best ratings for an evening since the last night ''Smackdown'' aired.

However, starting in September 2015, the network's second flagship, KCOP in UsefulNotes/LosAngeles, moved the network's programming to late night. This was probably done to kill any chance it could steal ratings from sister station KTTV and Fox itself, because it now just airs repeats of entertainment newsmagazines in primetime (it eventually returned to primetime when the ratings were test-pattern low). It met the same fate in Chicago beginning in September 2016, when Chicago's WPWR begins to carry the CW, taking over for WGN, pushing [=MyNetworkTV=] to late night.