'''Caveat lector! major spoilers ahoy! Proceed reading with caution.'''

!Emma Woodhouse
* TheAce: She ''could'' have been this had she been more diligent with her lessons; she's beautiful, intelligent, and talented.
* BreakTheHaughty: It turns out she's not the romance expert she thought she was.
* DaddysGirl: Mr Woodhouse absolutely adores her, and she returns his affection. She takes exemplary care of his physical health, but even moreso of his emotional well-being.
* DeadpanSnarker: She's very intelligent and some of her comments are quite smart ass.
* DrivenByEnvy[=/=]GreenEyedMonster: She is kind of jealous of Jane Fairfax, who is very beautiful and very accomplished.
* HappilyMarried: [[spoiler:To Mr. Knightley, in the end.]]
* IndifferentBeauty: Emma is loveliness itself and "the picture of health". She's easily one of the most handsome heroines in Jane Austen's verse, but she really doesn't care about it. She takes pride in being clever, intelligent and capable.
%% * IWantMyBelovedToBeHappy
%% * JerkWithAHeartOfGold
* MissingMom: Mrs Woodhouse died when Emma was very little and she barely remembers her. Miss Taylor, her governess, substituted her mother emotionally.
* [[MrImagination Miss Imagination]]: She has a vivid imagination. She sees romance everywhere.
* ObliviousToLove: Big time. She doesn't catch on to [[spoiler: Mr. Elton's]] feelings for her until it's too late, and then it takes her the second half of the book to realize that [[spoiler: Mr. Knightley]] is deeply in love with her.
* OddFriendship: With Harriet. They are neither social nor intellectual equals. Emma wants to educate Harriet, and amuses herself by trying to finding her a proper match. She genuinely likes her, though, and Harriet is more for her than just a project. Meanwhile, Harriet is awed that the highly regarded and very beautiful Miss Woodhouse takes an interest with her.
%%* {{Ojou}}
* TheMatchmaker: Matchmaking is Emma's favourite hobby. She insists it's the most superior challenge of mind.
* ShipperOnDeck: She takes credit for helping Mr Weston to court Miss Taylor, though how involved she actually was in the whole matter is unclear (the story opens on the Westons' wedding day). Later she's trying to set up Harriet with Mr. Elton. [[GoneHorriblyWrong This match doesn't end well.]] Later still, she passively supports Frank Churchill and Harriet, though by that time she has learned not to actively meddle.
* SmallNameBigEgo: Her supposed matchmaking skills. She helped to form one successful match.
* SpiritedYoungLady: She's very vivacious, very lively and has an open temper. She loves walking, and she's a good musician and a talented painter. She openly talks about not wanting to get married because she's rich and therefore it would be silly to get married without love.
* SpoiledSweet: At her worst, Emma can come off as a RichBitch (her worst moment is the time when she snubs people of lower social standing, like Robert Martin and his family -- she actually realizes she doesn't treat them quite right, or when she insults Miss Bates) but she's usually an affecionate, caring young woman. She can admit she was wrong and is determined to be better.

!George Knightley
* GentlemanSnarker: He can be sarcastic and ironic, but he always stays a perfect gentleman, even to overbearing people like the Eltons.
* HappilyMarried: [[spoiler:To Emma, in the end.]]
* MeaningfulName: Mr. George [[KnightInShiningArmor Knight]]ley
%% * OnlySaneMan
* ShipperOnDeck: To a much lesser extent than Emma. He supports Robert Martin's courtship of Harriet, while Emma roots for Harriet/Elton.
* TallDarkAndHandsome: He's very attractive physically, described in great detail during the ball.
%% * TallDarkAndSnarky: On occasion.

!Harriet Smith
* DumbBlonde: Harriet is not all that bright, at least compared with the very clever Emma.
* HairOfGoldHeartOfGold: She's a blonde girl with a very soft heart. She's mild and affectionate, though a bit slow and not very clever or reasonable.
* HappilyMarried: Emma tries to invoke the trope for Harriet by finding her a suitable husband. [[spoiler:She ends up marrying her first crush, Robert Martin, and they in all probability do achieve the trope, since the match is based on mutual affection. His family genuinely like Harriet, too.]]
%% * HeartwarmingOrphan
* InnocentBlueEyes: She has big blue eyes, and she's a sweet and naive girl who is happy that Miss Woodhouse befriends her.
* KindheartedSimpleton: Harriet is called silly, unassuming, or a simpleton over the course of the novel. She's not a smart girl, but very kind, mild and meek. Emma believes her good heart makes up for the lack of intelligence and that she would make an ideal wife for a gentleman.
* OddFriendship: With Emma. Mr Knightley in particular think it will be no good for either.
* ParentalAbandonment: There's no knowledge about her background, leaving it open for guessing. Emma's theory is that she might be from a rich gentleman's family. To be fair, it's a good guess, since it's known that ''someone's'' been paying for her boarding school tuition. [[spoiler:She does eventually find her biological father just before she marries. He's a businessman who has done well; pretty much Robert Martin's urban counterpart.]]
* SmittenTeenageGirl: She (in turns) has three infatuations in total. First is Robert Martin [[spoiler:who she eventually marries]], second is Mr. Elton, and third is [[spoiler:Mr. Knightley.]]
* WhatBeautifulEyes: Her most striking feature, according to Emma. She has soft blue eyes.

!Anne Weston nee Taylor
* CoolTeacher: Before she married Mr. Weston, she was a caring and supportive governess to both Emma and Isabella.
* HappilyMarried: Mr and Mrs Weston are very happy together. Everybody can see it, except for Mr Woodhouse, who wishes Miss Taylor had never gotten married and stayed at Hartfield with him and Emma.
%% * OnlySaneWoman
* ParentalSubstitute: To Emma, and to Isabella before she got married. She also becomes a devoted stepmother to Frank Churchill, who clearly adores her.
* SecondLove: She's Mr. Weston's second wife. He's very satisfied with his lot in life, and he seems to adore her. His first wife is said to have been unreasonable and haughty.
* ShipperOnDeck: For a short while she supports Mr. Knightley/Jane Fairfax. [[spoiler: It doesn't even come ''close'' to actually happening.]]

!Mr. Weston
* HappilyMarried: To Anne Taylor.
* LastNameBasis: His first name is never mentioned in the narrative.
* LoveYouAndEverybody: He's extremely friendly with everybody, almost inappropriately so for a gentleman. Emma finds out it's no great compliment to be considered his particular friend and favourite. His intelligence and proper gentlemanlike behaviour save him from being insufferable.
* NiceGuy: Everybody is his favourite and he is a favourite with everybody. He's a happy man most of his time.
%% * ParentsAsPeople

!The Rev. Philip Elton
* AnguishedDeclarationOfLove: Gives a rather unexpected one to [[spoiler:Emma when they are alone in a carriage after the Christmas party. Needless to say, it's completely one-sided. Though the anguish he suffers is more social and economic than emotional, as Emma clearly sees his passion to be for her money and position rather than her person.]]
* GoldDigger: Male example. Mr Knightley saw that in him when he tells Emma that Elton eagerly talked about his sisters being intimate with wealthy ladies.
* HopelessSuitor: [[spoiler:To Emma. Special emphasis on ''hopeless.'']]
* HenpeckedHusband: [[spoiler: He ends up marrying the rich but domineering Augusta Hawkins.]]
* {{Jerkass}}: [[spoiler:After he realizes that he will not have Emma, he starts ignoring her, as far as he can ignore one of the the most important people in the neighbourhood. He openly snubs Harriet at the ball by refusing to dance with her and being triumphant about it.]]

!Frank Churchill
* ChickMagnet: He's very handsome and he knows it. Emma likes him immediately, [[spoiler: and the rather distant and cold Jane Fairfax falls for him really hard.]]
* RomanticFalseLead: Has a bit of a strong flirtation with Emma when he first arrives on the scene.
* HandsomeLech: He's very attractive, playful and charming. But he's also irresponsible and plays double games with everybody.
* HappilyAdopted: PlayedWith. He's not absolutely dissatisfied with his new family; he especially likes his uncle, and he certainly doesn't dislike being the heir of very nice fortune. However, his aunt is a difficult and whimsical woman who influences important decisions. He also dislikes their secluded upper-upper class life style.
* SecretRelationship: [[spoiler:With Jane Fairfax. They're been secretly engaged for ''months'' before TheReveal.]]

!Jane Fairfax
* IllGirl: She has shattered health, which is a family trait. However, she's also depressed and fatigued mentally, which contributes to her physical weakness. [[spoiler:WordOfGod says she died of tuberculosis.]]
* EnglishRose: She has delicate, porcelain-like complexion and she's an elegant beauty. She's devoted to her family, both her aunt and grandmother, and also she's a dear daughter to her adoptive family, the Campbells.
* HappilyAdopted: Her parents both died when she was a girl, and her father's friend Colonel Campbell wished to help her; over time, as she became his daughter's cherished playmate, she grew increasingly regarded as a member of the Campbell family. The narrator says she never knew anything but kindness from her guardians and they provided her with an excellent education. Jane herself always speaks very highly and affectionately of them.
* OrphansOrdeal: She's an orphaned girl, but luckily, she had some loving family left: her mother's sister and mother love her deeply, and her father's friend felt he should help her. He and his wife took her as their own, and she knew nothing but kindness from them and received an excellent education from them.
* ProperLady: Almost ''too'' proper if you ask Emma. She's beautiful, intelligent, accomplished and gentle, and seems to be admired by everybody. Emma thinks she should be friendlier and livelier.
* RavenHairIvorySkin: She has dark hair and dark eyelashes, and her complexion is fair, smooth and delicate without being pale. Everyone, even Emma, regards her as an elegant and beautiful lady.
* SecretRelationship: [[spoiler:With Frank Churchill. They knew each other from London society, and then they were both spending some time in Weymouth, Jane with her family and friends. They belonged to the same social circle and quickly fell in love.]]
* [[invoked]] StopHelpingMe: Her general attitude towards [[spoiler:Mrs. Elton]] who tries to take her under her wing.
* WhatBeautifulEyes: Her deep grey eyes with dark eyelashes and dark eyebrows, described in great detail.

!Mr Woodhouse
%% * BumblingDad
* DotingParent: He absolutely adores Emma, not seeing a single fault in her. He also loves his eldest daughter Isabella and her five children.
* OverprotectiveDad: He's over-anxious about food, sleep, exercise, social gatherings, and pretty much everything else. Emma is quite skillful at masterminding how to arrange things for his comfort while at the same time satisfying her own wants.

!Miss Bates
* TheCaretaker: She takes care of her elderly mother Mrs. Bates.
* DotingParent: She's a Doting Aunt for her niece Jane. She never sees a fault in her; to be fair, Jane is a very good and extremely sweet girl. But the aunt's public adoration of the niece grates on Emma's nerves in the extreme, and possibly annoys other people as well.
* MaidenAunt: She never married, and there is not even a hint in the narration that she might have had a relationship. She takes care of her elderly mother, and her niece Jane Fairfax is her darling girl.
* MotorMouth: She chitchats constantly and according to Mr Woodhouse, she talks a little too fast. Her gossip is mostly accurate, and more important than it appears to be.
* OldMaid[=/=]{{Spinster}}: She never married. Her ordeal is quite hard, because she comes from a respectable genteel family, but after her father's death the family lost their chief source of important income and they are poor.
* PennyAmongDiamonds: She used to be rich, but lost her money before the novel begins; it's said that her father was a vicar in Highbury, but since his death she and her mother have had to shift for themselves. Despite being poor, she is generally welcomed into higher social circles because people seem to appreciate her good nature and honesty. People also know that her background is genteel.
* WallsOfText: Most of her dialogue. It is hilarious, jumping from one topic to another without a much as taking a breath. Emma is sometimes amused by it, but annoyed at times.

!John Knightley
* DeadpanSnarker: Just like his brother, though naturally a bit less mature about it.
* HappilyMarried: With Isabella, Emma's older sister. They have five healthy children and he's a caring father and husband. He's sometimes too snarky with his less intelligent wife, who [[SarcasmBlind doesn't notice]].

!Isabella Knightley
* CoolBigSis: Averted, in that she's basically a younger, female version of her illness-petrified father; Emma, though eight or so years younger, actually fills the role better. However, Emma seems to admire her for having married so well and so happily.
* DaddysGirl: Her father loves her dearly, though he's closer to Emma who is his caretaker.
* DotingParent: Her five children are the joy of her life, and given her youth and the genuine affection of her marriage, there may well be more on the way.
* HappilyMarried: A paragon of feminine happiness. She adores her husband and lives for her five children.
* MissingMom: Her mother died when she was but a young girl. Luckily for Isabella and her sister, their governess was very motherly and caring.
* ProperLady: She's a sweet woman, beautiful, elegant, an affectionate mother, wife, sister and daughter, and a perfect hostess. She quite fulfills the role of "angel of the house" as she never disagrees with her husband.

!The Knightley Children: Henry, John, Bella, George, Emma
* [[CheerfulChild Cheerful Children]]: They are very endearing. They love playing with their Uncle Knightley, they enjoy Aunt Emma's stories, and they delight their grandpapa.
%% * ChildrenAreInnocent
* MassiveNumberedSiblings: There is five of little Knightleys, and the youngest is a baby, so there might be more of them coming.
* {{Morality Pet}}s: Emma is at her best playing the loving aunt to her nieces and nephews. She genuinely loves them and enjoys having them around.

!Augusta [[spoiler:Elton]] nee Hawkins
* TheMentor: Subverted. She ''attempts'' to be a mentor for Jane Fairfax, but Jane doesn't reciprocate. She also fancies herself ''Lady Patroness'' of Highbury and thinks she could and should mentor even the most respectable residents.
* {{Jerkass}}: She doesn't seem to realize how mean she is to most people, and she's blind to the fact that she's less popular with the respectable families in Highbury society than she imagines. She's particularly nasty to Harriet Smith.
* RichBitch: With far less social tact than Emma. She keeps boasting about her wealthy brother-in-law, his mansion house, his gardens, his carriages, his servants etc.

!Robert Martin
* NiceGuy: He's very sweet to Harriet when she spends a few weeks with his family.
* FirstGuyWins: [[spoiler:Of the three men Harriet fancies through the course of the story, he was the first and he gets her in the end.]]
* HappilyMarried: [[spoiler:He eventually marries Harriet, with whom he was in love since the beginning of the book.]]
* OddFriendship: With Mr. Knightley. He's described as a gentleman farmer and Mr Knightley appreciates having him as his tenant a lot. Mr Martin trusts Mr. Knightley and asks for his advice in romantic things.

!Mr. Perry
* OddFriendship: The local apothecary. He's on friendly terms with Mr Woodhouse.

!Mrs. Bates
* ImpoverishedPatrician: She used to be a respectable wife of a clergyman, but lost pretty much everything after the late Mr. Bates died.
* WidowWoman: She's an old widow of former clergyman of Highbury.
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