* ''Series/MagnumPI'', TV show private detective and name of firearms and cartridge. Humorously, the Galician dub was unfamiliar with the acronym for Private Investigator, and mixed it up with the actual surname "Pi," calling him "Magnum π."
* Maxwell Smart of ''Series/GetSmart'' -- done as a parody and pun.
* Sam Axe in ''Series/BurnNotice''
* ''Series/RemingtonSteele'' -- an aversion as she picked the name because it sounded cool.
* In the [[Creator/JossWhedon Whedonverse]], many characters go by interesting or unusual names, such as Buffy, Willow, Xander, Giles (though cool in the USA, is normal in the UK), Oz, Fred ([[TomboyishName a girl]]), Gunn, Pike, Jayne ([[{{Earworm}} "the man they call..."]]), River, Inara, Book, Wash, Jubal Early, Merrick, Kennedy, Spike, Angel, Drusilla, and so forth. This is somewhat justified in that most of these are diminutive versions of rather normal first and last names.
** Specifically, Xander is a diminutive of Alexander, Oz of Osbourne (it's also his last name), and Fred of Winnifred. Giles, Gunn, Book, and Pike are all their last names (first names being Rupert, Charles, Derrial, and [[MeaningfulName Sheppard]]). Spike and Angel are both nicknames/noms de guerre, their real names being William and Liam respectively--being vampires, they've lived so long that they don't really use their old names anymore. Wash is short for Washburne, his surname, and Jubal Early is apparently named after an American Civil War General (Irony who happens to be an ancestor of Creator/NathanFillion). Buffy is usually a nickname for Elizabeth, although it's pretty clear that Joyce cut out the middleman and actually named her Buffy - it's on her [[spoiler: gravestone]].
** Also in ''Series/{{Dollhouse}}'', "Arcane". Also known as Clyde. Not to mention the actives with their cool "callsigns" -- Echo, November, Alpha, Tango, Sierra, Whiskey and... er... Mike. We don't see much of Mike. These nicknames all come from the ICAO/NATO/ITU phonetic alphabet (used mainly by pilots and Western militaries). Each word corresponds with the letter it starts with. So think of all the cool names that were had by Dolls that were not seen or had not been created yet: Delta, India, Lima, Papa, Yankee and Zulu. Not so [=McCool=] names: Charlie, Foxtrot, Golf, Hotel (yeesh), Juliet, Oscar, Quebec, Romeo, Uniform (ouch) and X-ray (debatable depending on your level of nerdiness).
*** The NATO alphabet uses "India" for ''I'' (though Indigo is exceptionally cooler and we should lobby for it) and, for ''Z'', "Zulu" (which even seems more AwesomeMcCoolName than Zebra, really).
* [[WordOfGod According to Rob Tapert]], his original plan was to spell name [[Series/XenaWarriorPrincess Xena's]] name with a 'Z' (i.e 'Zena'), however [[ExecutiveMeddling the network didn't think it was cool enough]], opting instead to spell it with the "much cooler" X.
** The original spelling still made it into the episode "Warrior... Priestess... Tramp":
--> '''Meg''' (one of ''three'' Xena lookalikes in the series, wielding a sword while looking at herself in a mirror): Yeah, I'm Xena! That's Xena with a '''Z'''!
* ''Series/{{Castle}}'' gives us Richard Creator/{{Edgar|AllanPoe}} "Rick" Castle and his daughter Alexis Castle, as well [[spoiler: as the new captain]] Victoria Gates (better known as "Iron Gates").
** Castle's birth name is actually Richard Alexander Rodgers. He legally changed his name because he liked "Castle" better and was a big fan of Poe.
* ''Series/TheMentalist'' also gives us a few; Teresa Lisbon, Kimball Cho, and [[spoiler: former CBI supervising agent]] Madeleine Hightower.
* ''[[Series/BattlestarGalacticaReimagined Battlestar Galactica]]'' has an entire crew's worth of Awesome [=McCoolnames=], starting with William and Lee Adama, Kara Thrace, Karl Agathon, Galen Tyrol, Felix Gaeta, Sharon Valerii, Anastasia Dualla, Billy Keikeya, Diana Seelix (the last being made-up on the spot by Aaron Douglas for a previously nameless character), Gaius Baltar and Admiral Helena Cain. And that's not even counting the pilot callsigns, which qualify for RedBaron territory.
** And of course, the Galactica itself.
* ''Series/AllThat'': Randy Quench, VOLENTEEAH FIAHMAN.
* Alluded to in ''Series/TrueBlood''. While Sookie Stackhouse has an unusual name herself, she is surprised to learn that the first vampire she ever meets has the thoroughly mundane name of "Bill."
* Subverted to the point of parody in ''Series/StargateAtlantis'' with the AlwaysChaoticEvil Wraith ([[NinjaPirateZombieRobot alien goth insect vampires]]) never giving their true names, therefore prompting the human characters to name them generic Earth names in retaliation. Hence Steve, Bob, Michael, Kenny, and, lest we forget, Todd. Most of which are, at some point or other, the series BigBad.
* From ''Series/{{Scrubs}}'':
-->'''Keith:''' How come I don't get a nickname?\\
'''J.D.:''' Not everyone's last name lends itself to a nickname, Keith.\\
'''Keith:''' My last name is '''Dudemeister!'''\\
'''J.D.:''' And what am I supposed to do with that, okay? I'm not a magician!
* Creator/StephenColbert used this to protect the identity of an ex-''[[Series/TheColbertReport Colbert Report]]'' security guard who had been deployed in Afghanistan.
-->'''Stephen:''' His name is [[NamesToRunAwayFromReallyFast Caesar]], but for security reasons I can't show his photo, and [[RuleOfCool for cool reasons]] I will refer to him as [[Film/SpaceMutiny Tank Gunbullet]].
** On one Colbert Report (the one with Jeff Bridges), a name on the ticker of donators was "Ace [=McAwesome=]."
* In Jimmy Kimmel Live's 2010 "Handsome Men's Club" sketch [[Film/TrainingDay Ethan Hawke]] demanded his name be legally changed to ''Handsome Hawke''.
* Frank Cannon from ''Cannon''.
* Detective Robert T. Ironside from ''Series/{{Ironside}}''.
* Kono Kalakaua from ''Series/HawaiiFive0''.
* As the quotes page shows, the cast of ''Series/MysteryScienceTheater3000'' had a ball giving such names to the beefy protagonist of ''Film/SpaceMutiny'', Dave Ryder. The show's Wiki [[http://mst3k.wikia.com/wiki/List_of_Nicknames_for_Dave_Ryder has a complete list]].
** Subverted when one of the names is "Bob Johnson."
** They also mocked an example of this concept mercilessly in the episode ''The Final Sacrifice''. What was the character's name? Zap Rowsdower, for a middle-aged pudgy Canadian man with a mullet.
** Also during ''Hercules Against the Moon Men'', Joel and the bots try to come up with macho names a 'la Alan Steel. Crow chooses "Drake Tungsten", whereas Servo settles for "Ric Drywall." Which is admittedly better than his first choice, "Russ Tyle-Floor;" or any of Crow's suggestions: "Adam Plexiglas," "Nick Pigiron," "Jim J Bullock..."
** The episode ''12 To the Moon'' featured an early version of the Ryder treatment, with an international lunar mission being headed by your standard symbol of '50s American superiority, a muscular blonde idiot. Being completely unremarkable in every other way, Mike and the 'bots saddle him with names like "Dirk Beefbroth," and "Plank Ironchest."
* After Phoebe marries Mike on ''Series/{{Friends}}'', she goes to legally change her last name to his... and instead changes her name to [[HilarityEnsues Princess Consuela Bananahammock]]. She doesn't see what the problem is until Mike threatens to change his name to Crap Bag ("It's easy to remember, just think of a bag of crap.").
* Mike of ''Series/TheYoungOnes'' constantly refers to himself as "Mike the Cool Person"... and then it's revealed that he actually changed his legal name to Mike Thecoolperson.
* Tarquin [[OverlyLongName Fin-tim-lin-bin-whin-bim-lim-bus-stop-F'tang-F'tang-Olé-Biscuitbarrel]], of ''Series/MontyPythonsFlyingCircus'' fame.
** How dare you forget the famous composer, [[OverlyLongName Johann Gambolputty de von Ausfern- schplenden- schlitter- crasscrenbon- fried- digger- dingle- dangle- dongle- dungle- burstein- von- knacker- thrasher- apple- banger- horowitz- ticolensic- grander- knotty- spelltinkle- grandlich- grumblemeyer- spelterwasser- kurstlich- himbleeisen- bahnwagen- gutenabend- bitte- ein- nürnburger- bratwustle- gerspurten- mitz- weimache- luber- hundsfut- gumberaber- shönedanker- kalbsfleisch- mittler- aucher von Hautkopft]] of Ulm?
** "My name is spelt 'Raymond Luxury Yacht' but it's pronounced 'Throatwobbler Mangrove'."
*** Throat-WARBLER Mangrove, you snotty-faced heap of parrot droppings!
**** Alright, stop that, stop that -- it's silly.
** Can't forget about the affable Dinsdale Piranha, and his cruel, sarcastic brother Doug.
** In fact, "Creator/MontyPython."
* Jeff Slade, the stupidly macho-named detective from the shortlived nice-idea-but-appallingly-executed ''Crime Traveller''. As if the character name wasn't bad enough he was also cursed with being played by an ex-soap actor with a charisma bypass - thus making the character even harder to take seriously.
* When Jeremy Clarkson was given the task of designing ''Series/TopGear'''s home-built electric car, he named it the Hammerhead Eagle i-Thrust. However, he also named the prototype: "Geoff."
** His co-presenters Richard Hammond and James May had separately decided as a matter of principle that an electric car should have a rugged name instead of something vaguely smart like "Intelligentsia."
** In another episode, Hammond refuses to believe the actual name of Lamborghini's new chief test driver, Max Venturi, who replaced their old chief test driver, Valentino Balboni. Clarkson jokingly responds:
--->'''Jeremy Clarkson''': You don't need a driving license to be a Lamborghini test driver. Just turn up for the interview, go "Look, I'm awfully sorry, I'm drunk and I'm mad, but I'm called Velociraptor Clint-Thrust!"
* ''Series/SledgeHammer''. Also his father, Jack.
* In ''Series/RedDwarf'' episode "Back to Reality", the crew all hallucinate that they have returned to Earth, and are given new identities. Kryten's name turns out to be "Jake Bullet" and he's a member of the police force. Lampshaded:
-->'''Kryten''': ''Jake Bullet'', Cybernautic Detective. I like that! That sounds like the kind of hard-living flatfoot who gets the job done by cutting corners and bucking authority. And if those pen-pushers up at City Hall don't like it, well, they can park their overpaid, fat asses on ''this'' mid-digit and swivel -- swivel till they squeal like pigs on a honeymoon.
-->'''Rimmer''': On the other hand, "Mr. Bullet," perhaps the Cybernautics division is in charge of traffic control, and you just happen to have a rather silly macho name.
-->'''Kryten''', looking sheepish: Oh yes, that's a very good point, sir. I didn't think of that.
** Of course, this being ''[[RuleOfFunny Red Dwarf]]'', Kryten does turn out to be [[spoiler: a traffic control cop]].
** There's also the droid that Kryten knew, who went computer senile and claimed his name was "Rameses Niblick the Third Kerplunk Kerplunk Whoops Where's My Thribble"
* ''Series/TheAdventuresOfBriscoCountyJr.''
* From ''Series/{{Psych}}'': It is a RunningGag with Shawn introducing Gus with an AwesomeMcCoolName to other people.
-->'''Gus:''' My name is Gus, but you can call me... John Slade.
* [[Series/KamenRiderKabuto Tendou Souji.]] Why is it badass? His name more or less means "He who walks the path of heaven, ruling all".
** Equally badass is his UnknownRival Kamishiro Tsurugi, which means "He who overthrows the gods with the slash of a sword".
* In the Disney series ''Series/SonnyWithAChance'', the snooty star of teen drama "Mackenzie Falls" is Chad Dylan Cooper. He is played by Sterling Knight, which sounds a bit snootier and lot more Badass.
* One of the creators of the ''Series/RobotWars'' contestant [[AwesomeButImpractical Razer]] was named Vincent Blood.
* ''Series/KaizokuSentaiGokaiger''[='s=] Red Ranger is named Captain Marvelous. It's unclear if Captain is his first name, since everyone just calls him "Marvelous". [[BadAss Which]] [[CrazyAwesome he]] [[TheAce is]].
* A ''Series/{{WKRP|in Cincinnati}}'' episode had Jennifer dating a (seemingly) perfect guy named Steel. He says "I think a man's name says a lot about him...What did you say your name was?" to Les...
* ''[[Series/TrueJacksonVP Ryan Laserbeam]]''. No, seriously.
* The titular character in ''Series/CaptainPowerAndTheSoldiersOfTheFuture'' was actually named Jonathan Power. And he held the rank of Captain.
* The ''Clash of the Titans'' round of GoodNewsWeek sees contestants use their names as buzzers. Often they choose cooler names instead. Examples include "Demon Dawg", "Adam Barrington Spencer" and "We'd like some more honey prawns at this table, please!"
* One ''Series/MyNameIsEarl'' episode has Randy and Darnell discussing the Witness Protection Program [[spoiler:after revealing that Darnell was IN the program]], and Randy expresses a desire to be named 'Crash Fistfight'.
* Napoleon Solo of ''Series/TheManFromUNCLE'', who, curiously, almost never uses a pseudonym. You'd think that after a while, THRUSH agents would stop being fooled by Napoleon Solo, Investment Banker. The ludicrousness of the name is {{lampshade|Hanging}}d from time to time: for example, when he has EasyAmnesia and someone tells him who he is, he refuses to believe it.
-->'''Napoleon:''' Nobody's been called Napoleon since the Battle of Waterloo.
* ''Series/BabylonFive'': the Shadows think their name is so cool because it is one thousand syllables long and cannot be pronounced by you puny mortals. Then, the Shadows get surprised and angry that we puny mortals keep on calling them "Shadows."
* [[Series/HowIMetYourMother Ted Mosby]], having met a guy who calls himself TheCaptain, decides to name himself Galactic President Superstar [=McAwesomeville=].
** An earlier episode has Marshall and Lily discuss changing their last name to Awesome upon marriage. They also said plans to name their hypothetical children Totally and Freakin'.
** After conceiving their baby in Barney's bathroom during Irene, Marshall wants to name their son Hurricane Eriksen. Ted and Barney also rename Barney's niece while "bro-parenting" to Hurricane Mosby-Stinson
** The baby's name is [[spoiler:Marvin Wait-for-it Eriksen]] and all the characters find it awesome.
* The Doctor, from ''Series/DoctorWho''.
** And played with in the Human Nature/Family of Blood arc. John Smith dreams of a man called the Doctor- Nurse Redfern says it's a personification of his desire to be a dashing hero. The twist being that the Doctor is his ''true'' self.
** The Eleventh Doctor once aliased as Captain Troy Handsome of [[Series/{{Thunderbirds}} International Rescue]].
** Actually, most Time Lords have cool names. Most notable example: Romanadvoratrelundar, or 'Romana' for short. She'd prefer Fred. The Meddling Monk and The Master also count for this trope.
** '''Stormageddon, Dark Lord of All''', the name that a baby gave himself. His parents call him "Alfie".
** Don't forget [[TheBrigadier Brigadier Sir Alistair Gordon Lethridge-Stewart.]]
** And Captain Jack Harkness, although "Captain Jack" on its own is cool enough! (Even if it isn't actually his ''[[NoNameGiven real]]'' name!)
** A villainous example, might I introduce the Mighty Jagrafess of the Holy Hadrojassic Maxarodenfoe!
*** Or Max for short.
* Played for laughs in ''Series/ICarly'', with the bodyguard in "iSam's Mom". He's a war veteran who only speaks in a growling monotone. He's more than willing to be incredibly violent towards the slightest threat, and he's got a significantly large hole in his leg ''[[NoodleIncident that's not a bullet wound.]] '' His name? Gunsmoke.
* From ''Series/DrakeAndJosh'', we get the amazing psuedonyms Jefferson Steelflex and Alvin Yakitori.
* ''Series/{{Airwolf}}'' seems to enjoy this trope with Stringfellow and Saint John (pronounced Sinjin) Hawke. Also, Dominic Santini, as well as Robert Winchester and Dr. Norris.
* ''Series/TheATeam'' has Bosco Barracus.
** And John Smith.
* The cyberneticist Bruce Maddox from ''Series/StarTrekTheNextGeneration''. The character is a jerkass, though.
* British drama ''Series/TheHour'': war correspondent ''Lix Storm''. (She lives up to it.)
* Magnetic Attitude on ''Series/{{Community}}''. A.K.A. Magnitude.
* ''Series/{{Supernatural}}'': Sam and Dean Winchester. "Like the rifle."
** Taking the cool factor one step further, one alternate universe episode had the brothers as total strangers Dean Smith and Sam Wesson. That's right, Smith&Wesson
* I defy you to tell me [[Series/StarTrekTheOriginalSeries James Tiberius Kirk]] is not an awesome name of awesome even without his rank of Captain.
** And yet in the ''Film/StarTrek'' film, his father George thought "Tiberius" (his own father's name) was a horrible name. In the ExpandedUniverse, it's revealed that the MirrorUniverse Kirk ascended to the throne of the Terran Empire, calling himself Emperor Tiberius I.
* In ''Series/StargateSG1'', one of Earth's early allies was Supreme Commander Thor of the Asgard. Somewhat subverted since Thor is about three or four feet tall and frail. Still an awesome name and it still fits him since his fleet could crush just about anyone.
* ''Series/TheXFiles'', episode [[Recap/TheXFilesS03E17Pusher ''Pusher'']]: Pusher thinks that Agent Frank Burst has a really great name.
* ''Series/TheListener'' has recurring criminal Magnus Elphrenson, described by Mr Bey as "Magnus. Just the name screams ''super criminal genius guy''".
* ''Series/HorribleHistories'' has original AwesomeMcCoolname Peregrine Thoroughgood and a portrayal of real-life AwesomeMcCoolname Jasper Maskelyne in the same [[http://www.youtube.com/watch?v=CBlPEcSuEfQ sketch]].
* On ''Series/{{Cougartown}}'', Bobby assumes the name Ron Mexico, with everyone remarking on how cool the name is.
* In addition to established DC Characters like Victor Stone and Zatanna Zatara, ''Series/{{Smallville}}'' had names like Desirée Atkins, Cassandra Carver, Tempest Grace, Jeremiah Holdsclaw, Sebastian Kane, Sean Kelvin, Curtis Knox, Tommy Lee, Richtor Maddox, and Kyla Willowbrook.
* Badass corporate lawyer Harvey Specter on ''Series/{{Suits}}''. Also, his rival [[AlliterativeName Travis Tanner]].
* The second season of LookAroundYou has Leonard Hatred.
* [[MarriedWithChildren Miranda Veracruz de la Jolla Cardenal]] - not the name so much as the speedy (and accented!) delivery of it. In the later appearances, her recitation of her name was ''always'' met with cheers.
* ''Series/MightyMorphinPowerRangers'' and its Megazords.
* Deliberately invoked in ''{{Andromeda}}'' with the [[NietzscheWannabe Nietzscheans]]. Their names tend to be references to historical or mythical tough guys with the last name usually referencing a historical location or people. For example, Tyr Anasazi is named after a Norse god and a Native American tribe. Gaheris Rhade is named after KingArthur's nephew and a German city, while his IdenticalGrandson Telemachus Rhade is named after the son of [[TheIliad Odysseus]]. A throw-away line in one episode mentions Trance wondering what a Nietzschean mother was thinking when she named her son [[GenghisKhan Genghis]] [[JosephStalin Stalin]].
* In ''Series/KamenRiderGaim'', Ryoji Hase dubs himself Armored Rider Kurokage[[note]]literally, "Black Shadow"[[/note]]; fans made a [[https://www.youtube.com/watch?v=fuHaoL81EQ8 short video spoofing this]], in which Hase calls himself "Masked Rider Super-Awesome The Best" instead.
* Series/VeronicaMars.
* "Tiger" Ninestein in ''{{Terrahawks}}''.
* ''Series/{{JAG}}'': In "Déjà Vu", we learn that when Harm at age 16 traveled to Vietnam, through Thailand and Laos, to look for his father, he was aided by a former special ops soldier named Colonel Stryker.