[[quoteright:300:http://static.tvtropes.org/pmwiki/pub/images/SmilePrecure_6737.jpg]]

->''Twinkling, shining, the light of the future! Cure Happy!\\
The brilliant sun, hot-blooded power! Cure Sunny!\\
Sparkling, glittering, rock-paper-scissors! Cure Peace!\\
Courageous, high-spirited, a clean-cut match! Cure March!\\
Snowing, falling and gathering, a noble heart! Cure Beauty!\\
The five lights that guide us to the future! Sparkle! [[TitleDrop Smile Precure!]]''

The 9th entry in the ''Anime/PrettyCure'' franchise, which aired from February 2012 to January 2013.

OnceUponATime, there was a [[AllMythsAreTrue kingdom of fairy tales]] called Märchenland where all the good characters lived together in harmony. However, one day the kingdom was attacked by the evil characters of the Bad End Kingdom, led by the Evil King Pierrot. At the climax of the conflict, both the Queen of Märchenland and Pierrot were sealed away by each other, leaving the ending to the story unfinished.

Miyuki Hoshizora is a NewTransferStudent who absolutely adores fairy tale books, and hopes that one day she too will live HappilyEverAfter. Her first day gets off to a wild start when she [[CrashIntoHello literally comes face-to-face]] with [[RidiculouslyCuteCritter Candy]], a fairy from Märchenland sent to recover the [[MacGuffin scattered Cure Décor]] that can [[SealedGoodInACan revive the Queen]].

Faced with the agents of the Bad End Kingdom, who seek to plunge humans [[HeroicBSOD into despair]] and [[EmotionEater collect the resulting "Bad Energy"]] to revive [[SealedEvilInACan Pierrot]], Miyuki's belief in standing strong against adversity despite her own fears grants her the power to transform into one of the legendary warriors, Pretty Cure. It's just a shame that no-one told Miyuki that part of being a "legendary warrior" is actually ''[[LovableCoward fighting]]''.

Eventually, Miyuki assembles a complete team of Precure from her classmates:

* '''[[ThePowerOfLove Cure Happy]]''', [[TheHero Miyuki]] herself. Despite her [[CuteClumsyGirl clumsy]] and [[ThisLoserIsYou scatterbrained]] nature, she's always out to find and make happiness.
* '''[[PlayingWithFire Cure Sunny]]''', [[TheLancer Akane Hino]]. An outgoing and HotBlooded volleyball player that is both PluckyComicRelief and DeadpanSnarker. Speaks with [[KansaiRegionalAccent Kansai-ben]].
* '''[[ShockAndAwe Cure Peace]]''', [[TheChick Yayoi Kise]]. A [[ShrinkingViolet timid]] and [[FragileFlower tearful]] girl who aspires to be a manga artist, which means that she thinks that becoming a superhero is both terrifying and [[AscendedFangirl really awesome]].
* '''[[BlowYouAway Cure March]]''', [[TheBigGuy Nao Midorikawa]]. The [[CoolBigSis oldest child]] in a [[MassiveNumberedSiblings large family]], she is held in high esteem by the student body for her soccer skills and natural leadership.
* '''[[AnIcePerson Cure Beauty]]''', [[TheSmartGuy Reika Aoki]]. A [[YamatoNadeshiko tranquil]] and intelligent girl, she is the [[ClassRepresentative representative of her class]] and the [[StudentCouncilPresident vice-president of the Student Council.]]

----
!!''Smile Pretty Cure'' has examples of:

* AbsurdlyYouthfulMother: Ikuyo Hoshizora and Chiharu Kise.
* AdultFear: In episode 42, two of Nao's siblings leave the house while Nao is in charge (as her parents are at the hospital), without telling her. And then while they're in town, all alone, Majorina finds them.
* AllMythsAreTrue: Or at least all fairy tales are in Märchenland.
** Episode 27 has Tengu and Keppas.
* AlwaysChaoticEvil: '''{{Deconstructed}} hard!''' [[spoiler:Being the character that is always hated turned Majorina, Wolfrun, and Akaoni toward Pierrot's side. If you have nothing invested in the world and it always hated you, you would want to destroy it too just to make the pain stop.]]
* AnimeAccentAbsence: Averted in Episode 36; Creator/TetsuyaKakihara plays Brian with a pretty strong accent.
* AnimeHair: As seen on the page image. Cure March is the first Pretty Cure to wear her hair in a TomboyishPonytail and GirlishPigtails ''simultaneously''.
* AprilFoolsPlot: Episode 9.
* ArtShift: The first half of Episode 28 emphasizes shadows, darkened interiors, and character under lighting, all cliches of the ghost stories that were the topic of the episode.
* AscendedExtra: Creator/ChinamiNishimura, Reika/Cure Beauty's seiyuu, had a previous stint as Dark Dream. Now she's voicing a real Pretty Cure.
* BadassAdorable: [[spoiler:Cure Candy]] from Episode 8.
** [[spoiler:Candy herself as of Episode 31.]]
* BadassPrincess: [[spoiler:The Cures' Princess Modes.]]
* BadLuckCharm: Miyuki draws a Terrible Luck fortune on the Kyoto trip, which says "Watch where you step, what you carry and what you eat". HilarityEnsues. For once they do not go into the 'tying it to a tree to get rid of the luck' thing, as the bad luck ends [[spoiler:when the fortune gets turned into the Monster Of The Week and beaten.]]
* BeehiveHairdo: Cure Sunny's hairstyle is close enough.
* BeingEvilSucks: [[spoiler:The Big Bad Three were used to live as fairies in Märchenland. However, due to being fairy tale villains they were disowned, hunted and despised by other fairies. Joker used their negative emotions and brainwashed them.]]
* BittersweetEnding: Episode 48. The {{Grand Finale}}. To wit: [[spoiler:Remember Pretty Cure All Stars DX3's end? The Grand Finale may be just a similar reused scenario, but no less effective, imagine the Smile Precures going through what their predecessors went through when they tried defeating Black Hole last time, except for the Smile Precures against just Pierrot. Less people involved, but no less effective to make you tear out. They get their turn in crying over the possibility of losing their fairy just for one final attack against the Big Bad with the world at stake, and unlike All Stars which kinda ruin the sad moment with happy music, you get to hear all girls bawling at Candy's departure... and instead of still pictures, the bawling is ANIMATED. Of course, the ending also share similar {{Heartwarming moment}} afterwards.]]
* BookcasePassage: Interestingly, the bookcase itself becomes a warp portal with careful moving of the books.
* BookEnds (More than appropriate for a season based off fairy tales. [[spoiler:During TheStinger of the last episode, Miyuki and Candy reunite in the exact same spot where they first met.]])
* BreakingTheFourthWall: Subtly done in the opening by one of Nao's little brothers, Yuuta, who grins upon noticing the camera behind him.
* BreakThemByTalking: Joker attempts this on Reika during episode 43, [[spoiler:using her conflict between quitting being a Cure and disappointing her friends by not studying abroad to drive her into a breakdown and cause her to lose her transformation. It takes the other Cures showing up and confessing that they really don't want her to leave to make her snap out of it.]]
* ButNowIMustGo: Earlier than most Pretty Cure examples. Pop is basically just there to dump some info for the Cures. Then he [[RidingIntoTheSunset flies into the sunset (in his book!)]], back to Märchenland. It's implied that the kingdom is facing a serious threat, requiring his presence; otherwise he would rather stay with Candy.
* ByThePowerOfGrayskull: "Pretty Cure Smile Charge!"
* CatchPhrase: Quite a bit, including things like Miyuki's "[[GratuitousEnglish Ultra Happy!]]", "Happupu~", or Nao's "Straight-up bout!" or Reika declaring that 'Path X' is a hard one. However, the Bad End Kingdom generals have a certain shared one in order to initiate Bad End space:
-->''"The worst possible ending in the world! Be covered in Bad End! Your white future shall be painted black!!" *Bad End space initiated, HeroicBSOD abound, person laughs* "The Bad Energy of *insert relevant infected creature here* will revive the Dark Emperor, Lord Pierrot!!"''
** BorrowedCatchPhrase: Near the end of episode 5, Cures Sunny, Peace and March borrows Miyuki/Happy's "Ultra Happupu~" and said it in tandem.
* CherryBlossoms: These are in the background when the girls discuss about various guys around school that Miyuki might like.
* ChildishPillowFight: During the Kyoto trip, initially Reika resists joining in, till she takes one to the face [[NotSoAboveItAll then its]] LetsGetDangerous mode... the end result ends up spilling a pot of hot coffee on their teacher.
* ChildrenAreInnocent: When Wolfrun, Akaoni, and the Cures are all turned into kids by accident, more time is spent with all 7 playing games than fighting each other. When Majorina shows up to end the fun, even Wolfrun and Akaoni join in on the game of tag the Cures start with her.
* ClarkKenting: Averted for once.
* ClassTrip: To Kyoto in Episode 13, and later Osaka in Episode 14, where the villians coincidentally are going too.
* ColorCodedCharacters: In addition to their color-coded {{Nonuniform Uniform}}s, the girls usually wear street clothes in their designated colors. At their secret base, they even drink out of color-coded mugs.
* ComicallyMissingThePoint: In the ShaggyDogStory episode (listed below) [[spoiler:Miyuki, Akane, Yayoi and Nao were looking at Reika during their remedial class, and Reika concluded that they must be thinking "Don't worry about us, you can go home!". When in truth, they actually meant, "Help us, Reika!!"]]
* CouchGag: It appears that every episode the EndingTheme will start with a different Cure (Happy in Episode 1, Sunny in Episode 2, and so on and so forth).
** It seems to be rotating through five versions, one for each Cure.
*** It rotated through the five versions three times, then repeated Beauty for Episode 16 instead of Happy.
** Peace's Jan-ken-pon is a really good examples of this. The sign changes every episode.
* CrashIntoHello: Miyuki is very GenreSavvy and excited to experience this trope. In the first scene of the first episode, she is LateForSchool and sees a corner; she thinks about this trope, goes full speed into the corner to encounter no one, laments about it for a second, then turns around for a MentorMascot in the face.
* {{Crossover}}: Not a canon one, but the fanartists at Pixiv definitely had a [[IncrediblyLamePun field]] day with the fact that both ''Anime/SmilePrettyCure'' and ''Series/KamenRiderFourze'' had FieldTrip episodes at Kyoto in the same week.
** Also, in Episode 19, it's revealed, not so subtly, that Yayoi's mother Chiharu works for [[Anime/HeartcatchPrettyCure Fairy Drop]]. She even mentions "Kurumi-san", so both series [[WildMassGuessing possibly take place in the same continuity...]]
* CurtainsMatchTheWindow: All five Cures sport this, moreso in Cure form than civilian.
* CutesyNameTown: Rainbow Hills [[note]]Nanairogaoka[[/note]]
* DancingTheme
* DarkestHour: '''Episode 22'''.
** [[spoiler: Episode 47's ending even more so. Just when it seems the ultra forms of the cures seems to defeat Pierrot, he absorbs all the darkness monsters he unleashed into himself and becomes as big as '''[[PrettyCureAllStars BLACK]] [[OhCrap HOLE]]!''']]
* DangerouslyGenreSavvy: Episode 6, Majorina tried to prevent the girls from transforming. Then she attacked them while they were posing AFTER transforming.
** When a MonsterOfTheWeek is defeated, that's the cue for the villain to retreat, right? Well, not in Episode 31. [[spoiler:In Episode 31, Joker actually stays after the Akanbe's defeat to trap all the Cures but Miyuki in a Ball of Neglect.]]
** In Episode 39, the Precures are trapped in the Cinderella world. The Bad End Generals, who appear as Cinderella/Miyuki's stepmother family, use many tricks to prevent a happy end. First, they treat Miyuki even worse than the actual stepmother family do, since Miyuki [[GenreSavvy knows the happy end]], that's why she enjoys taking care of the houshold, at first. Second, they stuck her in a cage and they have already caught the fairy-godmother/witch Yayoi. Later, Wolfrun destroys the pumpkin coach. Then, the three villains scare Prince Reika's party guests away, being the only three party guests before Miyuki arrives. To prevent the midnight part, Wolfrun turns the glass shoe into an Akanbe that runs away. In the following day, they bring a big fitting shoe for Akaoni... that shatters immediately.
* DeathOrGloryAttack: Using finishers will leave the Cures exhausted, justifying why they can only use it once per transformation. This lessens as the season goes on, though.
* DebutQueue: The same general deal as ''Anime/YesPrettyCure5'', only played straighter as there's no additional drama concerning Cure Beauty's debut.
* DependingOnTheWriter: Miyuki's flashback on how she got her optimistic view are different between the TV series and the movie, though the premise is the same; a 'fairy' encouraged her to always smiling so she could have friends. In Episode 44, the 'fairy' came from a mirror necklace given by her grandmother, while in the movie, the 'fairy' is actually the main character in a storybook Miyuki read. It can be chalked up that Miyuki is being a UnreliableExpositor, [[spoiler:as by forgetting the exact circumstance of her meeting with the 'fairy', the storybook character, AKA [[ForgottenChildhoodFriend Nico]], becomes vengeful and it kicks start the movie's plot.]]
* DownerEnding: This is the villains' goal, to give the world a "bad end".
* DullEyesOfUnhappiness: Eating the food of the Bad End Kingdom brainwashes you, and it gives you these.
** [[spoiler: All the Precures got this when Peirrot covered the Precure book with black ink]].
* ElementalHair: Except for Cure Happy, who has pink hair, the others follow pretty standard [[ColorCodedElements colors]] and styles for their elements.
** Cure Happy's hair more closely follows her secondary element.
* ElementalPowers
** LightEmUp: Cure Happy [[spoiler:and Royale Candy]]
*** HeartBeatDown: Cure Happy, though not as obvious as some examples.
** PlayingWithFire: Cure Sunny
** ShockAndAwe: Cure Peace
** BlowYouAway: Cure March
** AnIcePerson: Cure Beauty
* [[spoiler:EleventhHourRanger: Just when we think this season will have no {{Sixth Ranger}}s, episode 47 has Candy becoming Royale Candy, a BarrierMaiden in the vein of [[FutariWaPrettyCure Shiny Luminous]].]]
* [[spoiler:EleventhHourSuperpower: The Precure's Ultra Forms]].
* ExactlyWhatItSaysOnTheTin: The names of most of Majorina's inventions pretty much describe exactly what it does.
* {{Expy}}: The five new Cures have a similar color scheme as the Cures of ''Anime/YesPrettyCure5''. The similarities can be chalked up to having the same character designer (Toshie Kawamura) for both series.
** Candy was often described as [[Anime/HeartcatchPrettyCure Potpourri]] with sheep ears, and Reika/Cure Beauty was constantly compared to [[Manga/MagicKnightRayearth Umi Ryuuzaki]].
** Joker is like a G-rated of [[TheJoker his namesake]] from DCComics. From the in-series perspective, he's also an {{Expy}} to [[Anime/YesPrecure5 Kawarino]]
* ExposedToTheElements: In Episode 6 Miyuki is accidentally sent to the ''South Pole'' in her civvies, and wasn't bothered by the cold... Until she got back to Japan.
* EyeCatch: Normally shows one of the Cures for the beginning side commercial break and Candy afterwards, but in two episodes the commercial end one showed ''[[RuleOfFunny Akanbe]]''.
* FairyTaleMotifs: All over the place. This is more notable with the QuirkyMinibossSquad; each member is based off a fairy tale villain (Wolfrun, for instance, is based off TheBigBadWolf).
* FiveBadBand: Bad End Kingdom.
** BigBad: Pierrot
** TheDragon: Joker
** TheBrute: Akaoni
** EvilGenius: Majorina
** TheDarkChick: Wolfrun
* FiveManBand: For the first time since ''Anime/YesPrettyCure5''.
** TheHero: Miyuki/Cure Happy
** [[TheBigGuy The Big Guys]]: Akane/Cure Sunny (SuperStrength), Nao/Cure March (Super Speed and has a close range upgraded move)
** [[TheSmartGuy The Smart]] [[TheLancer Lancer]]: Reika/Cure Beauty (The [[StudentCouncilPresident Student Council Vice-President]] (thus more likely to take lead if it isn't Miyuki), the smartest girl in school, and a lot more contrasting, serene and graceful than TheHero (who is kind of klutzy))
** TheHeart: Yayoi/Cure Peace
* {{Foil}}: The Bad End Generals to the Cures.
** Wolfurun against Miyuki and Akane. He's a NietzscheWannabe, while Miyuki is hopeful and Akane is passionate.
** Akaoni, TheBrute, and Yayoi, the crybaby of the team.
** Majorina, who specializes in tricks, vs. Nao's adherence to [[CatchPhrase a straight-up bout]].
** And Joker, with his sadism to Miyuki's desire for happiness, and tendency to manipulate his teammates against Reika's role as TheSmartGuy.
* FountainOfYouth: In episode 38, a potion made by Majorina turns the 5 girls, Wolfrun and Akaoni into kindergartners and Candy into a baby. [[spoiler: They turn back to normal 5 minutes before the episode ends.]]
* FourTemperamentEnsemble: Like with ''Anime/YesPrettyCure5'' before, the Smile team also has this among 5 people; but it's done a little differently here: Miyuki is Sanguine, Akane and Nao are Choleric, Yayoi is Phlegmatic, and Reika is Melancholic.
* FracturedFairyTale: Cinderella gets... ''weird'' in episode 39.
* FreakyFridayFlip: Miyuki and Candy in Episode 8.
** MorphicResonance: When Miyuki and Candy BodySwap, not only do [[VoicesAreMental their voices flip along with them]], so do their hairstyles, and Candy's BlushSticker is given to Miyuki.
* FrillyUpgrade:
** "Pretty Cure Rainbow Healing" -- the girls lose their FeatherMotif and gain crowns and a few aditional frills during the move.
** Later, in Episode 23, the girls get the Princess Forms and Princess Candles exclusively for their new attack, Pretty Cure Rainbow Burst.
** And then, they got the Royal Clock, allowing them to use a power-up of the aforementioned attack, Royal Rainbow Burst.
** [[spoiler:As if ''these'' weren't enough, TheMovie has Cure Happy get a third upgrade, Ultra Cure Happy, which takes the "Frilly" part of "Frilly Upgrade" UpToEleven.]]
*** [[spoiler: Which the other cures gain for the final fight alongside Cure Happy against Pierrot in episode 47]].
* FunnyBackgroundEvent: Two during the ending. The first involves Peace falling on top of March, while the second has Sunny volleying a ball right onto Happy's face.
** Peace's variation of the ending adds a third one to the mix. At the very beginning, she {{face plant}}s while skipping away from the camera to join the other Cures, and the next time we see her there's a noticeable red spot on her face.
* GoodWingsEvilWings: [[spoiler: The Smile Precures have little white angel wings adorn their hairs while the Bad End Precure have black bat wings]].
* GottaCatchEmAll: The Cure Decor features as the collectible item this time around.
* GratuitousEnglish: Besides the obvious, Episode 7 has a toy shop which has a sign that says "Stuffed Shop."[[note]]Yes, the period is included[[/note]].
** Despite the SurprisinglyGoodEnglish in Episode 36, a letter later comes that is strangely written in a low level for a native speaker. Could be [[JustifiedTrope justified]] that it was written simply so the recipient could have an easier time understanding it.
* GretzkyHasTheBall: The relay race in Episode 18 has five runners, while normal relay races in the real world have four.
* HairDecorations: All five Cures sport angel wing hair decs and tiaras when transformed. Also, both Miyuki and Nao sport ribbons on their hair in civilian form, as does Candy. Yes, even the MentorMascot gets a turn in this carousel.
* TheHighQueen[=/=]BigGood[=/=]KingInTheMountain: The Royale Queene of Märchenland. She made a HeroicSacrifice TakingYouWithMe after all her Cure Decors are stolen by Pierrot, and is now [[NeverSayDie sleeping]]. [[spoiler:She was expected to wake up when the Cures collected all the Cure Décors, but because Pierrot was revived earlier, instead she grants them the Princess Modes.]]
* HimeCut: Reika/Cure Beauty again.
* HopeSpot: At the end of Episode 21, [[spoiler:it seems like the Cures have accomplished their goal of completing the Décor Décolle and reviving the Royale Queene... When suddenly Joker comes along and steals, not just the last Cure Décor, but also ''the entire Décor Décolle and Candy''.]]
* HowDoIShotWeb: Cure Happy has a hard time using her finisher, and they're still trying to figure out the [[SuperStrength strength boost]] they get from becoming Cures.
** "[[{{Kiai}} KIAI DA! KIAI DA! KIAI DA!]] '''''KIAI DAAAAAA!!'''''"
* HubLevel: The Mysterious Library, where all Book Doors are connected to, and where the Cures decide to set up their [[ElaborateUndergroundBase Clubhouse.]]
* HumongousMecha: Happy Robot with [[MechaExpansionPack Buttlerfly Wings]] and RocketPunch, and the Hyper Akanbes of Wolfrun and Akaoni in episode 35
** CombiningMecha with the Hyper Akanbes of Wolfrun and Akaoni.
* IdiotBall: Candy making a fool of Miyuki in [[FreakyFridayFlip Episode 8]] could've been avoided if they'd claimed she was sick or used some similar excuse to get her out of class.
** Nearly every episode due to an unfortunate oversight in the format of the show, in which the villains always achieve their goal before summoning any Akanbe and the only thing summoning said Akanbe does is allow the Precure to collect a Decor. If they never summoned anything but the blue noses, which don't drop Decors, they would have won by episode 23.
* ISOStandardUrbanGroceries: In Episode 4, Nao is carrying several grocery bags, with a leek protuding from one and a daikon radish from the other, when she encounters the panicking Miyuki on the street.
* {{Invisibility}}: Episode 20 had [[http://www.youtube.com/watch?v=nwJI46XWiSg Miyuki and Akane turn invisible]] due to Candy finding a camara that turns things invisible which was created by Majorina.
** VisibleInvisibility: Types 3 and 5 are demonstrated in the above clip, [[http://www.youtube.com/watch?v=K2Kk9qsuSk4 here]], and [[http://www.youtube.com/watch?v=RQk8-8cLQm0 here]].
* KansaiRegionalAccent: Akane/Cure Sunny speaks like this.
* LateForSchool: The stereotype is [[PlayingWithATrope Played With]] with Miyuki, her introduction is this but lacking the bread aspect and the CrashIntoHello [[GenreSavvy was not where she was expecting]].
* LaughingMad: [[spoiler: Joker during his VillainousBreakdown.]]
* LaughThemselvesSick: Akaoni actually pulls a ROFL (Rolling on the floor laughing) after finding out the Precure have bad luck.
* LettingTheAirOutOfTheBand: Several times, the background music slowly fizzles out, including when [[ButtMonkey Happy's]] attacks fail or miss in the first and second episodes, and when Candy [[EpicFail completely fails]] at explaining the premise of the series in Episode 6.
* LighterAndSofter: Compared to ''Anime/HeartcatchPrettyCure'' and ''Anime/SuitePrettyCure'', this show is more [[RuleOfFunny comedy driven]]. See the CrowningMomentOfFunny page above.
** Though, it still has its more serious moment as noted on the TearJerker section.
* LotusEaterMachine: Joker's Ball of Neglect that appears in Episode 31 and 32. Inside is a CrapSaccharineWorld where you're drowned in endless pleasure, while you're subtly encouraged to care about nothing but your own [[ItsAllAboutMe indulgences]]. [[spoiler:Joker states quite clearly this is the Bad End waiting for the whole world.]]
* LuminescentBlush: Constantly. It's somewhat justified in Cure form as they tap themselves with the Smile Pacts' powder puffs while transforming.
* MeaningfulName: For the first time in a ''Anime/PrettyCure'' series, the meanings behind the Cures' names are explained and discussed.
* ModestyShorts: The triumphant return of the more noticeable bike shorts under the Cures' dresses; ''Anime/HeartcatchPrettyCure'' had these but upskirt shots were needed to notice them.
** Then again, Toshie Kawamura, who was the character designer for ''Yes! 5'' and ''GOGO'', is in charge for this season's designs too, so it's probably some kind of AuthorAppeal.
* MonsterOfTheWeek: '''[[PokemonSpeak AKANBE]]!''' They even come in multiple flavours:
** Red-nosed Akanbe are the standard for the first half of the series, created from the stolen Cure Decor.
** Blue-nosed Akanbe are weaker than red-nosed Akanbe, but as they are not created from Cure Decor, they are immune to the standard {{Finishing Move}}s of the Pretty Cure.
** Yellow-nosed Akanbe seem to share the same traits and strength as red-nosed Akanbe, but like blue-nosed Akanbe are not created from Cure Decor.
** Super Akanbe, made from two Cure Decors, have dark red noses.
** Black-nosed Hyper Akanbe, introduced in episode 31, are made from just one Decor again and can fuse with the Bad End Kingdom generals to give them direct control and boost the Akanbe's power.
* MythologyGag: Many, as of the first episode:
** Cure Happy's pose in the group's final pose is identical to [[Anime/HeartcatchPrettyCure Cure Blossom's]] group pose with Marine and Sunshine.
** Miyuki's transformation into Cure Happy [[http://i44.tinypic.com/2z68sgw.png takes inspiration from transformations from all previous installments]] excluding ''Anime/FutariWaPrettyCureSplashStar''.
*** Yayoi's transformation involves [[Anime/HeartcatchPrettyCure spreading sparkles by using the powder-puff as a tambourine]].
** Candy crashes into Miyuki the same way Chypre crashes into [[Anime/HeartcatchPrettyCure Tsubomi]] and Mepple crashes into [[Anime/FutariWaPrettyCure Nagisa]] when they first meet.
** Akane interupts Miyuki during her self-introduction similar to how [[Anime/HeartcatchPrettyCure Erika]] interupts Tsubomi during her's. Akane is seated in nearly the same location as Erika in her classroom as well.
** #26: One of the candy sculptures is Coffret from ''Anime/HeartcatchPrettyCure''.
** #30: Yayoi talks about one of her favorite superheroes: Taioh Man (Sun Man), who [[SuitePrettyCure Souta]] posed as during a "film shoot" in Kanon Town.
** #33: The title of the movie the girls become actresses in? ''{{Youkai}} [[Anime/PrettyCureAllStars All-Stars DX]]''. Furthermore, the whole episode is a MythologyGag to other Pretty Cure episodes with an [[Anime/FutariWaPrettyCureMaxHeart edo-movie]] [[Anime/YesPrettyCure5 theme]], including a CastingGag with Creator/WataruTakagi ([[Anime/FutariWaPrettyCureMaxHeart Uraganos]] and [[Anime/YesPrettyCure5 Bunbee]]).
*** Akane wears a Jorogumo costume which makes her looking very similar to [[Anime/YesPrettyCure5 Arachnea]].
** #48: [[spoiler: The final battle between Pierrot and the Precure plays out in a way that might remind one of [[Anime/PrettyCureAllStars All Star Precures vs. Black Hole]] and Miyuki turning into a giant version of herself looks like [[Anime/HeartcatchPrettyCure Mugen Silhouette]].]]
* NonUniformUniform: Apparently, Rainbow Hills Middle School is quite lax about uniform rules, as a good portion of the students has a different way to wear the uniform. The Cures are no exception, but take it a step further by having ties of their respective colors.
* NotSoFastBucko: [[spoiler:Joker in Episode 31, in an alarming show of DangerouslyGenreSavvy, simply opts to hang back after the MonsterOfTheWeek is deafeated and the MidSeasonUpgrade revealed, and simply ambushes and takes out four of the five Precure with little fuss while they're busy celebrating.]]
* PantyShot: There is one in Episode 4, but you probably don't want to watch it. [[spoiler:It's Akaoni doing his laundry, which includes [[FanDisservice a gratuitous shot of his underwear]].]]
* PinkGirlBlueBoy: Candy emerges from a pink book; her brother Pop comes out of a blue book.
* PlayingAgainstType: Actor Yūji Mitsuya tends to play comic relief characters, or the young and cute hero. Here, he's [[spoiler:the thoroughly evil Joker.]]
* PummelDuel: Cure Sunny and Wolfrun get into one after the latter goes completely berserk at the thought of losing to the former.
* PsychosomaticSuperpowerOutage: In episode 43, Reika lost her powers as Cure Beauty during a fight with Joker because the latter used the former's conflict between quitting being a Cure and disappointing her friends by not studying abroad to drive her into a breakdown.
* [[spoiler: PsychoRangers: The Bad End Precure created by Joker at the end of episode 45.]]
* RaceForYourLove: Akane does this in Episode 36.
* RidiculouslyCuteCritter: Candy and Pop, though Pop doesn't like being described as such.
* RunningGag: It seems like this universe likes throwing things at [[TheHero Miyuki's]] face.
** Many episodes' plots are kicked off by one of Majorina's newest inventions going missing because of Wolfrun and/or Akaoni, said inventions usually ending up wherever the Pretty Cure are. And she usually runs to the ''same'' police station to ask for directions before finding the invention on the Pretty Cure's hands.
* SeizaSquirm: Miyuki briefly goes through this in Episode 5.
* ShaggyDogStory: Episode 29. [[spoiler:On the last day of summer vacation, the Cures resolve to stop playing around and finish their summer homework. Instead, they're dragged into a theme park world they're ''forced'' to play through all day to escape, and by then it's already too late. Despite the Aesop, they still have to take remedial classes after school for something not their fault]].
* ShoutOut: The way Miyuki pouts everytime she says "Happuppu~" might remind you of [[Anime/OjamajoDoremi another pink-clad Toei main character]].
** #5: "[[Series/KamenRiderDecade We're just passing-through superheroes...]]"
*** Said by Cure Peace, even, thus cementing her {{fanon}} status as a {{Tokusatsu}} fangirl. The line even became [[http://www.pixiv.net/tags.php?tag=%E9%80%9A%E3%82%8A%E3%81%99%E3%81%8C%E3%82%8A%E3%81%AE%E3%82%B9%E3%83%BC%E3%83%91%E3%83%BC%E3%83%92%E3%83%BC%E3%83%AD%E3%83%BC a tag]] on {{Pixiv}}.
** #6: "[[Series/HimitsuSentaiGoranger Gonin sorotte! Go-Pretty Cure!]]"
** #8: The shots in which Majorina proudly announces the (lazily thought of) names for her body-switch rings and their antidote are a reference to [[http://www.youtube.com/watch?v=GO1YcNVNTy8 this commercial]].
*** Also in that same episode, there was a possible shout out to GarfieldAndFriends. In one "Screaming With Binky" short that played before "Attack of the Mutant Guppies" about a diamond cutter, seconds after Binky disrupts a diamond cutter, he sneezes, blowing away the diamond dust. In the Pretty Cure episode, Akaoni blows away the rings with a sneeze. This might have been a shout out to Akaoni's voice actor doing Binky's voice on the Japanese dub of Garfield and Friends.
*** Episode 25 contains another shout-out to Garfield and Friends. Akaoni is the main villian. This is yet again another "Screaming With Binky" shout-out, as in one episode of that quickie, he went to the beach, screamed and disrupted a man building a sandcastle.
** Candy is very similar to another Toei character: Culumon (Calumon) from ''Anime/DigimonTamers''. Not only do they have the same VerbalTic, but Candy has some special power the bad guys want, just like Culumon did.
** #23: The way Cure Happy uses Happy Shower to avoid falling into lava lake is reminiscent of how [[Manga/DragonBall Son Goten]] avoids ring-out during the Tenkaichi Budoukai in Buu saga.
** #35 The face of Happy Robot is more like [[WesternAnimation/TheJetsons Rosie]]. Not to mention the episode basically consisted of seeing how many SuperRobot cliches and shout outs could fit into one episode. The show even gets MasamiObari in as a guest animator!
*** Speaking of Obari, can't forget that Robotaa from the ShowWithinAShow is kind of similar with [[VideoGame/SuperRobotWarsOriginalGeneration Compatible Kaiser]].
** To the Franchise/SailorMoon series, there are the Precure's Princesses Form, the Princess Candle looking just like Sailor Moon's Kaleidomoon Scope, and gaining power from the Pegasus but is really a WingedUnicorn.
** #41 When Cure Peace obtains her Ultra Decor and powers up, her stance and energy field almost mimics the [[SuperMode Super Saiyan]] mode from ''DragonBall''.
* SpecialGuest: Japanese comedy duo FUJIWARA appear as themselves in Episode 17.
* SpoilerOpening: [[spoiler:Aside from the Princess Modes being spoiled in the opening theme, we also see battle footage straight from the opening being reused in Episode 23. And Pierrot's giant hand being reused and mirrored in the final episode.]]
* SpotlightStealingSquad: Invoked by Pop in Episode 33. The girls play in an edo movie with kunoichi Nao as the main character. However, after she's defeated by Jorogumo (Akane) and tries to kidnap Princess Reika, vagabond Pop appears, defeats the villain and goes away, like a lonely samurai hero. Then he tries it to do again, when the girls are trapped by Akaoni's Hyper Akanbe, but he fails, so ''Candy'' saves them. And finally, [[spoiler:he cuts the movie by himself and removes the recorded Precure scenes, and the movie is only about vagabond Pop and the girls are entirely removed, the latter was to preserve the girls secret identity, though]].
* StatusQuoIsGod: Episode 23 was practically a SeasonFinale: all of the Cure Decor are recovered, and all of the major villains (including the BigBad) are fought and defeated thanks to a new SuperMode. Episode 24 reveals that the BigBad was ''not'' destroyed, all of the villains are resurrected, and the show returns to the ''exact same plot'' as before: the villains try to collect Bad Energy to revive their SealedEvilInACan, while the heroes collect the Cure Decor to revive their SealedGoodInACan. The director stated in an interview that this was done because he wanted ''Smile'' to be "simple".
* StoryArc: The [[ClassTrip School Trip]] Arc from Episode 12 to 14 (''see ClassTrip above'')
* StudentCouncilPresident: Reika is the vice president [[spoiler: until episode 37, where she is elected president. Wolfrun, Akaoni, and Majorina got the idea to run after seeing the trope played straight on TV, and turned themselves human to do just that.]]
* SuperMode: The [[EverythingsBetterWithPrincesses Princess Forms]].
** [[spoiler: Now Ultra Forms]].
* TakeAThirdOption: Episode 29, during the game level 5. Wolfrun vs Cure Beauty in a swimming contest. [[spoiler:There's an Akanbe-Shark on Beauty's line, her options are either stare the Akanbe while stuck in place, or jump and swim with the Akanbe hunting her underwater. Solution: Precure Beauty Blizzard the WHOLE POOL (with Wolfrun), then get to the goal by ice-skating.]]
* TalkingIsAFreeAction: The girls have a long conversation towards the end of Episode 9, while Akaoni and the [[MonsterOfTheWeek Akanbe of the Week]] just sit around waiting for them to finish before continuing the fight.
* TeleporterAccident: When your means of instantaneous travel involves imagining the place you want to go to, you probably should not be thinking about penguins.
* [[spoiler: TheMagicGoesAway: This happens to our heroes in the final episode. Though it presumably [[TheMagicComesBack comes back]] in TheStinger.]]
* ThemeNaming: Every Cure name is a word which you make a smile when saying.
** ColourfulThemeNaming: With the exception of Miyuki, all the Cures have last names related to their signature colors.
* ThirteenIsUnlucky: Episode 13, where Miyuki has an incredible streak of bad luck during their ClassTrip to Kyoto.
* ThrowItIn: InUniverse and taken UpToEleven in Episode 33. The Director allows the main cast to go so far OffTheRails that it [[http://www.youtube.com/watch?v=vCYSDWDls9A must be seen]] to be believed.
* ToiletHumour: Rare for a Precure series (unless you count the [[HeartcatchPrettyCure Heart Seeds]] and toilet scenes in episode of Heartcatch and Fresh ), but after drawing a Terrible Luck Fortune a bird flies by and poops on Miyuki's head.
** In episode 10, Majorina says she made a potion from frog farts.
** In episode 38, poop flies out of Baby Candy's diaper when Kindergartner Yayoi trips on a rock.
* TransformationIsAFreeAction: Reinforced in Episode 4 -- Akaoni waited until Peace's TransformationNameAnnouncement to try to beat her at RockPaperScissors (Jan-Ken-Pon). [[spoiler:Peace threw "paper" instead of the expected "scissors"/VSign, much to Akaoni's disappointment.]]
* {{Troperiffic}}: The previous installments had [[Anime/HeartcatchPrettyCure flowers]] and [[Anime/SuitePrettyCure music]], now it's FairyTales, so this is probably inevitable. The characters show various degrees of {{Genre Savvy}}ness. The main character, being an absolute fairy tale {{otaku}}, [[LampshadeHanging lampshades]] and sometimes [[InvokedTrope invokes]] tropes.
* VerbalTic: Candy ends her sentences with "-kuru" (possibly a pun on "Decor"). On the other hand, her brother Pop uses "[[{{Keigo}}-de gozaru]]".
** ''[[InvokedTrope Invoked]]'' by Miyuki when [[ItMakesSenseInContext Pop turns the girls into fairies]]. All the girls but Akane embrace the idea, with some of them continuing briefly after turning back into humans.
* WalkOnWater: The EndingTheme cranks it UpToEleven by having the Cures ''[[DancingTheme dance]]'' on water.
* WingdingEyes: Miyuki and Candy get these all the time. During the Kyoto trip Miyuki pretty much goes though the list with Spirals, [[NonLethalKO Xs]], DullEyesOfUnhappiness and even random scribbles for eyes.
** And in Episode 33, [[http://media.tumblr.com/tumblr_mb7grsEede1qjwx5ho1_250.gif Yayoi gets hearts for eyes]] after seeing [[spoiler:Pop in human form for the first time]].
* WoobieDestroyerOfWorlds: [[spoiler: The three Bad End generals, who are actually fairies from Märchenland. Because they were based on villains of fairy tales, they were hated and treated badly for no reason other than the fact, even if they weren't even doing anything at the time. This gave Joker the perfect chance to change them.]]
* YouGottaHaveBlueHair
* {{Youkai}}: Akaoni is, naturally, based off an Oni.
** #27 implies the existence of {{Kappa}} and {{Tengu}}.
** And we get a whole movie about this in #33, complete with a blue Oni that Akaoni starts idolizing.
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