''"Gotta keep the tan up. It's not a skin color, it's a lifestyle, Brian. You wouldn't know that because you're white as a ghost. You're haunting this house with your whiteness, Brian."Might as well give this a try. No good at writing summaries, need suggestions and examples. While fair skin is usually a common beauty standard around the world, pale skin is usually seen as unattractive in North America and Europe. This wasn't always so (and still isn't for many people around the globe). In ancient times, fair skin was a sign of nobility and tan skin was a sign of the working class, due to outside labor. Great lengths were taken maintain pale skin, including using lead and arsenic based makeup and using parasols whenever going outside. As fashions and lifestyles changed, tanned skin emerged as a new beauty standard sometime in the early 20th century. Tanned skin was a sign that someone spent a lot of time outside cavorting around and had money to spend to visit exotic sunny locations. Pale skin is now associated with people who don't do outside and get enough sunlight and sickness. Usually this trope is Played for Laughs at the expense of someone's "whiteness." This still does carry Unfortunate Implications for people who are naturally fair-skinned, however the pale are still Acceptable Targets for many. See also Eerie Pale-Skinned Brunette and Evil Albino. Contrast But Not Too Black.
Stewie Griffin, Family Guy