Any character, no matter how tough or macho, will wince when their wound is treated.
"A man will show no pain while taking the most ferocious beating but will wince when a woman tries to clean his wounds."Maybe a soldier has shot his way through an entire army without complaint. Maybe an Adventure Archaeologist has been through a trap-filled tomb while constantly making wisecracks. It doesn't matter, when the action is over and their wounds must be treated, they will wince the instant a bandage or cotton swab soaked in antiseptic touches them. Could be seen as Truth in Television, since the body becomes more sensitive to pain once the adrenaline rush (that would often accompany an Hollywood-style action situation) dries up. Usually happens during an After-Action Patch-Up. Often a Minor Injury Overreaction. A Sister Trope to Afraid of Needles. Anime and Manga
- Rurouni Kenshin has Sanosuke beaten up, (and he gets beaten up pretty often,) but one episode has him wincing in pain when his wounds and being washed and cleansed.
- Subverted in The Fifth Element: Ruby Rhod is nothing approaching macho, but definitely winces when his wound is treated, and shrieks "What's the matter with you?! That hurts!"
- Subverted in Hellboy II: The Golden Army when Liz treats the title character for a scratch on his cheek. He winces before she starts dabbing at it with cotton, at which point she tells him she hasn't started yet.
- Marion gets frustrated trying to treat Indy's wounds in Raiders of the Lost Ark thanks to this. This is after the poor guy got the crap beat out of him by a Giant Mook, shot in the shoulder, beat up again by a different mook including being punched in said shoulder repeatedly, dragged behind a truck, and then had Marion inadvertently hit him in the chin with a mirror.
- Averted when Dalton goes to the ER to get his wounds treated in Road House. After all, "pain don't hurt".
- Kyle Reese in The Terminator winces when Sarah binds up his gunshot wound.
- Durarara!! subverts this hard with Heiwajima Shizuo. While he already was established at having such superhuman physical capabilities that almost nothing could actually endanger his life, the end to episode 22 makes it seem as though he actually has been seriously injured, by way of multiple gunshots. However, we find that in episode 23, he has walked all the way to Shinra's apartment unaided with little difficulty; he then claims that at first, he hadn't even noticed he'd been shot until he saw the blood, merely thinking he slipped and fell in the rain. The specific trope's subversion comes into play as Shinra is removing the bullets from his wounds and bandaging them up: he shows no indication of being affected by it at all, and in fact berates Shinra while he's operating on him, demanding that he hurry it up so he can go and get his revenge. That's just how he is...
- Subverted in InCryptid. Dominic winces before anybody touches his injury because it's worse than he thought. When the injury is actually touched, there's no wincing because of natural painkiller/anasthetic.
- In the Warrior Cats series, a lot of characters tend to wince when herbs are applied - even if moments ago they claimed they're fine and don't need any.
- Family Matters: Eddie comes to Aunt Rachel's restaurant bruised and bloodied after being beaten on by a gang. Though unfazed by his wounds, he replies, "That stuff stings!"
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