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7->''"Posers! I hated Zoidberg before it was cool."''
8-->-- '''Bender''', ''WesternAnimation/{{Futurama}},'' "A Taste of Freedom"
9
10The {{hipster}}'s mantra. There's only one thing worse than people not watching your favorite show: people actually watching your favorite show.
11
12You'd think that your favorite artist making it big by reaching Stage 5 of the FandomLifeCycle would be something to celebrate. To certain segments of the fandom, however, a wide fanbase only means that the media in question has "gone commercial" and "sold out." This results in a subsection of both FanDumb and UnpleasableFanbase.
13
14Sometimes a valid complaint -- fans might call foul when a previously creative artist starts PanderingToTheBase or watering down their work to appeal to the LowestCommonDenominator. Fame can also have a bad effect on the artist's attitude -- if they don't become a [[SmallNameBigEgo complete egomaniac]] who [[DearNegativeReader treats fans like dirt]] and [[AcquiredSituationalNarcissism turns their back on the scene they became famous in]] [[InWithTheInCrowd for a newer, more famous crowd]], they might become [[ArtistDisillusionment disillusioned by fame.]] Or they could [[ExtremeDoormat try to tie themselves in knots to please the]] UnpleasableFanbase [[ExtremeDoormat in such a way that they forefit any residual respect from the fanbase.]] On a practical level, more popular live shows may require bigger, less intimate venues -- shows known for energy and spontaneity may move towards a heavily produced and choreographed live show. Low budget works known for cheesy effects and bizarre plots might switch to a slicker, more commercial style and "safer" plots, while EnsembleDarkhorse characters may be excessively milked and/or {{Flanderized}} into shallow parodies of themselves -- see also TheyChangedItNowItSucks.
15
16This is usually a side-effect of the NewbieBoom and GatewaySeries tropes. If the work or creator suddenly becomes "mainstream" or more popular, there's a chance that the newcomers would have contrasting opinions with the older fans who were there when the fanbase was still "niche".
17
18Big fandoms tend to attract [[MisaimedFandom Misaimed Fans]], and bring along a lot of FanDumb. Sometimes these [[NewbieBoom newer fans]] are rabidly devoted, even starting fights with older fans or people who don't like the work "enough". Sometimes, the newer fans might complain about certain aspects of the work that older fans have already been accustomed to. Tensions also rise when the new fans represent a [[PeripheryDemographic demographic shift]] in the fandom. More subjectively, popular fandoms are more likely to be subject to HypeBacklash if reality cannot possibly match the hype. (See also WolverinePublicity, when a fandom is just plain overexposed.) This attitude can also contribute to {{Fandom Rivalr|y}}ies if a work becomes popular at the apparent expense of another, as fans of the latter work [[FanHater may become resentful towards fans of the former]] and blame them for their favored work not receiving the attention and success it deserves.
19
20Of course, a lot of the tension is just snobbery -- original members of a small fandom feel less special when their exclusive club is open to the masses. Some also seem to believe that artists should work and create art [[DoingItForTheArt solely for the sake of art]], with no consideration for things like [[MoneyDearBoy paying rent]].
21
22A variant of that is "It's Popular, '''so''' it Sucks" -- when people unfairly criticize something on the sole basis that it's popular, mostly because they want to appear "unique" or "edgy". In some ways the inverse of QualityByPopularVote.
23
24Sometimes this perception can be a bit of a fallacy -- high profile works are more prone to being picked apart by critics, while small creators are looked on more favorably or even immune to criticism.
25
26Compare PeripheryHatedom, who never liked it in the first place. See also DarthWiki/RuinedForever, FandomLifeCycle, and PopularityCycle. Contrast ComplainingAboutPeopleNotLikingTheShow. When musicians hold this opinion for one of their own songs, it's a BlackSheepHit.
27
28----
29!!Examples
30
31[[foldercontrol]]
32
33[[folder:Anime and Manga]]
34* ''Manga/{{Akira}}'' has managed to avoid this fate, despite that most people are actually familiar with the old dub ([[http://canaaadaaaa.ytmnd.com/ "KA-NAY-DAAAAAAAAAAAAHH!!!"]]) that, strangely, neither Otomo or Macek themselves agreed with. If anything, the only It's Popular Now It Sucks that Akira is getting is the 2001 redub, which you would ironically ''think'' would be better received. (More thorough translation, they actually ''know'' how to pronounce Kaneda's name, and the fact that the 80s dub got a PG-13 rating thanks in part to the AnimationAgeGhetto while the 2001 redub is rated R...)
35* ''Literature/{{Anpanman}}'' suffered hatedom as seen across [=YouTube=] videos. It's likely due to the shame from the older adolescent anime fans who want to redirect its popularity among others to other mainstream anime series.
36* ''Manga/AttackOnTitan'' began as a humble manga with a cult following, that sometimes suffered from iffy artwork. Over time, it emerged as a SleeperHit and with the airing of the anime has become one of the most popular series around. The resulting explosion in the fandom, as well as conflict between anime-only fans and manga fans has resulted in plenty of HypeBacklash and this trope.
37** Levi Ackerman gets a bit hate for his over-hyped state and the fact that he even got his own spin-off manga.
38* ''Manga/{{Berserk}}'' strangely is a more complicated and actually sympathetic case of this. Originally the series was nichest of niche mangas being fairly well known in Japan but much less popular in the west barring the [[Anime/Berserk1997 1997 anime]] (which aired before many Gen Z anime fans were even born). The ''Berserk'' series however managed to turn into a SleeperHit thanks to getting more coverage with the ''Anime/BerserkTheGoldenAgeArc'' films, several video games, an infamous [[Anime/Berserk2016 2016 anime]] and Guts showing up in the popular [=YouTube=] series ''WebAnimation/DeathBattle'' Not to mention the critically acclaimed ''VideoGame/DarkSouls'' series openly drawing influence from it. This well deserved newfound popularity nevertheless generated immense NewbieBoom with newer fans dragging ''Berserk'' and its very dark material into the mainstream eye — which as you can imagine wasn’t particularly pleasant for those quite sensitive to its often extremely disturbing content (everything from rape, paedophilia to unborn babies getting mutated by demon seed) and while the manga still has great beauty and nuance to it, that softer appeal was drowned out by the amount of fans glorifying the violence and stomach churning elements of it. It’s no surprise that certain people are simply just turned off by it and bash the series as seemingly grotesque and edgy spectacle. Since the author Kentaro Miura’s tragic passing however the negativity towards ''Berserk'' has drastically lessened with far more people declaring it a masterpiece of art and storytelling, despite obviously not being a story for everyone.
39* ''Manga/{{Bleach}}''. There was once a time when it was a niche shonen series, and was only known by people who read scanlations from a popular scanlation site. Back then, any and all feedback were about how frickin' awesome it was, and how it's a shame that it's so obscure and no-named. And ''then'', it got big. It's amazing how many countless people (including the fans who liked it back when it was small) have changed their tone to "I hate ''Bleach'', it sucks because it's popular."
40* ''Manga/DeathNote'' fans are not too thrilled about their series being dubbed, not so much out of fear of the dub's alterations [[TranslationStyleChoices (as there are very few)]] as fear that the series will be ruined by an influx of people who watch Creator/AdultSwim. Dub argument aside, ''Manga/DeathNote'' in general has fallen victim to this. Back when it was new, ''Death Note'' was the greatest series in years, all the cool kids liked it, and making references to ''Death Note'' was the best way to flaunt your otaku elitism. Then the anime came along and ''Death Note'' became super-popular, and so now the trendy thing among the otaku elite is bashing it and making fun of all the stupid ''Death Note'' fanspawn.
41** It doesn't help that the second segment of ''WesternAnimation/TheSimpsons'' episode "[[Recap/TheSimpsonsS34E6TreehouseOfHorrorXXXIII Treehouse of Horror XXXIII]]" is a ''Death Note'' parody, right down to it being {{Animesque}}.
42* ''Manga/DragonBallZ'' befell this wonderful fate during the late 1990s and early 2000s. Arguably one of the things that got anime into the mainstream, within five years or so it was very popular to bash it horribly. Nevertheless, the show has regained much of its popularity with a new generation of fans to the point when ''Anime/DragonBallZBattleOfGods'' premiered in 2013 it [[WinBackTheCrowd was so well received]] that it got [[Anime/DragonBallZResurrectionF a sequel in 2015]] (which did even better than ''Battle of Gods'') and a [[Anime/DragonBallSuper TV series the same year]] (which is constantly in the top 10 in Japan). The return of Creator/AkiraToriyama also brought back many of the last generation of fans.
43* Some fans of the ''Literature/HaruhiSuzumiya'' LightNovels did not take it kindly when their semi-obscure books were gonna be adapted into an anime and bring in new fans who never even heard of the books. Some of those fans also got pissed when it became a surprise hit and a CashCowFranchise.
44* Many fans of ''Webcomic/HetaliaAxisPowers'' were displeased by the [[NewbieBoom influx of new fans]] brought by the successful anime adaptation. (Funnily enough most of them started complaining when the fandom was already ''huge''.)
45* There was once a time in which ''Manga/InuYasha'', as well as every Creator/RumikoTakahashi series, had a fanbase that was free to exist in public. But then, they became popular - Immediately, saying you like a Takahashi series nowadays, ''especially'' ''Manga/InuYasha'' is tantamount to SuicideByCop.
46* ''Manga/JoJosBizarreAdventure'' is a rather infamous, [[GermansLoveDavidHasselhoff Western-only]] example of this. Prior to the AnimatedAdaptation of ''[[Manga/JoJosBizarreAdventurePhantomBlood Phantom Blood]]'', the franchise was relatively unknown to the United States outside of those who learned of it through any combination of the first print run of the ''[[Manga/JoJosBizarreAdventureStardustCrusaders Stardust Crusaders]]'' manga, [[VideoGame/JojosBizarreAdventureHeritageForTheFuture a Capcom fighting game]] and a couple {{O|riginalVideoAnimation}}VAs also of ''Stardust Crusaders'', English {{Scanlation}}s of the manga, and [[MemeticMutation memes]] that have spawned from all of this material. The anime series by Creator/DavidProduction in TheNewTens caused an ''intense'' NewbieBoom for the franchise in the United States that has only gotten bigger and bigger as each part is adapted. This has finally allowed ''[=JoJo=]'' to be fully-known as a flagship {{shonen}} franchise in the country, but that also means that it has become another target of ridicule and HypeBacklash that shonen series are known to get. The combination of a BrokenBase that usually consists of fans that came before the anime series [[NoTrueScotsman and hates anyone that didn't or doesn't learn about the franchise through its manga]] versus the fans that came after the anime premiered, the fanbase having an aggressive and often one-sided FandomRivalry with any other modern shonen that may have also suffered from this trope (such as ''Manga/MyHeroAcademia'', and ''Manga/AttackOnTitan''), and [[DiscreditedMeme the overuse and overexposure of the series' memes]] (most notoriously, claiming that something that very barely or vaguely resembles something from the franchise is a deliberate "[[ShoutOut JoJo Reference]], or making the same claim about things (especially songs) that were ReferencedBy ''[=JoJo=]'' itself") has made onlookers weary of wanting to get into ''[=JoJo=]'', and having some fans regret ever enjoying the series out of fear of being compared to either the older, more [[NoTrueScotsman entitled]] part of the fandom, or the younger, more naive fans that came from the NewbieBoom. Some Western fans are even wishing that the franchise remained relatively-obscure in the West as it was prior to TheNewTens just to avoid being accused of this trope.
47* Character example from ''Manga/KenganAshura'': Gaolang Wongsawat, the [[RedBaron Thai God of War]], has a massive fanbase due to the series having a large readership in [[GermansLoveDavidHasselhoff Thailand]] and South East Asia. His rabid fans' tendency to overstate his power level, and their general obnoxiousness, has caused many readers who would otherwise be fine with him to start actively disliking him.
48* ''Manga/MyHeroAcademia'' is another flagship {{Shonen}} series that gained its fame starting in the middle of TheNewTens, and being claimed as among the best anime series of that decade that gets more popular with each passing season. So it was only a matter of time before the series would suffer HypeBacklash due to its popularity and prominence.
49** On a character-related note, this is how some fans (and especially his haters) feel about [[HairTriggerTemper Katsuki Bakugo]]. It's gotten to the point that they dislike him not because he is a {{Jerkass}}, but because of annoyance and fatigue over him continuously winning first place in the popularity polls at the expense of characters they personally prefer.
50* ''Anime/{{Naruto}}'' has fallen subject to this due to it being one of the best selling manga in history, and the anime series is probably the most popular and well-known in the world. The series has been consistently popular all over the world for almost two decades, having multiple video games, merchandise and movies. Naturally, some people are taken aback by the show's popularity and call the series overrated. Not to mention the rather toxic fanbase (despite not being as bad as the Dragon Ball fanbase) having tons of fights with each other and other anime fanbases, and the fanbase having tons of little kids due to the series popularity.
51** On a character-related note, like Bakugo, this is how some fans and haters feel about Sasuke Uchiha, for similar reasons to Bakugo.
52* ''Anime/NeonGenesisEvangelion'' suffered a lot of HypeBacklash from [[HumongousMecha mecha]] fans over the years, though in a pretty unique example this isn't directed towards the show itself but rather towards the incredibly vocal elitists within the fandom that somehow managed to popularize the incredibly hypocritical opinion that all other mecha shows are nothing but [[MerchandiseDriven toy commercials]], while Evangelion has ''story'' (in fact ''Eva'' is just as driven economically, if not more than the average for a mecha, by all the models which the fandom eats up like hotcakes)
53* Even the most popular manga, ''Manga/OnePiece,'' has fallen subject to this. It is the best selling manga in history and the third best selling comic book of all times. It's also been consistently popular all over the world for almost two decades. Naturally, some people are taken aback by this popularity and consider the series overrated.
54** Character examples include Luffy, Zoro, Sanji, Ace and Law. Once upon a time these characters were obscure compared to their {{Shonen}} forebears like Goku and co but now they’re much more popular and that comes with a lot of dislike and accusations of over-hype. Zoro in particular has a massive fanbase that are sadly known for considerable toxicity which inevitably leads to people in and out of the community disliking the swordsman for it.
55* ''Webcomic/OnePunchMan'' started out as a webcomic with a decent number of fans, and gradually began growing when it was officially made into a manga, but its popularity truly exploded when it was made into an anime, attracting even several non-fans. However, the large number of people naming it as "best anime of the year" and the limitless amounts of fans who say "[[MemeticBadass Saitama could defeat x]]" in versus topics has ended up leading to a large amount of haters of the series as well, and this combined with HypeBacklash has made several people now want to skip it altogether.
56* It is highly recommended you never tell a hardcore ''Manga/OsomatsuKun'' fan that you started [[SequelDisplacement because]] [[NewbieBoom of]] ''Anime/OsomatsuSan'' if you truly value your safety.
57* ''Anime/PuellaMagiMadokaMagica'' takes MagicalGirl shows and adds a toxic dose of DarkerAndEdgier. It's also animated by Creator/StudioShaft. Its popularity exploded even while it originally ran in 2011 and only more so after it came out "shafted" on Platform/BluRay and got story expansions in the form of manga, [=CDs=], and movies - only to create a massive {{Hatedom}} that exists on near-exclusively this trope here. The general debate about the anime usually dealt with its overall style, with fans classifying it as a {{Deconstruction}} and basically everyone else suggesting otherwise.
58** The popularity of ''Madoka Magica'', along with ''Anime/PsychoPass'' and Creator/{{Ufotable}}'s adaption of the ''Literature/FateZero'' light novels, made Creator/GenUrobuchi a highly recognizable name to otaku. [[BrokenBase Fans introduced to his works through these three works conflict with his older fans]], the latter group states he hasn't made anything good since ''VisualNovel/SayaNoUta'' (a Urobuchi-written Creator/{{Nitroplus}} visual novel from 2003). At least a small portion of his fanbase feels that these newbies often ignore the writer's pre-2011 works as much as his style. A VocalMinority of anime/manga fans opposes Urobuchi's works for being dark, expensive, overrated, and popular, with general negative criticism going to both Urobuchi and ''Madoka''. Urobuchi's haters are dismayed when they see any indication of his involvement in any projects, resulting in HypeBacklash. There exists the possibility of a fan quickly growing tired of anything related to his works as a result of discovering information about his popularity boost, but that has occurred less frequently since the ''Madoka'' craze ended.
59* ''Manga/RanmaOneHalf'' may get a free pass - if only because it was more comedic and not so much plot-driven like some of her other manga. Likewise, ''Manga/MermaidSaga'' sometimes gets a free pass too.
60* ''Literature/ReZero'' is the most vivid example of this after the Titans Attack, when EnsembleDarkhorse Rem suddenly gained wild popularity, which along with a series of unexpected turns and TakeThat made the series incredibly popular. As a result of this, the show received an incredibly huge HypeBacklash at the expense of people who tried to interpret in a negative way almost any little thing in the work to prove to everyone that it "was not as gorgeous and revolutionary as you all say!". And in a more narrow example, part of the show's own fans, distanced themselves from Rem as a heroine, blaming her fans for FanDumb and complaining that because of her popularity, most of the series' products were devoted to her, despite the fact that she was not even the main character.
61* ''Anime/SailorMoon'' was once considered a gateway anime in the 90s and an icon of feminism and girl power. Then when people realized everyone was watching it (especially TheNineties dubbed version), it became trendy to bash it for being "kiddie" or [[RealWomenDontWearDresses sexist]]. It's since getting a revival in popularity, culminating in a TruerToTheText anime, ''Anime/SailorMoonCrystal'', but that hasn't stopped this trope completely.
62* ''Literature/SwordArtOnline'' started off as a light novel series loved by the few who knew of it at first, but when the anime came out everyone turned against it and claimed the anime was crap. It has been mainly due to how the characters are handled, and the second half of the anime which is considered by many the worst.
63* ''Anime/TengenToppaGurrenLagann'' was affected by this after receiving HypeBacklash over the fact that [[Creator/StudioGainax Gainax]] was involved in the project.
64* ''Manga/VampireKnight'' started as a modest shoujo manga about teenage vampires, until it [[GermansLoveDavidHasselhoff inexplicably became one of the most popular manga in America]]. Since then, many fans of modest shoujo avoid it like the plague due to its rampant popularity at the time. Many original fans believed the only reason for its huge popularity in America is because of the film ''{{Literature/Twilight}}'', even though the Manga and Anime were both out before the first film in the Twilight series was released.
65* Considering that ''Anime/YourName'' got so radically huge popularity, and that even its author began to blame film fans for an "unhealthy obsession" and complain about his overestimation, it is not surprising that gradually the film began to receive such a reaction even from fans of Shinkai.
66[[/folder]]
67
68[[folder:Art]]
69* Ask an art historian what they think of Creator/LeonardoDaVinci or any other [[UsefulNotes/TheRenaissance Renaissance]] master. Hell, just ask anyone about Art/TheMonaLisa specifically. Common responses are "It only got really popular when it was stolen. The guards didn't even notice it was gone until the next day" and it's an over-hyped painting that takes visitors from the many other exhibits found in the museum, people only go to the Louvre to see The Mona Lisa and that's it.
70[[/folder]]
71
72[[folder:Comic Books]]
73* The Franchise/{{Batman}} series:
74** ''Film/TheDarkKnight'''s explosive popularity caused Franchise/{{Batman}} to become a more popular cultural icon than ever. Many long-time Batman fans feel spited by the Bat's newfound mainstream status, resorting to the It's Popular Now It Sucks mantra. They must be extremely good at holding grudges for decades on end though, since Batman has been a "mainstream" cultural icon since the 60s.
75** Moore really hates being popular. "ComicBook/TheKillingJoke" was not intended to be canon by him, but DC liked it so much or it was so popular that it was made canon (some FlipFlopOfGod at play as Moore has said at other times he always intended the comic to fit within the universe). Some of his fans seem to claim DC is "lazy" for doing so. Other people simply dislike the comic for glorifying and tragedy wanking the Clown Prince of Crime and his layered antagonism with Batman. The fact that Joker has only grown in popularity since then doesn’t help either.
76* ComicBook/HarleyQuinn has gotten hit with quite a lot of this of late thanks to a colossal amount of WolverinePublicity. While she’s always been the poster girl for a BreakoutCharacter going from a minor henchwoman in ''WesternAnimation/BatmanTheAnimatedSeries'' to canon comic character her popularity only further boomed with ComicBook/TheNew52 and Creator/MargotRobbie’s portrayal in the [[Franchise/DCExtendedUniverse DCEU]] (which became a cosplay sensation) eventually coming to the point where there are now scant few DC properties that ''don’t'' feature Harley with her own [[WesternAnimation/HarleyQuinn animated series]] pretty much using her character to show off the greater DC universe to non-comic readers. Not to mention her cinematic portrayal having more appearances than Superman himself and turning the ''ComicBook/BirdsOfPrey'' into her own team. This has led to a good deal of HypeBacklash regarding Harley, with fans either complaining that Harley takes too much limelight away from other female DC characters who are often undersold and ignored or those who prefer her as a villain and feel she’s been degraded into just another member of the Bat-Family who uses guns. Some even liken Harley to an AlternateCompanyEquivalent of Deadpool in terms over overexposure.
77* Creator/TomHiddleston has garnered a lot of this due to all of the female fans he garnered playing Loki. A number of comic fans seem to detest his {{fangirl}}s rather than being happy that the character has become exposed to a much wider audience. Sure, some of his fans can be really annoying or creepy, but ''that can be said of elements of virtually every other fandom anyway''.
78* ''ComicBook/{{Deadpool}}'' has been gaining lots of popularity ever since Wade Wilson's short appearance in ''Film/XMenOriginsWolverine'', so popular he had several titles running concurrently at one point, and was featured on almost every variant cover for the week of 27th Feb 2010. [[WolverinePublicity This caused a backlash from some original fans, who hated Marvel making him into the "next Wolverine"]].
79* Creator/GeoffJohns tends to attract this on various forums. The trope seems to apply because the negative posts generally don't seem to say much besides "stop saying he's so good! he's not!" and rarely contain any actual criticism aside from simple nit-picking.
80* Every fan of Creator/JhonenVasquez's comics (like ''ComicBook/JohnnyTheHomicidalManiac'') from "back in the day" seems to hate and look down on fans who found out about Jhonen's work through his cartoon show, ''WesternAnimation/InvaderZim'', a show that -- being a cartoon on a big name children's cable channel -- was accessible to a ''much'' larger and more varied audience than his early comics.
81* Some fans of ''ComicBook/{{Watchmen}}'' (and possibly Creator/AlanMoore [[CreatorBacklash himself]]) began sneering at the thought of someone reading the comic because of [[Film/{{Watchmen}} the movie]]. And it happened as the trailers caused the comic to become a top-seller again. Good for the comic, bad for Moore (who doesn't make a cent off of Watchmen due to licensing.)
82* Many longtime fans of ''ComicBook/TheAvengers'' have lamented the team's promotion to Marvel's A-List in the wake of the Franchise/MarvelCinematicUniverse and long for the days when the book was essentially a rest home for lesser known B, C, and D-List characters who no longer had books of their own. The series, in many fans' eyes, was blessed by a paradoxical situation where it's "lesser" position to flagships like ''ComicBook/SpiderMan'' or ''ComicBook/XMen'' and usage of characters other books would consider CListFodder allowed it to be more free and ''meaningful'' then said popular books; relatively safe from the ExecutiveMeddling that often troubles A-Listers, able to do epic yet intimate status-quo-breaking stories of the sort that would get A-Listers smashed with a ResetButton, and using it's "lower decks" nature to [[ArcWelding patch continuity]], give [[FullyAbsorbedFinale continuation and closure to cancelled series]], and build a mythology all it's own. But now that the Avengers are big names and the "core" of the Franchise/MarvelUniverse, their books have now ironically lost much of their direction and what made them stand out from the crowd, losing much of it's unique identity and dense history in favor of being streamlined into a more typical superhero series and becoming just as subject to editorial demands or [[StatusQuoIsGod entrenched "accessible" status quos]] as the aforementioned A-Listers.
83[[/folder]]
84
85[[folder:Fan Fiction]]
86* {{Disco}} [[InUniverse in]] ''Fanfic/TheRodSquad''. So great is the outrage amongst [[FolkMusic Folk]] and CountryMusic fans against it that the Rod Squad (actually [[WesternAnimation/ChipNDaleRescueRangers the Rescue Rangers]] in TheSeventies) are hired by baseball manager Charles O. Finley to keep the Disco Demolition Night from happening at the Oakland-Alameda County Colosseum.
87[[/folder]]
88
89[[folder:Films -- Animation]]
90* ''Franchise/DespicableMe'': The Minions. Poor guys got hit by this like a truck by the time [[WesternAnimation/{{Minions}} the prequel]] took off.
91* Creator/IlluminationEntertainment as a whole started getting this hard after their movies began to routinely outgross those of Creator/DreamWorksAnimation and started going toe-to-toe with Creator/{{Disney}}. Of course, the Minions (as mentioned above) don't help either.
92* Disney animation often gets this treatment due to its influence and dominance in the animation world. Some, such as Creator/RalphBakshi, see Disney as only creating FollowTheLeader tendencies amongst competitors which discourages diversity in animated filmmaking.
93** A lot of Disney movies from the animated canon get this effect; while some of the most obscure and less popular movies (such as ''WesternAnimation/TreasurePlanet'') are praised wildly, Disney's most popular films suddenly get bashed for their unevenness and plot issues. One of these successful Disney films, ''WesternAnimation/{{Frozen|2013}}'', has been subjected to this trope. The movie gets this treatment ''hard'' from the young male demographic. Quite a few males enjoy the movie anyway, or at least parts of it.[[note]]Elsa is a huge TestosteroneBrigade magnet, and Kristoff, Olaf, and other characters were made to appeal to them (and younger boys) directly.[[/note]] However, you're also likely to find men who originally ignored ''Frozen'' due to it just being another good-quality Disney princess movie that's [[GirlShowGhetto not really for them]], but began to resent it as it became the colossal juggernaut of a success that it is now. It has WolverinePublicity and this is especially true of the hit song "Let It Go". And after ''WesternAnimation/BigHero6'' came out in November 2014, fans noticed ''Frozen'' was hogging the movie fame spotlight. Many people in general feel that the mass exposure of the ''Frozen'' franchise overshadows other Disney films that they believe are better.
94** ''WesternAnimation/TheNightmareBeforeChristmas''. Some fans feel this way because of it becoming a CashCowFranchise. It doesn't help many buy Nightmare merch just to look Goth or Emo, not because they have actually ''seen'' the movie. Then add the HateDumb that thinks the movie sucks because they've seen the merch but have not actually seen the movie, and you get some pissed-off fans. Luckily, this is a VocalMinority.
95[[/folder]]
96
97[[folder:Films -- Live-Action]]
98* [[https://www.dvdtalk.com/reviews/62096/adventurers-1970-warner-archive-collection-the/ A review for]] ''The Adventurers'' claims the film's status as cherished SoBadItsGood schlock "it's been largely forgotten today, now that it's readily available for anyone to see", given [[KeepCirculatingTheTapes scarcity of ways to watch]] raised some mystique regarding how bad it was, something that the reviewer also applies to ''Film/ValleyOfTheDolls'', saying it lost much of its CultClassic following after getting a special edition by Creator/TheCriterionCollection.
99* ''Film/TheArtist'' suddenly got this. Despite winning over 13 Best Picture awards from various critics groups, the Golden Globes, the BAFTA, and the Oscars, plus a 97% Website/RottenTomatoes score, the film is now considered as overrated and not the best film of the year by some people.
100* ''Film/AustinPowers'' is this combined with a bit of HypeBacklash too, as surely you'd be annoyed that EVERYONE was reciting the catchphrases by the time the second movie came out.
101** One small group of people was particularly turned off of it: When the [[Pinball/AustinPowers pinball machine]] came out in 2001, the existing pinball fans at the time, by and large, ''loathed'' the Austin Powers movies and were baffled as to how it became so popular (or would rather pretend it was never popular in the first place). Reviews of the pinball machine often cited the theme as a reason why it's bad with no further explanation, under the assumption that you, the reader, must hate the movies too.[[note]]There were many other reasons why this pinball machine was bad though: It had poor build quality, disorganized rules, low-resolution art, and cacophonous sound balancing.[[/note]] That being said, pinball, by then, was aimed at a much older audience than the Austin Powers movies.
102* Look at the ''Film/{{The Avengers|2012}}'', or really any popular {{Superhero}} film from the last decade or so. Chances are, you will find vocal fans of the source material that absolutely ''hate'' the publicity and popularity the franchise has received in light of getting a movie adaptation. For instance, it's not uncommon to hear Marvel fans complaining about how they have to put up with a bunch of kids and "fangirls" because of the popularity of the [[Franchise/MarvelCinematicUniverse MCU]].
103** Some complain because the popularity of the MCU has affected the comic universe. Now Nick Fury has been replaced by [[SuspiciouslySimilarSubstitute Nick Fury, Jr.]], whose name wasn't even Nick Fury initially, but he is Fury's illegitimate son, and also half-black, meaning they can have a counterpart to the Samuel L. Jackson version from the films. For that matter, the Hulk has rejoined the team after decades of hating them, and Phil Coulson has officially become a [[CanonImmigrant canon immigrant]].
104** Some audiences grew to dislike the {{superhero}} movie genre for its overwhelming popularity in TheNewTens. While there are only 6-10 superhero movies released per year, their high profitability means that they dominate much of the popular discourse and end up receiving the bulk of studio marketing and theater screens at the expense of other films. The relative popularity of superhero movies have frustrated some critics and filmmakers, most notably Creator/MartinScorsese, for overshadowing other genre films and making it more difficult to green-light more niche films.
105* ''Film/Batman1989'' managed to avoid this, if only because Creator/TimBurton's movie was so massively hyped and generated so much controversy that it was bound to attract the interest of everyone, whether they liked it or not. As near as one can tell, ''Batman'' energized three very large, vocal and/or influential sectors of the viewing public: young adults, who delighted in Burton's "hipster" aesthetic and edgy humor; film critics (most of them older people) who were offended or even outraged by that same edginess and only watched the movie because it was so huge they just couldn't ignore it; and hardcore Batman fans, who were just so thrilled to finally get to see a true cinematic treatment of their hero that they didn't really care (or at least didn't care too much) that Burton's take was so radically different. (Incidentally, ''Batman'' ended up attracting a surprise fourth demographic: children, many of whom thought the movie was a lot of fun [[WhatDoYouMeanItsNotForKids even though it was intended primarily for adults]].) Generally, It's Popular Now It Sucks only applies to works that enjoy a ''moderately'' high level of popularity. If a work becomes ''insanely'' popular, as ''Batman'' did in '89, it turns into a phenomenon so awesome that no amount of backlash can truly hurt it.
106* ''Film/AChristmasStory'' suffers this, largely due to over-exposure from the 24-hour marathon of the movie that's run every year at or around Christmas.
107* ''Film/TheDarkKnight'' has suffered this. Considering it's the 12th highest-grossing movie of all time, it seems that [[AnalogyBackfire the higher the popularity, the higher the suck.]]
108* ''Film/DonnieDarko'', when it suddenly went from being a brilliant-but-weird movie that was buried in obscurity after 9/11, to a massive cult phenomenon that every teenager has seen. Somewhat ironic, in that it mostly became popular [[CultClassic via word-of-mouth]] and VindicatedByCable.
109* ''Film/HalloweenH20TwentyYearsLater'', which is seen as the "sell out" of the series, by some.
110* After ''Film/TheDarkKnight'', Creator/ChristopherNolan's next film ''Film/{{Inception}}'' received a similar treatment. After the initial wave of glowing praise, the film garnered its fair share of detractors. The main reasons given by viewers who dislike the film are one or more of the following: it's too complex, it's not as complex as everyone makes it out to be, it plays with an idea but doesn't develop it, there are (or seem to be) contradictions within the film regarding the "rules" of dreaming and that it attempts to pander to an action film fanbase with its spectacle, slighting fans of serious cyber punk science fiction and psychological thriller films.
111* Creator/JamesCameron has made many critically acclaimed films, but it seems that to many on the Internet and even on Website/TVTropes, [[AnalogyBackfire the more viewers his films get, the worse the film is]]. If it's popular enough, the film is placed in the same class as a Creator/MichaelBay film.
112** ''Film/{{Titanic 1997}}'' at first actually got a decent amount of public and critical acclaim. The backlash set in both after it was clear it was going to make hundreds of millions, becoming the highest-grossing film of all time until ''Film/{{Avatar}}'' came out, and the loads of [[MediaNotes/AcademyAward Oscar nominations and wins]] it got. At the same time, it was subject to HypeBacklash by people who consider the film flash over substance; a series of well-done set pieces offset by cardboard cutout characters.
113** When ''Film/{{Avatar}}'' came out, it had a skyrocket of public acclaim and defining the standard of the Platform/ThreeDMovie, with many proclaiming 'Oh man, Avatar was awesome!', only for about a few months later when it became the highest-grossing film of all time, a huge hatedom came out and proclaimed it as one of the worst films of all time while quite a few of its fandom changed their mind and stated 'Yeah, it's just ''WesternAnimation/{{Pocahontas}}'' [[RecycledInSpace in space]]'. Conversely, ''Film/TheHurtLocker''; which was directed by Cameron's ex-wife Kathryn Bigelow, was LeftForDead as a box office flop until somehow, it came out of nowhere around awards time to huge critical acclaim, with many proclaiming, '''Avatar'' is Lame. This is Best Picture right here'. Its momentum would be enough to upset and punch out ''Avatar'' at the Oscars and the [=BAFTAs=], including the Best Picture award for both (and making it the lowest-grossing film of all time to win Best Picture), leaving ''Avatar'' to only beat ''Hurt Locker'' in the Golden Globes. For extra irony, in the wake of Avatar becoming the new highest grossing movie, it actually started to become trendy to ''like'' Titanic again. The one thing ''everyone'' agrees on with ''Avatar'' though - [[SugarWiki/VisualEffectsOfAwesome the visuals are incredible]].
114** Practically the same happened with ''Film/AvatarTheWayOfWater'' (now the fourth biggest grossing movie ever), only this time it came much faster than in 2009. There's some bafflement on how it managed to gross over $2 billion, some of it stemming from discourse that arose during the decade and a half between the first and second ''Avatar'' films that has been largely dominated by the Franchise/MarvelCinematicUniverse and its much discussed "formula for success" (some of the anti-''Avatar'' discourse is fuelled by the FandomRivalry that kicked in when the re-releases of the first film made it outgross ''Film/AvengersEndgame'' and reclaim its place as biggest grosser of all time).
115* Creator/JohnnyDepp is an extreme example of this for actors. After years of toiling away in often-quirky roles in mainstream and off-the-wall fare to frequent critical acclaim, he parlayed his eccentric stylings into 2003's ''Film/PiratesOfTheCaribbeanTheCurseOfTheBlackPearl'', and became one of the biggest movie stars in the world. In the ensuing ten years, he reprised the role of Jack Sparrow three times and played similarly outre characters in other SummerBlockbuster-style fare; two of the ''Pirates'' films and ''Film/AliceInWonderland2010'' pulled down $1 billion apiece. Critics effectively went into mourning as the smaller projects he used to alternate big films with have dwindled, seeing him as "squandering" his talent on mindless LowestCommonDenominator fare. North American audiences ultimately tired of him in TheNewTens as those movies and his roles in them grew stale (with ''Film/TheLoneRanger'''s BoxOfficeBomb status the death knell). His ex-wife Amber Heard accusing him of {{Domestic Abuse}} in 2016 made matters ''much'' worse -- though he remains popular internationally, the ''Film/FantasticBeastsAndWhereToFindThem'' filmmakers have received a lot of criticism from the ''Harry Potter'' fandom for not recasting his role with someone who doesn't have his personal baggage.
116* Creator/KevinSmith. Some fans have accused him of being a sell out, a label he has no problem with. Most recently, people accuse Smith of being a sellout because he directed ''Film/CopOut'' for a studio from a script he didn't write. This, despite the fact that he [[DoingItForTheArt took a significant pay ''cut'' to ensure the film could have the R-rating he thought it deserved.]]
117* ''Film/TheMatrix'':
118** [[LimitedSpecialCollectorsUltimateEdition The Collector's Edition]] contains a meta-example. The [[AlternateDVDCommentary alternate commentaries]] in it are explained as existing because every other DVD commentary is always [[ExactlyWhatItSaysOnTheTin the cast and crew commenting on the development of the film]], and a film like theirs deserves commentaries by college philosophers and movie critics instead.
119** The sequels suffered from this because of the first movie's massive popularity. It made such a significant impact on pop culture that practically every action movie made between 1999 and 2003 ripped off its special effects and cinematography ([[Film/ResidentEvilFilmSeries and some movies are still doing it even today!]]), to the point that [[OnceOriginalNowCommon the two follow-ups were seen as painfully derivative and unoriginal]] by the time they finally came out.
120* ''Film/NapoleonDynamite'' was initially a relatively small-time indie film with limited release. It skyrocketed from cult hit to mainstream success seemingly overnight, and endless merchandising and commercialization of its catchphrases changed a lot of opinions just as quickly.
121* Creator/PeterJackson. Full swing after making the movie adaptations of ''Literature/TheLordOfTheRings''. You'd be amazed at how many of his "{{fan|Dumb}}s" despise the fact he made a film that cost more than a million or so and look down on fans that were brought into the fold via ''Film/TheLordOfTheRings''. Claims that he "sold out", "lost his touch", and "became a hack" are common in certain circles of his older fanbase. Not that he catches a break from those who became his fans ''because'' of ''Lord of the Rings''; a widespread criticism of Jackson's ''Film/KingKong2005'' was that it was very long (a Jackson hallmark), presumably because he'd become so popular he had ProtectionFromEditors.
122** Immediately once the credits began rolling at the first screening of ''The Return of the King'', fans began screaming for him to make a movie out of ''Literature/TheHobbit''. The legal battles that ensued, when it seemed that a movie would be made but Jackson would be denied the opportunity to direct, had fans frothing at the mouth at the very idea that someone else would be allowed to direct this movie (though this died down quite a bit when Creator/GuillermoDelToro was first announced to direct). Finally, Jackson was announced as director, and fans were happy...until he started actually making them and it turned out there would be two (later three) movies (more out of ExecutiveMeddling than because of Jackson himself). Cries of "he's become a hack", "he's blinded by greed", "he doesn't get Tolkien", etc. started being shouted well before we saw any footage. [[Film/TheHobbit The actual movies]] themselves have been widely accused of being too populist, being too focused on homages to the original trilogy, etc. In other words "Jackson's too popular, the original series is too popular, these movies will be too popular, so they suck, and so does he."
123* Journalist Matt Singer [[http://www.ifc.com/2007/01/gagging-on-the-koolaid-cult-fi has questioned whether the popularity]] of ''Film/TheRockyHorrorPictureShow'' invalidates its status as a CultClassic.
124* While many ''claimed'' this was happening with ''Film/StarTrek2009'' (as shown by the current page image), the reality is that it never seems to have been anything more than a VocalMinority, to the point that [[ComplainingAboutComplaining there seemed to be more people complaining about this trope than actually practicing it]]. In particular, the articles claiming that Trekkies hated the film for having good special effects and writing reeked of TheWarOnStraw. That's not to say it didn't happen at all; there most definitely were some who feared [[Franchise/StarTrek the franchise]] was being dumbed down for the sake of reaching a wider audience, but it was hardly the universal opinion many portrayed it as.
125* ''Franchise/StarWars'', despite being mostly an aversion when it first released, has suffered through this, especially when the prequels came out and Creator/GeorgeLucas had his reputation take a nosedive. Some film snobs have gone as far as blaming the popularity of ''Star Wars'' for killing off the MediaNotes/NewHollywood era as the franchise's success convinced studio executives to bankroll movies based on their ability to generate money through sequels and merchandising. And now that ''Film/TheForceAwakens'' is one of the top-grossing films for the year (adjusted for inflation, only the 1977 film in the series has made more), combined with Disney having thrown away the rich history a la "de-canonized" the old EU, it's worse.
126* Creator/TimBurton. Early in his career, he gained a cult following, most of his early films did well, but not huge numbers at the box office. However, as his films became more popular, the HateDumb grew and grew, in large part due to his popularity with the Goth and Emo crowd, and much because of this trope. It seems to be mostly due to the misconception that he and his movies are all [[{{Wangst}} whiny, mopey, self-indulgent]] navel-gazers, missing the part where he's actually [[DeadpanSnarker pretty funny]] and doesn't take himself that seriously at all. Just watch [[https://www.youtube.com/watch?v=wPrFec9rAwM this interview]]. "Could you roll the I.V. in here? I'm feeling a bit...faint."
127* Certain parts of the ''Franchise/{{Transformers}}'' fandom, over the year or so before the release of [[Film/Transformers2007 the 2007 live-action movie]], preemptively expressed the sentiment that "It's going to be popular! That sucks!" Everyone else was rather confused. It becomes very silly when people accuse ''Transformers'', a franchise that was created specifically [[MerchandiseDriven to sell toys]], of selling out. \
128\
129This being ''Franchise/{{Transformers}}'' fandom, a BrokenBase if ever there was one, there's also a very vocal segment that runs counter to this trope, and cheered every time it topped charts. Transformers is somewhat a subversion as more fans were happy with the movies success as it made the franchise relevant again in the eyes of the public. More relevance means more plastic (and even better, more ''die-cast metal''), which has always made 'True Fans' happy even if they despised the related series.
130* On the other hand, part of the reason why ''Franchise/TransformersGeneration1'' purists hate the movies so much is because of their popularity; they're pissed that more people are familiar with the CGI Transformers starring in big, dumb action movies than their original, detailed cartoon incarnations. (Fans of more widely praised incarnations such as ''WesternAnimation/BeastWars'', ''WesternAnimation/TransformersAnimated'', and ''WesternAnimation/TransformersPrime'' also react this way if they dislike the movies).
131* Inverted with ''Film/{{TRON}}'', which received a ColbertBump due to ''VideoGame/KingdomHeartsII''. The TRON fandom was actually quite accepting of the newcomers.
132* Creator/RobertDowneyJr was the hardest actor hit with this since Johnny Depp, whose story is frighteningly similar. Like Depp, he spent the better part of two decades alternating between smaller fare and bigger films, turning in critically acclaimed performances and even garnering an Oscar nomination (Chaplin), that is, when he wasn't making headlines for numerous problems with substance abuse and the law. Then 2008 hit. His universally praised performance in Iron Man launched the MCU, and all of a sudden practically EVERYONE was going on and on about how he had "always" been their favorite actor, much to the chagrin of his longtime fans. Suddenly kids and fan girls were seen gushing over him, to the point where in the 2021 Teen Baseball World Series, one of the players (a 15 year old) listed Downey as his favorite actor. Somehow, it is safe to assume that one doesn't think the kid became a fan because of Less Than Zero or Natural Born Killers.
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135[[folder:Food and Drinks]]
136* Often inverted for Gluten-Free diets. Outside of places like California or Boulder, CO, if you had a gluten allergy in the 90s...good luck finding gluten-free stuff outside of expensive specialty stores or health food stores! Now that Gluten-free diet has become a fad diet (or that people are actually more aware of Gluten-free diets), those with Gluten allergies can actually go ''out to eat'' more often and actually ''not'' have to shop at expensive health food stores. (Course, those are ''still'' the best places to go if you have a gluten allergy, but still.) Unfortunately, this also comes with a downside: it can sometimes be difficult to convince the waiter that, yes, you actually do have the allergy and aren't doing this for the fun of it, and can they ''actually be careful'' with your food. However other fad diets this has played through, some of them aren't actually ''meant'' to be taken seriously and are often misunderstood. (i.e. Atkins isn't eating nothing but meat forever and ever, and the Grapefruit Diet isn't eating ''just'' grapefruit.. It's eating grapefruit ''before'' each meal)
137* One easily noticeable trait among food enthusiasts is their total disdain for any chain restaurant. Chain restaurants get noticeably worse reviews on sites like Yelp than local restaurants. They might make an exception for regional chains like In-N-Out Burger in parts of the western United States or admit begrudgingly to liking some chains as a {{Guilty Pleasure|s}}. Some take it a step further and badmouth even local non-chain eateries that are popular and/or have attractive signs and architecture to bring in the curious. The most extreme eat from a single small and nondescript place that's hard to notice and nowhere else, and deride other food enthusiasts for eating anywhere else. However, there is another group that [[InvertedTrope inverts this phenomenon]]: chain restaurant fans, who by and large ignore local restaurants, embracing It's Unpopular, So It Sucks.
138* In the specialty coffee world, admitting to liking Starbucks is the same as admitting to cannibalism. In Canada, saying you like Tim Hortons will get the same reaction, given the ubiquity of Tim Hortons in Canada.[[note]]Regarding fast food restaurant chains that sell specialty coffee, Tim Hortons has over 4,000 locations in Canada alone, or about one Tim Hortons location per 9,000 Canadians. Second-place UsefulNotes/McDonalds, in comparison, has about 1,500 Canadian locations. There are also about one thousand Tim Hortons locations outside Canada, mainly in the northern United States.[[/note]]
139* Pretty prevalent among beer enthusiasts--it's as if the quality of the beer is inversely proportional to how much beer the company makes.[[note]] Justified in that, like any mass-produced product, it's at least as important to produce something consistent as something good, and creating large volumes of anything means you have to be less picky about the raw materials that go into it.[[/note]] Also, for the more hardcore cases, if the beer maker does so much as create an advertisement or license its name, the beer automatically becomes garbage--good beers spread through word-of-mouth alone. There is also some justification for this when a micro is acquired by a large macrobrewer - increased volume, the shifting of personnel, and the relocation of production facilities all tend to lead to a drop in quality, not to mention the potential for the production of poor-quality new beers to cash in on a trend, or gimmick beers that were likely produced more for their marketing potential than for their quality.
140* Justified for most wines. Producing good wine depends on a combination of the land, the vines, and the care taken by the vintners; there are ways to increase yield and speed production to meet increased demand, but these almost always mean sacrificing some measure of the quality of the final product.
141** There are people who don't like wines like Cabernet Sauvignon, Merlot, or Chardonnay because those wines are so popular. They argue that this is, unusually, a [[JustifiedTrope justified]] example, because, since those wines are so popular, the market has been flooded, including with many bad versions. This is not to say that there are no good ones, but it is impossible to tell just by looking at the bottle, so unless you have reason to be confident in a particular vineyard and year, it's a crapshoot. By contrast, with a less popular variety, the argument goes, one can safely assume that that wine would not have made it to the shelf of your local shop at all unless it were a particularly good example of that wine, precisely because it is not a popular variety. There are also those who argue that with less well-known varieties, you are at least more likely to get something surprising and interesting, rather than just another Cabernet or Merlot, even if it is a good one. Not everyone agrees with this reasoning, of course: there are plenty of people who will say that this is just post-hoc rationalization for not liking certain wines just because they are popular.
142* It's hard to find any carnivore who doesn't love chicken wings, especially when marinated in hot sauce. It's very easy, on the other hand, to find people who hate the massive explosion in popularity for the things that began in the late 90's outside of its birthplace in Buffalo, New York (hence the name of Buffalo wings, if you were curious). This one's fully justified, because it took what used to be the absolute cheapest part of the bird (think "10¢-15¢ per pound on average" cheap) and drove prices clean through the roof and into the upper atmosphere, where they've remained ever since; today, a pound of wings can cost you as much ''or more'' than a pound of pre-cooked, boneless and skinless chicken breast.
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145[[folder:Literature]]
146* ''Literature/{{Divergent}}'' even more so than ''Literature/TheHungerGames'', as ''The Hunger Games'' is still typically considered to be great dystopian literature, whereas it's harder nowadays to find people who will openly admit to liking ''Divergent''. The widely disliked movies certainly didn't help.
147* This happened to ''Literature/HarryPotter'' with the massive turnout for ''[[Literature/HarryPotterAndTheOrderOfThePhoenix Order of the Phoenix]]'' -- many "fans" assumed Creator/JKRowling could get away with writing absolute crap from then on. However, they didn't so much drop the fandom as [[UnpleasableFanbase stick around to complain about everything]], thus proving their worth as True Fans. Happened to a lesser extent with the influx of new fans [[Film/HarryPotter the film]] brought, but the fact that most of them read the books anyway reassured the original fanbase somewhat.
148** It has slowly started to happen to one of its characters. Not to [[TheHero the protagonist]], Harry Potter himself, as one would guess, but to the {{Trope Namer|s}} of DracoInLeatherPants, Draco Malfoy, to the point that some say that the only reason he is popular is because of [[Creator/TomFelton the actor]] [[AdaptationalAttractiveness who]] [[BeautyEqualsGoodness played him]].
149* ''Literature/TheHungerGames''. Dear God, ''The Hunger Games''. It was, upon its release, universally acclaimed and met with glowing reviews from critics and readers alike. Then, about the time TheMovie came out, its popularity skyrocketed, the movies received stellar reviews from critics and audiences alike, and a small but incredibly vocal {{Hatedom}} led by an army of {{Hipster}}s rose up.
150* Would ''Literature/InheritanceCycle'' have ''half'' the {{Hatedom}} it does now if it wasn't a bestseller?
151* A lot of long-time book fans of ''Literature/TheLordOfTheRings'' were unhappy with the caliber of fans introduced to ''[=LotR=]'' by the movie trilogy. Many "old-school" fans consider the movie lovers shallow and frivolous, ''especially'' if said movie lovers were subsequently turned on to the books by the movies. In one way at least it was quite relevant that older fans of the books hated the success of the movies- it made buying replacements for your now venerable and worn copies extraordinarily expensive. The books went from being $10~$15 each ($35 for the set including ''Literature/TheHobbit'') to $20~30 PER BOOK. As with most major movie merchandising, every older print of the book suddenly disappeared, only to be replaced with new editions with oversized, tie-in covers....and that's only the [=LotR=] books themselves. Tolkien's books had always had a great deal of secondary literature (books about the books), even a few written by J.R.R. or Christopher Tolkien, but after the movies came out? Merchandising mayhem.
152* Fans of ''Literature/ASongOfIceAndFire'' tend to have some disdain for readers who only started reading once the TV series ''Series/GameOfThrones'' became popular. But that's nothing compared to the dismissive attitude they have toward fans of the TV show that have yet to read the books. They refer to them as "Unsullied" and speak of them the way you'd speak of particularly immature children.
153* ''Literature/TheTwilightSaga'' series by Creator/StephenieMeyer has gained a substantial hatedom merely because of how insanely popular the books are among young girls. This is especially true among fans of traditional horror stories and vampire stories, who will often yell "YourVampiresSuck!" due to its portrayal of vampires as brooding, beautiful, sparkly, baseball-playing teenagers. The character of Bella and the nature of her relationship with Edward has also garnered lots of criticism, as well as its retrograde views toward women.
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156[[folder:Live-Action TV]]
157* ''Series/AllThat'' got a lot more viewers and faced a lot more criticism after it was UnCancelled in 2001. The increased ratings could be attributed to more popular guests, more homes with cable/satellite, and Jamie Spears. The decreased reputation could be attributed to a change in the tone of the show, the complete replacement of all the old actors and writers, and Jamie Spears.
158* As ''Series/TheBigBangTheory'' went through [[LongRunners its twelve-season run]] (winning many awards along the way), it became a ''very'' popular target of mockery, especially on the internet. Even well after it ended, it has kept its status as both a pop-culture icon (in part due to getting [[Series/YoungSheldon a spinoff that also happens to be very popular, but isn't ridiculed nearly as much]]) and a frequent punching bag.
159* The success ''Series/TheChasersWarOnEverything'' practically relies on the cast remaining anonymous. As the show increased in popularity they have needed to do more of their farcical stunts overseas, where they are not so well known. As a result of this, many of their older fans are getting bored of them and jumping ship, so to speak. This hasn't stopped a good chunk of them [[UnpleasableFanbase complaining]] that the show is ending after its [[BritishBrevity 3rd Season]].
160* ''Series/DoctorWho'':
161** The classic series was for a long time very popular, becoming something of a national institution in its home country. By the time of its cancellation, however, it had [[PanderingToTheBase for]] [[ContinuityLockOut numerous]] [[ContinuityPorn reasons]] become something of a cult show, something which only intensified with the development of the largely fan-driven ExpandedUniverse media. When the new series came along and restored the show to its former popularity a certain subsection of these fans, having apparently forgotten that its period of being a cult was the exception rather than the intention, seemed to be convinced that the show's newfound popularity was a bad thing and that it should have remained the cult relic cherished only by a few fans and mocked by everyone else. Whilst the new series is significantly different in style and tone from the old series in many ways, thus generating plenty of legitimate criticism for numerous reasons, a significant portion of the critical response to the new version does seem to be comprised of people who are upset that it's not "theirs" anymore.
162** There have been several people who have criticized the new show as being this, namely that it's become too big for its own good. Some have noticed that ever since the show went from "popular in Britain with cult audiences elsewhere" to "massively popular in multiple markets," some people think there's been a slight downturn in quality. [[http://www.huffingtonpost.com/maureen-ryan/doctor-who-amy-pond_b_1924022.html?utm_hp_ref=doctor-who Some have theorized]] that, since the show has become a worldwide success and therefore made the BBC a lot of money, they've been deliberately simplifying the stories to make them easier to translate and therefore easier to promote and export.
163* ''Series/{{Friends}}'' got hit from that during its third and fourth season, where its popularity skyrocketed, and it became trendy to make fun of it and say it was only watched by teen girls.
164* ''Series/{{Glee}}'' times a million. To be fair, the back nine episodes are quite uneven, but plenty of people were hating on it before the season even officially started because the pilot was shown at the beginning of the summer of 2009, kicking off an extremely aggressive and relentless ad campaign by Fox (the most amusing facet of which was when they came up with the term "Gleeks" and then tried to pretend that hardcore fans had christened themselves that).
165* This can also cross over with music elitism, too, since there are many people who despise ''Glee'' for the simple fact that it causes a [[NewbieBoom surge in popularity]] for whatever classic rock songs are features in a given episode.
166* The first season of ''Series/ICarly'' was relatively low key, especially in the online fandom. It exploded in popularity in Season 2, and along with an increased emphasis on the {{Shipping}}, led many to quit watching.
167* Creator/JossWhedon was seemingly universally beloved by fans back when his shows struggled to stay on the air and he was constantly threatening to retire from television because of ExecutiveMeddling. After running [[Series/AgentsOfSHIELD one of the highest-profile new shows of 2013]], "everyone" hated him. It doesn't help that a considerable number of his former fans were libertarians who thought (based on ''Series/{{Firefly}}'') that he was one of them, and now feel betrayed because his new show is about a "Big Government"-type entity that takes a dim view of hacktivists.
168* This seems to be happening to ''Series/TheMightyBoosh''. Many original fans have complained the latest series is too mainstream and lacking in invention. Whether there's been an actual drop in quality is debatable.
169* There seems to be a substantial backlash of this sort to anything by the legendary comedy group ''Creator/MontyPython'', (especially, however, ''Film/MontyPythonAndTheHolyGrail''). Some people might just be [[OnceOriginalNowOverdone sick of the inevitable quotations]], since so many people know the quotes and love them. Others have different objections.
170* A VocalMinority of fans of ''Literature/ASongOfIceAndFire'' sneer at the thought of people who get into the series through ''Series/GameOfThrones''.
171* ''Series/StarTrekDiscovery'' got hit with this because of its strong resemblance to the [[BrokenBase base-breaking]] "Kelvin Timeline" ''Film/StarTrek2009'' films (see the Film folder above for that whole situation), leading to opinions that it was better before; because the series is set a few years prior to ''Series/StarTrekTheOriginalSeries'', many expected/hoped for [[{{Retraux}} a similar aesthetic and overall feel]], only to take [[CosmeticallyAdvancedPrequel the more modern look and attitude]] as a sign that the series would just be a giant {{Retcon}} that would throw out existing canon in favor of pandering to the LowestCommonDenominator and [[NewbieBoom newbies brought in by the Kelvin films]].
172* ''Violetta'' is easily the most popular Disney Channel show in Argentina, Italia and every other Latin American country in the world thanks to Martina Stoessel's music career. The same trait also happen with ''Soy Luna''.
173* For many people, the decline of ''Series/TheXFiles'' began with its move to Sundays from Fridays and its attempt to be more "accessible" to Fox viewers, many who ignored the fact that a smaller number of people hated the show for being popular before the move happened. For comparison, the fifth season's average viewers (19,800,000) was 600,000 more than that of the preceding fourth season (19,200,000), the latter included its highest rated episode ("Leonard Betts"). Its Nielsen ratings rank declined after the fifth season.
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176[[folder:Music]]
177* Music/{{ABBA}}. This complaint arises in their fan community every time there is a major surge in interest, the latest being the success of ''Theatre/MammaMia''. Interestingly, each wave of popularity leads to a status increase for past newcomers, to the point where "Goldies" (newcomers after the release of the "ABBA Gold" album), who were ridiculed on their arrival, are now praised as "true fans" by the older fans who criticized them. Many of these older fans ignore the fact that they first liked the band in the 1970s, at the all-time peak of their success and popularity.
178* Music/{{ACDC}} has managed to avoid this for the most part, but there is still a portion of the fandom that believes the band was better before Brian Johnson replaced the deceased Bon Scott on vocals, simply because of the massive success of ''Music/BackInBlack'' (still the second best selling album of all time to this day) which was the first album to feature Johnson.
179* Music/AgainstMe not only got this, but their fans got outright hostile about it. Fans claimed the band sold out when they moved from the tiny No Idea label to Fat Wreck Chords in 2003, to the point where fans slashed the tires of the bands tour van and vandalized it and reportedly poured bleach over their merch table. The bizarre thing is that Fat Wreck Chords was well known for being anti-establishment indie label. Ironically, there was a lot less outcry when the band left FWC for an actual major label, Creator/SireRecords, in 2007.
180* Music/AllTimeLow got this treatment starting from "Nothing Personal" in 2009, although it got better with the release of "Don't Panic".
181* Music/{{Anthrax}} was accused of selling out when they chose John Bush as their new lead singer and with their more mainstream-sounding album, ''Sounds of White Noise''. The band's rhythm guitarist, Scott Ian, commented on this in an interview saying, "The bottom line is, everyone in this business is in it to make money. Myself included." They also got this treatment when they dared to commit the unforgivable crime of trying to give fans of different genres some common ground when they did a RapMetal project with Music/PublicEnemy.
182* Music/ArcticMonkeys:
183** The EP ''[[PrecisionFStrike Who the Fuck Are Arctic Monkeys]]'' was designed specifically to stop the band from falling victim to this trope by being unlikely to be played on mainstream radio (due to the profanity in the title), and deliberately ineligible for either the single chart (due to containing five different tracks) or the album chart (due to its length).
184** After the release of ''Music/{{AM}}'' (which bought a massive amount of new fans), many people accused the band of becoming "Americanized" due to their [[MrFanservice slick haircuts, suits and stage presence]], which they feel is a betrayal of their original image of humble, shy teenagers. The band themselves were overwhelmed by their newfound popularity, to the point where it factored into their decision to take a five year break before [[NewSoundAlbum completely abandoning their old sound]] in favor of lounge music on ''Tranquility Base Hotel & Casino''.
185* Baauer: While the artist himself managed to escape this, his song "Harlem Shake" received sizable backlash once WebVideo/FilthyFrank turned it into a popular internet meme, with many growing weary of the meme's overexposure during the peak of its popularity and turning against the song itself as a result.
186* Music/TheBeatles:
187** One of the few artists to be both massively popular ''and'' adored by critics. Yet, even they are an example of this trope; the band's Liverpool fans felt very betrayed when the band hit it big and moved to London and replaced drummer [[ThePeteBest Pete Best]] with Music/RingoStarr. Plus, their massive success and influence and having stood the test of time more than most musicians is used to claim that they are overrated. Additionally, a number of people find it cool to hate The Beatles by dismissing them as a 60s pop group. Y'know, [[GenreTurningPoint not putting them in the context of the 60s and realizing all the things they helped to make popular]], not least the [[ComplainingAboutPeopleNotLikingTheShow sheer timelessness of stuff like ''Rubber Soul'' and ''Revolver'']].
188** And as [[http://www.cracked.com/article_19061_5-artistic-geniuses-who-only-became-great-after-selling-out.html this article]] from Website/{{Cracked}} explains, even before that success, the band's image and musical style were a complete 180 from what they would later become famous for.
189** Similarly, some of those who take this attitude don't even provide or consider the "'60s" qualifier and just compare them to whatever current pop act they don't like or which happens to be at the top of the charts, without any consideration for how 1960s popular music and contemporary popular music might be different. This one tends to work both ways, however, with subscribers to this trope who happen to like the Beatles often driven to paroxysms of fury that anyone might ''dare'' consider or compare the Beatles to a 'mere' pop group -- despite the fact that, at least early in their career, this is arguably a fair comparison in many ways.
190** In an odd meta-example, the Beatles' massive popularity contributed to their decision to stop touring. The screams of the crowd had grown so loud that the music could barely be heard - even by the musicians themselves. The ironic effect of over-enthusiastic crowds essentially ruining their concerts, combined with several other factors, eventually led the Beatles to stop touring altogether in 1966.
191* Music/{{Behemoth}} is given a lot of flak in the HeavyMetal underground for moving from BlackMetal to DeathMetal and signing with Nuclear Blast
192* Music/JustinBieber: Many of the people that supported him when he made videos on [=YouTube=] abandoned him when he ascended superstardom at the turn of the New Tens. Now his hatedom greatly outsizes his fandom.
193* Music/BlackEyedPeas: Happened after adding Fergie to their lineup and switching to a more pop oriented sound which made them commercially successful.
194* Music/BlueOysterCult. The popularity of their song "(Don't Fear) The Reaper" as a result of it forming the centrepiece of the popular ''Series/SaturdayNightLive'' skit "More Cowbell" has seen something of an injection of new fans based on this song -- much to the irritation of the existing fans, who feel that the band's other songs are being overlooked in the process.
195* Music/BobSeger after he allowed his song "Like a Rock" to be featured in Chevrolet commercials. Never mind the reason he did it; Chevrolet is owned by General Motors, which is headquartered in Seger's hometown of Detroit. They were on the brink of bankruptcy, and Seger had a lot of friends who worked for them. Not wanting those friends to be out of jobs, Seger allowed the song to be used, and it saved the company.
196* Music/DavidBowie usually falls victim to TheyChangedItNowItSucks accusations due to his penchant for the NewSoundAlbum trope, but the deliberately mainstream pop-rock of ''Let's Dance'' (1983) -- which resulted in the biggest-selling album of his career -- led to criticism along these lines as well. It got worse when his next two albums (''Tonight'' and ''Never Let Me Down'') followed in that vein to diminishing returns, thanks in part to [[MusicIsPolitics pressure from his record label]]. As well, when he tried to merge his latest sound and stadium venues with the visual stylings and older tunes of previous tours for the Glass Spider Tour of 1987, he sold a lot of tickets but found that audiences didn't appreciate his efforts while critics called them overblown. Bowie, now far wealthier than he'd been in TheSeventies but dissatisfied with his work and risking ArtistDisillusionment, chose to move on -- first to the unsuccessful HardRock group Tin Machine and then to solo work that was driven more by art than commerce.
197* Music/CradleOfFilth: ''Thornography'' apparently brought them mainstream. However mainstream extreme black metal can get. Some people will claim they're not black metal anymore, and/or never were in the first place. ([[Website/{{Wikipedia}} The Other Wiki]], for its part, says they "evolved" from simple Black Metal into a fusion band - that includes Black Metal elements)
198* Music/DaftPunk had always been big in the electronic scene. But then "Get Lucky" got huge airplay, and its album ''Random Access Memories'' was a critical and commercial success, and thus the snobbiest parts of the fandom felt betrayed that the [=DJ=]s who dressed as robots were beloved by a huge audience.
199* Jonny Davy confessed to feeling this way about Music/JobForACowboy during the height of their fame. Once the initial rush of what was effectively his high school garage band filling up function halls several states away and blowing up all over [=MySpace=] before taking him across the world just a few years after forming had worn off, he began to feel that they had gotten way too big way too fast without really having earned it. Co-headlining with Music/{{Behemoth}} and being billed above Music/HateEternal with just one album was a particularly big sore spot for him, as he loved both bands and felt that he should have had to pay his dues supporting them. This also led to their collective decision to abandon the deathcore genre; ''Doom'' fast became a BlackSheepHit for them, as none of them particularly liked deathcore and hated that they had blown up because of it, and they all decided that they would rather play death metal and risk losing their status and having to get day jobs than play a genre that they didn't care for just so they could make a living off of their music.
200* This happens so much to BlackMetal bands that it's become a RunningGag, but it's probably happened to no one more than it's happened to Music/{{Deafheaven}}. Mentioning them on metal forums is instant FlameBait.
201* {{Disco}} flowered hugely and briefly as an underground club scene and focused on dance. Being an urban phenomenon, this alienated rural and suburban. As a black phenomenon, it angered the racists. As a queer phenomenon, it angered the homophobes. Note that ''Film/SaturdayNightFever'', while a subversive exploration of urban life, is completely focused on straight, white characters. So as its popularity grew, these subcultures found themselves alienated and driven away from what had been safe spaces. Black disco fans, for example, moved on to HipHop, which draws a great deal of influence from Disco. As the marginalized communities that had made disco a phenomenon to begin with drew away, it also lost a lot of prominent artists and the movement lost its fire. Consequently, while the genre remained popular in Europe, it vanished from the mainstream American eye until the 2010s.
202* Music/DragonForce shows you don't have to do much to get this treatment by allowing the use of "Through the Fire and Flames" as a bonus track for ''VideoGame/GuitarHero III''. Fans at first praised its inclusion, and it would seem that this trope was averted. Then the game came out, and the cries of "Sellout!" came with it. Seriously, just go on to any video of the band on Website/YouTube, either their music videos, their live performances, or their interviews and count how many comments read along the lines of "I liked Dragon Force before ''Guitar Hero.''
203* With the mainstream revival of "electronic dance music" in TheNewTens in America, there have been [[http://www.discodemons.net/2012/09/09/edm-vs-electronic-dance-music/ complaints]] . Among other things, people think that the world of electronic music has become over-commercialized with a focus on big-budget festivals and artists having a CultOfPersonality, the previously underground world of electronic music being overrun with new "fans" using "EDM" as a catch-all term for a number of genres (particularly progressive house) because they do not know all the specific sub-genres, people whose only exposure to "{{dubstep}}" have been the significantly harder styles of names such as Music/{{Skrillex}}, "big room" tracks that suffer from [[https://www.youtube.com/watch?v=4i0tj4k6IZY a lack of real differentiation]], and fans who straight-up do not actually give a fuck about the music and view shows as an opportunity to do as many drugs as possible and nothing more. When Hardwell usurped Armin van Buuren as the #1 "DJ" on the [=DJMag=] Top 100, people ''knew'' something was wrong.
204* Music/{{Evanescence}}. When they began to take off, fans were in denial that the band had hit the Lycos 50 (yes, you read right, ''[[SeriousBusiness search engine results]]''!), even though their only album before ''Fallen'' was ''Origin'', a glorified demo tape.
205* Music/FallOutBoy. Many fans think that the quality of the albums are negatively proportional to how popular they are, which would mean essentially that they haven't done anything good since ''Take This To Your Grave''...or ''From Under The Cork Tree'', if they're feeling charitable.
206* Music/FooFighters. Music/DaveGrohl has gone on to achieve huge success since the end of Nirvana, now that he's the face of the band and not just the drummer. This has led to a lot of accusations of selling out.
207* Music/{{Genesis|Band}}: The band achieved huge levels of mainstream popularity in the '80s, but their shift to a more mainstream sound combined with the overexposure of frontman Music/PhilCollins led to a massive case of HypeBacklash, resulting in the band's ignoble downfall in the '90s. Even after the '80s material (and Collins' solo work) got VindicatedByHistory in the 2010s, debates rage on about how it compares to the more uniformly acclaimed material that they put out when Music/PeterGabriel was their vocalist, a period when they were cult favorites at most.
208* Music/GooGooDolls. After their album ''A Boy Named Goo'', they drastically changed their sound from high-tempo rock/punk to the mellower soft rock they're famous for today after the success of their single ''Name''. It's a good thing they didn't go with the original planned name for the band, [[IntentionallyAwkwardTitle The Sex Maggots]]. WordOfGod says they were going to do this anyway, because they were tired of being labeled as ripoffs of Music/TheReplacements.
209* Music/GreenDay:
210** ''Music/AmericanIdiot'' thrust them back into the limelight after nearly a decade in obscurity and brought them a new generation of fans, as well as a new generation of older fans complaining about how they had sold out. Even older fans of "old school" punk rock, who complained about Green Day commercializing the genre and watering it down for the masses.
211** Cries of "sell out" were also heard in the previous decade, once they signed with a major label and released ''Music/{{Dookie}}'' -- which committed the extra sin of selling 10 million copies in the US alone!
212* The HipHop genre ''as a whole'' fits this trope. Not only is hip-hop undeniably one of, if not the most, popular music genres in the world, but it's listened to by so many people that it can be ''very'' hard to tell how many of them genuinely enjoy the genre, or how many of them either listen to it because it's trendy or haven't explored enough music to find something they personally like more. It's gotten to the point that fans of other genres instantly write off rap due to how commercialized it is, and label its fans as ignorant people manipulated by the masses, even though that is certainly '''not''' always the case. Doesn't help that core hip-hop/Rap fans kinda share the same cynical opinion about modern Rap/Hip-Hop.
213* Music/HowardShore got quite a bit of {{Hatedom}} from film score fans because of all of the notice he got for ''Film/TheLordOfTheRings'', which has led some people to claim he was never talented at all. Others could care less and enjoy all of his work.
214* Famous PostHardcore band Music/{{Jawbox}} was signed by Creator/AtlanticRecords in 1994, in the midst of the Music/{{Nirvana}}-provoked AlternativeRock craze. Since they'd already had 5 years under their belt, they managed to score a very favourable record contract that allowed them control over their recordings and the ability to organise their own shows. Regardless, the FanDumb came fast and furious: one particularly psychotic fan wrote to the band '''wishing for their death in a fiery van accident'''.
215* Music/BillyJoel was practically a poster boy for this, particularly during his most visible era. For much of TheSeventies, Joel was a one-hit wonder known primarily for "Piano Man", though he still garnered a decent following and a solid reputation among music critics. The commercial success aspect would skyrocket following ''Music/{{The Stranger|Album}}'', where he pursued a more profitable sound through Phil Ramone at the risk of being dropped by his label, which just so happened to sell monstrously and be released in the year of the punk invasion. But the trope itself did not hit until after ''Music/GlassHouses'', when hit after hit had transformed Joel into a pop culture punching bag among anyone looking to be seen as "cool", in time culminating with his marriage to Christie Brinkley and the novelty hit "We Didn't Start the Fire", which by TheNineties earned him an almost pariah status within the hipster circle. Though the idea of Joel as a {{Yuppie}} sellout has continued to taint his image for a lot of listeners, it's largely died down by the UsefulNotes/TheNew10s as he continues to play packed arenas and [[PopularityPolynomial discovers newfound fans among younger people through their own pop culture and who value the]] [[RockIsAuthenticPopIsShallow rock vs pop dichotomy]] [[PopularityPolynomial far less than their parents did.]]
216* Music/EltonJohn, particularly in TheSeventies, was a very successful and high-profile entertainer with multiple demographics and a larger-than-life image. His albums sold astronomically and/or had rave reviews, his tendency for flamboyance was at an all-time high, and he always seemed to be in the news or creating controversy with his outspokenness or humor. High-profile friendships with Music/JohnLennon, [[UsefulNotes/{{Tennis}} Billie Jean King]] and Music/RodStewart also gave him notoriety, along with his ownership/management of [[UsefulNotes/AssociationFootball British soccer club Watford F.C.]] His [[OneSceneWonder appearance]] in Music/TheWho's 1975 [[TheMusical rock musical]] adaption of ''Music/{{Tommy}}'' as the "Local Lad" in "Pinball Wizard" was considered ''the'' highlight of the movie, and Elton's cover of the song [[CoveredUp outsold the original]]. The critics' reviews and his treatment in the press [[CriticalBacklash seriously declined]] with "Elton Mania", and he was denounced as a "one handed piano player", "disposable" and "bland {{soft rock}}er". Similarly to Music/PhilCollins, this may have led to much of the CriticalBacklash and HypeBacklash against him by the end of that decade (middling albums and his outing in 1976 didn't help). Although he had major [[CareerResurrection comebacks]] in TheEighties and TheNineties, often they were led by equal levels of backlash as his profile increased.
217* Music/{{Journey|Band}} has gotten a double dose of this trope:
218** Most millennials know this band only through one song, due to unending drunken singalong renditions of "Don't Stop Believin'" and its continual use in movies and TV throughout UsefulNotes/The2000s. As a result, the band has entered mainstream pop culture as a RunningGag with a widespread {{camp}} status that really has nothing to do with how they present themselves. Any irritated Generation X fan of the band will tell you that ''Journey'' was far better off as a just another memorable old school band instead of becoming the NationalAnthem for drunken happy hour. However...
219** Those irritated Generation X fans forget that Journey was the epitome of the "It's Popular, '''so''' it Sucks" variant all through its heyday in TheSeventies and TheEighties, after Journey changed from artsy psychedelic rock to pop rock with their fourth album, ''Infinity''. Critics and rock magazines such as ''Creem'' and ''Magazine/RollingStone'' despised the band because it was so popular, labelling them as faceless corporate sellouts for decades until Journey was VindicatedByHistory. Journey themselves often complained about the label in interviews, with lead singer Steve Perry stating "We gotta pay bills, we gotta pay taxes, and we gotta eat. And we enjoy eating as much as anybody", in the band's only interview with Rolling Stone.
220* Music/KingsOfLeon after ''Only By The Night''. Many of their fans who followed them throughout their first few albums felt that particularly "Sex On Fire" was an uninspired sellout compared to their earlier work. It evidently turned several off them, as neither 5th album ''Come Around Sundown'' and its accompanying single "Radioactive" were as much of a critical or commercial success.
221* Music/{{KISS}} to some extent, though the real irony is that the band's [[WordOfGod self-admitted,]] entire reason for existence [[MoneyDearBoy was to sell a look and style on the road]] and not so much their ''songs''.
222* Many fans of the Canadian singer Lights became less keen on her when she started to gain publicity and become something of a darling of the hipster music circles.
223* Music/LimpBizkit and the whole ''NuMetal'' genre in general circa the early 2000s after the release of ''Chocolate Starfish and the Hotdog Flavored Water''. In the late 90s they had a reasonable following in the rock/metal world, however were unknown in the pop music charts. ''Chocolate Starfish'' was then released at the end of 2000 with several singles charting high and even one single ("Rollin'") reaching Number One in UK and Ireland, leaving many original fans feeling betrayed that their music was now being listened to by the same people who listened to Britney Spears and Backstreet Boys. This was also the view within the nu metal genre as a whole, who hated how Bizkit had usurped the genre and turned it into literally everything it wasn't supposed to be, and the general view among their peers by 2000 was that they couldn't go away fast enough.
224* Music/LinkinPark:
225** For some fans, including "What I've Done" and "New Divide" were featured in the Michael Bay-directed ''Film/{{Transformers|FilmSeries}}'' movies is what sold the band out. This is an especially bad instance of this phenomenon because Linkin Park was plenty popular ''before'' that happened, with ''Music/HybridTheory'' and ''Music/{{Meteora}}'' having achieved widespread success, [[FridgeLogic yet this trope was not in force for those albums.]] For other fans, it was the fact that Creator/StephenieMeyer included "Leave Out All the Rest" to the soundtrack of [[Literature/TheTwilightSaga one of her movies]], which led to Twilight Fans entering the already divided fanbase and caused a new divide.
226** Linkin Park's only output before ''Hybrid Theory'', though, was a couple of demos of which only a few hundred copies were ever pressed. They never really had time to hit that sweet spot of indie-dom, since ''Hybrid Theory'' was selling millions of copies fairly quickly.
227* Lene Marlin. The Norwegian singer had a huge success in Italy and Japan (of all places!) with her first album, ''Playing my game''. Released with little fanfare, the album was not technically exquisite, but most fans loved it anyway and thought of it as simple yet made with passion -- music for the sake of itself, rather than in the pursuit of the holy dollar. As a result, it was a surprise hit, and good times were had by all. In 2003, came the highly anticipated release of the second album, ''Another Day''. Cue many of the fans (the most outspoken ones, usually) lamenting sore disappointment that Lene had sold out, that while the quality of the music had improved that of the lyrics had plummeted, that the album had been written to cash in on the success of her name, BlahBlahBlah. The third album, ''Lost in a moment'', was unsurprisingly met with even more bashing. The fourth album, the experimental ''Twist the truth'', it was unsurprisingly met with cries of "it's too different!" by the same people who used to complain that Lene's music was always the same.
228* Music/{{Megadeth}} received a lot of hatred because they too made their sound more mainstream in the early nineties with ''Countdown to Extinction''. They later began moving back towards their traditional style for a little bit before deciding to jump right back into the sound of their nineties output with ''Th1rt3en'', which received a less-than-enthusiastic reaction, and continued on that path with ''Super Collider'', which was met with near-universal dislike.
229* Music/{{Metallica}} constantly face accusations of [[SellOut selling out]], with every release since [[Music/KillEmAll their debut]] attracting them for one reason or another, but it reached new heights after their [[Music/MetallicaAlbum 1991 self-titled album]] broke them into the mainstream for the next 12 years. The album's shift to a less experimental style resulted in widespread backlash from longtime fans, which continued when they shifted to HardRock on their later '90s albums and NuMetal on ''Music/StAnger'', which sold well off of name recognition but was so poorly received that it ended their mainstream momentum.
230* Music/ModestMouse suffered from this after ''Float On''.
231* Music/{{Muse}} has suffered a lot of this since the release of ''Music/BlackHolesAndRevelations'', and to a lesser extent since ''Music/{{Absolution|Album}}''. Muse were considered very cool when they were indie artists on their first two albums, ''Music/{{Showbiz}}'' and ''Music/OriginOfSymmetry'', and reached their peak when they hit the mainstream with ''Absolution''. By the time ''Black Holes'' came out, it was considered a disappointment because the singles released from it were pop songs rather than rock. This happens a lot, in fact, if an album is represented by the songs which are atypical for the album itself. Ever since "Supermassive Black Hole" was featured in the first ''Literature/TheTwilightSaga'' film, you can't go to a Muse video on Website/YouTube without fanboys shrieking about ''Twilight'' fans liking Muse due to said song in movie. Sad, because while ''Twilight'' is a polarizing series, almost everyone likes Muse.
232* Music/RandyNewman parodied this on his 1999 ode to over-the-hill rock stars, "I'm Dead (But I Don't Know It)."
233* Music/{{Nickelback}}. For a band with such a vocal Hatedom, and that so [[GuiltyPleasures few people claim to like publicly]], you'd think they'd get less airplay and make less money. A lot of their hatedom from {{grunge}} fans stems solely from the fact that the band can fill stadiums and arenas. [[http://www.bustedtees.com/blamecanadafornickelback Blame]] [[WesternAnimation/SouthPark Canada]] for Nickelback, [[MooseAndMapleSyrup eh]]?
234* Music/{{Nirvana}}:
235** It's widely believed that frontman Music/KurtCobain killed himself as a result of his fear of this trope and even [[CreatorBacklash came to hate]] the band's signature song, "Smells Like Teen Spirit" (which was [[PoesLaw supposed to be a parody]] of the [[MisaimedFandom same fans it started attracting]]) often refusing to play it live. Additionally, the band's popularity is often used to claim that they're overrated, and even some grunge fans don't like them solely because of it.
236** Kurt Cobain often wrote pop songs to subvert this. Even ''Bleach'', their most abrasive and inaccessible release has "About A Girl" on it, which he wrote after listening to Music/TheBeatles all day. They followed up ''Nevermind'' with ''In Utero'', which is much sludgier than ''Nevermind'' but ultimately reaches a compromise: songs which were heavy enough for ''Bleach''/''Incesticide'' fans, but melodic enough for ''Nevermind'' fans. "In Bloom", from ''Nevermind'' points fun at the people who listened to Nirvana because they were popular and didn't understand the lyrics, as well as the fact that plenty of the kind of people who bullied Kurt in high school were now listening to his music but were still losers.
237* Music/NoDoubt with ''Tragic Kingdom'' which put them on the charts with their hit singles, "Don't Speak" and "Just a Girl". Even more so with ''Rock Steady'' which was seen by their '90s fans as essentially the first Gwen Stefani solo album and was created solely to pander to pop audiences.
238* According to many a disillusioned Music/{{OFWGKTA}} fan, the group [[DarthWiki/RuinedForever completely fell off]] following the success of frontman Tyler, The Creator's viral single "Yonkers" and subsequent album ''Goblin'' (a view that Tyler himself shares to some degree, as he hates "Yonkers" and most of his old output, and sought to distance himself from it with ''Flower Boy''). Earl Sweatshirt openly sought to invoke this circa ''Doris'', stating that he knew he'd gain some new fans and lose some old ones, and was happy that he would because he ''wanted'' to lose the old fans who were just there for his horrorcore output and didn't want him to grow as an artist.
239* Music/OneDirection gained a huge following of teenage girls in the U.K. through their appearance on the 2010 season of ''Series/TheXFactor''. Some of their original fans were ''not'' happy to see them become massive worldwide and were especially turned off by their success in the United States, and feared the boys would abandon their British fans to pander to American Directioners. Those fans eventually jumped to support new artists like Music/ConorMaynard, Music/UnionJ, and Music/TheVamps, hoping they avoid "Americanization."
240* Music/OzzyOsbourne has never really gotten the full treatment of this, but his solo work being more popular and successful than his work with Music/BlackSabbath is often the only basis snobbier fans use to claim the former isn't as good as the latter. He also got some minor claims of this with ''Series/TheOsbournes'' reality show in the early 2000's, which brought him a whole new generation of fans.
241* Music/PearlJam actually kind of inverted this to turn less commercial, everything after ''Vs''. were {{New Sound Album}}s.
242* Music/PinkFloyd:
243** Happened after ''Music/TheDarkSideOfTheMoon'' in the minds of some of their fans, [[TheyChangedItNowItSucks who preferred their old psychedelic music]] over the new [[DarkerAndEdgier harder and darker]] material. Though in this case, the band themselves felt this way, particularly Music/RogerWaters, who didn't like the larger, noisier audiences that their greater exposure attracted (leading to his infamous, sputum-powered CreatorBacklash during the ''Music/{{Animals|1977}}'' tour).
244** Also poor old Music/SydBarrett, who passed his own fame-tolerance threshold back when they were plugging their first album, leading to him [[CreatorBreakdown taking permanent refuge in drugs.]]
245* Music/{{Queen|Band}}, particularly in the years after Music/FreddieMercury's passing, where their most famous works skyrocketed in popularity with their use in films, commercials, sports events and random Internet {{meme|ticMutation}}s. The trope, however, most likely began to take effect as early as 1974 when "Killer Queen" started climbing the charts. ''Theatre/WeWillRockYou'' and ''Film/BohemianRhapsody'' have only intensified the sentiment amongst older fans.
246* Music/RedHotChiliPeppers' popularity became so high at the time of ''Stadium Arcadium'' and its singles overplayed that even they became exhausted by the fame, going on a 3 year hiatus after the tour finished. This caused their guitarist John Frusciante to leave the band for the second time, for exactly the same reason he left the first time (except that the previous time he was also a heroin addict).
247** It should be noted that there were fans who accused the band of selling out when they signed to Warner Bros and released the ballad "Under The Bridge "way back in 1991, even though most of its parent album ''Blood Sugar Sex Magik'' was a continuation (and possibly even improvement) of their old sound. Had Internet forums been around back then, there would have been a lot of this sort of debate on it. Even more so in the ''Californication'' and ''By The Way'' periods which were full of introspective ballads (''One Hot Minute'' escaped this trope largely because it was not a massive radio success). ''By The Way'' in particular is incredibly divisive for the band, something they readily acknowledged with the rockier single "Fortune Faded" (itself a rerecorded ''By The Way'' outtake) and the more funk-based album ''Stadium Arcadium''. They remain a big draw, but the more muted response to the Josh Klingoffer years (along with Frusciante's second return) might indicate they are becoming a cult band again.
248* The Latin America Reggaeton genre it is insanely popular genre in Latin America and the United States towards young people to the point that it is overplayed constantly in every place especially most recent songs of that genre sang by Bad Bunny, Karol G, Becky G, Ozuna, Natti Natasha, Maluma, Rosalía, Sebastián Yatra, J Balvin, Daddy Yankee, Lola Índigo, Rauw Alejandro etc:.
249** The Argentine trap and freestyle has the same traits as the Reggaeton such as Tiago PZK, Tini Stoessel, Trueno, John C, Nicki Nicole, María Becerra, Emilia Mernes, Rusherking, L-Gante etc:.
250* Music/{{REM}}: Many people who followed the band in the '80s cried foul when they moved from indie label Creator/IRSRecords to major label Creator/WarnerBrosRecords in 1988, accusing them of selling out (even though the band chose Warner because they offered complete creative control, something that I.R.S.'s distributors, the similarly big Creator/{{MCA}}, were threatening to revoke). Their audience further fractured after [[Music/OutOfTime "Losing My Religion"]] became a surprise hit and cemented the band's mainstream rise.
251* Music/RiseAgainst. Many fans feel their first few albums were closer to hardcore punk, faster, and generally less melodic than their previous two. It doesn't help, then, that these were their two real 'mainstream' albums (though they had some success prior to them). While the subjects of the songs are much the same, older fans often feel that the albums are intentionally more accessible to non-punk fans.
252* Brazilian band RPM had such a meteoric rise in the mid-1980s (to the point a live album made to cash in while they were still on top is one of the best selling ever in the country!) that backlash, specially from other bands, was imminent. Frontman Paulo Ricardo has declared that "You can't be big and cool at the same time, because the middle class will never like the same group the cleaning lady listens to. It was suddenly in fashion to complain about RPM."
253* Music/BruceSpringsteen: Some longtime fans resented the ones who started liking Bruce after only "Born in the USA" album came out in '84 and he danced with Courtney Cox in the "Dancing in the Dark" video.
254* A case of It Was Popular, So It Sucks: Music/GeorgPhilippTelemann was the most (commercially) successful and highly regarded German composer of his time and in the course of an extremely long and productive life (1681-1767) wrote more music than Music/JohannSebastianBach and [[Music/GeorgeFredericHandel Georg Friedrich Händel]] combined. After Bach was rediscovered in the mid-19th century, it became fashionable among musicologists and music-lovers to regard him as ''the'' great genius of BaroqueMusic. Since Bach had not been very successful commercially, it was easy to paint him as a misunderstood and unappreciated master who wrote for eternity while the "shallow" Telemann marketed himself by pandering to the tastes of the uncouth audience and producing notes as if in a factory. It would take over a century, during which other German Baroque composers besides Bach and Händel were rediscovered and reappreciated, for Telemann to (largely) regain his original stature. The ironic thing was that Bach and Telemann admired each other[[note]] (Telemann at Bach's request became godfather to his son Carl Philipp Emanuel Bach, and wrote a sonnet in Bach's honour when he died) [[/note]] and Bach not only copied out by hand entire cantatas written by Telemann, but would also sometimes incorporate Telemann scores into his own works, as was perfectly normal in the 18th century (before copyright laws). And then admirers of Bach like Philipp Spitta and Albert Schweitzer (yes, ''that'' Albert Schweitzer) inadvertently used pieces attributed to Bach but actually written by Teleman (as it turned out after musicologists properly took stock of the surviving part of Telemann's huge oeuvre) to "prove" the nigh-infinite superiority of Bach over Telemann.
255* Music/TheyMightBeGiants. A lot of people found ''John Henry'', their first album with a full band, to be selling out. God only knows what these people think of the band's four (so far) children's albums.
256* Music/{{U2}}. Because of this trope, their fanbase is divided into two groups; pre-"Joshua Tree" and post "Joshua Tree".
257* Music/TheVerve. A lot of fans of their earlier psychedelic work (pre-"the") absolutely despise the hugely popular ''Urban Hymns''.
258* The Vinyl Revival originated as a backlash against the perceived commercialism of the music industry, with vinyl having long been held as an alternative to the "consumerist" CD and [=MP3=] after the format left mainstream distribution in the early '90s. While new albums were scarce, used [=LPs=] could be found cheaply as people unloaded their vinyl records ''en masse'' as the newer formats became popular. Consequently, when mainstream retailers started stocking players and records in the 2010s, many diehards cried foul (even though these chain stores sold vinyl during the format's heyday in the '60s and '70s). Audiophiles additionally deride many of the inexpensive turntables that the Revival created as poor quality devices that risk damaging one's records. Some people also resent the way some younger buyers seem to treat records more as a fashion accessory than a music format. [[ArsonMurderAndJayWalking And these younger people keep calling records "vinyls."]] A more legitimate complaint is that the demand for records has overburdened pressing plants, leading to declining quality control, and has jacked up the price of used records. This hit a tipping point during the UsefulNotes/COVID19Pandemic, which forced many releases to be delayed substantially due to shipping freezes exacerbating plants' order bloats.
259* [[Music/AntonioVivaldi Vivaldi]] was popular during his lifetime, but died in obscurity and was forgotten by most of the world until the 20th century. Today, his ''Four Seasons'' has a fair {{Hatedom}} [[BadToTheBone due to them being overplayed in popular media]], especially ''Spring''. Their haters tend to forget that [[GenreTurningPoint for 1723, they would have been incredible to listen to]]; they were the first concertos to put so much passion into a single instrument and forever defined what concertos in the future would be like.
260* Music/{{Watain}}. The BlackMetal community is notorious for its elitism towards bands that achieve even the slightest amount of mainstream recognition. So it goes without saying that when the band received a Swedish Grammi for ''Lawless Darkness,'' the fandom went berserk. Interestingly, there are some who accuse them of always having sucked, and being little more than knockoffs of Music/{{Dissection}} and Music/{{Mayhem}}.[[note]]Never mind that Mayhem have received a quite a bit of critical acclaim amongst the fandom as well, in no small part due to the controversy they brought on themselves in TheNineties.[[/note]]
261* Music/TheWho. The band was always popular, but when they became international sensations with the release of ''Tommy'', fans of their earlier work thought they were becoming ''too'' popular. Not helped by the use of their songs in ''Series/{{CSI}}''.
262[[/folder]]
263
264[[folder:Professional Wrestling]]
265* This happens ALL THE TIME in wrestling.
266** Especially in the IWC (Internet Wrestling Community). There were a lot more haters of Wrestling/StoneColdSteveAustin and [[Wrestling/DwayneJohnson The Rock]] when they turned face than when they originally found their footing as "bad guys". (Look at some of the reactions Rock got on rec.sport.pro-wrestling between 1999-2000, for instance!) Granted, the fan favorite versions of both, and others, tended to pick up a bit of "Austin Powers Syndrome" in that their "[[InsistentTerminology characters]]" became catchphrase machines.
267** The IWC once LOVED Wrestling/JohnCena at one point!
268** ...and Wrestling/TripleH, probably before all the political stories came to light. That is, if the dirtsheets are to be believed...
269** And something happened to Wrestling/KurtAngle between Wrestling/{{WWE}} and [[Wrestling/ImpactWrestling TNA]], as he came there minus the IWC fans who called him one of the best workers in the world, instead ridiculing [[SmallNameBigEgo his delusional radio interviews and etc.]] and his past refusals to address supposed drug problems.
270* Wrestling/AlexaBliss was an EnsembleDarkhorse during her run in NXT and her run on [=SmackDown=] Live. Once she was drafted to RAW in 2017, becoming both its top female heel and RAW Women's Champion, she became booked as both a SpotlightStealingSquad and an InvincibleVillain. Her unique gimmick was largely stripped down and replaced with a generic heel persona, and her first major feud on RAW against Wrestling/{{Bayley}} was a disaster that hurt both wrestlers' credibility quite badly, especially due to a universally panned "This Is Your Life" segment. Many people started turning on her, seeing her as an average worker who was only being pushed because of her looks. The heat reached nuclear levels when she won the Wrestling/MoneyInTheBank ladder match in 2018 over several newer stars. The backlash died down once she was booted out of the title picture to put the focus on Creator/RondaRousey, but even now, she is still seen as largely a joke.
271* Wrestling/CharlotteFlair was once one of the "Four Horsewomen", four female wrestlers from WWE's NXT brand credited for helping revitalize women's wrestling. However, as her career made the shift to WWE's main roster, fan opinion of her began to sour, with her being seen as another wrestler who was largely a disappointment to [[Wrestling/RicFlair her father's legacy]].
272* Wrestling/CMPunk was a SmartMark darling on the independent scene, with the fans hailing him as quite possibly the best wrestler in America (or at the very least, the best wrestler in Wrestling/RingOfHonor, which is kind of synonymous these days). Then he signed with Wrestling/{{WWE}}, and became the centerpiece of its ECW revival, and now all of a sudden you can't go into a wrestling forum without hearing about how Punk is overrated and a sloppy wrestler. Some of this might be spillover anger from the ECW revival being mishandled; but Punk was one of the few bright spots of the show, and yet he seems to get the most criticism. Now that he's moved away from ECW onto Raw and then Smackdown and become world champ, the criticisms have only gotten worse. Partially due to HypeBacklash -- a lot of {{Smart Mark}}s kept hearing how great Punk was from [=ROHbots=] when he was working long main event matches, against top level opponents, with free reign over his [[TheGimmick gimmick]] and promos. Five minute extended squashes over Justin Credible didn't quite match up... Now that CM Punk has turned into a crazy cult-leader {{Heel}}, he's won over a ''lot'' of his former detractors. And from there, we had the 2011 'Pipe Bombs' and suddenly Punk is back to being among the smarks, as he so proudly declares, the '''''BEST IN THE WORLD.'''''
273* Like fellow indie-wrestlers-turned-WWE-superstars CM Punk and Daniel Bryan before him, Wrestling/DeanAmbrose saw a very similar reaction. When he debuted in The Shield and went on to have his solo career, Ambrose could do no wrong in the eyes of the fans, especially the IWC. After Daniel Bryan, Ambrose pretty much had the second biggest amount of grassroots support from fans imaginable and -- especially when Bryan's career was on hiatus -- seemingly almost everybody wanted him to become WWE champion. After he finally won the WWE Championship from Seth Rollins, however, a lot of fans turned on him for a variety of reasons, whether it was accusing him of becoming complacent on the top or accusing him of being a really limited wrestler in the ring. Ambrose himself, on the other hand, didn't seem to mind people turning on him too much because as he told Ziggler in a promo, anybody who becomes world champion had better have ice water running through their veins in order to put up with all the doubters and nay-sayers. Fortunately for Ambrose, the backlash died down significantly, and he was nowhere near as despised as his ex-Shield stablemate Roman Reigns.
274* Wrestling/EvanBourne, formerly known as Matt Sydal. Hell, just calling him by his WWE name is enough to set off indy wrestling purists in some communities.
275** At the start of 2010, Evan Bourne was a jobber getting squashed by Wrestling/{{Sheamus}} most weeks. Many fans were complaining about how unfair this was to him. In the middle of the year he got a bit of a push by main eventing Raw and working great matches with Wrestling/ChrisJericho. Suddenly cue large amounts of threads bashing him for not looking old enough or some even complaining about how weak his kicks were. Oh boy.
276* Wrestling/{{Goldberg}}'s popularity started dying down once he won the WCW World Heavyweight Championship, due to both the obvious notion that WCW didn't know what to do with him after putting the belt on him and fans getting sick of his InvincibleHero schtick. Anti-Goldberg signs and chants became increasingly common, which was countered by WCW allegedly piping in chants and cheers for him. When Wrestling/KevinNash beat Goldberg at Starrcade 1998 thanks to Wrestling/ScottHall tasing Bill, the crowd popped hard. The whole point of the Starrcade screwjob and the fingerpoke of doom was to make Goldberg vulnerable and have him work his way back to the title by ramming through the Wrestling/NewWorldOrder one member at a time. But it never materialized and Goldberg never quite recovered his momentum after that.
277* Pick '''any''' wrestler who's being used as a {{Jobber}} or just not being featured enough. You will find many IWC fans putting them over on message boards and saying they deserve pushes etc and how much they should be treated better than how they're being used right now. The wrestler gets a push - they're not underrated anymore so cue large amounts of haters and complainers bashing them.
278* This happened with John Cena. Hell back in 2003 when he faced Wrestling/BrockLesnar for the belt at Backlash, the majority of fans '''wanted''' him to win the title. Nowadays any IWC fan wanting Cena to win a title is almost unheard of. The main reason he's hated is because he's got a large kid fanbase.
279* {{Wrestling/Natalya|Neidhart}} got this too. Ever since she was depushed in mid 2008 plenty of IWC fans were complaining about how she barely wrestled anymore and how they were dying for her to get a push. The Hart Dynasty split in late 2010 and Nattie got pushed in a Divas' title feud. She won the belt eventually and suddenly fans were complaining about how boring she was. When she was DemotedToExtra in early 2015, she suddenly gained back support, with fans once again complaining about her not being used properly.
280* Wrestling/{{Paige}} was extremely popular when she was on WWE NXT, and was given a thunderous ovation when she made her move to the WWE main roster in 2014. Nowadays, she's seen as another example of a dumbed-down and underwhelming Diva, saddled with mediocre matches and badly written angles, and she's today considered a BaseBreakingCharacter at best and a full-on Scrappy at worst. And that's not even getting into her personal life. Ultimately subverted following her return in late 2017.
281* Wrestling/RomanReigns was very popular during his days as the muscle of Wrestling/TheShield. After the group disbanded and Reigns got a singles push, almost everyone turned against him. The reason being that he was clearly being positioned as the next top babyface despite not being anywhere near ready for that position.
282* A bit of a borderline example. When former Wrestling/RingOfHonor champion [[Wrestling/SethRollins Tyler Black]] decided to sign a Wrestling/{{WWE}} developmental contract in late 2010, the ROH fans immediately turned on him and called him a "{{sellout}}". Black admitted in a later interview that this bothered him, and he used those feelings as part of the [[FaceHeelTurn heel gimmick he took up due to the news]]. (In perhaps a bit of irony, Black supposedly also had the chance to re-negotiate his ROH contract, or also sign with TNA. Who convinced him to sign with WWE? The aforementioned Evan Bourne).
283** Black isn't the first ROH wrestler to turn an impending move to WWE into a heel run; the aforementioned CM Punk did the same thing.
284[[/folder]]
285
286[[folder:Software]]
287* Platform/MicrosoftWindows became an Internet [[TheAntiChrist Antichrist]] when it clearly dominated the MediaNotes/ComputerWars. Conversely, Platform/MacOS did the reverse and became an Internet darling when it became the apparent underdog. Recently though, Mac has rebounded in popularity with the help of the iPod and may have picked up this trope as well but Apple hate is nothing compared to Microsoft hate. Don't dare to criticize any of its competitors or even point out their flaws: on a forum can bring the suspects that you're paid by Micro$oft to bash other [=OSes=], while others are so good [[DoubleStandard they would never do it]].
288* Speaking of Apple, Apple Inc itself has become this. While still an underdog in the MediaNotes/ComputerWars, the company has recently diversified beyond home computing, its dominance of the portable music player market and the downloadable music market (with the iPod and iTunes respectively), along with the success of iPhone, has made the company highly profitable even though it doesn't retain the share of the PC market it enjoyed in its computer-heyday. It has even overtaken long-time competitor Microsoft's share value ''and'' net worth. However, Apple's increased presence in these new markets and among ordinary people becoming Apple users (not to mention the late Steve Jobs' sporadic rants about competing products or Apple's heavy-handed tendency to enforce litigation against anyone who leaked details of unreleased or rumored products) have invoked this trope, where long-time fanboys are upset that the company is no longer part of the counter-culture they aspire to. The shift from its previous "Think different" campaign to the present somewhat-elitist TakeThat and StrawmanProduct advertising as well, not to mention that Apple seems to get away with [[DoubleStandard anything bad they do]] unlike Microsoft, and its [[FanDumb often snobbish user base]] also contributes towards this.\
289\
290Some say that this may mark the end of "''Microsoft's empire''" and are calling Apple "''the new Microsoft''", but there's little sign that Microsoft is becoming "''Unpopular, now it Rocks''" considering that Microsoft is still dominating in the MediaNotes/ComputerWars.
291* Ubuntu has made Linux more user-friendly and easier for newbies. Many GNU/Linux ''users'' complain about how mainstream this operating system has become, hence moving to other obscure operating systems such as Plan 9, BSD, and Haiku. A few long-time users are annoyed that the newbies seem more interested in getting actual work done than hacking the kernel.\
292\
293Linux itself is becoming this trope for some so-called ''experts'' which only tell people to ''Google it, n00b''. (One wonders if those are paid by Google or just want a job there)
294** In this case, there is a partial justification: making a system easy for beginners to use means adding extra components that will slow it down or otherwise make it inappropriate for experts to do very specific things. Continuing to harp on about Ubuntu's mainstream release when there are "expert" distros like Arch (or even Ubuntu Minimal) available is a solid example of this trope in action.
295** To a certain extent, where software is concerned, this trope actually has some basis in reality. The tradeoff between user friendliness (interface complexity) and actual sound design from an internal/engineering standpoint (implementation complexity) is legendary. This is as much true in Ubuntu's case as it has ever been; Ubuntu has gained the former, while neglecting the latter.
296* Similarly to many Linux fans' animosity towards Ubuntu, some fans of BSD and its derivatives (particularly those of [=OpenBSD=]) tend to look down on [=FreeBSD=] for being the most popular BSD operating system (albeit only relatively; even [=FreeBSD=] consumes less than 1% of desktop OS market share).
297[[/folder]]
298
299[[folder:Sports]]
300* For quite a number of years, being a Boston Red Sox fan was something passed down from parent to child. The "Red Sox Nation" went through roughly four generations without a Series win, and most Bosox fans were roundly mocked for supporting a "winless team". When Boston finally took home the Series in 2004, there was an influx of new fans - who were immediately labeled "bandwagon jumpers" because they hadn't endured generations of disappointment. To this day, unless you can legitimately claim to have been supporting them since well before their Series win, you ''will'' be derided as "not a true fan."
301* The Chicago White Sox went even longer without a World Series championship, and their fanbase underwent a similar development after the team won the Series in 2005.
302* The same thing happened to the Chicago Cubs in 2016. Given that they had last won a World Series in 1908, and had essentially sculpted their entire brand since then around being the "lovable losers", this had surprisingly mixed reactions among Cubs fans.
303* Similar to the Red Sox example, the 2009-2010 Chicago Blackhawks experienced this. Having ''finally'' been allowed to show Hawks games on the air[[note]]the owner at the time felt it was wrong to air them on TV because it alienated fans who bought tickets.[[/note]], combined with the Hawks' potential to reach the Stanley Cup, the otherwise least-popular Chicago team became The Big Thing for a while. This ''really'' ticked off the die-hard fans who had stuck with the team through their low point. It didn't help that the 'new fans' were significantly different from the die-hard fans demographically: they were younger, more ethnically diverse, and enjoyed a wide variety of sports. Many of these new fans even enjoyed the successful minor league Wolves up in Rosemont before jumping on the bandwagon, who took advantage of the doldrums of the Blackhawks to build their fanbase up out of fans who wouldn't support the Hawks.
304* The Saskatchewan Roughriders of the CFL got this treatment. In a league of 8 to 9 teams (depending on the years discussed), the Roughriders have won three championships in 100 years (which is about 1/5th of how many they should have won, for those wanting to keep track). After each win, new fans were instantly shouted at for being not a true fan. It gets worse when, at any other time, the rest of the league will laugh at you for cheering for the lovable loser.
305* When Finland's national hockey team plays in the World Championships tournament or in the Winter Olympics, many Finns, who don't otherwise know or care much about the sport, suddenly get glued to their TV's. This - in some hardcore fans' opinion - causes the broadcasting company to "dumb down" the level of commentary.
306* The game of baseball -- not so much any rise in popularity in itself, but the reason why it does. When home run and scoring numbers skyrocket, more people flock to the ballpark -- much to the chagrin of purists, who insist that "pitcher's duels" are the best type of games.
307* Twenty20 cricket is far more popular than traditional Test cricket or even One Day Internationals, and thus many purists refer to it as "hit-and-giggle".
308* Extreme sports in particular are targets of this. Skateboarding fans, for example, tend to complain to no end about the new fans that come with video games series like ''VideoGame/TonyHawksProSkater''.
309* Apparently if you are a Pittsburgh Penguins fan, you can't be a true pure fan because you only liked them when Crosby and Malkin came into the team. The same thing happened when Lemieux came over.
310* Cities that have more than one team in a sport (mostly New York) have to deal with fans switching team allegiance depending on which team is more successful at the time. Example, when the Giants won the Super Bowl in 2008, they were New York's most popular team until the Jets made it to back to back AFC Championships in 2010-11, only to become the popular team again when they won it all in 2012. Fans that stay loyal to only one of the teams, regardless of their performance, find this very annoying.
311* Many hardcore UsefulNotes/{{U|ltimateFightingChampionship}}FC fans are quickly turning on Creator/RondaRousey after her fight with Bethe Correa and the mainstream media circus that followed, with most of those fans shifting their support to hardcore icon Conor [=McGregor=]. It got even worse after her loss to Holly Holm, with fans rejecting her and calling her an overrated fad that was bound to end. However, it barely made a dent in her mainstream popularity -- being "the toughest woman on the planet" still makes her a strong symbol of feminism and keeps her popular with general audiences; in other terms, Ronda Rousey has essentially become the John Cena of MMA.
312* This trope is in full effect with some Formula 1 fans because of how the Netflix series ''Series/FormulaOneDriveToSurvive'' has had in the United States. Just look at the comments section on a video that's geared toward promoting the sport in the United States, like [[https://youtu.be/G-vq-kvc_Eg?si=BV1eP4y7sjUqfeaS this Jimmy Kimmel Live! interview with Daniel Ricciardo]]. The comments will be full of people saying American interest in F1 has ruined the sport, turned it into a Marvel movie, given people the wrong image of the sport, and made it appeal to the wrong people.
313[[/folder]]
314
315[[folder:Tabletop Games]]
316* Every edition of ''TabletopGame/DungeonsAndDragons'' ever, save the first. Possibly the original edition as well, as compared to [[SpiritualPredecessor Chainmail]]. This is noted in the famous Jargon File:
317-->Role-playing games such as Dungeons and Dragons used to be extremely popular among hackers but they lost a bit of their luster as they moved into the mainstream and became heavily commercialized.
318* ''TabletopGame/{{Warhammer}}'' used to be an adult game until mid-1990s when the target group was switched to children, and the rules were drastically simplified. Many old Warhammer players felt cheated. There is a movement called ''Oldhammer'', which still plays Warhammer 3rd Edition rules (published 1987) with appropriate army lists.
319[[/folder]]
320
321[[folder:Theater]]
322* Playwrights have this happen to them also.
323** With John Patrick Shanley, it's ''Theatre/{{Doubt}}''.
324** For David Lindsay-Abaire, it's ''Theatre/RabbitHole''. In both cases, that individual play is much more universally popular than any other play they're done so they're seen as selling out with them.
325** Shanley had also written ''Film/{{Moonstruck}}'' and ''WesternAnimation/WereBackADinosaursStory''. The film adaptation of ''Doubt'' was ''directed'' by him.
326* ''Theatre/{{Rent}}'' received this treatment with the movie version, as fans of the 3-hour stage musical (many of whom can sing it start to finish from memory) were annoyed that people were now allowed to experience the story in half the time.[[note]]Though this wasn't the only complaint; some fans of the musical had more understandable complaints about changes to the characters and the story arc.[[/note]] Never mind that it put the AIDS crisis back in the limelight for a while, after it had been relegated to "that disease that kills African people".
327* As a company, Creator/CirqueDuSoleil's suffered this perception since the TurnOfTheMillennium, when the success of their tours and Las Vegas "resident" shows spurred a boom period for the company with many new productions being mounted (in 2003 they had three different shows in Vegas alone; in 2013 that number grew to ''eight''). While the newer tent tours from ''Corteo'' onward have received the same generally warm reception from North American audiences and critics that older ones have, the fanbase has been far more critical of them. It doesn't help that some of their other productions of late went over badly with casual viewers and fans alike (''Theatre/BananaShpeel'', ''Theatre/CrissAngelBelieve'', etc.) or were affected by outside circumstances (''[=ZED=]'', a Tokyo resident show, had to close after the post-2012 earthquake tourism slowdown) over 2008-2013, which gave support to the fans' claims that the company was favoring quantity over quality. On the upside, while the newer shows get a lot of brickbats from fans, the older shows that are still running (''Mystere'' through ''Varekai'', roughly) are regarded fondly, thanks in part to the company's excellent quality control.
328* This trope is the entire point of [[https://www.youtube.com/watch?v=wG6XZb362gg "Overdone Musical Theatre Medley"]], being an AffectionateParody of the most familiar songs in TheMusical genre of theatre. This sentiment is also seen in the comments, with [[JustifiedTrope justification]]: all of these songs are popular choices for theatre auditions.
329[[/folder]]
330
331[[folder:Toys]]
332* Some people have claimed that this has happened to ''Toys/{{BIONICLE}}'', despite the fact that the line is only marginally more successful than when it started. This stems from the belief that the repetitive design of their recent sets is because they're pandering to their, newer, younger audience, even though these claims come from people in their late teens, early twenties while the series is labeled as ages 7-16. You will constantly see topics like "Is Bionicle Selling Out?" on the forums for popular fansite Website/BZPower.com, which are constantly getting squished out by the, thankfully, more intelligent majority.
333* Ever since the fidget spinners skyrocketed to becoming a trend in 2017, they received intense hatred. Haters claim that what was supposed to be a stress reliever for those with ADHD is now a status symbol for being cool. They also admit they're annoying.
334* Many people hate {{Toys/Funko Pop}}s for this reason and for making figure collecting "mainstream", as well as the fact that they tend to overshadow other vinyl figures. It also doesn't help that the figures are also ''really'' generic looking, especially the older figures.
335[[/folder]]
336
337[[folder:Video Games]]
338* ''VideoGame/AmongUs'' saw a massive increase in popularity in 2020 and, as a result, gathered more players. Because of this, many fans say the game was a lot more enjoyable before it got popular due to factors in public lobbies like hackers, whistleblowers who tell their friends/siblings who the impostor is outside the game, people calling emergency meetings for frivolous reasons (such as trying to be funny or to plug their social media) and gullible players who believe one-sided claims with little to no evidence.
339* ''Franchise/AnimalCrossing'' saw a huge NewbieBoom as a result of ''[[VideoGame/AnimalCrossingNewHorizons New Horizons]]'' coming out during the {{UsefulNotes/coronavirus}} pandemic, offering a relaxing experience during the lockdowns. This has not sat well with some veterans of the series however, who believe that the game was watered-down to [[LowestCommonDenominator appeal to as many people as possible]], citing cons such as the repetitive (and often [[SweetnessAversion sickeningly sweet]]) villager dialogue and the [[TheyChangedItNowItSucks lack of features from previous games]]. Not helping matters is that more people entering the fandom means more drama over things such as turnip prices and the market for items/villagers, which some fans find to be exhausting.
340* [[BattleRoyaleGame Battle Royale]] games have garnered much backlash from some audiences by virtue of their sheer ubiquity. Following the breakout success of ''VideoGame/PlayerUnknownsBattlegrounds'' and ''VideoGame/{{Fortnite}}'', audiences flocked to [=BR=] games en-masse while also creating vast amount of [=BR=]-related content. This in turn led to many developers [[FollowTheLeader scrambling to cash in on the craze]] at the expense of their other games or the content their games are known for, whether it's ''VideoGame/CallOfDutyBlackOps4'' replacing its single player mode with a [=BR=] mode, or Respawn Entertainment indefinitely postponing the third ''VideoGame/{{Titanfall}}'' game to support ''VideoGame/ApexLegends'' (though the backlash towards the ''Apex'' is mitigated somewhat by the fact that it did reignite interest in the mainline ''VideoGame/{{Titanfall}}'' [[VideoGame/{{Titanfall 2}} games]]). The growing disdain towards the genre became so widespread that crowds actually cheered during the ''VideoGame/Borderlands3'' public announcement when Gearbox CEO Randy Pitchford declared that the game would '''NOT''' have a Battle Royale mode.
341** Of all the BR games, ''Fortnite'' has been hit the hardest with the popularity backlash. Since 2017, ''Fortnite'' won over casual gamers with colorful aesthetics and kept core gamers engaged with its surprisingly deep building mechanics. However, some gamers despise ''Fortnite'' for its influence on the modern gaming from inspiring copycat BR games to popularizing wacky skins. The harshest detractors of ''Fortnite'' are fans of military shooters like ''Call of Duty'' and ''Battlefield'', who blame ''Fortnite'' for inspiring developers to add "immersion-breaking" and "cartoony" character cosmetics into realism-based genres.
342* Creator/{{Bungie}}; in their early days as a Macintosh game developer, decided that their next title after their hit ''VideoGame/{{P|athwaysIntoDarkness}}ID'' was ''VideoGame/{{Marathon}}'' instead of a ''PID'' sequel, but after ''Marathon'', they made ''Marathon 2''. "Oh no, they've sold out!", said the fans. "No we haven't", said Bungie, later revealing work on the genre-founding Real Time Tactics game ''VideoGame/{{Myth}}''. Next, ''Marathon 2'' was ported to become Bungie's first non-Mac release. "Oh no, they've sold out!", the fans said again. "No we haven't", said Bungie, "We're still doing our own thing making innovative work" pointing to pioneering BeatEmUp[=/=][[ThirdPersonShooter shooter]] ''VideoGame/{{Oni}}'' and [[WideOpenSandbox Sandbox]] guerrilla warfare game ''Franchise/{{Halo}}''. After that, Microsoft bought them, and turned ''Halo'' into a KillerApp for the original Xbox. "They've sold out!" screamed the fans, and Bungie responded "No, we haven't." After they were finished with the Halo series, 'Bung split up with Microsoft to create a new franchise, ''VideoGame/{{Destiny}}'' and signed a deal that it will be published by Creator/{{Activision}}. The fans said "They've sold out!" and Bungie responded with "No, we haven't."
343* ''VideoGame/CallOfDuty'':
344** Some fans were not too pleased when the ''VideoGame/ModernWarfare'' franchise was introduced and turned out to be a hit. Possibly aided by the recent changes of ''Modern Warfare 2'' including the lack of [[MediaNotes/PCVsConsole dedicated servers in the PC version]], the DownloadableContent, and most importantly; the ExecutiveMeddling between Creator/{{Activision}} and Infinity Ward, leading to many of Infinity Ward's crew defecting to Creator/ElectronicArts. Go to a gaming forum (especially one with a lot of PC users) and ask them what the best entry in the series is. Chances are, the answer will be United Offensive or ''Call of Duty 2''. Woe be it to the poor newbie that actually likes the newer games.
345** For that matter, ''VideoGame/CallOfDuty'' in general is very popular to mock because of this trope, especially {{Website/Reddit}}. The first few games enjoyed SacredCow status; even ''VideoGame/ModernWarfare'' did because it was different (and because a certain [[WebAnimation/ZeroPunctuation Internet critic]] praised it). Then it started to become popular. Nowadays if you say anything positive about ''VideoGame/CallOfDuty'', you'll be lucky if you aren't murdered in your sleep.
346* Due to ''VideoGame/{{Cuphead}}'' being most likely to be played by big [=YouTuber=]s such as ''WebVideo/{{Jacksepticeye}}'', expect it to be hit with swaths of accusations by this game's previous fans.
347* ''VideoGame/EarthBoundBeginnings'', now that the translation has finally been released and is receiving attention, there seem to be a lot of people who want to make clear to everyone that they always thought that the entire ''VideoGame/{{MOTHER}}'' series was overrated.
348* ''Franchise/TheElderScrolls'':
349** The series has its own twist on the FirstInstallmentWins trope that comes into play here, as well. {{Creator/Bethesda}} has a propensity for building each new game in the series from the ground up, so most players end up comparing every new game to whichever game in the series they played first, their own personal version of "first installment wins". And given that each new game in the series tends to exponentially increase in popularity (for better or worse) over previous games, it naturally matches up with this trope as well. BrokenBase tends to ensue, with fans of the previous installments declaring the newest installment to be inferior.
350** The first two games in the series, ''[[VideoGame/TheElderScrollsArena Arena]]'' and ''[[VideoGame/TheElderScrollsIIDaggerfall Daggerfall]]'', were solid games (despite ''Daggerfall''[='s=] ObviousBeta issues), but were mere drops in the massive bucket that was the late-90s PC WesternRPG scene. Still, they developed a fairly strong [[CultClassic Cult Fanbase]] which kept the series alive and, after a six-year SequelGap, led to the release of ''[[VideoGame/TheElderScrollsIIIMorrowind Morrowind]]''. ''Morrowind'' was a massive critical ''and'' commercial hit, being the BreakthroughHit for both the series and for Bethesda in general. Owing to both the sequel gap and its MultiPlatform release (PC and X-Box), ''Morrowind'' introduced a massive NewbieBoom, contributing to its success. All of this added up to ''Morrowind''[='s=] "Game of the Year" edition still being available in stores even ''eight years after its release''. However, until about 2006, a [[VocalMinority small but vocal group]] of older, "hardcore" ''Elder Scrolls'' fans derided ''Morrowind'' as derivative and dumbed down compared to ''Daggerfall'', which was "TrueArt" and was granted "[[SacredCow Immunity to Criticism]]", and considered ''Morrowind'' to be the symbol of everything that was wrong with the gaming industry. What happened in 2006? ''[[VideoGame/TheElderScrollsIVOblivion Oblivion]]'' was released. Despite its own "Game of the Year" level successes and popularity, ''Oblivion'' was now the symbol of everything wrong with the gaming industry, while ''Morrowind'' became the SacredCow. In 2011, when ''[[VideoGame/TheElderScrollsVSkyrim Skyrim]]'' came out? Ditto. Rinse and repeat.
351** Another angle to the situation for the series is that there seems to be a loose "odd-even" configuration to the fandom. It's not uncommon to find fans of both ''Daggerfall'' (The 2nd ''ES'' game) and ''Oblivion'' (the 4th), who enjoy that those games are closer to classic HighFantasy while disliking ''Morrowind'' (the 3rd) and ''Skyrim'' (the 5th) for being too "alien". Meanwhile, fans of these odd-numbered titles favor them over the even-numbered titles for the ''exact same reason''.
352** Yet ''another'' angle to the debate is the perception that the series has been getting "dumbed down" as it has grown more popular. Ask a fan, and they'll tell you that ''their'' favorite game was the one that struck the right balance of openness and accessibility. For example, ''Daggerfall'' has a ''gigantic'' world map, roughly 161,600 km in size (similar to the size of Great Britain), while every subsequent game has gone with a much, much smaller world map. However, these games use SpaceCompression and drop most of the {{random|lyGeneratedLevels}} and [[ProceduralGeneration procedural]] generation that ''Daggerfall'' used to fill out its huge world, instead greatly increasing content density and variety within the smaller worlds. Other changes of the course of the series include: armors and outfits becoming less and less modular and customizable, spells and enchantments dwindling in numbers and variety, abandonment of mechanics like birthsigns (which granted passive bonuses and railroaded the status growths into a class archetype).
353%%** But then... ''VideoGame/TheElderScrollsOnline'' came out. (no context)%%
354* The ''Franchise/FinalFantasy'' series tends to get a lot of this. Many fans love to claim how a particular entry "ruined" the series. ''VideoGame/FinalFantasyVII'' (for making the series too popular with the mainstream and in their perception, making the characters in future games be more anime styled with big swords) and ''VideoGame/FinalFantasyX'' (for introducing more frequent cut scenes and voice acting) tend to bear the bulk of it, but other games are not immune to these complaints; the series has been "ruined" about thirteen to sixteen times by now.
355** Many RPG fans just plain hate ''Franchise/FinalFantasy'' because their preferred series isn't selling as much. This inevitably leads to people like this complaining that the popularity of ''Franchise/FinalFantasy'' is crowding out "better" games. Interestingly enough; this complaint is ''only'' lobbed at ''Franchise/FinalFantasy'' games; and occasionally ''Franchise/{{Halo}}''; when any look through a gaming magazine can point out how many other games with big publishers or developers receive ''just'' as much advertising if not ''more'' than every game that Creator/SquareEnix and Bungie make. (''VideoGame/DragonQuestIX'' only got such a budget because ''Nintendo'' published it outside of Japan.)
356** With ''VII'', some argue that, [[CapcomSequelStagnation with the additional installments to the story]], the franchise is starting to plummet. They argue that the fun factor of the game is relinquished for the sake of pleasing the fanboys and fangirls, sacrificing the deep integrated storyline that made the original RPG such an amazing game for the sake of indulging in characters such as Sephiroth, Vincent, and Zack.
357** ''Videogame/FinalFantasyVIII'' also got this treatment. With crossovers such as ''Kingdom Hearts'' and ''Dissidia'', Part 8 has grown more in popularity, and just as soon as it did, the sudden hatedom with it. Possibly justified in that ''Videogame/FinalFantasyVIII'' was a very polarizing game even back in its prime, with many praising it and many others considering it the worst in the series.
358** ''VideoGame/FinalFantasyXIV'' was a commercial failure during 1.0 and it almost ended the game before it went past beta due to numerous problems that the dev team ignored. After a new development team was brought in to replace the former team, the game was redone from the ground up and relaunched with the subtitle ''A Realm Reborn'' (2.0). The game had a massive turnaround and became an extremely popular hit among fans, but many players who enjoyed 1.0 denounce the reworked game as selling out to the LowestCommonDenominator due to the game taking elements that made ''VideoGame/WorldOfWarcraft'' so popular.
359* ''Franchise/FireEmblem'':
360** The series got a taste of this when Nintendo of America announced an American release for ''VideoGame/FireEmblemTheSacredStones''. Longtime fans raised such a stink about not only the [[TheyChangedItNowItSucks localization changes]] but claimed the onslaught of newbie fans would muck up the nice cozy little fandom club they'd built for themselves.
361** When ''VideoGame/FireEmblemAwakening'' came out and received acclaim and commercial success, the reaction from 'hardcore fans' was predictable. They got even angrier when both Robin and Lucina were made playable characters for ''VideoGame/SuperSmashBros''
362** Non-fans of the series were surprised to see even ''Fire Emblem'' fans cry foul when Corrin was announced as one of the DLC characters for ''VideoGame/SuperSmashBrosForNintendo3DSAndWiiU'' rather than a character from any other franchise, with a special shout-out going to the Inklings from ''Franchise/{{Splatoon}}'', with many assuming they'd be next due to that franchise's popular debut (they'd be the first fighters announced for [[VideoGame/SuperSmashBrosUltimate the following installment]] instead).
363** It continues with ''VideoGame/FireEmblemFates'', which not only takes pages from Awakening's book but has the new Phoenix Mode and removes weapon durability. Thankfully, some fans are appeased by one of the two paths having gameplay on par with the older games.
364* ''VideoGame/FiveNightsAtFreddys'' got this when the success of the franchise took off in such a way that the creator behind it, a lone indie developer previously known for making failed games, decided to make three sequels within the span of one year. The hate eventually reached a point where said developer [[http://i0.kym-cdn.com/photos/images/original/000/997/995/eb8.png eventually addressed this mentality]] and how shallow it is compared to people who have legitimate complaints about his games.
365* The ''VideoGame/GearsOfWar'' series has gotten popular enough to be alongside ''Franchise/{{Halo}}'' as one of the "[[KillerApp faces]]" of the Xbox platform. Nevertheless, fans of previous Creator/EpicGames titles and MediaNotes/ConsoleWars debaters don't really seem too pleased.
366* ''Videogame/GrandTheftAutoV'', mainly the ''Grand Theft Auto Online'' mode has gotten hit by this. First seen as an extra mode to play after finishing the main story campaign, online mode surprisingly blew up in popularity over the years because of the different stuff you can do and its strong social features. It got to the point that Creator/RockstarGames saw they had a major hit on their hands and decided to dedicate their time creating and releasing new ''GTA Online'' content during the following years in the 2010s, including rereleases of the main game with online bundle packs. This allowed the game to become [[https://www.gamesindustry.biz/articles/2018-04-09-gta-v-is-the-most-profitable-entertainment-product-of-all-time the most profitable media property of all time in 2018, even when adjusted for inflation]] and reinforcing the perception that the game is RatedMForMoney (though it's not the best-selling media property of all time), though the game has been dethroned by ''VideoGame/DungeonFighterOnline'' as the most profitable media property of all time in the early 2020s. Overtime, people began to question when Rockstar was going to release a new game, as many years went by with only one release, ''VideoGame/RedDeadRedemption2''. It got worse when it was rumored that ''GTAVI'' was already in its final stages of development, but was being held back because of the popularity of ''GTA Online'', and ''Videogame/{{Bully}} 2'' another highly anticapated game being completely neglected. Then in the 2020s, rumors of a big GTA annoucement surfaced, only for it to be revealed that Rockstar was rereleasing ''GTA V'' again, only this time for next generation consoles, [=PlayStation=] 5 and Xbox Series X. To say fans were disappointed would be an understatement, especially since GTAV was originally a [=PS3=] and Xbox 360 release, two generations prior.
367* When Famitsu released [[http://vgsales.wikia.com/wiki/Famitsu_Japan%27s_100_favorite_video_games their]] top 100 games (as voted by the Japanese) to the Western public tons of fans of JRPG's started to get so angry that they swore to never play a JRPG again. It was also the source of some of the backlash towards ''Franchise/FinalFantasy'' in the west.
368* The ''Franchise/KingdomHearts'' series has received criticism from long-time players following the growth of the fanbase. Although the long-awaited ''VideoGame/KingdomHeartsIII'' is the series's best-selling entry and was met with mostly positive reviews, some fans feel that it doesn't live up to its predecessors in terms of story and gameplay—they attribute its shortcomings to the fact that it was developed with a wider audience in mind.
369* ''VideoGame/LeagueOfLegends'' provides an example within a game: there are people in the community that intentionally play unpopular characters, and find to their dismay that their team members leave the queue or flame them all game long because they picked a "bad" champion. But when the character is eventually "discovered" by the mainstream and rises on the tier list, they proceed to complain bitterly about tier lists and flavours of the month, abandon the champion and find a new unpopular character to play. It is apparently considered a badge of honour to claim you liked [[OurGargoylesRock Galio]] or [[MindOverMatter Irelia]] before they were popular. This is also expected to happen to [[ObviousBeta Yorick]].
370* ''Franchise/TheLegendOfZelda'' is particularly infamous for this on Website/GameFAQs. If any ''Zelda'' character (especially Link), or any ''Zelda'' game, or any ''Zelda'' ''thing'' is in a popularity contest of some kind, it's bound to sweep the competition, making most such contests extremely predictable and repetitive, especially to fans who prefer other game franchises. ''Zelda'' has a similar dominating presence on Dorkly, a [[https://ggnewbie.com geek humor website]]. This leads to bizarre results in their popularity polls such as [[VideoGame/TheLegendOfZeldaTwilightPrincess Midna]][[note]]a FairyCompanion in one ''Zelda'' game[[/note]] being ranked higher than any character from ''Franchise/{{Kirby}}'' and ''Franchise/{{Pokemon}}'', Epona being voted the greatest gaming sidekick of all time, and ''VideoGame/TheLegendOfZeldaPhantomHourglass'' being voted the second-greatest Nintendo DS game of all time despite being considered a lackluster ''Zelda'' game, and causes corresponding HypeBacklash.
371* Many RPG fans don't seem too pleased that the ''Franchise/MassEffect'' series has become a hit, [[ActionRPG especially since they went towards a different game style]] [[TheyChangedItNowItSucks than the "traditional" RPG]].
372** InUniverse, Shepard attracts Morinth by invoking the trope, saying, "If you've heard of it, it's already too mainstream for me."
373* ''VideoGame/{{Minecraft}}'', now that Mojang has received interviews in gaming magazines and been plugged on various ''Franchise/SuperMarioBros'' blogs, people are calling the demise of the game. The cries of "Mojang is a sellout!" became even more common among fans once they announced ''Minecraft'' would come to the Platform/NintendoSwitch, which happened because of the game's huge success. Thus, the game was later affiliated with Nintendo, right down to having official representation in ''VideoGame/SuperSmashBrosUltimate''. It was received as well as you would imagine. It doesn't help that ''Minecraft'' is the best-selling media property of all time (though it's not the most profitable media property of all time).
374* ''VideoGame/{{Overwatch}}'' quickly shot up in popularity only to suffer massive HypeBacklash. At launch, the game was widely praised for its fun gameplay that casual and pro gamers alike can enjoy, charming cast of well-designed characters and surprising good lore, which Blizzard fully backed with high quality animated shorts films. Besides the critical and commercial success, the game also got its own Esports league and won many Game Of The Year awards in 2016, the year the game was released. However, starting in 2017, the game received a massive backlash for several reasons.
375** Given how ''Overwatch'' became the most popular HeroShooter, many games in the genre had to fight [[TheyCopiedItSoItSucks accusations of being clones of Blizzard's title]]. Many hero shooters released after ''Overwatch'' like ''VideoGame/{{Battleborn}}'' and ''VideoGame/{{LawBreakers}}'' flopped partially because of unfavorable comparisons to ''Overwatch''. Even ''VideoGame/ApexLegends'', a battle royale game with an edgier art direction and gameplay inspired by ''[=PUBG=]'', is pitted against ''Overwatch'' just for having a colorful cast of characters. For many, ''Overwatch'''s popularity and status as the genre standard has created an environment where it becomes impossible for hero shooters to stand out and be judged on their own merits.
376** Then there's its hated loot box system in which players are incentivized to pay actual money to open boxes in hopes of getting cosmetics through a randomized system. While the system garnered complaints in the beginning, it didn't take until much later for the system to become more common in the gaming industry. Many people blame the game for popularizing and normalizing a gameplay mechanic that some have likened to gambling.
377** Support and Tank heroes are generally hated because of their competitiveness that lead to high pickrates at the expense of other heroes. The biggest offender would be Brigitte who shot up in popularity in casual and competitive play thanks to her durable shield and healing abilities. However, Brigette was so powerful that most teams were forced to use her to stand any chance of winning, resulting in a stale meta centered around Tank and Support heroes that wasn't as fun to play or watch.
378** The game’s lore also began stagnating which fans attributed to Blizzards compulsion to add new chapters and threads at the expense of developing present ones to the point many players opted to ignore it altogether based on how slow it moved and how little of it was actually in the game proper. Whilst the announcement of a PvE mode for ''Overwatch 2'' promises to rectify the issue, time will tell if it reignites interest.
379* ''Franchise/{{Pokemon}}'', being one of the most popular media franchises of all time, was inevitably going to get hit with this. It got especially bad with ''VideoGame/PokemonSwordAndShield'', due to removing certain features, and the move from dedicated handheld systems to the Platform/NintendoSwitch, which led to increased expectations and tons of complaints, both justified and nitpicky, and replies of "it's the biggest media franchise" to any attempt at defending the games despite those issues. According to the complainers, since the franchise is so big, Creator/GameFreak should have no excuse for cheaping out and not giving it their all, yet at the same time, due to their massive popularity, they don't ''need'' to put in too much effort to succeed, since brand recognition alone guarantees that they'll get a best-seller.
380* The ''Franchise/ResidentEvil'' series after the release of [[VideoGame/ResidentEvil4 Part 4]]. The style change, while making the series more popular, has caused many fans of the series' original style to feel betrayed, cheated, and forgotten. Some of which are the same fans that, before the release of ''Resident Evil 4'', were complaining that [[ItsTheSameNowItSucks the series had grown repetitive and stagnant]].
381* Would you believe that ''Franchise/ShinMegamiTensei'' is starting to show signs of this? A lot of it overlaps with FandomRivalry between fans of the mainstream-friendly ''Franchise/{{Persona}}'' sub-series, and the rest of the series, which is more niche. It doesn't help that some of the newer non-''Persona'' games have started taking more cues from the ''Persona'' series in hope of appealing to a larger audience.
382** ''VideoGame/{{Persona 3}}'' was well-received, bringing in newcomers to the series and thus making the entire ''Franchise/{{Persona}}'' franchise eclipse the popularity of the main series. Which leads to people complaining that Creator/{{Atlus}} has "sold out", leaning more towards making their games tailored to the mainstream. Complaints like this are tinged with a hint of irony, as the whole reason the ''Persona'' spinoff series was created in the first place was to make a ''[[Franchise/ShinMegamiTensei MegaTen]]'' game that was tailored to the mainstream. These complaints are intensifying with the popularity of ''VideoGame/{{Persona 4}}'' and ''VideoGame/{{Persona 4}} [[UpdatedRerelease Golden]]'' (to the point that Atlus has released multiple genre-bending sequels featuring both the ''Persona 3'' and ''Persona 4'' cast) is similarly getting trashed for proof that Atlus is "selling out". Even more so when ''VideoGame/{{Persona 5}}'' joined the two during their [[MilestoneCelebration 20th anniversary]], with tons of promotion for the three of them as well as crossover spinoffs in the vein of ''Persona 4'' (Including their own ''Dancing All Night'' games). At first, Fans of the (relatively obscure) ''Persona 1'' and ''2'' duology hated the "3-4-5" trio for straying too far from the more traditional ''Megaten'' gameplay of the former and ''If'' (and likewise for ''3-4-5'' to ''1-2''), but it's somewhat justified franchise-wise since their games were downplayed in most of the anniversary events and seemed to have a crossover embargo due to the lead writers for them leaving Atlus.
383** VideoGame/{{Persona 5}} deserves special mention, as while ''P3'' and ''P4'' were successful with JRPG fans, ''P5''[='=]s social commentary-laden storyline and stylish UI led to it becoming a massive hit with mainstream audiences, including some who otherwise hate all [=JRPGs=] on principle. As such, there's a portion of ''P5''[='=]s player-base who hasn't touched another game in the series and has no intention to, causing it to get this treatment even from ''P3'' and ''P4'' fans. There is also a frequent amount of conflict from within the ''P5'' player-base when it comes to encountering fans of the game [[PraisingShowsYouDontWatch that have yet to even play the game, itself]], and only base their experiences with it on fanmade content and material (including ''[[RuleThirtyFour that]]'' stuff), thanks to the popularity of the game's Social Links reaching a new apex. Joker's inclusion in ''VideoGame/SuperSmashBrosUltimate'' is often blamed for triggering this NewbieBoom, accusing it of damaging the game's otherwise positive reception and leading ''Persona 5'' to become a frequent target of HypeBacklash and HypeAversion.
384** ''[[VideoGame/ShinMegamiTenseiIIINocturne Nocturne]]'' also suffers from this, since it's the [[SequelFirst first main]] ''Franchise/ShinMegamiTensei'' [[SequelFirst game to be released outside of Japan]] and hence more people have played this one than the original two. There is also a mix of HypeBacklash, as many ''Shin Megami Tensei'' fans have proclaimed this one of the best games ever while deriding the popularity of other games. The trolling can be a headache.
385** And now we have ''VideoGame/ShinMegamiTenseiIV'', a 3DS release that, horror of horrors, is not only more accessible to newcomers, but ''ALSO HAS AN EASY MODE!'' God help us all.
386* ''VideoGame/SpaceChannel5'' has been getting this treatment ever since the announcement of the HD port of Part 2. Most of the Internet has cried about Part 1 not coming out, even though [[FanDumb Part 1 couldn't be released due to pre-rendered backgrounds and STILL look nice.]]
387* Some people believe the insane popularity of the ''VideoGame/SuperSmashBros'' series is what made the ''Brawl'' entry cater more to casual players due to the many changes made to the game mechanics and balance.
388** Let us all remember of the divisive fact: what many considered intricate controlling - wavedashing, the most famous case - was a technique that even the makers thought it would bring a nice differential to the game, back in the ''Melee'' days. But the mastering of said techniques were spreading a huge gap between the hardcore players and those playing for fun in the metagame. [[FanDumb It was the very rivalry between these groups getting out of hand in the communities that got those techniques removed from Brawl onwards]].
389** There's also the series itself as a whole, which quickly eclipsed every traditional fighting game in popularity, sales, and mainstream awareness and has never stopped doing that. It's not hard to find fans of traditional fighting games who are quite resentful of that, and you'll likely find at least a few who refuse to play a ''Smash Bros.'' game due to the effects it has had on the rest of the genre, such as the subsequent NewbieBoom each time a new ''Smash Bros.'' game comes out and the mechanics being very different than traditional fighting games. The issue is even more pronounced with fighting game fans in Japan, for many of whom ''Smash Bros.'' is classified as an "Unmentionable," meaning the mere acknowledgement of the existence of ''Smash Bros.'', even indirectly, is frowned upon.
390* ''VideoGame/TalesOfSymphonia'' is starting to get this treatment. Word of mouth (plus high exposure due to being a ''huge'' RPG on the RPG-starved Gamecube) led to it being a big seller and award-winner, and for the first time a lot of gamers outside of Japan started looking into the series. Fast-forward six or seven years and now the ''VideoGame/TalesSeries'' has a ''lot'' of embittered older fans who are mad that the newer games in the series are bigger sellers and more popular than the pre-Symphonia cult classics that were the [[VideoGame/TalesOFDestiny early]] [[VideoGame/TalesOfEternia games]]. And it's all blamed on ''Symphonia'''s breakout popularity.%%Destiny and Eternia were the only ones in English prior to Symphonia, thus they're the only ones linked to due to this being an English-language site
391* The fanbase has been splintered again since ''VideoGame/TalesOfVesperia'' began ditching a lot of the deep characterization and [[GreyAndGrayMorality morally grey themes]] that made the original games so loved in favour of a mainstream GreenAesop and ThePowerOfFriendship themes, which have increased with each passing game. The base is now split between those who prefer this LighterAndSofter approach and those who miss the {{Crapsaccharine World}}s of the old games. Ironically, ''Vesperia'' set itself up to be the darkest in the series with its {{vigilant|eMan}}ism theme but underwent an UnexpectedGenreChange halfway through the game.
392* ''VideoGame/TeamFortress2'' already had this attitude as soon as the game was announced as being free-to-play. Suddenly, everyone who had Steam could start playing and it also made people who had to buy this game feel cheated. The announcement also brought a [[NewbieBoom surge of inexperienced players]] much to the frustration of veterans, to the point "[[AllegedlyFreeGame free-to-play]]" is still sometimes viewed as an insult and a synonym for being a noob. (Although the free-to-play players either quit the game or got competent.)
393** Wearing the Ghostly Gibus, the Mercenary or the Pyrovision googles is often seen as proof of a lack of skill, as these cosmetics are the only one easily available for free to play players. Free to Play Players cannot receive hats from a random drop, and they can't trade with other players, thus removing the two bigger sources of hats in the game, while the Mercenary is automatically handed to a new player the first time they log in, and the Gibus and Googles are obtained as soon as you land a domination on a player wearing said items. Since premium players never wear the Gibus once they end up getting a new, fancier hat, some players have it equipped it on purpose [[ObfuscatingStupidity in order to lower their opponents' expectations]], then catch them off guard by pulling off advanced techniques.
394* ''Franchise/TouhouProject'' has been getting this treatment since the PC games came out. Many question how such a simple shooter series became so unbelievably-popular, or take issue with how many fans of the series [[FanworkOnlyFans have never played one of the official games.]] When a news program highlighted a fan-made ''Touhou'' video, never mind that ''Touhou'' wasn't even ''mentioned'' (and in fact, the newspeople probably didn't even know that ''Touhou'' existed), find a clip of that on Website/YouTube and see how many people are complaining that ''Touhou'' is mainstream now, and thus "ruined".
395* The ''VideoGame/{{Uncharted}}'' series has started being hit with this. ''[[VideoGame/UnchartedDrakesFortune Drake's Fortune]]'' was a moderate hit, but both ''[[VideoGame/Uncharted2AmongThieves Among Thieves]]'' and ''[[VideoGame/Uncharted3DrakesDeception Drake's Deception]]'' were mega-sellers, garnered tons of media attention, and wound up becoming so successful that Nathan Drake has practically become a mascot for the Playstation, which has naturally started bringing some detractors.
396* ''VideoGame/{{Undertale}}'' took off in popularity almost as soon as it launched, making it one of the most popular games of 2015 and also winning the Website/GameFAQs Best Game Ever bracket. A lot of people who don't care for the game or hate it outright are angry that any video featuring the game can rise beyond one million views and they also accuse some people covering/playing the game just to get more hits. Not only is the game popular overall, but it's also ''very'' popular within the furry fandom. Because of this, people often view the fanbase as atrocious and full of furries.
397* Among the many haters of ''VideoGame/WorldOfWarcraft'' are people who say that say because it is so popular, that it sucks. (That is, the people who have actually seen more than the box art.) Another large group of haters are people who complain that Blizzard has ruined the game by catering to the casual players, and believe the game was better back when raiding was still "hardcore". This is where it overcrosses with the NostalgiaFilter; since some of these same people were complaining about spending months getting their characters attuned. Typically, it's a ''very'' bad financial decision to have a game that locks out a good 75+% of its gamers from content and ''only'' cater to that ≤25% of the playerbase, since players typically ''quit'' when there's nothing for them. (If you're one of the [[StopHavingFunGuys elitists]], then that's what you want.) A large proportion of the time some people spend on message boards is taken up by claiming Blizzard's subscription figures are bogus and thus the game is not as popular as it is claimed to be, because xyzabcblahblahblah (insert personal bugbear or whatever here). Well-reasoned ''legal'' arguments with copious citations have not stopped this train of thought.
398** The cross-genre reaction to Pandarens. During early years of the game, Pandarens were one of the races most desired as playable by the fans. Two ''WesternAnimation/KungFuPanda'' movies later and the announcement of Pandarens has been met with immense ridicule.
399* Even in games that have not experienced this trope yet, individual weapons, characters, equipment, etc. within the game can be the victims of this. If something gets too popular, a good portion of the community will start to label whatever it is as overused. This often happens for competitive multiplayer games.
400** ''VideoGame/GrandTheftAutoV'' has become quite notorious for this. Virtually ''anything'' can get this treatment from the GTA community once it gets too popular, be it a car, gun, mask, shirt, you name it, especially in the multiplayer portion of the game. This especially manifests itself on GTA-related forums, resulting in posts/threads that trash fast supercars as overrated and the like. Hell, even ''GTA V'' itself gets flacked on from fans of earlier GTA games. (in particular fans of both ''VideoGame/GrandTheftAutoSanAndreas'' and [[VideoGame/GrandTheftAutoIV the fourth game]])
401[[/folder]]
402
403[[folder:Visual Novels]]
404* ''VisualNovel/TheFruitOfGrisaia'' received this treatment when it was localized overseas for the first time in 2015 and became a SleeperHit among the western visual novel community. Its unexpected popularity put it on the same level as other high-profile Japanese visual novels like ''VisualNovel/FateStayNight'', ''VisualNovel/SteinsGate'', and ''VisualNovel/{{Clannad}}'', and in doing so, attracted a lot of detractors who would argue against the visual novel's overall quality. Some points of contention go towards the story pacing, the quality of the heroines (Michiru often being a popular punching bag), and the entire premise of the visual novel itself. A sizable amount of people flooded forums like Fuwanovel and [=r/vns=] just to complain about ''Grisaia'', and in the latter's case, the complaints got so bad that much stricter rules and filters were set in place to prevent similar circumstances from happening again. Nowadays, this trend has largely died down.
405[[/folder]]
406
407[[folder:Web Comics]]
408* ''Webcomic/{{Boyfriends}}'': This seems to be at least part of what sparked the comic's infamy. It was received positively at best and with indifference at worst when it was first posted on Webtoon. After it became a proper featured series and got animated promos, people left and right accused it of sexualizing gay men and being "unrealistic" in its portrayal of relationships.
409* ''Webcomic/CtrlAltDel''. Would it be anywhere ''near'' as hated if it ''wasn't'' so darn popular?
410* ''Webcomic/{{Homestuck}}''. Act 5, which properly introduced the [[RubberForeheadAliens trolls]] and their convoluted, [[EveryoneIsBi bisexual]] romance led to a gigantic influx of fans, mostly from Website/{{Tumblr}}, who mostly obsessed over that aspect of the comic. Some readers--mostly on Website/FourChan--believe that this led to the comic jumping the shark, as the author began to pander to the Tumblr demographic's tastes, leading to things such as [[RomanticPlotTumor increased focus on romantic subplots]].
411* ''Webcomic/QuestionableContent'' has been hit with this, with people dissing it for being just a venue for selling t-shirts.
412[[/folder]]
413
414[[folder:Web Original]]
415* TheInternet itself. There's a reason the term UsefulNotes/EternalSeptember exists, and some regulars from before the mid-90s even rue the day that Tim Berners-Lee introduced the World Wide Web.
416* This was predicted with the Internet itself around the time US President UsefulNotes/BillClinton was promoting "The Information Superhighway", and Vice-President UsefulNotes/AlGore was [[BeamMeUpScotty taking credit for inventing it]]. While the boom in online population has greatly increased the quantity and variety of information and interest-sharing, those watching it in progress didn't feel it did any favors for the ''quality''. Whether it's better or worse now that it's popular depends on the virtual neighborhood, but at least the technology permitting access has gotten faster and smoother.
417* Online fandom and fan activity in general. There's a small but vocal group of fans who just won't shut up about how the scene is DarthWiki/RuinedForever whenever it gets any kind of attention from anything resembling a mainstream publication, though the fact that such coverage is very prone to CowboyBebopAtHisComputer admittedly doesn't help.
418* Quite a bit of forums were usually better before those "noobs" and "newbies" came in and ruined it all. This also includes any [[{{Imageboards}} *chans]].
419* The general consensus on Website/FourChan is that you can tell a {{meme|ticMutation}} has run its course when it's mentioned by a news source. Most memes which the general public knows about (Website/ChuckNorrisFacts, WebOriginal/LOLCats, [[OverNineThousand OVER 9000]], JustForFun/{{Rickroll}}ing, {{All Your Base|AreBelongToUs}}) inspire little but groan from the average poster. However, this is somewhat justified, since 1. Memes are jokes, and these people have seen the joke everywhere by this point, and 2. Memes are usually fads, and other media usually only find out about them long after the fad has run its course. The NewbieBoom (whenever it happens) is often called "the cancer that is killing /b/".
420** It has now evolved to where a meme is hated when it reaches more mainstream image sites like Website/{{Reddit}} and 9gag. These two sites in particular were very unnoticed by 4chan until their memes began appearing on them. [[FromBadToWorse It Got Worse]] when 9gag began to claim the originator of all memes which led to 4chan leading a series of raids on 9gag. Posting an image from either site will be met with a constant stream of "GTFO" and "Go back to Reddit!"
421** This sentiment was often subject to parody on /b/, by pointing out that the website was never the way people [[NostalgiaFilter fondly remember it]]. Standard response to someone asking "Remember when /b/ was good?" is to say "/b/ was never good".
422* This applies to Encyclopedia Dramatica's memes; every article on ED about a given meme complains how it got popular and is now unfunny. Logically, the ones that didn't catch on wouldn't have an article at all.
423* This is also the attitude about memes from those around during the earlier days of modern Net culture (i.e. 2000-2010). Those who were around back then would use memes as inside jokes. Phrases like "Pool's Closed" were references to ''VideoGame/{{Habbo}}'' raids as opposed to racist phrases like members of the public thought (though the penchant of the raiders to form swastikas with their avatars didn't help). But as with nerd culture, memes started going more mainstream (helped out by Hot Topic making clothing of different memes, and ''WesternAnimation/FamilyGuy'' featuring them on their show) until these "inside jokes" weren't inside anymore, and memes started taking on a more "flavor-of-the-month" quality as Website/{{Vine}} grew in popularity. As such, the members of that older generation often lament how memes went from being inside jokes that had staying power to suddenly being fleeting fads that show up, get about two weeks of attention, and are never mentioned again.
424* You'll probably ''never'' hear anyone glad that their Roleplay chatroom hosts dozens of consistent members. This may be a JustifiedTrope -- but rarely; just because people might be upset by not being given an opportunity to join in a storyline without being told or players playing a private story out and not giving others who can contribute a chance to join in, as well as trying to get a story ''everyone'' is involved in going only for one person to suddenly go offline or away from their computer and being forced to either wait for them or continuing without them.
425* Every widely known social networking site (Website/{{Facebook}}, {{Website/Myspace}}, {{Website/Twitter}}, etc.) '''''ever'''''. Specifically, for Facebook, the introduction of high school and regional networks was what ruined it FOREVER!
426
427* The Archfiend is a [=YouTube=] ranter that frequently uses this trope. He finds it all-right that you make [=YouTube=] videos until it becomes your living (or you can live with that as a job). In fact, he frequently hates on popular [=YouTubers=] for asking money from their fans or using tactics that allow them to have a little bit more money.
428** Though he defends some popular channels as well if they have to delete videos for no legitimate reason.
429* During the first run of WebAnimation/{{Benthelooney}}'s rant series, Ben had an army of commentators and haters against him but despite that managed to have a cult fanbase and wasn't as well known on [=YouTube=]. When the rants returned, and Ben became more popular to the point of having more subscribers and fans (a lot of them are ironically former haters), his older fans for the most part have abandoned his videos and have long unsubscribed to him for the sake of this very trope.
430* The "cash me outside, how bout dah" girl from ''Series/DrPhil'''s rise to fame and popularity is despised for even being famous at all for saying some dumb phrase on a show.
431* Common among certain fans of Website/ChannelAwesome. While their concern is mainly with {{fan|Fic}}writers focusing too much on the [[HypeBacklash more popular reviewers]], they seem to forget that fandom is a hobby and people will [[StopHavingFunGuys write whatever they feel like writing]].
432** Especially noteworthy should be Creator/BradJones. When you read the comments on his own website, every once in a while there is someone who claims he was so much better and funnier before he joined the CA-Crew, and that he should stop making crossovers with the other contributors, because they all suck. Various other members of the site can get this treatment as well.
433** This is true for a butt-load of reviewers, really. But especially regarding [[WebVideo/TheAngryVideoGameNerd AVGN]], when even his OWN fans are exceptionally vicious towards him when it comes to almost anything they can imagine. The hilarious thing is, though, that [[HateDumb the fanbase itself can't even agree on why he sucks now without contradicting themselves]]. i.e.: He curses too much, he doesn't curse enough, the videos are too short now, the videos are too long now, he milks the AVGN persona too much, he keeps making things other than AVGN, there's too many poop jokes, there's not as many poop jokes as there used to be. And 99% percent of them are unable to pin down any specific reason why his videos suck now, often within their own lists of criticism, and begging him to "not suck anymore" for exceptionally vague reasons (if reasons are ever listed).
434* Early fans of Internet memes can be some of the most vitriolic out there. {{Webcomic/Dolan}} hipsters laud ''even the pre-"gooby pls"'' days, when the meme looked nothing like its current self and was all in Finnish. Doge hipsters swear allegiance to the "Daily Doge" blog from 2012, before the now-well-known "shibe" face and the associated captions ("wow", "so", "such", etc.) had become standardized.
435* The Harlem Shake meme. Most people detest its guts because of how viral it is - the videos are easy to produce, which makes it harder to get people to stop making them. Just look up what Website/KnowYourMeme (or any other meme site, really) [[http://knowyourmeme.com/memes/harlem-shake has to say about it]] and you'll see what we mean.
436* Website/TheOnion satirizes this trope with the article [[http://www.theonion.com/articles/band-dreams-of-one-day-becoming-popular-enough-to,37456/ "Band Dreams of One Day Becoming Popular Enough to Alienate Early Fans."]]
437* Nightcore emerged in the early 2000's as a style of speeding up slow techno songs to give them a happy hardcore-esque sound. The phenomenon initially had a small fanbase scattered throughout various online communities, but by TheNewTens, it became wildly popular on Website/YouTube, with lots of nightcore channels being created overnight. Nightcore soon became labelled as "lazy", "uncreative", and "oversaturated". As a result, many older listeners stopped following the nightcore scene. It didn't help that many of the new channels strayed from the original happy hardcore sound, even using non-electronic genres such as rock and hip hop.
438* For a while, using the Phillips CD-I games as a source for YouTubePoop was frowned upon by the members of the [=YouChew=] community for years now, although some people are still able to make some funny videos using them, and in more recent years members of the forum frequently make jokes involving CD-I memes, though in a more post-ironic manner.
439* Website/{{Reddit}} is known for having this attitude toward subs that start off small then become popular, or already popular subs that become Default (not always without reason). Generally speaking, niche subreddits tend to be civil and have smaller amounts of quality content and discussion, which decays when more and more people join. It's commonly cited that around 10,000 subscribers, a sub's quality begins to tank.
440* [[Franchise/TheSlenderManMythos Slender Man]], to quite a few {{Creepypasta}} readers who were enamored of (or terrified by) the HumanoidAbomination before the June 26, 2012 release of the game Slender, which caused the character's "mainstream" popularity to skyrocket in a deluge of LetsPlay videos and the like.
441* This has been the reaction of some veteran members of ''Roleplay/SurvivalOfTheFittest'' following a surge of newcomers to the site.
442* In the Music/{{Vocaloid}} fandom, wowaka and his songs have been experiencing this for a while, especially after one of his songs, World's End Dancehall, debuted at the top of the Vocaloid weekly rankings with an astronomical ''1.5 million'' points and stayed on top for two weeks straight (a rarity on the rankings).
443** Miku Hatsune suffers a lot of backlash purely for being too popular and "stealing the spotlight" from other Vocaloids. The tendency of the media to zero in on Miku rather than other Vocaloids hasn't helped matters.
444[[/folder]]
445
446[[folder:Western Animation]]
447* ''WesternAnimation/AvatarTheLastAirbender'' got this treatment after it skyrocketed in popularity during its second and third seasons. [[Film/TheLastAirbender The live action movie]] certainly doesn't help matters though this was downplayed by the latter being critically panned. The Shows Newbie boom around the New 10s certainly helped to tone it down.
448* ''WesternAnimation/FamilyGuy'' got this treatment when it was UnCancelled in 2005, after which the popularity of the series skyrocketed.
449* ''WesternAnimation/MyLittlePonyFriendshipIsMagic'' clearly got this treatment.
450** Within the fandom itself, there are a number of first-wave Bronies who have withdrawn from the show since Season 2, because TheyChangedItNowItSucks.
451** Some bronies that were fans of the show since the beginning disliked how the writers tried to appeal more to the new fandom after its discovery, which can seem like the case upon comparing the first and second seasons. However, the writers have revealed the second season was written long before they were even aware of the PeripheryDemographic.
452** A large minority of the fans who post on 4chan now refuse to call themselves 'Bronies', due to what they see as a subversion of the term caused "embarrassing people" joining the fandom; more specifically, furries and ''VideoGame/BanjoKazooie'' fans that gave the ''Banjo-Kazooie'' fandom such a bad reputation. It's also generally claimed that many fans have "jumped on the bandwagon" and that when ''Friendship is Magic'' is eventually over, most people will jump on another bandwagon, most of the remainder will eventually let it fizzle out and only the people who have made it so important to their lives that they can't let go will carry the torch.
453*** The fandom entered its [[FandomLifeCycle cooldown stage]] in early 2016, shortly after the release of ''VideoGame/{{Undertale}}'' which drew a massive fandom of its own, and indeed, many of the fans that simply jumped on the bandwagon did jump off. But the fandom remained quite consistent up until the end of the show in 2019, and generally appears to be continuing to chug along. Many are sticking around to see if Generation 5 turns out good, but it's generally agreed nothing will ever match the initial surge in popularity the fandom had in Gen 4.
454** The popularity of the show and bronies made its way outside of the Internet to the point where most retail stores are now selling brony related merchandise. Some bronies love this while others hate it.
455** Bronies also managed to invert this trope. When ''Friendship is Magic'' took off, the fanbase exploded - and immediately started bashing on the previous generations of ''Franchise/MyLittlePony'' fans and shows. Fans of G1 ''My Little Pony'' love the new show, but if they ever mention that they were fans of the original, they immediately get insulted for liking such a "lame" show (same goes for younger fans who came on board during the G3 era, only even ''worse'').
456* ''WesternAnimation/RickAndMorty'' after the show skyrocketed around Season 3 plus a series of real-life incidents involving violence in response to a lack of Szechuan sauce saw a marked increase in "ruined", "never liked it anyway" and "Website/{{Reddit}}: The show" posts from Internet users on Twitter and 4chan.
457* ''WesternAnimation/TheSimpsons'' was widely thought to be a better show prior to Season 9 or so, when Homer fully eclipsed Bart as the writers' favorite character and [[TheCameo the gratuitous celebrity cameos]] started to take over the show, even to the point that the plots would often be ''about'' the celebrities - this, of course, despite Homer indeed being very popular with the fanbase and the celebrity cameos being a main selling point of the show almost from the beginning. However, the trope is averted when it comes to the program's very first season: even many longtime fans are embarrassed by it because its animation is so crude, its characterizations are ill-defined, and it coasts more on BlackComedy and ToiletHumour than on the much wittier patter and shtick of the later episodes, especially the post-Season 3 ones.
458* Some fans say they liked ''WesternAnimation/SouthPark'' better back during its early years [[ShockFatigue when it was new and edgy]], and most kids [[ForbiddenFruit had to watch the show in secret]] since their parents had banned it from the house. Now that it is Creator/ComedyCentral's highest rated show and widely popular, some people don't like it anymore.
459* ''WesternAnimation/SpongeBobSquarePants'' had this treatment as well. Due to its evergrowing popularity in the earlier seasons and the movie, they decided to create more episodes after Nickelodeon Uncancelled it. The popularity might not be a good one, [[SeasonalRot since the newer episodes are labeled as being stale by many fans]], although this is perhaps because the show has had a different director and production team since Season 4.
460* ''WesternAnimation/StevenUniverse'' hit this somewhere in the latter half of Season 4 with the uprising of SU Critical on Website/{{tumblr}}, to the point where some people join the fanbase just to bash the show. The Zamii Incident did not help matters for the fanbase either.
461* When ''WesternAnimation/{{Superjail}}'' experienced a wave of popularity on sites like deviantART in the hiatus between the first and second seasons, there were a number of fans that cried foul and bemoaned the show becoming popular and no longer their underground favorite, claiming that it would only attract shallow and less intelligent fans who would not appreciate it as TrueArt. After it had since become prominent enough to gain interviews on the Huffington Post, MTV News, and even earn a Playboy tie-in comic, there are fans that take it as a sign of doom and the creators "selling out".
462** Season 2 experienced an exodus of fans, similar to the My Little Pony example above as it involved a change in format that split the fanbase. While season 3 received less open flamewars and outrage, there are fans that declare themselves only fans of the "true Superjail" (season 1 and pilot) and don't get along well with people who acknowledge the later seasons (this seems to be a particularly large problem with Season 2, to the point where some fans will acknowledge every season EXCEPT 2).
463[[/folder]]
464
465[[folder:Other]]
466* Atoms of noble gases, with eight electrons in their outer shells, don't attract nearly the attention that they did before all of those other atoms came by and gave them electrons.
467[[/folder]]
468
469[[folder:Real Life]]
470* The "Kony 2012" campaign got this reaction shortly after it went viral. Although to be fair, giving only 31% of donations to the cause and oversimplifying the conflict won't keep many supporters by their side. Moreover, [[http://nymag.com/daily/intel/2012/03/kony-2012-fallout-moves-to-uganda.html Invisible Children is being funded by hardcore Christian fundamentalist organizations.]] This revelation turned off a lot of atheist, agnostic, and liberal Internetgoers.
471** Ugandans think that the video is tasteless and would only invite foreign aggression empowered by foreign interests. [[https://www.youtube.com/watch?v=rU_1jnrj5VI There were even riots during a screening of the movie in a Northern Ugandan town.]]
472** [[http://www.guardian.co.uk/world/2012/mar/16/kony-2012-campaigner-detained Jason Russell's bizarre arrest didn't help things for Invisible Children either.]]
473* Mentioning anything related to Project Chanology (the Scientology protests) on most chan boards will now get you flamed, banned, and, possibly, your IP address posted.
474* The coins for Styx's ferryman are already on the JustForFun/{{Rickroll}}'s eyes, and it now lies on the pyre. All that waits now is the torch. Good night, sweet prince... at least, according to 4chan and Encyclopedia Dramatica.
475* Almost any comedian who makes the transition from relative obscurity on the stand-up circuit to increased fame and public profile (most usually through the television) will lose part of their fanbase who will be quick to bemoan the fact that they are now a 'sell-out'. Apparently, some jokes become less funny the more people who are laughing at them.
476* Polish {{Demoscene}}. When the Polish videogame magazine ''CD-Action'' began publishing a series about the hitherto rather hermetic demoscene, many old sceners claimed that it ruined the demoscene forever, caused an [[NewbieBoom influx of talentless newbies]], and were angry that while ''they'' had to go to great lengths to learn about the community in the first place, all those new youngsters know everything by just reading a magazine.
477* A rare {{justified|Trope}} example: Beautiful secluded beaches. When only you and maybe a few friends know about the location of a secluded beach, its a wonderful thing but if the wrong people find out about it, before long the word spreads around and lots of people start visiting it which means that the formerly beautiful secluded beach turns into just another busy tourist trap.\
478\
479This is more to the fact that most beautiful, secluded beaches are fantastic surfing spots, mostly because you can get out onto some fantastic waves without having to worry about grommets and boogie boarders getting underboard. Here in Australia, if you find yourself in a nice secluded spot with a decent swell, the unwritten rule is that you keep it between yourselves and the locals.\
480\
481At least along the Florida panhandle, there are quite a few spots owned by the state as "preserves" of sorts where nothing can be built except for the occasional public crapper. They're nearly always deserted, as the more obnoxious tourists tend to gravitate towards spots covered in souvenir shops and overpriced restaurants.
482** Can also extend to camping locations. As Yogi Berra put it: "Nobody goes there anymore. It's too crowded." (He was talking about a then-recently-famous restaurant in UsefulNotes/StLouis, but same difference.)
483* This also affects beautiful secluded nature sites and landmarks usually off the beaten path outside of protected lands in the age of social media, "geotagging", selfies, and [[VideoGame/PokemonGo PokéStops and Gyms for]] ''VideoGame/PokemonGo''. Remote places that were once hidden gems for the adventurous few will become viral bringing in lots of unexpected visitors leading to infrastructure and safety concerns.
484* Two words: Creator/BruceCampbell. Fans want him to be successful and more than a B-movie star, but at the same time they want to keep him all to themselves and hope he never gets that A-listing he deserves, because then a lot of what makes him cool will simply vanish and he'd be just another Hollywood star. As of 2012, his biggest role is one of the three leads of Creator/USANetwork's hit show ''Series/BurnNotice''. His character is so popular he actually got his own spinoff movie. The fans don't seem to actually mind.
485** Campbell is also becoming famous for playing the Pizza Poppa vendor[[note]]He sells pizza balls, which are [[WeirdWorldWeirdFood a pizza variant unique to the dimension he is in]][[/note]] in the 2022 Marvel film ''Film/DoctorStrangeInTheMultiverseOfMadness'' with a meme involving Doctor Strange cursing the hand of Campbell's character to punch his own face repeatedly.
486* Honda is sometimes hit with this. They used to make comparatively tiny cars that were practical, fuel efficient, and sporty, all at the same time. Now the Accord is a veritable land-yacht and the Civic is barely a compact car, and they're not particularly fun to drive. The fanboys cry that Honda has abandoned them, nevermind that Honda is a publicly traded company with a duty to maximize profits, and it's very hard to make a business case for targeting specifically a very small section of the market to the exclusion of the rest. The kicker is the Honda Fit, which is everything Honda used to stand for, all in a modern, safe package.
487** This trope sometimes plays a role for car buying in general. Some people get tired of seeing the same cars over and over again, never mind that said cars are often popular because they are [[BoringButPractical practical, fuel efficient, and easy to maintain]], and opt for a more obscure model that may be less reliable and it's harder to find parts for, but stands out more.
488* The SteamPunk subculture is beginning to be hit with this, even though it's only a few years old. There are purists who believe that the whole essence of Steampunk is to make everything yourself. If you so much as buy a pair of premade goggles, you're just a poser and it should never be allowed to enter the mainstream, as that would dilute it. There are others who believe that it needs to get popular or die. When it enters the mainstream, all of the stuff, goggles, brass and the like will become cheaper, possibly lessing the "Steampunks are Goths with money" mentality that many have.
489* Although not exactly a fandom, many followers of various conspiracy theories seem to subscribe to this mindset; many seem to reject the official record not because they sincerely believe it's wrong and want to know the truth, but simply ''because'' it's the official record and has been widely accepted. These 'theorists' then cling to the alternative theories because accepting them makes them feel smarter than the 'sheeple' who accept the official record ("I'm smart enough to see The Truth and you're not!"). This can have interesting results in cases where the official 'lies' are actually more accurate and / or make more sense than the alternative theory, or the alternative theory is patently flawed and nonsensical. Although actual examples are numerous (and far too bitterly contested to be discussed in detail here), many of the alternative theories around 9/11 appear to have attracted these types. And woe betide a conspiracy theory that has been proven to be partially or even fully right. The numbers of people who will either jump back to the original "truth" or create a new conspiracy theory is often astronomical. The controversy between Mendelism and Larmarckism in genetics is a massive case in point.
490** Some conspiracy theorists also have a hatred for the hard left/right for this very reason, as they launch a conspiracy theory into the mainstream thought. David Icke, for instance, said that he would rather prefer being ruled over by reptilian humanoids rather than religious fanatics.
491** People debunking them have also a similar mindset, Belgian conspiracy theorist Mark Peeters (known for saying that the moon landings are fake because it is impossible for a ball to get out of the orbit of the earth if thrown from the ground) is [[SoBadItsGood well-liked]] by them because at least he does not follow the common fallacies conspiracy theorists usually make. Justified, as debunking the same conspiracy for the umpteenth time really gets on your nerves.
492* When browsing through the comments areas of [[http://www.behindthename.com/ Behind the Name]], every now and again, you'll come across some people commenting on how they used to like this name because nobody had it, but now they don't like it because more people have started using it.
493-->'''A comment on the name Seth:''' Cool name. It's masculine, brave, and caring, everything you could want in a boy's name. Too bad it's getting popular.\
494'''A comment on the name Elias:''' ...I only hope that, with the growing popularity of Biblical names, this doesn't become popular. I hate trendy names.\
495'''A comment on the name Aaron:''' This name is getting to be too common!
496** Keep in mind that a name being too common is a legitimate concern; if there's a class with, say, [[OneSteveLimit three kids named Michael, then it gets confusing]].
497* The Daewoo Lacetti (aka the [[MarketBasedTitle Chevrolet Optra]] in the rest of the world (except Europe, where it's badged as the Daewoo/Chevrolet Lacetti, and Suzuki Forenza in North America, and [[MarketBasedTitle Holden Barina]] in [[LandDownUnder Australia and New Zealand]].) was considered great at launch in 2002 (or late 2003, in the rest of the world, 2004 for North America), but by 2008 was considered to have lost its elite luxury image due to offering a basic 1.4-litre version, and going for the LowestCommonDenominator in equipment levels. However, motoring press and the public's opinion differed on this car. Now, with the new General Motors, it, and its successor, the Chevrolet Cruze are seen as a joke by some... but the PopularityPolynomial may come into play here. [[ThePlan Some kind of plan maybe?]]
498* One of Fametracker's main features was "The Fame Audit", a rather justified/averted form of this trope, where, [[ExactlyWhatItSaysOnTheTin as the title suggests]], the evaluated the relative merits and demerits of various pop-culture figures, both famous and somewhat under-the-radar, and would determine whether they were getting the appropriate amount of fame, and whether or not for the right reasons. Notable nods included a then-under-the-radar Creator/JonStewart from when he was only a year into hosting ''Series/TheDailyShow'', where they determined that he deserved even more fame. Cut to the Re-Audit four years later when he was already quite famous, and they not only still loved him, but wanted his fame to continue to grow. ([[=FT=]] may be gone, but the former editors are still clearly pleased with his current fame.) In spite of the clear cases where they feel are low-talent (Creator/SharonStone and Creator/JohnTravolta) or on the wane (Music/MichaelJackson circa the 2002 audit) among other things, they are rather objective in their assessments, sometimes choosing to either leave well enough alone or suggest a bump up in fame for people they might otherwise be ambivalent about who are nonetheless unpretentious and enjoyable enough to deserve some sort of extended presence. Beyond that, they have recommended that stars they have liked stay at their exact same spot of fame lest they become too overexposed or pushed into overly high-profile projects (see: Creator/WillFerrell and Steven Soderbergh via their audits), or consequently a bump down for said cases either already beyond that point (Creator/StephenColbert's audit) or simply in need of going away in order to refocus (Creator/LisaKudrow and Creator/EdwardNorton).
499* When the Netherlands decriminalized marijuana, its use among teenagers dropped from a rather low 11% to 8%. Guess we know who was [[ForbiddenFruit just trying to be a rebel]]. Then it became common knowledge that the Netherlands had legalized weed and suddenly, the tourists came in like a tidal wave seeking legal pot. This has caused considerable backlash among people who find the idea that the Netherlands' biggest draw may be for drug tourism a mite embarrassing, in addition to the problems (perceived and actual) that these foreigners cause. In 2012, a law was passed which forbade tourists from getting cannabis at [[https://en.wikipedia.org/wiki/Coffeeshop_(Netherlands) cannabis coffee shops]] nationwide, and restricted the purchase of cannabis among citizens to those carrying a "pot pass". However, actual enforcement of this law has proven to be a bit hit-or-miss. In Amsterdam, for instance, foreigners can come in and purchase pot from a coffeeshop without discrimination or legal repercussion, whereas some smaller towns and villages in more rural parts of the country, [[WhyWeCantHaveNiceThings its banned across the board, for everyone.]]
500* Actually, its not uncommon for some people to stop pushing for any progressive cause once it gains legal status, to the point of backing away from vocally supporting it. The 2010s backlash against the SoapboxSadie may have its roots in this, with activists being now perceived as hypocrites often just motivated by money.
501* Apart from this, the popular belief of societies and cultures becoming more liberal with the pass of time has been defied in a few occasions. It can be pointed out that the higher push for "decency" in the 2010s can be linked to the extreme liberalism of previous years. The 1980s "conservative revolution" is arguably a better example of this.
502* Happens constantly in politics. When a politician is polling at 5%, they can be a political gadfly, constantly taking principled, unpopular stances. Once they get up to 40% and there's a chance they could actually ''win'', their activist base will often accuse them of turning into just another politician.
503* Hipsters. Their entire shtick is "I liked X before X was cool!" If X becomes even the least bit popular, they decry it. Saying that the creators have now "sold out".
504* Fixed gear bicycles used to be the domain of weirdbeards and bicycle couriers. Hipsters adopted them because they liked the courier aesthetic and fixies immediately became uncool. Now that the fad's mostly died off, the same weirdbeards and couriers are still riding their bikes, but now it's easier for them to get parts.
505* Nerd subculture. With superhero films and genre works becoming more and more mainstream, video games being played by every boy in the country, and "nerd" protagonists becoming more common in TV shows and movies, some nerds are rather upset. This is understandable to an extent: when you've been mocked and ostracized for years because you like X, it can be rather jarring when X becomes popular and the people who previously mocked X fans now obsess over X themselves. As a result, a lot of long-term nerds have gotten defensive against new fans. Female newbies tend to be disproportionately attacked, since the "nerd" subculture was seen as a guy's thing for such a long time, so ''obviously'' [[SarcasmMode a girl (especially if she's conventionally beautiful) couldn't possibly be interested in anything nerdy unless she was just doing it to seem cool]]. They also have some troubles with hipsters in general for appropriating their lifestyle and making it mainstream.
506** An increasingly common criticism towards mainstreaming of nerds and geeks is the tendency for a lot of self styled nerds/geeks to base their qualifications on passionate interest in topics that are solely entertainment oriented as opposed to topics that require above average intelligence, technical skills, and serious study well above and beyond the layman's level. Being a fan of [[https://www.facebook.com/IFeakingLoveScience Websites like this]] just won't cut it when compared to a real scientist.
507** It probably doesn't help that movies depicting a nerd as a hero still routinely make use of Hollywood types, tend to have the nerdy hero end up with a girl way out of his league, and often because he rose "above" his nerdiness to attract her. Shows like ''Series/TheBigBangTheory'' make heavy use out of the idea that all nerds are socially awkward and ''want'' to be accepted by the "in-crowd", when in fact, most nerds are perfectly capable of social interaction and are perfectly happy being nerds.
508* In the similar note, [[JustifiedTrope justified]] for {{fan convention}}s, as they are physical spaces which can be negatively impacted by overcrowding. Hosting organizations can be overwhelmed in trying to accommodate greater attendance, and expanding themselves as a response leads to the risk of oversights that can severely disrupt the organizations' efforts. The actual building which a convention is hosted in may not be built for larger crowds, which leads to safety issues such as fire hazards and stampeding. Even the surrounding community (especially hotels) may become wary of the debauchery that comes with each con. Meanwhile, attendees would have greater difficulty socializing - or even moving about - in a crowded convention hall, and lines are more likely to be an issue. With these factors, a greater attendance means a greater likelihood that older attendees won't be able to tolerate the aforementioned factors, and give up those conventions.
509** In addition, many conventions, when they become big enough, will expand their scope beyond what their initial focus due to drawing the attention of fans of other things. This can result in cries of TheyChangedItNowItSucks from people who were fans before or people who aren't fans of the expanded topics. San Diego Comic Con is a good example of this, as it's now more famous for its panels on TV shows and movies than for comic books, leaving some comic book fans pretty upset. This can even extend to behavior of fans at conventions: For instance, some hardcore anime fans are upset that Anime Expo is full of anime fans {{cosplay}}ing characters from western media, like ''Webcomic/{{Homestuck}}'' or ''WesternAnimation/AdventureTime''.
510* Can happen to countries as well. When Japan and Japanese culture got popular amongst anime fans, people started to bash Japan by [[NeverLiveItDown bringing up Pearl Harbor]] and [[AccentuateTheNegative heavily exaggerating the country's flaws]].
511** The inverse has happened as well: With Tokyo hosting the 2020 Summer Olympics, anime fans got upset over the immense boost in tourism to Japan it would bring in. It doesn't help that the 2020 Summer Olympics' mascot [[RidiculouslyCuteCritter Miraitowa]] resembles a checkered-pattern [[HuMons humanoid]] {{Mon}} with large ears and [[BigAnimeEyes large blue anime-like eyes]].
512* Noam Chomsky argues that this happened to UsefulNotes/{{Christianity}} when Emperor Constantine became a convert. In his words, "Constantine shifted it so the cross, which was the symbol of persecution of somebody working for the poor, was put on the shield of the Roman Empire. It became the symbol for violence and oppression, and that's pretty much what the church has been until the present."
513* Message boards/forums will always have veteran members that have been around in the early days of the site and said members will have formed a tight-knit community. If the site gets more popular or opens itself up to more people, veteran members will decry that the newfound popularity makes the site less appealing since everyone is trying have their voices heard or are ruining the once small and close community.
514* Justified for dog breeds (or pets in general, if animals such as rabbits or rodents are to be taken into account). As demand increases, breeding increases which leads to more inbreeding and genetic problems also leads to less responsible breeding and puppy mills. One widely-publicised example was when the 1996 live-action remake of ''[[Film/OneHundredAndOneDalmatians1996 101 Dalmatians]]'' and its [[Film/OneHundredAndTwoDalmatians sequel]] was released. Children ''begged'' their parents to buy them a "spotty dog" after seeing them in the films, not knowing how much of a ''pain in the ass'' a Dalmatian would be in the hands of an inexperienced owner, leading to [[http://cinema.com/news/item/103/activists-protest-disney-dalmations.phtml protests]] by animal rights groups over the unwanted attention the films brought to the breed. Similar concerns about well-meaning owners joining in on "pet fads" and eventually abandoning them may have led ''WesternAnimation/PhineasAndFerb'' series creators Dan Povenmire and Jeff "Swampy" Marsh to portray Perry as a platypus owing to its relative obscurity compared to mainstream animals. While not directly naming ''Dalmatians'', Marsh [[https://www.looper.com/163473/the-untold-truth-of-phineas-and-ferb stated]] that in an interview "We wanted to pick an animal that kids couldn't go pick out at a pet store and beg for." The animal's obscurity also gave the series creators more [[ArtisticLicense flexibility]] with the character; despite this, Perry nevertheless became popular for all the right reasons.
515* The {{Goth}} and {{Emo|Teen}} subcultures. Aside from suffering from being TheNewRockAndRoll, after that stigma had passed, these groups are made fun of by outsiders who hate how surprisingly expansive they've become. Goths get targeted for being either perpetually [[TheEeyore sad]]/angry or [[ObviouslyEvil openly]] [[AxCrazy violent]] (the latter of which stemming from crimes incorrectly attributed to goths). Emos are attacked for having a similar aesthetic, but being infinitely [[{{Wangst}} whinier]]. There's also the stereotype that teenagers turn to these subcultures as a result of teen angst, and that these are just a phase. The fact that stores like Hot Topic specialized in merchandise appealing to these groups for several years doesn't help.
516** Hot Topic, in turn, also suffered from this for a long time, though since roughly 2012 their main niche has been selling pop-culture merch, which means most riffs on it being a store for mall goths come from millennials who've outgrown it. Even the store itself makes jokes about its image now- a mailer from the summer of 2019 featured a group of tanned, smiling models wearing bright, beachy clothes available at the store- and one very stereotypical whiteface-sporting mall goth in heavy, dark clothes also available on their website, promising to meet the customer's needs whether they wanted to soak up some sun or avoid it altogether.
517* In cities that get a lot of tourism, locals have a tendency to avoid the popular, touristy areas of the city, bashing said areas as being full of cheesy tourist traps. [[UsefulNotes/NewYorkCity Times Square]], [[UsefulNotes/SanFrancisco Fisherman's Wharf]], and [[UsefulNotes/LosAngeles Hollywood]] are notorious for this, though most New Yorkers will suck it up for Times Square long enough to go see a Broadway performance.
518* The Hippie movement was "declared dead" by mid-1967. Yes, that was exactly the time that most people associate with the start of the hippie movement. However, being an "alternative lifestyle", it can't simultaneously be popular with members of the mainstream public.
519* Speaking of hippies, another prominent example is the Danish hippie commune known as [[https://en.wikipedia.org/wiki/Freetown_Christiania Freetown, Christiania]]. After enduring decades of gang violence, police raids, and bureaucrats putting up red tape to drive up the cost of living, for many longtime residents the final nail in the coffin was the millions of tourists coming through on a regular basis and generally treating them like a sideshow. To be fair, I'd want to move too if I had people looking through the windows of my home more than once.
520* The Afro. Influenced by the "Black Is Beautiful" cultural movement, which saw Africans and African-Americans embrace African traditions as a means of resisting assimilation and integration into the predominantly white societies of the Western world of the 1960's, the Afro became a symbol of rebellion against racism and the demand to conform to Western cultural norms. Eventually, it became part of the UsefulNotes/CivilRightsMovement and was thus adopted by a number of notable African-American celebrities to show their support of the movement, and people started wearing Afros of gigantic proportions. However, as it became more popular in the mainstream--to the point where it was [[DramaticallyMissingThePoint being adopted by people not of African ancestry]]--it became considerably less popular among African-Americans, and was largely a thing of the past by the end of the 1970's. Now, most people see the hair style [[FunnyAfro as a goofy anachronism]], though smaller and less outrageous versions still see some popularity.
521* Justified when it comes to going to a live concert, for basically the same reasons as any place where large crowds suck. Depending on the band's popularity, tickets could be sold out within a matter of days or hours. And chances are a good portion of those tickets were bought up by scalpers to be sold on resale sites at ludicrously marked up prices. Assuming you got a decent ticket at a decent price, you still have to deal with traffic, huge crowds, and trying to find a parking lot that doesn't charge an insane amount to park there (and some cabs and ride-sharing services will increase their rates if they know you're going to said concert). Of course, some people might find all this worth it, but it's easy to see why some people might get upset when their favorite band suddenly takes off in popularity.
522* When [=MoviePass=] started it charged users $35-$45 a month for a movie ticket a day, though its membership plateaued out around 20,000 subscribers, and in late 2017 its new parent company slashed the subscription price to $10 a month, attracting over three million new subscribers. The service was once known for its reliability and strong customer service, but buckled under the load, in part by many of its new users buying tickets [[https://www.buzzfeednews.com/article/katienotopoulos/moviepass-scammers-poop-popcorn-vengence far more often than expected]], and by July 2018 it had to suspend service when it ran out of cash. The company had to institute a slew of new and constantly changing rules to curb its large user base such as requiring pictures of ticket stubs and surge pricing, and eventually limited users to three tickets a month and only supporting 5-6 titles a day with major releases blocked out for several weeks.
523* Beats by Dr. Dre. While generally regarded as good-sounding headphones, most people also agree that they aren't ''nearly'' high-quality enough to warrant their high price, and that half of its retail cost is only justified by the brand. Audiophiles in particular will deride them for being mediocre when asked about them, and go on about how the only reason they're so popular is because they look good, and that you can find better sounding headphones for around the same price from other companies, such as Bose, Creator/{{Sony}}, or Sennheiser.
524* Heck, even time periods and civilisations aren't safe:
525** Ancient Greece and Ancient Rome for how romanticised and glorified they're in pop culture. People praise them for being the cradle of western civilization and providing the world with philosophers, theatrical plays and the Olympic Games. And then, you have those who will remind you of its bad side: class systems, people dying early of diseases we nowadays have proper treatment for, slavery, democracy only for rich upperclass males citizens, bloody battles etc.
526*** Specifically speaking, the Ancient Spartan culture receives this treatment a lot. Thanks to the PopCultureOsmosis that ''Film/ThreeHundred'' was, it has become extremely popular to modern people and thus, getting a lot of praise. ''ComicBook/{{Three}}'' was explicitly created to showcase some of its nastiest parts and that it isn't a good idea to idolise it.
527** Samurai. Ask any Japan fan what's his opinion over them and you will hear the worst about them.
528** The Victorian era is vaguely remembered for its gentlemen and classicism. For the general audience. For those who have studied it, it's an era where everything could kill you at a young age.
529* This is a possible motive for the [[https://en.wikipedia.org/wiki/2020s_anti-LGBT_movement_in_the_United_States 2020's backlash against the LGBT community]].
530[[/folder]]
531
532
533!!In-universe examples
534
535[[folder:Comic Books]]
536* ''Franchise/{{Batman}}: Fortunate Son''. One of the main characters was a famous musician who applied this trope to himself, feeling that his fame prevented him from keeping it "real". This didn't work too well
537* In ''Comicstrip/{{Nemi}}'', Nemi declines to sell a record she loves to a customer, out of fear that it will become mainstream.
538* Fictional uber-geek Jason Fox in ''ComicStrip/FoxTrot'' once worried about the highly positive public reception of ''Film/TheLordOfTheRings''. Although he is only concerned that enjoying Tolkien's trilogy will make it (gasp!) mainstream to be a nerd, therefore depriving people like himself of their "special" status. A very early story arc had him upset when his mom bought him a Batman lunchbox, because the movie had already been out for a few months and he didn't want to be seen as a bandwagon-jumper.
539* Used in-universe in ''Comicbook/{{Phonogram}}''; since the series is about a group of magicians who are not only indie-music snobs, but basically derive their magical power ''from'' their indie-music snobbery, there's naturally a lot of this about. A quick read of each issue's crib sheets gives a few hints that the authors of the series might not be entirely free of this mindset either. There's a reasonable amount of self-awareness about it, however, and the CharacterDevelopment in the first arc essentially revolves around the main character, if not exactly deciding to abandon this mindset, then at least deciding to be a bit less of an insufferable dick about it.
540[[/folder]]
541
542[[folder:Fan Works]]
543* A Fritz Fraundorf's FanFic parodies this tendency in music, with a music store clerk who ''only'' likes unpopular bands. The ''instant'' one band he's been promoting is talked about on the radio in the store, he begins to trash them.
544* In ''WebVideo/SwordArtOnlineAbridged'', Kuradeel is a [[MurderInc Laughing Coffin]] {{fanboy}} who is outraged that they took Kirito's advice to rebrand themselves from [[AsTheGoodBookSays Bible-quoting serial killers]] to more professional assassins with an "ad campaign, PR blast, get your faces out there!" Which incidentally led to the group's downfall, since their idea to drum up more business involved sending out a mass-mailed message [[TooDumbToLive with directions to their hideout.]]
545-->'''Kuradeel:''' ''You made them {{sell out}}!'' And what did it get them?! An army at their door and a blade to their hearts! (''choking up'') It... it used to be about the ''murder'', you know?\
546'''Kirito:''' Let me guess, you prefer their early work?
547[[/folder]]
548
549[[folder:Films — Live-Action]]
550* In ''Film/RepoMan'', at one point veteran repo man Lite is bragging to Otto about a band: "I was into these dudes before anybody."
551* Schmidt (Creator/JonahHill) in ''Film/TwentyOneJumpStreet'' seems resentful about how all the things that made him a classic 'nerd' back when he was in high school now seem to be popular with most of the kids, and annoyed by former school jock Jenko (Channing Tatum) taking "his" Chemistry class.
552[[/folder]]
553
554[[folder:Literature]]
555* Very literal example in ''Literature/TheDresdenFiles'': the rituals in the setting's version of the {{Necronomicon}} become less powerful the more people know about them. Once the book was published widely, it became entirely mundane.
556* In "Pewdiecake", a part of ''Literature/TheChroniclesOfSteveStollberg'', a fan of the video star Pewdiecake stops liking Pewdiecake due to Pewdiecake becoming extremely popular.
557[[/folder]]
558
559[[folder:Live-Action TV]]
560* In the ''Series/{{Community}}'' episode "[[Recap/CommunityS2E09ConspiracyTheoriesAndInteriorDesign Conspiracy Theories and Interior Design]]", when their blanket fort makes the newspapers and inspires similar blanket forts in campuses across the country, Troy and Abed decide it must be destroyed.
561* In the cold open of an episode of ''Series/{{Portlandia}}'', a hipster gradually declares each of his hobbies, interests, style elements, etc. to be "OVER!" every time he notices the same particular yuppie partaking of them. By the end, the original hipster has become a yuppie and the original yuppie has become a hipster and the cycle between them begins anew.
562* ''Series/{{Yellowjackets}}'' - in 1996, teen Kevyn Tan has soured on Music/{{Nirvana}} now that they've "gone mainstream." He liked them better when he felt like it was just him and Natalie listening to them.
563[[/folder]]
564
565[[folder:Music]]
566* [[http://store.dieselsweeties.com/products/elitism This T-shirt]] sums up this trope. As does [[http://www.google.com/imgres?q=music+snobs&um=1&hl=en&sa=N&biw=1920&bih=829&tbm=isch&tbnid=DYOs2lFnrhdfKM:&imgrefurl=http://stackofdimes.com/%3Fp%3D1116&docid=aVtXaiSlPcgmXM&imgurl=http://stackofdimes.com/media/bands1.jpg&w=500&h=358&ei=904OT4etDZSNsAKRxrzfAw&zoom=1&iact=rc&dur=156&sig=113431404822408667155&page=1&tbnh=135&tbnw=188&start=0&ndsp=37&ved=1t:429,r:3,s:0&tx=58&ty=54 this one]].
567* Several songs in country music actually lampshade the phenomenon. The most famous is Barbara Mandrell's "I Was Country When Country Wasn't Cool". Alan Jackson's "Gone Country" has undertones of this as well.
568* Music/{{KoRn}} makes an example of this trope in their song, "Y'all Wanna Single."
569* Lagwagon. The song "Know It All" {{lampshade|Hanging}}s this trope.
570* ChristianRock band Underoath lampshaded this trope by naming a compilation of their older albums ''Play Your Old Stuff''.
571* Music/{{Tool}} produced an epic, ClusterFBomb-throwing response to this phenomenon with the song "Hooker With a Penis", where Maynard tells an [[FanDumb OGT]] "Yeah, I sold out, fuck off."
572-->''Well now I've got some/A-dvice for you, little buddy''\
573''Before you point the finger/You should know that''\
574''I'm the fuckin' man,/And if I'm the fuckin' man''\
575''Then you're fuckin' the man as well/So you can point that''\
576''Fucking finger up your [[MetalScream AAAAASSSSSSSSSSSSSSSSSSSSSSSSSSSSS]]''\
577''All you know about me is what I've sold you/Dumb fuck''\
578''I sold out long before you ever heard my name''\
579''I sold my soul to make a record/Dip shit''\
580''And [[PunctuatedForEmphasis YOU. BOUGHT. OOOOOOONNNNNNNNNNEEEEEEEEEEEEEEEEEEEEEEEEEE]]!''
581* Music/RandyNewman parodied this on his 1999 ode to over-the-hill rock stars, "I'm Dead (But I Don't Know It)."
582* Regurgitator put out a song called "I Like Your Old Stuff Better Than Your New Stuff" parodying fan reaction to their album ''Unit'', which was where they hit the mainstream.
583* Music/NickiMinaj: Two songs on ''Pink Friday'' address fan concerns about becoming more pop-oriented and hitting the mainstream.
584** [[https://www.youtube.com/watch?v=5cVgB7RSwto "Dear Old Nicki"]] has become an anthem of sorts for the set of people who believe she really became more pop-oriented in her debut album, ''Pink Friday'', before which she had mixtapes (and "Dear old Nicki, please call back" their motto).
585** On the other hand, [[LimitedSpecialCollectorsUltimateEdition bonus track]] [[https://www.youtube.com/watch?v=DL65tMM1_y0 "Muny"]] has become the same for those who think she was much better when she was completely in the underground, with said motto being "Bitches want my old shit, buy my old mixtape."
586* Music/FiveIronFrenzy mocks this attitude in their song "Handbook for the Sellout," specifically mentioning that it was the "true fans" who made alleged sellout bands popular in the ''first place'' and that their songs didn't change.
587* Music/LilNasX's song "Panini" -- the following single after [[SleeperHit the astronomical breakthrough]] of "Old Town Road" catapulted into mainstream phenomenon-status -- directly addresses this. It's framed ''not'' as [[TakeThatCritics a clap-back]], but rather a frustrated, yet empathetic acknowledgement that several members of his initial underground following abandoned him once he suddenly became rich and famous, even extending an olive branch in the hopes that they'll come around to support him again.
588[[/folder]]
589
590[[folder:Other]]
591* ''Film/StarTrek2009'': [[https://entertainment.theonion.com/trekkies-bash-new-star-trek-film-as-fun-watchable-1819594814 This Onion News Network video]] satirises the [[TheyChangedItNowItSucks attitude]] of a certain type of ''Franchise/StarTrek'' fan towards [[Film/StarTrek2009 the 2009 movie]].
592[[/folder]]
593
594[[folder:Professional Wrestling]]
595* This is actually discussed InUniverse during the Wrestling/PaigeTurner vs. Leva Bates [[https://www.youtube.com/watch?v=yIyNFhmIpR8 match]] at ''Inspire Pro No Turning Back''. After KC Warfield and Miss Diss Lexia tore up Leva Bates' ComicBooks, one of the announcers said he wasn't an aficionado but that they might have been worth something. This led to the announcers arguing over whether comics qualify as literature or not.
596[[/folder]]
597
598[[folder:Radio]]
599* The ''Music/MitchBenn's Crimes Against Music'' episode "Fans" has a song called "We Started Out as a Garage Band", in which the original "small but very loyal following" leave when the band suddenly has a hit and then signs up to a major record label. It's suggested they might have a point, since this leads to the band pursuing a new direction which ''nobody'' likes much, but many of the fans left ''before'' that happened.
600[[/folder]]
601
602[[folder:Video Games]]
603* ''VideoGame/TheWorldEndsWithYou'' parodies this in its [[ExtendedGameplay bonus chapter]]. "I'll be off listening to bands you kids have never even heard of! And then... when they go major... I'll be there to complain about how they sold out!"
604* ''VideoGame/{{Tropico}} 4'': General Rodriguez apparently has this view on art.
605--> Listen up, maggots! This is modern art! You should love it! Love it like your lives depend on it, unless it becomes mainstream! Then you should hate it! Noww, go stand in the corner and look thoughtful!
606* In ''VideoGame/LegoDCSuperVillains'', an NPC makes this remark about obscure Batman villain Kite-Man:
607--> Stupid posers! I liked Kite-Man before he was cool! Kite-Man, heck yeah!
608[[/folder]]
609
610[[folder:Visual Novels]]
611* In ''VisualNovel/CiconiaWhenTheyCry'', one character theorizes that this is a fail-safe built into humanity in case a dangerous and self-destructive idea becomes widely accepted. Whenever something becomes too popular, around 5 to 15% of people will spontaneously start opposing it simply because it is popular. [[spoiler:By [[AstroTurfing faking an anti-World War IV movement]] ''and'' also [[HitlerAteSugar spreading news stories about these anti-WW4 activists committing horrific crimes]], the "fail-safe" quota counts as satisfied in most peoples' eyes and society becomes almost 100% pro-[=WW4=]]].
612[[/folder]]
613
614[[folder:Web Animation]]
615* ''WebAnimation/RedVsBlue'' mocked this trope in a [[PublicServiceAnnouncement PSA]] about "Ten Things We've Never Seen Posted on an Internet Forum". The first being someone that liked a band before they were popular and being ''happy'' about it.
616-->'''Sarge:''' Now they've gotten so popular, we get to see them in huge arenas all over the country, and their songs are on the radio all the time. It's great! I'm really happy for them, and for all their success.
617* Parodied in ''WebAnimation/HomestarRunner'' on the Strong Bad E-Mail "geddup noise". Strong Sad was a fan of The Geddup Noise until it became a cultural sensation, after which he takes to wearing shirts that say "Corporate The Geddup Noise Still Sucks" and calling The Geddup Noise a sell-out.
618** Combined with CreatorBacklash in "Trogday '08", when Strong Bad dedicates a song not to Trogdor the Burninator, but to his earlier attempt at drawing a dragon from [[Recap/StrongBadEmailE58Dragon the same Strong Bad E-mail]] that spawned Trogdor, [[StylisticSuck the "S is for Sucks" Dragon]].
619-->'''Strong Bad:''' Yeah, yeah, I know what you're thinking, "What about Trogdor?" [[TakeThatAudience You Internet types]] ruined Trogdor, just like you did zombies, pirates, ninjas, and [[SelfDeprecation Strong Bad]]! Er, wait, no, yeah!
620* {{Lampshade|Hanging}}d by [[WebAnimation/ZeroPunctuation Yahtzee]] in his review of ''VideoGame/AmnesiaTheDarkDescent''.
621-->'''Yahtzee:''' ...and one should always support the independents... at least until they start making money, the soulless, sellout ''fucks''.
622[[/folder]]
623
624[[folder:Websites]]
625* ''Website/NotAlwaysRight'' has this gem:
626--> ''(A customer walks over to the first aisle and taps each and every last CD case with his finger while saying either 'mainstream' or 'sell-out'. He proceeds to do this with every single CD in the store, which takes him about 25 minutes. He then walks up to the counter.)''\
627'''Customer:''' What a bunch of mainstreamers you guys are! Don't you have anything more obscure?\
628'''Worker:''' We do have a pretty large indie section, which you seemed to have skimmed over.\
629'''Customer:''' You call those indie? I've heard of every single one of them. They're all sell-outs.\
630'''Me:''' So, what is it that you're looking for?\
631'''Customer:''' How the h*** should I know? [[ItsAllAboutMe If I've already heard of it, I wouldn't buy it.]]
632* ''Website/{{Cracked}}'' refers to it in [[http://www.cracked.com/blog/4-awful-things-were-now-considering-nerd-behavior/ 4 Awful Things We're Now Considering Nerd Behavior]] or at least the motives and reasons for this mentality.
633[[/folder]]
634
635[[folder:Web Comics]]
636* Indie Pete of ''Webcomic/DieselSweeties'' is the extreme version of this trope -- indeed, he goes so far as to that he only liked bands "before they released any music". Playing on this theme, Richard Stevens also released a t-shirt design using a Venn diagram. On the left: "Music I Like". On the right: "Music You Like". In the overlap: "Music I Used To Like."
637* ''Webcomic/QuestionableContent'' discusses this as it relates to Indie bands, resulting in the [[http://questionablecontent.net/view.php?comic=126 Theory of Hipster Relativity]].
638** And as it relates to [[http://questionablecontent.net/view.php?comic=1278 tattoos]]. At least Dora recognizes when she gets caught in it.
639** Mentioned for a laugh in [[http://questionablecontent.net/view.php?comic=653 #653]], concerning Coffee of Doom itself.
640* ''Dorm Dorks'' uses the trope [[https://web.archive.org/web/20080214180402/http://www.dormdorkscomic.com/2006/03/06/elitism-lives/ here]].
641* jerm.co.za a South African comic writer picked this up in this post [[http://jerm.co.za/too-mainstream-for-my-liking too mainstream for my liking]]
642* Mentioned in ''Webcomic/VGCats'' [[http://www.vgcats.com/comics/?strip_id=280 #269]] concerning the complete and total assha- er, "hardcore gamers".
643* ''WebComic/{{Wondermark}}'' gets in on the act [[http://wondermark.com/262/ here]].
644* ''Brax the Alien Rocker'', [[https://web.archive.org/web/20090805193649/http://braxcomics.com/3-meet-manny here]]:
645-->'''Manny:''' I like ''true'' indie music.\
646'''Brax:''' So, do you like Music/Starflyer59?\
647'''Manny:''' I did up until now.\
648'''Brax:''' What?! Someone's heard of them, so you don't like them now?\
649'''Manny:''' It's too late. You've ruined it.
650* In [[http://www.irregularwebcomic.net/2390.html this]] ''Webcomic/IrregularWebcomic'' strip, this is how Shakespeare feels about ''Literature/HarryPotter''.
651* Calamities of Nature points out the irony of people [[http://www.calamitiesofnature.com/archive/?c=344 not wanting their favorite artists to become successful]] for fear this will mean they have sold out.
652* [[http://xkcd.com/460/ This]] ''Webcomic/{{xkcd}}'' strip puts this trope in an unusual fandom (paleontology) as set-up for a [[ShaggyDogStory simple pun]].
653* ''Webcomic/{{Weregeek}}'' [[http://www.weregeek.com/2010/11/05/ mentioned]] goth community being [[BrokenBase split]] on the whole "[[Literature/TheTwilightSaga now-popular]] vampires" issue, comparing it to hipsters.
654[[/folder]]
655
656[[folder:Web Original]]
657* Kyle Kallgren of WebVideo/BrowsHeldHigh discusses some aspects of this on [[http://blip.tv/brows-held-high/why-i-hate-the-word-arthouse-6671094 his video]] on "Why I Hate The Word Arthouse". At first he talks about the common conception of "[[LeFilmArtistique Art film]] = [[DoingItForTheArt non-commercial]]", but then ponders on why you'll only make art as you don't expect being paid.
658* {{Discussed|Trope}} in [[WebVideo/TheNostalgiaCritic The Nostalgia Critic's]] editorial "Can Hype Kill a Good Film?", citing the example of ''Literature/TheLordOfTheRings'' above. He brings up the point that, if a work of fiction is less well known, a fan of it can feel a bit more unique for knowing about it and feel a stronger connection with other fans of the same because it's not ingrained in the public consciousness.
659[[/folder]]
660
661[[folder:Western Animation]]
662* ''WesternAnimation/BlessTheHarts'': Violet and David become obsessed with watching ''Film/TheRockyHorrorPictureShow'' at the matinee, with seeing it being their motivation to train for a fitness test. But once they see that it's a CultClassic and everyone in town loves it, they immediately lose interest.
663* ''WesternAnimation/{{Metalocalypse}}'':
664** This comes up in the very first episode, "The Curse of Dethklok", when the band plays the "Duncan Hills Coffee Jingle" a reporter asks, "Is Dethklok selling out?" to which Nathan denies and insists that they're just trying to make coffee metal because they want to make everything metal.
665** Parodied in S2 [=Ep03=], "Tributeklok". Dethklok is decried by fans when they refuse to play at a gig they won't make any money off of, and after they do an endorsement for chewing gum, a little boy spits in Nathan's face and calls them sellouts. The band members decide they need to get back in touch with their rock n roll roots which consists of joining their own tribute band and doing nothing that the successful Dethklok would do (not eating fancy food, only using amateur made fliers to advertise their shows, living in poor conditions). However, when they decide to play the gig that they refused to play before, (since it's the opposite of what they would do) the same little boy from earlier calls them sellouts again, saying the real Dethklok would never play it. Deciding it's a [[UnpleasableFanbase no win situation]] they decide to just go back to being wealthy and successful.
666** Vrunkus trashes his ''own'' music as soon as it's complimented by a commercially successful musician:
667--->'''Vrunkus:''' Do you ''liiiike'' it?\
668'''Pickles:''' I dunno, it's okay.\
669'''Vrunkus:''' Then I hate it.
670* ''WesternAnimation/SouthPark'':
671** Parodied in "[[Recap/SouthParkS2E9ChefsChocolateSaltyBalls Chef's Chocolate Salty Balls]]", which focuses on film snobbery about independent films being better simply because of the "independent" label: "If you work in the entertainment industry, and you make money, you're a sellout."
672** Parodied in "[[Recap/SouthParkS3E11Chinpokomon Chinpokomon]]" when the parents thwart the plan of the Japanese toy sellers to brainwash the children with the titular [[{{Phonymon}} Chinpokomon]] toys by buying the toys themselves, hence making the kids think the toys now suck (although this is more because "Adults are uncool and lame, so anything they like must also be uncool and lame" than this trope).
673* In ''WesternAnimation/SymBionicTitan'', Lance joins a band, then gets kicked off after his appearances draw a huge crowd.
674* ''WesternAnimation/TheSimpsons'': The episode "[[Recap/TheSimpsonsS24E7TheDayTheEarthStoodCool The Day the Earth Stood Cool]]" deals with a "cool" new family moving in next door, bringing in lifestyles like breastfeeding, retro fashion and natural substances. Springfield gets overrun by these hipster types and are adopting their lifestyles. When New York Times declares Springfield the "coolest city", all the cool people move out when the town has been "played out".
675* ''WesternAnimation/{{Arthur}}'s It's Only Rock and Roll'' special, Francine has this opinion on the Music/BackstreetBoys, that they're [[MoneyDearBoy only in it for the money]] and not for the art, (not to mention Muffy's {{fangirl}}ing), which she sticks to for the whole special. Later, she argues with her band U-Stink for making a television appearance and quits because she accused them of selling out. [[TheOtherDarrin She is then replaced with a]] [[CompanionCube drum machine.]]
676[[/folder]]
677----
678-->''"This page was awesome...until everyone started adding examples. Now this page sucks."''

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