History UsefulNotes / TheRuralPurge

22nd Aug '16 2:53:28 PM glickmam
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Ironically, the biggest subversion of the purge was the 1972 CBS rural drama ''Series/TheWaltons''; produced in response to Congressional hearings on the quality of TV programming following the purge, it was slotted in a [[FridayNightDeathSlot death slot]] against two popular Thursday-night programs under the presumption that it would probably be cancelled quickly. Instead, it lasted ''nine'' seasons, and peaked as the second-highest rated program on television in its 2nd season.

to:

Ironically, the biggest subversion of the purge was the 1972 CBS rural drama ''Series/TheWaltons''; produced in response to Congressional hearings on the quality of TV programming following the purge, it was slotted in a [[FridayNightDeathSlot death slot]] against two popular Thursday-night programs ''Series/TheModSquad'' on ABC and ''The Flip Wilson Show'' on NBC under the presumption that it would probably be cancelled quickly. Instead, it lasted ''nine'' seasons, and peaked as the second-highest rated program on television in its 2nd season.
11th Aug '16 1:27:20 PM MCanter89
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A notable movement in US television around the turn of TheSeventies - "one of the earliest efforts at [[ChannelDrift channel drift]]", [[https://en.wikipedia.org/wiki/Rural_purge according to]] ThatOtherWiki - when the AC Nielsen company made changes to give networks and advertisers a clearer picture of just who (as well as how many people) watched which shows. At the time, many popular programs (such as ''GreenAcres'' and ''HeeHaw'') were rural-themed, and were skewing more towards viewers from rural areas or just an older demographic in general (as opposed to younger "urban" viewers, who wanted more contemporary and innovative programs). That, along with the implementation of the Prime Time Access Rule in 1971 (which made the 7:00 PM ET hour off-limits to network programming, forcing the traditional start of primetime to move from 7:30 PM to 8:00 PM, and making the 7:00 PM hour a lot more lucrative for syndicated shows), led the networks to perform some spring cleaning to make room for more modern fare.

to:

A notable movement in US television around the turn of TheSeventies - "one TheSeventies--"one of the earliest efforts at [[ChannelDrift channel drift]]", [[https://en.wikipedia.org/wiki/Rural_purge according to]] ThatOtherWiki - when ThatOtherWiki--when the AC Nielsen company made changes to give networks and advertisers a clearer picture of just who (as well as how many people) watched which shows. At the time, many popular programs (such as ''GreenAcres'' and ''HeeHaw'') were rural-themed, rural-themed and were skewing more towards viewers from rural areas or just an older demographic in general (as opposed to younger "urban" viewers, who wanted more contemporary and innovative programs). That, along with the implementation of the Prime Time Access Rule in 1971 (which made the 7:00 PM ET hour off-limits to network programming, forcing the traditional start of primetime to move from 7:30 PM to 8:00 PM, and making the 7:00 PM hour a lot more lucrative for syndicated shows), led the networks to perform some spring cleaning to make room for more modern fare.



* ''Series/TheAndyGriffithShow'' / ''MayberryRFD'' (CBS, 1960-68/1968-71)
* ''Series/TheBeverlyHillbillies'' (CBS, 1962-71)
* ''Series/{{Bewitched}}'' (ABC, 1964-72)
* ''{{Series/Bonanza}}'' (NBC, 1959-73)
* ''Series/TheBradyBunch'' (ABC, 1969-74)
* ''Series/TheEdSullivanShow'' (CBS, 1948-71)
* ''Series/GreenAcres'' (CBS, 1965-71)
* ''Series/{{Gunsmoke}}'' (CBS, 1955-75)
* ''HeeHaw'' (CBS, 1969-71; revived in syndication, where it ran until 1992)
* ''Series/HogansHeroes'' (CBS, 1965-71)
* ''American Scene Magazine'' / ''The Jackie Gleason Show'' (CBS, 1962-70)
* ''The JohnnyCash Show'' (ABC, 1969-71)
* ''Series/{{Lassie}}'' (CBS, 1954-71)
* ''The Lawrence Welk Show'' (ABC, 1955-71; moved to syndication, where it ran until 1982)
* ''Series/PetticoatJunction'' (CBS, 1963-70)
* ''The Red Skelton Show'' (CBS, 1953-70; moved to NBC, ending in 1971)

to:

* ''Series/TheAndyGriffithShow'' / ''MayberryRFD'' (CBS, 1960-68/1968-71)
196068/196871)
* ''Series/TheBeverlyHillbillies'' (CBS, 1962-71)
196271)
* ''Series/{{Bewitched}}'' (ABC, 1964-72)
196472)
* ''{{Series/Bonanza}}'' (NBC, 1959-73)
195973)
* ''Series/TheBradyBunch'' (ABC, 1969-74)
196974)
* ''Series/TheEdSullivanShow'' (CBS, 1948-71)
194871)
* ''Series/GreenAcres'' (CBS, 1965-71)
196571)
* ''Series/{{Gunsmoke}}'' (CBS, 1955-75)
195575)
* ''HeeHaw'' (CBS, 1969-71; 196971; revived in syndication, where it ran until 1992)
* ''Series/HogansHeroes'' (CBS, 1965-71)
196571)
* ''American Scene Magazine'' / ''The Jackie Gleason Show'' (CBS, 1962-70)
196270)
* ''The JohnnyCash Show'' (ABC, 1969-71)
196971)
* ''Series/{{Lassie}}'' (CBS, 1954-71)
195471)
* ''The Lawrence Welk Show'' (ABC, 1955-71; 195571; moved to syndication, where it ran until 1982)
* ''Series/PetticoatJunction'' (CBS, 1963-70)
196370)
* ''The Red Skelton Show'' (CBS, 1953-70; 195370; moved to NBC, ending in 1971)




* ''Series/AllInTheFamily'' (CBS, 1971-79)
* ''Series/TheBobNewhartShow'' (CBS, 1972-78)
* ''Series/TheJeffersons'' (CBS, 1975-85)
* ''Series/{{MASH}}'' (CBS, 1972-83)
* ''Series/TheMaryTylerMooreShow'' (CBS, 1970-77)
* ''{{Series/Maude}}'' (CBS, 1972-78)

to:

\n* ''Series/AllInTheFamily'' (CBS, 1971-79)
197179)
* ''Series/TheBobNewhartShow'' (CBS, 1972-78)
197278)
* ''Series/TheJeffersons'' (CBS, 1975-85)
197585)
* ''Series/{{MASH}}'' (CBS, 1972-83)
197283)
* ''Series/TheMaryTylerMooreShow'' (CBS, 1970-77)
197077)
* ''{{Series/Maude}}'' (CBS, 1972-78)197278)
9th Aug '16 1:26:16 PM faunas
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A notable movement in US television around the turn of TheSeventies - "one of the earliest efforts at [[ChannelDrift channel drift]]", [[https://en.m.wikipedia.org/wiki/Rural_purge according to]] ThatOtherWiki - when the AC Nielsen company made changes to give networks and advertisers a clearer picture of just who (as well as how many people) watched which shows. At the time, many popular programs (such as ''GreenAcres'' and ''HeeHaw'') were rural-themed, and were skewing more towards viewers from rural areas or just an older demographic in general (as opposed to younger "urban" viewers, who wanted more contemporary and innovative programs). That, along with the implementation of the Prime Time Access Rule in 1971 (which made the 7:00 PM ET hour off-limits to network programming, forcing the traditional start of primetime to move from 7:30 PM to 8:00 PM, and making the 7:00 PM hour a lot more lucrative for syndicated shows), led the networks to perform some spring cleaning to make room for more modern fare.

to:

A notable movement in US television around the turn of TheSeventies - "one of the earliest efforts at [[ChannelDrift channel drift]]", [[https://en.m.wikipedia.org/wiki/Rural_purge according to]] ThatOtherWiki - when the AC Nielsen company made changes to give networks and advertisers a clearer picture of just who (as well as how many people) watched which shows. At the time, many popular programs (such as ''GreenAcres'' and ''HeeHaw'') were rural-themed, and were skewing more towards viewers from rural areas or just an older demographic in general (as opposed to younger "urban" viewers, who wanted more contemporary and innovative programs). That, along with the implementation of the Prime Time Access Rule in 1971 (which made the 7:00 PM ET hour off-limits to network programming, forcing the traditional start of primetime to move from 7:30 PM to 8:00 PM, and making the 7:00 PM hour a lot more lucrative for syndicated shows), led the networks to perform some spring cleaning to make room for more modern fare.
9th Aug '16 1:22:34 PM faunas
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A notable movement in US television around the turn of TheSeventies - "one of the earliest efforts at channel drift", [[https://en.m.wikipedia.org/wiki/Rural_purge according to]] ThatOtherWiki - when the AC Nielsen company made changes to give networks and advertisers a clearer picture of just who (as well as how many people) watched which shows. At the time, many popular programs (such as ''GreenAcres'' and ''HeeHaw'') were rural-themed, and were skewing more towards viewers from rural areas or just an older demographic in general (as opposed to younger "urban" viewers, who wanted more contemporary and innovative programs). That, along with the implementation of the Prime Time Access Rule in 1971 (which made the 7:00 PM ET hour off-limits to network programming, forcing the traditional start of primetime to move from 7:30 PM to 8:00 PM, and making the 7:00 PM hour a lot more lucrative for syndicated shows), led the networks to perform some spring cleaning to make room for more modern fare.

to:

A notable movement in US television around the turn of TheSeventies - "one of the earliest efforts at [[ChannelDrift channel drift", drift]]", [[https://en.m.wikipedia.org/wiki/Rural_purge according to]] ThatOtherWiki - when the AC Nielsen company made changes to give networks and advertisers a clearer picture of just who (as well as how many people) watched which shows. At the time, many popular programs (such as ''GreenAcres'' and ''HeeHaw'') were rural-themed, and were skewing more towards viewers from rural areas or just an older demographic in general (as opposed to younger "urban" viewers, who wanted more contemporary and innovative programs). That, along with the implementation of the Prime Time Access Rule in 1971 (which made the 7:00 PM ET hour off-limits to network programming, forcing the traditional start of primetime to move from 7:30 PM to 8:00 PM, and making the 7:00 PM hour a lot more lucrative for syndicated shows), led the networks to perform some spring cleaning to make room for more modern fare.
9th Aug '16 1:21:40 PM faunas
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A notable movement in US television around the turn of TheSeventies when the AC Nielsen company made changes to give networks and advertisers a clearer picture of just who (as well as how many people) watched which shows. At the time, many popular programs (such as ''GreenAcres'' and ''HeeHaw'') were rural-themed, and were skewing more towards viewers from rural areas or just an older demographic in general (as opposed to younger "urban" viewers, who wanted more contemporary and innovative programs). That, along with the implementation of the Prime Time Access Rule in 1971 (which made the 7:00 PM ET hour off-limits to network programming, forcing the traditional start of primetime to move from 7:30 PM to 8:00 PM, and making the 7:00 PM hour a lot more lucrative for syndicated shows), led the networks to perform some spring cleaning to make room for more modern fare.

to:

A notable movement in US television around the turn of TheSeventies - "one of the earliest efforts at channel drift", [[https://en.m.wikipedia.org/wiki/Rural_purge according to]] ThatOtherWiki - when the AC Nielsen company made changes to give networks and advertisers a clearer picture of just who (as well as how many people) watched which shows. At the time, many popular programs (such as ''GreenAcres'' and ''HeeHaw'') were rural-themed, and were skewing more towards viewers from rural areas or just an older demographic in general (as opposed to younger "urban" viewers, who wanted more contemporary and innovative programs). That, along with the implementation of the Prime Time Access Rule in 1971 (which made the 7:00 PM ET hour off-limits to network programming, forcing the traditional start of primetime to move from 7:30 PM to 8:00 PM, and making the 7:00 PM hour a lot more lucrative for syndicated shows), led the networks to perform some spring cleaning to make room for more modern fare.
18th May '16 2:04:31 PM OnGreenDolphinStreet
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* ''The Ed Sullivan Show'' (CBS, 1948-71)

to:

* ''The Ed Sullivan Show'' ''Series/TheEdSullivanShow'' (CBS, 1948-71)
29th Feb '16 6:04:39 PM Lirodon
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Added DiffLines:

Ironically, the biggest subversion of the purge was the 1972 CBS rural drama ''Series/TheWaltons''; produced in response to Congressional hearings on the quality of TV programming following the purge, it was slotted in a [[FridayNightDeathSlot death slot]] against two popular Thursday-night programs under the presumption that it would probably be cancelled quickly. Instead, it lasted ''nine'' seasons, and peaked as the second-highest rated program on television in its 2nd season.
31st Jan '15 2:30:34 PM TheUnsquished
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It should be noted that had Nielsen's finer-grained information become available a few years earlier, ''StarTrekTheOriginalSeries'' and ''Series/TheSmothersBrothersComedyHour'' would no doubt have run longer; they attracted the well-educated younger viewers advertisers crave, but nobody knew it at the time and saw only mediocre total-viewership numbers for the former and the latter's battles with ExecutiveMeddling would have been easier to endure if the network had the later audience priorities.

to:

It should be noted that had Nielsen's finer-grained information become available a few years earlier, ''StarTrekTheOriginalSeries'' ''Series/StarTrekTheOriginalSeries'' and ''Series/TheSmothersBrothersComedyHour'' would no doubt have run longer; they attracted the well-educated younger viewers advertisers crave, but nobody knew it at the time and saw only mediocre total-viewership numbers for the former and the latter's battles with ExecutiveMeddling would have been easier to endure if the network had the later audience priorities.
22nd Dec '14 2:29:57 PM Random888
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Added DiffLines:


!!Some of the shows which the purge made room for included:

* ''Series/AllInTheFamily'' (CBS, 1971-79)
* ''Series/TheBobNewhartShow'' (CBS, 1972-78)
* ''Series/TheJeffersons'' (CBS, 1975-85)
* ''Series/{{MASH}}'' (CBS, 1972-83)
* ''Series/TheMaryTylerMooreShow'' (CBS, 1970-77)
* ''{{Series/Maude}}'' (CBS, 1972-78)
30th Sep '14 9:39:18 AM Lirodon
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Despite its name, the resulting carnage was not exclusively aimed towards rural shows; the casualties of the purge included several long-running [[TheWestern westerns]] (including ''Series/{{Bonanza}}'', though the genre had been in a decline due to MoralGuardians complaining about their violence, and ''Bonanza'' itself was facing declining ratings due to the death of co-star Dan Blocker) and variety shows (such as ''The Jackie Gleason Show'' and ''The Red Skelton Show''; the latter got SavedByTheNetwork for one more season on Creator/{{NBC}}), while CBS and Creator/{{ABC}} each killed two birds with one stone by cancelling the rural variety shows ''Hee Haw'' and ''The JohnnyCash Show''. ''Hee Haw'' however, got UnCancelled and proved to be popular in syndication, lasting all the way through 1992.

to:

Despite its name, the resulting carnage was not exclusively aimed towards rural shows; the casualties of the purge included several long-running [[TheWestern westerns]] (including ''Series/{{Bonanza}}'', though the genre had been in a decline due to MoralGuardians complaining about their violence, and ''Bonanza'' itself was facing declining ratings due to the death of co-star Dan Blocker) and variety shows (such as ''The Jackie Gleason Show'' Show'', ''The Lawrence Welk Show'', and ''The Red Skelton Show''; the latter got SavedByTheNetwork for one more season on Creator/{{NBC}}), while CBS and Creator/{{ABC}} each killed two birds with one stone by cancelling the rural variety shows ''Hee Haw'' and ''The JohnnyCash Show''. Both ''Hee Haw'' and ''The Lawrence Welk Show'', however, got UnCancelled and proved to be popular in syndication, with ''Hee Haw'' lasting all the way through 1992.
1992.
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http://tvtropes.org/pmwiki/article_history.php?article=UsefulNotes.TheRuralPurge