History Main / Demographics

30th Mar '15 8:17:50 AM GutstheBerserker
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The shows exist to create a product (the viewing audience) that the networks can sell. And, like producers of livestock and cheeses, they grade the product by types. These types are called "demographics", from the Greek words for "people" and "writing". The demographics one falls into are based on several factors, such as age, sex, race, income, and geography. Note that not all components are included in every description. As different kind of people buy different kinds of products (for example, you won't be finding people in the 2-11 demographic that interested in buying cars), advertisers are only interested in the demographics that are likely to actually buy their products.

to:

The shows exist to create a product (the viewing audience) that the networks can sell. And, like producers of livestock and cheeses, they grade the product by types. These types are called "demographics", from the Greek words for "people" and "writing". The demographics one falls into are based on several factors, such as age, sex, race, income, and geography. Note that not all components are included in every description. As different kind of people buy different kinds of products (for example, you won't be finding people in the 2-11 demographic that are interested in buying cars), advertisers are only interested in the demographics that are likely to actually buy their products.
27th Feb '14 9:39:05 PM KhymChanur
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Demographics started to be identified in the late 1960's, early 1970's. In a "WhatIf" scenario, some people believe that if this process was known earlier, ''Series/StarTrekTheOriginalSeries'' might have lasted longer. Despite the mediocre ''total'' number of viewers, ''Star Trek'' hit the golden demographic range of 18-45 male adults ''and'' the doctors/scientists/teachers intellectual market dead on. This knowledge that this series was nailing the exact audience advertisers drool for is what kept reruns going for several years.

to:

Demographics started to be identified in the late 1960's, early 1970's. In a "WhatIf" scenario, some people believe that if this process was known earlier, ''Series/StarTrekTheOriginalSeries'' might have lasted longer. Despite the mediocre ''total'' number of viewers, ''Star Trek'' hit the golden demographic range of 18-45 male adults ''and'' the doctors/scientists/teachers intellectual market dead on. This knowledge that this series was nailing the exact audience advertisers drool for is what kept [[VindicatedByReruns reruns going for several years.
years]].
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http://tvtropes.org/pmwiki/article_history.php?article=Main.Demographics