History Creator / Sega

19th May '16 3:23:56 PM Prinzenick
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* PutOnABus: After ''Alex Kidd in the Enchanted Castle'' flopped with critics and retail and VideoGame/SonicTheHedgehog1'' made Sega realize the technicolor insectivore was their real answer to Mario, Alex Kidd was dropped as their mascot in favor of Sonic and permanently retired from the companies game line-up. Kidd has made the occasional cameo since then, but he is largely forgotten today.

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* PutOnABus: After ''Alex Kidd in the Enchanted Castle'' flopped with critics and retail and VideoGame/SonicTheHedgehog1'' VideoGame/SonicTheHedgehog1 made Sega realize the technicolor insectivore was their real answer to Mario, Alex Kidd was dropped as their mascot in favor of Sonic and permanently retired from the companies game line-up. Kidd has made the occasional cameo since then, but he is largely forgotten today.
19th May '16 3:23:00 PM Prinzenick
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* AlternateCompanyEquivalent: VideoGame/AlexKidd was their initial answer to Nintendo's Franchise/SuperMarioBros series, but that was eventually taken over by Franchise/SonicTheHedgehog.



* EarlyInstallmentWeirdness: Sega was originally just a regular arcade game company for decades before they jumped into making video games around the 1970's.

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* EarlyInstallmentWeirdness: Sega was originally just a regular arcade game company for decades before they jumped into making video games around the 1970's. Also, their original mascot, Alex Kidd, was more genial in tone and gameplay than ''Sonic''.


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* PutOnABus: After ''Alex Kidd in the Enchanted Castle'' flopped with critics and retail and VideoGame/SonicTheHedgehog1'' made Sega realize the technicolor insectivore was their real answer to Mario, Alex Kidd was dropped as their mascot in favor of Sonic and permanently retired from the companies game line-up. Kidd has made the occasional cameo since then, but he is largely forgotten today.
17th May '16 8:44:53 AM Prinzenick
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* DerivativeDifferentiation: Their early games started off by shamelessly ripping off of other popular games of the day--for example, Congo Bongo, an obvious clone of VideoGame/DonkeyKong. Their original mascot, VideoGame/AlexKidd, was an obvious attempt to ride the coattails of VideoGame/SuperMarioBros1. Even their UsefulNotes/SegaMasterSystem clearly patterned itself after the [[UsefulNotes/NintendoEntertainmentSystem NES]], right down to having identical controllers. Despite success in other countries, they all badly underperformed in the US due to Nintendo having a very strong grip on the gaming market. Realizing that playing by Nintendo's own rules would get them nowhere, they decided to go in the opposite direction and become Nintendo's antithesis with the UsefulNotes/SegaGenesis, aiming for older audiences and darker games with slicker graphics, action and very lax censorship policies--their first own pack-in game was ''Altered Beast'', a gory beat-em-up that would never have been allowed on the NES. Their newest mascot for the console, Sonic The Hedgehog, was a unique contrast from the Mario series in art and gameplay, and also a contrast to the Mario-derivative Alex Kidd ([[PutOnABus who was quickly abandoned by the company]] once the technicolor insectivore made waves). Unsurprisingly, it worked.
10th May '16 8:21:32 AM Prinzenick
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* EarlyInstallmentWeirdness: Sega was originally just a regular arcade game company for decades before they jumped into making video games around the 1970's.
4th May '16 4:17:12 PM Jallen
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* ''VideoGame/ShiningForce''

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* ** ''VideoGame/ShiningForce''
3rd May '16 12:59:28 PM StarSword
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They are also the owners of animation studio Creator/TMSEntertainment (and by extension, Creator/KokoEnterprises/Dong Yang Animation, Creator/SeoulMovie and Creator/MizoPlanning) since 1995. In January 2013, [[http://www.eurogamer.net/articles/2013-01-25-sega-and-relic-and-the-whereabouts-of-the-warhammer-40-000-ip they purchased Relic Entertainment]] from the Creator/{{THQ}} liquidation auction, and as of the end of that month [[http://www.pcauthority.com.au/News/330680,confirmed-sega-now-owns-all-the-warhammer-licenses.aspx it is confirmed]] that with it came an exclusive license to produce titles based on Creator/GamesWorkshop [=IPs=]. For instance, their internal studio Creative Assembly (''VideoGame/TotalWar'') has [[http://www.push-start.co.uk/all/articles/news/latest-gaming-news/announcements/sega-and-creative-assembly-nab-the-warhammer-license/ is working on an RTS title]] based on the other ''TabletopGame/{{Warhammer}}''.

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They are also the owners of animation studio Creator/TMSEntertainment (and by extension, Creator/KokoEnterprises/Dong Yang Animation, Creator/SeoulMovie and Creator/MizoPlanning) since 1995. In January 2013, [[http://www.eurogamer.net/articles/2013-01-25-sega-and-relic-and-the-whereabouts-of-the-warhammer-40-000-ip they purchased Relic Entertainment]] from the Creator/{{THQ}} liquidation auction, and as of the end of that month [[http://www.pcauthority.com.au/News/330680,confirmed-sega-now-owns-all-the-warhammer-licenses.aspx it is confirmed]] that with it came an exclusive license to produce titles based on Creator/GamesWorkshop [=IPs=]. For instance, their internal studio Creative Assembly (''VideoGame/TotalWar'') has [[http://www.push-start.co.uk/all/articles/news/latest-gaming-news/announcements/sega-and-creative-assembly-nab-the-warhammer-license/ is working on an RTS title]] based on the other ''TabletopGame/{{Warhammer}}''.
[=IPs=], starting with ''VideoGame/TotalWarWarhammer''.
28th Apr '16 8:35:37 AM Prinzenick
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* SigilSpam: Sonic the Hedgehog makes a ''lot'' of [[http://sonic.wikia.com/wiki/List_of_cameos_and_references cameo appearances]] in the companies games. He even appeared in the Sega CD and Sega Channel boot up. He is their mascot, and they want you to know it.
9th Apr '16 7:37:23 PM BlueGuy
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* ''Pinball/TheXFiles''
9th Apr '16 3:37:36 PM Sestren_NK
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* ''VideoGame/GunValkyrie''
7th Apr '16 5:34:21 PM rin14100
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