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The cast of ''[[Anime/TheWorldGodOnlyKnows The World God Only Knows]]'' deals with beings in three different realms: Heaven, Hell and Earth. Devils that were imprisoned in Hell by six goddesses are tracked down by the more ethical devils that watch over them in the present with the assistance of a human partner for each devil on the recapturing squad. As the escaped devils hide in human souls, they must be driven out by filling the hearts of the possessed, an informal group that are referred to as conquests by the main character.

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The cast of ''[[Anime/TheWorldGodOnlyKnows ''[[Manga/TheWorldGodOnlyKnows The World God Only Knows]]'' deals with beings in three different realms: Heaven, Hell and Earth. Devils that were imprisoned in Hell by six goddesses are tracked down by the more ethical devils that watch over them in the present with the assistance of a human partner for each devil on the recapturing squad. As the escaped devils hide in human souls, they must be driven out by filling the hearts of the possessed, an informal group that are referred to as conquests by the main character.

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* Characters/TheWorldGodOnlyKnowsProtagonists
* Characters/TheWorldGodOnlyKnowsCaptureTargets
* Characters/TheWorldGodOnlyKnowsGodsAndDevils
* Characters/TheWorldGodOnlyKnowsSupporting

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* Characters/TheWorldGodOnlyKnowsProtagonists
Characters/TheWorldGodOnlyKnowsProtagonists [[labelnote:Character List]]Keima Katsuragi, Elsea de Lute Irma, Haqua du Lot Herminium, Tenri Ayukawa[[/labelnote]]
* Characters/TheWorldGodOnlyKnowsCaptureTargets
Characters/TheWorldGodOnlyKnowsCaptureTargets [[labelnote:Character List]]Ayumi Takahara, Mio Aoyama, Kanon Nakagawa, Shiori Shiomiya, Kusunoki Kasuga, Chihiro Kosaka, Jun Nagase, Tsukiyo Kujou, Minami Ikoma, Rieko Hinaga, Sumire Uemoto, Nanaka Haibara, Yui Goido, Hinoki Kasuga, Akari Kurakawa (Rimyuel), Dokuro, Urara Shiratori, Kaori Yuuzaki, Tooru Amami, Asami Yoshino, Shino Akuragawa, Aoba Fuse[[/labelnote]]
* Characters/TheWorldGodOnlyKnowsGodsAndDevils
Characters/TheWorldGodOnlyKnowsGodsAndDevils [[labelnote:Character List]]Nora Floriann Leoria, Sharia Frey Amon, Cresta and Camry, Dokuro Skull, The Directors, Fiore Loderia Lavigneri, Lune, Gira, Diana, Apollo, Vulcanus, Mars, Minerva, Mercurius, Bell Mark Atsume
[[/labelnote]]
* Characters/TheWorldGodOnlyKnowsSupporting
Characters/TheWorldGodOnlyKnowsSupporting [[labelnote:Character List]]Mari Katsuragi, Keiichi Katsuragi, Denma Katsuragi, Yuri Nikaido, Miyako Terada, "Mobuko", Ichiro Kodama, Fujiidera, The Mai-High Delinquents, Yukie Marui, Ryou Asama, Okada, Citron, Airi, Morita, Yuuri Aoyama, Yui's Mom, Yanagi, Shoutarou Shiratori, Kayoko Shiratori, Magical Potion (Mami, Emi, and Yumi), Arita orph Reiko, C-Dash (Maiko and Mariko), Hana Satoyama
[[/labelnote]]
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The cast of ''The World God Only Knows'' deals with beings in three different realms: Heaven, Hell and Earth. Devils that were imprisoned in Hell by six goddesses are tracked down by the more ethical devils that watch over them in the present with the assistance of a human partner for each devil on the recapturing squad. As the escaped devils hide in human souls, they must be driven out by filling the hearts of the possessed, an informal group that are referred to as conquests by the main character.

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The cast of ''The ''[[Anime/TheWorldGodOnlyKnows The World God Only Knows'' Knows]]'' deals with beings in three different realms: Heaven, Hell and Earth. Devils that were imprisoned in Hell by six goddesses are tracked down by the more ethical devils that watch over them in the present with the assistance of a human partner for each devil on the recapturing squad. As the escaped devils hide in human souls, they must be driven out by filling the hearts of the possessed, an informal group that are referred to as conquests by the main character.

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Actually that sounds a little too dry and has nothing to do with the series. This should be better


The character page has been split into four in order to handle various size issues that built up on the original page.

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The character cast of ''The World God Only Knows'' deals with beings in three different realms: Heaven, Hell and Earth. Devils that were imprisoned in Hell by six goddesses are tracked down by the more ethical devils that watch over them in the present with the assistance of a human partner for each devil on the recapturing squad. As the escaped devils hide in human souls, they must be driven out by filling the hearts of the possessed, an informal group that are referred to as conquests by the main character.

Due to various size issues the original
page had, it has been split into four in order to handle various size issues that built up on groups: The main character and his three closest allies, the original page.
girls whose hearts he captured, the supernatural denizens of the series and finally the supporting cast, which is largely composed of colleagues, classmates and family members.
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The character page has been split into four.

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The character page has been split into four.
four in order to handle various size issues that built up on the original page.
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It\'s both.


Due to the ever-increasing number of tropes being associated with the already-sizable cast, the character page has been split into four.

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Due to the ever-increasing number of tropes being associated with the already-sizable cast, the The character page has been split into four.
Is there an issue? Send a MessageReason:
Point of clarification: Increase of trope wicks more of the cause for the split


Due to the ever increasing size of the cast, the character page has been split into four.

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Due to the ever increasing size ever-increasing number of tropes being associated with the already-sizable cast, the character page has been split into four.
Is there an issue? Send a MessageReason:
None

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Removed: 179350

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Splitting page.


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%% Zero Context Example entries are NOT allowed on wiki pages. All such entries have been commented out. Add context to the entries before uncommenting them. %%
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! '''WARNING!''' Contains unavoidable spoilers

'''This page is very considerate in the use of virtual masking tape, however some spoilers cannot be avoided.'''

'''Continue reading at your own risk.'''

[[foldercontrol]]

!!Protagonists
[[folder:Keima Katsuragi]]
http://static.tvtropes.org/pmwiki/pub/images/Keima2.jpg
->Voiced by: HiroShimono (JP), SanaeKobayashi (JP, child), ChrisPatton (EN)

Keima is a 17-year-old student known throughout the internet as "[[AGodAmI The Capturing God]]"[[note]]"God of Conquest" in the English Dub[[/note]] for his unrivaled mastery of ''[[DatingSim Galge]]''. He vehemently claims to have no interest in reality or 3-D girls, instead preferring the company of his video game characters. Therefore, while a legend in the gaming world, in real life he's an anti-social {{otaku}} whom most students avoid. Despite his lack of real world social skills, he demonstrates immense confidence and remarkable intelligence, and is in fact [[TheAce at the top of his class in every subject]] [[GeekPhysique except PE]].

His life is changed completely one day when he unwittingly accepts a contract from hell that pairs him up with Elsea to capture evil spirits that are possessing girls in the real world. Using his vast knowledge and experience gained from playing hundreds of dating sims, Keima must win the hearts of young women in spite of his disinterest in reality.

At the start of the series, he's [[LonersAreFreaks isolated]], rude, thoughtless and inclined towards abusiveness. However, as time goes on, he goes through some remarkably steady development and shows a surprising amount of concern for the girls he captures.

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%%\n%%\n%%\n%% Zero Context Example entries are NOT allowed on wiki pages. All such entries have been commented out. Add context Due to the entries before uncommenting them. %%
%%
%%
%%

! '''WARNING!''' Contains unavoidable spoilers

'''This page is very considerate in the use of virtual masking tape, however some spoilers cannot be avoided.'''

'''Continue reading at your own risk.'''

[[foldercontrol]]

!!Protagonists
[[folder:Keima Katsuragi]]
http://static.tvtropes.org/pmwiki/pub/images/Keima2.jpg
->Voiced by: HiroShimono (JP), SanaeKobayashi (JP, child), ChrisPatton (EN)

Keima is a 17-year-old student known throughout the internet as "[[AGodAmI The Capturing God]]"[[note]]"God of Conquest" in the English Dub[[/note]] for his unrivaled mastery of ''[[DatingSim Galge]]''. He vehemently claims to have no interest in reality or 3-D girls, instead preferring the company of his video game characters. Therefore, while a legend in the gaming world, in real life he's an anti-social {{otaku}} whom most students avoid. Despite his lack of real world social skills, he demonstrates immense confidence and remarkable intelligence, and is in fact [[TheAce at the top of his class in every subject]] [[GeekPhysique except PE]].

His life is changed completely one day when he unwittingly accepts a contract from hell that pairs him up with Elsea to capture evil spirits that are possessing girls in the real world. Using his vast knowledge and experience gained from playing hundreds of dating sims, Keima must win the hearts of young women in spite of his disinterest in reality.

At the start
ever increasing size of the series, he's [[LonersAreFreaks isolated]], rude, thoughtless and inclined towards abusiveness. However, as time goes on, he goes through some remarkably steady development and shows a surprising amount of concern for cast, the girls he captures.character page has been split into four.



* AccidentalPervert: On a few occasions he'll accidentally stumble in on girls like Haqua while they're changing, though he rarely cares. Occasionally, though, he invokes his bad luck in this regard in order to finish a capture more quickly.
* AloofBigBrother: To Elsie. His treatment of her is, at worst, AnnoyingYoungerSibling level.
* AntiHero: Keima is rude, antisocial and if left to his own devices he never would have begun the capture operations. However, over time, he grows invested in the work for its own sake as he grows to care more about the targets, making him more heroic over time.
* AscendedFanBoy: Unknown to him, he is the epicenter of the [[DatingSim Gal Game]] industry, to the point he and his site were responsible for the industry's re-invigoration while it was in shambles. Also he was asked to direct a game of his desire, but he refused in the end.
* {{Asexual}}: Matters of romance and emotions aside, Keima has no sex drive whatsoever.
* AttractiveBentGender: [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/141/page/7 Behold, the God of Being Captured!]] He does cheat with magic a little, though.
* AwesomenessByAnalysis: Thanks to his gaming experience, he's able to deduce many key aspects of his targets and instantly become an expert at any board game. He also uses this skill in academics, by reducing the lessons to a few important key points and predicting test questions. Finally, this is what he uses to generally get the gist of whatever situation he's in, allowing him [[TheChessmaster to plan his moves]] or [[XanatosSpeedChess make quick adjustments whenever his original plan starts to go out of track]].
* BadassBoast: Keima is quite fond of these, from "I can already see the ending" to "I will end this capture in X days". They are [[SpannerInTheWorks not always true, however]].
* BatmanGambit: The setup Keima uses [[spoiler:to out Fiore as an agent of Vintage]]. Bonus points for coming up with it [[XanatosSpeedChess almost immediately]] after meeting her.
---> ''[[DangerouslyGenreSavvy The unknown person who shows up in the middle of a crisis is always suspicious...IN VIDEO GAMES!]]''
* BeCarefulWhatYouWishFor: During Kanon's capture he complains about her using stun guns. Fair enough, but then he proceeds to say that he wishes he could have a normal girl for a target for once. By the time the story gets to [[TheGenericGirl Chihiro]] being the capture target, he has absolutely no clue what to do since normal girls do not appear much in galge as main characters. Therefore, notwithstanding the eventual capture, he consistently fails to read Chihiro properly throughout the entire manga [[spoiler:(See BreakHerHeartToSaveHer entry for further details)]].
* BerserkButton: Anything that questions his status as the Capturing God. Also, do not mock or harm Yokkyun in any way.
* TheBGrade: Once has a minor breakdown because he gets a 99 on one of his tests. Not entirely for the usual reason in this case; he also has a deal with his teachers that he can play games in class as long as he gets perfect scores.
* BigBrotherInstinct: To Elsie, even though they're not blood-related. He'd deny it himself if asked, though.
* BishieSparkle: He can turn them on at will.
* {{Bishonen}}: While he's usually a nerd, when pursuing a target and downplaying his interest in games, the fact that he's actually quite handsome comes to light. In the first novel, [[spoiler:Yoshino Ikumi]] is surprised to see that he really is as handsome as [[spoiler:her sister]] described.
* BreakHerHeartToSaveHer: [[spoiler:Pushes Chihiro away after her confession to him because she isn't a goddess host and thus being close to him would put her in danger and get in the way of him finding Mercury. Regardless of the fact that she would want to be close to him. He's obviously very depressed afterward]].
* BrilliantButLazy: Subverted. Keima puts exactly as little effort as needed in anything that does not interest him… only said effort is just as much as needed to ''excel'' at such tasks. Particularly during capture operations, Keima sometimes withstands days and weeks of tedious menial labor just for the sake of setting up the needed scenario.
* BunnyEarsLawyer: Most of the teachers just ignore his playing while in class as he gets the best grades anyway.
* ButtMonkey: Everyone loves to beat on him, ''especially'' the girls. Justified, considering he can be a bit of a {{Jerkass}} to...well, anything that has anything to do with reality.
* CatchPhrase
** "I can already see the ending!"
** And (usually to Elsie) "Let me teach you something nice", with ArtShift to follow.
** ''''[[BerserkButton Don't screw with me!]]''''
** Appended to any statement about the way the world works: "...In video games."
* CharacterDevelopment: In general, he's gone from a {{Jerkass}} to a JerkWithAHeartOfGold. Indeed, one way of looking at it is that he's becoming exactly what the ideal hero of the dating sim is supposed to be like: Kind deep down, brave, determined and self sacrificing. He's also become willing to put more time and effort into the captures as well as being less flustered when things actually go according to plan. Several of the arcs also have more specific development such as:
** Kanon's arc appears to have him skip the easy option of just being the person Kanon relies on and instead both making her grow up and allowing her to keep being an idol, which she genuinely enjoys. It's hinted later on in the Tenri arc that this kind of solution to the problem would have made an unstable, shallow love and reopened Kanon's gap, so it's a good thing that he had started to mature by that point. [[spoiler:On the other hand, this does backfire about a hundred chapters later: It made her think Keima was just the observer type, causing her to hesitate too long to confide in him, which nearly got her killed.]]
** Chihiro's arc has him realize he couldn't just ignore the real world and pretend he's not part of it. Nor can he ignore the people in it and dismiss them as though he actually understands them. When the plot comes back to Chihiro, [[spoiler:he also agrees with Ayumi that he is 'the worst' for how poorly he handled the situation, once again because he falsely believed he understood her. He ends up in tears because he had to hurt her]].
** Jun's arc is the first time where he's willing to admit he actually cares about the personal problems of the capture targets. As he mentions in surprise to Nikaido, when he sees Jun upset for some reason he actually ''cares.''
** Tsukiyo's arc has him abandoning his earlier behavior of not wanting to put himself in danger by leaping from a building and [[VariableTerminalVelocity somehow grabbing her in midair]]. While Elsie was there to catch him, if she hadn't done that he would have surely died.
** He shows significant development in Akari's arc wherein he realizes living in an imperfect world isn't all that bad.
--> ''If the world is perfect...[[CrowningMomentOfHeartwarming then there wouldn't be a need for love now would there?]]''
** Keima goes all out to save [[spoiler:Kanon after she was stabbed]]. After meeting with [[spoiler:Minami]] he also directly indicates both being greatly concerned for the girl's well-being while also slightly depressed that he has been forgotten.
--> '''Haqua:''' It's like you were rejected twice in a row after your conquests... Feeling sad?\\
'''Keima:''' It's good that she's forgotten... This way... She won't get involved in all this.
* ChasteHero: Keima does not even raise an eyebrow seeing Haqua while she's taking off her panties.
* TheChessmaster: He's basically what [[CodeGeass Lelouch]] or [[Manga/DeathNote Light]] would have been if they were into scoring chicks, real or virtual. Kind of comes with being a MagnificentBastard. It's a package deal.
* ChickMagnet: In the DatingSim world, there is no-one mightier than our Capturing God and it seems this has translated over to real life. Even when he's not trying to capture the girl like with Chihiro and Nanaka, he ''still'' gets them.
* TheChosenOne: [[spoiler:Keima is the most important part of New Hell's plan to save the world, and apparently the only one who could even do the job]].
* ConsummateLiar: He's very good at pretending to be something else. Usually during a capture he has a completely different personality.
* CrazyPrepared: Keima's P.E. teacher tries confiscating his PFP before swimming. Keima then brings out another one. The teacher takes that one too. What does Keima do? He takes out 6 more all at once. Even as a kid, he had 8 portable game consoles and 100 spare batteries. They even came in useful.
* TheCuckoolanderWasRight: Mock his dating sim based strategies all you like, ''they work.''
* CurtainsMatchTheWindow: Brown hair and brown eyes. He mentions briefly early on that in his school there's nobody with odd hair or eye colors[[note]]For whatever reason, he's ignoring Kanon, who he's already met[[/note]], meaning he's supposed to look normal.
* DangerousForbiddenTechnique: "Capturing God Mode"/"The God of Conquest Mode". Using it will burn out three years of your life an hour! ...or at least, that's how you'll feel afterward.
* DeadpanSnarker: Not a full part of his personality but he has his moments.
--> '''Yui:''' I'll teach you what true love is.\\
'''Keima:''' That's impossible when the couple is cross-dressing.
* DeclarationOfProtection: To Tsukiyo.
* {{Determinator}}: More so in later chapters.
-->'''Keima:''' There is always a chance of success! And if there isn't any... I'll just have to make one.
* DisguisedInDrag: Does this a bit during the ''Heart of Jupiter'' arc.
* DistressedDude: He [[InvokedTrope plays this role]] with [[spoiler:Yui and Mars]] as his KnightInShiningArmor in the horror house.
* DoubleStandardAbuseFemaleOnMale: He is often on the receiving end of physical attacks by the girls. Were the roles reversed, he would be seen as a monster abusing helpless women.
* EveryManHasHisPrice: Played for laughs, then forgotten by the next page, in the Yui recapture arc. {{Bifauxnen}} Yui is treating him like a weak girl, telling how she will protect him from bullying, carry him at their wedding, make him wear a dress... He is furious. But in a brilliant display of [[GenreSavvy Genre Savviness]] she points out that if he married her, he wouldn't have to do any work, and could play video games all the time. All he can say to that is "... really?"
* FlashStep: He does this to Ayumi in FLAG 163. The scene is the current trope image.
* ForgetsToEat: Once he played 2 weeks' worth of backlog games for 20 hours straight yet did not eat. In the end he hallucinated and sang, then got woken up by Elsie who then lampshaded the importance of eating. It happens again later, helping spark off the Chihiro capture after she badmouthed him.
* FreakyFridayFlip: In the 9-chapter Yui arc the pair switch bodies. Even funnier is when he went over to the "dark side of gaming" and started to play {{Otome Game}}s.
* FriendlessBackground: Played with. He certainly didn't have any friends, but that's because he didn't want any. When Jun sees him playing games alone at lunch, she assumes he must be too shy to talk to people.
* GeekPhysique: He's at the top of his class, is '''the''' [[RedBaron God of Conquest]], but his body is rather frail because he forgets to get himself in shape due to his obsession with video games. During arcs that require him to be more physically active, he is frequently shown getting exhausted.
* GenreBlindness: While normally he's incredibly savvy, some situations just don't ''work'' if he recognizes an obvious situation. For example, [[spoiler:failing to realize that in a MatchmakerCrush situation the actual target you're supposed to pursue is never who the matchmaker is pushing you towards]]. If he did realize this, the entire arc would fall apart or require a drastic resorting of how he considers relationships, such as properly recognizing Haqua and Diana for the {{Tsundere}}s that they are.
* GenreSavvy: He applies FridgeLogic from video games, and ''it works''. [[WrongGenreSavvy Usually]].
* AGodAmI: Keima calls himself the Capturing God and conducts himself accordingly.
* GuileHero: He's [[GeekPhysique useless in physical confrontations]], but thanks to his skill in strategy and seduction, pulls most of the weight in the series.
* HatesBeingTouched: He doesn't like being touched, but he will allow himself to be touched if he has to.
* HeroicBSOD:
** Has a not depressing, but still severe (and kinda funny) one after realizing how feminine he has become while in Yui's body during her arc. It even got him into monologuing his "will"!
** Has a much more depressing and serious one, including a [[ShowerOfAngst Bathtub of Angst]], after [[spoiler:he is forced to break Chihiro's heart after realizing she isn't a goddess' host]].
** He tries to invoke this in FLAG 238 [[spoiler:in order to dispel any thoughts on Tenri's part regarding the kiss between him and Kaori,]] but [[PlayedStraight later falls into another serious one]] in FLAG 239 [[spoiler:after bumping into Chihiro and Ayumi.]]
* HeroicRROD: Caused by exhaustion from trying to get 6 captures in 1 1/2 weeks. [[spoiler:Fortunately, Apollo cured his exhaustion and cold]].
* HeroWithBadPublicity
** He's referred to as Otamegane by numerous people. The nickname is a shortening of {{Otaku}} [[NerdGlasses Megane]]. He's famous for being "the weirdest weirdo"
** He has to battle a different type of publicity issue when [[spoiler: Kanon, a famous idol,]] confessed to him in the middle of the class. Later, he embraces this to get results as quickly as possible because [[spoiler:people who still have their memories would think he's a two-timing jerk]] and get mad at him. Haqua calls him the worst of all men for his extremely manipulative behavior in this arc, though she shows she didn't really mean it moments later. Still, when that's what your biggest helper has to say about your plan then that's not a very good sign for your reputation.
* IGaveMyWord: Although Keima wants to blow off helping Chihiro's band study, he did promise that if Chihiro or Ayumi ever needed him he would be there for them. He grumbles about how he shouldn't have said that since they weren't going to remember anyway but he ''did'' promise.
* IKnowMortalKombat: It's remarkable just how well video games translate to reality for him.
* [[spoiler:ImpaledWithExtremePrejudice: Fakes this in order to provoke a reaction from Dokuro in the Time Travel arc, but it costs him one of his four 'lives']].
* InsaneTrollLogic: Unfortunately, insane trolls appear to run his universe, so he's usually at least pretty close to being right.
* InSeriesNickname: He has two; "God of Walkthroughs," or simply "God" in the gaming world, while his RealLife classmates call him "[[{{Otaku}} ota]][[{{Megane}} mega]]".
* InstantExpert: He defeats Haqua at a game she brought from Hell that he has never seen before. She hasn't lost [[http://www.mangareader.net/120-6006-7/the-world-god-only-knows/chapter-47.html in the last 100 years]]. She doesn't stand a chance against God.
* IRejectYourReality: He refuses to acknowledge the real world and chooses the game world as his ideal world.
* ItsAllAboutMe: Early on, he doesn't care at all about the problems of the capture targets and is only slightly concerned about Elsie.
* JerkWithAHeartOfGold: Keima can be very rude, insensitive and self-centered, especially at the beginning. After great amounts of CharacterDevelopment, he still shows a tough demeanor, but has become a lot more noble and compassionate. He also has shown to care about Elsie and his capture targets. [[spoiler:It goes to the point that he actually cries in regret over having to dump Chihiro, the first girl he began to treat as more than just a capture target.]]
* LargeHam: When talking to anyone who's not a capture target, usually Elsie. Especially if it's about games. Which is about 99.9% of the time.
* LikeBrotherAndSister: With Elsie.
* LogicalWeakness: Three of them.
** First, ordinary girls like Chihiro or Asami with no clearly defined traits confuse him.
** Second, the energetic {{Cloudcuckoolander}} type like Tooru, since they operate outside logic and all of his technique is based on said logic.
** Third, aggressive girls like post-capture Yui. He plays games where he chases after girls. If a girl chases after him, he's as inexperienced as the next person and gets extremely flustered, something Haqua eventually picks up on.
* LonersAreFreaks: Eventually averted. He's just self-centered and mostly grows out of that.
* LoveTriangle: There are two revolving around him at different points. In the first novel, he seems to do it as a sort of SelfImposedChallenge, though the two girls in question rarely get in the other's way [[spoiler:until Tooru sees him kiss Asami]]. Later and in the proper manga, there's a love triangle of Chihiro -> Keima <- Ayumi that becomes a huge snarled mess.
* LudicrousPrecision: Born on June 6 at 11:29 and 35 seconds and can memorize real-life events on minute intervals. He justifies this by the amount of memorization needed to complete video games on multiple arcs, so he has to have precision at maximum. Which makes perfect sense given the amount of time he has played his video games.
* MadeOfIron: With all the physical abuse he goes through when exorcising, Keima is obviously like this, crappy performance in P.E. notwithstanding.
* ManipulativeBastard: He's very good at playing with the expectations and emotions of others, though generally for their own benefit.
-->'''Haqua:''' At any rate, your plan sure is clever! The Goddesses want to quickly release their hosts. And in order to do that, they need PowerOfLove. But with the [[FinaglesLaw current state of affairs]], only you can realize their dreams. There's no time to find new love. In the end, [[BatmanGambit the Goddesses]] have no choice but to accept you. Even if you are [[HandsomeLech the worst of all men]]. Not even [[EmotionEater the Weiss]] can compare to you. You definitely are the worst sort of '''Big Bad Guy!!'''
* MeaningfulName: His first name Keima is derived from the term "gamer". It is also a homonym for Knight, a minor point for the Nanaka arc, referring to the "keima" shogi piece whose chess equivalent is the "knight".
* {{Megane}}: Justified; sometime in the last ten years, his eyesight deteriorated, requiring the use of glasses.
* MentalTimeTravel: Happened to him in the [[spoiler:"Heart of Jupiter"]] arc.
* MistakenForGay: Well, that's what happens when a {{Bifauxnen}} in a boy's uniform confesses to you in public.
* NerdsAreSexy: The girls who like Keima for who he is have an element of this, though they also admire his strong will and disregard of the authority of others.
* NervesOfSteel: When his life is threatened, he never loses his nerve.
* NoGuyWantsToBeChased: He says that girls pursuing the main character are death traps… in games, that is. Later on, Haqua infers that he is weak against aggressive women.
* NominalHero: Early on, Keima is only capturing runaway spirits because if he doesn't his head will be removed. CharacterDevelopment moves him away from this and by the time [[spoiler:Kanon is stabbed]] he's explicitly doing it because he's genuinely trying to do the right thing, but it's not clear when he really reached that point.
* {{Nosebleed}}: We never see him show enough interest in girls to have a ''real'' one, but he can do it ''on command''.
* NoSocialSkills: His vast experience of dating sims lets him play the suitor, but when it comes to befriending someone, he's at a loss. He's also incompetent when it comes to act like a concerned brother, though that's to be expected. As time goes on, his inability to read what people are really like leads to him getting more and more depressed since he doesn't know how to avoid hurting them.
* NotAMorningPerson: Either from playing not enough or too many games.
* NotDistractedByTheSexy: Keima barely seems to notice all the fanservice around him, and when he does, he's usually annoyed by it. He even provides the current trope image, too...
--> '''Keima:''' Don't worry about it. I was deep in thought at the time, so I have no memory of your naked body.
* NotHimself: Yui in Keima's body ''creeps people out'' - she's [[NiceGirl too nice]], which makes them suspicious or simply uneasy.
* NotSoDifferent: Kaori accuses Keima of using and manipulating [[spoiler:Tenri]] for his own goals, just like how she is countering with manipulating the young girl. [[spoiler:After thinking on it, Keima realizes she's right and he is.]]
* ObliviousToLove: Even with Elsie, Haqua, and Diana constantly "bothering" him, he doesn't seem to notice they are head over heels in love with him. Not to mention the arc heroines who are hopelessly smitten by him. For those he does know about, he still ignores them, making it difficult to tell where this starts and stops.
** This is getting quite complex as the story develops, because he's at least [[CharacterDevelopment becoming more involved with 'the real']] and thus starting at least to react a little more to the feelings of others, including wistfulness [[spoiler:that his capture targets don't remember him]].
* OminousMultipleScreens: To say that his Gaming Room is quite decked with these is an understatement.
* OrdinaryHighSchoolStudent: A completely normal {{otaku}} student who one day is forced to capture evil spirits inside the hearts of girls.
* PantyThief: He steals one of [[spoiler:Ayumi]]'s panties during her conquest in the Goddess Arc.
* PlayingCyrano: Played with when he tried to help Chihiro get together with the guy she liked at the time instead of trying to capture her himself. Unfortunately for Keima, she became interested in him instead.
* ProudToBeAGeek: He is obsessed with games and is very vocal about that fact.
* RealityEnsues: [[spoiler:As Keima notes and uses to his advantage, when an idol confesses to you in real life as opposed to games good things do not happen. Instead, your peers now hate you]].
* RealMenHateSugar: Keima has stated many times that he hates sweets, but if necessary for a capture will still eat them, as shown in Sumire's capture.
* RedBaron: Known to the game community as "Otoshi-gami"[=/=]"The Capturing God"[=/=]"The God of Conquest."
* RepetitiveName: His given name and surname have the same kanji as the first character.
* ResignedToTheCall: Keima had to be blackmailed into helping Hell, and even then Elsie has to constantly nag him to keep working for the first half of the story.
* [[spoiler:RippleEffectProofMemory: He retains his memories every time the ResetButton is pushed during the "Heart of Jupiter" arc, which is implied to be because he's carrying an orb]].
* SarcasticConfession: During the capture of Amami Tooru he confesses to having a deal with the demon Elsie where he kisses girls to save them from being eaten by demons. In context, this is something along the lines of him doing live action role-play.
* SecondYearProtagonist: The series began during his second year in high school.
* SelectiveObliviousness: Invokes this trope often. [[spoiler:More particularly when Chihiro confesses to Keima and he pretends not to hear it. Of course it helps that Ayumi was there]].
* SeriousBusiness: {{Dating Sim}}s.
* ShroudedInMyth: [[http://www.mangareader.net/120-6010-5/the-world-god-only-knows/chapter-51.html Chapter 51]] shows just how muddled his reputation is.
* ShutUpKiss: Performed on Chihiro during her capture.
* SingleTear[=/=]TearsOfRemorse: At the epilogue of the Goddess Search Arc, while [[spoiler:ruing the fact that [[BreakHisHeartToSaveHim he had to reject Chihiro]] -- his second to last capture of the arc, his first and so far ''only'' aborted conquest, and quite possibly the very first real girl that he actually fell in love with]].
* SmartPeopleWearGlasses: He normally aces all his tests.
* SpeedEchoes: One of the applications of his DangerousForbiddenTechnique is to move his arms so fast it looks like many. In an omake, he takes it further and develops [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/126/5/page/8 "Dancing God of Conquest Mode!!"]].
* SpitTake: When Elsie informs him that Yoshino Asami may already like him, he spits out his tea.
* TheSpock: After [[spoiler:Kanon is stabbed,]] the girls around him chastise him for not feeling anything, and approaching it like it's one of his games. However, it was shown that he knows just how serious it is, and that he's so determined to put things right, he's entirely focused on solving the problem and finding [[spoiler:another goddess to help her before she dies]].
* SpoiledBrat: He has 6 LCD [=TVs=], 6+ home videogame consoles, 10+ portable [=PFPs=], and a collection of gal games... in his own personal game library. And where does this all come from? Well, the "[[AllTakeAndNoGive M funds]]".
* StealthInsult: "Don't worry. I was deep in thought at the time... So I have absolutely no memory of your naked body." Needless to say, this doesn't exactly leave Haqua placated.
* SupremeChef: Not exactly a chef, but according to the later chapters, he can make coffee that's to die for. Justified, as his family ''does'' live in a house with a coffee shop.
* TeenGenius: Can predict test questions, remember events in his life to minute intervals, and multitask with ease, as shown when he plays multiple games at once.
* TerribleArtist: A RunningGag since at least the beginning of Kusunoki's arc, much to Elsie's amusement and Keima's chagrin.
* TsurimeEyes: His sharp eyes.
* TheUnsmile: When he has to try to capture Sumire, he decides to work part time at her dad's ramen shop. When he fakes a smile, Elsie tells him that his eyes are dead but otherwise he looks good!
* UnwantedHarem: Has [[{{Tsundere}} Haqua, Diana]], [[ShrinkingViolet Tenri]], [[ShipTease maybe]] [[TheDitz Elsea]] and [[spoiler:the Goddess hosts]] after him. The capture targets generally don't pursue him post capture, so they don't really count. In any case, it's ''really'' unwanted because all he wants to do is play his games.
* WhatBeautifulEyes: His eyes occasionally attract a good deal of attention. Amami Tooru finds them absolutely beautiful while others like Nagase Jun find them striking and powerful.
* WhatCouldHaveBeen: Not much changed between the pilot chapter and the current manga's form for Keima. His last name used to be Imai, and he also had trouble talking to real girls despite still thinking poorly of them.
* WhenAllYouHaveIsAHammer: After finding out [[spoiler: Kaori]] is working with Vintage, he decides to conquer her. When Elsie shows surprise, [[LampshadeHanging he admits]] [[WhenAllYouHaveIsAHammer it's not like he knows anything else to do]].
* WholesomeCrossdresser:
** As the God of Being Captured when dealing with Yui.
** Also, during the Heart of Jupiter arc, when [[spoiler:Vintage uses mind control to make all the girls lock the boys up]], he cross dresses in order to blend in.
* XanatosSpeedChess: A key tactic of Keima's, especially during the Goddess Capture arc where he pulls stunts like using [[spoiler:the bad publicity from Kanon's confession]] to his advantage and using it in his plans or [[spoiler:getting an overconfident Fiore to spill the beans about Vintage and let Vulcan know about the situation moments after assessing the situation with Haqua and Nora at her mercy]].
* YaoiFangirl: He 'slips' after he is affected by the female body he occupies during Yui's arc. In his 'will,' he even calls himself a Fujoshi, or rotten girl.

[[/folder]]

[[folder:Elsea de Lute Irma]]
http://static.tvtropes.org/pmwiki/pub/images/Elsee.jpg
->Voiced by: KanaeIto (JP), LuciChristian (EN)

Also known as Elsie, Elsea is a low-level demon assigned as Keima's partner. Having served as a minor cleaning demon for most of her life, she's very inexperienced and lacking in confidence. She has a childish personality, is fantastic at cleaning and fixes food fit only for devils. She masquerades as Keima's little sister, but occasionally shows signs of having a crush on him. She literally idolizes Keima, often referring to him as "Kami-sama." She later becomes the left-handed bassist for Chihiro's band, the 2-B Pencils.

Over the course of the series, she has more or less graduated to being his real little sister. Apart from this, throughout the series she normally acts as a sort of plot device by using her robe.
----
* AnnoyingYoungerSibling: In all but blood.
* AttentionDeficitOohShiny: She has an attention span of about 3 minutes. Becomes considerably shorter when she gets to see [[MundaneObjectAmazement fire engines]].
* BadLiar: Though her lies tend to be believed, they're also quite spotty and generally default to something like 'Nii-sama is weird because he plays lots of games.'
* BecomingTheMask: In the role of Keima's sister. At first she called him Kami-sama ("God"), then Kami-nii-sama ("God-brother"), and now it's just Nii-sama ("Brother"). She also calls his mother "mother".
* BigBrotherWorship: One of the more literal versions.
* BookDumb: Her English test score prior to Keima's tutoring is a miserable 18%. Afterwards... well, Ayumi, Chihiro and Kanon all get 100%, but Elsie only gets 45%, just managing to pass.
* BumblingSidekick: Keima has acknowledged that Elsie is basically completely useless as a partner.
* ButtMonkey: Elsie is only marginally competent and completely lacking in dignity, so if someone needs to be the butt of a joke, it's usually her.
* CantLiveWithoutYou: Elsie and Keima share collars/chokers that dictate that if one dies, the other will as well, no matter what they die from.
* TheChosenOne: [[spoiler:Along with Keima, Elsie is at the center of New Hell's plan to save the world]].
* CompulsorySchoolAge: She transfers into Keima's class because her apparent age matches his and she needs an excuse to stay around him all day.
* ConvenientlyUnverifiableCoverStory: Poses as the illegitimate daughter of Keima's father, Keiichi Katsuragi.
* CordonBleughChef: Elsea may not be a bad cook by the underworld's standards, but humans aren't used to eating so many tentacles and other questionable "foods".
* CrouchingMoronHiddenBadass: Most of the time, she is a loser who can't even handle a few humans. However, [[spoiler:when an agent of Vintage threatens her and Keima, Elsie manages to use her superior robe and some surprising ingenuity to defeat her]].
* CuddleBug: She's very glompy and affectionate. During Haqua's first appearance, Haqua tries to pretend like they're not friends and acts pretty condescending. Elsie, on the other hand, doesn't care and just starts cuddling immediately.
* TheCutie: She's sweet, affectionate and silly, much to the contrast of the gloomy and sarcastic Keima. When she first shows up his classmates are baffled as to how he could have such a cute sister.
* DecoyGetaway: Leaves a number of robe dolls disguised as Keima [[spoiler:to serve as decoys and distract Nora when she tries to kill them]].
* DetachedSleeves: Her normal outfit.
* TheDitz: And cursed with enough self-awareness to realize it.
* DudeWheresMyRespect: She currently has caught the most Runaway Spirits, yet her colleagues refuse to believe that a ditz like her could be so successful. Then again, Keima ''did'' do most of the work.
* EmbarrassingNickname: She is frequently referred to as the "Bug Demon" by Keima, in reference to how she is useless like a game full of bugs, and, like a stereotypical Demon, causes nothing but trouble.
* EmergencyImpersonation: [[spoiler:Keima gets her to impersonate Kanon after the latter is stabbed. That said, it doesn't fool Vintage as they leave her alone and kidnap the real Kanon]].
* EpicFail: She managed to set her notes ''on fire'' when studying for a test. When cooking she can demolish buildings. She also does that when cleaning if she's careless, but that one's a justified example since her broom is as powerful as a missile launcher.
* FlyingBroomstick: She doesn't really ''need it'' to fly, but it does serve as her MagicWand of sorts.
* TheGlomp: Tries delivering these as a way of showing her affection, though her targets may dodge them.
* HairDecorations: Though this applies to all the New Devil spirit catchers. Doubles as a spirit sensor.
* HappilyAdopted: Part of BecomingTheMask. Elsie accepts Mari's role as her ParentalSubstitute wholeheartedly.
* HeroWorshipper: She looks up to Keima, Haqua, and her big sister. She knows they're not perfect, but admires them all the same.
* ImmortalImmaturity: She's 300 years old and still acts like she's 12.
* LikeBrotherAndSister: With Keima.
* LiteralMinded: When she tried to make a cake she puts it in a microwave-oven and cooks it by putting it over a fire instead of using its actual function.
* LittleBitBeastly: During a filler, she gets dressed this way as a bunny girl.
* LittleSisterHeroine: Invoked and subverted. Elsie moves into his house by pretending to be his little sister, but the galge-obsessed Keima refuses to acknowledge her. Why? Because she doesn't fit all the cliches and just acts like a normal little sister. The relationship is not without its ShipTease, but takes a distant place behind their primary relationship.
* LoveMartyr: She deeply loves her Kami-nii-sama and outright states she would prefer to die than having him killed, despite the daily abuse and complete lack of respect.
* MagneticGirlfriend: An invocation of sorts. Elsie's job requires needling Keima into making girls fall in love with him, but even when you put aside his new job there's still Tenri, Chihiro, Airi and Asami from the novels. Nanaka may count as well.
* ManicPixieDreamGirl: Her job is to make Keima do a PG rated seduction, meaning he has to open up to others.
* MeaningfulName: "Elsie" has multiple meanings, mostly dealing with God, such as: "My God is a vow"; "God is my oath"; "God's promise"; "Oath of God"; "God is satisfaction"; "Consecrated to God"; etc. Additionally, you can pronounce the name as "NPC".
* MonsterRoommate: She is a demon and lives with humans, the Katsuragi family.
* MundaneObjectAmazement: She's a three-hundred year-old demon from Hell and is absolutely obsessed with Fire Engines.
* NewMeat: Due to the sudden demand for Spirit Capturers, Elsea was newly assigned to her position without having undergone the usual rigorous training process.
* NewTransferStudent: She transfers into Keima's class at the beginning of the series.
* {{Otaku}}: Fangirls fire trucks to the point where she reads magazines about them and Kanon to the point that she's memorized Kanon's songs and choreography [[spoiler:which comes in useful when Kanon gets stabbed and Elsie has to impersonate her.]]
* OutOfFocus: In spite of being the main heroine, Elsie doesn't move the plot much. Her main role is to [[TheWatson listen to Keima's scheming]] and provide him with [[SidekickExMachina tools created from her robe]]. As the plot goes on, she gets [[DemotedToExtra increasingly pushed into the background]]. She makes frequent complaints about this to Keima, saying that he treats her like an outcast and asking to be allowed to participate more, but Keima either responds that there is no choice or that she "doesn't have the stats for that".
* PlayboyBunny: During a filler chapter she gets dressed like one. The other cast members complain about how it's interrupting the story.
* PrettyFreeloader: While she doesn't need to help out, thanks to her assumed role, she does help Mari with the house and cafe.
* PutOnABus: For a protagonist, she has been away for quite a good chunk of the story. For the record, she left after chapter 117. She didn't come back for 40 chapters and only returned for her buddy role at the next act another 50 chapters later.
* RapunzelHair: Stretches down past her waist.
* ReallySevenHundredYearsOld: Looks about seventeen, but is actually three centuries old. In truth, though, she's basically a high school graduate in devil terms.
* RelativelyFlimsyExcuse: Poses as Keima's illegitimate half-sister. Chief Dokurou even prepared a letter "explaining" how it came to be.
* ShooOutTheClowns: Tends to happen whenever Keima gets serious about a capture. [[spoiler:During the goddess search arc she's shooed away from even trying because she's replacing Kanon]].
* SidekickExMachina: Her role in Keima's strategies is essentially acting as a magic dispenser: "Elsie, could you do X with your [[GreenLanternRing robe]]?" "Yes, Kami-nii-sama!"
* TheSouthpaw: She is left-handed and plays a left-handed bass.
* TalkingTheMonsterToDeath: [[spoiler:Rather than capture the Runaway Spirit by filling the gap in Rieko's heart (a return to her youth), Keima has Elsie explain to the Spirit that Rieko is far too old to bear children, the mechanism by which it would have been reincarnated. Realizing that FailureIsTheOnlyOption, the Spirit surrenders]].
* TaremeEyes: Her round eyes.
* UnreliableExpositor: Quite a bit of what she tells Keima in the first chapter is... well, wrong at worst and only partially correct at best. There is a reason Keima directs most Hell-related questions to Haqua, even [[LampshadeHanging pointing out]] that he can't fully trust what Elsea tells him.
* TheWatson: Unfortunately for her, Keima isn't the best at explaining.
* WhatCouldHaveBeen: In the original chapter, Elsie looked ([[ImmortalImmaturity and really only looked]]) more mature, was InvisibleToNormals and had a SinisterScythe very similar to Haqua's. She was still pretty [[TheDitz ditzy]] though.
* WholesomeCrossdresser: In one of the [[spoiler:illusory worlds Keima gets trapped in,]] Elsie is dressed in a boy's uniform because she is trying to [[spoiler:fill the gaps in boys' hearts inside of an all boys school. Unless it was an outright GenderFlip]].
* ZettaiRyouiki: Grade A in her school uniform and her [=RSS=] outfit.

[[/folder]] [[folder:Haqua du Lot Herminium]]
http://static.tvtropes.org/pmwiki/pub/images/Hakua.jpg
->Voiced by: SaoriHayami (JP), JessicaBoone (EN)

Haqua is a friend and former classmate of Elsea's and graduated at the top of their class, receiving the prestigious Scythe of Testament in recognition of her efforts. Having always excelled at everything she did, Haqua was quickly promoted to the position of District Chief of Area 32 in charge of capturing Runaway Spirits, but since her promotion she has had a terrible record. With the help of Elsea and Keima, Haqua wins back her confidence and in turn begins developing feelings towards Keima. Her human partner is Yukie.

Following this, apart from being used for {{Tsundere}} antics, Keima seems to view her as both a more reliable source of information and occasionally a more competent partner to work with. Haqua later becomes Keima's temporary partner during the ''Goddess arc'' due to Elsea being pushed aside at the time.
-----
* TheAce: Was the top of her class and managed to make the rank of district chief. Has proven very skilled in martial combat and is one of the few New Devils shown to cast spells independently of her Celestial Robe.
-->'''Vintage:''' How can you fly without a Celestial Robe!?\\
'''Haqua:''' It's a simple acceleration spell! You just have to stack it a couple dozen times!
* ActionGirl: She is one of the girls who fights in the story.
* ACupAngst: Oh how she's so conscious about her size...
* AmuletOfDependency: She's actually more effective if she's not using her celestial robe. It's easier, but easy isn't always better.
* ArbitrarySkepticism: It takes her a bit to get used to the idea that [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/74/page/10 Goddesses can exist]]. Never mind that she's a demon, [[{{Reincarnation}} the entire system]] doesn't work without all three realms, and the fact that heaven and gods exist is common knowledge among demonkind. [[AlternativeCharacterInterpretation Of course, given the context of her apparent disbelief]], it is possible that she exaggerated it as an excuse to put pressure on Diana [[LoveTriangle as a way of getting revenge]]. She also claims not to believe in ghosts, though she clearly finds the 'haunted' theater spooky.
* ArentYouGoingToRavishMe: Challenges Keima to a game and accepts his terms that the loser has to do whatever the victor wants. After losing, Haqua [[{{Tsundere}} "pleads"]] with Keima to not make her do ''anything''. But Keima keeps asking her questions about Hell instead, prompting her to lash out.
* AscendedExtra: Haqua starts out as a mere recurring character, which was actually pretty rare at that point in the series. However, over time her prominence has actually grown to the point where she's the one Keima goes to when he needs to actually get things done properly.
* BadassAdorable: Her big moment in chapter 176 and the [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/176/page/13 following scene]] leave no doubt that she's both badass and adorable.
* BadassBookworm: She's able to out-fly and outfight Vintage agents despite not having her hagoromo. While Vintage uses powerful spells and devices left over from Old Hell, she put the effort into knowing how demon magic actually ''works''.
* BadassCape: Wore one during her BigDamnHeroes moment, in place of her Celestial Robe.
* BigDamnHeroes: Chapter 175.
* BreakTheHaughty: [[spoiler:She is very prideful in her skills and lies that she caught 10 runaway spirits, but is ultimately forced to confess that she hasn't caught any spirits at all]].
* CatGirl: Not in canon, but she is one of the LittleBitBeastly variety during a filler.
* ClingyJealousGirl: She doesn't like watching other girls make moves on Keima, such as in episode 2 of season 3, when Yui gets way too close to him and wanting to get to know him better. Haqua ends up kicking him in the head as a result, which also inadvertently saved him as Keima was unable to think clearly due to his lack of experience with aggressive girls.
* CurbStompBattle: [[spoiler:Haqua fought against members of Vintage and the magic of Old Hell and beat them easily]].
* DeadpanSnarker: To Keima. Especially during her [[spoiler:tenure as Keima's partner]].
* DetachedSleeves: Part of her new outfit in FLAG 175.
* DressingAsTheEnemy: [[spoiler:Done twice. First time to create a [[DistressedDamsel damsel in distress scenario]] for [[DistressedDude Keima]] and [[KnightInShiningArmor Yui]]. Second time to escape the [[DirtyCop Public Safety Department]]]].
* DudeWheresMyRespect: Haqua is pretty annoyed when [[spoiler:Nora is the one credited with bringing down Vintage and exposing the Public Safety Department's corruption, thereby getting promoted to head district chief as a reward. Haqua's role isn't recognized at all and all she gets is her job back]].
* DynamicEntry: During the Goddess Candidate search arc, she suddenly appears kicking Keima in the head right after Yui openly confessed to him in the library.
* EtTuBrute: Haqua starts breaking down when she learns that [[spoiler:her boss and hero decided to fire her]] on Vintage's behalf. One can only imagine how upset she will be if she learns that [[spoiler:her dear friend Sharia was the one who sold her out in the first place]].
* TheFarmerAndTheViper: [[spoiler:When Keima confines Fiore, it goes too much against the rules for Haqua's taste, so she lets Fiore go. Fiore responds by stating that she would rather die than accept her pity and confines her in a jar instead. Haqua also spends the week assisting Keima to fight Vintage at the expense of her normal duties, but [[TheStoolPigeon one of her best friends, Sharia, notices and uses that to sell her out to Vintage]], getting her [[ElectricTorture tortured]], fired, and almost [[LaserGuidedAmnesia mind wiped]]. As Haqua summarizes to Dokuro, "Even if I believe I'm doing the right thing, nothing goes well at all."]]
* FlamingSword: Haqua has a spell that can produce this effect with her scythe.
* {{Frameup}}: [[spoiler:In order to install a Vintage agent in Haqua's position as a District Chief, the [[DirtyCop Public Safety Department]] spins her protests as treason]].
* GhostButler: Magically shuts a door to freak out Yui [[spoiler:while posing as an agent of Vintage]].
* HairTriggerTemper: Keima pisses her off fairly frequently on accident. It could just be Keima, though, since she doesn't seem to otherwise get angry that often.
* HardWorkHardlyWorks: An apparent aversion. In all the history of New Hell she is the first devil from a lower class family to achieve 1st place at her school. That honor is normally reserved for those from good families and shows just how hard she ''did'' work [[spoiler:and makes it doubtful that Fiore was really [[SecondPlaceIsForLosers as close to the top]] as she assumes]]. She shows herself to be much more competent than her peers when she gets the opportunity as well.
* ImmortalImmaturity: In an omake, she teases Elsie by way of a pun over and over while Keima watches from the sidelines reflecting that they're both centuries old.
* InferioritySuperiorityComplex: When first introduced she's rather smug and arrogant, though friendly to Elsie in a condescending way. In truth, her attitude is just covering up her insecurity at having failed to catch any Runaway Spirits yet. It gnaws at her so badly that a gap even opens in her heart briefly that the Runaway Spirit uses to partially control her. Unusually, it's actually Elsie who has to break through and help her.
* LieToTheBeholder: [[spoiler:While Elsie fills in for Kanon, Haqua fills in for Elsie, using an optical illusion that makes everyone but Keima see her as Elsie]].
* MsExposition: The main role she was created to fulfill was to provide a friend of Elsie's that can provide reliable information [[UnreliableExpositor where Elsie cannot]].
* NinjaLog: [[spoiler:Switches herself with a dummy while preparing to attack Vintage agents from above]].
* NoSenseOfDirection: In the ''[[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/36/5/page/7 Haqua After 3]]'' 4-koma, she said she came straight to the Katsuragi household, but we see that she went through multiple houses beforehand.
* PlayingWithFire: She is seen using fire magic to shroud her scythe in blue flames.
* RapunzelHair: All the way down to her waist.
* ReallySevenHundredYearsOld: She's about three hundred years old, but her social standing and emotional maturity basically match her physical appearance: She seems to be the equivalent of a high school graduate with an important but low level position.
* RedEyesTakeWarning: Mostly averted. [[{{Tsundere}} Just don't make her angry]].
* TheRestShallPass: [[spoiler:At the end of Ch184, she tells Keima and Chihiro to go on ahead while she faces off against Lune]].
* SelfMadeWoman: In spite of coming from a poor background, she was able to graduate as the number one student in her class and become a district chief, a type of demon official.
* SexyBacklessOutfit: Apparently part of her [[http://img852.imageshack.us/img852/3507/twgok13402rhs.jpg normal outfit]]. The hair just gets in the way.
* ShamefulStrip: [[spoiler:Happens when Vintage conducts ElectricTorture on her]].
* ShipTease: Oh yeah, sure, have her and Keima be partners for a week. [[SarcasmMode I'm sure she'll really be professional about it]].
* SinisterScythe: The Scythe of Testament was awarded to her for being the number one student in her class.
* SittingOnTheRoof: Does this after she walks in on Keima naked thanks to Yukie.
* SkilledButNaive: Her biggest character flaw. She is very book smart and was rivaled only by Fiore at the devil magic school. But when she started working in the field, she stumbled quite a bit at first. Later, when treachery became an issue, it got worse. [[spoiler: When Keima has Fiore imprisoned as a suspected member of Vintage, Haqua feels that this sort of interrogation is wrong and ends up releasing her. Fiore immediately takes the opportunity to start causing trouble. Later, Haqua feels the need to inform the proper authorities about Vintage's criminal activity, little realizing that Vintage has come dangerously close to BECOMING the proper authorities. The best Haqua's boss can do is [[BigBadFriend not turn her in]]. And for all her trouble, Haqua ends up being sold out anyways by [[TheMole one of her own friends]]]].
* TookALevelInBadass: [[spoiler:When she loses her robe and gains some confidence, she's far more effective than she was previously]].
* {{Tsundere}}: She's more the tsuntsun type and considering the scythe she's waving around it's better to steer way clear of her outbursts.
* TsurimeEyes: As expected from a violent {{Tsundere}}.
* TheWatson: She takes over for Elsie in the goddess capture arc. That said, she catches on to the fact that Keima doesn't really answer questions and instead settles on snarking about it.
* WideEyedIdealist: Has a great deal of pride in the peaceful, civilized world of New Hell. [[spoiler:Until recently, she was blissfully unaware just how strong of a hold the old ways have over New Hell. She even tries to give a group of Public Safety Officers a speech about how she is doing what is right and won't let them trample over her rights, even though she already suspects that they are agents of Vintage]].
* YouGottaHaveBlueHair: Purple shading to blue.
* ZettaiRyouiki: Grade A. And she's got [[{{Tsundere}} the personality]] to match!

[[/folder]] [[folder:Tenri Ayukawa]]
http://static.tvtropes.org/pmwiki/pub/images/Tenri.jpg
->Voiced by: KaoriNazuka (JP)

Keima's childhood friend who has just recently moved back into town. She has a huge crush on Keima, but is too shy to come forth with her feelings. She later plays a role in the third memory fragment of the ''Heart of Jupiter'' arc where Keima pushes her into the spotlight to duel Kaori Yuuzaki as the number one female of Maijima East Elementary.
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* BlindingBangs: In her first appearance her hair was so long it covered the top half of her face with her eyes only peeking out on occasion. After that, she got a hair cut.
* ChildhoodFriendRomance: She has been in love with Keima since she was 7. Keima denies that they were friends in the first place, though. On the other hand (much like with Elsie after he used similar logic to attack her 'little sister' credentials), she ends up becoming one of his few ''actual'' friends.
* ColorFailure: She looks like she got [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/64/page/8 petrified]]. The OVA adds a LuminescentBlush on top of this, resulting in what looks like an intensely blushing statue of Tenri.
* DisappearedDad: Tenri's father is not mentioned until FLAG 200 (10 years in the past).
* ExtremeDoormat: She is very quiet, and Keima describes her as having no desires, which annoys Diana in regards to winning Keima's heart, but also leaves her immune to possession by the Runaway Spirits. Keima exploits this in the Heart of Jupiter arc by [[spoiler:working to promote her to AlphaBitch so as to defeat Vintage's scheme to create high quality hosts]].
* ForgottenFirstMeeting: She used to be Keima's neighbor and classmate, but they were separated for a decade and he forgot about her.
* GirlNextDoor: She's quiet, kind and submissive without quite reaching doormat levels.
* HairDecorations: Has her hair tied into two braids and curved upwards supported by two large ribbons.
* MeaningfulName: "Tenri" means "Rule of Heaven".
* NiceGirl: One of the nicest and sweetest girls in the cast. But thanks to [[{{Tsundere}} Diana]] taking over she still ends up hitting Keima frequently.
* PatientChildhoodLoveInterest: She's referred to as one, but Keima vehemently rejects the idea by listing all the actual requirements for the trope. On the other hand, she doesn't take the initiative in her relationship with Keima despite having loved him for so many years, being glad with just being his friend and is a GirlNextDoor living close to him.
* PostKissCatatonia: After Keima kisses her in order to trick Nora, she faints.
* PowersViaPossession: As Diana's host. Before the confirmation that Diana is indeed a goddess as she claims, Keima theorized she could just be an abnormal Weiss trying to fool him.
* TheQuietOne: Tenri says little. Most of the time Diana has to do the talking for her.
* SailorFuku: Her school uniform.
* [[spoiler:SecretSecretKeeper: Implied in the Jupiter arc to have been "in on it" the entire time, for 10 years, ever since Keima went back in time and involved her in his plans. This also means that she fell in love with his 17 year old post-character development personality and was patiently waiting for him to become that person. She had actually been ''afraid'' of the 7 year old Keima's cold personality.]]
* ShrinkingViolet: She's very shy and quiet.
* StageMagician: Tenri's hobby. She's particularly fond of the DisappearingBox. Diana is [[MundaneObjectAmazement oddly fascinated by her tricks despite knowing powerful enough magic to split seas]].
* TaremeEyes: Her round eyes contrast Diana's TsurimeEyes.
* TarotMotifs: Tenri is the joker presumably because she's: A. not registered to Keima; B. did not have a Runaway Spirit but rather a goddess; and C. has overall different significance to the story than the other capture targets and Keima.
* WillingChanneler: Unlike the other hosts, Tenri invited Diana into herself, in order to save Keima and herself from the Weiss.
[[/folder]]

!!Capture Targets

[[folder:Capture Targets as a group]]
Females whom Keima has to get close to in order to get the "Runaway Spirit"[[note]]"Loose Soul"[=/=]Weiss[[/note]] out of them.
----
* LocationThemeNaming: A lot of the females have surnames or family names from train stations.
* LockedOutOfTheLoop: Keima intentionally keeps everyone out of the loop, especially regarding their Runaway Spirits. Later, [[spoiler:during the Goddess Capture arc, Keima keeps ''everyone'' out of the loop instead of directly explaining to the goddess candidates that they're in danger. The logic is that if he tells them that, then they'll be on his side, but they'll be too weak to fight off Vintage. Thus, he needs to keep them in the dark and get them to love him more and thus regain more of their power. It goes fairly well until he fumbles during the Ayumi/Chihiro recapture]].
* LovingAShadow: It becomes clear over time that the girls aren't exactly falling in love with Keima. They're falling in love with whatever persona he projects for them to love. It's quite rare for Keima to not act at all during a capture and is only really done for the captures of Chihiro and Nanaka, one of which was a breather arc. It's shown to be actually somewhat disturbing for Haqua when she watches him suddenly change personalities after [[spoiler:a tense romantic scene he planned with Diana in chapter 139]].
* SealedInsideAPersonShapedCan: The spirits and the goddesses.
* TarotMotifs: The first 14 girls (including Tenri), are shown in chapter 86 as the suit of hearts, with Tenri the joker.
* WistfulAmnesia: To a greater or less extent depending on Keima's level of involvement during a capture. [[spoiler:To the point where those like Minami or Sumire don't seem to recognize him at all]].

[[/folder]] [[folder:Ayumi Takahara]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK1.jpg
->Voiced by: Creator/AyanaTaketatsu (JP), Kaytha Coker (EN, season 1), Elizabeth Bunch (EN, season 2)

An athletic girl in Keima's homeroom and a member of the school's track-and-field club. Even after her Runaway Spirit was captured and she lost her memories of Keima, she still kept lingering feelings for him, which confused her immensely. She still shows up from time to time as a friend to Keima and Elsea, and plays guitar in Chihiro's band.
----
* ArmorPiercingSlap: Gives one to Keima after [[spoiler:Chihiro reveals his conquest plot]].
* BookDumb: She claims to have once been a good student, but now she spends so much time on athletics that she's neglected her studies.
* CallBack: [[spoiler:In Ayumi's re-conquest arc, Ayumi kissed Keima the same way she did during her conquest arc]].
* ChildhoodFriends: With Chihiro.
* CrashIntoHello: Ayumi Missile firing!
* DynamicEntry: On the debut episode/chapter, she's introduced running over Keima in the hallway.
* [[spoiler:FirstGirlWins: It doesn't actually happen, but Keima does invoke this while giving her a marriage proposal, calling her the First and Final Heroine]].
* FirstKiss: With Keima.
* FlorenceNightingaleEffect: Keima tries inducing one while [[spoiler:testing to see if she has a goddess]].
* GenkiGirl: She's always bright and passionate. Sometimes alarmingly so, especially when you take into account her poor common sense: If you don't stop her, she'll wear spiked shoes through the hallways for traction while running or cheerfully drag Keima around an entire track at max speed when she's trying to get along with him.
* HairDecorations: Her headband.
* InSeriesNickname: "Mai High's missile"
* IWantMyBelovedToBeHappy: [[spoiler:Steps down for Chihiro so that she can have a chance at Keima instead. She does a good enough job at feigning disinterest that Keima comes to the conclusion that she has no goddess, which kind of comes back to bite him when it turns out Ayumi had Mercurius all along]].
* MatchmakerCrush: [[spoiler: Helps Keima pursue Chihiro when he asked to. She also wished him luck in making it happen]].
* MeaningfulName: ''Ayumi''=Walking, beauty
* ObfuscatingDisability: She pretends to hurt her leg because she knew the upperclassmen were jealous that she'd be the school representative at the next track meet. Keima sees right through this.
* PassionateSportsGirl: She loves to run in track.
* PowerDyesYourHair: When [[spoiler:Mercurius is in control]], her hair turns white.
* PowersViaPossession: [[spoiler:As the host of Mercurius]].
* ProducePelting: To Keima with the gift basket's contents he gave to her near the end of her capture.
* TalkToTheFist: When Keima tries to use his usual line to her [[spoiler:after he harshly dumped Chihiro in front of her,]] she kicks him.
* TarotMotifs: Ayumi is the ace [[spoiler:and is both his first capture and his final capture during the Goddess Recapture arc]].
* TooFastToStop: She keeps on crashing into pillars and walls when running through the hallways. She tried to wear indoor shoes with spikes but was scolded for making holes in the hallways. Her friend Izumi Ishikiri suggests that she not run.
* {{Tsundere}}: She acts rather abrasive and violent towards Keima, but it's obvious how she really feels about him.
* TsurimeEyes: Her sharp eyes.
* WetSariScene: [[spoiler:She sweated a lot while being under the blanket with Keima when he was trying to [[ClosetShuffle hide her]] from Chihiro]].
* WhatTheHellHero: [[spoiler:She witnessed Keima's overly harsh rejection of Chihiro and instantly confronted him and called him the worst. While he actually did have good intentions, he agrees with her and ends up extremely depressed. Ayumi ''also'' ends up depressed]].
* WrestlerInAllOfUs: She and Chihiro gave Keima a Double Lariat for [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/89/page/13 "tricking" them by joining their band]].[[note]]Back then it was Yui (the conquest target whom had a FreakyFridayFlip with Keima) who joined the band.[[/note]]

[[/folder]] [[folder:Mio Aoyama]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK2.jpg
->Voiced by: AoiYuki (JP), HillaryHaag (EN)

A haughty girl whose father was the head of a major company. Unbeknownst to her classmates, her father had actually passed away recently, and Mio is actually poor now, but she's too proud to admit it. She makes a brief appearance during Yui's capture. She appears again selling bread at the Mai-High Festival.

Along side Yui, her younger self appears in the second memory fragment of the ''Heart of Jupiter'' arc as one of Urara Shiratori's friends.
----
* ChildhoodFriends: She's been friends with Yui and Urara since childhood. Urara hasn't been seen in the present, but Yui is the only person Mio doesn't refer to as a commoner.
* DaddysGirl: She was very close to her father and refuses to accept his death.
* DisappearedDad: Her father died one year before the series started.
* FallenPrincess: After her capture, she begins to adapt to her new lifestyle. She even starts working in a bakery in order to help her family.
* ForeheadOfDoom: One of the characteristics by which Keima identifies her as a tsundere.
* ForgottenFirstMeeting: [[spoiler:Chronologically, she first met Keima ten years ago when she was playing at Urara's house. However, Keima convinced them that he was an alien so they wouldn't recognize him in the future.]]
* GirlishPigtails: One of the characteristics by which Keima identifies her as a tsundere.
* HairDecorations: She wears a pair of red-colored hairpins to prevent her hair from covering her face.
* MeaningfulName: Mio means "beautiful life" in Japanese.
* MockMillionaire: Mio pretends to be the pampered daughter of a rich businessman with her own butler, because at one point she was, until her father died, leaving her poor. She got better.
* TheNapoleon: One of the tiniest and most violent girls in the series.
* {{Ojou}}: She is from one of Maijima's prominent families before they lost their fortunes and carries herself as one even afterwards.
* OlderThanSheLooks: She looks like a twelve year old, but she's actually a high school student. It's one of her tsundere characteristics.
* {{Pride}}: Her major character trait, and [[JerkassWoobie a rather sad example]].
* PrincessInRags: She refuses to accept the fact that she is poor now and keeps acting like a RichBitch. She got better.
* RichBitch: The way Mio interpreted her father's words made her turn out like this, even when she was broke. She got better.
* ShanaClone: A deliberate homage to the trend.
* TinyTyrannicalGirl: One of the characteristics by which Keima identifies her as a tsundere is that she is short. She is also a bit bossy.
* {{Tsundere}}: Lampshaded. Keima says this type of character puts up a strong front in order to hide her vulnerability.
* TsurimeEyes: Her sharp eyes are one of the characteristics by which Keima identifies her as a tsundere.
* WhatCouldHaveBeen: In the one-shot prototype, she was Keima's first capture, had a more normal physique and no twintails, and was still living in luxury. The prototype also did not give captured girls EasyAmnesia, so she remained infatuated with Keima, much to his chagrin.
* WhipItGood: She threatens to treat Keima the same way [[LightNovel/ZeroNoTsukaima Louise treats Saito]]. After the capture, Morita sees her blush on seeing him and is touched... until she wonders aloud why she has the urge to start whipping him.

[[/folder]] [[folder:Kanon Nakagawa]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK3.jpg
-> ''"I am a star. The mirror that reflects the era. [[ForeShadowing But where is the mirror that reflects myself?]]"''
->Voiced by: NaoTouyama (JP), BrittneyKarbowski (EN)

Keima's classmate and a popular idol singer. She is a very dependent girl who desperately wants people to acknowledge her, so naturally she becomes immensely interested in Keima when she discovers he has no idea who she is. The Runaway Spirit that possessed her turned her invisible whenever she felt neglected. Later, she meets with Keima and Elsie again when studying for tests and Chihiro begins to view her as a rival for her band the 2B Pencils.
----
* AnguishedDeclarationOfLove: [[spoiler:Confesses to Keima loudly in the middle of class and tries to get his help dealing with the person targeting her. Unfortunately, the ditzy Apollo took over and refused to ask for help from an 'unrelated' human]].
* AttentionWhore: Before the situation with Keima, Kanon always felt the need to garner everyone's attention and approval; when Keima didn't acknowledge her existence or IdolSinger status, she literally disappeared.
* BlatantLies: From both the manga and anime: "A perfectly safe stun gun was used for this scene." Moments later, she knocks down a tree with them.
* BreakoutCharacter:
** InUniverse, she was formerly part of an all-girl trio called Citron, but became more popular than their leader, Lime.
** Now a literal example, with the Magical*Star Kanon 100% spinoff.
* ChekhovsGun: Keima looks back and remembers her trying to contact him during tests. However, there's actually an even earlier hint that she [[spoiler:still has her memories]]: The omake chapters tend to contain hints about future events in between the humor and in this case she was noted as getting nervous at the word kiss and seeing the director's wig, which is katsura in Japanese. Puns...
* CoyGirlishFlirtPose: Does this for Keima just before her live performance at the end of her arc. Because of where Keima was sitting and what Kanon was wearing at the time, he got quite [[http://i1118.photobucket.com/albums/k613/SpecularReflection/twgok/Kanon_CoyGirlishFlirtPose.jpg a view]].
* CryCute: Only in the Anime, [[spoiler:upon realizing that Keima remembered the kiss that she gave him]].
* CurtainsMatchTheWindow: Pink hair and eyes, setting her apart from most of the other girls in the series.
* DamselInDistress: [[spoiler:Got hit with this hard in FLAG 116, setting off the true mood of the Goddess Capture arc. She was restrained by Fiore and stabbed with a knife cursed with assassination magic from Old Hell (In the Anime, it was Lune who took her down.) Apollo's last-ditch effort bought them about a week's time to find at least one more goddess to help save her]].
* HairAntennae: She has one.
* HairDecorations: Her iconic yellow ribbon.
* IdolSinger: Her occupation which gives her little time to study.
* ImpaledWithExtremePrejudice: [[spoiler:Gets stabbed by a Vintage agent[[note]]Fiore in the Manga, Lune in the Anime[[/note]] after Apollo swapped places with her and ran off.]]
* {{Invisibility}}: During her conquest arc, she becomes invisible when she gets too depressed.
* {{Meganekko}}: Only when at school.
* ParentalAbandonment: Her parents actually have an agreement for her to live by herself for her career.
* PowersViaPossession:
** The Runaway Spirit turned her invisible when she worried about no one noticing her.
** [[spoiler:Also as the host of Apollo]].
* RoseHairedGirl: For the most part she's cheery and passionate, but then she has moments of depression when she thinks nobody notices her.
* SecurityCling: Upon seeing [[spoiler:a mysterious hooded person]][[note]]Fiore in the Manga, Lune in the Anime[[/note]], she rose out of her seat and clung on to Keima out of fear.
* SomebodyDoesntLoveRaymond: She tries to get Keima love her music in order for her to have a sense of self-worth, ignoring the millions of cheering fans.
* StarMakingRole: For her voice actress, newcomer NaoTouyama.
* StunGuns: Her weapon of choice when Keima ignores her.
* TaremeEyes: Her round eyes.
* {{Yandere}}: Played for laughs: Her second e-mail to Keima is nothing but "yoroshiku" (Please take care of me) repeated for multiple pages and she uses stun guns on anyone who doesn't recognize her. When this fails to convert Keima, she ramps up her efforts by giving him private concerts and threatening punishment if he doesn't show up.
* YouGottaHaveBlueHair: Oddly enough, she's actually pretty much the only human character in the series with blatantly unnatural hair.

[[/folder]] [[folder:Shiori Shiomiya]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK4.jpg
->Voiced by: KanaHanazawa (JP), HillaryHaag (EN)

A very shy girl who loves to read books, and the secretary of the school's Book Committee. She spends most of her time practically living in the school library, where she has developed an emotional attachment to the books. Her arc focuses around her difficulty in speaking to others.
----
* {{Adorkable}}: She has immense difficulty speaking to others and when she does say something it's often a really bad thing to be saying at the time, making her even more flustered.
* AlliterativeName: Her given name and surname begin with "Shio".
* BerserkButton: Books, of course. Keima gets her to react to him by insulting books or 'correcting' inaccurate information they contain.
* CreatorBreakdown: Her novel goes [[DroppedABridgeOnHim a little off the rails]] after a certain incident.
* CuteBookworm: She loves to read books.
* DidIJustSayThatOutLoud: Keima gets her to do this during her capture.
* DualAgeModes: When [[spoiler:Minerva is in control]], her body appears younger.
* ExtremeDoormat: She lets people walk all over her because she can't bring herself to speak up.
* HairDecorations: Her two hair ties on the sides of her head.
* HerCodenameWasMarySue: Her stories feature Simone as a blatant stand-in for herself. Oddly enough, in her sci-fi story, Simone's a mix between an idealized version of herself and Keima.
* InnerMonologue: During her capture arc, because she has a harder time speaking up, we (the audience) are the only ones who know what's on her mind.
* MeaningfulName: ''Shiori'' = Bookmark
* MotorMouth: Her [[{{omake}} After Chapter]] reveals that post-conquest she can apparently talk so much and so quickly that she actually falls over due to not pausing for breath. No punctuation, as she puts it.
* NoCelebritiesWereHarmed: [[WriteWhoYouKnow Casiraghi]] died while Simone was in the middle of their kiss. [[DiabolusExMachina They somehow got transported into a battlefield and Casiraghi was the only one to be riddled with bullet holes]].
---> ''[[TakeThat Simone didn't feel sad at all]] [[SuspiciouslySpecificDenial because he wasn't an important man to begin with!]]''
* PhotographicMemory: Keima attributes her having read the entire library to the Runaway Spirit.
* PowerDyesYourHair: When [[spoiler:Minerva is in control]], her hair turns light bluish purple.
* PowerMakesYourHairGrow: When [[spoiler:Minerva takes over]], Shiori's relatively short hair reaches down her back.
* PowersViaPossession: [[spoiler:As the host of Minerva]].
* TheQuietOne: She is only quiet because by the time she knows what she wants to say, there is nobody to talk to, but that also means any word she says on the spot, without analyzing it countless times beforehand, is significant. And when she is allowed to prepare a speech in advance, she is quite a talker.
* ShrinkingViolet: Extremely shy and quite.
* StylisticSuck: Keima's able to handle her first story okay. Not so much the second.
* TaremeEyes: Her round eyes.
* VisibleSilence: Ellipses are used to represent her trying to speak the correct words but being unable to.
* WritersBlock: Suffers a bad case of this in chapter 147, realizing most every idea she comes up with has either already been done or somehow turns into another sci-fi, then letting herself get distracted by her books.
* WriteWhoYouKnow: At first, she writes about Keima. Then, after her WritersBlock, Keima goads her into writing about herself.
* YaoiFangirl: Blushes heavily while watching [[{{Bifauxnen}} Yui]] confess to Keima. It doesn't help her that at the time she is holding an ambiguously Yaoi book.

[[/folder]] [[folder:Kusunoki Kasuga]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK5.jpg
->Voiced by: Creator/AmiKoshimizu (JP), Maggie Flecknoe (EN)

The captain of the school's girls' karate club, who has repressed her feminine side in order to take up her father's dojo. She claims to hate weak things, but deep down she has a soft spot for them, which she tries her best to hide. As her personality continues to polarize, the Runaway Spirit possessing her causes her feminine side to manifest itself as a separate person and challenge her for control of her body. She appears again during her elder sister Hinoki's capture.
----
* AloofDarkHairedGirl: She's pretty, tall, dark-haired, aloof and imposing. Despite her distant and even combative attitude a lot of people seem to admire her. And fear her, but the admiration is important too.
* BestHerToBedHer: Keima at first worries that he might have to beat her in a fight to conquest her. He decides to become her pupil instead.
* BigSisterWorship: Ever since she was young she has loved her older sister Hinoki unconditionally.
* BoobsOfSteel: The strongest normal character in the series, she also has a bust surpassed only by Nora and possibly Hinoki. And the latter is no slouch herself.
* BrickBreak: One instance of her strength and control Keima and Elsie witness is her breaking bricks... by putting her fist through them and only leaving the holes she made.
* CharlesAtlasSuperpower: She doesn't snap tiles, she puts her fist ''through'' them.
* ClubPresident: The captain of Girls' Karate Club and at the time of her introduction the ''only'' remaining member.
* CutenessProximity: Which she tries her best to suppress.
* TheDutifulDaughter: Her older sister Hinoki left home to pursue her own dreams, and Kusunoki had to take her place as the successor of the Kasuga Dojo.
* EnemyWithout: The climax of her arc has her fight her girly side in one-on-one combat.
* {{Expy}}: Is one for Misato Shinohara, the mother of Yuki Shinohara, the protagonist of Wakaki's previous work Manga/SeikesshouAlbatross.
* FlashStep: She's that good.
* FlowerInHerHair: Keima puts one on her near the end of her arc.
* GirlinessUpgrade: Her arc has her to accept her girly side.
* HeirToTheDojo: She is supposed to inherit the family dojo. She doesn't seem to mind, but it ''has'' led to her stifling her girly side and stressing her out.
* LiteralSplitPersonality: Her girly side and masculine side split near the end of the arc and decide to have a martial arts match to determine how she should live in the future.
* MartialArtsUniform: Other than her school uniform, she is mostly seen wearing this.
* MirrorMatch: When she fights her girly self.
* RapunzelHair: Down to her waist.
* StatuesqueStunner: She's very tall and mature looking, though oddly this attracts more fangirls than male suitors.
* TomboyAndGirlyGirl: All in one person.
* TomboyWithAGirlyStreak: The gap in her heart came from her trying to suppress her girly streak.
* {{Tsundere}}: The anime adaptation plays up her fondness for cute things and blushing and gives her more of an internal monologue, which ends up landing her right here. In the manga, she's just masculine and, like most of the other girls, somewhat prone to violence. She just hits harder.
* TsurimeEyes: Her sharp eyes.

[[/folder]] [[folder:Chihiro Kosaka]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK6.jpg
->Voiced by: KanaAsumi (JP), Serena Varghese (EN, season 1), BrittneyKarbowski (EN, season 2)

Another student in Keima's homeroom and close friend of Ayumi. She's completely average in almost every way imaginable, a fact that she's woefully aware of. Wanting excitement in her life, she has a habit of confessing to popular guys in her school, although she sets her sights too high and is always rejected. She later goes on to start her own band, the 2-B Pencils, for which she does guitar and vocals.
----
* ArtEvolution: Noticeable in Season 2: She gained [[http://images4.wikia.nocookie.net/__cb20110518043814/kaminomi/images/thumb/e/ec/Chihiro_Kosaka.PNG/300px-Chihiro_Kosaka.PNG rounder pupils]] (emphasizing her importance as a capture target) compared to [[http://images1.wikia.nocookie.net/__cb20110620050137/kaminomi/images/thumb/a/a7/Chihiro.png/180px-Chihiro.png her brief appearance in Season 1.]]
* ChildhoodFriends: She's been friends with Ayumi since early elementary school at the latest.
* DeadpanSnarker: According to Keima, she's the only one who can knock down his good mood with that mouth of hers. He even intends it as a compliment.
* DoItYourselfThemeTune: Her seiyuu provides the vocals for the ending of the first OVA, ''[[http://www.youtube.com/watch?v=3alvOcc4LKw The Memory of My First Love]]'', along with the rest of the 2B Pencils. [[spoiler:She's later joined by Kanon (on backing vocals) at the ''Goddesses Arc'' Final episode.]]
* FlorenceNightingaleEffect: Keima tries inducing one while she's in his house uninvited while sick [[spoiler:in case she has a goddess]].
* FlowerInHerHair: Wears one during [[spoiler:her date with Keima]].
* TheGenericGirl: Chihiro's lack of unique attributes makes her a difficult target for Keima since she's not the kind of girl who shows up much in galge.
-->'''Keima:''' [[LampshadeHanging She's exactly a middling real girl among real girls!]]
* HairDecorations: Wears a clip on the leftside.
* IJustWantToBeSpecial: The reason she chases after out of her league guys is that she hoped to be special by being with them.
* InLoveWithLove: Chihiro picks out boys to confess to because it's exciting to be in a love drama. Then she starts to have a real love drama, and it scares her into running away.
* MatchmakerCrush: {{Inverted|Trope}} during her arc. Keima helps Chihiro capture her crush so he doesn't have to capture her himself, but she ends up falling for Keima.
* [[spoiler:RedHerring: During the goddess search arc, she acted like she felt something towards Keima. And she did, because she was in love with him for quite some time, despite not remembering anything from her conquest]].
* SingleGirlSeeksMostPopularGuy: Seems to be like this for her arc.
* StepfordSmiler: She tries acting all positive and energetic (though snarky) since she's not particularly pretty, athletic or intelligent.
* {{Tsundere}}: She's one of the girls that acts jerkier to Keima in spite of her clear affections for him. She even admits to liking him [[spoiler:even before her capture]] despite her usual badmouthing of him.
* TsurimeEyes: Her sharp eyes.
* UmbrellaOfTogetherness: It's raining a lot during her arc, so she gets to do this with Keima.
* UnwittingInstigatorOfDoom: [[spoiler:First, she makes a confession to Katsuragi at a bad moment while he is working on Ayumi, causing him to follow a RedHerring and put his work with Ayumi at risk, ultimately resulting in a love triangle that Keima has no idea how to fix. After making a little progress in resolving it, Chihiro offers to help Keima. After, it seems as though Chihiro has once again screwed things up, but it turns out she actually managed to resolve the love triangle that had Keima at wits' end]].
* [[spoiler:WomanScorned]]: [[spoiler:Subverted when the reader is led to believe that Chihiro has revealed the entire goddess capture to Ayumi out of either spite or misplaced concern. However, it's actually a ruse by her to get Ayumi to stop worrying about how Chihiro feels and focus exclusively on Keima as well as an attempt to make Keima act honestly.]]
* WrestlerInAllOfUs: She and Ayumi gave Keima a Double Lariat for [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/89/page/13 "tricking" them by joining their band]].[[note]]Back then it was Yui (the conquest target whom had a FreakyFridayFlip with Keima) who joined the band.[[/note]]
* ZettaiRyouiki: Rocked one [[http://mangafox.me/manga/the_world_god_only_knows/v19/c189/14.html during the performance of the 2B Pencils]] at the end of the Goddesses Arc.

[[/folder]] [[folder:Jun Nagase]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK7.jpg
->Voiced by: Creator/AkiToyosaki (JP), CynthiaMartinez (EN)

A university student training to become a teacher, who comes to Keima's school to teach for two weeks. She's very passionate about everything she does, and is also a big fan of pro wrestler Jumbo Tsuruma. Believing Keima to be a troubled student, she spends much effort trying to reach out to him.
----
* HotBlooded: She's normally very calm and kind, but she's also very passionate about helping people whether they like it or not. Beneath that is a timid layer that's upset when she gets rejected, but Keima tells her to just do what she thinks is right and not worry what other people thing.
* MeaningfulName: Jun could mean "pure".
* NaiveNewcomer: The older teachers and students are affectionately amused at her passion and think she'll see the way the world really works soon enough. Keima stops that from happening, though, and inspires her to keep going with her beliefs.
* SempaiKohai: She went to highschool with Nikaido and was apparently a first year right before Nikaido graduated. Keima uses this connection to get some critical information from her.
* {{Sensei-chan}}: What she tries to be.
* StepfordSmiler: She actually gets depressed really easily.
* TaremeEyes: Her round eyes.
* TeacherStudentRomance: Keima tries desperately to try capturing her in any other way ''other'' than this before being stuck with it because the teacher routes in dating sims are always harder and have goal lines far in the future. Obviously, he fails. Really, he's lucky that she was just a student teacher and therefore viewed him as a project instead of labeling him out of bounds as a student.
* VerbalTic: Noted in-story by Nikaido. She extends her Os. She's unaware of doing it herself.
* WideEyedIdealist: Is actually her FatalFlaw.
* YouWereTryingTooHard: She thinks she is trying too hard to push her passion onto others, which causes people to reject her. [[spoiler:It's subverted and inverted at the end of the arc, in which Keima explains to her that she surrenders too quickly]].

[[/folder]] [[folder:Tsukiyo Kujou]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK8.jpg
->Voiced by: YukaIguchi (JP)

The only member of the school astronomy club, who spends her time watching the moon with her doll Luna. She cares only for "beautiful" things, and considers things like emotion to be ugly. Like Keima, she holds disdain towards reality, and prefers to live in her own fantasy world (on the moon). Based on her feelings, her Runaway Spirit shrinks her to the size of a doll.
----
* ClubPresident: Of the Astronomy Club.
* DefrostingIceQueen: She's cold, distant and abrasive, but during the capture she begins to defrost and open up to Keima, which upsets her greatly. She ''wants'' to be cold and emotionless since she views passion as an ugly thing.
* DynamicEntry: In one of Keima's AlternateUniverse dreams, she appears jumping on-top of him all of a sudden, telling him to come to the rooftop and have tea with her.
* ElegantGothicLolita: Her style of dress.
* {{Foreshadowing}}: [[spoiler:If you look at the image of Tsukiyo, you can see Luna already standing up and holding onto the sofa. Her omake pages are even clearer]].
* HairOfGoldHeartOfGold: She has orange-blond hair and a feminine and elegant personality. [[spoiler:Vulcanus]] considers her the most beautiful and pure girl she's ever met.
* [[IncredibleShrinkingMan Incredible Shrinking Girl]]: Her Runaway Spirit shrinks her to the size of a doll.
* LonelyDollGirl: Has a doll named Luna, who she considers her OnlyFriend.
* NonUniformUniform: Her uniform's inner shirt is a darker color, her skirt has a dark frill, and she wears a gem around her neck. Justified in that her mother, Yoko Kujou, is a designer.
* {{Ojou}}: It's implied that Tsukiyo may have come from a wealthy family. Elsie mentions that her mother is a designer.
* OjouRinglets: Befitting her refined attitude. She's also implied to come from a wealthy family.
* OlderThanSheLooks: She looks around twelve, but she is actually seventeen.
* PowerDyesYourHair: When [[spoiler:Vulcanus is in control]], her hair is rose pink.
* PowersViaPossession:
** Because of her Runaway Spirit, she shrinks to the size of a doll.
** [[spoiler:Also as the host of Vulcanus]].
* PurityPersonified: As far as [[spoiler:Vulcanus]]' concerned, Tsukiyo is the most beautiful girl she's ever met, and [[spoiler:Vulcanus]] is hellbent on making sure she stays un-corrupted.
* RapunzelHair: It reaches her waist.
* ScrewDestiny: Tsukiyo calls Keima out on his BecauseDestinySaysSo pickup line.
* StellarName: ''Tsukiyo'' = A moonlit night. The meaning of her doll's name, Luna, should be clear enough.
* TheStoic: She dislikes to express emotions because they aren't "beautiful".
* SugarAndIcePersonality: She's the cold shoulder/arrogant type. She'll admit easily enough that she likes Keima, though.
* TinyTyrannicalGirl: She's tiny and quite bossy.
* TokenMiniMoe: Though apart from the clothing style it's not emphasized.
* {{Tsundere}}: When her emotions are more visible, she's actually more like this than SugarAndIcePersonality.
* TsurimeEyes: Her sharp eyes.
* UnnamedParent: Only her mother is named.

[[/folder]] [[folder:Minami Ikoma]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK9.jpg
->Voiced by: SatomiAkesaka (JP)

A middle-schooler and member of the school swim team, although only as the third substitute. She is indecisive about her life, and contemplates quitting the swim team until she meets Keima, whom she erroneously believes to be an older member of the swim team. Her story arc is told primarily through her own point of view rather than Keima's, depicting her growth in confidence as she idolizes Keima as her sempai.
----
* AnnoyingYoungerSibling: She has an annoying younger brother.
* InnerMonologue: She's the only capture target to have the story told mostly from their point of view.
* LocationThemeNaming: ''Minami''=South.
* MeaningfulName: ''nami''=Wave
* MessyHair: She blames it on the chlorine from the pool.
* PassionateSportsGirl: She loves swimming.
* SamaritanRelationshipStarter: Invoked. Keima fakes being a member of the swim team and pretends to do really well and looks cool. When he disappears, she builds up a false impression of him as a really cool upperclassman, which balances against his bad reputation and has her develop a crush on him.
* SempaiKohai: Keima conceptualizes this relationship between him and Minami, and lets Minami's imagination fill in the rest.
--> '''Keima:''' Being a sempai is like a love potion you get for free!
* TaremeEyes: Her round eyes.

[[/folder]] [[folder:Tenri Ayukawa]]
--> See the Protagonists section.

[[/folder]] [[folder:Rieko Hinaga]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK10.jpg

A ghostly girl manifested by a Runaway Spirit. Rieko herself is an elderly woman, but the spirit appears as a manifestation of her longing for past memories.
----
* AstralProjection: The power of the runaway spirit creates one of her younger self.
* CuteGhostGirl: Her teenage ghostly projection.
* IWasQuiteALooker: As seen with her teenage self.
* MiniatureSeniorCitizens: She is barely taller than her granddaughter.
* TsurimeEyes: Her sharp eyes.

[[/folder]] [[folder:Sumire Uemoto]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK11.jpg

The daughter of a ramen restaurant owner who's eager to take up the family business, but her father disapproves of her desire. Wishing to prove herself to her father, she gets Keima to assist her in creating the perfect ramen recipe.
----
* BigEater: She's researching different kinds of ramen, but in the process she is constantly eating ramen and begins calculating just how much exercise she'd need to do to burn off all the calories. It's a lot.
* ButNotTooForeign: She dresses Chinese because her mother did, implying she had a Chinese mother.
* CordonBleughChef: Care for some melon, orange and cherries in your ramen?
* FloralThemeNaming: ''Sumire''= Violet.
* IJustWantMyBelovedToBeHappy: [[spoiler:Both she and her father are like this towards each other: she wants to help her father's ramen business to succeed, and he wants her to abandon the ramen shop to pursue a better life]].
* MissingMom: [[NoodleIncident A lot happened and she ran away]].
* {{Qipao}}: Always wears one when working.
* TsurimeEyes: Her sharp eyes.
* UnnamedParent: Both of her parents.
* WellDoneDaughterGal: All she wants is for her father to acknowledge her as a ramen chef. [[spoiler:He's only denying her because he believes she could have a better life than that]].

[[/folder]] [[folder:Nanaka Haibara]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK12.jpg

A shogi enthusiast who once lost to her classmate Tenri when she was possessed by Diana. She took the loss very hard, and has devoted herself to beating her in a rematch.
----
* BreatherEpisode: The official reason for her arc. It's why it's so straightforward and with nothing in the way of real twists.
* ButNotTooForeign: Her grandfather from her mother's side was a French soldier.
* DefeatMeansFriendship: In a sense. After scoring a victory over Diana she stops both looking down on Tenri and feeling any real sense of rivalry, so they become friends. Apparently Tenri is also really good at shogi.
* FragileFlower: Cries easily. This may be [[InTheBlood an inherited trait]].
* InTheBlood: Sees her hatred of losing as coming from her father and grandfather.
* KansaiDialect: She's mildly self conscious of the way she speaks.
* MeaningfulName: Nanaka means "Seven Lances", referring to a piece in Shogi.
* PlayingDrunk: Off of ginger ale.
* PoorCommunicationKills: Averted. Unlike most of the rest of the capture targets, she's happy to ramble about her problems, which is a big help to Keima.
-->'''Keima:''' If everyone would talk that much with me, every capture would be a breeze!
* TheRival: [[NiceJobBreakingItHero Nice job]], Diana. Next time, try to think before actually taking over for once. [[LaserGuidedKarma Although Nanaka herself was the one who started everything by being rude to Tenri..]].
* SailorFuku: Her school uniform.
* SecondPlaceIsForLosers: Despite being an excellent shogi player, she still can't get over her one loss.
* SeriousBusiness: Shogi.
* TarotMotifs: Her card is the Queen...she happens to play shogi.
* TrainingFromHell: Went through this with Keima.
* TsurimeEyes: Her sharp eyes.

[[/folder]] [[folder:Yui Goido]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK13.jpg
http://static.tvtropes.org/pmwiki/pub/images/Yui_after_9654.jpg
->Voiced by: Creator/AyahiTakagaki (JP)

A rich heiress living a suffocating life under pressure from her parents to be the perfect daughter. Her desire to escape her life is finally granted when her Runaway Spirit lets her switch bodies with another person. She later joins as the drummer of Chihiro's band, the 2-B Pencils.

Along side Mio, her younger self appears in the second memory fragment of the ''Heart of Jupiter'' arc as one of Urara Shiratori's friends.
----
* BeCarefulWhatYouWishFor: When it's her turn to watch [[spoiler:the mentally seven-year-old Keima, she gives him loads of games to play and even helps him in a "conquest", hoping to influence his future self. In the end, it works all too well. Young Keima does care about him as a friend but because Yui wore her male clothes, young Keima only saw her as an older guy. A cool one who gave him awesome games to play, but still a guy]].
* {{Bifauxnen}}: Becomes one after her FreakyFridayFlip and subsequent capture which leads to a few friends like Ayumi teasing her about it during gym. She also gets quite a few new male and female admirers.
* BigFancyHouse: Her house and property are very large and only her friend Urara's house is bigger.
* {{Bokukko}}: During the capture, Yui gets some odd looks because her pronoun usage naturally differs from Keima's, though not quite a true example due to the circumstances. Graduates to a full bokukko post capture and even starts wearing the boy's uniform.
* BystanderSyndrome: [[spoiler:Yui has no idea what Mars is talking about when the goddess wakes up and would much rather focus on her date with Keima]].
* ChildhoodFriends: With Mio and Urara.
* ColorFailure: [[spoiler:After spending a whole chapter trying to imprint a good impression on a younger Keima (long story) so that he'll remember her as he grows up, she finally succeeds... and gets a friendly "[[{{Bifauxnen}} Thanks, bro]]" for her trouble. She gets a nice whited out reaction show with it]].
* CovertPervert: She wants Keima to wear a dress while dating her, which she excuses as to not be MistakenForGay. She's very happy when he finally goes through with it.
* CrashIntoHello: She meets Keima when she tripped on the school stairs and fell on him.
* DeclarationOfProtection: At the end of her capture, she promises Keima to protect him, even at the cost of her own life.
* EvenTheGirlsWantHer: Post-capture Yui seems to be a ''lot'' more popular than she was pre-capture. Including quite a few middle school girls, apparently.
* ExpositoryHairstyleChange: Before her capture, she lets her hair flow freely down her back and wears a ribbon. After her capture, she starts wearing her hair in a TomboyishPonytail.
* ForgottenFirstMeeting: [[spoiler:Chronologically, she first met Keima ten years ago when she was playing at Urara's house. However, Keima convinced them that he was an alien so they wouldn't recognize him in the future.]]
* FreakyFridayFlip: Switched her body with Keima's during her capture.
* HiddenBuxom: Her clothing de-emphasizes it, but she's actually rather well-endowed. [[spoiler:Mars attempts to weaponize this to defeat Vulcan]].
* ImprobableWeaponUser: She one-shot a hulking bodyguard with a drumming stick.
* IndifferentBeauty: Post capture, she's suddenly even more popular and gets confessions regularly. However, all Yui cares about is playing with the band and trying to get close to Keima. She gloomily notes that the guy she likes is rather cold and distant.
* {{Kimono}}: Wore a flower-patterned one on her body in the past and during her arc. She switches over to suits post-capture, except wearing a yukata when sleeping.
* KnightInShiningArmor: [[spoiler:Yui and Mars play this to Keima's DistressedDude in the horror house]].
* LaserGuidedAmnesia: Just like everyone else. However, she was slightly different in that [[spoiler:she had a goddess who hadn't woken up yet. Keima decided to test her by simultaneously building love points and mimicking events from Yui's capture. It worked.]]
* MasculineGirlFeminineBoy: After her capture, Yui has become a tomboyish "aggressive heroine" and Keima becomes effeminate when she makes advances on him.
* MeetCute: First more or less subverted when Keima was just annoyed and it didn't mean anything to either of them. If she hadn't had a runaway spirit nothing would have come of it. But she did, so it was then ''invoked'' by Keima setting another up.
* MistakenForGay:
** She passionately confessed to Keima in public, and most people think she's a guy. Do the math. It doesn't help she was acting the {{Seme}} and Keima was the {{Uke}}. She later intends to correct this trope by trying to get Keima to dress as a girl.
** During [[spoiler:Mars']] initial appearances, she mistook Keima for a girl since he was crossdressing at the time...and was completely supportive of their relationship. Though she also mistook Yui for a guy, she still approved in-between being told Yui is a girl and Keima is a guy, in that order.
* NiceGirl: Keima has issues with how proactive she is, but she's really one of the nicest girls in the cast and one of the few who never abuses him.
* NoSenseOfPersonalSpace: Around [[HatesBeingTouched Keima]].
* {{Ojou}}: She is from one of Maijima's prominent families.
* PlayerVersusPlayer: Keima has particular difficulty dealing with Yui on his own terms, because her {{Tomboy}} nature has her acting like the protagonist of a dating-sim as well. Whenever he makes progress with her, it's by accepting the role reversal and letting ''her'' capture ''him''.
* PowerDyesYourHair: When [[spoiler:Mars takes over]], her hair turns blond.
* PowersViaPossession:
** The Runaway Spirit inside her has its powers tapped in order for Yui to be able to live a freer life. She switches bodies with someone whose spirit and position she admires: Keima.
** [[spoiler:Also as the host of Mars]].
* RapunzelHair: She has waist length hair.
* RoyalRapier: Yui uses a prop one during [[spoiler:her date with Keima, but Mars wields it expertly against the "evil agent of Vintage"]].
* RunningGag: Being mistaken for a guy. [[spoiler:Even Mars and a seven year old Keima do it!]]
* ShrinkingViolet: Was this way when she was seven.
* SingleTargetSexuality: Post-capture Yui fell back in love with Keima, and wants only him by any means necessary. She even seems willing to accept him pursuing other girls and let [[spoiler:his fake relationship with Kanon]] slide as long as she can have him too.
* SpoiledSweet: She never acts snobby, and uses the family's wealth to buy equipment for the girls' band.
* StalkerWithACrush: Post-capture Yui relentlessly tails Keima as he tries to recapture the other girls, becoming a major obstacle for finding the goddesses. Keima thinks she's acting like the protagonist of a dating sim, and that's ''his'' job.
* TaremeEyes: Her round eyes contrast [[spoiler:Mars']] TsurimeEyes.
* TarotMotifs: Yui is the king, which only makes even more sense post capture.
* ThinksLikeARomanceNovel: During her recapture arc, she tends to act as if she was trying to "conquer" Keima. Quite evident also during their theme park date, when she was thinking more of her date instead of [[spoiler:Mars']] sudden appearance.
* {{Tomboy}}: After her capture.
* TomboyishPonytail: After her capture.
* TomboyWithAGirlyStreak: Whenever Keima gets to thinking she's really boyish during her recapture, she displays some feminine traits such as blushing at his {{Bishonen}} moments, liking romantic stuff, [[RealMenHateSugar taking Keima for sweets]] or getting scared at a horror house.
* WholesomeCrossdresser: Post-capture Yui dresses like a boy, but after a certain point she starts getting weirded out by her own behavior and finds some middle ground.
* WifeHusbandry: [[spoiler:She tries to take advantage of the fact that Keima's past and present minds have been swapped by befriending his younger self so that she can plant affection for herself in Keima's subconsciousness by setting up a ChildhoodMarriagePromise. While she is successful in winning Keima's admiration, her ZanyScheme backfires overall because he [[{{Bifauxnen}} mistakes her for a man]]]].
* YamatoNadeshiko: She's been raised to be one, but is clearly feeling a little stifled. Post-exorcism, she breaks free by dressing in boys' clothes.

[[/folder]] [[folder:Hinoki Kasuga]]
http://static.tvtropes.org/pmwiki/pub/images/HinokiTWGOK_3150.jpg

The elder sister of Kusunoki Kasuga. An eccentric fashion designer, actress, and artist who always carries around a megaphone. Came back to Maijima City after 5 years.
----
* AttackOfThe50FootWhatever: Her Runaway Spirit causes her body to seem to grow in size, but nobody seems to notice.
* BoobsOfSteel: Just like her younger sister and just as proficient in martial arts.
* CoolBigSis: She enjoys being Kusonoki's teasing big sister [[spoiler:though it turns out she's feeling crushed by Kusonoki's expectations]].
* TheGadfly: Enjoys teasing Kusonoki, as shown in her after chapters.
* GlassesPull: She wore shades during the early stages of her arc, so she got to do this a few times.
* HeirToTheDojo: Or rather, she used to be.
* IncrediblyLamePun: Her dream is to be "bigger" than a dojo leader.
* LargeHam: Dethrones Nora as the hammiest girl.
* LoudOfWar: Easy with the megaphone, miss.
* MayDecemberRomance: This is the basis of her arc, though of course not the cause of her gap. She's the 'adult' heroine and the story presents this as a big wall between her and Keima. This might seem odd considering that A. the age gap is only three years and B. Jun is actually older than she is yet no mention of this was made in her arc.
* TheRunaway: She ran away when Kusunoki graduated from middle school, and now lives independently and successfully in the USA.
* SexyCoatFlashing: One point during her arc, she does this to show off to Keima and her sister the new clothes she made with Elsie's hagomoro.
* ShipperOnDeck: Her omake is basically her teasing Kusonoki about Keima and trying to hook her up with him. At least part of it is probably [[TheGadfly teasing]] though.
* SmoochOfVictory[=/=]ForcefulKiss: Before heading off to America after the spirit was removed, she doesn't just kiss, she pretty much makes out with Keima before driving off, much to the horror of everyone, including Keima himself. She would have gone even further if Kusunoki hadn't [[MegatonPunch megaton-punched]] Keima mid-smooch, to Keima's own relief, being like he is.
* TsurimeEyes: Her sharp eyes.

[[/folder]] [[folder:Akari Kurakawa (Rimyuel)]]
http://static.tvtropes.org/pmwiki/pub/images/akaritwgok_130.png
->Voiced by: Creator/AiShimizu (JP)

Member[=/=]Head of the Biology Club. Older than Keima, but smaller. Has a frail appearance. Wants to create a "Perfect Human" (using a robot). In truth, she was acting as bait to draw out an enemy target, but the one who responded was Keima. Though he concludes that it was a failed capture, he actually has more success than he assumed: He caught her interest enough for her to actually remember his name. Elsie failed to meet her throughout the entire capture operation.
----
* AbsentMindedProfessor: She appears to have trouble remembering people, since she forgets about Keima at least twice.
* ButtonMashing: Kissing Keima repeatedly made him think that she was treating a kiss like pressing a button.
* TheCavalry: [[spoiler:Shows up with an army of gun and spear wielding Runaway Spirit Squad loyalists to save Keima from Vintage's army]].
* CompressedHair: That hat of hers holds more hair than you think.
* EmotionlessGirl: Like Tsukiyo above, she has disdain for people ruled by emotion, which is why she works so hard at creating an ArtificialHuman.
* GambitRoulette: Has something to do with the [[ContrivedCoincidence contrived coincidences]] that have revolved around Keima. The events she has arranged are sophisticated and long term enough that one would need the power to predict the future to arrange all that she has.
* GirlishPigtails: Under her cap.
* HugeGuyTinyGirl: She's about four and a half feet tall, putting her at well over a foot shorter than Keima.
* InMysteriousWays: [[spoiler:Instead of fighting against Vintage directly, she appears to be working with Nikaido to subtly manipulate events behind the scenes towards some desired outcome, creating a large number of [[ContrivedCoincidence contrived coincidences]] on Keima's behalf. [[GambitRoulette For obvious reasons, Haqua has trouble understanding Keima when he says the planner would have to have been incompetent to allow a minor potential flaw]].]]
* LabcoatOfScienceAndMedicine: Wears one being a member of the Biology Club. It reeks of oil.
* MadScientist: Creating an ArtificialHuman is her goal and she's quite obsessed with it.
* MeaningfulName: Her name means "Light."
* OlderThanSheLooks: She's supposed to be eighteen years old, but looks like a child.
* PeekABangs: Her hair often covers her face that at least one eye is seen.
* ThePigPen: Defining trait? Reeks of oil. Her [[{{omake}} after chapter]] is mostly focused on this rather than any actual work she does. Apparently, it wasn't just something she was doing to keep people away. Nope, she's entirely unaware that she reeks.
* RedHerring: She never had a spirit in the first place. In fact she was bait for something. Either a goddess or the devils that want old hell back, we can assume.
* SinisterScythe: Near identical to Haqua's Scythe of Testament, though a lot more battle worn. Presumably awarded to her for being the top of her class.
* SmartPeopleBuildRobots: She made a small box robot.
* SpellMyNameWithAnS: Is it "Rimyuel" or is it "Lumière," French for light? Probably the latter, considering Akari is Japanese for light, but there's been no official confirmation.
* WhatIsThisThingYouCallLove: Keima tries to invoke this early in the arc. It doesn't work, but it does win her interest and approval, which is apparently very rare.

[[/folder]]

!!Past Memory Capture Targets

[[folder:[[spoiler:Dokuro]]]]

http://static.tvtropes.org/pmwiki/pub/images/Dokuro_8810.png

A mysterious girl that Keima needs to conquer during the first memory fragment of the ''Heart of Jupiter'' arc.
----
* ActionGirl: One of the girls who fought in the series.
* AlternateSelf: [[spoiler:She is actually Dokuro Skull's "other self" created by Dokuro herself to be TheChooserOfTheOne]].
* ArtificialHuman: [[spoiler:She is actually the "watchman" created by Dokuro Skull in order to be TheChooserOfTheOne]].
* BadassAdorable: She may look like an average teenage girl, but don't be fooled, she's very strong. See CurbStompBattle below.
* [[BigLittleBrother Big Little Sister]]: She calls Keima "onii-chan" and his mother even comments how he acts as her big brother, even though [[spoiler:he's 7 years old at the moment]].
* TheChooserOfTheOne: [[spoiler:Dokuro Skull needed to find a way to save New Hell. The odds were very bad, so she set-up events so that out of all the possible futures, ones where the world was saved would send back a messenger to help her make that particular future come true by creating a StableTimeLoop. Just in case the messenger turned out to be evil, Watchman!Dokuro was created to judge the messenger's trustworthiness. She ultimately chose Keima to be the one to save New Hell]].
* CurbStompBattle: [[spoiler:Five Vintage agents. One girl who'd just had her chest crushed. End result: five dead/incapacitated Vintage agents, at least two of whom had had their heads messily destroyed]].
* CuteBruiser: [[spoiler:Dokuro Skull has described her as a "cute and clever devil", she's a fierce combatant, and Dokuro Skull has also said that she has the power to end the entire upcoming war]].
* DarkAndTroubledPast: There's something painful buried in her mind, which surfaces under certain circumstances.
* DefrostingIceQueen: She is introduced as completely emotionless and suicidal; after Keima establishes a connection with her she becomes more expressive.
* DullEyesOfUnhappiness: Lampshaded when Keima notes that her empty eyes are those of someone in extreme despair.
* EmotionlessGirl: Her earlier appearances; she gets more upbeat as Keima goes through the arc.
* ExtremeDoormat: When Keima first manages to establish a connection with her, she goes along with whatever he says. She's aware and responsive, but that's about it.
* FountainOfYouth: Starts regressing to infancy whenever her despair intensifies. Going all the way back triggers a ResetButton. [[spoiler: Keima can prevent this by kissing her midway through her regression, which will restore her to her normal age]].
* GirlOfMyDreams: Keima first sees her in his [[AlternateUniverse "alternate worlds"]] dreams.
* [[spoiler:ImMelting: In a BadEnding of the Heart of Jupiter arc, she grasps the body parts of several Vintage agents and starts squeezing. The result isn't crushed; it's liquefied.]]
* InASingleBound: How she gets around when there are obstacles in the way.
* InnocentFanserviceGirl: If Keima doesn't tell her to dress herself fully, she doesn't.
* InterruptedSuicide: Keima's first step during her conquest is stopping her from committing suicide.
* JapaneseSiblingTerminology: To Elsie's irritation, due to a joke that was made about how Keima is acting like her big brother she starts calling him onii-chan. Despite him being [[spoiler:physically seven]].
* LaserGuidedAmnesia: At the outset, she doesn't seem to remember who she is, but starts regaining her memories as time passes.
* LightningBruiser: Her superhuman strength, speed and toughness make her an absolute terror in a fight.
* MysticalWaif: She is actually [[spoiler:a New Devil]] and [[spoiler:Dokuro Skull]] has implied that she possesses StoryBreakerPower. Until she begins recovering, she acts very distant.
* NighInvulnerability: [[spoiler:New devils in general seem to be a ''lot'' tougher than humans, but she manages to get up and walk away after plunging from the top of a mast, and again after being punched against a cave wall hard enough that it cracks the wall and leaves her bleeding from the chest]].
* NoSocialSkills: Keima notes that she doesn't know how to eat a meal or use the toilet.
* PurpleEyes: The coloured pages depict her eyes as being this colour, which isn't unusual, given [[spoiler:that she's a New Devil]].
* ReallyWasBornYesterday: There's a good reason for her to basically act like a newborn, as noted by Keima. [[spoiler:She was created by Dokuro Skull not long ago]].
* [[spoiler:RippleEffectProofMemory: She is able to retain her memories after pushing the ResetButton thanks to her sphere regaining power]].
* SailorFuku: Her outfit.
* StoryBreakerPower:
** [[spoiler:According to Dokuro Skull, the enemy is far too powerful to defeat, [[RunOrDie all the protagonists can do is flee, and if they give in and try to fight them anyway, it will seal the world's doom]]. In order to save the world, they need to reach this Dokuro. She has the power to single handedly resolve the entire conflict in New Hell.]]
** [[spoiler:In the Heart of Jupiter arc, she is strong enough to completely [[CurbStompBattle Curb Stomp]] a band of Vintage agents, and Dokuro Skull says that her power continues to grow. Keima finds himself wondering if she might be [[TheOmnipotent Omnipotent]]]].
* StrangeGirl: On the one hand, she acts like someone who's new to the world. On the other, she knows a great deal about what's going on. The combination has... interesting results.
* SuperSpeed: She is fast enough to FlashStep and dodge a bullet.
* SuperStrength: At the very least, she is capable of carrying a grown man bigger than she is. Given her abilities in combat, she is almost certainly a case of this.
* [[spoiler:YourHeadAsplode: In a particularly gruesome BadEnding in the Heart of Jupiter arc, she demonstrates the ability to make her enemies' heads explode after squeezing them.]]

[[/folder]] [[folder:Urara Shiratori]]

http://static.tvtropes.org/pmwiki/pub/images/Urara_7135.jpg

A young girl Keima meets in the second memory fragment of the ''Heart of Jupiter'' arc. She is descended from one of the founders of the present Maijima High School.
----
* AnimalThemeNaming: Her family name means "swan".
* BareYourMidriff: [[spoiler:After her OvernightAgeUp]].
* BeneathTheMask: She tries to act like an adult at school, but acts like a regular child when she is outside.
* BigFancyHouse: It makes Yui's place look small.
* BrattyHalfPint: Attempting to act older then her age has her acting like she's above everyone else.
* ChildhoodFriends: With Mio and Yui.
* CorruptionOfAMinor: Grandfather's scary item that she warns Keima of [[spoiler:ends up being a porn magazine. In Flag 207, she shows interest in said magazine's... ''content''. She tries to get Keima to play doctor after that]].
* CosmeticCatastrophe: When she tries to put some make up for the first time [[spoiler:in her grown up body]]. Her second attempt is much better.
* CrocodileTears: Implied to have pulled off this trope many times off panel after Yanagi witnesses her fake tears.
* DueToTheDead: Every day, she goes to her parents' graves to wash them, give them flowers, and pray to them.
* HairDecorations: She has the sides of her hair tied with two small ribbons.
* LonelyRichKid: With the death of her parents, her grandfather doesn't have much time for her and few servants pay her much mind anymore. She also rarely sees her friends Mio and Yui. She does however still have Yanagi and her friends at school. [[spoiler: She eventually realizes that she wasn't feeling sorry for herself, but for her grandfather]].
* MagicPants: [[spoiler:Her clothes stay intact after her OvernightAgeUp]].
* NiceHat: Wears a sun hat.
* {{Ojou}}: She is a child of one of the respected families of Maijima.
* [[spoiler:OvernightAgeUp]]: [[spoiler:She gets turned into an adult in the second timeline involving her, interestingly avoiding her behavior in the original timeline]].
* RaisedByGrandparents: Her grandfather has taken care of her since her parents passed away.
* ParasolOfPrettiness: Has one during third period pool time.
* ThirdPersonPerson: She oftens says her name when she talks about herself.
* TragicKeepsake: Her mother's old cosmetics box.
* WingdingEyes: Reaction to the contents of [[spoiler:a porn magazine she reads with Keima]].
* YouAreNotAlone: [[spoiler:The gap in her heart came from her seeing her grandfather lonely and her pain at not being able to help him. She believed if she grew up, she could help him and he wouldn't be lonely anymore]].

[[/folder]] [[folder:Kaori Yuuzaki]]

http://static.tvtropes.org/pmwiki/pub/images/kaoritwgok_6525.png

A 6th grade student of Maijima East Elementary School who Keima meets during the third memory fragment of the ''Heart of Jupiter'' arc. Of the school's female ranking system, she is ranked number one overall.
----
* AcademicAlphaBitch: She portrays herself as a good student, always studying and always carrying a book. Her studiousness supposedly makes her the number one ranked student in terms of popularity, and she uses her position of control to tell other girls what to do. [[spoiler:She herself set up this position and persona with the help of a {{Magitek}} device from Hell. At least a few of the girls she invites to her study groups are held in stasis and offered to Vintage]].
* BerserkButton: She doesn't respond well to [[spoiler:Keima implying he's equal to or greater than her]].
* BitchInSheepsClothing: Her niceness is an act, as [[spoiler:she is the one who made the ranking system with help from devils in order to get human sacrifices for them]].
* ConvenientlyAnOrphan: She doesn't have any parents, but she is actually glad of this fact, because it means she doesn't get treated like a child.
* CreepyChild: She's supposedly a 6th grader, but she certainly doesn't act like one. Especially given her attitude towards everyone else, the sheer scale of her ambitions, and [[CrotchGrabSexCheck her way of verifying Keima's actual gender when he is disguised as a girl]].
* CrocodileTears: She uses these when [[spoiler:lying to Tenri that she loves Keima, but is sad because Keima already loves Tenri.]]
* CrotchGrabSexCheck: Checks Keima (dressed as a girl at the time) by putting her leg on his crotch.
* [[spoiler:DealWithTheDevil: Her deal was that in exchange for helping Vintage get human sacrifices, she can do whatever she wants to Maijima after they TakeOverTheWorld.]]
* EmptyEyes: When she expresses her true intentions, she opens her eyes slightly, leaving half closed eyelids and no light reflection.
* EvilCounterpart: Much like Keima, she is a scheming ManipulativeBitch [[spoiler:using the powers of her demonic benefactors to further their aims]]. This similarity is the main reason Kaori takes such a strong interest in Keima. She even shares his hatred of the real world, instead yearning for her "ideal". Unlike Keima however, she [[spoiler:works for ''evil'' demons]], doesn't have her pawns' best interests in mind, and desires to impose her own ideal onto the real world at the expense of everyone else. Keima finds all of the ways in which she is similar to be [[HeelRealization highly distressing]].
* EyesAlwaysShut: She is mostly seen with her eyes closed. When she speaks to Keima, she slightly opens them once or twice.
* FlowerInHerHair: Has a flower hair clip on her side ponytail.
* ItsAllAboutMe: In her ideal world, she'll have all the possessions she wants, the traffic lights she sees will always be green, and the people she hates will not exist. She doesn't have any moral concerns about [[spoiler:sacrificing other children to evil demons to achieve her goals]].
* ManipulativeBitch: She uses and manipulates people towards her own ends.
* {{Narcissist}}: She views most people as fools, easily manipulated and nothing more than trash, which is why [[spoiler:she is willing to sell out humanity to Vintage]]. Keima is one of the few people that has earned her respect, since he is also a ManipulativeBastard like her. According to Keima, the thing she values most is her pride in herself.
* TheNoseKnows: Has an incredible sense of smell. This was what made her suspicious of Keima's actual gender. [[spoiler:She also uses it to track an invisible Tenri like a bloodhound after marking her with a perfume too subtle for most people to notice.]]
* NotSoStoic: [[spoiler:When her pride is wounded enough, she becomes violent and gives a DeathGlare.]]
* PerpetualSmiler: She always has a smile on her face. It quickly becomes creepy, especially when you realize her malevolent intentions.
* PrecisionFStrike: Tends to lash out a word or two when she is ''really'' pissed. Something you would not expect from a sixth-grader.
* SmugSmiler: She occasionally shows these to Keima when expressing her true intentions.
* TheStoic: She is constantly smiling and rarely shows strong emotions. [[spoiler:During a private meeting with Keima, she appears to boil over with rage... but then as soon as she's out of earshot she says [[InvokedTrope she was faking it]].]]
* [[spoiler:TranshumanTreachery: She sees most fellow humans as trash. She made a DealWithTheDevil, promising her benefactors human sacrifices and gaining access to their magic in the process.]]
* [[spoiler:WeCanRuleTogether: Asked Keima to join her, but is of course refused. Feeling that NoChallengeEqualsNoSatisfaction, she becomes all the more determined to make Keima hers, which is exactly as Keima plans, since he needs to win her respect in order to conquer her. Later, she offers yet again, sharing her desire to create her "ideal world" with him, but Keima tells her that she's a moron, just like himself.]]
* ZettaiRyouiki: Grade A length.

[[/folder]]

!New Devils

%%[[folder: New Devils as a group]]
%%The current residents of New Hell ever since the Old Devils were sealed away 300 years before the start of the series. There are two known factions, The Runaway Spirit Squad and Vintage.
%%----

%%[[/folder]]

!!Runaway Spirit Squad

%%[[folder:Runaway Spirit Squad as a group]]
%%An organization in New Hell tasked to capture Runaway Spirits, the Old Devils known as Weiss.
%%----

%%[[/folder]]

[[folder:Elsea de Lute Irma]]
--> See the Protagonists section.

[[/folder]]

[[folder:Haqua du Lot Herminium]]
--> See the Protagonists section.

[[/folder]]

[[folder:Nora Floriann Leoria]]
http://static.tvtropes.org/pmwiki/pub/images/Nora.jpg
->Voiced by: MegumiToyoguchi (JP)

A powerful senior demon who does not get along very well with Elsea and Haqua. Rather than letting her human partner do most of the work, like Elsea and Keima, she prefers to take matters into her own hands, sometimes with lethal means. Her results are impressive, though she often makes mistakes due to her impulsive nature. Her second appearance has her promoted to District Chief of Area 30-2, in essence becoming Elsea's boss. Her human partner is Ryou.

In general, Nora is selfish and whimsical, but she does mean well when she keeps her temper and arrogance in check.
----
* AntiHero: Despite her questionable methods she seems to have good intentions. She has little regards for the rules and is perfectly okay with killing or cheating in order to do what she thinks is the right thing.
* ArentYouGoingToRavishMe: At first she's understandably creeped out when Keima says he wants to grope her and begins chasing her, but then she gets legitimately pissed when she finds out it was just an act to bait [[spoiler:the spy Fiore.]]
* BlueBlood: Her horns signify that she is descended from an important family and are a mark of great prestige. This is something she is VERY proud of.
* BoobsOfSteel: She's one of the more competent devils seen and has displayed some tricks that even the likes of Haqua do not seem capable of. For Nora, however, the competence level gap is not as great as for the human characters.
* CuteMonsterGirl: She has one horn.
* DarkSkinnedBlonde: White-haired variation.
* DetachedSleeves: White ones since her initial appearance in FLAG 56 until she changes to black ones from FLAG 129 on.
* DoubleAgent: [[spoiler:She joins Vintage and mocks Haqua about it, only to get Keima out of a dire situation regarding Vintage. The whole time she claims that she's going to side with the group more likely to win, but still stays more consistently in the good guy camp]].
* FantasticRacism: She only refrains from killing humans when it would be particularly convenient if a devil would also be caught up in it.
* HornedHumanoid: Has one horn on the right side of her head.
* IWasJustPassingThrough: "[[spoiler:It's not like I'm your ally now. I just can't stand Vintage doing as they please in my district!!]]"
* JerkWithAHeartOfGold: [[spoiler:Although she claims to be playing both sides of the conflict with Vintage, she has been surprisingly very helpful to Keima and has not shown one sign of genuinely defecting to the other side even when Keima was in trouble]].
* KnightTemplar: She's willing to kill or break the rules to get Runaway Spirits out. Compounding the issue is the fact that she's fairly reckless and impulsive.
* LovableAlphaBitch: As bitchy and superior as she can be, she's also shown herself to be more thoughtful than she lets on, and has occasionally gone out of her way to help others despite her self-serving facade. [[spoiler:And she indirectly saves Keima's life by sending Ryou to activate the goddess sensor's roll-call feature when she figures that Vintage will be looking into the disappearance of one of their agents]].
* MindProbe: Her senior demon powers let her delve into people's hearts. It backfired hard when she used it on Keima.
* MurderIsTheBestSolution: If her target's been hurt by someone, she'll give them revenge up to and including killing the one who hurt them.
* ObfuscatingStupidity: [[spoiler:Plays dumb while pretending to abandon Haqua and Kanon out of self-interest, but uses it as an opportunity to confirm whether or not Fiore is actually TheMole for Vintage]].
* PetTheDog: Although her regard for ''human'' life is low, she's very hesitant to do anything that could lead to a fellow New Hell Devil dying. [[spoiler:Twice now, when it is pointed out her actions may result in Elsie's death, she reconsiders her actions. Unless she's angry]].
* ReallySevenHundredYearsOld: Ten years older than Elsie and Haqua, who are about three hundred years old.
* WallOfWeapons: Had a [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/61/page/2 whole pile laid out]] on the ground when she wanted to kill Keima.
* WhatTheHellHero: [[spoiler:Goes and tells Sharia that she knows ''exactly'' how Sharia betrayed Haqua and the suffering Haqua is going to go through because of her. Nora being Nora, she rubs it in quite a bit]].
* WhiteHairBlackHeart: She's an AntiHero with questionable methods.
* WhoWearsShortShorts: Her outfit is basically low rise shorts over what appears to be a leotard.
* WildCard: She claims to be playing both sides at once due to being unsure for how things will work out. Either way she can count herself a winner. For example, [[spoiler:Haqua gets herself locked up, so she joins Vintage, but then she sends Ryou to save Keima. In the end, it's clear she's on the protagonist's side]].
* ZettaiRyouiki: Grade A with her shorts.

[[/folder]] [[folder:Sharia Frey Amon]]
http://static.tvtropes.org/pmwiki/pub/images/01_Sharia_1148.jpg

A friend of Haqua, she was the former District Chief of Area 30-2 and Elsie's former superior. She was reassigned to be the District Chief of Area 30-4.
----
* AdaptedOut: She doesn't appear in the third anime season.
* BareYourMidriff: Her outfit shows off her belly button.
* MeaningfulName: "Sharia" could mean "way" or "path" in Arabic.
* NamedAfterSomebodyFamous / ReligiousAndMythologicalThemeNaming: Her last name is probably from [[http://en.wikipedia.org/wiki/List_of_demons_in_the_Ars_Goetia#Marquis_Amon Marquis Amon]] from the ArsGoetia.
* ReallySevenHundredYearsOld: She's about three hundred years old, like Elsie and Haqua.
* TheStoolPigeon: [[spoiler:Of the Betrayer Belinda variety. Tells the public safety department that Haqua has been leaving her post a lot lately so that Vintage can have an excuse to replace Haqua with one of their agents as opposed to herself. The information she was selling appears to have been more valuable than she expected, however, leading Haqua to not only be stripped of her position but also to be arrested for treason]].

[[/folder]] [[folder:Cresta and Camry]]
http://static.tvtropes.org/pmwiki/pub/images/02_CrestaandCamry_5918.jpg

Nora's henchmen.
----
* BareYourMidriff: Camry
* BlueBlood: As indicated by their horns.
* HornedHumanoid: They both have two horns.
* MeaningfulName: Cresta's name means "crest" in Spanish while Camry is the phonetic of "kanmuri" which means "crown" in Japanese.
* ThoseTwoGirls: They always appear together as Nora's lackeys. They get offended when it turns out that nobody in the main cast actually knows their names.
* VehicularThemeNaming: They share their names with two models of Toyota cars. Cresta is also a name for a Vauxhall car model.

[[/folder]] [[folder:Dokuro Skull]]
http://static.tvtropes.org/pmwiki/pub/images/03_DokuroSkull_6602.jpg
->Voiced by: {{Kujira}} (JP), Sam Roman (EN)

She is the Hell counter-measures branch Chief who sent Keima the contract email. She was a hero during the Almagemachina, the war that sealed the Old Devils 300 years before the start of the series.
----
* BigGood: She was one of the greatest heroes of the war that created New Hell and she is in charge of the Runaway Spirit Squad. [[spoiler:The current plan to save the world was of her own making, and her AlternateSelf was created to end the conflict with Old Hell entirely]].
* DaChief: The chief of the Runaway Spirit Squad.
* [[spoiler:DeaderThanDead: Likely, since she was apparently executed when she was already little more than a [[HauntedTechnology ghost occupying her own skeleton]]]].
* DemBones: Her body after the Almagimachina.
* [[spoiler:DoubleAgent: She is obligated to work with Vintage, but helps Haqua escape and tells her neither good nor evil will win the coming war. They need strength]].
* FanDisservice: [[spoiler:Keima and Dokuro's other self accidentally contact her when she is naked and in the middle of changing. She acts embarrassed, but since she is currently a miniature skeleton, there isn't much to look at]].
* HauntedTechnology: She is basically a demon ghost controlling a robotic body.
* InconvenientSummons: [[spoiler:Keima and Dokuro's other self happen to contact her when she is in the middle of changing clothes]].
* IWasQuiteALooker: Claims this, the flashback showed her as a skeleton with normal proportions. Depends on [[FreakyIsCool your]] [[NightmareFetishist taste]].
* [[spoiler:TheManBehindTheMan: Allegedly was the leader of Vintage. Haqua doesn't believe it]].
* MiniatureSeniorCitizens: Actually an artificial body.
* PunchClockVillain: [[spoiler:Works for Vintage more for political reasons than out of any actual loyalty to their cause]].
* [[spoiler:TheScapegoat: Touted by the Directors as the leader of Vintage, she was removed from her position and apparently executed]].
* WildCard: [[spoiler:Appears to feel that ''something'' needs to be done to help New Hell, but doesn't entirely approve of what Vintage is doing. Thus, in the space of just a few short chapters she first strips Haqua of command and brands her a criminal, then lets her escape. If Haqua can find a better solution to the problems New Hell is facing, well, so much the better]].

[[/folder]]

[[folder:The Directors]]
http://static.tvtropes.org/pmwiki/pub/images/04_Directors_1913.jpg

The rulers of New Hell.
----
* AncientConspiracy: [[spoiler:At least four of them are part of Satyr, a secret society made of select few Devils from distinguished families that have been around since Old Hell.]]
* BigBadDuumvirate: [[spoiler:At least four of them are the puppet masters behind much of the plot. They plan to capture the Jupiter Sisters under the guise of "protection" and [[CapturedSuperEntity use them as a weapon of war]]]].
* CorruptPolitician: [[spoiler:At least four of them are part of Satyr, they have enormous political power and unwavering love for Old Hell]]
* TheFaceless: Each of them is represented by a screen with a different symbol on it.
* HiddenVillain: They are revealed late into the manga.
* NoNameGiven: There's a total of ten directors yet we only know the names of four of them; these being Gare of North America, Gorogoro of Central Africa, Roudret of Europe and Anoa of Antarctica.
* TheManBehindTheMan: [[spoiler:Some of the directors are the ''actual'' leaders of Vintage.]]
* TheOmniscientCouncilOfVagueness: They're always portrayed as nothing more then tablets and we know nothing even remotely about them other than the fact that [[spoiler:at least four of them are part of Satyr and are trying to resurrect old Hell.]]
* PowersThatBe: They are the mysterious rulers of New Hell.
* RunningBothSides: [[spoiler:[[UnwittingPawn They run the Runaway Spirit Squad and at least four of them run Vintage as well]]. The Runaway Spirit Squad is part of a scheme to confine the Jupiter Sisters. They originally planned to capture the goddesses as soon as they [[YouHaveOutlivedYourUsefulness finished annihilating their puppets in Vintage]]]].

[[/folder]]

!!Vintage

%%[[folder:Vintage]]
%%A faction of Devils who want to resurrect Old Hell.
%%----
%%[[/folder]]

[[folder:Fiore Loderia Lavigneri]]
http://static.tvtropes.org/pmwiki/pub/images/05_Fiore_1365.jpg

A traitorous New Devil who resents the changes to Devil society and wishes to bring back Old Hell. Works for an organization called Vintage. A former classmate of Elsea and Haqua's.
----
* AdaptedOut: In the third anime season, her role of [[spoiler:stabbing Kanon/Apollo]] is covered by Lune in episode one, and her [[spoiler:attack on Keima's house, with Fiore ending up imprisoned in a lost spirit bottle]], was skipped over as of episode four.
* AlwaysSecondBest: To Haqua.
* BlueBlood: The horn on her head shows that she's from a noble family.
* CardCarryingVillain: When asked for an explanation of her motives they boil down to 'I'm a demon. Demons are supposed to do bad things, not this crap.'
* CuteClumsyGirl: According to Keima.
* DrivenByEnvy: Haqua beat her for first place in their school in spite of coming from a lower class family. Wiping the smile off of her face is one of Fiore's major motivations.
* EngineeredPublicConfession: [[spoiler:Keima gets Fiore to blab about Vintage's plans to trap the goddesses... in front of a Vulcanus-possessed Luna. Needless to say, Vulcanus is ''not'' happy]].
* EvilIsPetty: [[spoiler:After overpowering Nora and Haqua, replacing them with hagoromo-made doppelgangers, she immediately starts gloating and re-names the doubles "[[GagBoobs Just-Tits]]" and "[[{{Bookworm}} Pencil]]", respectively]].
* FloralThemeNaming: "Fiore" means "flower" in Italian.
* HornedHumanoid: Has one horn on the right side of her head.
* IJustWantToBeBadass: Part of the reason why she wants to [[spoiler:kill a goddess]] is so she can be accepted by the higher-ups of her group.
* IneffectualSympatheticVillain: Not taken seriously by Keima at all. [[spoiler:After being captured]] she's been spending her time whining about how she wants something to eat.
* InTheHood: Wore one during the time she spied on Kanon.
* KnightOfCerebus: She's responsible for the giant, nasty incident involving Hinoki and most of the other problems that start going wrong from the Yui arc onwards.
* {{Meganekko}}: Subverted. She is emphatically ''not'' sweet and pleasant. [[BitchInSheepsClothing She certainly looks like she is, though]].
* TheMole: She is part of Vintage and uses her position as a member of the Runaway Spirit Squad to do their biding on Earth.
* ReallySevenHundredYearsOld: Around three hundred years old, like Haqua and Elsie.
* ScaryShinyGlasses: Her glasses stood out from her hood when she was spying on Kanon.
* ShamefulStrip: After being defeated [[spoiler:by Vulcanus]].
* SmartPeopleWearGlasses: Got the highest grades in devil magic school.
* VillainDecay: During her early appearances she was rather effective. Later on, she's just the butt of a lot of jokes and Keima doesn't take her seriously.

[[/folder]] [[folder:Lune]]
http://static.tvtropes.org/pmwiki/pub/images/lune-sama_moe_1731.jpg
->Voiced by: HarukaTomatsu (JP)

An executive of Vintage who oversees all agents in the area. Her primary task is to hunt down the Goddesses who hid themselves within certain human females.
----
* BadassLongcoat: She wears a white coat over her school uniform.
* BandageBabe: At her introduction, she had bandages on several parts of her body.
* BlueBlood: She has tiny horns and is most likely nobility like Nora and Fiore.
* BrainsAndBondage: Despite her masochist tendencies, she's intelligent; [[spoiler:shown by her plan, which she derived from information on Haqua's hagoromo, to capture all Keima's conquered girls. Luckily Tenri/Diana is listed as Nora's capture]].
* CapeSnag: [[spoiler:Attempts this on Haqua's new cape, forcing her to discard it]].
* CombatSadomasochist: Between her frenzied stabbing, gasps of pleasure at getting cut, and [[LaughingMad insane laughter]], this becomes extremely evident during [[spoiler:her battle with Haqua]].
* CompositeCharacter: In the anime, she replaces Fiore [[spoiler:as Kanon/Apollo's assassin]].
* DarkActionGirl: She's quite brutal and ruthless, as seen during [[spoiler:her battle with Haqua]].
* HimeCut: Her hairstyle and horns imply she's from a noble family like Nora and Fiore.
* HornedHumanoid: She has two short horns on the sides of her head.
* KnifeNut: Though as a New Devil she's [[ThouShallNotKill not supposed to kill humans]], so she [[SelfHarm stabs herself in the hand]] and freaks out the person annoying her instead.
* LaughingMad: She does while either inflicting or receiving pain.
* LooksLikeSheIsEnjoyingIt: Stabbing herself and getting injured in general.
* LuminescentBlush: After she stabbed herself.
* MoodSwinger: Switches between a stoic to LaughingMad and back again pretty much instantaneously.
* RedEyesTakeWarning: As portrayed in the Anime (see picture).
* SailorFuku: Wears one under her longcoat.
* SelfHarm: Like all New Devils, she is forbidden from killing humans and instead harms herself to divert her frustration at not killing.
* SpellMyNameWithAnS: Is it "Lune" or is it "Rune?"
* StateTheSimpleSolution: While watching over [[spoiler:the captured girls,]] she muses the easiest way to end the Goddess threat would be to kill all of Keima's captures.
* StellarName: As "Lune", her name means "moon" in French.
* WhyDontYouJustShootHim: Lune has no idea why they should take potential threats like [[spoiler:the goddesses]] captive instead of just killing them.
* YouGottaHaveBlueHair: Has green hair.
* YouWillBeSpared: [[spoiler:Comes close to defeating Haqua, but chooses not to finish the battle due to other concerns and the fact that she considers Haqua a WorthyOpponent]].

[[/folder]] [[folder:Gira]]
http://static.tvtropes.org/pmwiki/pub/images/giratwgok_302.png
->Voiced by: HarumiSakurai (JP)

A member of Vintage that helped Lune search for the Goddesses.

She reappears in the third memory fragment of the ''Heart of Jupiter'' arc as the Vintage member tasked to force Runaway Spirits into the female students of Maijima East Elementary School.
----
* BlueBlood: As indicated by her horns.
* EliteMook: Despite her small role; she is a named Vintage member with a unique character design, which at least puts her above the many FacelessGoons of Vintage.
* HornedHumanoid: She has two short pointy horns.
* MeaningfulName: Her name means "tour" or "circuit" in Spanish.
* ThirdEye: Unlike most devils we have seen so far, she has three eyes.
* WhiteHairBlackHeart: An evil New Devil with white hair.

[[/folder]]

!!Other New Devils
[[folder:Bell Mark Atsume]]

A New Devil that appears in the Kanon spin-off. She used to work as an idol prior to getting stuck as a child and aims to TakeOverTheWorld.
----
* CastingAShadow: She envelopes an entire city with darkness, since Devils come from a realm of darkness and can withstand darkness and cold much better than humans. She would have liked to do the same thing to the ''entire'' human world, but fortunately doesn't have anywhere near that sort of power.
* CombatPragmatist: She takes full advantage of the fact that devils can handle the cold much better than humans in her musical duel with Kanon.
%% * DarkMagicalGirl
* {{Familiar}}: She has a Stray Spirit that takes the form of a demonic owl to serve her.
* FountainOfYouth: Just like Kanon, she is stuck with the body of a child, except when she uses [[ThePowerOfRock The Power of Song]] to transform into a DarkMagicalGirl.
* HeelFaceTurn: Implied to have made one by the final chapter. We just don't know when.
* MagicIdolSinger: Just like Kanon, she uses a combination of Hellian magic and [[ThePowerOfRock The Power of Song]] to transform into one.
* PunyEarthlings: She makes sure to emphasize just how inferior humans are to her kind.
* TheRival: To Kanon.
* TakeOverTheWorld: Her ultimate goal, not that it's anything to be taken seriously.
[[/folder]]

[[folder:[[spoiler: Dokuro]]]]
--> See [[spoiler:the Past Memory Capture Targets section]].

[[/folder]]

!!The Jupiter Sisters

[[folder: Jupiter Sisters as a group]]
Centuries ago, the Jupiter Sisters, goddesses from Heaven, managed to seal away the Runaway Spirits by making a collective HeroicSacrifice, trapping themselves alongside their prisoners. When the spirits finally managed to escape, the sisters were released as well. They ended up in the spirits' human hosts, resting dormant until they could regain their strength. Unlike the spirits, however, the goddesses draw strength from love and affection.

----
Collectively, they share the following tropes:

* {{Barrier Maiden}}s: They were this when they made their HeroicSacrifice to seal away the Weiss 300 years before the story. That is until the Great Runaway Spirit Escape 10 years before the story.
* ChekhovsGunman: Five of the goddesses are inside Keima's previous capture targets.
* FamousAncestor: Jupiter, king of the [[ClassicalMythology Roman gods]], from whom the sisters take their collective name.
* GenderBlenderName: 4 of the 6 goddesses are named after male gods from the Roman pantheon.
* LevelUpAtIntimacy5: The more affection the hosts have, the more power the goddesses can unleash. Their rough progression: TheMirrorShowsYourTrueSelf -> WillingChanneler -> HolyHalo -> PowerGivesYouWings.
* TheMirrorShowsYourTrueSelf: Once they've regained enough strength, the goddesses can appear in their hosts' reflections and shadows.
* OurGodsAreGreater: What the sisters were capable of at full power is unclear, but they weren't omnipotent. As they regain their strength, they become able to switch places with their hosts, manifesting SuperStrength and SuperSpeed, and have a measure of resistance to spells.
* ThePowerOfFriendship: Much of the Jupiter Sisters' power is derived from the bond they share. If they lose even one of their number, they must all be replaced with a new set of Jupiter Sisters immediately.
* ThePowerOfLove: Weiss feed on misery while goddesses grow with love.
* ReligiousAndMythologicalThemeNaming: [[NamedAfterSomebodyFamous Each named for one of their relatives]] in the [[ClassicalMythology Roman pantheon]].
* ScrewTheRulesImDoingWhatsRight: [[spoiler:When they send Keima's mind back to when he was a child ten years in the past, they acknowledge they are screwing with time and the laws of Cause and Effect, but it is a necessary action for Keima to save them all]].
* SealedInsideAPersonShapedCan: The sisters were originally sealed alongside the Weiss, but due to something breaking the seal most of them unconsciously gravitated towards a young girl. Not intentional, but the same end result.
* SharingABody: The goddesses share a body with their hosts and either person can grab control at any time. However, seeing as the goddesses are decent people and are hitchhiking, they rarely do so when it's not important.
* SiblingTriangle: Of sorts. Because the goddesses' power comes from love, all six of them have a vested interest in making sure Keima remains true to ''their'' host. And that's not counting the feelings of the goddesses themselves.
* [[ShipperOnDeck Six-Way]] ShipToShipCombat: Each goddess supports Keima's relationship with her respective host. However, they are not happy about the fact he is technically six timing their hosts.
* SplitPersonalityMakeover: When the goddesses are in control of their hosts' bodies, their hair or other features change to indicate it.
* SymbioticPossession: All the goddesses are shown to get along with their hosts pretty well. The hosts are at best good friends with them and at worst bemused but generally accepting of the Goddesses.
----

[[/folder]]

[[folder:Diana]]
http://static.tvtropes.org/pmwiki/pub/images/Diana.jpg
->Voiced by: KaoriNazuka (JP)

After a certain incident with Keima 10 years ago, Tenri became possessed by Diana, the first Jupiter Sister seen in the series. Compared to Tenri, Diana is assertive and strong-willed, and is able to temporarily take full control of Tenri's body at times.

She is the third oldest of the Jupiter Sisters.
----
* ClingyJealousGirl: She tends to get very aggressive when Keima pursues or shows interest in anyone not named Tenri.
* CoolBigSis: Diana acts like this for Tenri.
* GoodIsNotNice: Diana can be rather cold and inconsiderate some of the time.
* InferioritySuperiorityComplex: Beneath Diana's not-inconsiderable ego, she believes she's caused trouble for Tenri, herself, and her sisters.
* IWantMyBelovedToBeHappy: [[spoiler:Diana finally admits she loves Keima. But she would rather have him love Tenri more, and feels guilty about even being in love with Keima to begin with]].
* LightningBruiser: She's supposed to be the strategist of the group, but is able to grant Tenri superstrength and superspeed.
* MatchmakerCrush: She tries to push Tenri towards Keima, but since Tenri is so shy Diana ends up interacting with Keima so much that she falls in love with him.
* MundaneObjectAmazement: Diana is really impressed with Tenri's magic tricks even though she herself used to split the sea and control the weather.
* PsychosomaticSuperpowerOutage: Diana comes to the conclusion that the reason her wings haven't appeared yet even though they should have grown by that point is that her guilt over having developed a MatchmakerCrush on Keima is getting in the way. Tenri somehow manages to bring out Diana's wings later, but it's unknown how she did it.
* RedEyesTakeWarning: If Tenri's eyes turn red, that means Diana has taken over. And given Diana's {{Tsundere}} outbursts, you can expect a bit of violence.
* SacredFirstKiss: She isn't happy about the fact that Keima took her first kiss when he kissed Tenri.
-->'''Diana:''' A kiss is something... that is done only with the person you spend the rest of your life with. I'll make you take responsibility for it!
* TheSmartGirl: She was the tactician of the six sisters, though not necessarily the most intelligent.
* SugarAndIcePersonality: At first, she was much more cool-headed and aloof, but very caring towards Tenri. After she starts developing feelings for Keima on her own, she starts to act more {{Tsundere}}.
* SuperSpeed: Even when Tenri was a little girl and Diana didn't have much power, she was capable of lifting Keima and sprinting so quickly that she got away from all the Runaway Spirits under the town in moments.
* SuperStrength: She can block Nora's full force giant mace attacks, though not easily. Presumably she'd be able to do better than this now that more of her power has been restored.
* {{Tsundere}}: She ''[[SarcasmMode clearly]]'' has no interest in Keima herself and is only trying to help Tenri. Pay no attention to her blushing and fretting over Keima taking her first kiss when he kissed Tenri.
* TsurimeEyes: Her sharp eyes contrast Tenri's TaremeEyes.
* YouNeverDidThatForMe: [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/137/page/15 Diana's complaint]] to Keima asking if he exchanged some S-P-E-C-I-A-L kind of love with [[spoiler:Vulcanus and]] Tsukiyo.
-->'''Diana:''' [[MadnessMantra Didn't do it for Tenri. Didn't do it for Tenri. Didn't do it for Tenri. Didn't do it for Tenri..]].

[[/folder]] [[folder:Apollo]]
[[quoteright:350:[[labelnote:CLICK HERE TO SEE APOLLO'S FORM]]http://static.tvtropes.org/pmwiki/pub/images/apolloanimever_7465.jpg]][[/labelnote]]
->Voiced by: NaoTouyama (JP)

A somewhat ditzy goddess who refers to herself as a muse, she is also the healer of the sisters. Apart from this, she also appears to be effective in warding off disasters for a time.

She is the second oldest of the Jupiter Sisters.
----
* AntiquatedLinguistics: Speaks in ancient Japanese.
* ChekhovsGun: Keima looks back and remembers [[spoiler:Kanon]] trying to contact him during tests. However, there's actually an even earlier hint that she still has her memories: The omake chapters of her host.
* TheDitz: Apollo cheerfully owns up to being an idiot. Muses aren't supposed to be good at thinking, apparently.
* FacialMarkings: She has arrow-like markings under her eyes, a mark in the middle of her forehead, and eyeliner.
* MagicMusic: When she sang, she could change the landscape. [[spoiler:Kanon is horrified at this and clearly never, ever wishes to sing with her.]]
* TheMedic: Apollo's an expert in the healing arts, according to Diana and Vulcanus. [[spoiler:Which is a bit of a problem when ''she's'' the one in a coma]].
* MovingTheGoalposts: Possibly justified depending on how you look at it. [[spoiler:She was stabbed by Fiore and cursed. They judge the curse will take about a week to kill her unless they can remove the knife (apparently just having a dagger in your intestines for a week is okay) and get to work. When they finally do, it turns out that she's still not going to wake up because she changed the form of her body to make the curse take longer to affect her. So she's still in a coma and Keima has to go look for Mercurius now as well because she knows lots of weird spells and might be able to remove it. Eventually subverted in that Apollo is aware of what's going on, but is choosing not to wake up so she can continue to stave off a disaster she sees coming in the future. This means that finding Mercurius is actually unnecessary to helping her]].
* WifeHusbandry: [[spoiler:Vulcanus warns the other goddesses that Keima's past and present mind have been swapped, and they must be careful with the younger Keima lest they accidentally affect the present Keima, preferably keeping him asleep. Apollo however takes this as a suggestion and tries to imprint the young Keima's mind on Kanon]].

[[/folder]] [[folder:Vulcanus]]
[[quoteright:350:[[labelnote:CLICK HERE TO SEE VULCANUS' FORM]]http://static.tvtropes.org/pmwiki/pub/images/vulcanus_5896.jpg]][[/labelnote]]
->Voiced by: YukaIguchi (JP)

The first goddess uncovered by Keima, Vulcanus is nearly blind, deaf and immobile. However, she possesses the ability to bring objects to life and control them, more than making up for this.

She is the eldest Jupiter Sister.
----
* BerserkButton: Vulcanus will not tolerate *any* threats to [[spoiler:Tsukiyo]]'s purity.
* CallBack: Vulcanus insists that Keima carry her around, similar to the time he had to carry [[spoiler:Tsukiyo]] around during her capture arc.
* CurbStompBattle: [[spoiler:Vulcanus delivers one to Fiore by destroying her dolls and converting the material for her own use]].
* CurtainsMatchTheWindow: While in possession of [[spoiler:Tsukiyo]], she turns her host's eyes and hair rose pink.
* DeclarationOfProtection: She has sworn to protect her host.
* DisabilitySuperpower: She may be blind, deaf, and immobile, but her powers more then make up for it by using [[spoiler:Luna]] as her eyes and ears... and ''[[KitchenSinkIncluded everything else]]'' as her fists.
* EyesAlwaysShut: She's not entirely blind, but that's how she's drawn.
* FieryRedhead: While Vulcanus possesses an aura of a noblewoman, she can be very fiery when she is protecting her host or finds Keima being unfaithful.
* {{Foil}}: Vulcanus is expressive about her feelings whilst [[spoiler:Tsukiyo]] remains stoic. Both still retain an aura of a noblewoman.
* {{Foreshadowing}}: [[spoiler:If you look at the image of Tsukiyo, you can see Luna already standing up and holding onto the sofa. The omake pages for the two are even less subtle]].
* HandicappedBadass: According to Vulcanus, she has bad hearing and eyesight, and can't walk (similar to her namesake). Her power over objects ''more'' than compensates for this, though.
* IfYouEverDoAnythingToHurtHer: Vulcanus has made it clear to Keima that she will never forgive him if he ever hurts [[spoiler:Tsukiyo]].
* MindOverMatter: This is Vulcanus' main power - and she can do some terrifying things with it.
* OneeSama: Being the eldest of the Jupiter Sisters, Vulcanus is highly respected and admired by her younger sisters.
* PerversePuppet: Vulcanus' able to possess [[spoiler:Tsukiyo's doll, Luna,]] and use it as a substitute body.
* PoisonousFriend: She is hellbent on making sure her host stays un-corrupted and is fiercely protective of her.
* ScrewDestiny: She and her host [[LampshadeHanging call Keima out]] on his BecauseDestinySaysSo pickup line.
* {{Scrub}}: InUniverse: when Mars shows off her host's breasts. "Don't fight with weapons [[spoiler:Tsukiyo]] doesn't have!"
* SquishyWizard: She has excellent telekinetic powers, but not only is she physically weak, she's actually crippled and nearly deaf and blind.
* WhatDoesSheSeeInHim: Vulcanus doesn't understand how such a pure and beautiful girl like her host could have fallen in love with someone like Keima.

[[/folder]] [[folder:Mars]]
[[quoteright:350:[[labelnote:CLICK HERE TO SEE MARS'S FORM]]http://static.tvtropes.org/pmwiki/pub/images/mars__anime_6817.jpg]][[/labelnote]]
->Voiced by: Creator/AyahiTakagaki (JP)

The next goddess found after Vulcan, Mars appears to be the most physically powerful, as befits her name. Mars seems serious and businesslike to the point where she seems completely inexperienced when it comes to love and romance. However, she agrees to help her host capture the target of her affections in return for assistance in finding her sisters.

She is the third youngest of the Jupiter Sisters.
----
* ActionGirl: Comes with her position as the Goddess of Battle. [[spoiler:She's the only one who put up a notable fight against Vintage, though Lune still beat her fairly easily]].
* BoobsOfSteel: What a coincidence, the warrior goddess ends up in the second bustiest of the six hosts (Apollo's host barely beats her).
* BraidsOfAction: When Mars takes over, her host's hair is braided.
* DoubleStandardRapeFemaleOnMale: States that her host will assert her feelings, even if she has to force herself on Keima.
* {{Foil}}: Mars thinks only about fighting while her host thinks only about romance. Both demonstrate masculine characteristics, though.
* HairDecorations: Her circlet.
* HairOfGoldHeartOfGold: While in possession of [[spoiler:Yui]]'s body, she turns her host's hair gold. Add the fact that she's more physical in standing up for justice, compared to her older sister Vulcanus.
* KnightInShiningArmor: [[spoiler:Yui and Mars play this to Keima's DistressedDude in the horror house]].
* LadyOfWar: Her manners aren't particularly exceptional, but her appearance is quite refined, she uses a RoyalRapier and she's in a position akin to royalty. She looks it too.
* LightningBruiser: Fast, powerful and durable.
* RapunzelHair: Her hair extends past her waist.
* RedEyesTakeWarning: Apart from the change in hair color, she also turns [[spoiler:Yui]]'s eyes red. Plus, she's the Goddess of War.
* RoyalRapier: Her host [[spoiler:Yui Goidou]] uses a prop one during her date with Keima, but Mars wields it expertly against the "evil agent of Vintage."
* RunningGag: A small one: [[spoiler: Confusing Yui for a guy]].
* SacrificedBasicSkillForAwesomeTraining: Mars is a WarGoddess and has always been on the front lines of battle, which has apparently left her with little of a social life.
* SlipknotPonytail: When Mars takes over to fend off the 'Evil Vintage agent,' AKA [[spoiler: Haqua]].
* SuperStrength: To her host's surprise, a light push from Mars is enough to send a punk flying backwards.
* TomboyishPonytail: Just like her host she has long hair tied up at the back, except she has even more of it.
* TsurimeEyes: Her sharp eyes contrast her host's TaremeEyes.
* UnfamiliarCeiling: Mars goes through this when she wakes up, quizzing her new host on where she is.
* WarGoddess: Mars is named after the Roman god of war and appears to be the most physically powerful goddess of the Jupiter Sisters.

[[/folder]] [[folder:Minerva]]
[[quoteright:350:[[labelnote:CLICK HERE TO SEE MINERVA'S FORM]]http://static.tvtropes.org/pmwiki/pub/images/minerva_anime_1354.jpg]][[/labelnote]]
->Voiced by: KanaHanazawa (JP)

The fifth goddess, she is unique in that during the recapture arc she is in fact seen separate from her host. Her personality appears quite similar to her host, as does her appearance, though Minerva looks far younger.

She is the second youngest of the Jupiter Sisters.
----
* {{Adorkable}}: She's awkward, quiet and naive.
* AstralProjection: She is able to manifest herself in a ghostly form outside her host's body.
* BarrierWarrior: Minerva can manifest force-fields to protect herself or others.
* CuteBookworm: [[spoiler:Like her host Shiori]], Minerva is definitely the bookish type and is spotted around the library several times before her capture.
* JustAKid: Her childish figure is mocked by Apollo: "Minerva can't kidnap a man yet! Not with this!". [[GenreSavvy Mars]] is more cautious in her judgement, admitting that [[{{Lolicon}} some men]] are into this, and Katsuragi might be.
* TheQuietOne: She rarely speaks up.
* ShrinkingViolet: Not only does she almost never talk, she tends not to finish her thoughts before getting too nervous and quitting.
* TokenMiniMoe: Most childlike of the Jupiter Sisters, though not actually the youngest.
* VisibleSilence: Her most common line is '...'

[[/folder]] [[folder:Mercurius]]
[[quoteright:350:[[labelnote:CLICK HERE TO SEE MERCURIUS' FORM]]http://static.tvtropes.org/pmwiki/pub/images/12_Mercury_9817.jpg]][[/labelnote]]
->Voiced by: Creator/AyanaTaketatsu (JP)

The final goddess and the one Keima has of course been trying to find the whole time, Mercurius is considered to be something of an oddball. While the other sisters all have a particular strength, Mercurius appears to have more interest in learning weird spells. For her capture, Keima is unsure of her host and thus has to pursue more than one girl at once.

She is the youngest Jupiter Sister.
----
* [[BigLittleBrother Big Little Sister]]: To Minerva. While Minerva is the second youngest of the Jupiter Sisters and Mercurius the youngest, Mercurius is much taller than Minerva.
* DarkSkinnedBlonde: She seems to affect her host's appearance more than most goddesses. Her skin becomes brownish and her hair turns white in addition to the FacialMarkings.
* FacialMarkings: She has some small stripes beneath her eyes.
* MysticalWhiteHair: Her hair is white and her sisters say she's the specialist with regards to unfamiliar/bizarre spells.
* PeekABangs: One eye is always covered by her very long bangs.
* {{Sleepyhead}}: She always appears drowsy and spent most of her capture asleep while her host ran about. [[spoiler:Afterward, she slept through the party the goddesses held and just woke up at the end to announce that their arguing was pointless since Ayumi and Keima just got married, right?]]
* SuperSpeed: While her namesake's known for his speed, Mercurius' own abilities in this regard are unclear, though she has used it. Minerva thinks Mercurius would be the fastest absent the use of powers, and indeed she wins a race between the goddesses with that handicap in place, even though she was asleep at the starting line. (To be fair, though, the other goddesses ''did'' eat [[LethalChef Elsie's cooking]] along the way...)
[[/folder]]

!Others
!!The Katsuragi Family
[[folder:Mari Katsuragi]]
http://static.tvtropes.org/pmwiki/pub/images/twgok_Mom_1383.jpg
->Voiced by: RyokaYuzuki (JP), Creator/ShelleyCaleneBlack (EN)

Keima's mother, an ordinary Japanese housewife... who used to run with [[{{Delinquents}} biker gangs]]. She runs a little cafe from the Katsuragi home, "Cafe Grandpa". She loves Keima, but worries about his future. She adores Elsie, whom she thinks is her husband's illegitimate daughter, and treats her like her own.
----
* BadassBiker[=/=]BikerBabe: Used to be one, and hasn't lost her touch, much to Keima's distress.
* BewareTheNiceOnes: Don't get on her bad side. Ever.
* BoobsOfSteel: Just like Mars and the Kasuga sisters, she's quite strong.
* DeathGlare: She sported one when she called her husband [[spoiler:after Elsea's introduction to the household.]]
* DrivesLikeCrazy: At least, on a motorcycle.
* ExpositoryHairstyleChange: Whenever she gets angry, she lets her hair down.
* FormerTeenRebel: She was once part of a biker gang
* TheGlassesComeOff: A sign someone's about to enter a world of pain.
* HotBlooded: Some things she ''really'' gets into.
* HotMom: Hot enough that her end card portrait in s1 episode 8 is done by Sano Toshihide, an {{Eroge}} artist.
* {{Meganekko}}: Justified; her sight started deteriorating 10 years ago, so she began buying glasses. Keima's inherited the condition.
* ObnoxiousInLaws: A mild case with her husband's father but she seems to get along with her mother-in-law. Her cafe, "Cafe Grandpa", is named in honor of Denma.
* {{Otaku}}: Although it doesn't come up much, Keima does mention that she's a bit of a manga fanatic. Which might be where he got his game obsession, come to think of it.
* ParentalSubstitute: Elsie is more than willing to call her 'Mom'.
* RapunzelHair: When she lets it at the loose, it reaches her waist.
* RedBaron: Used to be known as the "Snow Woman of the Mountain Pass".
* RetiredBadass: And still willing to bring the smack-down, as one unlucky groper discovered.
* WomanScorned: She is ''not'' happy when she thinks her husband is cheating on her, while Elsie (and later Haqua as a joke to her upon their first meeting) is actually just making it up.
* WrenchWench: Shown to have been working on her motorcycle in the first season's 8th episode.
* YamatoNadeshiko: Her baseline.

[[/folder]] [[folder:Keiichi Katsuragi]]

Keima's father, a man who is almost never home due to travel for work.
----
* TheGhost: The closest time when we first get to see him is in Keima's flashback but [[TheFaceless his face is blocked]].
* MistakenForCheating: Elise (and Haqua as a joke) claim that Keiichi is their father. When Mari angrily calls him about having slept with other women, he's understandably confused about it.
* RepetitiveName: His given name and surname begin with the same kanji.
* WhenYouComingHomeDad: He is often overseas for work.

[[/folder]] [[folder:Denma Katsuragi]]

Keima's grandfather and Keiichi's father. He once lived in Maijima City but gave his house to Keima's family when their house was destroyed in an earthquake 10 years prior to the story. He and his wife now live in Yamaguchi Village.
----
* [[DotingParent Doting Grandparent]]: He loves his grandson Keima. He keeps the stuff that he sent to him and even worked hard and made a bowl and decorated it with a game character for him.
* ObnoxiousInLaws: A mild case with Mari.
* TerribleArtist: His attempt at a picture of one of Keima's dating sim heroines is really bad.

[[/folder]]

!!Maijima Private Middle/High School Characters

[[folder:Yuri Nikaido]]
->Voiced by: AtsukoTanaka (JP), Elizabeth Bunch (EN)

Keima's homeroom teacher and the senpai of Jun Nagase. She frequently abuses Keima, but (like the rest of his teachers) has mostly given up on scolding him.
----
* AloofAlly: [[spoiler:She's captured two escaped level four spirits single-handedly but since she's working on a different mission, hasn't revealed herself to Keima's group. What her job is and what her intentions are remain unknown, though it's clear that she opposes Vintage and other similar groups]].
* AnimalEaredHeadband: She wore a headband with cat ears in the outfit she wore for the teachers' skit.
* BadassBystander: [[spoiler:Gets called out to capture Level Four Weiss, but is apparently working on a different mission from the rest of the Runaway Spirit Squad]].
* ChekhovsGunman: Appears very early, but doesn't really do anything until Yui's arc.
* CollaredByFashion: Wears a studded collar.
* DarkIsNotEvil: Has dark hair and mostly sports dark-colored clothing, but works from the sidelines in capturing Weiss.
* FanserviceCostumes: The outfit she wore for the teachers' skit was a [[ShowgirlSkirt half jacket to leave her front and waist exposed]] and [[ThighHighBoots dominatrix boots.]]
* GoodIsNotNice: Turns out she knows a lot more about New Hell and Keima than she lets on... but she'll still beat the crap out of him and makes an effort not to let him know about her own involvement.
* HotTeacher: During Nagase's omakes, she disapproves of how Nikaido's style 'tempts' students [[HypocriticalHumor before having a brief memory flash of kissing Keima.]]
* SadistTeacher: To an extent, with some SternTeacher thrown in as well.
* SempaiKohai: To Jun.
* WhipItGood: In her costume for the teacher's skit.

[[/folder]] [[folder:Miyako Terada]]
->Voiced by: Nozomi Chikamura (JP)

A classmate of Keima who is a member of the track-and-field club with Ayumi then later in Chihiro's band, the 2-B Pencils.
----
* BoringYetPractical: She goes and studies in a {{cram school}} unlike the other members of 2-B Pencils.
* SpannerInTheWorks: For Keima when he is trying to talk to Ayumi during the Old Conquest Arc by bringing up the rumors of him with Kanon.
* UnwittingMuggleFriend: One of Elsie's friends in Maijima, she doesn't know about Elsie being a demon or the other supernatural happenings.
* WrestlerInAllOfUs: She casually pins down Keima (with the [[ProfessionalWrestling/ChrisJericho Walls of Jericho]] in the Anime) midway into Ayumi's reconquest.
* YouthfulFreckles: From running in track-and-field, they disappear sometimes.

[[/folder]] [[folder:"Mobuko"]]
->Voiced by: Yuko Gibu (JP)

Keima's classmate who appears from time to time.
----
* ArtEvolution: She looks a bit different when comparing her from her initial manga appearance to her current appearance.
* ClassRepresentative: She's the class representative and can occasionally be seen giving out handouts and such. However, despite her decently important position in the class, the author never got around to giving her a name.
* GirlishPigtails: Her original look has them hang behind her while her current look has them in front.
* MeaningfulName: Mobuko means "mob-girl" referring to her status as a mob character.
* RecurringExtra: She appears often when scenes are in or involving class 2-B.

[[/folder]] [[folder:Ichiro Kodama]]
->Voiced by: RyuseiNakao (JP), ChrisAyres (EN)

An English teacher in Majima Academy, and the homeroom teacher to class 3-D.
----
* EvilIsPetty: Well, he's not really evil per se, but.... During one of his test, he promised that he only approves extracurricular activities if the students get perfect grades on his test. Then, after the test, he happily approves everyone's activities despite their score. Why? [[spoiler: Because Keima, who he hates because [[BunnyEarsLawyer he keeps playing games during lessons but always gets perfect scores]], [[TheBGrade scores]] ''[[TheBGrade 99]]'' [[TheBGrade out of]] ''[[TheBGrade 100]]'']].
* GratuitousEnglish: Despite being an English teacher and thus having an excuse to use the language, he doesn't appear to be that good at it.
** BigNo: Bellows out an "Oh, No!" [[spoiler:in the first episode of the Goddesses Arc, upon seeing Kanon cling onto Keima.]]
* SadistTeacher: He really picks on Keima. And like most of Keima's teachers, ''gets pawned come the major exams.'' Save for that one instance. See above.

[[/folder]] [[folder:Fujiidera]]
->Voiced by: Creator/AiNonaka (JP), Creator/MonicaRial (EN)

Head of the library committee.
----
* GirlishPigtails: She has long pigtails, braided to make her look more serious.
* NerdGlasses: Fujidera has a rather fussy, businesslike attitude, which is complemented by her glasses.
* ReasonableAuthorityFigure: When Shiori takes over the library, she goes out of her way to avoid telling the teachers despite it being the easiest solution since she doesn't want to get Shiori in trouble. After she manages to get in, she agrees to a compromise with Shiori to save as many books as possible.

[[/folder]] [[folder:The Mai-High Delinquents]]

A group of delinquent students.
----
* ButtMonkey: [[RunningGag They usually get beaten up or scared off by strong females whenever they appear]].
* {{Delinquents}}: They loiter, litter, be mean, and get into fights.
* NoNameGiven: At the time of their introduction only one of them is named: Ryou, the tall delinquent.
* ProductionThrowback: They first appeared in an earlier work called Manga/SeikesshouAlbatross as 3rd year middle-school delinquents harassing the main heroine Asakura.
* {{Recurring Extra}}s: They appear occasionally from time to time. They usually cause trouble when the do.

[[/folder]]

!!Other Buddies
[[folder:Yukie Marui]]
->Voiced by: Yuko Gibu (JP)

Haqua's partner, a middle-aged [[BlandNameProduct Gokult]] saleslady. Not the fastest of workers, especially now she's getting on, but not to be underestimated either.
----
* AmazinglyEmbarrassingParent: She's basically this for Haqua, even though they're not actually related and Haqua is easily 200 years older than the human. Particularly her habit of pushing Gokult merchandise on any likely takers.
* BoringYetPractical: Her spirit-capturing method is to simply talk to the host every day. While slow, she's working on so many at once that Haqua's record is actually quite good.
* FunTShirt: Wears one that says, "NO PUNK NO LIFE".
* TheLoad: Subverted. She's not useless, she works slowly, steadily and patiently on her targets. Haqua, being rather less patient and feeling the need to prove herself, initially dismisses her, with unfortunate results.
* ShipperOnDeck: Although not outright stated, she seems to try to manipulate Haqua and Keima getting together. Such as telling Keima that Haqua must be in a good mood because of him and how she supposedly talks about how good-looking he is. She also insists on him taking a bath and then tells Haqua that he already went home when she herself wants to take one. Keima is able to [[DangerouslyGenreSavvy see through it though]], unlike Haqua.

[[/folder]] [[folder:Ryou Asama]]
->Voiced by: TakumaTerashima (JP)

Ryou is Nora's partner, and apart from standing around being pretty doesn't seem to actually be good at anything. Due to his incompetence, Nora tends to end up doing most of the work, leading to unpredictable results.
----
* BigDamnHeroes: [[spoiler:Surprisingly enough, he is the one to save Keima when Lune is looking for Fiore's signal and Keima is out with a cold]].
* {{Bishonen}}: Pretty, but dumb.
* BrainlessBeauty: He is handsome but kinda stupid.
* BrainwashedAndCrazy: An omake reveals that [[spoiler:Fiore managed to brainwash him into joining Vintage's side and shouting Vintage slogans. Fortunately, Ryou's incompetence and inability to get her out of her jar aside, it was [[TheCavalryArrivesLate far too late for either of them to affect the outcome]] and after a good knock to the head Ryou returned to normal]].
* BumblingSidekick: According to Nora he's useless. He himself says that it ends quicker when he helps, though. Of course, the one time we see them working together he just gets in the way.
* ButtMonkey: According to the author's notes he's matched only by Elsie.
* DumbBlonde: He's essentially brainless and can't even left or write or how to write his own name. He is, however, confident in his attractiveness and seems to enjoy flipping his blond hair.
* HandsomeLech: Only working for Hell because he likes Nora's boobs.
* RunningGag: Ryou is terrible at kanji and can't even write his own name. He always writes "Bald" on accident.
* SomethingAboutARose: The majority of his appearances has him holding a rose. The rose also holds his notes.

[[/folder]]

!!Supporting

[[folder:Okada]]
-> Voiced by: MikiIto (JP), Elizabeth Bunch (EN)

Kanon's manager.
----
* PrimAndProperBun: Keeps her hair tied up in one.
* StoicSpectacles: She's generally very businesslike and calm and is not unlike Keima.
* SuspiciouslySimilarSubstitute: Looks and acts a ''lot'' like Keima at times. They even have the same gestures. [[spoiler:You can't escape from 'Keima' that easily, Elsie!]]

[[/folder]] [[folder:Citron]]
-> Voiced by: RinaHidaka (Lime, JP), MaayaUchida (Yuri, JP), Serena Varghese (Lime, EN), Creator/MonicaRial (Yuri, EN)

An idol group that was composed of Lime, Yuri, and Kanon. They broke up sometime before Kanon began her solo career.
----
* BlondeBrunetteRedhead: Lime, Yuri, and Kanon respectively.
* BreakupBreakout: After the group broke up, only Kanon is seen to continue on the idol path.
* FaceOfTheBand: In-universe according to an omake, Lime was the original face until Kanon took off her glasses.
* GirlGroup: They were this before breaking up.
* MegaTwintails: Lime's hair style.

[[/folder]] [[folder:Airi]]

Reiko Hinaga's granddaughter.
----
* CreepyChild: She says and does creepy things like chanting "I'll cut off your head". Her grandmother says that is why she has no friends because she scares people.
* CreepyDoll: Has one made of straw.
* IdenticalGrandchild: Looks like her grandmother when she was her age.
* PrecociousCrush: On Keima after the capture arc. She sends him a love letter that actually ends up with Dokurou in hell somehow before getting redirected back to him.
* RedHerring: The ghost in the graveyard looking like her and her apparent socialization issues. However, as stated, Airi isn't concerned with that kind of stuff and wouldn't get a Runaway Spirit.

[[/folder]]

!!The Aoyama Household
[[folder:Morita]]
-> Voiced by: Shouto Kashii (JP), Kalob Martinez (EN)

The Aoyama's chauffeur.
----
* TheDriver: Is this to the Aoyama family even after they lost their fortune. He feels obligated to his deceased boss, Yuuri Aoyama.
* ParentalSubstitute: Tries to be this for her, teaching her how to be a commoner. Ironically in the past (as shown in the "Heart of Jupiter" arc), he wasn't really mindful of her and once said he had "no intention of looking after a child [Mio]..."
* PlotMandatedFriendshipFailure[=/=]ScrewThisImOuttaHere: After Mio used up her 4 months worth of allowance buying omelette-soba bread, he leaves to be a taxi driver. The omake shows that he returns to her side after her conquest.

[[/folder]] [[folder:Yuuri Aoyama]]
-> Voiced by: Hidetoshi Nakamura (JP), Chris Hutchison (EN)

Mio's father, a president of a company before his death.
----
* DeathByOriginStory: His death is one factor causing his daughter Mio to develop a gap in her heart.
* DisappearedDad: He's Mio's father and he died one year before the series started.
* PosthumousCharacter: He died one year before the beginning of the story. We see him alive 10 years ago during the "Heart of Jupiter" arc meeting with Shoutaro Shiratori.

[[/folder]]

!!The Goido Household

[[folder:Yui's Mom]]
->Voiced by: Junko Kitanishi (JP)

The matriarch of the Goido household.
----
* DynamicEntry: She first appears running and pushing Keima away from Yui since she thought that Keima had "attacked" Yui.
* EducationMama: Having Yui quit her club in order to focus on her studies seems to have been the last straw for a gap to develop.
* KimonoIsTraditional: She appears to be quite traditional and wears traditional clothing.
* MyBelovedSmother: She goes more than a little overboard fussing over Yui and tends to be very controlling of her, though she doesn't realize it. She pushes Yui into a stressful life she can't complain about and simply considers Yui a good daughter.
* UnnamedParent: She's always referred to as mother by or Yui's mother because that's all her role in the story is.

[[/folder]]

!!The Shiratori Household

[[folder:Yanagi]]

One of the Shiratori's stewards, she watches over Urara.
----
* TheDriver: She drives Urara around and socializes with Yui and Mio's drivers.
* GirlFriday: Other than taking care of Urara, the president also has her look over the construction site.
* MaidAndMaiden: Her relation with Urara.
* ParentalSubstitute: Her peers, Morita and Okamoto, joked on her acting motherly that she should become Urara's mother for real.

[[/folder]] [[folder:Shoutarou Shiratori]]

Urara's grandfather and the president of the Shiratori company.
----
* CoolOldGuy: Though old, he looks young and handsome. He also knows a little bit about devils and is trying to construct some defenses. [[spoiler:Keima tells him to cool it, though, and just play with his granddaughter.]]
* DirtyOldMan: Considering the porn magazines he keeps in his room...
* [[spoiler:HalfTheManHeUsedToBe: In Keima's 3rd attempt, he tried to fight a devil and ended up like this. Good thing there was a reset]].
* MarriedToTheJob: While he would always be there for his family when they really ''needed'' it, he otherwise didn't spare them a thought. A runaway spirit posing as his daughter-in-law helps him realize his shortcomings and promise to take better care of Urara.
* OlderThanHeLooks: He's a grandfather, but looks like a handsome young man.
* {{Revenge}}: His motivation to fight the devils.
* YouAreNotAlone: [[spoiler:Urara saw how lonely he was after her mother and father's deaths. The gap in her heart came from her inability to fill his loneliness]].

[[/folder]]

[[folder:Kayoko Shiratori]]

Urara's mother and Shoutarou's daughter-in-law who was possessed by a devil.
----
* DemonicPossession: She get possessed by a Runaway spirit when Urara was about 3, [[spoiler: which caused her to lash out against the servants and her husband.]]
* [[spoiler:FinalSpeech: When the devil posing as Kayoko is defeated, it apologizes on Kayoko's behalf for being so selfish, wishing that she could have played with Urara longer, and asks Urara to stay strong]].
* GildedCage: How she saw the Shiratori Household.
* GoMadFromTheIsolation: [[spoiler:Urara's mother was very happy at first to marry into the Shiratori family, but her husband and father in law were almost never home. The servants around the house respected her as the lady of the house and avoided bothering her. Though she became increasingly lonely, she also felt reluctant to disturb the "perfect world" surrounding her. Eventually, her despair drew an extremely powerful runaway spirit into her heart, driving her mad. Using PowersViaPossession, she ended up murdering her husband and many of the servants before dying herself]].
* KnifeNut: Her apparition wielded a knife [[spoiler: and it is implied that she herself also used one to massacre the servants and her husband]].
* MissingMom: Is this to Urara.
* PosthumousCharacter: She died when Urara was about 3.
* PowersViaPossession: Using the powers of the devil she was possessed by, she [[spoiler:murdered the servants and her husband out of rage that none of them interacted with her]].
* ShapeshifterGuiltTrip: The devil that possessed her takes her form long after her death in order to [[spoiler:play with Urara and guilt trip Urara's grandfather into backing off]].

[[/folder]]

!!Maijima East Elementary School (10 years ago)

[[folder:Magical Potion]]

A three girl group made of 4th graders armed with water guns. They consist of Mami, Emi, and Yumi.
----
* BlondeBrunetteRedhead: Mami, Yumi, and Emi respectively.
* HairDecorations: They wear different hair decs; Mami and Yumi wear bows while Emi wears a headband.
* {{Jobber}}s: Keima described them as such. No soon after they appeared Kaori came, showed them up by being prim and proper, and their ranks go down. They later get rundown by the Maijima Alliance.
* WaterGunsAndBalloons: Their weapons of choice is the former.

[[/folder]] [[folder:Arita orph Reiko]]

A muscular elementary schooler.
----
* BrawnHilda: It's hard to believe that she is an elementary schooler.
* {{Jobber}}: Invoked by Keima to promote Tenri.

[[/folder]] [[folder:C-Dash]]

A comedy duo made of Maiko and Mariko.
----
* BokeAndTsukkomiRoutine: Their comedy act with Maiko and Mariko as the respective "boke" and "tsukkomi".
* FacialMarkings: Both have a star-mark on their cheeks; Maiko's on her right while Mariko's on her left.
* {{Meganekko}}: Mariko, with her large lens glasses.
* MulticoloredHair: Maiko has two hair colors.

[[/folder]] [[folder:Hana Satoyama]]

A fashionable elementary schooler in 6th grade class 3.
----
* CoolCrown: Wears a tiara.
* TheFashionista: She even modeled for {{Fashion Magazine}}s.
* GirlishPigtails: Her hairstyle.
* HairDecorations: Wears two; one shaped like a bear's head sticking it's tongue out on her left pigtail while the other is shaped like a heart on her right pigtail.
[[/folder]]

!!Novel Only Characters

[[folder:Tooru Amami]]

Amami Tooru is a girl that rescues Keima from a building while wearing an angel cosplay. Her behavior is rather irrational so far as Keima is concerned, making it difficult to get a real grasp on her personality.
----
* CloudCuckoolander: Keima thinks of them as daydreamer types. [[spoiler:But she isn't really]].
* CosplayOtakuGirl: She likes to dress up in strange costumes and make up funny stories [[spoiler:as a way of coping with stress at home]].
* {{Ojou}}: She is from a rich family.
* StepfordSmiler: [[spoiler:She does the cosplay act to escape stress at home.]]

[[/folder]] [[folder:Asami Yoshino]]

A quiet, ordinary girl from Keima's class, she interacts little with others.
----
* CanonImmigrant: She appears in the manga and anime.
* TheGenericGirl: Keima’s first impression of her is similar to the one he has of Chihiro: moderately attractive, doesn't stand out much and overall rather plain. Then when he sees her ten minutes later, she’s much more energetic and cute, completely shattering the first impression.
* IllGirl: Her classmates seem to think she gets sick a lot. [[spoiler:But it’s really just that she’s really bad at dealing with others and gets too stressed out]].
* [[spoiler:PolarOppositeTwins]]: [[spoiler:Her sister is the polar opposite of her and a cheerful extrovert]].
* ShrinkingViolet: At school, her behavior and attitude are rather muted due to difficulty in interacting with large groups of people.
* [[spoiler:TwinSwitch]]: [[spoiler:Asami’s sister Ikumi grows curious about this Katsuragi guy that her older twin sister keeps talking about, so she pretends to be Asami. Keima figures it out without even knowing Asami has a sister]].

[[/folder]] [[folder:Shino Akuragawa]]

A miko from from Toyoboshi Shrine on Mt. Uryu.
----
* BladeOnAStick: One image shows her wielding a su yari.
* CuteClumsyGirl: She has a habit of tripping.
* FriendToAllChildren: Likes children. Too bad she sometimes scares them.
* {{Miko}}: She trained as one from a young age.

[[/folder]] [[folder:Aoba Fuse]]

A girl who has no interests.
----
* TheAce: Being this actually caused her gap due to not having anything to challenge her.
* GamerChick: What Keima made her in order to give her a challenge.
* RedBaron: Post capture she is known to the game community as "Maihime."
* TheStoic: Before the capture, she was very bored and unemotive.
[[/folder]]
----
Back to ''Manga/TheWorldGodOnlyKnows''.

to:

* AccidentalPervert: On a few occasions he'll accidentally stumble in on girls like Haqua while they're changing, though he rarely cares. Occasionally, though, he invokes his bad luck in this regard in order to finish a capture more quickly.
Characters/TheWorldGodOnlyKnowsProtagonists
* AloofBigBrother: To Elsie. His treatment of her is, at worst, AnnoyingYoungerSibling level.
Characters/TheWorldGodOnlyKnowsCaptureTargets
* AntiHero: Keima is rude, antisocial and if left to his own devices he never would have begun the capture operations. However, over time, he grows invested in the work for its own sake as he grows to care more about the targets, making him more heroic over time.
Characters/TheWorldGodOnlyKnowsGodsAndDevils
* AscendedFanBoy: Unknown to him, he is the epicenter of the [[DatingSim Gal Game]] industry, to the point he and his site were responsible for the industry's re-invigoration while it was in shambles. Also he was asked to direct a game of his desire, but he refused in the end.
* {{Asexual}}: Matters of romance and emotions aside, Keima has no sex drive whatsoever.
* AttractiveBentGender: [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/141/page/7 Behold, the God of Being Captured!]] He does cheat with magic a little, though.
* AwesomenessByAnalysis: Thanks to his gaming experience, he's able to deduce many key aspects of his targets and instantly become an expert at any board game. He also uses this skill in academics, by reducing the lessons to a few important key points and predicting test questions. Finally, this is what he uses to generally get the gist of whatever situation he's in, allowing him [[TheChessmaster to plan his moves]] or [[XanatosSpeedChess make quick adjustments whenever his original plan starts to go out of track]].
* BadassBoast: Keima is quite fond of these, from "I can already see the ending" to "I will end this capture in X days". They are [[SpannerInTheWorks not always true, however]].
* BatmanGambit: The setup Keima uses [[spoiler:to out Fiore as an agent of Vintage]]. Bonus points for coming up with it [[XanatosSpeedChess almost immediately]] after meeting her.
---> ''[[DangerouslyGenreSavvy The unknown person who shows up in the middle of a crisis is always suspicious...IN VIDEO GAMES!]]''
* BeCarefulWhatYouWishFor: During Kanon's capture he complains about her using stun guns. Fair enough, but then he proceeds to say that he wishes he could have a normal girl for a target for once. By the time the story gets to [[TheGenericGirl Chihiro]] being the capture target, he has absolutely no clue what to do since normal girls do not appear much in galge as main characters. Therefore, notwithstanding the eventual capture, he consistently fails to read Chihiro properly throughout the entire manga [[spoiler:(See BreakHerHeartToSaveHer entry for further details)]].
* BerserkButton: Anything that questions his status as the Capturing God. Also, do not mock or harm Yokkyun in any way.
* TheBGrade: Once has a minor breakdown because he gets a 99 on one of his tests. Not entirely for the usual reason in this case; he also has a deal with his teachers that he can play games in class as long as he gets perfect scores.
* BigBrotherInstinct: To Elsie, even though they're not blood-related. He'd deny it himself if asked, though.
* BishieSparkle: He can turn them on at will.
* {{Bishonen}}: While he's usually a nerd, when pursuing a target and downplaying his interest in games, the fact that he's actually quite handsome comes to light. In the first novel, [[spoiler:Yoshino Ikumi]] is surprised to see that he really is as handsome as [[spoiler:her sister]] described.
* BreakHerHeartToSaveHer: [[spoiler:Pushes Chihiro away after her confession to him because she isn't a goddess host and thus being close to him would put her in danger and get in the way of him finding Mercury. Regardless of the fact that she would want to be close to him. He's obviously very depressed afterward]].
* BrilliantButLazy: Subverted. Keima puts exactly as little effort as needed in anything that does not interest him… only said effort is just as much as needed to ''excel'' at such tasks. Particularly during capture operations, Keima sometimes withstands days and weeks of tedious menial labor just for the sake of setting up the needed scenario.
* BunnyEarsLawyer: Most of the teachers just ignore his playing while in class as he gets the best grades anyway.
* ButtMonkey: Everyone loves to beat on him, ''especially'' the girls. Justified, considering he can be a bit of a {{Jerkass}} to...well, anything that has anything to do with reality.
* CatchPhrase
** "I can already see the ending!"
** And (usually to Elsie) "Let me teach you something nice", with ArtShift to follow.
** ''''[[BerserkButton Don't screw with me!]]''''
** Appended to any statement about the way the world works: "...In video games."
* CharacterDevelopment: In general, he's gone from a {{Jerkass}} to a JerkWithAHeartOfGold. Indeed, one way of looking at it is that he's becoming exactly what the ideal hero of the dating sim is supposed to be like: Kind deep down, brave, determined and self sacrificing. He's also become willing to put more time and effort into the captures as well as being less flustered when things actually go according to plan. Several of the arcs also have more specific development such as:
** Kanon's arc appears to have him skip the easy option of just being the person Kanon relies on and instead both making her grow up and allowing her to keep being an idol, which she genuinely enjoys. It's hinted later on in the Tenri arc that this kind of solution to the problem would have made an unstable, shallow love and reopened Kanon's gap, so it's a good thing that he had started to mature by that point. [[spoiler:On the other hand, this does backfire about a hundred chapters later: It made her think Keima was just the observer type, causing her to hesitate too long to confide in him, which nearly got her killed.]]
** Chihiro's arc has him realize he couldn't just ignore the real world and pretend he's not part of it. Nor can he ignore the people in it and dismiss them as though he actually understands them. When the plot comes back to Chihiro, [[spoiler:he also agrees with Ayumi that he is 'the worst' for how poorly he handled the situation, once again because he falsely believed he understood her. He ends up in tears because he had to hurt her]].
** Jun's arc is the first time where he's willing to admit he actually cares about the personal problems of the capture targets. As he mentions in surprise to Nikaido, when he sees Jun upset for some reason he actually ''cares.''
** Tsukiyo's arc has him abandoning his earlier behavior of not wanting to put himself in danger by leaping from a building and [[VariableTerminalVelocity somehow grabbing her in midair]]. While Elsie was there to catch him, if she hadn't done that he would have surely died.
** He shows significant development in Akari's arc wherein he realizes living in an imperfect world isn't all that bad.
--> ''If the world is perfect...[[CrowningMomentOfHeartwarming then there wouldn't be a need for love now would there?]]''
** Keima goes all out to save [[spoiler:Kanon after she was stabbed]]. After meeting with [[spoiler:Minami]] he also directly indicates both being greatly concerned for the girl's well-being while also slightly depressed that he has been forgotten.
--> '''Haqua:''' It's like you were rejected twice in a row after your conquests... Feeling sad?\\
'''Keima:''' It's good that she's forgotten... This way... She won't get involved in all this.
* ChasteHero: Keima does not even raise an eyebrow seeing Haqua while she's taking off her panties.
* TheChessmaster: He's basically what [[CodeGeass Lelouch]] or [[Manga/DeathNote Light]] would have been if they were into scoring chicks, real or virtual. Kind of comes with being a MagnificentBastard. It's a package deal.
* ChickMagnet: In the DatingSim world, there is no-one mightier than our Capturing God and it seems this has translated over to real life. Even when he's not trying to capture the girl like with Chihiro and Nanaka, he ''still'' gets them.
* TheChosenOne: [[spoiler:Keima is the most important part of New Hell's plan to save the world, and apparently the only one who could even do the job]].
* ConsummateLiar: He's very good at pretending to be something else. Usually during a capture he has a completely different personality.
* CrazyPrepared: Keima's P.E. teacher tries confiscating his PFP before swimming. Keima then brings out another one. The teacher takes that one too. What does Keima do? He takes out 6 more all at once. Even as a kid, he had 8 portable game consoles and 100 spare batteries. They even came in useful.
* TheCuckoolanderWasRight: Mock his dating sim based strategies all you like, ''they work.''
* CurtainsMatchTheWindow: Brown hair and brown eyes. He mentions briefly early on that in his school there's nobody with odd hair or eye colors[[note]]For whatever reason, he's ignoring Kanon, who he's already met[[/note]], meaning he's supposed to look normal.
* DangerousForbiddenTechnique: "Capturing God Mode"/"The God of Conquest Mode". Using it will burn out three years of your life an hour! ...or at least, that's how you'll feel afterward.
* DeadpanSnarker: Not a full part of his personality but he has his moments.
--> '''Yui:''' I'll teach you what true love is.\\
'''Keima:''' That's impossible when the couple is cross-dressing.
* DeclarationOfProtection: To Tsukiyo.
* {{Determinator}}: More so in later chapters.
-->'''Keima:''' There is always a chance of success! And if there isn't any... I'll just have to make one.
* DisguisedInDrag: Does this a bit during the ''Heart of Jupiter'' arc.
* DistressedDude: He [[InvokedTrope plays this role]] with [[spoiler:Yui and Mars]] as his KnightInShiningArmor in the horror house.
* DoubleStandardAbuseFemaleOnMale: He is often on the receiving end of physical attacks by the girls. Were the roles reversed, he would be seen as a monster abusing helpless women.
* EveryManHasHisPrice: Played for laughs, then forgotten by the next page, in the Yui recapture arc. {{Bifauxnen}} Yui is treating him like a weak girl, telling how she will protect him from bullying, carry him at their wedding, make him wear a dress... He is furious. But in a brilliant display of [[GenreSavvy Genre Savviness]] she points out that if he married her, he wouldn't have to do any work, and could play video games all the time. All he can say to that is "... really?"
* FlashStep: He does this to Ayumi in FLAG 163. The scene is the current trope image.
* ForgetsToEat: Once he played 2 weeks' worth of backlog games for 20 hours straight yet did not eat. In the end he hallucinated and sang, then got woken up by Elsie who then lampshaded the importance of eating. It happens again later, helping spark off the Chihiro capture after she badmouthed him.
* FreakyFridayFlip: In the 9-chapter Yui arc the pair switch bodies. Even funnier is when he went over to the "dark side of gaming" and started to play {{Otome Game}}s.
* FriendlessBackground: Played with. He certainly didn't have any friends, but that's because he didn't want any. When Jun sees him playing games alone at lunch, she assumes he must be too shy to talk to people.
* GeekPhysique: He's at the top of his class, is '''the''' [[RedBaron God of Conquest]], but his body is rather frail because he forgets to get himself in shape due to his obsession with video games. During arcs that require him to be more physically active, he is frequently shown getting exhausted.
* GenreBlindness: While normally he's incredibly savvy, some situations just don't ''work'' if he recognizes an obvious situation. For example, [[spoiler:failing to realize that in a MatchmakerCrush situation the actual target you're supposed to pursue is never who the matchmaker is pushing you towards]]. If he did realize this, the entire arc would fall apart or require a drastic resorting of how he considers relationships, such as properly recognizing Haqua and Diana for the {{Tsundere}}s that they are.
* GenreSavvy: He applies FridgeLogic from video games, and ''it works''. [[WrongGenreSavvy Usually]].
* AGodAmI: Keima calls himself the Capturing God and conducts himself accordingly.
* GuileHero: He's [[GeekPhysique useless in physical confrontations]], but thanks to his skill in strategy and seduction, pulls most of the weight in the series.
* HatesBeingTouched: He doesn't like being touched, but he will allow himself to be touched if he has to.
* HeroicBSOD:
** Has a not depressing, but still severe (and kinda funny) one after realizing how feminine he has become while in Yui's body during her arc. It even got him into monologuing his "will"!
** Has a much more depressing and serious one, including a [[ShowerOfAngst Bathtub of Angst]], after [[spoiler:he is forced to break Chihiro's heart after realizing she isn't a goddess' host]].
** He tries to invoke this in FLAG 238 [[spoiler:in order to dispel any thoughts on Tenri's part regarding the kiss between him and Kaori,]] but [[PlayedStraight later falls into another serious one]] in FLAG 239 [[spoiler:after bumping into Chihiro and Ayumi.]]
* HeroicRROD: Caused by exhaustion from trying to get 6 captures in 1 1/2 weeks. [[spoiler:Fortunately, Apollo cured his exhaustion and cold]].
* HeroWithBadPublicity
** He's referred to as Otamegane by numerous people. The nickname is a shortening of {{Otaku}} [[NerdGlasses Megane]]. He's famous for being "the weirdest weirdo"
** He has to battle a different type of publicity issue when [[spoiler: Kanon, a famous idol,]] confessed to him in the middle of the class. Later, he embraces this to get results as quickly as possible because [[spoiler:people who still have their memories would think he's a two-timing jerk]] and get mad at him. Haqua calls him the worst of all men for his extremely manipulative behavior in this arc, though she shows she didn't really mean it moments later. Still, when that's what your biggest helper has to say about your plan then that's not a very good sign for your reputation.
* IGaveMyWord: Although Keima wants to blow off helping Chihiro's band study, he did promise that if Chihiro or Ayumi ever needed him he would be there for them. He grumbles about how he shouldn't have said that since they weren't going to remember anyway but he ''did'' promise.
* IKnowMortalKombat: It's remarkable just how well video games translate to reality for him.
* [[spoiler:ImpaledWithExtremePrejudice: Fakes this in order to provoke a reaction from Dokuro in the Time Travel arc, but it costs him one of his four 'lives']].
* InsaneTrollLogic: Unfortunately, insane trolls appear to run his universe, so he's usually at least pretty close to being right.
* InSeriesNickname: He has two; "God of Walkthroughs," or simply "God" in the gaming world, while his RealLife classmates call him "[[{{Otaku}} ota]][[{{Megane}} mega]]".
* InstantExpert: He defeats Haqua at a game she brought from Hell that he has never seen before. She hasn't lost [[http://www.mangareader.net/120-6006-7/the-world-god-only-knows/chapter-47.html in the last 100 years]]. She doesn't stand a chance against God.
* IRejectYourReality: He refuses to acknowledge the real world and chooses the game world as his ideal world.
* ItsAllAboutMe: Early on, he doesn't care at all about the problems of the capture targets and is only slightly concerned about Elsie.
* JerkWithAHeartOfGold: Keima can be very rude, insensitive and self-centered, especially at the beginning. After great amounts of CharacterDevelopment, he still shows a tough demeanor, but has become a lot more noble and compassionate. He also has shown to care about Elsie and his capture targets. [[spoiler:It goes to the point that he actually cries in regret over having to dump Chihiro, the first girl he began to treat as more than just a capture target.]]
* LargeHam: When talking to anyone who's not a capture target, usually Elsie. Especially if it's about games. Which is about 99.9% of the time.
* LikeBrotherAndSister: With Elsie.
* LogicalWeakness: Three of them.
** First, ordinary girls like Chihiro or Asami with no clearly defined traits confuse him.
** Second, the energetic {{Cloudcuckoolander}} type like Tooru, since they operate outside logic and all of his technique is based on said logic.
** Third, aggressive girls like post-capture Yui. He plays games where he chases after girls. If a girl chases after him, he's as inexperienced as the next person and gets extremely flustered, something Haqua eventually picks up on.
* LonersAreFreaks: Eventually averted. He's just self-centered and mostly grows out of that.
* LoveTriangle: There are two revolving around him at different points. In the first novel, he seems to do it as a sort of SelfImposedChallenge, though the two girls in question rarely get in the other's way [[spoiler:until Tooru sees him kiss Asami]]. Later and in the proper manga, there's a love triangle of Chihiro -> Keima <- Ayumi that becomes a huge snarled mess.
* LudicrousPrecision: Born on June 6 at 11:29 and 35 seconds and can memorize real-life events on minute intervals. He justifies this by the amount of memorization needed to complete video games on multiple arcs, so he has to have precision at maximum. Which makes perfect sense given the amount of time he has played his video games.
* MadeOfIron: With all the physical abuse he goes through when exorcising, Keima is obviously like this, crappy performance in P.E. notwithstanding.
* ManipulativeBastard: He's very good at playing with the expectations and emotions of others, though generally for their own benefit.
-->'''Haqua:''' At any rate, your plan sure is clever! The Goddesses want to quickly release their hosts. And in order to do that, they need PowerOfLove. But with the [[FinaglesLaw current state of affairs]], only you can realize their dreams. There's no time to find new love. In the end, [[BatmanGambit the Goddesses]] have no choice but to accept you. Even if you are [[HandsomeLech the worst of all men]]. Not even [[EmotionEater the Weiss]] can compare to you. You definitely are the worst sort of '''Big Bad Guy!!'''
* MeaningfulName: His first name Keima is derived from the term "gamer". It is also a homonym for Knight, a minor point for the Nanaka arc, referring to the "keima" shogi piece whose chess equivalent is the "knight".
* {{Megane}}: Justified; sometime in the last ten years, his eyesight deteriorated, requiring the use of glasses.
* MentalTimeTravel: Happened to him in the [[spoiler:"Heart of Jupiter"]] arc.
* MistakenForGay: Well, that's what happens when a {{Bifauxnen}} in a boy's uniform confesses to you in public.
* NerdsAreSexy: The girls who like Keima for who he is have an element of this, though they also admire his strong will and disregard of the authority of others.
* NervesOfSteel: When his life is threatened, he never loses his nerve.
* NoGuyWantsToBeChased: He says that girls pursuing the main character are death traps… in games, that is. Later on, Haqua infers that he is weak against aggressive women.
* NominalHero: Early on, Keima is only capturing runaway spirits because if he doesn't his head will be removed. CharacterDevelopment moves him away from this and by the time [[spoiler:Kanon is stabbed]] he's explicitly doing it because he's genuinely trying to do the right thing, but it's not clear when he really reached that point.
* {{Nosebleed}}: We never see him show enough interest in girls to have a ''real'' one, but he can do it ''on command''.
* NoSocialSkills: His vast experience of dating sims lets him play the suitor, but when it comes to befriending someone, he's at a loss. He's also incompetent when it comes to act like a concerned brother, though that's to be expected. As time goes on, his inability to read what people are really like leads to him getting more and more depressed since he doesn't know how to avoid hurting them.
* NotAMorningPerson: Either from playing not enough or too many games.
* NotDistractedByTheSexy: Keima barely seems to notice all the fanservice around him, and when he does, he's usually annoyed by it. He even provides the current trope image, too...
--> '''Keima:''' Don't worry about it. I was deep in thought at the time, so I have no memory of your naked body.
* NotHimself: Yui in Keima's body ''creeps people out'' - she's [[NiceGirl too nice]], which makes them suspicious or simply uneasy.
* NotSoDifferent: Kaori accuses Keima of using and manipulating [[spoiler:Tenri]] for his own goals, just like how she is countering with manipulating the young girl. [[spoiler:After thinking on it, Keima realizes she's right and he is.]]
* ObliviousToLove: Even with Elsie, Haqua, and Diana constantly "bothering" him, he doesn't seem to notice they are head over heels in love with him. Not to mention the arc heroines who are hopelessly smitten by him. For those he does know about, he still ignores them, making it difficult to tell where this starts and stops.
** This is getting quite complex as the story develops, because he's at least [[CharacterDevelopment becoming more involved with 'the real']] and thus starting at least to react a little more to the feelings of others, including wistfulness [[spoiler:that his capture targets don't remember him]].
* OminousMultipleScreens: To say that his Gaming Room is quite decked with these is an understatement.
* OrdinaryHighSchoolStudent: A completely normal {{otaku}} student who one day is forced to capture evil spirits inside the hearts of girls.
* PantyThief: He steals one of [[spoiler:Ayumi]]'s panties during her conquest in the Goddess Arc.
* PlayingCyrano: Played with when he tried to help Chihiro get together with the guy she liked at the time instead of trying to capture her himself. Unfortunately for Keima, she became interested in him instead.
* ProudToBeAGeek: He is obsessed with games and is very vocal about that fact.
* RealityEnsues: [[spoiler:As Keima notes and uses to his advantage, when an idol confesses to you in real life as opposed to games good things do not happen. Instead, your peers now hate you]].
* RealMenHateSugar: Keima has stated many times that he hates sweets, but if necessary for a capture will still eat them, as shown in Sumire's capture.
* RedBaron: Known to the game community as "Otoshi-gami"[=/=]"The Capturing God"[=/=]"The God of Conquest."
* RepetitiveName: His given name and surname have the same kanji as the first character.
* ResignedToTheCall: Keima had to be blackmailed into helping Hell, and even then Elsie has to constantly nag him to keep working for the first half of the story.
* [[spoiler:RippleEffectProofMemory: He retains his memories every time the ResetButton is pushed during the "Heart of Jupiter" arc, which is implied to be because he's carrying an orb]].
* SarcasticConfession: During the capture of Amami Tooru he confesses to having a deal with the demon Elsie where he kisses girls to save them from being eaten by demons. In context, this is something along the lines of him doing live action role-play.
* SecondYearProtagonist: The series began during his second year in high school.
* SelectiveObliviousness: Invokes this trope often. [[spoiler:More particularly when Chihiro confesses to Keima and he pretends not to hear it. Of course it helps that Ayumi was there]].
* SeriousBusiness: {{Dating Sim}}s.
* ShroudedInMyth: [[http://www.mangareader.net/120-6010-5/the-world-god-only-knows/chapter-51.html Chapter 51]] shows just how muddled his reputation is.
* ShutUpKiss: Performed on Chihiro during her capture.
* SingleTear[=/=]TearsOfRemorse: At the epilogue of the Goddess Search Arc, while [[spoiler:ruing the fact that [[BreakHisHeartToSaveHim he had to reject Chihiro]] -- his second to last capture of the arc, his first and so far ''only'' aborted conquest, and quite possibly the very first real girl that he actually fell in love with]].
* SmartPeopleWearGlasses: He normally aces all his tests.
* SpeedEchoes: One of the applications of his DangerousForbiddenTechnique is to move his arms so fast it looks like many. In an omake, he takes it further and develops [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/126/5/page/8 "Dancing God of Conquest Mode!!"]].
* SpitTake: When Elsie informs him that Yoshino Asami may already like him, he spits out his tea.
* TheSpock: After [[spoiler:Kanon is stabbed,]] the girls around him chastise him for not feeling anything, and approaching it like it's one of his games. However, it was shown that he knows just how serious it is, and that he's so determined to put things right, he's entirely focused on solving the problem and finding [[spoiler:another goddess to help her before she dies]].
* SpoiledBrat: He has 6 LCD [=TVs=], 6+ home videogame consoles, 10+ portable [=PFPs=], and a collection of gal games... in his own personal game library. And where does this all come from? Well, the "[[AllTakeAndNoGive M funds]]".
* StealthInsult: "Don't worry. I was deep in thought at the time... So I have absolutely no memory of your naked body." Needless to say, this doesn't exactly leave Haqua placated.
* SupremeChef: Not exactly a chef, but according to the later chapters, he can make coffee that's to die for. Justified, as his family ''does'' live in a house with a coffee shop.
* TeenGenius: Can predict test questions, remember events in his life to minute intervals, and multitask with ease, as shown when he plays multiple games at once.
* TerribleArtist: A RunningGag since at least the beginning of Kusunoki's arc, much to Elsie's amusement and Keima's chagrin.
* TsurimeEyes: His sharp eyes.
* TheUnsmile: When he has to try to capture Sumire, he decides to work part time at her dad's ramen shop. When he fakes a smile, Elsie tells him that his eyes are dead but otherwise he looks good!
* UnwantedHarem: Has [[{{Tsundere}} Haqua, Diana]], [[ShrinkingViolet Tenri]], [[ShipTease maybe]] [[TheDitz Elsea]] and [[spoiler:the Goddess hosts]] after him. The capture targets generally don't pursue him post capture, so they don't really count. In any case, it's ''really'' unwanted because all he wants to do is play his games.
* WhatBeautifulEyes: His eyes occasionally attract a good deal of attention. Amami Tooru finds them absolutely beautiful while others like Nagase Jun find them striking and powerful.
* WhatCouldHaveBeen: Not much changed between the pilot chapter and the current manga's form for Keima. His last name used to be Imai, and he also had trouble talking to real girls despite still thinking poorly of them.
* WhenAllYouHaveIsAHammer: After finding out [[spoiler: Kaori]] is working with Vintage, he decides to conquer her. When Elsie shows surprise, [[LampshadeHanging he admits]] [[WhenAllYouHaveIsAHammer it's not like he knows anything else to do]].
* WholesomeCrossdresser:
** As the God of Being Captured when dealing with Yui.
** Also, during the Heart of Jupiter arc, when [[spoiler:Vintage uses mind control to make all the girls lock the boys up]], he cross dresses in order to blend in.
* XanatosSpeedChess: A key tactic of Keima's, especially during the Goddess Capture arc where he pulls stunts like using [[spoiler:the bad publicity from Kanon's confession]] to his advantage and using it in his plans or [[spoiler:getting an overconfident Fiore to spill the beans about Vintage and let Vulcan know about the situation moments after assessing the situation with Haqua and Nora at her mercy]].
* YaoiFangirl: He 'slips' after he is affected by the female body he occupies during Yui's arc. In his 'will,' he even calls himself a Fujoshi, or rotten girl.

[[/folder]]

[[folder:Elsea de Lute Irma]]
http://static.tvtropes.org/pmwiki/pub/images/Elsee.jpg
->Voiced by: KanaeIto (JP), LuciChristian (EN)

Also known as Elsie, Elsea is a low-level demon assigned as Keima's partner. Having served as a minor cleaning demon for most of her life, she's very inexperienced and lacking in confidence. She has a childish personality, is fantastic at cleaning and fixes food fit only for devils. She masquerades as Keima's little sister, but occasionally shows signs of having a crush on him. She literally idolizes Keima, often referring to him as "Kami-sama." She later becomes the left-handed bassist for Chihiro's band, the 2-B Pencils.

Over the course of the series, she has more or less graduated to being his real little sister. Apart from this, throughout the series she normally acts as a sort of plot device by using her robe.
----
* AnnoyingYoungerSibling: In all but blood.
* AttentionDeficitOohShiny: She has an attention span of about 3 minutes. Becomes considerably shorter when she gets to see [[MundaneObjectAmazement fire engines]].
* BadLiar: Though her lies tend to be believed, they're also quite spotty and generally default to something like 'Nii-sama is weird because he plays lots of games.'
* BecomingTheMask: In the role of Keima's sister. At first she called him Kami-sama ("God"), then Kami-nii-sama ("God-brother"), and now it's just Nii-sama ("Brother"). She also calls his mother "mother".
* BigBrotherWorship: One of the more literal versions.
* BookDumb: Her English test score prior to Keima's tutoring is a miserable 18%. Afterwards... well, Ayumi, Chihiro and Kanon all get 100%, but Elsie only gets 45%, just managing to pass.
* BumblingSidekick: Keima has acknowledged that Elsie is basically completely useless as a partner.
* ButtMonkey: Elsie is only marginally competent and completely lacking in dignity, so if someone needs to be the butt of a joke, it's usually her.
* CantLiveWithoutYou: Elsie and Keima share collars/chokers that dictate that if one dies, the other will as well, no matter what they die from.
* TheChosenOne: [[spoiler:Along with Keima, Elsie is at the center of New Hell's plan to save the world]].
* CompulsorySchoolAge: She transfers into Keima's class because her apparent age matches his and she needs an excuse to stay around him all day.
* ConvenientlyUnverifiableCoverStory: Poses as the illegitimate daughter of Keima's father, Keiichi Katsuragi.
* CordonBleughChef: Elsea may not be a bad cook by the underworld's standards, but humans aren't used to eating so many tentacles and other questionable "foods".
* CrouchingMoronHiddenBadass: Most of the time, she is a loser who can't even handle a few humans. However, [[spoiler:when an agent of Vintage threatens her and Keima, Elsie manages to use her superior robe and some surprising ingenuity to defeat her]].
* CuddleBug: She's very glompy and affectionate. During Haqua's first appearance, Haqua tries to pretend like they're not friends and acts pretty condescending. Elsie, on the other hand, doesn't care and just starts cuddling immediately.
* TheCutie: She's sweet, affectionate and silly, much to the contrast of the gloomy and sarcastic Keima. When she first shows up his classmates are baffled as to how he could have such a cute sister.
* DecoyGetaway: Leaves a number of robe dolls disguised as Keima [[spoiler:to serve as decoys and distract Nora when she tries to kill them]].
* DetachedSleeves: Her normal outfit.
* TheDitz: And cursed with enough self-awareness to realize it.
* DudeWheresMyRespect: She currently has caught the most Runaway Spirits, yet her colleagues refuse to believe that a ditz like her could be so successful. Then again, Keima ''did'' do most of the work.
* EmbarrassingNickname: She is frequently referred to as the "Bug Demon" by Keima, in reference to how she is useless like a game full of bugs, and, like a stereotypical Demon, causes nothing but trouble.
* EmergencyImpersonation: [[spoiler:Keima gets her to impersonate Kanon after the latter is stabbed. That said, it doesn't fool Vintage as they leave her alone and kidnap the real Kanon]].
* EpicFail: She managed to set her notes ''on fire'' when studying for a test. When cooking she can demolish buildings. She also does that when cleaning if she's careless, but that one's a justified example since her broom is as powerful as a missile launcher.
* FlyingBroomstick: She doesn't really ''need it'' to fly, but it does serve as her MagicWand of sorts.
* TheGlomp: Tries delivering these as a way of showing her affection, though her targets may dodge them.
* HairDecorations: Though this applies to all the New Devil spirit catchers. Doubles as a spirit sensor.
* HappilyAdopted: Part of BecomingTheMask. Elsie accepts Mari's role as her ParentalSubstitute wholeheartedly.
* HeroWorshipper: She looks up to Keima, Haqua, and her big sister. She knows they're not perfect, but admires them all the same.
* ImmortalImmaturity: She's 300 years old and still acts like she's 12.
* LikeBrotherAndSister: With Keima.
* LiteralMinded: When she tried to make a cake she puts it in a microwave-oven and cooks it by putting it over a fire instead of using its actual function.
* LittleBitBeastly: During a filler, she gets dressed this way as a bunny girl.
* LittleSisterHeroine: Invoked and subverted. Elsie moves into his house by pretending to be his little sister, but the galge-obsessed Keima refuses to acknowledge her. Why? Because she doesn't fit all the cliches and just acts like a normal little sister. The relationship is not without its ShipTease, but takes a distant place behind their primary relationship.
* LoveMartyr: She deeply loves her Kami-nii-sama and outright states she would prefer to die than having him killed, despite the daily abuse and complete lack of respect.
* MagneticGirlfriend: An invocation of sorts. Elsie's job requires needling Keima into making girls fall in love with him, but even when you put aside his new job there's still Tenri, Chihiro, Airi and Asami from the novels. Nanaka may count as well.
* ManicPixieDreamGirl: Her job is to make Keima do a PG rated seduction, meaning he has to open up to others.
* MeaningfulName: "Elsie" has multiple meanings, mostly dealing with God, such as: "My God is a vow"; "God is my oath"; "God's promise"; "Oath of God"; "God is satisfaction"; "Consecrated to God"; etc. Additionally, you can pronounce the name as "NPC".
* MonsterRoommate: She is a demon and lives with humans, the Katsuragi family.
* MundaneObjectAmazement: She's a three-hundred year-old demon from Hell and is absolutely obsessed with Fire Engines.
* NewMeat: Due to the sudden demand for Spirit Capturers, Elsea was newly assigned to her position without having undergone the usual rigorous training process.
* NewTransferStudent: She transfers into Keima's class at the beginning of the series.
* {{Otaku}}: Fangirls fire trucks to the point where she reads magazines about them and Kanon to the point that she's memorized Kanon's songs and choreography [[spoiler:which comes in useful when Kanon gets stabbed and Elsie has to impersonate her.]]
* OutOfFocus: In spite of being the main heroine, Elsie doesn't move the plot much. Her main role is to [[TheWatson listen to Keima's scheming]] and provide him with [[SidekickExMachina tools created from her robe]]. As the plot goes on, she gets [[DemotedToExtra increasingly pushed into the background]]. She makes frequent complaints about this to Keima, saying that he treats her like an outcast and asking to be allowed to participate more, but Keima either responds that there is no choice or that she "doesn't have the stats for that".
* PlayboyBunny: During a filler chapter she gets dressed like one. The other cast members complain about how it's interrupting the story.
* PrettyFreeloader: While she doesn't need to help out, thanks to her assumed role, she does help Mari with the house and cafe.
* PutOnABus: For a protagonist, she has been away for quite a good chunk of the story. For the record, she left after chapter 117. She didn't come back for 40 chapters and only returned for her buddy role at the next act another 50 chapters later.
* RapunzelHair: Stretches down past her waist.
* ReallySevenHundredYearsOld: Looks about seventeen, but is actually three centuries old. In truth, though, she's basically a high school graduate in devil terms.
* RelativelyFlimsyExcuse: Poses as Keima's illegitimate half-sister. Chief Dokurou even prepared a letter "explaining" how it came to be.
* ShooOutTheClowns: Tends to happen whenever Keima gets serious about a capture. [[spoiler:During the goddess search arc she's shooed away from even trying because she's replacing Kanon]].
* SidekickExMachina: Her role in Keima's strategies is essentially acting as a magic dispenser: "Elsie, could you do X with your [[GreenLanternRing robe]]?" "Yes, Kami-nii-sama!"
* TheSouthpaw: She is left-handed and plays a left-handed bass.
* TalkingTheMonsterToDeath: [[spoiler:Rather than capture the Runaway Spirit by filling the gap in Rieko's heart (a return to her youth), Keima has Elsie explain to the Spirit that Rieko is far too old to bear children, the mechanism by which it would have been reincarnated. Realizing that FailureIsTheOnlyOption, the Spirit surrenders]].
* TaremeEyes: Her round eyes.
* UnreliableExpositor: Quite a bit of what she tells Keima in the first chapter is... well, wrong at worst and only partially correct at best. There is a reason Keima directs most Hell-related questions to Haqua, even [[LampshadeHanging pointing out]] that he can't fully trust what Elsea tells him.
* TheWatson: Unfortunately for her, Keima isn't the best at explaining.
* WhatCouldHaveBeen: In the original chapter, Elsie looked ([[ImmortalImmaturity and really only looked]]) more mature, was InvisibleToNormals and had a SinisterScythe very similar to Haqua's. She was still pretty [[TheDitz ditzy]] though.
* WholesomeCrossdresser: In one of the [[spoiler:illusory worlds Keima gets trapped in,]] Elsie is dressed in a boy's uniform because she is trying to [[spoiler:fill the gaps in boys' hearts inside of an all boys school. Unless it was an outright GenderFlip]].
* ZettaiRyouiki: Grade A in her school uniform and her [=RSS=] outfit.

[[/folder]] [[folder:Haqua du Lot Herminium]]
http://static.tvtropes.org/pmwiki/pub/images/Hakua.jpg
->Voiced by: SaoriHayami (JP), JessicaBoone (EN)

Haqua is a friend and former classmate of Elsea's and graduated at the top of their class, receiving the prestigious Scythe of Testament in recognition of her efforts. Having always excelled at everything she did, Haqua was quickly promoted to the position of District Chief of Area 32 in charge of capturing Runaway Spirits, but since her promotion she has had a terrible record. With the help of Elsea and Keima, Haqua wins back her confidence and in turn begins developing feelings towards Keima. Her human partner is Yukie.

Following this, apart from being used for {{Tsundere}} antics, Keima seems to view her as both a more reliable source of information and occasionally a more competent partner to work with. Haqua later becomes Keima's temporary partner during the ''Goddess arc'' due to Elsea being pushed aside at the time.
-----
* TheAce: Was the top of her class and managed to make the rank of district chief. Has proven very skilled in martial combat and is one of the few New Devils shown to cast spells independently of her Celestial Robe.
-->'''Vintage:''' How can you fly without a Celestial Robe!?\\
'''Haqua:''' It's a simple acceleration spell! You just have to stack it a couple dozen times!
* ActionGirl: She is one of the girls who fights in the story.
* ACupAngst: Oh how she's so conscious about her size...
* AmuletOfDependency: She's actually more effective if she's not using her celestial robe. It's easier, but easy isn't always better.
* ArbitrarySkepticism: It takes her a bit to get used to the idea that [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/74/page/10 Goddesses can exist]]. Never mind that she's a demon, [[{{Reincarnation}} the entire system]] doesn't work without all three realms, and the fact that heaven and gods exist is common knowledge among demonkind. [[AlternativeCharacterInterpretation Of course, given the context of her apparent disbelief]], it is possible that she exaggerated it as an excuse to put pressure on Diana [[LoveTriangle as a way of getting revenge]]. She also claims not to believe in ghosts, though she clearly finds the 'haunted' theater spooky.
* ArentYouGoingToRavishMe: Challenges Keima to a game and accepts his terms that the loser has to do whatever the victor wants. After losing, Haqua [[{{Tsundere}} "pleads"]] with Keima to not make her do ''anything''. But Keima keeps asking her questions about Hell instead, prompting her to lash out.
* AscendedExtra: Haqua starts out as a mere recurring character, which was actually pretty rare at that point in the series. However, over time her prominence has actually grown to the point where she's the one Keima goes to when he needs to actually get things done properly.
* BadassAdorable: Her big moment in chapter 176 and the [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/176/page/13 following scene]] leave no doubt that she's both badass and adorable.
* BadassBookworm: She's able to out-fly and outfight Vintage agents despite not having her hagoromo. While Vintage uses powerful spells and devices left over from Old Hell, she put the effort into knowing how demon magic actually ''works''.
* BadassCape: Wore one during her BigDamnHeroes moment, in place of her Celestial Robe.
* BigDamnHeroes: Chapter 175.
* BreakTheHaughty: [[spoiler:She is very prideful in her skills and lies that she caught 10 runaway spirits, but is ultimately forced to confess that she hasn't caught any spirits at all]].
* CatGirl: Not in canon, but she is one of the LittleBitBeastly variety during a filler.
* ClingyJealousGirl: She doesn't like watching other girls make moves on Keima, such as in episode 2 of season 3, when Yui gets way too close to him and wanting to get to know him better. Haqua ends up kicking him in the head as a result, which also inadvertently saved him as Keima was unable to think clearly due to his lack of experience with aggressive girls.
* CurbStompBattle: [[spoiler:Haqua fought against members of Vintage and the magic of Old Hell and beat them easily]].
* DeadpanSnarker: To Keima. Especially during her [[spoiler:tenure as Keima's partner]].
* DetachedSleeves: Part of her new outfit in FLAG 175.
* DressingAsTheEnemy: [[spoiler:Done twice. First time to create a [[DistressedDamsel damsel in distress scenario]] for [[DistressedDude Keima]] and [[KnightInShiningArmor Yui]]. Second time to escape the [[DirtyCop Public Safety Department]]]].
* DudeWheresMyRespect: Haqua is pretty annoyed when [[spoiler:Nora is the one credited with bringing down Vintage and exposing the Public Safety Department's corruption, thereby getting promoted to head district chief as a reward. Haqua's role isn't recognized at all and all she gets is her job back]].
* DynamicEntry: During the Goddess Candidate search arc, she suddenly appears kicking Keima in the head right after Yui openly confessed to him in the library.
* EtTuBrute: Haqua starts breaking down when she learns that [[spoiler:her boss and hero decided to fire her]] on Vintage's behalf. One can only imagine how upset she will be if she learns that [[spoiler:her dear friend Sharia was the one who sold her out in the first place]].
* TheFarmerAndTheViper: [[spoiler:When Keima confines Fiore, it goes too much against the rules for Haqua's taste, so she lets Fiore go. Fiore responds by stating that she would rather die than accept her pity and confines her in a jar instead. Haqua also spends the week assisting Keima to fight Vintage at the expense of her normal duties, but [[TheStoolPigeon one of her best friends, Sharia, notices and uses that to sell her out to Vintage]], getting her [[ElectricTorture tortured]], fired, and almost [[LaserGuidedAmnesia mind wiped]]. As Haqua summarizes to Dokuro, "Even if I believe I'm doing the right thing, nothing goes well at all."]]
* FlamingSword: Haqua has a spell that can produce this effect with her scythe.
* {{Frameup}}: [[spoiler:In order to install a Vintage agent in Haqua's position as a District Chief, the [[DirtyCop Public Safety Department]] spins her protests as treason]].
* GhostButler: Magically shuts a door to freak out Yui [[spoiler:while posing as an agent of Vintage]].
* HairTriggerTemper: Keima pisses her off fairly frequently on accident. It could just be Keima, though, since she doesn't seem to otherwise get angry that often.
* HardWorkHardlyWorks: An apparent aversion. In all the history of New Hell she is the first devil from a lower class family to achieve 1st place at her school. That honor is normally reserved for those from good families and shows just how hard she ''did'' work [[spoiler:and makes it doubtful that Fiore was really [[SecondPlaceIsForLosers as close to the top]] as she assumes]]. She shows herself to be much more competent than her peers when she gets the opportunity as well.
* ImmortalImmaturity: In an omake, she teases Elsie by way of a pun over and over while Keima watches from the sidelines reflecting that they're both centuries old.
* InferioritySuperiorityComplex: When first introduced she's rather smug and arrogant, though friendly to Elsie in a condescending way. In truth, her attitude is just covering up her insecurity at having failed to catch any Runaway Spirits yet. It gnaws at her so badly that a gap even opens in her heart briefly that the Runaway Spirit uses to partially control her. Unusually, it's actually Elsie who has to break through and help her.
* LieToTheBeholder: [[spoiler:While Elsie fills in for Kanon, Haqua fills in for Elsie, using an optical illusion that makes everyone but Keima see her as Elsie]].
* MsExposition: The main role she was created to fulfill was to provide a friend of Elsie's that can provide reliable information [[UnreliableExpositor where Elsie cannot]].
* NinjaLog: [[spoiler:Switches herself with a dummy while preparing to attack Vintage agents from above]].
* NoSenseOfDirection: In the ''[[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/36/5/page/7 Haqua After 3]]'' 4-koma, she said she came straight to the Katsuragi household, but we see that she went through multiple houses beforehand.
* PlayingWithFire: She is seen using fire magic to shroud her scythe in blue flames.
* RapunzelHair: All the way down to her waist.
* ReallySevenHundredYearsOld: She's about three hundred years old, but her social standing and emotional maturity basically match her physical appearance: She seems to be the equivalent of a high school graduate with an important but low level position.
* RedEyesTakeWarning: Mostly averted. [[{{Tsundere}} Just don't make her angry]].
* TheRestShallPass: [[spoiler:At the end of Ch184, she tells Keima and Chihiro to go on ahead while she faces off against Lune]].
* SelfMadeWoman: In spite of coming from a poor background, she was able to graduate as the number one student in her class and become a district chief, a type of demon official.
* SexyBacklessOutfit: Apparently part of her [[http://img852.imageshack.us/img852/3507/twgok13402rhs.jpg normal outfit]]. The hair just gets in the way.
* ShamefulStrip: [[spoiler:Happens when Vintage conducts ElectricTorture on her]].
* ShipTease: Oh yeah, sure, have her and Keima be partners for a week. [[SarcasmMode I'm sure she'll really be professional about it]].
* SinisterScythe: The Scythe of Testament was awarded to her for being the number one student in her class.
* SittingOnTheRoof: Does this after she walks in on Keima naked thanks to Yukie.
* SkilledButNaive: Her biggest character flaw. She is very book smart and was rivaled only by Fiore at the devil magic school. But when she started working in the field, she stumbled quite a bit at first. Later, when treachery became an issue, it got worse. [[spoiler: When Keima has Fiore imprisoned as a suspected member of Vintage, Haqua feels that this sort of interrogation is wrong and ends up releasing her. Fiore immediately takes the opportunity to start causing trouble. Later, Haqua feels the need to inform the proper authorities about Vintage's criminal activity, little realizing that Vintage has come dangerously close to BECOMING the proper authorities. The best Haqua's boss can do is [[BigBadFriend not turn her in]]. And for all her trouble, Haqua ends up being sold out anyways by [[TheMole one of her own friends]]]].
* TookALevelInBadass: [[spoiler:When she loses her robe and gains some confidence, she's far more effective than she was previously]].
* {{Tsundere}}: She's more the tsuntsun type and considering the scythe she's waving around it's better to steer way clear of her outbursts.
* TsurimeEyes: As expected from a violent {{Tsundere}}.
* TheWatson: She takes over for Elsie in the goddess capture arc. That said, she catches on to the fact that Keima doesn't really answer questions and instead settles on snarking about it.
* WideEyedIdealist: Has a great deal of pride in the peaceful, civilized world of New Hell. [[spoiler:Until recently, she was blissfully unaware just how strong of a hold the old ways have over New Hell. She even tries to give a group of Public Safety Officers a speech about how she is doing what is right and won't let them trample over her rights, even though she already suspects that they are agents of Vintage]].
* YouGottaHaveBlueHair: Purple shading to blue.
* ZettaiRyouiki: Grade A. And she's got [[{{Tsundere}} the personality]] to match!

[[/folder]] [[folder:Tenri Ayukawa]]
http://static.tvtropes.org/pmwiki/pub/images/Tenri.jpg
->Voiced by: KaoriNazuka (JP)

Keima's childhood friend who has just recently moved back into town. She has a huge crush on Keima, but is too shy to come forth with her feelings. She later plays a role in the third memory fragment of the ''Heart of Jupiter'' arc where Keima pushes her into the spotlight to duel Kaori Yuuzaki as the number one female of Maijima East Elementary.
----
* BlindingBangs: In her first appearance her hair was so long it covered the top half of her face with her eyes only peeking out on occasion. After that, she got a hair cut.
* ChildhoodFriendRomance: She has been in love with Keima since she was 7. Keima denies that they were friends in the first place, though. On the other hand (much like with Elsie after he used similar logic to attack her 'little sister' credentials), she ends up becoming one of his few ''actual'' friends.
* ColorFailure: She looks like she got [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/64/page/8 petrified]]. The OVA adds a LuminescentBlush on top of this, resulting in what looks like an intensely blushing statue of Tenri.
* DisappearedDad: Tenri's father is not mentioned until FLAG 200 (10 years in the past).
* ExtremeDoormat: She is very quiet, and Keima describes her as having no desires, which annoys Diana in regards to winning Keima's heart, but also leaves her immune to possession by the Runaway Spirits. Keima exploits this in the Heart of Jupiter arc by [[spoiler:working to promote her to AlphaBitch so as to defeat Vintage's scheme to create high quality hosts]].
* ForgottenFirstMeeting: She used to be Keima's neighbor and classmate, but they were separated for a decade and he forgot about her.
* GirlNextDoor: She's quiet, kind and submissive without quite reaching doormat levels.
* HairDecorations: Has her hair tied into two braids and curved upwards supported by two large ribbons.
* MeaningfulName: "Tenri" means "Rule of Heaven".
* NiceGirl: One of the nicest and sweetest girls in the cast. But thanks to [[{{Tsundere}} Diana]] taking over she still ends up hitting Keima frequently.
* PatientChildhoodLoveInterest: She's referred to as one, but Keima vehemently rejects the idea by listing all the actual requirements for the trope. On the other hand, she doesn't take the initiative in her relationship with Keima despite having loved him for so many years, being glad with just being his friend and is a GirlNextDoor living close to him.
* PostKissCatatonia: After Keima kisses her in order to trick Nora, she faints.
* PowersViaPossession: As Diana's host. Before the confirmation that Diana is indeed a goddess as she claims, Keima theorized she could just be an abnormal Weiss trying to fool him.
* TheQuietOne: Tenri says little. Most of the time Diana has to do the talking for her.
* SailorFuku: Her school uniform.
* [[spoiler:SecretSecretKeeper: Implied in the Jupiter arc to have been "in on it" the entire time, for 10 years, ever since Keima went back in time and involved her in his plans. This also means that she fell in love with his 17 year old post-character development personality and was patiently waiting for him to become that person. She had actually been ''afraid'' of the 7 year old Keima's cold personality.]]
* ShrinkingViolet: She's very shy and quiet.
* StageMagician: Tenri's hobby. She's particularly fond of the DisappearingBox. Diana is [[MundaneObjectAmazement oddly fascinated by her tricks despite knowing powerful enough magic to split seas]].
* TaremeEyes: Her round eyes contrast Diana's TsurimeEyes.
* TarotMotifs: Tenri is the joker presumably because she's: A. not registered to Keima; B. did not have a Runaway Spirit but rather a goddess; and C. has overall different significance to the story than the other capture targets and Keima.
* WillingChanneler: Unlike the other hosts, Tenri invited Diana into herself, in order to save Keima and herself from the Weiss.
[[/folder]]

!!Capture Targets

[[folder:Capture Targets as a group]]
Females whom Keima has to get close to in order to get the "Runaway Spirit"[[note]]"Loose Soul"[=/=]Weiss[[/note]] out of them.
----
* LocationThemeNaming: A lot of the females have surnames or family names from train stations.
* LockedOutOfTheLoop: Keima intentionally keeps everyone out of the loop, especially regarding their Runaway Spirits. Later, [[spoiler:during the Goddess Capture arc, Keima keeps ''everyone'' out of the loop instead of directly explaining to the goddess candidates that they're in danger. The logic is that if he tells them that, then they'll be on his side, but they'll be too weak to fight off Vintage. Thus, he needs to keep them in the dark and get them to love him more and thus regain more of their power. It goes fairly well until he fumbles during the Ayumi/Chihiro recapture]].
* LovingAShadow: It becomes clear over time that the girls aren't exactly falling in love with Keima. They're falling in love with whatever persona he projects for them to love. It's quite rare for Keima to not act at all during a capture and is only really done for the captures of Chihiro and Nanaka, one of which was a breather arc. It's shown to be actually somewhat disturbing for Haqua when she watches him suddenly change personalities after [[spoiler:a tense romantic scene he planned with Diana in chapter 139]].
* SealedInsideAPersonShapedCan: The spirits and the goddesses.
* TarotMotifs: The first 14 girls (including Tenri), are shown in chapter 86 as the suit of hearts, with Tenri the joker.
* WistfulAmnesia: To a greater or less extent depending on Keima's level of involvement during a capture. [[spoiler:To the point where those like Minami or Sumire don't seem to recognize him at all]].

[[/folder]] [[folder:Ayumi Takahara]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK1.jpg
->Voiced by: Creator/AyanaTaketatsu (JP), Kaytha Coker (EN, season 1), Elizabeth Bunch (EN, season 2)

An athletic girl in Keima's homeroom and a member of the school's track-and-field club. Even after her Runaway Spirit was captured and she lost her memories of Keima, she still kept lingering feelings for him, which confused her immensely. She still shows up from time to time as a friend to Keima and Elsea, and plays guitar in Chihiro's band.
----
* ArmorPiercingSlap: Gives one to Keima after [[spoiler:Chihiro reveals his conquest plot]].
* BookDumb: She claims to have once been a good student, but now she spends so much time on athletics that she's neglected her studies.
* CallBack: [[spoiler:In Ayumi's re-conquest arc, Ayumi kissed Keima the same way she did during her conquest arc]].
* ChildhoodFriends: With Chihiro.
* CrashIntoHello: Ayumi Missile firing!
* DynamicEntry: On the debut episode/chapter, she's introduced running over Keima in the hallway.
* [[spoiler:FirstGirlWins: It doesn't actually happen, but Keima does invoke this while giving her a marriage proposal, calling her the First and Final Heroine]].
* FirstKiss: With Keima.
* FlorenceNightingaleEffect: Keima tries inducing one while [[spoiler:testing to see if she has a goddess]].
* GenkiGirl: She's always bright and passionate. Sometimes alarmingly so, especially when you take into account her poor common sense: If you don't stop her, she'll wear spiked shoes through the hallways for traction while running or cheerfully drag Keima around an entire track at max speed when she's trying to get along with him.
* HairDecorations: Her headband.
* InSeriesNickname: "Mai High's missile"
* IWantMyBelovedToBeHappy: [[spoiler:Steps down for Chihiro so that she can have a chance at Keima instead. She does a good enough job at feigning disinterest that Keima comes to the conclusion that she has no goddess, which kind of comes back to bite him when it turns out Ayumi had Mercurius all along]].
* MatchmakerCrush: [[spoiler: Helps Keima pursue Chihiro when he asked to. She also wished him luck in making it happen]].
* MeaningfulName: ''Ayumi''=Walking, beauty
* ObfuscatingDisability: She pretends to hurt her leg because she knew the upperclassmen were jealous that she'd be the school representative at the next track meet. Keima sees right through this.
* PassionateSportsGirl: She loves to run in track.
* PowerDyesYourHair: When [[spoiler:Mercurius is in control]], her hair turns white.
* PowersViaPossession: [[spoiler:As the host of Mercurius]].
* ProducePelting: To Keima with the gift basket's contents he gave to her near the end of her capture.
* TalkToTheFist: When Keima tries to use his usual line to her [[spoiler:after he harshly dumped Chihiro in front of her,]] she kicks him.
* TarotMotifs: Ayumi is the ace [[spoiler:and is both his first capture and his final capture during the Goddess Recapture arc]].
* TooFastToStop: She keeps on crashing into pillars and walls when running through the hallways. She tried to wear indoor shoes with spikes but was scolded for making holes in the hallways. Her friend Izumi Ishikiri suggests that she not run.
* {{Tsundere}}: She acts rather abrasive and violent towards Keima, but it's obvious how she really feels about him.
* TsurimeEyes: Her sharp eyes.
* WetSariScene: [[spoiler:She sweated a lot while being under the blanket with Keima when he was trying to [[ClosetShuffle hide her]] from Chihiro]].
* WhatTheHellHero: [[spoiler:She witnessed Keima's overly harsh rejection of Chihiro and instantly confronted him and called him the worst. While he actually did have good intentions, he agrees with her and ends up extremely depressed. Ayumi ''also'' ends up depressed]].
* WrestlerInAllOfUs: She and Chihiro gave Keima a Double Lariat for [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/89/page/13 "tricking" them by joining their band]].[[note]]Back then it was Yui (the conquest target whom had a FreakyFridayFlip with Keima) who joined the band.[[/note]]

[[/folder]] [[folder:Mio Aoyama]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK2.jpg
->Voiced by: AoiYuki (JP), HillaryHaag (EN)

A haughty girl whose father was the head of a major company. Unbeknownst to her classmates, her father had actually passed away recently, and Mio is actually poor now, but she's too proud to admit it. She makes a brief appearance during Yui's capture. She appears again selling bread at the Mai-High Festival.

Along side Yui, her younger self appears in the second memory fragment of the ''Heart of Jupiter'' arc as one of Urara Shiratori's friends.
----
* ChildhoodFriends: She's been friends with Yui and Urara since childhood. Urara hasn't been seen in the present, but Yui is the only person Mio doesn't refer to as a commoner.
* DaddysGirl: She was very close to her father and refuses to accept his death.
* DisappearedDad: Her father died one year before the series started.
* FallenPrincess: After her capture, she begins to adapt to her new lifestyle. She even starts working in a bakery in order to help her family.
* ForeheadOfDoom: One of the characteristics by which Keima identifies her as a tsundere.
* ForgottenFirstMeeting: [[spoiler:Chronologically, she first met Keima ten years ago when she was playing at Urara's house. However, Keima convinced them that he was an alien so they wouldn't recognize him in the future.]]
* GirlishPigtails: One of the characteristics by which Keima identifies her as a tsundere.
* HairDecorations: She wears a pair of red-colored hairpins to prevent her hair from covering her face.
* MeaningfulName: Mio means "beautiful life" in Japanese.
* MockMillionaire: Mio pretends to be the pampered daughter of a rich businessman with her own butler, because at one point she was, until her father died, leaving her poor. She got better.
* TheNapoleon: One of the tiniest and most violent girls in the series.
* {{Ojou}}: She is from one of Maijima's prominent families before they lost their fortunes and carries herself as one even afterwards.
* OlderThanSheLooks: She looks like a twelve year old, but she's actually a high school student. It's one of her tsundere characteristics.
* {{Pride}}: Her major character trait, and [[JerkassWoobie a rather sad example]].
* PrincessInRags: She refuses to accept the fact that she is poor now and keeps acting like a RichBitch. She got better.
* RichBitch: The way Mio interpreted her father's words made her turn out like this, even when she was broke. She got better.
* ShanaClone: A deliberate homage to the trend.
* TinyTyrannicalGirl: One of the characteristics by which Keima identifies her as a tsundere is that she is short. She is also a bit bossy.
* {{Tsundere}}: Lampshaded. Keima says this type of character puts up a strong front in order to hide her vulnerability.
* TsurimeEyes: Her sharp eyes are one of the characteristics by which Keima identifies her as a tsundere.
* WhatCouldHaveBeen: In the one-shot prototype, she was Keima's first capture, had a more normal physique and no twintails, and was still living in luxury. The prototype also did not give captured girls EasyAmnesia, so she remained infatuated with Keima, much to his chagrin.
* WhipItGood: She threatens to treat Keima the same way [[LightNovel/ZeroNoTsukaima Louise treats Saito]]. After the capture, Morita sees her blush on seeing him and is touched... until she wonders aloud why she has the urge to start whipping him.

[[/folder]] [[folder:Kanon Nakagawa]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK3.jpg
-> ''"I am a star. The mirror that reflects the era. [[ForeShadowing But where is the mirror that reflects myself?]]"''
->Voiced by: NaoTouyama (JP), BrittneyKarbowski (EN)

Keima's classmate and a popular idol singer. She is a very dependent girl who desperately wants people to acknowledge her, so naturally she becomes immensely interested in Keima when she discovers he has no idea who she is. The Runaway Spirit that possessed her turned her invisible whenever she felt neglected. Later, she meets with Keima and Elsie again when studying for tests and Chihiro begins to view her as a rival for her band the 2B Pencils.
----
* AnguishedDeclarationOfLove: [[spoiler:Confesses to Keima loudly in the middle of class and tries to get his help dealing with the person targeting her. Unfortunately, the ditzy Apollo took over and refused to ask for help from an 'unrelated' human]].
* AttentionWhore: Before the situation with Keima, Kanon always felt the need to garner everyone's attention and approval; when Keima didn't acknowledge her existence or IdolSinger status, she literally disappeared.
* BlatantLies: From both the manga and anime: "A perfectly safe stun gun was used for this scene." Moments later, she knocks down a tree with them.
* BreakoutCharacter:
** InUniverse, she was formerly part of an all-girl trio called Citron, but became more popular than their leader, Lime.
** Now a literal example, with the Magical*Star Kanon 100% spinoff.
* ChekhovsGun: Keima looks back and remembers her trying to contact him during tests. However, there's actually an even earlier hint that she [[spoiler:still has her memories]]: The omake chapters tend to contain hints about future events in between the humor and in this case she was noted as getting nervous at the word kiss and seeing the director's wig, which is katsura in Japanese. Puns...
* CoyGirlishFlirtPose: Does this for Keima just before her live performance at the end of her arc. Because of where Keima was sitting and what Kanon was wearing at the time, he got quite [[http://i1118.photobucket.com/albums/k613/SpecularReflection/twgok/Kanon_CoyGirlishFlirtPose.jpg a view]].
* CryCute: Only in the Anime, [[spoiler:upon realizing that Keima remembered the kiss that she gave him]].
* CurtainsMatchTheWindow: Pink hair and eyes, setting her apart from most of the other girls in the series.
* DamselInDistress: [[spoiler:Got hit with this hard in FLAG 116, setting off the true mood of the Goddess Capture arc. She was restrained by Fiore and stabbed with a knife cursed with assassination magic from Old Hell (In the Anime, it was Lune who took her down.) Apollo's last-ditch effort bought them about a week's time to find at least one more goddess to help save her]].
* HairAntennae: She has one.
* HairDecorations: Her iconic yellow ribbon.
* IdolSinger: Her occupation which gives her little time to study.
* ImpaledWithExtremePrejudice: [[spoiler:Gets stabbed by a Vintage agent[[note]]Fiore in the Manga, Lune in the Anime[[/note]] after Apollo swapped places with her and ran off.]]
* {{Invisibility}}: During her conquest arc, she becomes invisible when she gets too depressed.
* {{Meganekko}}: Only when at school.
* ParentalAbandonment: Her parents actually have an agreement for her to live by herself for her career.
* PowersViaPossession:
** The Runaway Spirit turned her invisible when she worried about no one noticing her.
** [[spoiler:Also as the host of Apollo]].
* RoseHairedGirl: For the most part she's cheery and passionate, but then she has moments of depression when she thinks nobody notices her.
* SecurityCling: Upon seeing [[spoiler:a mysterious hooded person]][[note]]Fiore in the Manga, Lune in the Anime[[/note]], she rose out of her seat and clung on to Keima out of fear.
* SomebodyDoesntLoveRaymond: She tries to get Keima love her music in order for her to have a sense of self-worth, ignoring the millions of cheering fans.
* StarMakingRole: For her voice actress, newcomer NaoTouyama.
* StunGuns: Her weapon of choice when Keima ignores her.
* TaremeEyes: Her round eyes.
* {{Yandere}}: Played for laughs: Her second e-mail to Keima is nothing but "yoroshiku" (Please take care of me) repeated for multiple pages and she uses stun guns on anyone who doesn't recognize her. When this fails to convert Keima, she ramps up her efforts by giving him private concerts and threatening punishment if he doesn't show up.
* YouGottaHaveBlueHair: Oddly enough, she's actually pretty much the only human character in the series with blatantly unnatural hair.

[[/folder]] [[folder:Shiori Shiomiya]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK4.jpg
->Voiced by: KanaHanazawa (JP), HillaryHaag (EN)

A very shy girl who loves to read books, and the secretary of the school's Book Committee. She spends most of her time practically living in the school library, where she has developed an emotional attachment to the books. Her arc focuses around her difficulty in speaking to others.
----
* {{Adorkable}}: She has immense difficulty speaking to others and when she does say something it's often a really bad thing to be saying at the time, making her even more flustered.
* AlliterativeName: Her given name and surname begin with "Shio".
* BerserkButton: Books, of course. Keima gets her to react to him by insulting books or 'correcting' inaccurate information they contain.
* CreatorBreakdown: Her novel goes [[DroppedABridgeOnHim a little off the rails]] after a certain incident.
* CuteBookworm: She loves to read books.
* DidIJustSayThatOutLoud: Keima gets her to do this during her capture.
* DualAgeModes: When [[spoiler:Minerva is in control]], her body appears younger.
* ExtremeDoormat: She lets people walk all over her because she can't bring herself to speak up.
* HairDecorations: Her two hair ties on the sides of her head.
* HerCodenameWasMarySue: Her stories feature Simone as a blatant stand-in for herself. Oddly enough, in her sci-fi story, Simone's a mix between an idealized version of herself and Keima.
* InnerMonologue: During her capture arc, because she has a harder time speaking up, we (the audience) are the only ones who know what's on her mind.
* MeaningfulName: ''Shiori'' = Bookmark
* MotorMouth: Her [[{{omake}} After Chapter]] reveals that post-conquest she can apparently talk so much and so quickly that she actually falls over due to not pausing for breath. No punctuation, as she puts it.
* NoCelebritiesWereHarmed: [[WriteWhoYouKnow Casiraghi]] died while Simone was in the middle of their kiss. [[DiabolusExMachina They somehow got transported into a battlefield and Casiraghi was the only one to be riddled with bullet holes]].
---> ''[[TakeThat Simone didn't feel sad at all]] [[SuspiciouslySpecificDenial because he wasn't an important man to begin with!]]''
* PhotographicMemory: Keima attributes her having read the entire library to the Runaway Spirit.
* PowerDyesYourHair: When [[spoiler:Minerva is in control]], her hair turns light bluish purple.
* PowerMakesYourHairGrow: When [[spoiler:Minerva takes over]], Shiori's relatively short hair reaches down her back.
* PowersViaPossession: [[spoiler:As the host of Minerva]].
* TheQuietOne: She is only quiet because by the time she knows what she wants to say, there is nobody to talk to, but that also means any word she says on the spot, without analyzing it countless times beforehand, is significant. And when she is allowed to prepare a speech in advance, she is quite a talker.
* ShrinkingViolet: Extremely shy and quite.
* StylisticSuck: Keima's able to handle her first story okay. Not so much the second.
* TaremeEyes: Her round eyes.
* VisibleSilence: Ellipses are used to represent her trying to speak the correct words but being unable to.
* WritersBlock: Suffers a bad case of this in chapter 147, realizing most every idea she comes up with has either already been done or somehow turns into another sci-fi, then letting herself get distracted by her books.
* WriteWhoYouKnow: At first, she writes about Keima. Then, after her WritersBlock, Keima goads her into writing about herself.
* YaoiFangirl: Blushes heavily while watching [[{{Bifauxnen}} Yui]] confess to Keima. It doesn't help her that at the time she is holding an ambiguously Yaoi book.

[[/folder]] [[folder:Kusunoki Kasuga]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK5.jpg
->Voiced by: Creator/AmiKoshimizu (JP), Maggie Flecknoe (EN)

The captain of the school's girls' karate club, who has repressed her feminine side in order to take up her father's dojo. She claims to hate weak things, but deep down she has a soft spot for them, which she tries her best to hide. As her personality continues to polarize, the Runaway Spirit possessing her causes her feminine side to manifest itself as a separate person and challenge her for control of her body. She appears again during her elder sister Hinoki's capture.
----
* AloofDarkHairedGirl: She's pretty, tall, dark-haired, aloof and imposing. Despite her distant and even combative attitude a lot of people seem to admire her. And fear her, but the admiration is important too.
* BestHerToBedHer: Keima at first worries that he might have to beat her in a fight to conquest her. He decides to become her pupil instead.
* BigSisterWorship: Ever since she was young she has loved her older sister Hinoki unconditionally.
* BoobsOfSteel: The strongest normal character in the series, she also has a bust surpassed only by Nora and possibly Hinoki. And the latter is no slouch herself.
* BrickBreak: One instance of her strength and control Keima and Elsie witness is her breaking bricks... by putting her fist through them and only leaving the holes she made.
* CharlesAtlasSuperpower: She doesn't snap tiles, she puts her fist ''through'' them.
* ClubPresident: The captain of Girls' Karate Club and at the time of her introduction the ''only'' remaining member.
* CutenessProximity: Which she tries her best to suppress.
* TheDutifulDaughter: Her older sister Hinoki left home to pursue her own dreams, and Kusunoki had to take her place as the successor of the Kasuga Dojo.
* EnemyWithout: The climax of her arc has her fight her girly side in one-on-one combat.
* {{Expy}}: Is one for Misato Shinohara, the mother of Yuki Shinohara, the protagonist of Wakaki's previous work Manga/SeikesshouAlbatross.
* FlashStep: She's that good.
* FlowerInHerHair: Keima puts one on her near the end of her arc.
* GirlinessUpgrade: Her arc has her to accept her girly side.
* HeirToTheDojo: She is supposed to inherit the family dojo. She doesn't seem to mind, but it ''has'' led to her stifling her girly side and stressing her out.
* LiteralSplitPersonality: Her girly side and masculine side split near the end of the arc and decide to have a martial arts match to determine how she should live in the future.
* MartialArtsUniform: Other than her school uniform, she is mostly seen wearing this.
* MirrorMatch: When she fights her girly self.
* RapunzelHair: Down to her waist.
* StatuesqueStunner: She's very tall and mature looking, though oddly this attracts more fangirls than male suitors.
* TomboyAndGirlyGirl: All in one person.
* TomboyWithAGirlyStreak: The gap in her heart came from her trying to suppress her girly streak.
* {{Tsundere}}: The anime adaptation plays up her fondness for cute things and blushing and gives her more of an internal monologue, which ends up landing her right here. In the manga, she's just masculine and, like most of the other girls, somewhat prone to violence. She just hits harder.
* TsurimeEyes: Her sharp eyes.

[[/folder]] [[folder:Chihiro Kosaka]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK6.jpg
->Voiced by: KanaAsumi (JP), Serena Varghese (EN, season 1), BrittneyKarbowski (EN, season 2)

Another student in Keima's homeroom and close friend of Ayumi. She's completely average in almost every way imaginable, a fact that she's woefully aware of. Wanting excitement in her life, she has a habit of confessing to popular guys in her school, although she sets her sights too high and is always rejected. She later goes on to start her own band, the 2-B Pencils, for which she does guitar and vocals.
----
* ArtEvolution: Noticeable in Season 2: She gained [[http://images4.wikia.nocookie.net/__cb20110518043814/kaminomi/images/thumb/e/ec/Chihiro_Kosaka.PNG/300px-Chihiro_Kosaka.PNG rounder pupils]] (emphasizing her importance as a capture target) compared to [[http://images1.wikia.nocookie.net/__cb20110620050137/kaminomi/images/thumb/a/a7/Chihiro.png/180px-Chihiro.png her brief appearance in Season 1.]]
* ChildhoodFriends: She's been friends with Ayumi since early elementary school at the latest.
* DeadpanSnarker: According to Keima, she's the only one who can knock down his good mood with that mouth of hers. He even intends it as a compliment.
* DoItYourselfThemeTune: Her seiyuu provides the vocals for the ending of the first OVA, ''[[http://www.youtube.com/watch?v=3alvOcc4LKw The Memory of My First Love]]'', along with the rest of the 2B Pencils. [[spoiler:She's later joined by Kanon (on backing vocals) at the ''Goddesses Arc'' Final episode.]]
* FlorenceNightingaleEffect: Keima tries inducing one while she's in his house uninvited while sick [[spoiler:in case she has a goddess]].
* FlowerInHerHair: Wears one during [[spoiler:her date with Keima]].
* TheGenericGirl: Chihiro's lack of unique attributes makes her a difficult target for Keima since she's not the kind of girl who shows up much in galge.
-->'''Keima:''' [[LampshadeHanging She's exactly a middling real girl among real girls!]]
* HairDecorations: Wears a clip on the leftside.
* IJustWantToBeSpecial: The reason she chases after out of her league guys is that she hoped to be special by being with them.
* InLoveWithLove: Chihiro picks out boys to confess to because it's exciting to be in a love drama. Then she starts to have a real love drama, and it scares her into running away.
* MatchmakerCrush: {{Inverted|Trope}} during her arc. Keima helps Chihiro capture her crush so he doesn't have to capture her himself, but she ends up falling for Keima.
* [[spoiler:RedHerring: During the goddess search arc, she acted like she felt something towards Keima. And she did, because she was in love with him for quite some time, despite not remembering anything from her conquest]].
* SingleGirlSeeksMostPopularGuy: Seems to be like this for her arc.
* StepfordSmiler: She tries acting all positive and energetic (though snarky) since she's not particularly pretty, athletic or intelligent.
* {{Tsundere}}: She's one of the girls that acts jerkier to Keima in spite of her clear affections for him. She even admits to liking him [[spoiler:even before her capture]] despite her usual badmouthing of him.
* TsurimeEyes: Her sharp eyes.
* UmbrellaOfTogetherness: It's raining a lot during her arc, so she gets to do this with Keima.
* UnwittingInstigatorOfDoom: [[spoiler:First, she makes a confession to Katsuragi at a bad moment while he is working on Ayumi, causing him to follow a RedHerring and put his work with Ayumi at risk, ultimately resulting in a love triangle that Keima has no idea how to fix. After making a little progress in resolving it, Chihiro offers to help Keima. After, it seems as though Chihiro has once again screwed things up, but it turns out she actually managed to resolve the love triangle that had Keima at wits' end]].
* [[spoiler:WomanScorned]]: [[spoiler:Subverted when the reader is led to believe that Chihiro has revealed the entire goddess capture to Ayumi out of either spite or misplaced concern. However, it's actually a ruse by her to get Ayumi to stop worrying about how Chihiro feels and focus exclusively on Keima as well as an attempt to make Keima act honestly.]]
* WrestlerInAllOfUs: She and Ayumi gave Keima a Double Lariat for [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/89/page/13 "tricking" them by joining their band]].[[note]]Back then it was Yui (the conquest target whom had a FreakyFridayFlip with Keima) who joined the band.[[/note]]
* ZettaiRyouiki: Rocked one [[http://mangafox.me/manga/the_world_god_only_knows/v19/c189/14.html during the performance of the 2B Pencils]] at the end of the Goddesses Arc.

[[/folder]] [[folder:Jun Nagase]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK7.jpg
->Voiced by: Creator/AkiToyosaki (JP), CynthiaMartinez (EN)

A university student training to become a teacher, who comes to Keima's school to teach for two weeks. She's very passionate about everything she does, and is also a big fan of pro wrestler Jumbo Tsuruma. Believing Keima to be a troubled student, she spends much effort trying to reach out to him.
----
* HotBlooded: She's normally very calm and kind, but she's also very passionate about helping people whether they like it or not. Beneath that is a timid layer that's upset when she gets rejected, but Keima tells her to just do what she thinks is right and not worry what other people thing.
* MeaningfulName: Jun could mean "pure".
* NaiveNewcomer: The older teachers and students are affectionately amused at her passion and think she'll see the way the world really works soon enough. Keima stops that from happening, though, and inspires her to keep going with her beliefs.
* SempaiKohai: She went to highschool with Nikaido and was apparently a first year right before Nikaido graduated. Keima uses this connection to get some critical information from her.
* {{Sensei-chan}}: What she tries to be.
* StepfordSmiler: She actually gets depressed really easily.
* TaremeEyes: Her round eyes.
* TeacherStudentRomance: Keima tries desperately to try capturing her in any other way ''other'' than this before being stuck with it because the teacher routes in dating sims are always harder and have goal lines far in the future. Obviously, he fails. Really, he's lucky that she was just a student teacher and therefore viewed him as a project instead of labeling him out of bounds as a student.
* VerbalTic: Noted in-story by Nikaido. She extends her Os. She's unaware of doing it herself.
* WideEyedIdealist: Is actually her FatalFlaw.
* YouWereTryingTooHard: She thinks she is trying too hard to push her passion onto others, which causes people to reject her. [[spoiler:It's subverted and inverted at the end of the arc, in which Keima explains to her that she surrenders too quickly]].

[[/folder]] [[folder:Tsukiyo Kujou]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK8.jpg
->Voiced by: YukaIguchi (JP)

The only member of the school astronomy club, who spends her time watching the moon with her doll Luna. She cares only for "beautiful" things, and considers things like emotion to be ugly. Like Keima, she holds disdain towards reality, and prefers to live in her own fantasy world (on the moon). Based on her feelings, her Runaway Spirit shrinks her to the size of a doll.
----
* ClubPresident: Of the Astronomy Club.
* DefrostingIceQueen: She's cold, distant and abrasive, but during the capture she begins to defrost and open up to Keima, which upsets her greatly. She ''wants'' to be cold and emotionless since she views passion as an ugly thing.
* DynamicEntry: In one of Keima's AlternateUniverse dreams, she appears jumping on-top of him all of a sudden, telling him to come to the rooftop and have tea with her.
* ElegantGothicLolita: Her style of dress.
* {{Foreshadowing}}: [[spoiler:If you look at the image of Tsukiyo, you can see Luna already standing up and holding onto the sofa. Her omake pages are even clearer]].
* HairOfGoldHeartOfGold: She has orange-blond hair and a feminine and elegant personality. [[spoiler:Vulcanus]] considers her the most beautiful and pure girl she's ever met.
* [[IncredibleShrinkingMan Incredible Shrinking Girl]]: Her Runaway Spirit shrinks her to the size of a doll.
* LonelyDollGirl: Has a doll named Luna, who she considers her OnlyFriend.
* NonUniformUniform: Her uniform's inner shirt is a darker color, her skirt has a dark frill, and she wears a gem around her neck. Justified in that her mother, Yoko Kujou, is a designer.
* {{Ojou}}: It's implied that Tsukiyo may have come from a wealthy family. Elsie mentions that her mother is a designer.
* OjouRinglets: Befitting her refined attitude. She's also implied to come from a wealthy family.
* OlderThanSheLooks: She looks around twelve, but she is actually seventeen.
* PowerDyesYourHair: When [[spoiler:Vulcanus is in control]], her hair is rose pink.
* PowersViaPossession:
** Because of her Runaway Spirit, she shrinks to the size of a doll.
** [[spoiler:Also as the host of Vulcanus]].
* PurityPersonified: As far as [[spoiler:Vulcanus]]' concerned, Tsukiyo is the most beautiful girl she's ever met, and [[spoiler:Vulcanus]] is hellbent on making sure she stays un-corrupted.
* RapunzelHair: It reaches her waist.
* ScrewDestiny: Tsukiyo calls Keima out on his BecauseDestinySaysSo pickup line.
* StellarName: ''Tsukiyo'' = A moonlit night. The meaning of her doll's name, Luna, should be clear enough.
* TheStoic: She dislikes to express emotions because they aren't "beautiful".
* SugarAndIcePersonality: She's the cold shoulder/arrogant type. She'll admit easily enough that she likes Keima, though.
* TinyTyrannicalGirl: She's tiny and quite bossy.
* TokenMiniMoe: Though apart from the clothing style it's not emphasized.
* {{Tsundere}}: When her emotions are more visible, she's actually more like this than SugarAndIcePersonality.
* TsurimeEyes: Her sharp eyes.
* UnnamedParent: Only her mother is named.

[[/folder]] [[folder:Minami Ikoma]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK9.jpg
->Voiced by: SatomiAkesaka (JP)

A middle-schooler and member of the school swim team, although only as the third substitute. She is indecisive about her life, and contemplates quitting the swim team until she meets Keima, whom she erroneously believes to be an older member of the swim team. Her story arc is told primarily through her own point of view rather than Keima's, depicting her growth in confidence as she idolizes Keima as her sempai.
----
* AnnoyingYoungerSibling: She has an annoying younger brother.
* InnerMonologue: She's the only capture target to have the story told mostly from their point of view.
* LocationThemeNaming: ''Minami''=South.
* MeaningfulName: ''nami''=Wave
* MessyHair: She blames it on the chlorine from the pool.
* PassionateSportsGirl: She loves swimming.
* SamaritanRelationshipStarter: Invoked. Keima fakes being a member of the swim team and pretends to do really well and looks cool. When he disappears, she builds up a false impression of him as a really cool upperclassman, which balances against his bad reputation and has her develop a crush on him.
* SempaiKohai: Keima conceptualizes this relationship between him and Minami, and lets Minami's imagination fill in the rest.
--> '''Keima:''' Being a sempai is like a love potion you get for free!
* TaremeEyes: Her round eyes.

[[/folder]] [[folder:Tenri Ayukawa]]
--> See the Protagonists section.

[[/folder]] [[folder:Rieko Hinaga]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK10.jpg

A ghostly girl manifested by a Runaway Spirit. Rieko herself is an elderly woman, but the spirit appears as a manifestation of her longing for past memories.
----
* AstralProjection: The power of the runaway spirit creates one of her younger self.
* CuteGhostGirl: Her teenage ghostly projection.
* IWasQuiteALooker: As seen with her teenage self.
* MiniatureSeniorCitizens: She is barely taller than her granddaughter.
* TsurimeEyes: Her sharp eyes.

[[/folder]] [[folder:Sumire Uemoto]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK11.jpg

The daughter of a ramen restaurant owner who's eager to take up the family business, but her father disapproves of her desire. Wishing to prove herself to her father, she gets Keima to assist her in creating the perfect ramen recipe.
----
* BigEater: She's researching different kinds of ramen, but in the process she is constantly eating ramen and begins calculating just how much exercise she'd need to do to burn off all the calories. It's a lot.
* ButNotTooForeign: She dresses Chinese because her mother did, implying she had a Chinese mother.
* CordonBleughChef: Care for some melon, orange and cherries in your ramen?
* FloralThemeNaming: ''Sumire''= Violet.
* IJustWantMyBelovedToBeHappy: [[spoiler:Both she and her father are like this towards each other: she wants to help her father's ramen business to succeed, and he wants her to abandon the ramen shop to pursue a better life]].
* MissingMom: [[NoodleIncident A lot happened and she ran away]].
* {{Qipao}}: Always wears one when working.
* TsurimeEyes: Her sharp eyes.
* UnnamedParent: Both of her parents.
* WellDoneDaughterGal: All she wants is for her father to acknowledge her as a ramen chef. [[spoiler:He's only denying her because he believes she could have a better life than that]].

[[/folder]] [[folder:Nanaka Haibara]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK12.jpg

A shogi enthusiast who once lost to her classmate Tenri when she was possessed by Diana. She took the loss very hard, and has devoted herself to beating her in a rematch.
----
* BreatherEpisode: The official reason for her arc. It's why it's so straightforward and with nothing in the way of real twists.
* ButNotTooForeign: Her grandfather from her mother's side was a French soldier.
* DefeatMeansFriendship: In a sense. After scoring a victory over Diana she stops both looking down on Tenri and feeling any real sense of rivalry, so they become friends. Apparently Tenri is also really good at shogi.
* FragileFlower: Cries easily. This may be [[InTheBlood an inherited trait]].
* InTheBlood: Sees her hatred of losing as coming from her father and grandfather.
* KansaiDialect: She's mildly self conscious of the way she speaks.
* MeaningfulName: Nanaka means "Seven Lances", referring to a piece in Shogi.
* PlayingDrunk: Off of ginger ale.
* PoorCommunicationKills: Averted. Unlike most of the rest of the capture targets, she's happy to ramble about her problems, which is a big help to Keima.
-->'''Keima:''' If everyone would talk that much with me, every capture would be a breeze!
* TheRival: [[NiceJobBreakingItHero Nice job]], Diana. Next time, try to think before actually taking over for once. [[LaserGuidedKarma Although Nanaka herself was the one who started everything by being rude to Tenri..]].
* SailorFuku: Her school uniform.
* SecondPlaceIsForLosers: Despite being an excellent shogi player, she still can't get over her one loss.
* SeriousBusiness: Shogi.
* TarotMotifs: Her card is the Queen...she happens to play shogi.
* TrainingFromHell: Went through this with Keima.
* TsurimeEyes: Her sharp eyes.

[[/folder]] [[folder:Yui Goido]]
http://static.tvtropes.org/pmwiki/pub/images/TWGoK13.jpg
http://static.tvtropes.org/pmwiki/pub/images/Yui_after_9654.jpg
->Voiced by: Creator/AyahiTakagaki (JP)

A rich heiress living a suffocating life under pressure from her parents to be the perfect daughter. Her desire to escape her life is finally granted when her Runaway Spirit lets her switch bodies with another person. She later joins as the drummer of Chihiro's band, the 2-B Pencils.

Along side Mio, her younger self appears in the second memory fragment of the ''Heart of Jupiter'' arc as one of Urara Shiratori's friends.
----
* BeCarefulWhatYouWishFor: When it's her turn to watch [[spoiler:the mentally seven-year-old Keima, she gives him loads of games to play and even helps him in a "conquest", hoping to influence his future self. In the end, it works all too well. Young Keima does care about him as a friend but because Yui wore her male clothes, young Keima only saw her as an older guy. A cool one who gave him awesome games to play, but still a guy]].
* {{Bifauxnen}}: Becomes one after her FreakyFridayFlip and subsequent capture which leads to a few friends like Ayumi teasing her about it during gym. She also gets quite a few new male and female admirers.
* BigFancyHouse: Her house and property are very large and only her friend Urara's house is bigger.
* {{Bokukko}}: During the capture, Yui gets some odd looks because her pronoun usage naturally differs from Keima's, though not quite a true example due to the circumstances. Graduates to a full bokukko post capture and even starts wearing the boy's uniform.
* BystanderSyndrome: [[spoiler:Yui has no idea what Mars is talking about when the goddess wakes up and would much rather focus on her date with Keima]].
* ChildhoodFriends: With Mio and Urara.
* ColorFailure: [[spoiler:After spending a whole chapter trying to imprint a good impression on a younger Keima (long story) so that he'll remember her as he grows up, she finally succeeds... and gets a friendly "[[{{Bifauxnen}} Thanks, bro]]" for her trouble. She gets a nice whited out reaction show with it]].
* CovertPervert: She wants Keima to wear a dress while dating her, which she excuses as to not be MistakenForGay. She's very happy when he finally goes through with it.
* CrashIntoHello: She meets Keima when she tripped on the school stairs and fell on him.
* DeclarationOfProtection: At the end of her capture, she promises Keima to protect him, even at the cost of her own life.
* EvenTheGirlsWantHer: Post-capture Yui seems to be a ''lot'' more popular than she was pre-capture. Including quite a few middle school girls, apparently.
* ExpositoryHairstyleChange: Before her capture, she lets her hair flow freely down her back and wears a ribbon. After her capture, she starts wearing her hair in a TomboyishPonytail.
* ForgottenFirstMeeting: [[spoiler:Chronologically, she first met Keima ten years ago when she was playing at Urara's house. However, Keima convinced them that he was an alien so they wouldn't recognize him in the future.]]
* FreakyFridayFlip: Switched her body with Keima's during her capture.
* HiddenBuxom: Her clothing de-emphasizes it, but she's actually rather well-endowed. [[spoiler:Mars attempts to weaponize this to defeat Vulcan]].
* ImprobableWeaponUser: She one-shot a hulking bodyguard with a drumming stick.
* IndifferentBeauty: Post capture, she's suddenly even more popular and gets confessions regularly. However, all Yui cares about is playing with the band and trying to get close to Keima. She gloomily notes that the guy she likes is rather cold and distant.
* {{Kimono}}: Wore a flower-patterned one on her body in the past and during her arc. She switches over to suits post-capture, except wearing a yukata when sleeping.
* KnightInShiningArmor: [[spoiler:Yui and Mars play this to Keima's DistressedDude in the horror house]].
* LaserGuidedAmnesia: Just like everyone else. However, she was slightly different in that [[spoiler:she had a goddess who hadn't woken up yet. Keima decided to test her by simultaneously building love points and mimicking events from Yui's capture. It worked.]]
* MasculineGirlFeminineBoy: After her capture, Yui has become a tomboyish "aggressive heroine" and Keima becomes effeminate when she makes advances on him.
* MeetCute: First more or less subverted when Keima was just annoyed and it didn't mean anything to either of them. If she hadn't had a runaway spirit nothing would have come of it. But she did, so it was then ''invoked'' by Keima setting another up.
* MistakenForGay:
** She passionately confessed to Keima in public, and most people think she's a guy. Do the math. It doesn't help she was acting the {{Seme}} and Keima was the {{Uke}}. She later intends to correct this trope by trying to get Keima to dress as a girl.
** During [[spoiler:Mars']] initial appearances, she mistook Keima for a girl since he was crossdressing at the time...and was completely supportive of their relationship. Though she also mistook Yui for a guy, she still approved in-between being told Yui is a girl and Keima is a guy, in that order.
* NiceGirl: Keima has issues with how proactive she is, but she's really one of the nicest girls in the cast and one of the few who never abuses him.
* NoSenseOfPersonalSpace: Around [[HatesBeingTouched Keima]].
* {{Ojou}}: She is from one of Maijima's prominent families.
* PlayerVersusPlayer: Keima has particular difficulty dealing with Yui on his own terms, because her {{Tomboy}} nature has her acting like the protagonist of a dating-sim as well. Whenever he makes progress with her, it's by accepting the role reversal and letting ''her'' capture ''him''.
* PowerDyesYourHair: When [[spoiler:Mars takes over]], her hair turns blond.
* PowersViaPossession:
** The Runaway Spirit inside her has its powers tapped in order for Yui to be able to live a freer life. She switches bodies with someone whose spirit and position she admires: Keima.
** [[spoiler:Also as the host of Mars]].
* RapunzelHair: She has waist length hair.
* RoyalRapier: Yui uses a prop one during [[spoiler:her date with Keima, but Mars wields it expertly against the "evil agent of Vintage"]].
* RunningGag: Being mistaken for a guy. [[spoiler:Even Mars and a seven year old Keima do it!]]
* ShrinkingViolet: Was this way when she was seven.
* SingleTargetSexuality: Post-capture Yui fell back in love with Keima, and wants only him by any means necessary. She even seems willing to accept him pursuing other girls and let [[spoiler:his fake relationship with Kanon]] slide as long as she can have him too.
* SpoiledSweet: She never acts snobby, and uses the family's wealth to buy equipment for the girls' band.
* StalkerWithACrush: Post-capture Yui relentlessly tails Keima as he tries to recapture the other girls, becoming a major obstacle for finding the goddesses. Keima thinks she's acting like the protagonist of a dating sim, and that's ''his'' job.
* TaremeEyes: Her round eyes contrast [[spoiler:Mars']] TsurimeEyes.
* TarotMotifs: Yui is the king, which only makes even more sense post capture.
* ThinksLikeARomanceNovel: During her recapture arc, she tends to act as if she was trying to "conquer" Keima. Quite evident also during their theme park date, when she was thinking more of her date instead of [[spoiler:Mars']] sudden appearance.
* {{Tomboy}}: After her capture.
* TomboyishPonytail: After her capture.
* TomboyWithAGirlyStreak: Whenever Keima gets to thinking she's really boyish during her recapture, she displays some feminine traits such as blushing at his {{Bishonen}} moments, liking romantic stuff, [[RealMenHateSugar taking Keima for sweets]] or getting scared at a horror house.
* WholesomeCrossdresser: Post-capture Yui dresses like a boy, but after a certain point she starts getting weirded out by her own behavior and finds some middle ground.
* WifeHusbandry: [[spoiler:She tries to take advantage of the fact that Keima's past and present minds have been swapped by befriending his younger self so that she can plant affection for herself in Keima's subconsciousness by setting up a ChildhoodMarriagePromise. While she is successful in winning Keima's admiration, her ZanyScheme backfires overall because he [[{{Bifauxnen}} mistakes her for a man]]]].
* YamatoNadeshiko: She's been raised to be one, but is clearly feeling a little stifled. Post-exorcism, she breaks free by dressing in boys' clothes.

[[/folder]] [[folder:Hinoki Kasuga]]
http://static.tvtropes.org/pmwiki/pub/images/HinokiTWGOK_3150.jpg

The elder sister of Kusunoki Kasuga. An eccentric fashion designer, actress, and artist who always carries around a megaphone. Came back to Maijima City after 5 years.
----
* AttackOfThe50FootWhatever: Her Runaway Spirit causes her body to seem to grow in size, but nobody seems to notice.
* BoobsOfSteel: Just like her younger sister and just as proficient in martial arts.
* CoolBigSis: She enjoys being Kusonoki's teasing big sister [[spoiler:though it turns out she's feeling crushed by Kusonoki's expectations]].
* TheGadfly: Enjoys teasing Kusonoki, as shown in her after chapters.
* GlassesPull: She wore shades during the early stages of her arc, so she got to do this a few times.
* HeirToTheDojo: Or rather, she used to be.
* IncrediblyLamePun: Her dream is to be "bigger" than a dojo leader.
* LargeHam: Dethrones Nora as the hammiest girl.
* LoudOfWar: Easy with the megaphone, miss.
* MayDecemberRomance: This is the basis of her arc, though of course not the cause of her gap. She's the 'adult' heroine and the story presents this as a big wall between her and Keima. This might seem odd considering that A. the age gap is only three years and B. Jun is actually older than she is yet no mention of this was made in her arc.
* TheRunaway: She ran away when Kusunoki graduated from middle school, and now lives independently and successfully in the USA.
* SexyCoatFlashing: One point during her arc, she does this to show off to Keima and her sister the new clothes she made with Elsie's hagomoro.
* ShipperOnDeck: Her omake is basically her teasing Kusonoki about Keima and trying to hook her up with him. At least part of it is probably [[TheGadfly teasing]] though.
* SmoochOfVictory[=/=]ForcefulKiss: Before heading off to America after the spirit was removed, she doesn't just kiss, she pretty much makes out with Keima before driving off, much to the horror of everyone, including Keima himself. She would have gone even further if Kusunoki hadn't [[MegatonPunch megaton-punched]] Keima mid-smooch, to Keima's own relief, being like he is.
* TsurimeEyes: Her sharp eyes.

[[/folder]] [[folder:Akari Kurakawa (Rimyuel)]]
http://static.tvtropes.org/pmwiki/pub/images/akaritwgok_130.png
->Voiced by: Creator/AiShimizu (JP)

Member[=/=]Head of the Biology Club. Older than Keima, but smaller. Has a frail appearance. Wants to create a "Perfect Human" (using a robot). In truth, she was acting as bait to draw out an enemy target, but the one who responded was Keima. Though he concludes that it was a failed capture, he actually has more success than he assumed: He caught her interest enough for her to actually remember his name. Elsie failed to meet her throughout the entire capture operation.
----
* AbsentMindedProfessor: She appears to have trouble remembering people, since she forgets about Keima at least twice.
* ButtonMashing: Kissing Keima repeatedly made him think that she was treating a kiss like pressing a button.
* TheCavalry: [[spoiler:Shows up with an army of gun and spear wielding Runaway Spirit Squad loyalists to save Keima from Vintage's army]].
* CompressedHair: That hat of hers holds more hair than you think.
* EmotionlessGirl: Like Tsukiyo above, she has disdain for people ruled by emotion, which is why she works so hard at creating an ArtificialHuman.
* GambitRoulette: Has something to do with the [[ContrivedCoincidence contrived coincidences]] that have revolved around Keima. The events she has arranged are sophisticated and long term enough that one would need the power to predict the future to arrange all that she has.
* GirlishPigtails: Under her cap.
* HugeGuyTinyGirl: She's about four and a half feet tall, putting her at well over a foot shorter than Keima.
* InMysteriousWays: [[spoiler:Instead of fighting against Vintage directly, she appears to be working with Nikaido to subtly manipulate events behind the scenes towards some desired outcome, creating a large number of [[ContrivedCoincidence contrived coincidences]] on Keima's behalf. [[GambitRoulette For obvious reasons, Haqua has trouble understanding Keima when he says the planner would have to have been incompetent to allow a minor potential flaw]].]]
* LabcoatOfScienceAndMedicine: Wears one being a member of the Biology Club. It reeks of oil.
* MadScientist: Creating an ArtificialHuman is her goal and she's quite obsessed with it.
* MeaningfulName: Her name means "Light."
* OlderThanSheLooks: She's supposed to be eighteen years old, but looks like a child.
* PeekABangs: Her hair often covers her face that at least one eye is seen.
* ThePigPen: Defining trait? Reeks of oil. Her [[{{omake}} after chapter]] is mostly focused on this rather than any actual work she does. Apparently, it wasn't just something she was doing to keep people away. Nope, she's entirely unaware that she reeks.
* RedHerring: She never had a spirit in the first place. In fact she was bait for something. Either a goddess or the devils that want old hell back, we can assume.
* SinisterScythe: Near identical to Haqua's Scythe of Testament, though a lot more battle worn. Presumably awarded to her for being the top of her class.
* SmartPeopleBuildRobots: She made a small box robot.
* SpellMyNameWithAnS: Is it "Rimyuel" or is it "Lumière," French for light? Probably the latter, considering Akari is Japanese for light, but there's been no official confirmation.
* WhatIsThisThingYouCallLove: Keima tries to invoke this early in the arc. It doesn't work, but it does win her interest and approval, which is apparently very rare.

[[/folder]]

!!Past Memory Capture Targets

[[folder:[[spoiler:Dokuro]]]]

http://static.tvtropes.org/pmwiki/pub/images/Dokuro_8810.png

A mysterious girl that Keima needs to conquer during the first memory fragment of the ''Heart of Jupiter'' arc.
----
* ActionGirl: One of the girls who fought in the series.
* AlternateSelf: [[spoiler:She is actually Dokuro Skull's "other self" created by Dokuro herself to be TheChooserOfTheOne]].
* ArtificialHuman: [[spoiler:She is actually the "watchman" created by Dokuro Skull in order to be TheChooserOfTheOne]].
* BadassAdorable: She may look like an average teenage girl, but don't be fooled, she's very strong. See CurbStompBattle below.
* [[BigLittleBrother Big Little Sister]]: She calls Keima "onii-chan" and his mother even comments how he acts as her big brother, even though [[spoiler:he's 7 years old at the moment]].
* TheChooserOfTheOne: [[spoiler:Dokuro Skull needed to find a way to save New Hell. The odds were very bad, so she set-up events so that out of all the possible futures, ones where the world was saved would send back a messenger to help her make that particular future come true by creating a StableTimeLoop. Just in case the messenger turned out to be evil, Watchman!Dokuro was created to judge the messenger's trustworthiness. She ultimately chose Keima to be the one to save New Hell]].
* CurbStompBattle: [[spoiler:Five Vintage agents. One girl who'd just had her chest crushed. End result: five dead/incapacitated Vintage agents, at least two of whom had had their heads messily destroyed]].
* CuteBruiser: [[spoiler:Dokuro Skull has described her as a "cute and clever devil", she's a fierce combatant, and Dokuro Skull has also said that she has the power to end the entire upcoming war]].
* DarkAndTroubledPast: There's something painful buried in her mind, which surfaces under certain circumstances.
* DefrostingIceQueen: She is introduced as completely emotionless and suicidal; after Keima establishes a connection with her she becomes more expressive.
* DullEyesOfUnhappiness: Lampshaded when Keima notes that her empty eyes are those of someone in extreme despair.
* EmotionlessGirl: Her earlier appearances; she gets more upbeat as Keima goes through the arc.
* ExtremeDoormat: When Keima first manages to establish a connection with her, she goes along with whatever he says. She's aware and responsive, but that's about it.
* FountainOfYouth: Starts regressing to infancy whenever her despair intensifies. Going all the way back triggers a ResetButton. [[spoiler: Keima can prevent this by kissing her midway through her regression, which will restore her to her normal age]].
* GirlOfMyDreams: Keima first sees her in his [[AlternateUniverse "alternate worlds"]] dreams.
* [[spoiler:ImMelting: In a BadEnding of the Heart of Jupiter arc, she grasps the body parts of several Vintage agents and starts squeezing. The result isn't crushed; it's liquefied.]]
* InASingleBound: How she gets around when there are obstacles in the way.
* InnocentFanserviceGirl: If Keima doesn't tell her to dress herself fully, she doesn't.
* InterruptedSuicide: Keima's first step during her conquest is stopping her from committing suicide.
* JapaneseSiblingTerminology: To Elsie's irritation, due to a joke that was made about how Keima is acting like her big brother she starts calling him onii-chan. Despite him being [[spoiler:physically seven]].
* LaserGuidedAmnesia: At the outset, she doesn't seem to remember who she is, but starts regaining her memories as time passes.
* LightningBruiser: Her superhuman strength, speed and toughness make her an absolute terror in a fight.
* MysticalWaif: She is actually [[spoiler:a New Devil]] and [[spoiler:Dokuro Skull]] has implied that she possesses StoryBreakerPower. Until she begins recovering, she acts very distant.
* NighInvulnerability: [[spoiler:New devils in general seem to be a ''lot'' tougher than humans, but she manages to get up and walk away after plunging from the top of a mast, and again after being punched against a cave wall hard enough that it cracks the wall and leaves her bleeding from the chest]].
* NoSocialSkills: Keima notes that she doesn't know how to eat a meal or use the toilet.
* PurpleEyes: The coloured pages depict her eyes as being this colour, which isn't unusual, given [[spoiler:that she's a New Devil]].
* ReallyWasBornYesterday: There's a good reason for her to basically act like a newborn, as noted by Keima. [[spoiler:She was created by Dokuro Skull not long ago]].
* [[spoiler:RippleEffectProofMemory: She is able to retain her memories after pushing the ResetButton thanks to her sphere regaining power]].
* SailorFuku: Her outfit.
* StoryBreakerPower:
** [[spoiler:According to Dokuro Skull, the enemy is far too powerful to defeat, [[RunOrDie all the protagonists can do is flee, and if they give in and try to fight them anyway, it will seal the world's doom]]. In order to save the world, they need to reach this Dokuro. She has the power to single handedly resolve the entire conflict in New Hell.]]
** [[spoiler:In the Heart of Jupiter arc, she is strong enough to completely [[CurbStompBattle Curb Stomp]] a band of Vintage agents, and Dokuro Skull says that her power continues to grow. Keima finds himself wondering if she might be [[TheOmnipotent Omnipotent]]]].
* StrangeGirl: On the one hand, she acts like someone who's new to the world. On the other, she knows a great deal about what's going on. The combination has... interesting results.
* SuperSpeed: She is fast enough to FlashStep and dodge a bullet.
* SuperStrength: At the very least, she is capable of carrying a grown man bigger than she is. Given her abilities in combat, she is almost certainly a case of this.
* [[spoiler:YourHeadAsplode: In a particularly gruesome BadEnding in the Heart of Jupiter arc, she demonstrates the ability to make her enemies' heads explode after squeezing them.]]

[[/folder]] [[folder:Urara Shiratori]]

http://static.tvtropes.org/pmwiki/pub/images/Urara_7135.jpg

A young girl Keima meets in the second memory fragment of the ''Heart of Jupiter'' arc. She is descended from one of the founders of the present Maijima High School.
----
* AnimalThemeNaming: Her family name means "swan".
* BareYourMidriff: [[spoiler:After her OvernightAgeUp]].
* BeneathTheMask: She tries to act like an adult at school, but acts like a regular child when she is outside.
* BigFancyHouse: It makes Yui's place look small.
* BrattyHalfPint: Attempting to act older then her age has her acting like she's above everyone else.
* ChildhoodFriends: With Mio and Yui.
* CorruptionOfAMinor: Grandfather's scary item that she warns Keima of [[spoiler:ends up being a porn magazine. In Flag 207, she shows interest in said magazine's... ''content''. She tries to get Keima to play doctor after that]].
* CosmeticCatastrophe: When she tries to put some make up for the first time [[spoiler:in her grown up body]]. Her second attempt is much better.
* CrocodileTears: Implied to have pulled off this trope many times off panel after Yanagi witnesses her fake tears.
* DueToTheDead: Every day, she goes to her parents' graves to wash them, give them flowers, and pray to them.
* HairDecorations: She has the sides of her hair tied with two small ribbons.
* LonelyRichKid: With the death of her parents, her grandfather doesn't have much time for her and few servants pay her much mind anymore. She also rarely sees her friends Mio and Yui. She does however still have Yanagi and her friends at school. [[spoiler: She eventually realizes that she wasn't feeling sorry for herself, but for her grandfather]].
* MagicPants: [[spoiler:Her clothes stay intact after her OvernightAgeUp]].
* NiceHat: Wears a sun hat.
* {{Ojou}}: She is a child of one of the respected families of Maijima.
* [[spoiler:OvernightAgeUp]]: [[spoiler:She gets turned into an adult in the second timeline involving her, interestingly avoiding her behavior in the original timeline]].
* RaisedByGrandparents: Her grandfather has taken care of her since her parents passed away.
* ParasolOfPrettiness: Has one during third period pool time.
* ThirdPersonPerson: She oftens says her name when she talks about herself.
* TragicKeepsake: Her mother's old cosmetics box.
* WingdingEyes: Reaction to the contents of [[spoiler:a porn magazine she reads with Keima]].
* YouAreNotAlone: [[spoiler:The gap in her heart came from her seeing her grandfather lonely and her pain at not being able to help him. She believed if she grew up, she could help him and he wouldn't be lonely anymore]].

[[/folder]] [[folder:Kaori Yuuzaki]]

http://static.tvtropes.org/pmwiki/pub/images/kaoritwgok_6525.png

A 6th grade student of Maijima East Elementary School who Keima meets during the third memory fragment of the ''Heart of Jupiter'' arc. Of the school's female ranking system, she is ranked number one overall.
----
* AcademicAlphaBitch: She portrays herself as a good student, always studying and always carrying a book. Her studiousness supposedly makes her the number one ranked student in terms of popularity, and she uses her position of control to tell other girls what to do. [[spoiler:She herself set up this position and persona with the help of a {{Magitek}} device from Hell. At least a few of the girls she invites to her study groups are held in stasis and offered to Vintage]].
* BerserkButton: She doesn't respond well to [[spoiler:Keima implying he's equal to or greater than her]].
* BitchInSheepsClothing: Her niceness is an act, as [[spoiler:she is the one who made the ranking system with help from devils in order to get human sacrifices for them]].
* ConvenientlyAnOrphan: She doesn't have any parents, but she is actually glad of this fact, because it means she doesn't get treated like a child.
* CreepyChild: She's supposedly a 6th grader, but she certainly doesn't act like one. Especially given her attitude towards everyone else, the sheer scale of her ambitions, and [[CrotchGrabSexCheck her way of verifying Keima's actual gender when he is disguised as a girl]].
* CrocodileTears: She uses these when [[spoiler:lying to Tenri that she loves Keima, but is sad because Keima already loves Tenri.]]
* CrotchGrabSexCheck: Checks Keima (dressed as a girl at the time) by putting her leg on his crotch.
* [[spoiler:DealWithTheDevil: Her deal was that in exchange for helping Vintage get human sacrifices, she can do whatever she wants to Maijima after they TakeOverTheWorld.]]
* EmptyEyes: When she expresses her true intentions, she opens her eyes slightly, leaving half closed eyelids and no light reflection.
* EvilCounterpart: Much like Keima, she is a scheming ManipulativeBitch [[spoiler:using the powers of her demonic benefactors to further their aims]]. This similarity is the main reason Kaori takes such a strong interest in Keima. She even shares his hatred of the real world, instead yearning for her "ideal". Unlike Keima however, she [[spoiler:works for ''evil'' demons]], doesn't have her pawns' best interests in mind, and desires to impose her own ideal onto the real world at the expense of everyone else. Keima finds all of the ways in which she is similar to be [[HeelRealization highly distressing]].
* EyesAlwaysShut: She is mostly seen with her eyes closed. When she speaks to Keima, she slightly opens them once or twice.
* FlowerInHerHair: Has a flower hair clip on her side ponytail.
* ItsAllAboutMe: In her ideal world, she'll have all the possessions she wants, the traffic lights she sees will always be green, and the people she hates will not exist. She doesn't have any moral concerns about [[spoiler:sacrificing other children to evil demons to achieve her goals]].
* ManipulativeBitch: She uses and manipulates people towards her own ends.
* {{Narcissist}}: She views most people as fools, easily manipulated and nothing more than trash, which is why [[spoiler:she is willing to sell out humanity to Vintage]]. Keima is one of the few people that has earned her respect, since he is also a ManipulativeBastard like her. According to Keima, the thing she values most is her pride in herself.
* TheNoseKnows: Has an incredible sense of smell. This was what made her suspicious of Keima's actual gender. [[spoiler:She also uses it to track an invisible Tenri like a bloodhound after marking her with a perfume too subtle for most people to notice.]]
* NotSoStoic: [[spoiler:When her pride is wounded enough, she becomes violent and gives a DeathGlare.]]
* PerpetualSmiler: She always has a smile on her face. It quickly becomes creepy, especially when you realize her malevolent intentions.
* PrecisionFStrike: Tends to lash out a word or two when she is ''really'' pissed. Something you would not expect from a sixth-grader.
* SmugSmiler: She occasionally shows these to Keima when expressing her true intentions.
* TheStoic: She is constantly smiling and rarely shows strong emotions. [[spoiler:During a private meeting with Keima, she appears to boil over with rage... but then as soon as she's out of earshot she says [[InvokedTrope she was faking it]].]]
* [[spoiler:TranshumanTreachery: She sees most fellow humans as trash. She made a DealWithTheDevil, promising her benefactors human sacrifices and gaining access to their magic in the process.]]
* [[spoiler:WeCanRuleTogether: Asked Keima to join her, but is of course refused. Feeling that NoChallengeEqualsNoSatisfaction, she becomes all the more determined to make Keima hers, which is exactly as Keima plans, since he needs to win her respect in order to conquer her. Later, she offers yet again, sharing her desire to create her "ideal world" with him, but Keima tells her that she's a moron, just like himself.]]
* ZettaiRyouiki: Grade A length.

[[/folder]]

!New Devils

%%[[folder: New Devils as a group]]
%%The current residents of New Hell ever since the Old Devils were sealed away 300 years before the start of the series. There are two known factions, The Runaway Spirit Squad and Vintage.
%%----

%%[[/folder]]

!!Runaway Spirit Squad

%%[[folder:Runaway Spirit Squad as a group]]
%%An organization in New Hell tasked to capture Runaway Spirits, the Old Devils known as Weiss.
%%----

%%[[/folder]]

[[folder:Elsea de Lute Irma]]
--> See the Protagonists section.

[[/folder]]

[[folder:Haqua du Lot Herminium]]
--> See the Protagonists section.

[[/folder]]

[[folder:Nora Floriann Leoria]]
http://static.tvtropes.org/pmwiki/pub/images/Nora.jpg
->Voiced by: MegumiToyoguchi (JP)

A powerful senior demon who does not get along very well with Elsea and Haqua. Rather than letting her human partner do most of the work, like Elsea and Keima, she prefers to take matters into her own hands, sometimes with lethal means. Her results are impressive, though she often makes mistakes due to her impulsive nature. Her second appearance has her promoted to District Chief of Area 30-2, in essence becoming Elsea's boss. Her human partner is Ryou.

In general, Nora is selfish and whimsical, but she does mean well when she keeps her temper and arrogance in check.
----
* AntiHero: Despite her questionable methods she seems to have good intentions. She has little regards for the rules and is perfectly okay with killing or cheating in order to do what she thinks is the right thing.
* ArentYouGoingToRavishMe: At first she's understandably creeped out when Keima says he wants to grope her and begins chasing her, but then she gets legitimately pissed when she finds out it was just an act to bait [[spoiler:the spy Fiore.]]
* BlueBlood: Her horns signify that she is descended from an important family and are a mark of great prestige. This is something she is VERY proud of.
* BoobsOfSteel: She's one of the more competent devils seen and has displayed some tricks that even the likes of Haqua do not seem capable of. For Nora, however, the competence level gap is not as great as for the human characters.
* CuteMonsterGirl: She has one horn.
* DarkSkinnedBlonde: White-haired variation.
* DetachedSleeves: White ones since her initial appearance in FLAG 56 until she changes to black ones from FLAG 129 on.
* DoubleAgent: [[spoiler:She joins Vintage and mocks Haqua about it, only to get Keima out of a dire situation regarding Vintage. The whole time she claims that she's going to side with the group more likely to win, but still stays more consistently in the good guy camp]].
* FantasticRacism: She only refrains from killing humans when it would be particularly convenient if a devil would also be caught up in it.
* HornedHumanoid: Has one horn on the right side of her head.
* IWasJustPassingThrough: "[[spoiler:It's not like I'm your ally now. I just can't stand Vintage doing as they please in my district!!]]"
* JerkWithAHeartOfGold: [[spoiler:Although she claims to be playing both sides of the conflict with Vintage, she has been surprisingly very helpful to Keima and has not shown one sign of genuinely defecting to the other side even when Keima was in trouble]].
* KnightTemplar: She's willing to kill or break the rules to get Runaway Spirits out. Compounding the issue is the fact that she's fairly reckless and impulsive.
* LovableAlphaBitch: As bitchy and superior as she can be, she's also shown herself to be more thoughtful than she lets on, and has occasionally gone out of her way to help others despite her self-serving facade. [[spoiler:And she indirectly saves Keima's life by sending Ryou to activate the goddess sensor's roll-call feature when she figures that Vintage will be looking into the disappearance of one of their agents]].
* MindProbe: Her senior demon powers let her delve into people's hearts. It backfired hard when she used it on Keima.
* MurderIsTheBestSolution: If her target's been hurt by someone, she'll give them revenge up to and including killing the one who hurt them.
* ObfuscatingStupidity: [[spoiler:Plays dumb while pretending to abandon Haqua and Kanon out of self-interest, but uses it as an opportunity to confirm whether or not Fiore is actually TheMole for Vintage]].
* PetTheDog: Although her regard for ''human'' life is low, she's very hesitant to do anything that could lead to a fellow New Hell Devil dying. [[spoiler:Twice now, when it is pointed out her actions may result in Elsie's death, she reconsiders her actions. Unless she's angry]].
* ReallySevenHundredYearsOld: Ten years older than Elsie and Haqua, who are about three hundred years old.
* WallOfWeapons: Had a [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/61/page/2 whole pile laid out]] on the ground when she wanted to kill Keima.
* WhatTheHellHero: [[spoiler:Goes and tells Sharia that she knows ''exactly'' how Sharia betrayed Haqua and the suffering Haqua is going to go through because of her. Nora being Nora, she rubs it in quite a bit]].
* WhiteHairBlackHeart: She's an AntiHero with questionable methods.
* WhoWearsShortShorts: Her outfit is basically low rise shorts over what appears to be a leotard.
* WildCard: She claims to be playing both sides at once due to being unsure for how things will work out. Either way she can count herself a winner. For example, [[spoiler:Haqua gets herself locked up, so she joins Vintage, but then she sends Ryou to save Keima. In the end, it's clear she's on the protagonist's side]].
* ZettaiRyouiki: Grade A with her shorts.

[[/folder]] [[folder:Sharia Frey Amon]]
http://static.tvtropes.org/pmwiki/pub/images/01_Sharia_1148.jpg

A friend of Haqua, she was the former District Chief of Area 30-2 and Elsie's former superior. She was reassigned to be the District Chief of Area 30-4.
----
* AdaptedOut: She doesn't appear in the third anime season.
* BareYourMidriff: Her outfit shows off her belly button.
* MeaningfulName: "Sharia" could mean "way" or "path" in Arabic.
* NamedAfterSomebodyFamous / ReligiousAndMythologicalThemeNaming: Her last name is probably from [[http://en.wikipedia.org/wiki/List_of_demons_in_the_Ars_Goetia#Marquis_Amon Marquis Amon]] from the ArsGoetia.
* ReallySevenHundredYearsOld: She's about three hundred years old, like Elsie and Haqua.
* TheStoolPigeon: [[spoiler:Of the Betrayer Belinda variety. Tells the public safety department that Haqua has been leaving her post a lot lately so that Vintage can have an excuse to replace Haqua with one of their agents as opposed to herself. The information she was selling appears to have been more valuable than she expected, however, leading Haqua to not only be stripped of her position but also to be arrested for treason]].

[[/folder]] [[folder:Cresta and Camry]]
http://static.tvtropes.org/pmwiki/pub/images/02_CrestaandCamry_5918.jpg

Nora's henchmen.
----
* BareYourMidriff: Camry
* BlueBlood: As indicated by their horns.
* HornedHumanoid: They both have two horns.
* MeaningfulName: Cresta's name means "crest" in Spanish while Camry is the phonetic of "kanmuri" which means "crown" in Japanese.
* ThoseTwoGirls: They always appear together as Nora's lackeys. They get offended when it turns out that nobody in the main cast actually knows their names.
* VehicularThemeNaming: They share their names with two models of Toyota cars. Cresta is also a name for a Vauxhall car model.

[[/folder]] [[folder:Dokuro Skull]]
http://static.tvtropes.org/pmwiki/pub/images/03_DokuroSkull_6602.jpg
->Voiced by: {{Kujira}} (JP), Sam Roman (EN)

She is the Hell counter-measures branch Chief who sent Keima the contract email. She was a hero during the Almagemachina, the war that sealed the Old Devils 300 years before the start of the series.
----
* BigGood: She was one of the greatest heroes of the war that created New Hell and she is in charge of the Runaway Spirit Squad. [[spoiler:The current plan to save the world was of her own making, and her AlternateSelf was created to end the conflict with Old Hell entirely]].
* DaChief: The chief of the Runaway Spirit Squad.
* [[spoiler:DeaderThanDead: Likely, since she was apparently executed when she was already little more than a [[HauntedTechnology ghost occupying her own skeleton]]]].
* DemBones: Her body after the Almagimachina.
* [[spoiler:DoubleAgent: She is obligated to work with Vintage, but helps Haqua escape and tells her neither good nor evil will win the coming war. They need strength]].
* FanDisservice: [[spoiler:Keima and Dokuro's other self accidentally contact her when she is naked and in the middle of changing. She acts embarrassed, but since she is currently a miniature skeleton, there isn't much to look at]].
* HauntedTechnology: She is basically a demon ghost controlling a robotic body.
* InconvenientSummons: [[spoiler:Keima and Dokuro's other self happen to contact her when she is in the middle of changing clothes]].
* IWasQuiteALooker: Claims this, the flashback showed her as a skeleton with normal proportions. Depends on [[FreakyIsCool your]] [[NightmareFetishist taste]].
* [[spoiler:TheManBehindTheMan: Allegedly was the leader of Vintage. Haqua doesn't believe it]].
* MiniatureSeniorCitizens: Actually an artificial body.
* PunchClockVillain: [[spoiler:Works for Vintage more for political reasons than out of any actual loyalty to their cause]].
* [[spoiler:TheScapegoat: Touted by the Directors as the leader of Vintage, she was removed from her position and apparently executed]].
* WildCard: [[spoiler:Appears to feel that ''something'' needs to be done to help New Hell, but doesn't entirely approve of what Vintage is doing. Thus, in the space of just a few short chapters she first strips Haqua of command and brands her a criminal, then lets her escape. If Haqua can find a better solution to the problems New Hell is facing, well, so much the better]].

[[/folder]]

[[folder:The Directors]]
http://static.tvtropes.org/pmwiki/pub/images/04_Directors_1913.jpg

The rulers of New Hell.
----
* AncientConspiracy: [[spoiler:At least four of them are part of Satyr, a secret society made of select few Devils from distinguished families that have been around since Old Hell.]]
* BigBadDuumvirate: [[spoiler:At least four of them are the puppet masters behind much of the plot. They plan to capture the Jupiter Sisters under the guise of "protection" and [[CapturedSuperEntity use them as a weapon of war]]]].
* CorruptPolitician: [[spoiler:At least four of them are part of Satyr, they have enormous political power and unwavering love for Old Hell]]
* TheFaceless: Each of them is represented by a screen with a different symbol on it.
* HiddenVillain: They are revealed late into the manga.
* NoNameGiven: There's a total of ten directors yet we only know the names of four of them; these being Gare of North America, Gorogoro of Central Africa, Roudret of Europe and Anoa of Antarctica.
* TheManBehindTheMan: [[spoiler:Some of the directors are the ''actual'' leaders of Vintage.]]
* TheOmniscientCouncilOfVagueness: They're always portrayed as nothing more then tablets and we know nothing even remotely about them other than the fact that [[spoiler:at least four of them are part of Satyr and are trying to resurrect old Hell.]]
* PowersThatBe: They are the mysterious rulers of New Hell.
* RunningBothSides: [[spoiler:[[UnwittingPawn They run the Runaway Spirit Squad and at least four of them run Vintage as well]]. The Runaway Spirit Squad is part of a scheme to confine the Jupiter Sisters. They originally planned to capture the goddesses as soon as they [[YouHaveOutlivedYourUsefulness finished annihilating their puppets in Vintage]]]].

[[/folder]]

!!Vintage

%%[[folder:Vintage]]
%%A faction of Devils who want to resurrect Old Hell.
%%----
%%[[/folder]]

[[folder:Fiore Loderia Lavigneri]]
http://static.tvtropes.org/pmwiki/pub/images/05_Fiore_1365.jpg

A traitorous New Devil who resents the changes to Devil society and wishes to bring back Old Hell. Works for an organization called Vintage. A former classmate of Elsea and Haqua's.
----
* AdaptedOut: In the third anime season, her role of [[spoiler:stabbing Kanon/Apollo]] is covered by Lune in episode one, and her [[spoiler:attack on Keima's house, with Fiore ending up imprisoned in a lost spirit bottle]], was skipped over as of episode four.
* AlwaysSecondBest: To Haqua.
* BlueBlood: The horn on her head shows that she's from a noble family.
* CardCarryingVillain: When asked for an explanation of her motives they boil down to 'I'm a demon. Demons are supposed to do bad things, not this crap.'
* CuteClumsyGirl: According to Keima.
* DrivenByEnvy: Haqua beat her for first place in their school in spite of coming from a lower class family. Wiping the smile off of her face is one of Fiore's major motivations.
* EngineeredPublicConfession: [[spoiler:Keima gets Fiore to blab about Vintage's plans to trap the goddesses... in front of a Vulcanus-possessed Luna. Needless to say, Vulcanus is ''not'' happy]].
* EvilIsPetty: [[spoiler:After overpowering Nora and Haqua, replacing them with hagoromo-made doppelgangers, she immediately starts gloating and re-names the doubles "[[GagBoobs Just-Tits]]" and "[[{{Bookworm}} Pencil]]", respectively]].
* FloralThemeNaming: "Fiore" means "flower" in Italian.
* HornedHumanoid: Has one horn on the right side of her head.
* IJustWantToBeBadass: Part of the reason why she wants to [[spoiler:kill a goddess]] is so she can be accepted by the higher-ups of her group.
* IneffectualSympatheticVillain: Not taken seriously by Keima at all. [[spoiler:After being captured]] she's been spending her time whining about how she wants something to eat.
* InTheHood: Wore one during the time she spied on Kanon.
* KnightOfCerebus: She's responsible for the giant, nasty incident involving Hinoki and most of the other problems that start going wrong from the Yui arc onwards.
* {{Meganekko}}: Subverted. She is emphatically ''not'' sweet and pleasant. [[BitchInSheepsClothing She certainly looks like she is, though]].
* TheMole: She is part of Vintage and uses her position as a member of the Runaway Spirit Squad to do their biding on Earth.
* ReallySevenHundredYearsOld: Around three hundred years old, like Haqua and Elsie.
* ScaryShinyGlasses: Her glasses stood out from her hood when she was spying on Kanon.
* ShamefulStrip: After being defeated [[spoiler:by Vulcanus]].
* SmartPeopleWearGlasses: Got the highest grades in devil magic school.
* VillainDecay: During her early appearances she was rather effective. Later on, she's just the butt of a lot of jokes and Keima doesn't take her seriously.

[[/folder]] [[folder:Lune]]
http://static.tvtropes.org/pmwiki/pub/images/lune-sama_moe_1731.jpg
->Voiced by: HarukaTomatsu (JP)

An executive of Vintage who oversees all agents in the area. Her primary task is to hunt down the Goddesses who hid themselves within certain human females.
----
* BadassLongcoat: She wears a white coat over her school uniform.
* BandageBabe: At her introduction, she had bandages on several parts of her body.
* BlueBlood: She has tiny horns and is most likely nobility like Nora and Fiore.
* BrainsAndBondage: Despite her masochist tendencies, she's intelligent; [[spoiler:shown by her plan, which she derived from information on Haqua's hagoromo, to capture all Keima's conquered girls. Luckily Tenri/Diana is listed as Nora's capture]].
* CapeSnag: [[spoiler:Attempts this on Haqua's new cape, forcing her to discard it]].
* CombatSadomasochist: Between her frenzied stabbing, gasps of pleasure at getting cut, and [[LaughingMad insane laughter]], this becomes extremely evident during [[spoiler:her battle with Haqua]].
* CompositeCharacter: In the anime, she replaces Fiore [[spoiler:as Kanon/Apollo's assassin]].
* DarkActionGirl: She's quite brutal and ruthless, as seen during [[spoiler:her battle with Haqua]].
* HimeCut: Her hairstyle and horns imply she's from a noble family like Nora and Fiore.
* HornedHumanoid: She has two short horns on the sides of her head.
* KnifeNut: Though as a New Devil she's [[ThouShallNotKill not supposed to kill humans]], so she [[SelfHarm stabs herself in the hand]] and freaks out the person annoying her instead.
* LaughingMad: She does while either inflicting or receiving pain.
* LooksLikeSheIsEnjoyingIt: Stabbing herself and getting injured in general.
* LuminescentBlush: After she stabbed herself.
* MoodSwinger: Switches between a stoic to LaughingMad and back again pretty much instantaneously.
* RedEyesTakeWarning: As portrayed in the Anime (see picture).
* SailorFuku: Wears one under her longcoat.
* SelfHarm: Like all New Devils, she is forbidden from killing humans and instead harms herself to divert her frustration at not killing.
* SpellMyNameWithAnS: Is it "Lune" or is it "Rune?"
* StateTheSimpleSolution: While watching over [[spoiler:the captured girls,]] she muses the easiest way to end the Goddess threat would be to kill all of Keima's captures.
* StellarName: As "Lune", her name means "moon" in French.
* WhyDontYouJustShootHim: Lune has no idea why they should take potential threats like [[spoiler:the goddesses]] captive instead of just killing them.
* YouGottaHaveBlueHair: Has green hair.
* YouWillBeSpared: [[spoiler:Comes close to defeating Haqua, but chooses not to finish the battle due to other concerns and the fact that she considers Haqua a WorthyOpponent]].

[[/folder]] [[folder:Gira]]
http://static.tvtropes.org/pmwiki/pub/images/giratwgok_302.png
->Voiced by: HarumiSakurai (JP)

A member of Vintage that helped Lune search for the Goddesses.

She reappears in the third memory fragment of the ''Heart of Jupiter'' arc as the Vintage member tasked to force Runaway Spirits into the female students of Maijima East Elementary School.
----
* BlueBlood: As indicated by her horns.
* EliteMook: Despite her small role; she is a named Vintage member with a unique character design, which at least puts her above the many FacelessGoons of Vintage.
* HornedHumanoid: She has two short pointy horns.
* MeaningfulName: Her name means "tour" or "circuit" in Spanish.
* ThirdEye: Unlike most devils we have seen so far, she has three eyes.
* WhiteHairBlackHeart: An evil New Devil with white hair.

[[/folder]]

!!Other New Devils
[[folder:Bell Mark Atsume]]

A New Devil that appears in the Kanon spin-off. She used to work as an idol prior to getting stuck as a child and aims to TakeOverTheWorld.
----
* CastingAShadow: She envelopes an entire city with darkness, since Devils come from a realm of darkness and can withstand darkness and cold much better than humans. She would have liked to do the same thing to the ''entire'' human world, but fortunately doesn't have anywhere near that sort of power.
* CombatPragmatist: She takes full advantage of the fact that devils can handle the cold much better than humans in her musical duel with Kanon.
%% * DarkMagicalGirl
* {{Familiar}}: She has a Stray Spirit that takes the form of a demonic owl to serve her.
* FountainOfYouth: Just like Kanon, she is stuck with the body of a child, except when she uses [[ThePowerOfRock The Power of Song]] to transform into a DarkMagicalGirl.
* HeelFaceTurn: Implied to have made one by the final chapter. We just don't know when.
* MagicIdolSinger: Just like Kanon, she uses a combination of Hellian magic and [[ThePowerOfRock The Power of Song]] to transform into one.
* PunyEarthlings: She makes sure to emphasize just how inferior humans are to her kind.
* TheRival: To Kanon.
* TakeOverTheWorld: Her ultimate goal, not that it's anything to be taken seriously.
[[/folder]]

[[folder:[[spoiler: Dokuro]]]]
--> See [[spoiler:the Past Memory Capture Targets section]].

[[/folder]]

!!The Jupiter Sisters

[[folder: Jupiter Sisters as a group]]
Centuries ago, the Jupiter Sisters, goddesses from Heaven, managed to seal away the Runaway Spirits by making a collective HeroicSacrifice, trapping themselves alongside their prisoners. When the spirits finally managed to escape, the sisters were released as well. They ended up in the spirits' human hosts, resting dormant until they could regain their strength. Unlike the spirits, however, the goddesses draw strength from love and affection.

----
Collectively, they share the following tropes:

* {{Barrier Maiden}}s: They were this when they made their HeroicSacrifice to seal away the Weiss 300 years before the story. That is until the Great Runaway Spirit Escape 10 years before the story.
* ChekhovsGunman: Five of the goddesses are inside Keima's previous capture targets.
* FamousAncestor: Jupiter, king of the [[ClassicalMythology Roman gods]], from whom the sisters take their collective name.
* GenderBlenderName: 4 of the 6 goddesses are named after male gods from the Roman pantheon.
* LevelUpAtIntimacy5: The more affection the hosts have, the more power the goddesses can unleash. Their rough progression: TheMirrorShowsYourTrueSelf -> WillingChanneler -> HolyHalo -> PowerGivesYouWings.
* TheMirrorShowsYourTrueSelf: Once they've regained enough strength, the goddesses can appear in their hosts' reflections and shadows.
* OurGodsAreGreater: What the sisters were capable of at full power is unclear, but they weren't omnipotent. As they regain their strength, they become able to switch places with their hosts, manifesting SuperStrength and SuperSpeed, and have a measure of resistance to spells.
* ThePowerOfFriendship: Much of the Jupiter Sisters' power is derived from the bond they share. If they lose even one of their number, they must all be replaced with a new set of Jupiter Sisters immediately.
* ThePowerOfLove: Weiss feed on misery while goddesses grow with love.
* ReligiousAndMythologicalThemeNaming: [[NamedAfterSomebodyFamous Each named for one of their relatives]] in the [[ClassicalMythology Roman pantheon]].
* ScrewTheRulesImDoingWhatsRight: [[spoiler:When they send Keima's mind back to when he was a child ten years in the past, they acknowledge they are screwing with time and the laws of Cause and Effect, but it is a necessary action for Keima to save them all]].
* SealedInsideAPersonShapedCan: The sisters were originally sealed alongside the Weiss, but due to something breaking the seal most of them unconsciously gravitated towards a young girl. Not intentional, but the same end result.
* SharingABody: The goddesses share a body with their hosts and either person can grab control at any time. However, seeing as the goddesses are decent people and are hitchhiking, they rarely do so when it's not important.
* SiblingTriangle: Of sorts. Because the goddesses' power comes from love, all six of them have a vested interest in making sure Keima remains true to ''their'' host. And that's not counting the feelings of the goddesses themselves.
* [[ShipperOnDeck Six-Way]] ShipToShipCombat: Each goddess supports Keima's relationship with her respective host. However, they are not happy about the fact he is technically six timing their hosts.
* SplitPersonalityMakeover: When the goddesses are in control of their hosts' bodies, their hair or other features change to indicate it.
* SymbioticPossession: All the goddesses are shown to get along with their hosts pretty well. The hosts are at best good friends with them and at worst bemused but generally accepting of the Goddesses.
----

[[/folder]]

[[folder:Diana]]
http://static.tvtropes.org/pmwiki/pub/images/Diana.jpg
->Voiced by: KaoriNazuka (JP)

After a certain incident with Keima 10 years ago, Tenri became possessed by Diana, the first Jupiter Sister seen in the series. Compared to Tenri, Diana is assertive and strong-willed, and is able to temporarily take full control of Tenri's body at times.

She is the third oldest of the Jupiter Sisters.
----
* ClingyJealousGirl: She tends to get very aggressive when Keima pursues or shows interest in anyone not named Tenri.
* CoolBigSis: Diana acts like this for Tenri.
* GoodIsNotNice: Diana can be rather cold and inconsiderate some of the time.
* InferioritySuperiorityComplex: Beneath Diana's not-inconsiderable ego, she believes she's caused trouble for Tenri, herself, and her sisters.
* IWantMyBelovedToBeHappy: [[spoiler:Diana finally admits she loves Keima. But she would rather have him love Tenri more, and feels guilty about even being in love with Keima to begin with]].
* LightningBruiser: She's supposed to be the strategist of the group, but is able to grant Tenri superstrength and superspeed.
* MatchmakerCrush: She tries to push Tenri towards Keima, but since Tenri is so shy Diana ends up interacting with Keima so much that she falls in love with him.
* MundaneObjectAmazement: Diana is really impressed with Tenri's magic tricks even though she herself used to split the sea and control the weather.
* PsychosomaticSuperpowerOutage: Diana comes to the conclusion that the reason her wings haven't appeared yet even though they should have grown by that point is that her guilt over having developed a MatchmakerCrush on Keima is getting in the way. Tenri somehow manages to bring out Diana's wings later, but it's unknown how she did it.
* RedEyesTakeWarning: If Tenri's eyes turn red, that means Diana has taken over. And given Diana's {{Tsundere}} outbursts, you can expect a bit of violence.
* SacredFirstKiss: She isn't happy about the fact that Keima took her first kiss when he kissed Tenri.
-->'''Diana:''' A kiss is something... that is done only with the person you spend the rest of your life with. I'll make you take responsibility for it!
* TheSmartGirl: She was the tactician of the six sisters, though not necessarily the most intelligent.
* SugarAndIcePersonality: At first, she was much more cool-headed and aloof, but very caring towards Tenri. After she starts developing feelings for Keima on her own, she starts to act more {{Tsundere}}.
* SuperSpeed: Even when Tenri was a little girl and Diana didn't have much power, she was capable of lifting Keima and sprinting so quickly that she got away from all the Runaway Spirits under the town in moments.
* SuperStrength: She can block Nora's full force giant mace attacks, though not easily. Presumably she'd be able to do better than this now that more of her power has been restored.
* {{Tsundere}}: She ''[[SarcasmMode clearly]]'' has no interest in Keima herself and is only trying to help Tenri. Pay no attention to her blushing and fretting over Keima taking her first kiss when he kissed Tenri.
* TsurimeEyes: Her sharp eyes contrast Tenri's TaremeEyes.
* YouNeverDidThatForMe: [[http://manga.redhawkscans.com/reader/read/the_world_god_only_knows/en/0/137/page/15 Diana's complaint]] to Keima asking if he exchanged some S-P-E-C-I-A-L kind of love with [[spoiler:Vulcanus and]] Tsukiyo.
-->'''Diana:''' [[MadnessMantra Didn't do it for Tenri. Didn't do it for Tenri. Didn't do it for Tenri. Didn't do it for Tenri..]].

[[/folder]] [[folder:Apollo]]
[[quoteright:350:[[labelnote:CLICK HERE TO SEE APOLLO'S FORM]]http://static.tvtropes.org/pmwiki/pub/images/apolloanimever_7465.jpg]][[/labelnote]]
->Voiced by: NaoTouyama (JP)

A somewhat ditzy goddess who refers to herself as a muse, she is also the healer of the sisters. Apart from this, she also appears to be effective in warding off disasters for a time.

She is the second oldest of the Jupiter Sisters.
----
* AntiquatedLinguistics: Speaks in ancient Japanese.
* ChekhovsGun: Keima looks back and remembers [[spoiler:Kanon]] trying to contact him during tests. However, there's actually an even earlier hint that she still has her memories: The omake chapters of her host.
* TheDitz: Apollo cheerfully owns up to being an idiot. Muses aren't supposed to be good at thinking, apparently.
* FacialMarkings: She has arrow-like markings under her eyes, a mark in the middle of her forehead, and eyeliner.
* MagicMusic: When she sang, she could change the landscape. [[spoiler:Kanon is horrified at this and clearly never, ever wishes to sing with her.]]
* TheMedic: Apollo's an expert in the healing arts, according to Diana and Vulcanus. [[spoiler:Which is a bit of a problem when ''she's'' the one in a coma]].
* MovingTheGoalposts: Possibly justified depending on how you look at it. [[spoiler:She was stabbed by Fiore and cursed. They judge the curse will take about a week to kill her unless they can remove the knife (apparently just having a dagger in your intestines for a week is okay) and get to work. When they finally do, it turns out that she's still not going to wake up because she changed the form of her body to make the curse take longer to affect her. So she's still in a coma and Keima has to go look for Mercurius now as well because she knows lots of weird spells and might be able to remove it. Eventually subverted in that Apollo is aware of what's going on, but is choosing not to wake up so she can continue to stave off a disaster she sees coming in the future. This means that finding Mercurius is actually unnecessary to helping her]].
* WifeHusbandry: [[spoiler:Vulcanus warns the other goddesses that Keima's past and present mind have been swapped, and they must be careful with the younger Keima lest they accidentally affect the present Keima, preferably keeping him asleep. Apollo however takes this as a suggestion and tries to imprint the young Keima's mind on Kanon]].

[[/folder]] [[folder:Vulcanus]]
[[quoteright:350:[[labelnote:CLICK HERE TO SEE VULCANUS' FORM]]http://static.tvtropes.org/pmwiki/pub/images/vulcanus_5896.jpg]][[/labelnote]]
->Voiced by: YukaIguchi (JP)

The first goddess uncovered by Keima, Vulcanus is nearly blind, deaf and immobile. However, she possesses the ability to bring objects to life and control them, more than making up for this.

She is the eldest Jupiter Sister.
----
* BerserkButton: Vulcanus will not tolerate *any* threats to [[spoiler:Tsukiyo]]'s purity.
* CallBack: Vulcanus insists that Keima carry her around, similar to the time he had to carry [[spoiler:Tsukiyo]] around during her capture arc.
* CurbStompBattle: [[spoiler:Vulcanus delivers one to Fiore by destroying her dolls and converting the material for her own use]].
* CurtainsMatchTheWindow: While in possession of [[spoiler:Tsukiyo]], she turns her host's eyes and hair rose pink.
* DeclarationOfProtection: She has sworn to protect her host.
* DisabilitySuperpower: She may be blind, deaf, and immobile, but her powers more then make up for it by using [[spoiler:Luna]] as her eyes and ears... and ''[[KitchenSinkIncluded everything else]]'' as her fists.
* EyesAlwaysShut: She's not entirely blind, but that's how she's drawn.
* FieryRedhead: While Vulcanus possesses an aura of a noblewoman, she can be very fiery when she is protecting her host or finds Keima being unfaithful.
* {{Foil}}: Vulcanus is expressive about her feelings whilst [[spoiler:Tsukiyo]] remains stoic. Both still retain an aura of a noblewoman.
* {{Foreshadowing}}: [[spoiler:If you look at the image of Tsukiyo, you can see Luna already standing up and holding onto the sofa. The omake pages for the two are even less subtle]].
* HandicappedBadass: According to Vulcanus, she has bad hearing and eyesight, and can't walk (similar to her namesake). Her power over objects ''more'' than compensates for this, though.
* IfYouEverDoAnythingToHurtHer: Vulcanus has made it clear to Keima that she will never forgive him if he ever hurts [[spoiler:Tsukiyo]].
* MindOverMatter: This is Vulcanus' main power - and she can do some terrifying things with it.
* OneeSama: Being the eldest of the Jupiter Sisters, Vulcanus is highly respected and admired by her younger sisters.
* PerversePuppet: Vulcanus' able to possess [[spoiler:Tsukiyo's doll, Luna,]] and use it as a substitute body.
* PoisonousFriend: She is hellbent on making sure her host stays un-corrupted and is fiercely protective of her.
* ScrewDestiny: She and her host [[LampshadeHanging call Keima out]] on his BecauseDestinySaysSo pickup line.
* {{Scrub}}: InUniverse: when Mars shows off her host's breasts. "Don't fight with weapons [[spoiler:Tsukiyo]] doesn't have!"
* SquishyWizard: She has excellent telekinetic powers, but not only is she physically weak, she's actually crippled and nearly deaf and blind.
* WhatDoesSheSeeInHim: Vulcanus doesn't understand how such a pure and beautiful girl like her host could have fallen in love with someone like Keima.

[[/folder]] [[folder:Mars]]
[[quoteright:350:[[labelnote:CLICK HERE TO SEE MARS'S FORM]]http://static.tvtropes.org/pmwiki/pub/images/mars__anime_6817.jpg]][[/labelnote]]
->Voiced by: Creator/AyahiTakagaki (JP)

The next goddess found after Vulcan, Mars appears to be the most physically powerful, as befits her name. Mars seems serious and businesslike to the point where she seems completely inexperienced when it comes to love and romance. However, she agrees to help her host capture the target of her affections in return for assistance in finding her sisters.

She is the third youngest of the Jupiter Sisters.
----
* ActionGirl: Comes with her position as the Goddess of Battle. [[spoiler:She's the only one who put up a notable fight against Vintage, though Lune still beat her fairly easily]].
* BoobsOfSteel: What a coincidence, the warrior goddess ends up in the second bustiest of the six hosts (Apollo's host barely beats her).
* BraidsOfAction: When Mars takes over, her host's hair is braided.
* DoubleStandardRapeFemaleOnMale: States that her host will assert her feelings, even if she has to force herself on Keima.
* {{Foil}}: Mars thinks only about fighting while her host thinks only about romance. Both demonstrate masculine characteristics, though.
* HairDecorations: Her circlet.
* HairOfGoldHeartOfGold: While in possession of [[spoiler:Yui]]'s body, she turns her host's hair gold. Add the fact that she's more physical in standing up for justice, compared to her older sister Vulcanus.
* KnightInShiningArmor: [[spoiler:Yui and Mars play this to Keima's DistressedDude in the horror house]].
* LadyOfWar: Her manners aren't particularly exceptional, but her appearance is quite refined, she uses a RoyalRapier and she's in a position akin to royalty. She looks it too.
* LightningBruiser: Fast, powerful and durable.
* RapunzelHair: Her hair extends past her waist.
* RedEyesTakeWarning: Apart from the change in hair color, she also turns [[spoiler:Yui]]'s eyes red. Plus, she's the Goddess of War.
* RoyalRapier: Her host [[spoiler:Yui Goidou]] uses a prop one during her date with Keima, but Mars wields it expertly against the "evil agent of Vintage."
* RunningGag: A small one: [[spoiler: Confusing Yui for a guy]].
* SacrificedBasicSkillForAwesomeTraining: Mars is a WarGoddess and has always been on the front lines of battle, which has apparently left her with little of a social life.
* SlipknotPonytail: When Mars takes over to fend off the 'Evil Vintage agent,' AKA [[spoiler: Haqua]].
* SuperStrength: To her host's surprise, a light push from Mars is enough to send a punk flying backwards.
* TomboyishPonytail: Just like her host she has long hair tied up at the back, except she has even more of it.
* TsurimeEyes: Her sharp eyes contrast her host's TaremeEyes.
* UnfamiliarCeiling: Mars goes through this when she wakes up, quizzing her new host on where she is.
* WarGoddess: Mars is named after the Roman god of war and appears to be the most physically powerful goddess of the Jupiter Sisters.

[[/folder]] [[folder:Minerva]]
[[quoteright:350:[[labelnote:CLICK HERE TO SEE MINERVA'S FORM]]http://static.tvtropes.org/pmwiki/pub/images/minerva_anime_1354.jpg]][[/labelnote]]
->Voiced by: KanaHanazawa (JP)

The fifth goddess, she is unique in that during the recapture arc she is in fact seen separate from her host. Her personality appears quite similar to her host, as does her appearance, though Minerva looks far younger.

She is the second youngest of the Jupiter Sisters.
----
* {{Adorkable}}: She's awkward, quiet and naive.
* AstralProjection: She is able to manifest herself in a ghostly form outside her host's body.
* BarrierWarrior: Minerva can manifest force-fields to protect herself or others.
* CuteBookworm: [[spoiler:Like her host Shiori]], Minerva is definitely the bookish type and is spotted around the library several times before her capture.
* JustAKid: Her childish figure is mocked by Apollo: "Minerva can't kidnap a man yet! Not with this!". [[GenreSavvy Mars]] is more cautious in her judgement, admitting that [[{{Lolicon}} some men]] are into this, and Katsuragi might be.
* TheQuietOne: She rarely speaks up.
* ShrinkingViolet: Not only does she almost never talk, she tends not to finish her thoughts before getting too nervous and quitting.
* TokenMiniMoe: Most childlike of the Jupiter Sisters, though not actually the youngest.
* VisibleSilence: Her most common line is '...'

[[/folder]] [[folder:Mercurius]]
[[quoteright:350:[[labelnote:CLICK HERE TO SEE MERCURIUS' FORM]]http://static.tvtropes.org/pmwiki/pub/images/12_Mercury_9817.jpg]][[/labelnote]]
->Voiced by: Creator/AyanaTaketatsu (JP)

The final goddess and the one Keima has of course been trying to find the whole time, Mercurius is considered to be something of an oddball. While the other sisters all have a particular strength, Mercurius appears to have more interest in learning weird spells. For her capture, Keima is unsure of her host and thus has to pursue more than one girl at once.

She is the youngest Jupiter Sister.
----
* [[BigLittleBrother Big Little Sister]]: To Minerva. While Minerva is the second youngest of the Jupiter Sisters and Mercurius the youngest, Mercurius is much taller than Minerva.
* DarkSkinnedBlonde: She seems to affect her host's appearance more than most goddesses. Her skin becomes brownish and her hair turns white in addition to the FacialMarkings.
* FacialMarkings: She has some small stripes beneath her eyes.
* MysticalWhiteHair: Her hair is white and her sisters say she's the specialist with regards to unfamiliar/bizarre spells.
* PeekABangs: One eye is always covered by her very long bangs.
* {{Sleepyhead}}: She always appears drowsy and spent most of her capture asleep while her host ran about. [[spoiler:Afterward, she slept through the party the goddesses held and just woke up at the end to announce that their arguing was pointless since Ayumi and Keima just got married, right?]]
* SuperSpeed: While her namesake's known for his speed, Mercurius' own abilities in this regard are unclear, though she has used it. Minerva thinks Mercurius would be the fastest absent the use of powers, and indeed she wins a race between the goddesses with that handicap in place, even though she was asleep at the starting line. (To be fair, though, the other goddesses ''did'' eat [[LethalChef Elsie's cooking]] along the way...)
[[/folder]]

!Others
!!The Katsuragi Family
[[folder:Mari Katsuragi]]
http://static.tvtropes.org/pmwiki/pub/images/twgok_Mom_1383.jpg
->Voiced by: RyokaYuzuki (JP), Creator/ShelleyCaleneBlack (EN)

Keima's mother, an ordinary Japanese housewife... who used to run with [[{{Delinquents}} biker gangs]]. She runs a little cafe from the Katsuragi home, "Cafe Grandpa". She loves Keima, but worries about his future. She adores Elsie, whom she thinks is her husband's illegitimate daughter, and treats her like her own.
----
* BadassBiker[=/=]BikerBabe: Used to be one, and hasn't lost her touch, much to Keima's distress.
* BewareTheNiceOnes: Don't get on her bad side. Ever.
* BoobsOfSteel: Just like Mars and the Kasuga sisters, she's quite strong.
* DeathGlare: She sported one when she called her husband [[spoiler:after Elsea's introduction to the household.]]
* DrivesLikeCrazy: At least, on a motorcycle.
* ExpositoryHairstyleChange: Whenever she gets angry, she lets her hair down.
* FormerTeenRebel: She was once part of a biker gang
* TheGlassesComeOff: A sign someone's about to enter a world of pain.
* HotBlooded: Some things she ''really'' gets into.
* HotMom: Hot enough that her end card portrait in s1 episode 8 is done by Sano Toshihide, an {{Eroge}} artist.
* {{Meganekko}}: Justified; her sight started deteriorating 10 years ago, so she began buying glasses. Keima's inherited the condition.
* ObnoxiousInLaws: A mild case with her husband's father but she seems to get along with her mother-in-law. Her cafe, "Cafe Grandpa", is named in honor of Denma.
* {{Otaku}}: Although it doesn't come up much, Keima does mention that she's a bit of a manga fanatic. Which might be where he got his game obsession, come to think of it.
* ParentalSubstitute: Elsie is more than willing to call her 'Mom'.
* RapunzelHair: When she lets it at the loose, it reaches her waist.
* RedBaron: Used to be known as the "Snow Woman of the Mountain Pass".
* RetiredBadass: And still willing to bring the smack-down, as one unlucky groper discovered.
* WomanScorned: She is ''not'' happy when she thinks her husband is cheating on her, while Elsie (and later Haqua as a joke to her upon their first meeting) is actually just making it up.
* WrenchWench: Shown to have been working on her motorcycle in the first season's 8th episode.
* YamatoNadeshiko: Her baseline.

[[/folder]] [[folder:Keiichi Katsuragi]]

Keima's father, a man who is almost never home due to travel for work.
----
* TheGhost: The closest time when we first get to see him is in Keima's flashback but [[TheFaceless his face is blocked]].
* MistakenForCheating: Elise (and Haqua as a joke) claim that Keiichi is their father. When Mari angrily calls him about having slept with other women, he's understandably confused about it.
* RepetitiveName: His given name and surname begin with the same kanji.
* WhenYouComingHomeDad: He is often overseas for work.

[[/folder]] [[folder:Denma Katsuragi]]

Keima's grandfather and Keiichi's father. He once lived in Maijima City but gave his house to Keima's family when their house was destroyed in an earthquake 10 years prior to the story. He and his wife now live in Yamaguchi Village.
----
* [[DotingParent Doting Grandparent]]: He loves his grandson Keima. He keeps the stuff that he sent to him and even worked hard and made a bowl and decorated it with a game character for him.
* ObnoxiousInLaws: A mild case with Mari.
* TerribleArtist: His attempt at a picture of one of Keima's dating sim heroines is really bad.

[[/folder]]

!!Maijima Private Middle/High School Characters

[[folder:Yuri Nikaido]]
->Voiced by: AtsukoTanaka (JP), Elizabeth Bunch (EN)

Keima's homeroom teacher and the senpai of Jun Nagase. She frequently abuses Keima, but (like the rest of his teachers) has mostly given up on scolding him.
----
* AloofAlly: [[spoiler:She's captured two escaped level four spirits single-handedly but since she's working on a different mission, hasn't revealed herself to Keima's group. What her job is and what her intentions are remain unknown, though it's clear that she opposes Vintage and other similar groups]].
* AnimalEaredHeadband: She wore a headband with cat ears in the outfit she wore for the teachers' skit.
* BadassBystander: [[spoiler:Gets called out to capture Level Four Weiss, but is apparently working on a different mission from the rest of the Runaway Spirit Squad]].
* ChekhovsGunman: Appears very early, but doesn't really do anything until Yui's arc.
* CollaredByFashion: Wears a studded collar.
* DarkIsNotEvil: Has dark hair and mostly sports dark-colored clothing, but works from the sidelines in capturing Weiss.
* FanserviceCostumes: The outfit she wore for the teachers' skit was a [[ShowgirlSkirt half jacket to leave her front and waist exposed]] and [[ThighHighBoots dominatrix boots.]]
* GoodIsNotNice: Turns out she knows a lot more about New Hell and Keima than she lets on... but she'll still beat the crap out of him and makes an effort not to let him know about her own involvement.
* HotTeacher: During Nagase's omakes, she disapproves of how Nikaido's style 'tempts' students [[HypocriticalHumor before having a brief memory flash of kissing Keima.]]
* SadistTeacher: To an extent, with some SternTeacher thrown in as well.
* SempaiKohai: To Jun.
* WhipItGood: In her costume for the teacher's skit.

[[/folder]] [[folder:Miyako Terada]]
->Voiced by: Nozomi Chikamura (JP)

A classmate of Keima who is a member of the track-and-field club with Ayumi then later in Chihiro's band, the 2-B Pencils.
----
* BoringYetPractical: She goes and studies in a {{cram school}} unlike the other members of 2-B Pencils.
* SpannerInTheWorks: For Keima when he is trying to talk to Ayumi during the Old Conquest Arc by bringing up the rumors of him with Kanon.
* UnwittingMuggleFriend: One of Elsie's friends in Maijima, she doesn't know about Elsie being a demon or the other supernatural happenings.
* WrestlerInAllOfUs: She casually pins down Keima (with the [[ProfessionalWrestling/ChrisJericho Walls of Jericho]] in the Anime) midway into Ayumi's reconquest.
* YouthfulFreckles: From running in track-and-field, they disappear sometimes.

[[/folder]] [[folder:"Mobuko"]]
->Voiced by: Yuko Gibu (JP)

Keima's classmate who appears from time to time.
----
* ArtEvolution: She looks a bit different when comparing her from her initial manga appearance to her current appearance.
* ClassRepresentative: She's the class representative and can occasionally be seen giving out handouts and such. However, despite her decently important position in the class, the author never got around to giving her a name.
* GirlishPigtails: Her original look has them hang behind her while her current look has them in front.
* MeaningfulName: Mobuko means "mob-girl" referring to her status as a mob character.
* RecurringExtra: She appears often when scenes are in or involving class 2-B.

[[/folder]] [[folder:Ichiro Kodama]]
->Voiced by: RyuseiNakao (JP), ChrisAyres (EN)

An English teacher in Majima Academy, and the homeroom teacher to class 3-D.
----
* EvilIsPetty: Well, he's not really evil per se, but.... During one of his test, he promised that he only approves extracurricular activities if the students get perfect grades on his test. Then, after the test, he happily approves everyone's activities despite their score. Why? [[spoiler: Because Keima, who he hates because [[BunnyEarsLawyer he keeps playing games during lessons but always gets perfect scores]], [[TheBGrade scores]] ''[[TheBGrade 99]]'' [[TheBGrade out of]] ''[[TheBGrade 100]]'']].
* GratuitousEnglish: Despite being an English teacher and thus having an excuse to use the language, he doesn't appear to be that good at it.
** BigNo: Bellows out an "Oh, No!" [[spoiler:in the first episode of the Goddesses Arc, upon seeing Kanon cling onto Keima.]]
* SadistTeacher: He really picks on Keima. And like most of Keima's teachers, ''gets pawned come the major exams.'' Save for that one instance. See above.

[[/folder]] [[folder:Fujiidera]]
->Voiced by: Creator/AiNonaka (JP), Creator/MonicaRial (EN)

Head of the library committee.
----
* GirlishPigtails: She has long pigtails, braided to make her look more serious.
* NerdGlasses: Fujidera has a rather fussy, businesslike attitude, which is complemented by her glasses.
* ReasonableAuthorityFigure: When Shiori takes over the library, she goes out of her way to avoid telling the teachers despite it being the easiest solution since she doesn't want to get Shiori in trouble. After she manages to get in, she agrees to a compromise with Shiori to save as many books as possible.

[[/folder]] [[folder:The Mai-High Delinquents]]

A group of delinquent students.
----
* ButtMonkey: [[RunningGag They usually get beaten up or scared off by strong females whenever they appear]].
* {{Delinquents}}: They loiter, litter, be mean, and get into fights.
* NoNameGiven: At the time of their introduction only one of them is named: Ryou, the tall delinquent.
* ProductionThrowback: They first appeared in an earlier work called Manga/SeikesshouAlbatross as 3rd year middle-school delinquents harassing the main heroine Asakura.
* {{Recurring Extra}}s: They appear occasionally from time to time. They usually cause trouble when the do.

[[/folder]]

!!Other Buddies
[[folder:Yukie Marui]]
->Voiced by: Yuko Gibu (JP)

Haqua's partner, a middle-aged [[BlandNameProduct Gokult]] saleslady. Not the fastest of workers, especially now she's getting on, but not to be underestimated either.
----
* AmazinglyEmbarrassingParent: She's basically this for Haqua, even though they're not actually related and Haqua is easily 200 years older than the human. Particularly her habit of pushing Gokult merchandise on any likely takers.
* BoringYetPractical: Her spirit-capturing method is to simply talk to the host every day. While slow, she's working on so many at once that Haqua's record is actually quite good.
* FunTShirt: Wears one that says, "NO PUNK NO LIFE".
* TheLoad: Subverted. She's not useless, she works slowly, steadily and patiently on her targets. Haqua, being rather less patient and feeling the need to prove herself, initially dismisses her, with unfortunate results.
* ShipperOnDeck: Although not outright stated, she seems to try to manipulate Haqua and Keima getting together. Such as telling Keima that Haqua must be in a good mood because of him and how she supposedly talks about how good-looking he is. She also insists on him taking a bath and then tells Haqua that he already went home when she herself wants to take one. Keima is able to [[DangerouslyGenreSavvy see through it though]], unlike Haqua.

[[/folder]] [[folder:Ryou Asama]]
->Voiced by: TakumaTerashima (JP)

Ryou is Nora's partner, and apart from standing around being pretty doesn't seem to actually be good at anything. Due to his incompetence, Nora tends to end up doing most of the work, leading to unpredictable results.
----
* BigDamnHeroes: [[spoiler:Surprisingly enough, he is the one to save Keima when Lune is looking for Fiore's signal and Keima is out with a cold]].
* {{Bishonen}}: Pretty, but dumb.
* BrainlessBeauty: He is handsome but kinda stupid.
* BrainwashedAndCrazy: An omake reveals that [[spoiler:Fiore managed to brainwash him into joining Vintage's side and shouting Vintage slogans. Fortunately, Ryou's incompetence and inability to get her out of her jar aside, it was [[TheCavalryArrivesLate far too late for either of them to affect the outcome]] and after a good knock to the head Ryou returned to normal]].
* BumblingSidekick: According to Nora he's useless. He himself says that it ends quicker when he helps, though. Of course, the one time we see them working together he just gets in the way.
* ButtMonkey: According to the author's notes he's matched only by Elsie.
* DumbBlonde: He's essentially brainless and can't even left or write or how to write his own name. He is, however, confident in his attractiveness and seems to enjoy flipping his blond hair.
* HandsomeLech: Only working for Hell because he likes Nora's boobs.
* RunningGag: Ryou is terrible at kanji and can't even write his own name. He always writes "Bald" on accident.
* SomethingAboutARose: The majority of his appearances has him holding a rose. The rose also holds his notes.

[[/folder]]

!!Supporting

[[folder:Okada]]
-> Voiced by: MikiIto (JP), Elizabeth Bunch (EN)

Kanon's manager.
----
* PrimAndProperBun: Keeps her hair tied up in one.
* StoicSpectacles: She's generally very businesslike and calm and is not unlike Keima.
* SuspiciouslySimilarSubstitute: Looks and acts a ''lot'' like Keima at times. They even have the same gestures. [[spoiler:You can't escape from 'Keima' that easily, Elsie!]]

[[/folder]] [[folder:Citron]]
-> Voiced by: RinaHidaka (Lime, JP), MaayaUchida (Yuri, JP), Serena Varghese (Lime, EN), Creator/MonicaRial (Yuri, EN)

An idol group that was composed of Lime, Yuri, and Kanon. They broke up sometime before Kanon began her solo career.
----
* BlondeBrunetteRedhead: Lime, Yuri, and Kanon respectively.
* BreakupBreakout: After the group broke up, only Kanon is seen to continue on the idol path.
* FaceOfTheBand: In-universe according to an omake, Lime was the original face until Kanon took off her glasses.
* GirlGroup: They were this before breaking up.
* MegaTwintails: Lime's hair style.

[[/folder]] [[folder:Airi]]

Reiko Hinaga's granddaughter.
----
* CreepyChild: She says and does creepy things like chanting "I'll cut off your head". Her grandmother says that is why she has no friends because she scares people.
* CreepyDoll: Has one made of straw.
* IdenticalGrandchild: Looks like her grandmother when she was her age.
* PrecociousCrush: On Keima after the capture arc. She sends him a love letter that actually ends up with Dokurou in hell somehow before getting redirected back to him.
* RedHerring: The ghost in the graveyard looking like her and her apparent socialization issues. However, as stated, Airi isn't concerned with that kind of stuff and wouldn't get a Runaway Spirit.

[[/folder]]

!!The Aoyama Household
[[folder:Morita]]
-> Voiced by: Shouto Kashii (JP), Kalob Martinez (EN)

The Aoyama's chauffeur.
----
* TheDriver: Is this to the Aoyama family even after they lost their fortune. He feels obligated to his deceased boss, Yuuri Aoyama.
* ParentalSubstitute: Tries to be this for her, teaching her how to be a commoner. Ironically in the past (as shown in the "Heart of Jupiter" arc), he wasn't really mindful of her and once said he had "no intention of looking after a child [Mio]..."
* PlotMandatedFriendshipFailure[=/=]ScrewThisImOuttaHere: After Mio used up her 4 months worth of allowance buying omelette-soba bread, he leaves to be a taxi driver. The omake shows that he returns to her side after her conquest.

[[/folder]] [[folder:Yuuri Aoyama]]
-> Voiced by: Hidetoshi Nakamura (JP), Chris Hutchison (EN)

Mio's father, a president of a company before his death.
----
* DeathByOriginStory: His death is one factor causing his daughter Mio to develop a gap in her heart.
* DisappearedDad: He's Mio's father and he died one year before the series started.
* PosthumousCharacter: He died one year before the beginning of the story. We see him alive 10 years ago during the "Heart of Jupiter" arc meeting with Shoutaro Shiratori.

[[/folder]]

!!The Goido Household

[[folder:Yui's Mom]]
->Voiced by: Junko Kitanishi (JP)

The matriarch of the Goido household.
----
* DynamicEntry: She first appears running and pushing Keima away from Yui since she thought that Keima had "attacked" Yui.
* EducationMama: Having Yui quit her club in order to focus on her studies seems to have been the last straw for a gap to develop.
* KimonoIsTraditional: She appears to be quite traditional and wears traditional clothing.
* MyBelovedSmother: She goes more than a little overboard fussing over Yui and tends to be very controlling of her, though she doesn't realize it. She pushes Yui into a stressful life she can't complain about and simply considers Yui a good daughter.
* UnnamedParent: She's always referred to as mother by or Yui's mother because that's all her role in the story is.

[[/folder]]

!!The Shiratori Household

[[folder:Yanagi]]

One of the Shiratori's stewards, she watches over Urara.
----
* TheDriver: She drives Urara around and socializes with Yui and Mio's drivers.
* GirlFriday: Other than taking care of Urara, the president also has her look over the construction site.
* MaidAndMaiden: Her relation with Urara.
* ParentalSubstitute: Her peers, Morita and Okamoto, joked on her acting motherly that she should become Urara's mother for real.

[[/folder]] [[folder:Shoutarou Shiratori]]

Urara's grandfather and the president of the Shiratori company.
----
* CoolOldGuy: Though old, he looks young and handsome. He also knows a little bit about devils and is trying to construct some defenses. [[spoiler:Keima tells him to cool it, though, and just play with his granddaughter.]]
* DirtyOldMan: Considering the porn magazines he keeps in his room...
* [[spoiler:HalfTheManHeUsedToBe: In Keima's 3rd attempt, he tried to fight a devil and ended up like this. Good thing there was a reset]].
* MarriedToTheJob: While he would always be there for his family when they really ''needed'' it, he otherwise didn't spare them a thought. A runaway spirit posing as his daughter-in-law helps him realize his shortcomings and promise to take better care of Urara.
* OlderThanHeLooks: He's a grandfather, but looks like a handsome young man.
* {{Revenge}}: His motivation to fight the devils.
* YouAreNotAlone: [[spoiler:Urara saw how lonely he was after her mother and father's deaths. The gap in her heart came from her inability to fill his loneliness]].

[[/folder]]

[[folder:Kayoko Shiratori]]

Urara's mother and Shoutarou's daughter-in-law who was possessed by a devil.
----
* DemonicPossession: She get possessed by a Runaway spirit when Urara was about 3, [[spoiler: which caused her to lash out against the servants and her husband.]]
* [[spoiler:FinalSpeech: When the devil posing as Kayoko is defeated, it apologizes on Kayoko's behalf for being so selfish, wishing that she could have played with Urara longer, and asks Urara to stay strong]].
* GildedCage: How she saw the Shiratori Household.
* GoMadFromTheIsolation: [[spoiler:Urara's mother was very happy at first to marry into the Shiratori family, but her husband and father in law were almost never home. The servants around the house respected her as the lady of the house and avoided bothering her. Though she became increasingly lonely, she also felt reluctant to disturb the "perfect world" surrounding her. Eventually, her despair drew an extremely powerful runaway spirit into her heart, driving her mad. Using PowersViaPossession, she ended up murdering her husband and many of the servants before dying herself]].
* KnifeNut: Her apparition wielded a knife [[spoiler: and it is implied that she herself also used one to massacre the servants and her husband]].
* MissingMom: Is this to Urara.
* PosthumousCharacter: She died when Urara was about 3.
* PowersViaPossession: Using the powers of the devil she was possessed by, she [[spoiler:murdered the servants and her husband out of rage that none of them interacted with her]].
* ShapeshifterGuiltTrip: The devil that possessed her takes her form long after her death in order to [[spoiler:play with Urara and guilt trip Urara's grandfather into backing off]].

[[/folder]]

!!Maijima East Elementary School (10 years ago)

[[folder:Magical Potion]]

A three girl group made of 4th graders armed with water guns. They consist of Mami, Emi, and Yumi.
----
* BlondeBrunetteRedhead: Mami, Yumi, and Emi respectively.
* HairDecorations: They wear different hair decs; Mami and Yumi wear bows while Emi wears a headband.
* {{Jobber}}s: Keima described them as such. No soon after they appeared Kaori came, showed them up by being prim and proper, and their ranks go down. They later get rundown by the Maijima Alliance.
* WaterGunsAndBalloons: Their weapons of choice is the former.

[[/folder]] [[folder:Arita orph Reiko]]

A muscular elementary schooler.
----
* BrawnHilda: It's hard to believe that she is an elementary schooler.
* {{Jobber}}: Invoked by Keima to promote Tenri.

[[/folder]] [[folder:C-Dash]]

A comedy duo made of Maiko and Mariko.
----
* BokeAndTsukkomiRoutine: Their comedy act with Maiko and Mariko as the respective "boke" and "tsukkomi".
* FacialMarkings: Both have a star-mark on their cheeks; Maiko's on her right while Mariko's on her left.
* {{Meganekko}}: Mariko, with her large lens glasses.
* MulticoloredHair: Maiko has two hair colors.

[[/folder]] [[folder:Hana Satoyama]]

A fashionable elementary schooler in 6th grade class 3.
----
* CoolCrown: Wears a tiara.
* TheFashionista: She even modeled for {{Fashion Magazine}}s.
* GirlishPigtails: Her hairstyle.
* HairDecorations: Wears two; one shaped like a bear's head sticking it's tongue out on her left pigtail while the other is shaped like a heart on her right pigtail.
[[/folder]]

!!Novel Only Characters

[[folder:Tooru Amami]]

Amami Tooru is a girl that rescues Keima from a building while wearing an angel cosplay. Her behavior is rather irrational so far as Keima is concerned, making it difficult to get a real grasp on her personality.
----
* CloudCuckoolander: Keima thinks of them as daydreamer types. [[spoiler:But she isn't really]].
* CosplayOtakuGirl: She likes to dress up in strange costumes and make up funny stories [[spoiler:as a way of coping with stress at home]].
* {{Ojou}}: She is from a rich family.
* StepfordSmiler: [[spoiler:She does the cosplay act to escape stress at home.]]

[[/folder]] [[folder:Asami Yoshino]]

A quiet, ordinary girl from Keima's class, she interacts little with others.
----
* CanonImmigrant: She appears in the manga and anime.
* TheGenericGirl: Keima’s first impression of her is similar to the one he has of Chihiro: moderately attractive, doesn't stand out much and overall rather plain. Then when he sees her ten minutes later, she’s much more energetic and cute, completely shattering the first impression.
* IllGirl: Her classmates seem to think she gets sick a lot. [[spoiler:But it’s really just that she’s really bad at dealing with others and gets too stressed out]].
* [[spoiler:PolarOppositeTwins]]: [[spoiler:Her sister is the polar opposite of her and a cheerful extrovert]].
* ShrinkingViolet: At school, her behavior and attitude are rather muted due to difficulty in interacting with large groups of people.
* [[spoiler:TwinSwitch]]: [[spoiler:Asami’s sister Ikumi grows curious about this Katsuragi guy that her older twin sister keeps talking about, so she pretends to be Asami. Keima figures it out without even knowing Asami has a sister]].

[[/folder]] [[folder:Shino Akuragawa]]

A miko from from Toyoboshi Shrine on Mt. Uryu.
----
* BladeOnAStick: One image shows her wielding a su yari.
* CuteClumsyGirl: She has a habit of tripping.
* FriendToAllChildren: Likes children. Too bad she sometimes scares them.
* {{Miko}}: She trained as one from a young age.

[[/folder]] [[folder:Aoba Fuse]]

A girl who has no interests.
----
* TheAce: Being this actually caused her gap due to not having anything to challenge her.
* GamerChick: What Keima made her in order to give her a challenge.
* RedBaron: Post capture she is known to the game community as "Maihime."
* TheStoic: Before the capture, she was very bored and unemotive.
[[/folder]]
----
Back to ''Manga/TheWorldGodOnlyKnows''.
Characters/TheWorldGodOnlyKnowsSupporting

Added: 1101

Changed: 3717

Removed: 389

Is there an issue? Send a MessageReason:
Folderized. Also commented out the group folders for the New Devils, Vintage, and the RSS, since they didn\'t have tropes.


%%



%% Zero Context Example entries are NOT allowed on wiki pages. All such entries have been commented out. Add context to the entries before uncommenting them. %%



%% Zero Context Example entries are NOT allowed on wiki pages. All such entries have been commented out. Add context to the entries before uncommenting them. %%



%%

to:

%%



[[folder:Protagonists]]
!!'''Keima Katsuragi'''

to:

[[folder:Protagonists]]
!!'''Keima Katsuragi'''
!!Protagonists
[[folder:Keima Katsuragi]]



--> '''Haqua:''' It's like you were rejected twice in a row after your conquests... Feeling sad?
--> '''Keima:''' It's good that she's forgotten... This way... She won't get involved in all this.

to:

--> '''Haqua:''' It's like you were rejected twice in a row after your conquests... Feeling sad?
-->
sad?\\
'''Keima:''' It's good that she's forgotten... This way... She won't get involved in all this.



** He tries to invoke this in FLAG 238 [[spoiler:in order to dispel any thoughts on Tenri's part regarding the kiss between him and Kaori,]] but [[PlayedStraight later falls into another serious one]] in FLAG 239 [[spoiler:after bumping into Chihiro and Ayumi.]]

to:

** He tries to invoke this in FLAG 238 [[spoiler:in order to dispel any thoughts on Tenri's part regarding the kiss between him and Kaori,]] but [[PlayedStraight later falls into another serious one]] in FLAG 239 [[spoiler:after bumping into Chihiro and Ayumi.]] ]]



* ObliviousToLove: Even with Elsie, Haqua, and Diana constantly "bothering" him, he doesn't seem to notice they are head over heels in love with him. Not to mention the arc heroines who are hopelessly smitten by him. For those he does know about, he still ignores them, making it difficult to tell where this starts and stops.

to:

* ObliviousToLove: Even with Elsie, Haqua, and Diana constantly "bothering" him, he doesn't seem to notice they are head over heels in love with him. Not to mention the arc heroines who are hopelessly smitten by him. For those he does know about, he still ignores them, making it difficult to tell where this starts and stops.



* WholesomeCrossdresser:
** As the God of Being Captured when dealing with Yui.

to:

* WholesomeCrossdresser:
WholesomeCrossdresser:
** As the God of Being Captured when dealing with Yui.



!!'''Elsea de Lute Irma'''

to:

!!'''Elsea [[/folder]]

[[folder:Elsea
de Lute Irma'''Irma]]



* LoveMartyr: She deeply loves her Kami-nii-sama and outright states she would prefer to die than having him killed, despite the daily abuse and complete lack of respect.

to:

* LoveMartyr: She deeply loves her Kami-nii-sama and outright states she would prefer to die than having him killed, despite the daily abuse and complete lack of respect.



!!'''Haqua du Lot Herminium'''

to:

!!'''Haqua [[/folder]] [[folder:Haqua du Lot Herminium'''Herminium]]



!!'''Tenri Ayukawa'''

to:

!!'''Tenri Ayukawa'''[[/folder]] [[folder:Tenri Ayukawa]]



[[folder: Original Capture Targets]]
!'''Capture Targets'''

to:

[[folder: Original Capture Targets]]
!'''Capture Targets'''
!!Capture Targets

[[folder:Capture Targets as a group]]



!!'''Ayumi Takahara'''

to:

!!'''Ayumi Takahara'''[[/folder]] [[folder:Ayumi Takahara]]




!!'''Mio Aoyama'''

to:

\n!!'''Mio Aoyama'''
[[/folder]] [[folder:Mio Aoyama]]



A haughty girl whose father was the head of a major company. Unbeknownst to her classmates, her father had actually passed away recently, and Mio is actually poor now, but she's too proud to admit it. She makes a brief appearance during Yui's capture. She appears again selling bread at the Mai-High Festival.

to:

A haughty girl whose father was the head of a major company. Unbeknownst to her classmates, her father had actually passed away recently, and Mio is actually poor now, but she's too proud to admit it. She makes a brief appearance during Yui's capture. She appears again selling bread at the Mai-High Festival.
Festival.



* FallenPrincess: After her capture, she begins to adapt to her new lifestyle. She even starts working in a bakery in order to help her family.

to:

* FallenPrincess: After her capture, she begins to adapt to her new lifestyle. She even starts working in a bakery in order to help her family.



!!'''Kanon Nakagawa'''

to:

!!'''Kanon Nakagawa'''[[/folder]] [[folder:Kanon Nakagawa]]



!!'''Shiori Shiomiya'''

to:

!!'''Shiori Shiomiya'''[[/folder]] [[folder:Shiori Shiomiya]]



!!'''Kusunoki Kasuga'''

to:

!!'''Kusunoki Kasuga'''[[/folder]] [[folder:Kusunoki Kasuga]]



!!'''Chihiro Kosaka'''

to:

!!'''Chihiro Kosaka'''[[/folder]] [[folder:Chihiro Kosaka]]



* DoItYourselfThemeTune: Her seiyuu provides the vocals for the ending of the first OVA, ''[[http://www.youtube.com/watch?v=3alvOcc4LKw The Memory of My First Love]]'', along with the rest of the 2B Pencils. [[spoiler:She's later joined by Kanon (on backing vocals) at the ''Goddesses Arc'' Final episode.]]

to:

* DoItYourselfThemeTune: Her seiyuu provides the vocals for the ending of the first OVA, ''[[http://www.youtube.com/watch?v=3alvOcc4LKw The Memory of My First Love]]'', along with the rest of the 2B Pencils. [[spoiler:She's later joined by Kanon (on backing vocals) at the ''Goddesses Arc'' Final episode.]] ]]



!!'''Jun Nagase'''

to:

!!'''Jun Nagase'''[[/folder]] [[folder:Jun Nagase]]



* TeacherStudentRomance: Keima tries desperately to try capturing her in any other way ''other'' than this before being stuck with it because the teacher routes in dating sims are always harder and have goal lines far in the future. Obviously, he fails. Really, he's lucky that she was just a student teacher and therefore viewed him as a project instead of labeling him out of bounds as a student.

to:

* TeacherStudentRomance: Keima tries desperately to try capturing her in any other way ''other'' than this before being stuck with it because the teacher routes in dating sims are always harder and have goal lines far in the future. Obviously, he fails. Really, he's lucky that she was just a student teacher and therefore viewed him as a project instead of labeling him out of bounds as a student.



!!'''Tsukiyo Kujou'''

to:

!!'''Tsukiyo Kujou'''[[/folder]] [[folder:Tsukiyo Kujou]]



* PowersViaPossession:

to:

* PowersViaPossession: PowersViaPossession:



!!'''Minami Ikoma'''

to:

!!'''Minami Ikoma'''[[/folder]] [[folder:Minami Ikoma]]



----

to:

---- ----



!!'''Tenri Ayukawa'''

to:

!!'''Tenri Ayukawa'''[[/folder]] [[folder:Tenri Ayukawa]]



!!'''Rieko Hinaga'''

to:

!!'''Rieko Hinaga'''[[/folder]] [[folder:Rieko Hinaga]]



!!'''Sumire Uemoto'''

to:

!!'''Sumire Uemoto'''[[/folder]] [[folder:Sumire Uemoto]]



!!'''Nanaka Haibara'''

to:

!!'''Nanaka Haibara'''[[/folder]] [[folder:Nanaka Haibara]]



!!'''Yui Goido'''

to:

!!'''Yui Goido'''[[/folder]] [[folder:Yui Goido]]



A rich heiress living a suffocating life under pressure from her parents to be the perfect daughter. Her desire to escape her life is finally granted when her Runaway Spirit lets her switch bodies with another person. She later joins as the drummer of Chihiro's band, the 2-B Pencils.

to:

A rich heiress living a suffocating life under pressure from her parents to be the perfect daughter. Her desire to escape her life is finally granted when her Runaway Spirit lets her switch bodies with another person. She later joins as the drummer of Chihiro's band, the 2-B Pencils.
Pencils.



!!'''Hinoki Kasuga'''

to:

!!'''Hinoki Kasuga'''[[/folder]] [[folder:Hinoki Kasuga]]



!!'''Akari Kurakawa (Rimyuel)'''

to:

!!'''Akari [[/folder]] [[folder:Akari Kurakawa (Rimyuel)'''(Rimyuel)]]



[[folder: Past Memory Capture Targets]]
!!'''Dokuro'''

to:

[[folder: Past !!Past Memory Capture Targets]]
!!'''Dokuro'''
Targets

[[folder:[[spoiler:Dokuro]]]]



!!'''Urara Shiratori'''

to:

!!'''Urara Shiratori'''
[[/folder]] [[folder:Urara Shiratori]]



!!'''Kaori Yuuzaki'''

to:

!!'''Kaori Yuuzaki'''
[[/folder]] [[folder:Kaori Yuuzaki]]



* BerserkButton: She doesn't respond well to [[spoiler:Keima implying he's equal to or greater than her]].

to:

* BerserkButton: She doesn't respond well to [[spoiler:Keima implying he's equal to or greater than her]].



[[folder: New Devils]]



The current residents of New Hell ever since the Old Devils were sealed away 300 years before the start of the series. There are two known factions, The Runaway Spirit Squad and Vintage.
----

!Runaway Spirit Squad
An organization in New Hell tasked to capture Runaway Spirits, the Old Devils known as Weiss.
----

!!'''Elsea de Lute Irma'''

to:

The
%%[[folder: New Devils as a group]]
%%The
current residents of New Hell ever since the Old Devils were sealed away 300 years before the start of the series. There are two known factions, The Runaway Spirit Squad and Vintage.
----

!Runaway
%%----

%%[[/folder]]

!!Runaway
Spirit Squad
An
Squad

%%[[folder:Runaway Spirit Squad as a group]]
%%An
organization in New Hell tasked to capture Runaway Spirits, the Old Devils known as Weiss.
----

!!'''Elsea
%%----

%%[[/folder]]

[[folder:Elsea
de Lute Irma'''Irma]]



!!'''Haqua du Lot Herminium'''

to:

!!'''Haqua [[/folder]]

[[folder:Haqua
du Lot Herminium'''Herminium]]



!!'''Nora Floriann Leoria'''

to:

!!'''Nora [[/folder]]

[[folder:Nora
Floriann Leoria'''Leoria]]



!!'''Sharia Frey Amon'''

to:

!!'''Sharia [[/folder]] [[folder:Sharia Frey Amon'''Amon]]



!!'''Cresta and Camry'''

to:

!!'''Cresta [[/folder]] [[folder:Cresta and Camry'''Camry]]



!!'''Dokuro Skull'''

to:

!!'''Dokuro Skull'''[[/folder]] [[folder:Dokuro Skull]]



!!'''[[spoiler: Dokuro]]'''
--> See [[spoiler:the Past Memory Capture Targets section]].

!!'''The Directors'''

to:

!!'''[[spoiler: Dokuro]]'''
--> See [[spoiler:the Past Memory Capture Targets section]].

!!'''The Directors'''
[[/folder]]

[[folder:The Directors]]



!Vintage
A faction of Devils who want to resurrect Old Hell.
----
!!'''Fiore Loderia Lavigneri'''

to:

!Vintage
A
[[/folder]]

!!Vintage

%%[[folder:Vintage]]
%%A
faction of Devils who want to resurrect Old Hell.
----
!!'''Fiore
%%----
%%[[/folder]]

[[folder:Fiore
Loderia Lavigneri'''Lavigneri]]



* ScaryShinyGlasses: Her glasses stood out from her hood when she was spying on Kanon.

to:

* ScaryShinyGlasses: Her glasses stood out from her hood when she was spying on Kanon.



!!'''Lune'''

to:

!!'''Lune'''[[/folder]] [[folder:Lune]]



!!'''Gira'''

to:

!!'''Gira'''[[/folder]] [[folder:Gira]]



A member of Vintage that helped Lune search for the Goddesses.

to:

A member of Vintage that helped Lune search for the Goddesses.
Goddesses.



!Others

to:

!Others[[/folder]]

!!Other New Devils
[[folder:Bell Mark Atsume]]

A New Devil that appears in the Kanon spin-off. She used to work as an idol prior to getting stuck as a child and aims to TakeOverTheWorld.



!!'''Bell Mark Atsume'''

A New Devil that appears in the Kanon spin-off. She used to work as an idol prior to getting stuck as a child and aims to TakeOverTheWorld.
----



[[folder: Jupiter Sisters]]
!The Jupiter Sisters

to:

[[folder:[[spoiler: Dokuro]]]]
--> See [[spoiler:the Past Memory Capture Targets section]].

[[/folder]]

!!The Jupiter Sisters

[[folder: Jupiter Sisters]]
!The Jupiter Sisters
Sisters as a group]]



!!'''Diana'''

to:

!!'''Diana'''[[/folder]]

[[folder:Diana]]



!!'''Apollo'''

to:

!!'''Apollo'''[[/folder]] [[folder:Apollo]]



!!'''Vulcanus'''

to:

!!'''Vulcanus'''[[/folder]] [[folder:Vulcanus]]



!!'''Mars'''

to:

!!'''Mars'''[[/folder]] [[folder:Mars]]



!!'''Minerva'''

to:

!!'''Minerva'''[[/folder]] [[folder:Minerva]]



!!'''Mercurius'''

to:

!!'''Mercurius'''[[/folder]] [[folder:Mercurius]]



[[folder: Others]]
!'''The Katsuragi Family'''
!!'''Mari Katsuragi'''

to:

[[folder: Others]]
!'''The
!Others
!!The
Katsuragi Family'''
!!'''Mari Katsuragi'''
Family
[[folder:Mari Katsuragi]]



!!'''Keiichi Katsuragi'''

to:

!!'''Keiichi Katsuragi'''
[[/folder]] [[folder:Keiichi Katsuragi]]



!!'''Denma Katsuragi'''

to:

!!'''Denma Katsuragi'''
[[/folder]] [[folder:Denma Katsuragi]]



!'''Maijima Private Middle/High School Characters'''

!!'''Yuri Nikaido'''

to:

!'''Maijima [[/folder]]

!!Maijima
Private Middle/High School Characters'''

!!'''Yuri Nikaido'''
Characters

[[folder:Yuri Nikaido]]



!!'''Miyako Terada'''

to:

!!'''Miyako Terada'''[[/folder]] [[folder:Miyako Terada]]



!!'''"Mobuko"'''

to:

!!'''"Mobuko"'''[[/folder]] [[folder:"Mobuko"]]



!!'''Ichiro Kodama'''

to:

!!'''Ichiro Kodama'''[[/folder]] [[folder:Ichiro Kodama]]



!!'''Fujiidera'''

to:

!!'''Fujiidera'''[[/folder]] [[folder:Fujiidera]]



!!'''The Mai-High Delinquents'''

to:

!!'''The [[/folder]] [[folder:The Mai-High Delinquents'''
Delinquents]]



!'''Other Buddies'''
!!'''Yukie Marui'''

to:

!'''Other Buddies'''
!!'''Yukie Marui'''
[[/folder]]

!!Other Buddies
[[folder:Yukie Marui]]



!!'''Ryou Asama'''

to:

!!'''Ryou Asama'''[[/folder]] [[folder:Ryou Asama]]



!'''Supporting'''
Characters who are important with their connection to their respective character.
!!'''Okada'''

to:

!'''Supporting'''
Characters who are important with their connection to their respective character.
!!'''Okada'''
[[/folder]]

!!Supporting

[[folder:Okada]]



!!'''Citron'''

to:

!!'''Citron'''[[/folder]] [[folder:Citron]]



!!'''Airi'''

to:

!!'''Airi'''
[[/folder]] [[folder:Airi]]



!'''The Aoyama Household'''
!!'''Morita'''

to:

!'''The [[/folder]]

!!The
Aoyama Household'''
!!'''Morita'''
Household
[[folder:Morita]]



!!'''Yuuri Aoyama'''

to:

!!'''Yuuri Aoyama'''[[/folder]] [[folder:Yuuri Aoyama]]



!'''The Goido Household'''
!!'''Yui's Mom'''

to:

!'''The [[/folder]]

!!The
Goido Household'''
!!'''Yui's Mom'''
Household

[[folder:Yui's Mom]]



!'''The Shiratori Household'''
!!'''Yanagi'''

to:

!'''The [[/folder]]

!!The
Shiratori Household'''
!!'''Yanagi'''
Household

[[folder:Yanagi]]



!!'''Shoutarou Shiratori'''

to:

!!'''Shoutarou Shiratori'''
[[/folder]] [[folder:Shoutarou Shiratori]]



!!Kayoko Shiratori

to:

!!Kayoko Shiratori
[[/folder]]

[[folder:Kayoko Shiratori]]



!'''Maijima East Elementary School (10 years ago)'''
!!'''Magical Potion'''

to:

!'''Maijima [[/folder]]

!!Maijima
East Elementary School (10 years ago)'''
!!'''Magical Potion'''
ago)

[[folder:Magical Potion]]



!!'''Arita orph Reiko'''

to:

!!'''Arita [[/folder]] [[folder:Arita orph Reiko'''
Reiko]]



!!'''C-Dash'''

to:

!!'''C-Dash'''
[[/folder]] [[folder:C-Dash]]



!!'''Hana Satoyama'''

to:

!!'''Hana Satoyama'''
[[/folder]] [[folder:Hana Satoyama]]



[[folder:Novel Only Characters]]
There are two novels for ''Manga/TheWorldGodOnlyKnows'', however, neither are referenced directly in the manga or anime continuity, and to some extent contradict canon, though Asami does appear in group shots of the class.

!'''Volume 1: The World God Only Knows ― God and the Devil and an Angel'''
!!'''Tooru Amami'''

to:

[[folder:Novel !!Novel Only Characters]]
There are two novels for ''Manga/TheWorldGodOnlyKnows'', however, neither are referenced directly in the manga or anime continuity, and to some extent contradict canon, though Asami does appear in group shots of the class.

!'''Volume 1: The World God Only Knows ― God and the Devil and an Angel'''
!!'''Tooru Amami'''
Characters

[[folder:Tooru Amami]]



!!'''Asami Yoshino'''

to:

!!'''Asami Yoshino'''
[[/folder]] [[folder:Asami Yoshino]]



!'''Volume 2: The World God Only Knows 2 ― Prayer and Curse and Miracle'''
!!'''Shino Akuragawa'''

to:

!'''Volume 2: The World God Only Knows 2 ― Prayer and Curse and Miracle'''
!!'''Shino Akuragawa'''
[[/folder]] [[folder:Shino Akuragawa]]



!!'''Aoba Fuse'''

to:

!!'''Aoba Fuse'''
[[/folder]] [[folder:Aoba Fuse]]



----

to:

--------
Is there an issue? Send a MessageReason:
None


* NoNameGiven: She's always referred to as mother by or Yui's mother because that's all her role in the story is.

to:

* NoNameGiven: UnnamedParent: She's always referred to as mother by or Yui's mother because that's all her role in the story is.
Is there an issue? Send a MessageReason:
None


* EducationMama: She tends to be very controlling of Yui, though she doesn't realize it. She pushes Yui into a stressful life she can't complain about and simply considers Yui a good daughter. Having Yui quit her club in order to focus on her studies seems to have been the last straw for a gap to develop,
* {{Kimono}}: She appears to be quite traditional and wears traditional clothing.
* MyBelovedSmother: She goes more than a little overboard fussing over Yui.

to:

* EducationMama: Having Yui quit her club in order to focus on her studies seems to have been the last straw for a gap to develop.
* KimonoIsTraditional:
She appears to be quite traditional and wears traditional clothing.
* MyBelovedSmother: She goes more than a little overboard fussing over Yui and
tends to be very controlling of Yui, her, though she doesn't realize it. She pushes Yui into a stressful life she can't complain about and simply considers Yui a good daughter. Having Yui quit her club in order to focus on her studies seems to have been the last straw for a gap to develop,\n* {{Kimono}}: She appears to be quite traditional and wears traditional clothing.\n* MyBelovedSmother: She goes more than a little overboard fussing over Yui.
Is there an issue? Send a MessageReason:
...I spent an hour folderizing the page, and then lost it by clicking the wrong button. I give up.
Is there an issue? Send a MessageReason:
None


--> See [[spoiler:the Capture Targets section]].

to:

--> See [[spoiler:the Past Memory Capture Targets section]].

Added: 50

Changed: 68

Is there an issue? Send a MessageReason:
Better pictures and somewhat separated the Capture Target section; seemed to be overflowing quite a bit.


[[folder: Capture Targets]]

to:

[[folder: Original Capture Targets]]



http://static.tvtropes.org/pmwiki/pub/images/Akari_7925.jpg

to:

http://static.tvtropes.org/pmwiki/pub/images/Akari_7925.jpgorg/pmwiki/pub/images/akaritwgok_130.png



[[/folder]]

[[folder: Past Memory Capture Targets]]



http://static.tvtropes.org/pmwiki/pub/images/07_Gira_4688.jpg

to:

http://static.tvtropes.org/pmwiki/pub/images/07_Gira_4688.jpgorg/pmwiki/pub/images/giratwgok_302.png



[[quoteright:350:[[labelnote:CLICK FOR MINERVA'S FORM]]http://static.tvtropes.org/pmwiki/pub/images/minerva_anime_1354.jpg]][[/labelnote]]

to:

[[quoteright:350:[[labelnote:CLICK FOR HERE TO SEE MINERVA'S FORM]]http://static.tvtropes.org/pmwiki/pub/images/minerva_anime_1354.jpg]][[/labelnote]]



[[quoteright:350:[[labelnote:CLICK FOR MERCURIUS' FORM]]http://static.tvtropes.org/pmwiki/pub/images/12_Mercury_9817.jpg]][[/labelnote]]

to:

[[quoteright:350:[[labelnote:CLICK FOR HERE TO SEE MERCURIUS' FORM]]http://static.tvtropes.org/pmwiki/pub/images/12_Mercury_9817.jpg]][[/labelnote]]

Added: 319

Changed: 3813

Removed: 1736

Is there an issue? Send a MessageReason:
Mio is more tsundere than Defrosting Ice Queen. If someone disagrees, they can replace it with context. Hinoki is no tomboy. Yui\'s father and butler don\'t really need entries. Her mother does play a significant role, though. Okada doesn\'t have a meganekko personality, so she doesn\'t count. Who the hell is Hiroko? She\'s not really a character, she doesn\'t need an entry. Dark Magical Girl is almost certainly correct for Bell Mark Atsume, but I cannot write the example myself. Someone please get that. Cute Monster Girl doesn\'t apply to people who look essentially entirely human.


* [[spoiler:BreakHerHeartToSaveHer: Pushes Chihiro away after her confession to him because she isn't a goddess host and thus being close to him would put her in danger and get in the way of him finding Mercury. Regardless of the fact that she would want to be close to him. He's obviously very depressed afterward]].

to:

* [[spoiler:BreakHerHeartToSaveHer: Pushes BreakHerHeartToSaveHer: [[spoiler:Pushes Chihiro away after her confession to him because she isn't a goddess host and thus being close to him would put her in danger and get in the way of him finding Mercury. Regardless of the fact that she would want to be close to him. He's obviously very depressed afterward]].



%%* BadLiar

to:

%%* BadLiar* BadLiar: Though her lies tend to be believed, they're also quite spotty and generally default to something like 'Nii-sama is weird because he plays lots of games.'



%%* CuddleBug

to:

%%* CuddleBug* CuddleBug: She's very glompy and affectionate. During Haqua's first appearance, Haqua tries to pretend like they're not friends and acts pretty condescending. Elsie, on the other hand, doesn't care and just starts cuddling immediately.



* ChildhoodFriends: With Yui and Urara.

to:

* ChildhoodFriends: With She's been friends with Yui and Urara.Urara since childhood. Urara hasn't been seen in the present, but Yui is the only person Mio doesn't refer to as a commoner.



%%* DefrostingIceQueen



%%* IndifferentBeauty

to:

%%* IndifferentBeauty* IndifferentBeauty: Post capture, she's suddenly even more popular and gets confessions regularly. However, all Yui cares about is playing with the band and trying to get close to Keima. She gloomily notes that the guy she likes is rather cold and distant.



%%* TomboyishSidetails



* {{Horned Humanoid}}s: They both have two horns.

to:

* {{Horned Humanoid}}s: HornedHumanoid: They both have two horns.



%%* ThoseTwoGirls

to:

%%* ThoseTwoGirls* ThoseTwoGirls: They always appear together as Nora's lackeys. They get offended when it turns out that nobody in the main cast actually knows their names.



%%* CuteMonsterGirl



%%* CuteMonsterGirl



%%* DarkMagicalGirl

to:

%%* %% * DarkMagicalGirl



%%* ClassRepresentative

to:

%%* ClassRepresentative* ClassRepresentative: She's the class representative and can occasionally be seen giving out handouts and such. However, despite her decently important position in the class, the author never got around to giving her a name.



!!'''Hiroko "Mappy" Matsumiya'''

Keima's classmate.

to:

!!'''Hiroko "Mappy" Matsumiya'''

Keima's classmate.
!!'''Ichiro Kodama'''
->Voiced by: RyuseiNakao (JP), ChrisAyres (EN)

An English teacher in Majima Academy, and the homeroom teacher to class 3-D.



%%* HairDecorations
%%* {{Meganekko}}
* ProductionThrowback: She was originally was in an earlier work called Manga/SeikesshouAlbatross being friends with Rika Midorikawa.

!!'''Ichiro Kodama'''
->Voiced by: RyuseiNakao (JP), ChrisAyres (EN)

An English teacher in Majima Academy, and the homeroom teacher to class 3-D.
----



* GratuitousEnglish: Comes with his job as English teacher.

to:

* GratuitousEnglish: Comes with his job as Despite being an English teacher.teacher and thus having an excuse to use the language, he doesn't appear to be that good at it.



%%* GirlishPigtails
%%* NerdGlasses

to:

%%* GirlishPigtails
%%* NerdGlasses
* GirlishPigtails: She has long pigtails, braided to make her look more serious.
* NerdGlasses: Fujidera has a rather fussy, businesslike attitude, which is complemented by her glasses.



%%* {{Bishonen}}

to:

%%* {{Bishonen}}* {{Bishonen}}: Pretty, but dumb.



%%* DumbBlonde

to:

%%* DumbBlonde* DumbBlonde: He's essentially brainless and can't even left or write or how to write his own name. He is, however, confident in his attractiveness and seems to enjoy flipping his blond hair.



%%* {{Meganekko}}



* StoicSpectacles: She's generally very businesslike and calm and is not unlike Keima.



%%* EducationMama
* {{Kimono}}: Is often seen wearing one.

to:

%%* EducationMama
* EducationMama: She tends to be very controlling of Yui, though she doesn't realize it. She pushes Yui into a stressful life she can't complain about and simply considers Yui a good daughter. Having Yui quit her club in order to focus on her studies seems to have been the last straw for a gap to develop,
* {{Kimono}}: Is often seen wearing one.She appears to be quite traditional and wears traditional clothing.



%%* NoNameGiven
%%* {{Ojou}}

!!'''Katsuhiro Goido'''

Yui's father and head of the household.

to:

%%* NoNameGiven
%%* {{Ojou}}

!!'''Katsuhiro Goido'''

* NoNameGiven: She's always referred to as mother by or Yui's father and head mother because that's all her role in the story is.

!'''The Shiratori Household'''
!!'''Yanagi'''

One
of the household.Shiratori's stewards, she watches over Urara.



%%* {{Megane}}
* NeverLendToAFriend: 10 years in the past, he lent money to Shoutaro Shiratori to build a "theme park".
%%* PermaStubble

!!'''Okamoto'''

The Goido household's butler.

to:

%%* {{Megane}}
* NeverLendToAFriend: 10 years in TheDriver: She drives Urara around and socializes with Yui and Mio's drivers.
* GirlFriday: Other than taking care of Urara,
the past, he lent money to Shoutaro president also has her look over the construction site.
* MaidAndMaiden: Her relation with Urara.
* ParentalSubstitute: Her peers, Morita and Okamoto, joked on her acting motherly that she should become Urara's mother for real.

!!'''Shoutarou Shiratori'''

Urara's grandfather and the president of the
Shiratori to build a "theme park".
%%* PermaStubble

!!'''Okamoto'''

The Goido household's butler.
company.



%%* TheDriver
* OldRetainer: The oldest and last remaining servant of the Goido household.
%%* OpaqueLenses

!'''The Shiratori Household'''
!!'''Yanagi'''

One of the Shiratori's stewards, she watches over Urara.

to:

%%* TheDriver
* OldRetainer: CoolOldGuy: Though old, he looks young and handsome. He also knows a little bit about devils and is trying to construct some defenses. [[spoiler:Keima tells him to cool it, though, and just play with his granddaughter.]]
* DirtyOldMan: Considering the porn magazines he keeps in his room...
* [[spoiler:HalfTheManHeUsedToBe: In Keima's 3rd attempt, he tried to fight a devil and ended up like this. Good thing there was a reset]].
* MarriedToTheJob: While he would always be there for his family when they really ''needed'' it, he otherwise didn't spare them a thought. A runaway spirit posing as his daughter-in-law helps him realize his shortcomings and promise to take better care of Urara.
* OlderThanHeLooks: He's a grandfather, but looks like a handsome young man.
* {{Revenge}}: His motivation to fight the devils.
* YouAreNotAlone: [[spoiler:Urara saw how lonely he was after her mother and father's deaths.
The oldest gap in her heart came from her inability to fill his loneliness]].

!!Kayoko Shiratori

Urara's mother
and last remaining servant of the Goido household.
%%* OpaqueLenses

!'''The Shiratori Household'''
!!'''Yanagi'''

One of the Shiratori's stewards, she watches over Urara.
Shoutarou's daughter-in-law who was possessed by a devil.



* TheDriver: She drives Urara around and socializes with Yui and Mio's drivers.
* GirlFriday: Other than taking care of Urara, the president also has her look over the construction site.
* MaidAndMaiden: Her relation with Urara.
* ParentalSubstitute: Her peers, Morita and Okamoto, joked on her acting motherly that she should become Urara's mother for real.

!!'''Shoutarou Shiratori'''

Urara's grandfather and the president of the Shiratori company.
----
%%* CoolOldGuy
* DirtyOldMan: Considering the porn magazines he keeps in his room...
* [[spoiler:HalfTheManHeUsedToBe: In Keima's 3rd attempt, he tried to fight a devil and ended up like this. Good thing there was a reset]].
* MarriedToTheJob: While he would always be there for his family when they really ''needed'' it, he otherwise didn't spare them a thought. A runaway spirit posing as his daughter-in-law helps him realize his shortcomings and promise to take better care of Urara.
* OlderThanHeLooks: He's a grandfather, but looks like a handsome young man.
* {{Revenge}}: His motivation to fight the devils.
* YouAreNotAlone: [[spoiler:Urara saw how lonely he was after her mother and father's deaths. The gap in her heart came from her inability to fill his loneliness]].

!!Kayoko Shiratori

Urara's mother and Shoutarou's daughter-in-law who was possessed by a devil.
----
Is there an issue? Send a MessageReason:
None


--->'''Diana:''' A kiss is something... that is done only with the person you spend the rest of your life with. I'll make you take responsibility for it!

to:

--->'''Diana:''' -->'''Diana:''' A kiss is something... that is done only with the person you spend the rest of your life with. I'll make you take responsibility for it!

Added: 314

Changed: 224

Is there an issue? Send a MessageReason:
None


* [[ReallySevenHundredYearsOld Really 300 Years Old]]: Ten years older than Elsie and Haqua.

to:

* [[ReallySevenHundredYearsOld Really 300 Years Old]]: ReallySevenHundredYearsOld: Ten years older than Elsie and Haqua.Haqua, who are about three hundred years old.



* AdaptedOut: She doesn't appear in the third anime season.



* [[ReallySevenHundredYearsOld Really Three Hundred Years Old]]

to:

* [[ReallySevenHundredYearsOld Really Three Hundred Years Old]]ReallySevenHundredYearsOld: She's about three hundred years old, like Elsie and Haqua.



* AdaptedOut: In the third anime season, her role of [[spoiler:stabbing Kanon/Apollo]] is covered by Lune in episode one, and her [[spoiler:attack on Keima's house, with Fiore ending up imprisoned in a lost spirit bottle]], was skipped over as of episode four. It is currently unknown if she will appear.

to:

* AdaptedOut: In the third anime season, her role of [[spoiler:stabbing Kanon/Apollo]] is covered by Lune in episode one, and her [[spoiler:attack on Keima's house, with Fiore ending up imprisoned in a lost spirit bottle]], was skipped over as of episode four. It is currently unknown if she will appear.



* [[ReallySevenHundredYearsOld Really Three Hundred Years Old]]: Around the same age as Haqua and Elsie.

to:

* [[ReallySevenHundredYearsOld Really Three Hundred Years Old]]: ReallySevenHundredYearsOld: Around the same age as three hundred years old, like Haqua and Elsie.


Added DiffLines:

* SacredFirstKiss: She isn't happy about the fact that Keima took her first kiss when he kissed Tenri.
--->'''Diana:''' A kiss is something... that is done only with the person you spend the rest of your life with. I'll make you take responsibility for it!
Is there an issue? Send a MessageReason:
None


* SingleTear[=/=]TearsOfRemorse: At the epilogue of the Goddess Search Arc, while [[spoiler:ruing the fact that he had to break the heart of Chihiro -- his last capture of the arc, and perhaps the very first real girl he actually fell in love with]].

to:

* SingleTear[=/=]TearsOfRemorse: At the epilogue of the Goddess Search Arc, while [[spoiler:ruing the fact that [[BreakHisHeartToSaveHim he had to break the heart of Chihiro reject Chihiro]] -- his second to last capture of the arc, his first and perhaps so far ''only'' aborted conquest, and quite possibly the very first real girl that he actually fell in love with]].
Is there an issue? Send a MessageReason:
None


* JerkWithAHeartOfGold: Keima can be very rude, insensitive and self-centered, especially at the beginning. After great amounts of CharacterDevelopment, he still shows a tough demeanor, but has become a lot more noble and compassionate. He also has shown to care about Elsie and his capture targets.

to:

* JerkWithAHeartOfGold: Keima can be very rude, insensitive and self-centered, especially at the beginning. After great amounts of CharacterDevelopment, he still shows a tough demeanor, but has become a lot more noble and compassionate. He also has shown to care about Elsie and his capture targets. [[spoiler:It goes to the point that he actually cries in regret over having to dump Chihiro, the first girl he began to treat as more than just a capture target.]]



** Second, the energetic CloudCuckoolander type like Tooru since they operate outside logic and all of his technique is based on said logic.
** Third, aggressive girls like post capture Yui. He plays games where he chases after girls. If a girl chases after him, he's as inexperienced as the next person and gets extremely flustered, something Haqua eventually picks up on.

to:

** Second, the energetic CloudCuckoolander {{Cloudcuckoolander}} type like Tooru Tooru, since they operate outside logic and all of his technique is based on said logic.
** Third, aggressive girls like post capture post-capture Yui. He plays games where he chases after girls. If a girl chases after him, he's as inexperienced as the next person and gets extremely flustered, something Haqua eventually picks up on.



* SingleTear: At the epilogue of the Goddess Search Arc he cries because [[spoiler:he had to break Chihiro's heart]].

to:

* SingleTear: SingleTear[=/=]TearsOfRemorse: At the epilogue of the Goddess Search Arc Arc, while [[spoiler:ruing the fact that he cries because [[spoiler:he had to break Chihiro's heart]].the heart of Chihiro -- his last capture of the arc, and perhaps the very first real girl he actually fell in love with]].

Changed: 101

Removed: 552

Is there an issue? Send a MessageReason:
Again, she never shows any indication that she wants to, nor would it clear up the plot in any manner. If anything, during the most appropriate time to confess it would have made the plot a complete trainwreck.


* CantSpitItOut: Has an obvious crush on Keima, but is too prideful to confess to him, and him ObliviousToLove attitude does not help. Elsea lampshades this just after her arc, when she visits Keima to ask for help with her report, though Elsea knows that Haqua is capable of putting reports together without any help and usually does so, thus inferring that she specifically wanted to see Keima. Elsea locks Keima out of the house in a fit of jealousy.



* DoItYourselfThemeTune: Her seiyuu provides the vocals for the ending of the first OVA, ''[[http://www.youtube.com/watch?v=3alvOcc4LKw The Memory of My First Love]]'', along with the rest of the 2B Pencils.
** [[spoiler:Later on joined by Kanon (on backing vocals) at the ''Goddesses Arc'' Final episode.]]

to:

* DoItYourselfThemeTune: Her seiyuu provides the vocals for the ending of the first OVA, ''[[http://www.youtube.com/watch?v=3alvOcc4LKw The Memory of My First Love]]'', along with the rest of the 2B Pencils.
** [[spoiler:Later on
Pencils. [[spoiler:She's later joined by Kanon (on backing vocals) at the ''Goddesses Arc'' Final episode.]]

Changed: 319

Removed: 321

Is there an issue? Send a MessageReason:
None


* CantSpitItOut: Has an obvious crush on Keima, but is too prideful to confess to him, and him ObliviousToLove attitude does not help.
** Elsea lampshades this just after her arc, when she visits Keima to ask for help with her report, though Elsea knows that Haqua is capable of putting reports together without any help and usually does so, thus inferring that she specifically wanted to see Keima. Elsea locks Keima out of the house in a fit of jealousy.

to:

* CantSpitItOut: Has an obvious crush on Keima, but is too prideful to confess to him, and him ObliviousToLove attitude does not help. \n** Elsea lampshades this just after her arc, when she visits Keima to ask for help with her report, though Elsea knows that Haqua is capable of putting reports together without any help and usually does so, thus inferring that she specifically wanted to see Keima. Elsea locks Keima out of the house in a fit of jealousy.
Is there an issue? Send a MessageReason:
None

Added DiffLines:

* CantSpitItOut: Has an obvious crush on Keima, but is too prideful to confess to him, and him ObliviousToLove attitude does not help.
** Elsea lampshades this just after her arc, when she visits Keima to ask for help with her report, though Elsea knows that Haqua is capable of putting reports together without any help and usually does so, thus inferring that she specifically wanted to see Keima. Elsea locks Keima out of the house in a fit of jealousy.

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