History Advertising / GEICO

1st Mar '18 5:12:49 AM MorganWick
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* Fairy tales and nursery rhymes - re-tellings of these such as ''Jack and the Beanstalk'' or "The Itsy Bitsy Spider," used to promoted GEICO renter or homeowner's insurance.

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* Fairy tales and nursery rhymes - re-tellings of these such as ''Jack and the Beanstalk'' or "The Itsy Bitsy Spider," used to promoted GEICO renter or homeowner's insurance. These started as radio ads, and the TV versions simply show a hand flipping through a book telling and illustrating each tale.



* BadNewsIrrelevantNews: One series of ads was like this. A guy talks to someone else, saying "I've got bad news. [insert story here]...but [[BadNewsIrrelevantNews I've got good news: I just saved a bunch of money on my car insurance by switching to GEICO!]]" which of course is of no use whatsoever to the person hearing those words. "Switching To GEICO" was the original Trope name, in fact.

to:

* BadNewsIrrelevantNews: One series of ads was like this. A guy talks to someone else, saying "I've got bad news. [insert story here]...but [[BadNewsIrrelevantNews I've got good news: I just saved a bunch of money on my car insurance by switching to GEICO!]]" GEICO!" which of course is of no use whatsoever to the person hearing those words. "Switching To GEICO" [[Administrivia/RenamedTropes was the original Trope name, name]], in fact.



* KangarooCourt: One of the ads has a man on trial for robbing a house. Despite the mountains of evidence that he did it, including a picture he took of himself robbing the safe and twitter post saying "[=#JustRobbedTheSafe=]", the judge immediately dismisses the case when the man says that you can save a bunch of money on car insurance by switching to Geico.

to:

* KangarooCourt: One of the ads has a man on trial for robbing a house. Despite the mountains of evidence that he did it, including a picture he took of himself robbing the safe and twitter post saying "[=#JustRobbedTheSafe=]", the judge immediately dismisses the case when the man says that you can save a bunch of money on car insurance by switching to Geico.Geico, because as that particular campaign suggests, that's always a great answer.



* MetafictionalDevice: To demonstrate that words really ''can'' hurt you, a character is knocked off a horse by giant words reading [[TheEnd "The End"]]

to:

* MetafictionalDevice: To demonstrate that words really ''can'' hurt you, a character is knocked off a horse by giant words reading [[TheEnd "The End"]]"TheEnd"
19th Oct '17 1:36:23 PM Lirodon
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* "Expect great savings and a whole a lot more" - this less-seen campaign aims to remind watchers that there's more to GEICO's services than just saving 15%. These are sometimes also accompanied by the slogan "Take a closer look at GEICO."

to:

* "Expect great savings and a whole a lot more" - this less-seen campaign aims to remind watchers that there's more to GEICO's services than just saving 15%. These are sometimes also accompanied by the slogan "Take a closer look at GEICO."look" - A more recent idea, featuring characters on normally-inanimate objects (i.e. the characters on a clock, the decorative designs on plates, fleas on a dog) interacting with each other.
1st Oct '17 6:46:08 PM JMQwilleran
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* "Expect great savings and a whole a lot more" - this less-seen campaign aims to remind watchers that there's more to GEICO's services than just saving 15%

to:

* "Expect great savings and a whole a lot more" - this less-seen campaign aims to remind watchers that there's more to GEICO's services than just saving 15%15%. These are sometimes also accompanied by the slogan "Take a closer look at GEICO."
1st Oct '17 6:44:25 PM JMQwilleran
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* FracturedFairyTale: Some of the fairy tales ads for the department that does stuff like renters insurance, such as retelling of "Ba Ba Black Sheep" in which a guy doesn't have any wool because all of his wool sweaters, as well as his flat-screen television and other stuff were stolen by some hooligan. Fortunatey, he had the renters insurance, so they replaced it all and later the guy whole stole the stuff was caught selling it online and arrested.

to:

* FracturedFairyTale: Some of the fairy tales ads for the department that does stuff like renters insurance, such as retelling of "Ba Ba Black Sheep" in which a guy doesn't have any wool because all of his wool sweaters, as well as his flat-screen television and other stuff were stolen by some hooligan. Fortunatey, Fortunately, he had the renters insurance, so they replaced it all and later the guy whole stole the stuff was caught selling it online and arrested.
1st Oct '17 6:42:55 PM JMQwilleran
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Added DiffLines:

* FracturedFairyTale: Some of the fairy tales ads for the department that does stuff like renters insurance, such as retelling of "Ba Ba Black Sheep" in which a guy doesn't have any wool because all of his wool sweaters, as well as his flat-screen television and other stuff were stolen by some hooligan. Fortunatey, he had the renters insurance, so they replaced it all and later the guy whole stole the stuff was caught selling it online and arrested.
30th Aug '17 5:36:49 AM twilicorn
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Added DiffLines:

** WesternAnimation/RockyAndBullwinkle in "The Gecko's Journey".
22nd Jul '17 3:06:43 PM Quanyails
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* HasTwoThumbsAnd: A radio ad has a man tell how he saves money by sending mail via pigeon. After admitting that his mail usually doesnt end up at its assigned destination he says "...but who has two thumbs and isn't buying stamps? This guy!"

to:

* HasTwoThumbsAnd: A radio ad has a man tell how he saves money by sending mail via pigeon. After admitting that his mail usually doesnt doesn't end up at its assigned destination he says "...but who has two thumbs and isn't buying stamps? This guy!"
22nd Jul '17 3:06:34 PM Quanyails
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* HasTwoThumbsAnd: A radio ad has a man tell how he saves money by sending mail via pidgeon. After admitting that his mail usually doesnt end up at its assigned destination he says "...but who has two thumbs and isn't buying stamps? This guy!"

to:

* HasTwoThumbsAnd: A radio ad has a man tell how he saves money by sending mail via pidgeon.pigeon. After admitting that his mail usually doesnt end up at its assigned destination he says "...but who has two thumbs and isn't buying stamps? This guy!"
18th Jul '17 11:22:23 AM Lirodon
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* SideEffectsInclude: One ''It's what you do'' ad features Boyz II Men working at a pharmacy and soulfully ''singing'' the side effects of a prescription, which includes [[{{Gasshole}} severe flatulence]]. ("Sooooo, gassy girl~")

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* SideEffectsInclude: One ''It's what you do'' ad features Boyz II Men working at a pharmacy and soulfully ''singing'' the side effects of a prescription, which includes [[{{Gasshole}} severe flatulence]]. chronic flatulence]], since what they do is make anything sound good ("Sooooo, gassy girl~")
18th Jul '17 11:17:32 AM Lirodon
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* SideEffectsInclude: One ''It's what you do'' ad featires Music/BoyzIIMen working at a pharmacy and ''singing'' the side effects of a medication, which includes [[{{Gasshole}} severe flatulence.]] ("Gassy girl~")

to:

* SideEffectsInclude: One ''It's what you do'' ad featires Music/BoyzIIMen features Boyz II Men working at a pharmacy and soulfully ''singing'' the side effects of a medication, prescription, which includes [[{{Gasshole}} severe flatulence.]] ("Gassy flatulence]]. ("Sooooo, gassy girl~")
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